Alice Vol. 5 No. 2

Have you ever wondered how you could achieve stunning celebrity makeup looks from magazines
and social media? Their makeup routines may have a high price tag, but yours doesn’t have to. The
beauty industry is constantly evolving, bringing high quality products for lower prices. Here are some
products from an average routine that will save you money without sacrificing quality. These beauty products
and tips will have you red carpet ready for only a fraction of the price. Create the look of luxury, for less.
MOISTURIZER
Pond’s Dry Skin Cream, $5
LIP BALM
Hempz Ultra Moisturizing Herbal Lip Balm, $8
Skincare is essential for creating a flawless
makeup look. One of the most important steps in
creating this is a seamless base, and this can be done
by prepping your skin. This moisturizer by Pond’s is
tried and true, and celebrity makeup artists swear
by it! Erika LaPearl, the woman behind Cardi B’s
iconic makeup, has raved about this product on
social media and uses this moisturizer on her VIP
clients on a regular basis. It hydrates the skin and
creates a smooth foundation for the rest of the
makeup. All for less than $5! To get the most out
of your moisturizer, rub the moisturizer into the
palms of your hands to warm the product, before
applying to your face. This helps the moisturizer
sink deeper into the skin and prevents you from
applying more product than needed.
Lip balm is essential for a good lipstick day.
This product gives major hydration for parched
lips and is one of the best, most affordable options
available. The Hempz lip balm will leave your lips
feeling hydrated and soft, without having to spend
a fortune. Apply this lip balm to your lips at the
beginning of your routine to give your pout some
time to absorb the hydration. If you want to achieve
that plump look, softly scrub the lip balm off of your
lips with a makeup remover wipe before applying
your other lip products. This will lightly exfoliate
your lips to keep your lipstick looking smooth and
fresh all day long.
PRIMER
E.L.F. Cosmetics Poreless Putty Primer, $8
FOUNDATION
Makeup Revolution Conceal & Define Full
Coverage Foundation, $12
Some people stick solely with moisturizer to prep
their skin for makeup, but primer is an essential
in your routine to achieve a smooth, hydrated
complexion. This primer, by E.L.F. Cosmetics, is all
over social media and for good reason! As the name
suggests, this product looks and feels like putty.
When applied to the skin, it fills the fine lines and
pores to create a smooth even surface. It has been
labeled as the best affordable dupe for the Tatcha
Silk Canvas primer, which has been raved about for
some time now. You choose, $60 or $8. Press this
primer into your skin to smooth your complexion
and create a poreless effect for your base makeup
application.
Drugstore makeup has stepped up its game with
new and improved products to compare to those
sold at Ulta, Sephora, and other department stores.
Makeup Revolution is one of the many affordable
brands that comes out with dupe-worthy products.
The Conceal & Define Foundation gives brands like
Nars and Too Faced a run for their money. The
foundation is light in consistency, so it doesn’t feel
like a mask, and it paves the way for a flawless base
for the rest of your makeup. Apply this foundation
using a flat kabuki brush to spread the coverage
evenly, and go over it again with a damp beauty
sponge to soak up any excess product. This process
will keep your foundation from looking clumped
and caked on, while still maintaining that desirable
full-coverage look.
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