Simulating Attachment to Pure-Play Fashion Retailers - Academy of ...

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Page 1 and 2: Abstract Purpose Simulating Attachm
Page 3 and 4: etailer) has understood the needs (
Page 5 and 6: female. The second section of the q
Page 7: References: Aaker, J., Fournier, S.
Page 11 and 12: Senecal, S., & Nantel, J. (2004). T
Page 13 and 14: Appendix Appendix A Table I: Hypoth
Page 15 and 16: Appendix C Table III: Measurement S

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