Blinds & Shutters - Issue 4-2020

NEW PRODUCTS
Range for every room
S:Craft has a range
of shutters for
every room
It’s sometimes easy to forget that within one
house, there can be many different needs and
wants for window coverings. Houses, rooms,
customers, and budgets all differ and, as industry
experts, it’s our job to make sure everyone walks
away completely happy with the outcome of a
consultation and fit.
At S:CRAFT, we would of course be happy if
every home were fitted with top quality plantation
shutters throughout, a high-ticket item which always
looks stylish and is great for light control, privacy,
and insulation. By focussing exclusively on shutters
however, you may miss out on extra opportunities
through the house. Perhaps they want a softer
fabric blind for the living room, or a patterned finish
to complement their furnishings. Kids or pets can
mean high likelihood of damage and wear and tear
meaning that customers are reluctant to invest in
shutters in some rooms.
These are the reasons we at S:CRAFT are
expanding our blinds range. Following the success of
our venetian and honeycomb blinds, we have
selected fantastic quality products you can use to
ensure that you are prepared for every eventuality.
This will enable you to get maximum value from
each customer consultation and deliver to the
customer the convenience and peace of mind that
comes from having one company fitting their whole
house throughout, with consistent quality in product
and fit. It will also improve the chances that your
business card is the one they have to hand for
recommendations or repeat business.
As you’d expect from S:CRAFT, high quality point
of sale materials and our award-winning training will
be available, so you can consult and fit with
confidence. Keep an eye out for our launch emails
and webinars in the near future and don’t miss the
opportunity to maximise your sales.
72 Blinds & Shutters • ISSUE FOUR 2020