CPF Ontario Annual Performance Report 2019-2020

BY THE NUMBERS
WEB & SOCIAL MEDIA
Communication &
Social Media Engagement
Website
Apr 1, 2018 –
Mar 31, 2019
Apr 1, 2019 –
Mar 31, 2020
on.cpf.ca
Users 35,367 40,334 14% increase of same reporting period over last year
New Users 4,047 5,017 24% increase of same reporting period over last year
Sessions 46,247 49,429 7% increase of same reporting period over last year
Page Views 89,702 91,652 2% increase of same reporting period over last year
Average Session
duration (minutes)
Twitter
2:10 mins 1:47 mins 30% decrease of same reporting period over last year
Apr 1, 2018 –
Mar 31, 2019
Apr 1, 2019 –
Mar 31, 2020
@CPFOntario
Followers 1,734 1,994 15% increase of same reporting period over last year
Profile Visits 4,889 6,221 27% increase of same reporting period over last year
Mentions 297 353 19% increase of same reporting period over last year
Tweets 225 1,934 8.6 X same reporting period over last year
Number of Impressions
(likes & retweets)
Facebook
ENGAGEMENT
201,600 119,190 45% decrease of same reporting period over last year
Apr 1, 2018 –
Mar 31, 2019
Apr 1, 2019 –
Mar 31, 2020
/CPFOntario
a. Likes 1,900 2,089 8% increase of same reporting period over last year
b. Comments 212 365 72% increase of same reporting period over last year
c. Shares 903 686 24% increase of same reporting period over last year
Page Followers 1,933 2,228 18% increase of same reporting period over last year
#CPFOntario
COMMUNICATIONS
4
8
1
E-BULLETINS TO MEMBERS IN
ONTARIO (DISTRIBUTION 9,664)
PRESS RELEASES
ISSUED
SHARED BLOG
(CAMP TOURNESOL)
MEDIA INTERVIEWS
• Branch board member, My Dang, participated
on a panel discussion on TVO’s The Agenda on
September 18, 2019.
• ED had two interviews with Globe and Mail reporter
Caroline Alphonso on the TDSB and other school
board FSL reviews (January 7, 2020) and FSL
teacher supply and demand initiatives (February 7,
2020).
CANADIAN PARENTS FOR FRENCH | ONTARIO | 2019-2020 ANNUAL PERFORMANCE REPORT
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