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2011 CIOPORA Chronicle - the 50th Anniversary Edition

CIOPORA annual magazine on Intellectual Property protection for plant innovations 2011. The magazine was produced in cooperation with FloraCulture International. Read in the 2011 CIOPORA Chronicle edition: - CIOPORA plays vital role in supporting the industry - PVR litigation on the rise - Plant Breeders´Right. Quo vadis? - China deploys national strategy for IPR - CIOPORA helps IP owners protect their rose varieties and much more...

CIOPORA annual magazine on Intellectual Property protection for plant innovations 2011. The magazine was produced in cooperation with FloraCulture International.

Read in the 2011 CIOPORA Chronicle edition:

- CIOPORA plays vital role in supporting the industry
- PVR litigation on the rise
- Plant Breeders´Right. Quo vadis?
- China deploys national strategy for IPR
- CIOPORA helps IP owners protect their rose varieties
and much more...

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March <strong>2011</strong> • www.ciopora.org<br />

The business magazine for horticultural plant breeding<br />

50 years<br />

protecting Intellectual<br />

Property Rights for breeders!<br />

<strong>CIOPORA</strong> gives<br />

page18 UPOV valuable input<br />

Plant Breeder’s Right:<br />

page 26 Quo Vadis?


SPONSORS OF THE 50 TH ANNIVERSARY OF <strong>CIOPORA</strong><br />

The Conard-Pyle Co.<br />

BallFloraPlant<br />

0-C, 91-M, 76-Y, 0-K (red) 100-C, 0-M, 91-Y, 6-K (green)<br />

International Community of breeders of asexually reproduced ornamental and fruit plants<br />

info@ciopora.org


Your partner for sustainable growth.<br />

A long tradition<br />

Since its founding in 1927,WUESTHOFF & WUESTHOFF has been engaged<br />

for plant breeders on a national and international basis.<br />

All-embracing representation<br />

WUESTHOFF & WUESTHOFF secures your rights before <strong>the</strong> German<br />

Patent and Trademark Office, <strong>the</strong> European Patent Office, <strong>the</strong> Office of<br />

Harmonization for <strong>the</strong> Internal Market (OHIM), <strong>the</strong> Community Plant Variety<br />

Office and <strong>the</strong> World Intellectual Property Organisation (WIPO).<br />

Our expertise for your sucess<br />

For decades WUESTHOFF & WUESTHOFF has developed exceptional<br />

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Being in good hands<br />

According to “Managing Intellectual Property”, WUESTHOFF & WUESTHOFF<br />

has been continuously rated amongst <strong>the</strong> top IP law firms in Germany.<br />

European Patent, Trademark and Design Attorneys<br />

Attorneys-at-law<br />

Visit www.wuesthoff.de or call +49.89.62 18 00-0 or send an email to wuesthoff@wuesthoff.de<br />

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Table of Contents<br />

08<br />

<strong>CIOPORA</strong>: A Celebration<br />

11<br />

<strong>CIOPORA</strong> plays vital<br />

role in supporting <strong>the</strong><br />

industry’<br />

12<br />

CPVO and <strong>CIOPORA</strong><br />

continue to streng<strong>the</strong>n<br />

<strong>the</strong>ir cooperation<br />

14<br />

PVR litigation<br />

on <strong>the</strong> rise<br />

18<br />

<strong>CIOPORA</strong> gives UPOV<br />

valuable input<br />

20<br />

Barbarians at <strong>the</strong><br />

gates – and many<br />

already passed!<br />

24<br />

Working Group<br />

focuses on D.U.S.<br />

examination<br />

25<br />

Focus on molecular<br />

techniques for PVR<br />

26<br />

Plant Breeders´ Right<br />

Quo vadis?<br />

29<br />

<strong>CIOPORA</strong>- ISF:<br />

partnership to benefit<br />

breeders worldwide<br />

30<br />

<strong>CIOPORA</strong>’s AGM<br />

provides great forum<br />

for international<br />

networking<br />

04 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


April <strong>2011</strong> <strong>CIOPORA</strong> <strong>Chronicle</strong><br />

33<br />

MEILLAND - IP<br />

oriented since ‘<br />

3 35 40’<br />

34<br />

IP – a common<br />

interest in <strong>the</strong> past,<br />

present and future<br />

35<br />

Cooperation between<br />

<strong>CIOPORA</strong> and AIPH<br />

is crucial<br />

36<br />

RAI: <strong>the</strong> ultimate tool<br />

for managing your<br />

plant breeders’rights<br />

41<br />

Fides thinks global<br />

and acts local<br />

42<br />

Danziger ‘Dan’<br />

Flower Farm: always<br />

one step ahead<br />

43<br />

Birthday greetings<br />

from <strong>CIOPORA</strong><br />

Deutschland and<br />

Union Fleurs<br />

44<br />

Selecta highly<br />

praises <strong>CIOPORA</strong>’s<br />

commitment and work<br />

46<br />

China deploys national<br />

strategy for IPR<br />

47<br />

S.B. Talee - <strong>CIOPORA</strong>:<br />

a blooming bond<br />

48<br />

<strong>CIOPORA</strong> helps IP<br />

owners protect <strong>the</strong>ir<br />

rose varieties<br />

49<br />

PBR: invaluable<br />

assets for plant<br />

breeding<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 05


<strong>CIOPORA</strong> Members<br />

Aris®<br />

BallFloraPlant<br />

0-C, 91-M, 76-Y, 0-K (red) 100-C, 0-M, 91-Y, 6-K (green)<br />

CADAMON<br />

Become a member of <strong>CIOPORA</strong><br />

<strong>CIOPORA</strong> is an international, non-governmental organisation,<br />

representing <strong>the</strong> interests of breeders of asexually reproduced<br />

ornamental and fruit varieties worldwide. The organization<br />

has currently 123 members among which individual breeders,<br />

breeding companies, lawyers and royalty administration services.<br />

Top priority of <strong>CIOPORA</strong> is <strong>the</strong> constant development<br />

of systems of protection which both, international state<br />

organisations and single states, have provided for <strong>the</strong> protection<br />

of <strong>the</strong> intellectual property concerning ornamental and fruit<br />

plants. <strong>CIOPORA</strong> acts as a strong voice to governments on<br />

behalf of <strong>the</strong> industry.<br />

The Board invites you to join <strong>CIOPORA</strong>. Membership is open<br />

to anyone breeding vegetatively reproduced ornamental and<br />

fruit varieties or having an interest in IP-Protection for such<br />

crops. However, each candidacy is subject to <strong>the</strong> <strong>CIOPORA</strong><br />

Board's approval.<br />

To become a member email to info@ciopora.org or fax<br />

to +49 40 555 63 703<br />

06 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


About <strong>CIOPORA</strong><br />

<strong>CIOPORA</strong> is <strong>the</strong> International Community of Breeders of Asexually Reproduced Ornamental and Fruit<br />

Plants. The association has been established in 1961 – so it is nearly as old as <strong>the</strong> idea of protection of<br />

plant varieties – and is highly specialized in <strong>the</strong> Intellectual Property (IP) protection of ornamental and<br />

fruit varieties by Plant Breeders’ Rights (PBR), Plant Patents, Patents and Trademarks. Today it represents<br />

more than 120 direct members worldwide.<br />

Membership<br />

For breeders, effective IP protection and its enforcement are indispensable.<br />

Core activity of <strong>CIOPORA</strong>, <strong>the</strong>refore, is seeking to<br />

establish effective IP protection systems for asexually reproduced<br />

ornamental and fruit varieties all over <strong>the</strong> world.<br />

With this purpose in view, <strong>CIOPORA</strong> intervenes with governments,<br />

international organizations, associations and authorities that are dealing<br />

with breeders´ rights. In UPOV, since <strong>the</strong> beginning, <strong>CIOPORA</strong> is<br />

one of <strong>the</strong> very few non-governmental observer organizations, receiving<br />

specific non-public information about developments within UPOV and<br />

participating in all UPOV bodies and committees. Especially with a<br />

view to Plant Variety Rights (PVR) <strong>the</strong> voice of <strong>CIOPORA</strong> is not only<br />

very strong because of its expertise, but also because ornamental and<br />

fruit varieties form <strong>the</strong> vast majority of protected PVR titles.<br />

Besides this <strong>CIOPORA</strong> renders several services to its members: inter<br />

alia <strong>CIOPORA</strong> informs its members on a regular basis about new<br />

developments in <strong>the</strong> IP world, advises on Anti-Infringement work and<br />

trains its members on general questions of IP protection in <strong>the</strong> breeding<br />

industry. Additionally, <strong>the</strong> Annual General Meetings of <strong>CIOPORA</strong> and<br />

<strong>the</strong> several meetings of its working groups and crops sections all around<br />

<strong>the</strong> year provide <strong>the</strong> members with an excellent networking platform.<br />

Organisation<br />

The main governing body of <strong>CIOPORA</strong> is its Annual General Meeting<br />

of all members, which decides about <strong>the</strong> composition of <strong>the</strong> Board, gives<br />

direction for <strong>the</strong> priorities of <strong>the</strong> work and decides about <strong>the</strong> positions<br />

of <strong>CIOPORA</strong>. Special subjects of interest are dealt with in crop sections<br />

and working groups or receive special attention in <strong>the</strong> work of <strong>the</strong> administrative<br />

office. <strong>CIOPORA</strong> also has an excellent network of lawyers<br />

specialised in IP and even more specific in Plant Variety Protection.<br />

AGM<br />

Annual General Meeting<br />

<strong>CIOPORA</strong> Board<br />

Administrative Office Working Groups Crop Sections<br />

Day-to-day business<br />

• Contributing to UPOV<br />

matters<br />

• Advising governments on<br />

PBR - and o<strong>the</strong>r IP -laws<br />

• Advising members on IP<br />

matters<br />

Special Topics:<br />

• Anti-Infringement<br />

• Biodiversity<br />

Molecular Techniques<br />

DUS<br />

<strong>CIOPORA</strong> IRBA<br />

Cut Rose Section<br />

Carnation Section<br />

Fruit Section<br />

Pot<br />

Plant Section<br />

Lawyers Panel<br />

Jondle & Associates is a full service intellectual property<br />

Jondle & Associates is a full service intellectual property<br />

law, Jondle including: & Associates is a full service intellectual property<br />

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law, including:<br />

• Trademarks: Patents: U.S. U.S. and and international<br />

• Contracts Licensing and restrictive use<br />

international<br />

wording<br />

• Trademarks: Patents: U.S. U.S. and and international<br />

• Contracts Licensing and restrictive use<br />

• international<br />

Trademarks: Worldwide intellectual U.S. and property • Contracts Plant wording patents, and PVP restrictive and Plant use<br />

protection and strategies<br />

Breeder’s Rights (PBR/UPOV)<br />

• international<br />

Worldwide intellectual property • Plant wording patents, PVP and Plant<br />

• protection Worldwide Freedom to and intellectual operate strategies evaluations property • Plant Seed Breeder’s laws patents, Rights and PVP regulations (PBR/UPOV) and Plant<br />

• protection Due Freedom diligences to and operate strategies evaluations<br />

• Litigation Seed Breeder’s laws Rights and dispute regulations (PBR/UPOV) resolution<br />

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www.floracultureinternational.com<br />

per_85x124.indd 1 05-05-2009 09:05:5<br />

FloraCulture congratulates<br />

<strong>CIOPORA</strong> with <strong>the</strong>ir<br />

<strong>50th</strong> anniversary<br />

www.floracultureinternational.com


Welcome<br />

Intellectual Property<br />

(IP) Protection for<br />

plant innovations,<br />

is one of <strong>the</strong> most<br />

important matters<br />

for horticultural<br />

breeders and <strong>the</strong><br />

entire horticultural<br />

industry with a key<br />

role for <strong>CIOPORA</strong>.<br />

We hope you’ll<br />

enjoy reading <strong>the</strong><br />

reflections on <strong>the</strong><br />

past, present and<br />

future of <strong>CIOPORA</strong><br />

and <strong>the</strong> efforts on<br />

protecting plant<br />

innovations. And<br />

we look forward<br />

to our ga<strong>the</strong>ring in<br />

Rome to celebrate<br />

toge<strong>the</strong>r our <strong>50th</strong><br />

anniversary.<br />

by Lars Henriksen,<br />

President of <strong>CIOPORA</strong><br />

<strong>CIOPORA</strong>:<br />

A Celebration<br />

Today, more than in <strong>the</strong><br />

past propagators, growers,<br />

traders and breeders are all<br />

depending on well functioning IP<br />

systems to meet <strong>the</strong> challenges in<br />

today’s world. IP protection will<br />

become even more important in <strong>the</strong><br />

future to justify that breeders need<br />

to develop entirely new and more<br />

sophisticated methods for breeding<br />

and biotechnology.<br />

Improvement of<br />

IP protection<br />

<strong>CIOPORA</strong>, <strong>the</strong> international<br />

organisation defending <strong>the</strong> Intellectual<br />

Property of breeders of<br />

vegetatively reproduced ornamental<br />

and fruit varieties, has for <strong>the</strong> past<br />

50 years continuously worked for<br />

<strong>the</strong> improvement of IP protection<br />

for plant innovations.<br />

It all started in 1961: A group of<br />

breeders, mainly of roses, were<br />

deeply convinced that it needed<br />

joint efforts to advocate with <strong>the</strong><br />

respective law- and policy makers<br />

on good protection for plant innovations.<br />

Therefore <strong>the</strong>y founded<br />

<strong>CIOPORA</strong>, before even <strong>the</strong> first<br />

UPOV Convention was adopted.<br />

UPOV<br />

In fact, it was members of<br />

<strong>CIOPORA</strong> advocating for such<br />

an international Convention.<br />

But <strong>the</strong> 1961 UPOV Convention<br />

was only <strong>the</strong> beginning. Over <strong>the</strong><br />

coming years, <strong>the</strong> Convention<br />

as such needed to be improved;<br />

<strong>CIOPORA</strong> offered interpretation<br />

of <strong>the</strong> legal texts and concentrated<br />

on promoting a good understanding<br />

on <strong>the</strong> need of IP protection<br />

for plant innovations all over <strong>the</strong><br />

world. To mention only a few topics<br />

<strong>CIOPORA</strong> is addressing: Essentially<br />

Derived Varieties, DUS-testing,<br />

biotechnology, patent protection<br />

and efficient enforcement of rights.<br />

In <strong>the</strong> fifty years since its foundation<br />

<strong>CIOPORA</strong> has evolved into<br />

a full service organisation offering<br />

expertise in a wide array of crops.<br />

<strong>CIOPORA</strong> has also gained an international<br />

reputation in <strong>the</strong> area of<br />

IP protection for innovative plants.<br />

Today <strong>the</strong> organisation has members<br />

from 26 different countries<br />

from all over <strong>the</strong> world.<br />

Illustrious Board<br />

Presidents<br />

Over <strong>the</strong> past fifty years <strong>CIOPORA</strong> has been<br />

governed by a Board of illustrious industry professionals.<br />

The first president of <strong>CIOPORA</strong>, from<br />

1961 until 1964 was Wilhelm II. Kordes, a German<br />

rose breeder. Since <strong>the</strong>n, <strong>the</strong> Kordes family has<br />

been deeply devoted to <strong>CIOPORA</strong>; also <strong>the</strong> son<br />

of Wilhelm Kordes II., Reimer Kordes chaired<br />

<strong>CIOPORA</strong> as a president from 1969 to 1981.<br />

O<strong>the</strong>r past presidents of <strong>CIOPORA</strong> are Sam<br />

McGredy from New Zealand (president from<br />

1964 to 1969), Patrick Dickson from <strong>the</strong> United<br />

Kingdom (president from 1981 to 1983), Jack<br />

van Andel from <strong>the</strong> Ne<strong>the</strong>rlands (president from<br />

1983 to 1987), Peter Ilsink from <strong>the</strong> Ne<strong>the</strong>rlands<br />

(president from 1987 to 1996), Omer Schneider<br />

Wilhelm Kordes II Reimer Kordes<br />

Patrick Dickson Jack van Andel Peter Ilsink Omer Schneider<br />

08 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Close relationships<br />

It is vital for <strong>CIOPORA</strong> to maintain<br />

close relationships UPOV<br />

and PVR offices worldwide. We<br />

would like to thank <strong>the</strong>m for all<br />

<strong>the</strong> fruitful discussions we have had<br />

and look forward to streng<strong>the</strong>ning<br />

this collaboration in <strong>the</strong> future. On<br />

this occasion we would also like<br />

to express our gratitude to both<br />

CPVO and UPOV for contribution<br />

Lars Henriksen, President of <strong>CIOPORA</strong>.<br />

to this magazine.<br />

<strong>CIOPORA</strong> is also well connected<br />

within <strong>the</strong> industry and is working<br />

on reaching better intellectual property<br />

protection in good cooperation<br />

with befriended associations, which<br />

can also be seen in <strong>the</strong> articles in<br />

this edition by FLEUROSELECT,<br />

AIPH, Union Fleurs, EUCARPIA,<br />

ESA and ISF. We look forward to<br />

joint efforts in <strong>the</strong> future and thank<br />

our friends for <strong>the</strong> cooperation in<br />

<strong>the</strong> past as well as <strong>the</strong>ir contribution<br />

to this edition!<br />

We also would like to thank all<br />

our members for <strong>the</strong>ir loyalty,<br />

input <strong>the</strong>y have given and insights<br />

<strong>the</strong>y have share for <strong>the</strong> work of<br />

<strong>CIOPORA</strong>, and especially those<br />

companies which have financially<br />

supported this issue financially by<br />

placing advertisements. We are also<br />

grateful for <strong>the</strong> support of FloraCulture<br />

International in realising this<br />

second <strong>CIOPORA</strong> Special with<br />

this year a special focus on our <strong>50th</strong><br />

anniversary.<br />

We hope you’ll enjoy reading <strong>the</strong><br />

reflections on <strong>the</strong> past, present<br />

and future of <strong>CIOPORA</strong> and<br />

<strong>the</strong> efforts on protecting plant innovations.<br />

And we look forward to<br />

pause for a moment in Rome and<br />

celebrate toge<strong>the</strong>r <strong>the</strong> <strong>50th</strong> anniversary<br />

of CIOPIORA! |||<br />

Secretaries General<br />

from <strong>the</strong> USA (president from 1996 to 1999) and<br />

Maarten Leune from <strong>the</strong> Ne<strong>the</strong>rlands (president<br />

from 1999 to 2005).<br />

As of 2005 Lars Henriksen from Denmark is<br />

<strong>CIOPORA</strong>’s current president.<br />

From <strong>the</strong> beginning on, <strong>the</strong> <strong>CIOPORA</strong><br />

board was highly supported in its work<br />

by René Royon, who was Secretary General<br />

of <strong>the</strong> association for an impressive<br />

period of 43 years, from 1961 to 2004.<br />

The development of a Plant Variety<br />

Rights system as well as <strong>the</strong> understanding<br />

of <strong>the</strong> UPOV Convention – also its<br />

limitations – is closely connected with<br />

<strong>the</strong> name of René Royon; in 2005 he<br />

became honorary member of <strong>CIOPORA</strong> to<br />

tribute his immense accomplishments.<br />

René Royon was followed by Dr. Edgar<br />

Krieger, a highly experienced IP-Lawyer,<br />

as Secretary General in 2004 and with<br />

this change also <strong>the</strong> administrative<br />

office of <strong>CIOPORA</strong> moved to <strong>the</strong> north, to<br />

Hamburg, Germany.<br />

René Royon<br />

Maarten Leune Lars Henriksen Dr. Edgar Krieger<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 09


Experience<br />

a new<br />

dimension<br />

Congratulation on<br />

<strong>the</strong> 50 th anniversary<br />

of <strong>CIOPORA</strong><br />

www.selectaworld.com/fp<br />

Searching <strong>the</strong> globe for<br />

brilliant plants<br />

W<br />

e search <strong>the</strong> world looking for brilliant and colourful<br />

environmentally friendly plants. We <strong>the</strong>n work with<br />

our Licensed Growers to make <strong>the</strong>m readily available<br />

into <strong>the</strong> global markets.<br />

Once we have selected a plant, <strong>the</strong>y are <strong>the</strong>n extensively tested<br />

to prove <strong>the</strong>ir performance. We have trials sites located in all<br />

our key markets around <strong>the</strong> world and it is only after a potential<br />

Tesselaar plant has been through <strong>the</strong>se trials, that it is considered<br />

for commercial introduction.<br />

A network of growers – people who share our values of<br />

professionalism and quality – <strong>the</strong>n grow-on <strong>the</strong> plant ready to<br />

be delivered to <strong>the</strong>ir local markets. Innovative promotion and<br />

marketing support plays a fundamental role in bringing <strong>the</strong>se new<br />

and distinctively different plants onto <strong>the</strong> market place.<br />

Underpinning all this is a personal philosophy, based on strong<br />

ethical practices and professionalism. It’s a straightforward<br />

approach driven by a simple aim - finding exceptional plants that<br />

are colourful, best in class and so easy to grow, and <strong>the</strong>n bringing<br />

<strong>the</strong>m to market.<br />

Contact us at: www.tesselaar.com<br />

See us at: OFA - Ohio<br />

Plantarium - Holland<br />

Essen - Germany


Fleuroselect<br />

Nils Klemm,<br />

President of<br />

Fleuroselect offers<br />

his congratulations<br />

on <strong>the</strong> <strong>50th</strong><br />

anniversary of<br />

<strong>CIOPORA</strong>. He<br />

praises <strong>the</strong><br />

organisation’s<br />

commitment and<br />

hard work whilst<br />

highlighting<br />

<strong>CIOPORA</strong>’s<br />

prominent role<br />

in promoting <strong>the</strong><br />

floral industry as a<br />

whole.<br />

Nils Klemm,<br />

President of Fleuroselect.<br />

‘<strong>CIOPORA</strong> plays vital role<br />

in supporting <strong>the</strong> industry’<br />

“It is a pleasure for Fleuroselect<br />

to send greetings<br />

celebrating <strong>CIOPORA</strong>’s 50<br />

year anniversary. Of similar age,<br />

both organisations have quite a lot<br />

in common. Never<strong>the</strong>less, both<br />

organisations use different ways<br />

to help <strong>the</strong>ir members create an<br />

economical sound base in order<br />

to develop and market new and<br />

wonderful varieties.”<br />

Strong reputation<br />

Whereas Fleuroselect has been<br />

focusing on promoting new<br />

varieties, it is <strong>CIOPORA</strong> who has<br />

played a vital role supporting <strong>the</strong><br />

industry in intellectual property<br />

matters. “Keeping continuously<br />

abreast with <strong>the</strong> latest developments<br />

concerning international IP legislation,<br />

<strong>CIOPORA</strong> has managed to<br />

build a reputation which is highly<br />

recognised by <strong>the</strong> relevant public<br />

institutions and its representatives”,<br />

says Klemm.<br />

Active promoter<br />

Additionally, <strong>CIOPORA</strong> has been<br />

a tireless, active promoter creating<br />

awareness within <strong>the</strong> industry<br />

without which, respect for <strong>the</strong> work<br />

of breeder’s creativity and innovation<br />

are bound to fail. “And where<br />

would this industry be – as so many<br />

– without innovative products?”,<br />

wonders Klemm.<br />

He adds, “Growers and gardeners<br />

would be missing many magnificent<br />

introductions we have seen<br />

over <strong>the</strong> last decades: new colors,<br />

exciting new plant habits and – last<br />

but not least - <strong>the</strong> creation of new<br />

species through innovative breeding<br />

methods. All this has helped growers<br />

to make a living. It has kept and<br />

created thousands and thousands of<br />

consumers interested in flowers and<br />

gardening, enjoying to garden or<br />

just coloring <strong>the</strong>ir homes.”<br />

Klemm concludes, “The work<br />

behind this is cumbersome; <strong>the</strong><br />

work of breeders as well as <strong>the</strong> work<br />

to lobby for breeders rights. Today<br />

is a day to thank and congratulate<br />

those people who have, over <strong>the</strong><br />

last five decades, contributed so<br />

much to help create what all of us<br />

are benefiting from – we salute our<br />

colleagues with pleasure and high<br />

respect. All <strong>the</strong> best for <strong>the</strong> coming<br />

fifty years from Fleuroselect!” |||<br />

FleuroStar: a new award<br />

for innovative ornamentals<br />

Nils Klemm of Selecta Klemm, Germany is<br />

President of Fleuroselect since 2010. One of his<br />

ambitions for his term in office has been to<br />

create a new award for innovative ornamentals:<br />

<strong>the</strong> FleuroStar. Judged at <strong>the</strong> point of<br />

sale, winners should offer <strong>the</strong> unexpected: a<br />

variety with <strong>the</strong> ‘wow’ factor.<br />

The first 2009 competition produced a true allround<br />

champion Dianthus x barbatus ‘Diabunda <br />

Purple Picotee’ from Syngenta Flowers. While a compelling purple and<br />

white colour combination attracts <strong>the</strong> consumer, almost day-length<br />

neutrality pleases <strong>the</strong> grower.<br />

Petunia x hybrida ‘Phantom’ from Ball FloraPlant <strong>the</strong> current 2010 winner<br />

is a stunning example of innovative breeding. A yellow star pattern<br />

on black Petunia makes this high performance item a trendy specialty.<br />

This upcoming season’s competition, held during <strong>the</strong> <strong>2011</strong><br />

FlowerTrials® will select a winner from seven diverse innovations.<br />

Breeders Selecta Klemm, Dümmen, ABZ Seeds and Syngenta Flowers<br />

have entered a Calceolaria<br />

cultivar, a Fragaria x ananassa<br />

Duch, a Cyclamen persicum,<br />

an Osteospermum ecklonis, a<br />

Pelargonium zonale x peltatum<br />

and two Verbena x hybridas.<br />

The FleuroStar Award has been<br />

developed to complement <strong>the</strong><br />

Fleuroselect Gold Medal given<br />

for excellence in breeding and<br />

garden performance, which<br />

FleuroStar 2010 winner<br />

Petunia ‘Phantom’.<br />

has just celebrated its own 40th<br />

anniversary.<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 11


CPVO<br />

Bart Kiewiet,<br />

president of <strong>the</strong><br />

Community Plant<br />

Variety Office<br />

(CPVO) in Angers,<br />

congratulates<br />

<strong>CIOPORA</strong> on its<br />

golden jubilee whilst<br />

reflecting on past<br />

successes and future<br />

goals. Established<br />

in 1995 <strong>the</strong> CPVO<br />

grants Community<br />

plant variety rights<br />

to any individual<br />

or company<br />

which ei<strong>the</strong>r has a<br />

permanent residence<br />

in <strong>the</strong> EU or has a<br />

nominated EU agent<br />

and is itself from a<br />

UPOV (International<br />

Union for <strong>the</strong><br />

Protection of new<br />

Varieties of Plants)<br />

member state.<br />

CPVO and <strong>CIOPORA</strong><br />

continue to streng<strong>the</strong>n<br />

<strong>the</strong>ir cooperation<br />

me begin with congratulating<br />

<strong>CIOPORA</strong><br />

“Let<br />

International on its <strong>50th</strong><br />

anniversary. It is not by accident<br />

that this organisation is almost <strong>the</strong><br />

same age as UPOV. In fact, <strong>the</strong><br />

creation of UPOV was, as I have<br />

understood, <strong>the</strong> very reason for <strong>the</strong><br />

foundation of <strong>CIOPORA</strong>.<br />

In light of this, it is not surprising<br />

that <strong>CIOPORA</strong> has focused its<br />

activities on intellectual property<br />

rights in general and plant<br />

variety protection UPOV type in<br />

particular.<br />

I have had professional contacts<br />

with <strong>CIOPORA</strong> International and<br />

its former Dutch branch from <strong>the</strong><br />

beginning of <strong>the</strong> nineties, first as<br />

president of <strong>the</strong> Dutch board for<br />

plant breeders’ rights and from<br />

1996, in my capacity as president<br />

of <strong>the</strong> Community Plant Variety<br />

Office (CPVO).”<br />

Remarkable<br />

representatives<br />

During <strong>the</strong> first years of Bart<br />

Kiewiet’s dealings with CIOPO-<br />

RA, it was René Royon who was<br />

<strong>the</strong> most visible and remarkable<br />

representative. “I still vividly<br />

remember how René, during <strong>the</strong><br />

Diplomatic Conference for <strong>the</strong> revision<br />

of <strong>the</strong> UPOV convention of<br />

1991, tried with all his intellectual<br />

force to convince <strong>the</strong> participants<br />

to enhance <strong>the</strong> right of <strong>the</strong> breeder<br />

as laid down in <strong>the</strong> Basic Proposal<br />

for <strong>the</strong> revision of that convention.<br />

In <strong>the</strong> end, he was not fully satisfied<br />

with <strong>the</strong> result but never<strong>the</strong>less<br />

considered <strong>the</strong> 1991 version as an<br />

important improvement, compared<br />

to <strong>the</strong> previous version of <strong>the</strong><br />

UPOV Convention.<br />

Bart Kiewiet, president<br />

of <strong>the</strong> Community Plant<br />

Variety Office.<br />

In <strong>the</strong> years after <strong>the</strong> retirement<br />

of René Royon, <strong>the</strong> new secretary<br />

general Edgar Krieger and <strong>the</strong> successive<br />

presidents Maarten Leune<br />

and Lars Henriksen were my main<br />

contacts within this organisation.”<br />

Beneficial cooperation<br />

According to Bart Kiewiet <strong>the</strong><br />

cooperation between <strong>CIOPORA</strong><br />

and <strong>the</strong> CPVO has been beneficial<br />

12 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Good relationship: Bilateral meeting between <strong>CIOPORA</strong> and CPVO in January <strong>2011</strong>.<br />

for both sides. “<strong>CIOPORA</strong> has<br />

been able to effectively influence<br />

CPVO policy, especially regarding<br />

its financial management. It has<br />

also contributed to activities of <strong>the</strong><br />

CPVO, aimed at increasing <strong>the</strong><br />

general awareness of plant variety<br />

protection and specifically <strong>the</strong> enforcement<br />

aspects; activities which I<br />

consider an important complementary<br />

task of <strong>the</strong> CPVO.<br />

<strong>CIOPORA</strong> has remained critical in<br />

respect of some of <strong>the</strong> substantive<br />

elements of <strong>the</strong> legislation governing<br />

<strong>the</strong> Community plant variety<br />

protection system. Although I do<br />

not share all criticism, I agree that<br />

<strong>the</strong>re is room for improvement.<br />

The possibilities to modify this<br />

legislation are limited, since it is for<br />

a large part <strong>the</strong> translation of <strong>the</strong><br />

pertinent provisions of <strong>the</strong> UPOV<br />

convention. The CPVO will form<br />

a working party of legal experts<br />

in order to analyse areas in which<br />

modifications of <strong>the</strong> said legislation<br />

are opportune and possible.<br />

In October 2010, <strong>the</strong> Administrative<br />

Council of <strong>the</strong> CPVO granted<br />

<strong>the</strong> observer status to <strong>CIOPORA</strong><br />

International. From now on,<br />

representatives of <strong>CIOPORA</strong> can<br />

attend and contribute to <strong>the</strong> non<br />

confidential part of <strong>the</strong> meetings of<br />

this important policy body of <strong>the</strong><br />

CPVO. I am confident that this<br />

observership will fur<strong>the</strong>r enhance<br />

<strong>the</strong> cooperation between <strong>the</strong> two<br />

organisations.” |||<br />

CPVO seminar on enforcement of plant variety rights<br />

Breeders are facing difficulties when<br />

enforcing <strong>the</strong>ir Community and National<br />

plant variety rights. An important reason<br />

for this phenomenon is <strong>the</strong> insufficient<br />

knowledge of <strong>the</strong> applicable legislation<br />

amongst <strong>the</strong> parties concerned.<br />

For this reason, <strong>the</strong> Community Plant Variety<br />

Office organised seminars on <strong>the</strong> plant<br />

variety rights legislation, especially as<br />

concerns enforcement issues, in Brussels<br />

(2005), Warsaw (2006), Madrid (2007), Sofia<br />

and Bucharest (2008) and A<strong>the</strong>ns (2010).<br />

These seminars were very much appreciated<br />

by <strong>the</strong> participants; reason for <strong>the</strong> CPVO<br />

to continue with this activity.<br />

CPVO will, in close cooperation with <strong>the</strong><br />

breeders organisations <strong>CIOPORA</strong> and<br />

ESA and <strong>the</strong> Bundessortenamt, organise a<br />

similar seminar in Hamburg, Germany, on 25<br />

May <strong>2011</strong>.<br />

This seminar aims at sharing information<br />

and experience on <strong>the</strong> enforcement of plant<br />

variety rights in Germany and neighboring countries, in particular<br />

<strong>the</strong> Scandinavian and Baltic States.<br />

Around 150 participants are expected to attend, intellectual property<br />

practitioners specialized in plant variety protection, but also breeders,<br />

farmers, trade companies, lawyers, judges and government<br />

representatives. They will share information and experience relating<br />

to <strong>the</strong> enforcement of plant variety rights in order to raise <strong>the</strong> awareness<br />

of <strong>the</strong> applicable legislation.<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 13


Jurisdictions<br />

There is a significant<br />

rise in <strong>the</strong> number<br />

of plant variety<br />

rights cases in <strong>the</strong><br />

horticultural sector<br />

throughout Europe.<br />

This article gives<br />

a comprehensive<br />

overview of court<br />

decisions from <strong>the</strong><br />

most prominent<br />

jurisdictions.<br />

by Philippe de Jong and<br />

Thomas Leidereiter*<br />

PVR litigation<br />

on <strong>the</strong> rise<br />

When compared to trademark<br />

or patent cases,<br />

<strong>the</strong> number of court<br />

decisions dealing with plant variety<br />

rights (PVR) is still limited. One<br />

reason for this is that most breeders<br />

in <strong>the</strong> horticultural and fruit industry<br />

run small to medium-sized businesses<br />

and ra<strong>the</strong>r use <strong>the</strong>ir financial<br />

means to promote R&D activities<br />

than to engage in legal proceedings.<br />

Also, breeders generally tend to<br />

have mixed feelings about engaging<br />

in legal battles against competitors<br />

or growers. Challenging <strong>the</strong><br />

validity of a competing variety, for<br />

example, may seriously affect existing<br />

business relationships with that<br />

competitor.<br />

Similarly, suing a grower for<br />

infringement often feels like cutting<br />

into your own hand, as every grower<br />

is a potential customer. Over <strong>the</strong><br />

past years, however, PVR owners<br />

have become increasingly aware of<br />

<strong>the</strong> major importance of enforcing<br />

<strong>the</strong>ir rights and have realised that<br />

this is not necessarily to <strong>the</strong>ir detriment.<br />

The result is a significant rise<br />

in <strong>the</strong> number of court decisions in<br />

<strong>the</strong> horticultural sector throughout<br />

Europe. This contribution does not<br />

envisage discussing all relevant<br />

cases, as <strong>the</strong>re would not be enough<br />

room for that. Instead, <strong>the</strong> authors<br />

highlight a number of decisions<br />

from <strong>the</strong> most prominent jurisdictions<br />

which <strong>the</strong>y feel to be relevant.<br />

CJEU<br />

Recently, <strong>the</strong> Court of Justice of<br />

<strong>the</strong> European Union (CJEU) issued<br />

its first and so far only ruling on<br />

PVR in <strong>the</strong> ornamental sector.<br />

In SUMCOL 01 1 <strong>the</strong> CJEU has<br />

set out decisive standards for <strong>the</strong><br />

judicial review of decisions issued<br />

by <strong>the</strong> Community Plant Variety<br />

Office (CPVO) and its Board of<br />

Appeal (BoA).<br />

In this case, <strong>the</strong> plaintiff had applied<br />

for Community Plant Variety Right<br />

(CPVR) protection for his variety<br />

SUMCOL 01 (Plectranthus ornatus).<br />

The variety, however, could not<br />

be clearly distinguished from plants<br />

originating from a private South<br />

African garden, which were held to<br />

be of common knowledge.<br />

Consequently, <strong>the</strong> application was<br />

rejected as was <strong>the</strong> appeal before<br />

<strong>the</strong> BoA. The case went up to <strong>the</strong><br />

General Court of <strong>the</strong> European<br />

Union (GCEU), which held 2 that,<br />

due to <strong>the</strong> botanical complexity<br />

of <strong>the</strong> distinctness requirement,<br />

<strong>the</strong> GCEU is entitled to limit<br />

itself to a review of manifest errors<br />

of assessment by <strong>the</strong> BoA. The<br />

GCEU, fur<strong>the</strong>rmore, held that <strong>the</strong><br />

publication of a detailed description<br />

of a plant variety may be taken into<br />

account when establishing common<br />

knowledge. The CJEU confirmed<br />

this ruling.<br />

As a result of this decision, breeders<br />

need to be aware that decisions<br />

of <strong>the</strong> CPVO and its BoA, when<br />

dealing with botanical questions,<br />

such as distinctness, uniformity<br />

or stability, will only be subject to<br />

legal review to a very limited extent.<br />

However, it must be questioned<br />

whe<strong>the</strong>r such limitation is in<br />

line with <strong>the</strong> requirements of <strong>the</strong><br />

TRIPS agreement, which requires<br />

that parties to a proceeding shall<br />

have an opportunity for review by a<br />

judicial authority of final administrative<br />

decisions.<br />

GCEU<br />

One fur<strong>the</strong>r decision has been<br />

rendered by <strong>the</strong> General Court<br />

of <strong>the</strong> European Union (GCEU)<br />

regarding a fruit variety. The Gala<br />

Schnitzler case 3 dealt with an apple<br />

(Malus Mill) variety. Upon <strong>the</strong><br />

filing of <strong>the</strong> application, <strong>the</strong> CPVO<br />

requested <strong>the</strong> applicant to submit<br />

plant material necessary for <strong>the</strong><br />

technical examination and stated<br />

that <strong>the</strong> applicant was “responsible<br />

for complying with phytosanitary<br />

requirements”.<br />

However, <strong>the</strong> phytosanitary certificate<br />

was missing and <strong>the</strong> plant<br />

material proved to be virus infected.<br />

The CPVO concluded that its<br />

instructions had not been entirely<br />

clear and allowed <strong>the</strong> applicant to<br />

re-sent virus-free material. After <strong>the</strong><br />

DUS-test, <strong>the</strong> holder of <strong>the</strong> closest<br />

reference variety ‘Baigent’ lodged<br />

an objection against <strong>the</strong> candidate<br />

variety. He claimed that <strong>the</strong> office<br />

was not authorised to allow fur<strong>the</strong>r<br />

material to be submitted and<br />

should have rejected <strong>the</strong> application.<br />

While <strong>the</strong> BoA confirmed <strong>the</strong><br />

objector’s point of view, <strong>the</strong> GCEU<br />

held that it is consistent with <strong>the</strong><br />

principle of sound administration<br />

for <strong>the</strong> CPVO to correct defaults in<br />

its instructions.<br />

Thomas Leidereiter.<br />

14 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Belgium<br />

The Belgian courts have recently<br />

issued a number of interesting decisions<br />

concerning PVR. The most<br />

prominent, albeit intermediate, ruling<br />

is probably <strong>the</strong> supreme court’s<br />

recent decision to refer questions<br />

about <strong>the</strong> exhaustion of CPVRs to<br />

<strong>the</strong> CJEU 4 .<br />

The court essentially wants to know<br />

whe<strong>the</strong>r a PVR holder can accuse<br />

any third party of PVR infringement,<br />

when that party is effecting<br />

reserved acts in respect of plant material<br />

obtained from a licensee who<br />

has violated <strong>the</strong> terms of his licence<br />

agreement. In <strong>the</strong> specific case, <strong>the</strong><br />

licensee had not made <strong>the</strong> third<br />

party sign an agreement allowing<br />

it to grow and sell apple trees of<br />

<strong>the</strong> licensed Nicoter variety, as was<br />

required by <strong>the</strong> licence agreement.<br />

Since <strong>the</strong> third party claimed not<br />

to have been aware of this limitation<br />

in <strong>the</strong> licence agreement, <strong>the</strong><br />

supreme court has also asked <strong>the</strong><br />

CJEU whe<strong>the</strong>r, for <strong>the</strong> assessment<br />

of <strong>the</strong> infringement, it is relevant<br />

that <strong>the</strong> accused third party is<br />

aware or deemed to be aware of <strong>the</strong><br />

limitations imposed in <strong>the</strong> licensing<br />

contract.<br />

Ano<strong>the</strong>r interesting Belgian<br />

decision was <strong>the</strong> judgment by <strong>the</strong><br />

Ghent court of appeal concerning<br />

Meilland International’s Meiptipier<br />

rose variety 5 . A Belgian rose grower<br />

had illegitimately reproduced a<br />

number of roses which he had<br />

received from a representative of<br />

<strong>the</strong> PVR holder and was sued for<br />

infringement.<br />

The court dealt with a number of<br />

hot topics. The court first confirmed<br />

that infringement cases do<br />

not necessarily have to be brought<br />

before <strong>the</strong> court of Angers, where<br />

<strong>the</strong> CPVO is located, as <strong>the</strong> court<br />

had initially suggested.<br />

Infringement actions can be<br />

brought where <strong>the</strong> defendant is<br />

domiciled or where <strong>the</strong> damage<br />

occurred. The court’s decision<br />

to subsequently qualify <strong>the</strong> roses<br />

obtained from <strong>the</strong> unlawful<br />

reproduction as harvested material,<br />

is questionable since <strong>the</strong> roses are<br />

primarily propagating material. In<br />

case of doubt, preference should<br />

always be given to a qualification as<br />

propagating material as <strong>the</strong> protection<br />

afforded to that material is<br />

less stringent than that afforded to<br />

harvested material 6 .<br />

Finally, and most interestingly, <strong>the</strong><br />

court awarded double compensation<br />

to Meilland. The court not<br />

only took into account that <strong>the</strong><br />

plants had been reproduced without<br />

consent, but also that, as a result of<br />

this reproduction, <strong>the</strong> grower had<br />

been able to commercialise <strong>the</strong> roses<br />

resulting from this reproduction for<br />

five years, i.e. almost throughout<br />

<strong>the</strong> entire commercial life span of<br />

<strong>the</strong> plant.<br />

Merely equating <strong>the</strong> compensation<br />

to <strong>the</strong> licence fee <strong>the</strong> grower would<br />

have had to pay if he had obtained<br />

Meilland’s consent, would have<br />

been unequitable, <strong>the</strong> court found.<br />

Germany<br />

In <strong>the</strong> landmark decision Melanie 7 ,<br />

<strong>the</strong> German Federal Supreme<br />

Court (‘BGH’) held that whole<br />

pot plants cannot be classified as<br />

harvested material, but fall within<br />

<strong>the</strong> definition of “variety constituents”<br />

of <strong>the</strong> European regulation.<br />

The BGH also held that <strong>the</strong> sale of<br />

plants of a variety protected by German<br />

PVR, which were illegally produced<br />

in France, can be interdicted<br />

by a German court. Finally, <strong>the</strong><br />

court clarified that any company<br />

dealing with material potentially<br />

protected by PVR has a duty to<br />

ensure that <strong>the</strong> products sold do not<br />

infringe third party rights.<br />

In <strong>the</strong> Barbara decision 8 <strong>the</strong> BGH<br />

allowed a DNA analysis as means<br />

of presumptive evidence with<br />

regard to <strong>the</strong> question of entitlement<br />

to PVR. Fur<strong>the</strong>rmore, <strong>the</strong><br />

court held that a variety may be of<br />

common knowledge even though<br />

<strong>the</strong> breeder has decided to destroy<br />

all material of that variety.<br />

The Lemon Symphony judgment 9<br />

of <strong>the</strong> BGH clarified that <strong>the</strong> scope<br />

of protection of a CPVR does not<br />

only cover identical infringements<br />

but also an “area of tolerance”,<br />

which comprises of natural variations<br />

of <strong>the</strong> variety.<br />

In a judgment 10 of <strong>the</strong> Higher<br />

Regional Court of Dusseldorf<br />

(‘OLG Dusseldorf’) on (alleged)<br />

EDVs of Calibrachoa varieties, <strong>the</strong><br />

court held that <strong>the</strong> judge deciding<br />

on an infringement claim, is strictly<br />

bound by <strong>the</strong> combination of characteristics<br />

laid down in <strong>the</strong> variety<br />

description and may not consider<br />

ei<strong>the</strong>r one of <strong>the</strong>m to be essential or<br />

less important.<br />

Philippe de Jong. >>><br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 15


Die Unternehmer-Anwälte<br />

We make your<br />

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Contact<br />

Thomas Leidereiter<br />

Lu<strong>the</strong>r Rechtsanwaltsgesellschaft mbH<br />

Gaensemarkt 45, 20354 Hamburg<br />

Telephone +49 40 18067 0<br />

thomas.leidereiter@lu<strong>the</strong>r-lawfirm.com<br />

www.lu<strong>the</strong>r-lawfirm.com<br />

PASSION FOR IP<br />

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This position we share<br />

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Van Kleef Roses,<br />

NL & East Africa<br />

roses@vankleef.nl<br />

Flora Brasiliae, Brazil<br />

florabra@nol.com.br<br />

CHC, China<br />

nicp@chcbiz.com<br />

Keisei Rose, Japan<br />

tazama@keiseirose.co.jp<br />

OS - Int., USA<br />

osintl@w-link.net<br />

Aceagro, India<br />

info@aceagro.com<br />

GW 11/09<br />

HilverdaKooij<br />

your<br />

supplier<br />

of young<br />

plants<br />

CONTACT<br />

Philippe de Jong<br />

Tour & Taxis Building<br />

Havenaan 86C B414 Avenue du Port<br />

1000 Brussels - BELGIUM<br />

T + 32 2 426 14 14 - F + 32 2 426 20 30<br />

philippe.dejong@altius.com<br />

www.altius.com<br />

Tornescher Weg 13 · 25436 Uetersen<br />

Tel.: +49 (0) 41 22 / 70 84 · Fax: 70 87<br />

email: tantau@rosen-tantau.com<br />

Internet: www.rosen-tantau.com<br />

www.hilverdakooij.nl<br />

member of


Jurisdictions<br />

Fur<strong>the</strong>rmore, <strong>the</strong> court decided<br />

that a high degree of phenotypic<br />

similarity does not indicate <strong>the</strong><br />

presence of an EDV, but that <strong>the</strong><br />

presence of an EDV may only be<br />

assessed on <strong>the</strong> basis of a DNA and<br />

a phenotypic comparison.<br />

However, in a very recent decision 11 ,<br />

<strong>the</strong> Regional Court of Mannheim<br />

has based a decision on <strong>the</strong> presence<br />

of an EDV of a winter wheat<br />

(Triticum aestivum L.) variety<br />

(CPVR) to some extent on <strong>the</strong> fact<br />

that a high degree of phenotypic<br />

similarity between <strong>the</strong> varieties was<br />

observed.<br />

The Ne<strong>the</strong>rlands<br />

In The Ne<strong>the</strong>rlands, <strong>the</strong> first ever<br />

case on essentially derived varieties<br />

under <strong>the</strong> Community PVR Regulation<br />

was settled by a judgment<br />

from <strong>the</strong> court of appeal of The<br />

Hague of 29 December 2009 12 .<br />

The facts of this case are now wellknown<br />

to most of <strong>the</strong> PVR-loving<br />

world. The question was whe<strong>the</strong>r<br />

Astée’s ‘Blancanieves’ and ‘Summer<br />

Snow’ Gypsophila varieties were<br />

essentially derived from Danziger’s<br />

Dangypmini variety, also known as<br />

‘Million Stars’. To substantiate its<br />

claim, Danziger submitted a AFLP<br />

fingerprinting report which found<br />

that <strong>the</strong>re was a high correlation between<br />

<strong>the</strong> varieties involved (more<br />

than 0.9 on <strong>the</strong> Jaccard scale) and<br />

that <strong>the</strong> existing genotypical differences<br />

were too minute to have been<br />

obtained through cross-breeding<br />

and selection.<br />

The court rejected <strong>the</strong> infringement<br />

claim against ‘Summer Snow’ for<br />

due to lack of evidence. Regarding<br />

‘Blancanieves’, it appeared that<br />

<strong>the</strong>re were 17 morphological differences<br />

with ‘Million Stars’. According<br />

to <strong>the</strong> court, this finding led to<br />

<strong>the</strong> conclusion that ‘Blancanieves’<br />

could not be essentially derived<br />

from ‘Million Stars’.<br />

In addition to <strong>the</strong> requirements<br />

that a variety can only be essentially<br />

derived from ano<strong>the</strong>r variety if it<br />

is (i) predominantly derived from<br />

<strong>the</strong> initial variety and (ii) is distinct<br />

from that variety, <strong>the</strong>re is <strong>the</strong><br />

requirement that (iii) <strong>the</strong> derived<br />

variety has to essentially conform to<br />

<strong>the</strong> initial variety in terms of <strong>the</strong> expression<br />

of characteristics resulting<br />

from <strong>the</strong> genotype or combination<br />

of genotypes of <strong>the</strong> initial variety.<br />

With 17 morphological differences,<br />

<strong>the</strong> two varieties could not be<br />

considered phenotypically similar<br />

to such a high degree that <strong>the</strong> one<br />

variety differs from <strong>the</strong> o<strong>the</strong>r variety<br />

only in one or a few inheritable<br />

characteristics, as required by <strong>the</strong><br />

UPOV Travaux Préparatoires.<br />

In ano<strong>the</strong>r interesting decision<br />

concerning <strong>the</strong> Sperien and<br />

Spekren rose varieties, <strong>the</strong> district<br />

court of The Hague held that bad<br />

faith is not required to claim damages<br />

under <strong>the</strong> Community PVR<br />

Regulation. More specifically, it<br />

was held that damages in <strong>the</strong> sum<br />

of a customary royalty of 30cent/<br />

cutting amounted to a “reasonable<br />

compensation” under Article 94(1)<br />

of <strong>the</strong> Regulation 13 . |||<br />

* Philippe de Jong works as a lawyer for Altius in Brussels (www.altius.eu). Thomas Leidereiter is a lawyer working for Lu<strong>the</strong>r in Hamburg<br />

(www.lu<strong>the</strong>r-lawfirm.com).<br />

1 CJEU, Judgment of 15 April 2010, case<br />

number C-38/09 P<br />

2 GCEU, Judgment of 19 November<br />

2008, case Number T-187/06 –<br />

Schräder v. CPVO. For a commentary<br />

on this decision (in Dutch), see P. de<br />

JONG, “Van Pretoria tot Meise: de algemene<br />

bekendheid van het referentieras”,<br />

I.R.D.I. 2008, p. 432.<br />

3 GCEU, Judgment of 13 September<br />

2010, case number T-135/08 – Schniga<br />

v. CPVO<br />

4 Cour de Cassation / Hof van Cassatie, 25<br />

February 2010, case nr. C.08.0474.N/1.<br />

The case is known at <strong>the</strong> CJEU under<br />

number C-140/10. See <strong>the</strong> similar discussion<br />

in Pres. The Hague district court,<br />

4 November 2005, I.E.R. 2006, p. 97,<br />

with comment T. OVERDIJK.<br />

5 Ghent court of appeal, 13 October<br />

2008, ICIP-Ing. Cons. 2008, p. 837,<br />

with comment from P. de JONG, “Dien<br />

inbreuk en die roze”.<br />

6 See also <strong>the</strong> decision from <strong>the</strong> German<br />

Federal Supreme Court in Melanie,<br />

discussed below.<br />

7 German Federal Supreme Court, Judgment<br />

of 14 February 2006, file number<br />

X ZR 93/04 – Melanie<br />

8 German Federal Supreme Court, Judgment<br />

of 29 June 2004, file number X ZR<br />

203/01 - Barbara<br />

9 German Federal Supreme Court, Judgment<br />

of 23 April 2009, file number Xa<br />

ZR 14/07 – Lemon Symphony<br />

10 Higher Regional Court of Dusseldorf,<br />

Judgment of 6 April 2006, file number<br />

I2 U 155/02<br />

11 Regional Court of Mannheim, Judgment<br />

of 10 December 2010, file number 7 O<br />

442/04<br />

12 The Hague court of appeal, 29 December<br />

2009, IER 2010, 361.<br />

13 The Hague district court, 9 January 2008,<br />

BIE 2008, 328; see also in <strong>the</strong> same sense:<br />

The Hague district court, 27 February<br />

2008, BIE 2008, 445 (Miss Lucy).<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 17


UPOV<br />

The International<br />

Union for <strong>the</strong><br />

Protection of<br />

New Varieties of<br />

Plants (UPOV) is an<br />

intergovernmental<br />

organization<br />

based in Geneva,<br />

Switzerland, whose<br />

mission is to provide<br />

and promote an<br />

effective system<br />

of plant variety<br />

protection, with <strong>the</strong><br />

aim of encouraging<br />

<strong>the</strong> development<br />

of new varieties<br />

of plants, for <strong>the</strong><br />

benefit of society.<br />

<strong>CIOPORA</strong> gives<br />

UPOV valuable input<br />

by Peter Button*<br />

UPOV was established in<br />

1961 by <strong>the</strong> International<br />

Convention for <strong>the</strong> Protection<br />

of New Varieties of Plants (<strong>the</strong><br />

“UPOV Convention”). As of January<br />

1, <strong>2011</strong>, UPOV had 68 members<br />

(see map, shown in green),<br />

with a fur<strong>the</strong>r seventeen states and<br />

one organization having initiated<br />

<strong>the</strong> procedure for becoming UPOV<br />

members (see map, shown in<br />

brown). Table 1 gives a comprehensive<br />

overview of UPOV’s membership<br />

as of January 15, <strong>2011</strong>.<br />

The UPOV Convention provides<br />

<strong>the</strong> basis for members to encourage<br />

plant breeding by granting<br />

breeders of new plant varieties an<br />

intellectual property right: <strong>the</strong><br />

breeder’s right. The breeder’s right<br />

means that <strong>the</strong> authorization of <strong>the</strong><br />

breeder is required to propagate <strong>the</strong><br />

variety for commercial purposes.<br />

Under <strong>the</strong> UPOV Convention, <strong>the</strong><br />

breeder’s right is only granted where<br />

<strong>the</strong> variety is (i) new, (ii) distinct,<br />

(iii) uniform, (iv) stable and has a<br />

suitable denomination.<br />

<strong>CIOPORA</strong> as key<br />

participant<br />

The International Community of<br />

Breeders of Asexually Reproduced<br />

Ornamental Varieties (<strong>CIOPORA</strong>),<br />

which later became <strong>the</strong> International<br />

Community of Breeders<br />

of Asexually Reproduced Fruit<br />

Tree and Ornamental Varieties<br />

(<strong>CIOPORA</strong>) was actively involved<br />

in <strong>the</strong> Diplomatic Conference that<br />

led to <strong>the</strong> adoption of <strong>the</strong> UPOV<br />

Convention on December 2, 1961,<br />

and <strong>the</strong> subsequent Diplomatic<br />

Conferences for <strong>the</strong> revision of <strong>the</strong><br />

substantive provisions of <strong>the</strong> UPOV<br />

Convention in 1978 and 1991.<br />

<strong>CIOPORA</strong> was also a key participant<br />

in a series of UPOV meetings<br />

with International Organizations<br />

for <strong>the</strong> preparatory work of <strong>the</strong><br />

1991 Diplomatic Conference.<br />

Input from breeders<br />

In order to ensure that UPOV<br />

meets its aim of “encouraging <strong>the</strong><br />

development of new varieties of<br />

plants”, input from breeders is of<br />

particular importance. Since <strong>the</strong><br />

1988 decision of <strong>the</strong> UPOV Council<br />

to invite certain non-governmental<br />

organisations, including CIOPO-<br />

RA, to parts of <strong>the</strong> Council sessions,<br />

<strong>CIOPORA</strong> has regularly attended<br />

<strong>the</strong> sessions of <strong>the</strong> UPOV Council<br />

and today has observer status in <strong>the</strong><br />

Council, Administrative and Legal<br />

Committee, Technical Committee<br />

and Technical Working Parties and<br />

18 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


<strong>the</strong> Working Group on Biochemical<br />

and Molecular Techniques, and<br />

DNA-Profiling in Particular.<br />

A particularly important area of<br />

contribution by breeders, concerns<br />

<strong>the</strong> guidance that UPOV provides<br />

on <strong>the</strong> examination of varieties for<br />

distinctness, uniformity and stability<br />

(DUS). The basis for that guidance<br />

is document TG/1/3 “General<br />

Introduction to <strong>the</strong> Examination<br />

of Distinctness, Uniformity and<br />

Stability and <strong>the</strong> Development of<br />

Harmonized Descriptions of New<br />

Varieties of Plants”, which was<br />

developed by <strong>the</strong> Technical Committee<br />

with substantial input from<br />

<strong>the</strong> breeders’ organizations.<br />

Test Guidelines<br />

Beyond <strong>the</strong> General Introduction,<br />

a key task within UPOV is <strong>the</strong><br />

development of “Guidelines for <strong>the</strong><br />

Conduct of Tests for Distinctness,<br />

Uniformity and Stability”, or “Test<br />

Guidelines”, which act as <strong>the</strong> basis<br />

for harmonised DUS examination<br />

for individual species or o<strong>the</strong>r variety<br />

groupings. The Test Guidelines<br />

are <strong>the</strong> basis for an effective and<br />

harmonised approach to <strong>the</strong> examination<br />

of DUS, which facilitates<br />

cooperation between UPOV members<br />

and <strong>the</strong>reby provides a basis for<br />

minimising cost to breeders. >>><br />

MEMBERS OF THE INTERNATIONAL UNION FOR THE<br />

PROTECTION OF NEW VARIETIES OF PLANTS Status on March 15, <strong>2011</strong><br />

State/Organization<br />

Latest Act1 of <strong>the</strong> Convention to which State/Organization is party and<br />

date on which State/Organization became party to that Act<br />

Albania 1991 Act October 15, 2005<br />

Argentina 1978 Act December 25, 1994<br />

Australia 1991 Act January 20, 2000<br />

Austria 1991 Act July 1, 2004<br />

Azerbaijan 1991 Act December 9, 2004<br />

Belarus 1991 Act January 5, 2003<br />

Belgium 1961/1972 Act December 5, 1976<br />

Bolivia (Plurinational State of) 1978 Act May 21, 1999<br />

Brazil 1978 Act May 23, 1999<br />

Bulgaria 1991 Act April 24, 1998<br />

Canada 1978 Act March 4, 1991<br />

Chile 1978 Act January 5, 1996<br />

China 1978 Act3 April 23, 1999<br />

Colombia 1978 Act September 13, 1996<br />

Costa Rica 1991 Act January 12, 2009<br />

Croatia 1991 Act September 1, 2001<br />

Czech Republic 1991 Act November 24, 2002<br />

Denmark4 1991 Act April 24, 1998<br />

Dominican Republic 1991 Act June 16, 2007<br />

Ecuador 1978 Act August 8, 1997<br />

Estonia 1991 Act September 24, 2000<br />

European Union 1991 Act July 29, 2005<br />

Finland 1991 Act July 20, 2001<br />

France 1978 Act March 17, 1983<br />

Georgia 1991 Act November 29, 2008<br />

Germany 1991 Act July 25, 1998<br />

Hungary 1991 Act January 1, 2003<br />

Iceland 1991 Act May 3, 2006<br />

Ireland 1978 Act November 8, 1981<br />

Israel 1991 Act April 24, 1998<br />

Italy 1978 Act May 28, 1986<br />

Japan 1991 Act December 24, 1998<br />

Jordan 1991 Act October 24, 2004<br />

Kenya 1978 Act May 13, 1999<br />

Kyrgyzstan 1991 Act June 26, 2000<br />

Latvia 1991 Act August 30, 2002<br />

Lithuania 1991 Act December 10, 2003<br />

Mexico 1978 Act August 9, 1997<br />

Morocco 1991 Act October 8, 2006<br />

Ne<strong>the</strong>rlands 1991 Act6 April 24, 1998<br />

New Zealand 1978 Act November 8, 1981<br />

Nicaragua 1978 Act September 6, 2001<br />

Norway 1978 Act September 13, 1993<br />

Oman 1991 Act November 22, 2009<br />

Panama 1978 Act May 23, 1999<br />

Paraguay 1978 Act February 8, 1997<br />

Poland 1991 Act August 15, 2003<br />

Portugal 1978 Act October 14, 1995<br />

Republic of Korea 1991 Act January 7, 2002<br />

Republic of Moldova 1991 Act October 28, 1998<br />

Romania 1991 Act March 16, 2001<br />

Russian Federation 1991 Act April 24, 1998<br />

Singapore 1991 Act July 30, 2004<br />

Slovakia 1991 Act June 12, 2009<br />

Slovenia 1991 Act July 29, 1999<br />

South Africa 1978 Act November 8, 1981<br />

Spain 1991 Act July 18, 2007<br />

Sweden 1991 Act April 24, 1998<br />

Switzerland 1991 Act September 1, 2008<br />

Trinidad and Tobago 1978 Act January 30, 1998<br />

Tunisia 1991 Act August 31, 2003<br />

Turkey 1991 Act November 18, 2007<br />

Ukraine 1991Act January 19, 2007<br />

United Kingdom 1991 Act January 3, 1999<br />

United States of America 1991 Act7 February 22, 1999<br />

Uruguay 1978 Act November 13, 1994<br />

Uzbekistan 1991 Act November 14, 2004<br />

Viet Nam 1991 Act December 24, 2006<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 19


UPOV<br />

At present, UPOV has adopted<br />

265 Test Guidelines, which are<br />

estimated to cover around 90% of<br />

applications for plant breeder’s right<br />

throughout UPOV members.<br />

<strong>CIOPORA</strong>’s participation in <strong>the</strong><br />

Technical Working Party for Ornamental<br />

Plants and Forest Trees<br />

(TWO) and more recently in those<br />

of <strong>the</strong> Technical Working Party for<br />

Fruit Crops (TWF) is an important<br />

means of ensuring that <strong>the</strong> breeders’<br />

expertise and perspective can be<br />

taken into account in <strong>the</strong> development<br />

of those Test Guidelines.<br />

Explanatory Notes<br />

An important requirement for<br />

protection is that a variety has a<br />

suitable denomination. <strong>CIOPORA</strong><br />

UPOV offers <strong>CIOPORA</strong> congratulations<br />

This article illustrates <strong>the</strong> importance of input from breeders to <strong>the</strong> work of<br />

UPOV in providing an effective system of plant variety protection, with <strong>the</strong> aim of<br />

encouraging <strong>the</strong> development of new varieties of plants, for <strong>the</strong> benefit of society.<br />

It is, <strong>the</strong>refore, a particularly happy coincidence that both UPOV and <strong>CIOPORA</strong> will<br />

celebrate <strong>the</strong>ir fiftieth anniversaries in <strong>2011</strong>. On this occasion, Peter Button, Vice<br />

Secretary-General UPOV offers his congratulations. “It is my pleasure to offer my<br />

congratulations to <strong>CIOPORA</strong> on this important anniversary and to look forward to<br />

future cooperation between UPOV and <strong>CIOPORA</strong>.”<br />

made a number of valuable contributions<br />

to <strong>the</strong> development of <strong>the</strong><br />

document “Explanatory Notes<br />

on Variety Denominations under<br />

<strong>the</strong> UPOV Convention” which<br />

provides guidance of practical<br />

UPOV welcomes <strong>CIOPORA</strong>’s support<br />

In addition to contributing to <strong>the</strong> work of UPOV bodies, UPOV welcomes <strong>the</strong> support of <strong>CIOPORA</strong> in<br />

activities where <strong>the</strong> expertise and experience of breeders can provide an important element to assist<br />

in <strong>the</strong> understanding of <strong>the</strong> UPOV Convention. A recent example of this was at UPOV’s first ever Open<br />

Day, which was held in Geneva on June 5, 2010, where <strong>CIOPORA</strong> was represented by Mrs. Dominique<br />

Thevenon (pictured), AIGN®, and Mr. Bruno Etavard, Meilland International, who had introduced to <strong>the</strong><br />

public <strong>the</strong> work of breeders of ornamental and fruit varieties.<br />

benefit for authorities, as well as for<br />

breeders and applicants.<br />

In addition to <strong>the</strong> examination<br />

of varieties, UPOV continues to<br />

work on developing guidance<br />

for <strong>the</strong> implementation of <strong>the</strong><br />

UPOV Convention in a range of<br />

aspects, particularly in <strong>the</strong> form of<br />

“explanatory notes”. The work on<br />

developing such explanatory notes<br />

within UPOV is organised so that<br />

<strong>CIOPORA</strong> and o<strong>the</strong>r observer organisations<br />

can provide <strong>the</strong>ir views<br />

on any relevant matter. <strong>CIOPORA</strong><br />

has, for example, been particularly<br />

involved in <strong>the</strong> work on acts in<br />

respect of harvested material, essentially<br />

derived varieties, exceptions to<br />

<strong>the</strong> breeder’s right and <strong>the</strong> enforcement<br />

of breeders’ rights.<br />

Given <strong>the</strong> importance of <strong>the</strong><br />

enforcement of breeders’ rights<br />

for breeders, <strong>CIOPORA</strong> and <strong>the</strong><br />

International Seed Federation<br />

(ISF) were invited to express <strong>the</strong>ir<br />

views on that matter at a meeting<br />

organised by UPOV in 2005. Following<br />

that meeting, <strong>CIOPORA</strong><br />

provided UPOV with information<br />

on elements of effective intellectual<br />

property protection which it considered<br />

would provide useful guidance.<br />

That information formed <strong>the</strong> basis of<br />

a non exhaustive list of enforcement<br />

measures in <strong>the</strong> “Explanatory Notes<br />

on <strong>the</strong> Enforcement of Breeders’<br />

Rights under <strong>the</strong> UPOV Convention”<br />

which might be considered, as<br />

appropriate, by members and future<br />

members of <strong>the</strong> Union. |||<br />

* Vice Secretary-General, UPOV.<br />

20 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Patents<br />

In <strong>the</strong> plant breeding<br />

world patents are<br />

often viewed as<br />

dangerous. Plant<br />

variety rights would<br />

be good and green,<br />

whereas patents<br />

would be evil and<br />

red as <strong>the</strong>y present<br />

a threat for <strong>the</strong><br />

continuous flow<br />

of innovation. For<br />

<strong>the</strong> past few years,<br />

<strong>the</strong>re has been<br />

a lively debate<br />

about <strong>the</strong> role of<br />

patents in relation<br />

to plant breeding<br />

and <strong>the</strong> question<br />

whe<strong>the</strong>r <strong>the</strong>re is<br />

a need to curtail<br />

<strong>the</strong> use of patents<br />

in relation with<br />

plant innovation.<br />

What exactly is <strong>the</strong><br />

problem and is <strong>the</strong>re<br />

a solution?<br />

by Tjeerd Overdijk<br />

Barbarians at <strong>the</strong><br />

gates – and many<br />

already passed!<br />

In principle, patents and PVRs<br />

are two different legal titles<br />

which aim to protect different<br />

subject matter. The most basic<br />

objective of <strong>the</strong> patent system is fur<strong>the</strong>r<br />

innovation and <strong>the</strong> enhancement<br />

of technology in general. We<br />

like inventors. They bring us people<br />

new and useful things or processes.<br />

As an incentive we give inventors an<br />

award in <strong>the</strong> form of a monopoly<br />

for <strong>the</strong> exploitation of <strong>the</strong> invention<br />

for a certain period of time.<br />

Similar observations are true for<br />

plant variety protection: breeders<br />

of new varieties of plants help <strong>the</strong><br />

enrichment of <strong>the</strong> genetic variety<br />

which is beneficial for <strong>the</strong> worldwide<br />

food supply. As an incentive<br />

to keep breeding we give <strong>the</strong>m a<br />

monopoly for a certain period of<br />

time in order to exploit <strong>the</strong>ir new<br />

varieties.<br />

So <strong>the</strong> rationale for patents and<br />

plant variety rights are largely <strong>the</strong><br />

same.<br />

Yet, a considerable difference exists<br />

with respect to <strong>the</strong> object of <strong>the</strong><br />

protection.<br />

Some objects have been excluded<br />

from patent protection, e.g. plant<br />

or animal varieties or essentially<br />

biological processes. We do not<br />

have such exclusions in PVR laws.<br />

Never <strong>the</strong>less PVR laws are more<br />

limited in scope: <strong>the</strong>y only relate<br />

to plant varieties. Patents can have<br />

a very wide scope in that <strong>the</strong>y<br />

can relate to any kind of object or<br />

process. This is a reason why PVRs<br />

are generally seen as giving only<br />

a weak form of protection. Patent<br />

protection, on <strong>the</strong> o<strong>the</strong>r hand, is<br />

viewed as providing a strong form<br />

of protection as it offers a much<br />

broader scope of protection and is<br />

able to cover innovations that can<br />

be applied across a multitude of<br />

varieties.<br />

Practical examples<br />

There is probably a few mechanisms<br />

that may explain why we are hearing<br />

more and more about patents in<br />

<strong>the</strong> plant breeding world. Breeding<br />

companies of all types and sizes<br />

have constant need to cut costs.<br />

One of <strong>the</strong> ways to achieve reduced<br />

costs is increased economies of<br />

scale. Secondly, we see a rapid<br />

development of important biotechnological<br />

innovations (e.g. GMOs,<br />

marker assisted breeding etc.).<br />

These two factors toge<strong>the</strong>r lead to<br />

an increased desire for a broader<br />

scope of protection for innovative<br />

products or processes. As a result<br />

we have seen <strong>the</strong> first legal battles<br />

involving patents related to plant<br />

breeding, plants or even harvested<br />

material or derivative products.<br />

An example is <strong>the</strong> chicory case<br />

between Enza Zaden and Vilmorin<br />

which was litigated in <strong>the</strong> Dutch<br />

courts. Enza lost this case because<br />

it was unable to prove <strong>the</strong> infringement,<br />

but <strong>the</strong> patent was potentially<br />

a real headache for Vilmorin.<br />

Then we had <strong>the</strong> famous Monsanto<br />

Roundup Ready cases in UK,<br />

Spain, DK and NL.<br />

Monsanto acted against <strong>the</strong> importation<br />

by soy meal trader Cefetra<br />

and o<strong>the</strong>rs of soy meal produced<br />

from <strong>the</strong> well-known Roundup<br />

Ready soybean in Argentina, where<br />

<strong>the</strong>re is no I.P. protection for <strong>the</strong><br />

Roundup Ready.<br />

Monsanto was able to prove <strong>the</strong><br />

presence of <strong>the</strong> patented DNA<br />

sequence which encodes for CP4-<br />

EPSPS in <strong>the</strong> soy meal. Cefetra argued<br />

that <strong>the</strong> DNA may be present<br />

in <strong>the</strong> soy meal, but not as an<br />

isolated substance. According to <strong>the</strong><br />

defendants <strong>the</strong> DNA present in <strong>the</strong><br />

soy meal could no longer express<br />

its function – soy meal is basically<br />

dead material.<br />

The court had to decide whe<strong>the</strong>r<br />

Monsanto would be able to object<br />

to <strong>the</strong> trading of <strong>the</strong> soy meal solely<br />

on <strong>the</strong> grounds that <strong>the</strong> DNA is<br />

present in <strong>the</strong> soy meal. In response<br />

to preliminary questions from <strong>the</strong><br />

Dutch court <strong>the</strong> ECJ ruled that<br />

<strong>the</strong>re cannot be patent protection<br />

when <strong>the</strong> patented product<br />

is contained in <strong>the</strong> soy meal but<br />

does not perform <strong>the</strong> function for<br />

which it is patented. The ECJ also<br />

ruled that Article 9 of <strong>the</strong> Directive<br />

brings an exhaustive harmonisation<br />

of <strong>the</strong> protection it confers, with <strong>the</strong><br />

20 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Tjeerd Overdijk says, "A more promising route to a solution might be offered by<br />

more liberal rules regarding compulsory licensing." (Photo Geert Snoeijer)<br />

result that it precludes <strong>the</strong> national<br />

patent legislation from offering<br />

broader (absolute) protection to <strong>the</strong><br />

patented product as such.<br />

Then, just before <strong>the</strong> end of last<br />

year, we saw <strong>the</strong> conclusion of an<br />

ongoing debate on <strong>the</strong> eligibility for<br />

patent protection of certain breeding<br />

methods in <strong>the</strong> so-called "broccoli"<br />

(G 2/07) and "tomato" (G<br />

1/08) cases. These cases concerned<br />

patent applications for breeding<br />

methods involving steps of crossing,<br />

collecting hybrid seeds, growing<br />

plants <strong>the</strong>refrom, pollination and<br />

combined with screening methods<br />

including (in <strong>the</strong> broccoli case) <strong>the</strong><br />

use of molecular markers (RFLPs)<br />

for <strong>the</strong> purpose of identifying<br />

desired hybrids.<br />

In both cases <strong>the</strong> Enlarged Board<br />

of Appeal gave an important ruling<br />

on <strong>the</strong> meaning of <strong>the</strong> exclusion of<br />

essentially biological processes as<br />

referred to in article 53 (b) EPC.<br />

In its decision <strong>the</strong> Board concluded<br />

that a process for <strong>the</strong> production of<br />

plants involving sexually cros sing<br />

whole plant genomes, and <strong>the</strong><br />

subsequent selection of plants is not<br />

patentable. The mere inclusion of<br />

steps which serve to enable or assist<br />

<strong>the</strong> performance of <strong>the</strong> steps of sexually<br />

crossing <strong>the</strong> whole genomes of<br />

plants or of subsequently selecting<br />

plants does not override this<br />

exclusion from patentability. While<br />

technical devices or means, such as<br />

genetic markers, may <strong>the</strong>mselves be<br />

patentable inventions, <strong>the</strong>ir use does<br />

not make an essentially biological<br />

process patentable.<br />

Substantial influx<br />

One might think that <strong>the</strong> decisions<br />

passed at <strong>the</strong> European level in <strong>the</strong><br />

three mentioned cases will severely<br />

restrict <strong>the</strong> reach of patents into<br />

<strong>the</strong> breeding world, but <strong>the</strong> effect<br />

must not be overestimated. Even<br />

though we have had some clear<br />

guidance from <strong>the</strong> European Court<br />

and <strong>the</strong> EPO on what should be<br />

deemed outside <strong>the</strong> scope of patent<br />

protection, this is not <strong>the</strong> end of<br />

patents for plant breeding or plants<br />

resulting from breeding work.<br />

Since (roughly) <strong>the</strong> beginning of<br />

this century we have extended<br />

possibilities for patenting biotech<br />

inventions, which has lead to a<br />

substantial influx of patent rights<br />

in <strong>the</strong> world of plant breeding. It<br />

seems that an astonishing number<br />

of 4,500 patent applications related<br />

to plants have been filed over <strong>the</strong><br />

last 10 years that involve biological<br />

material, including gene sequences<br />

and plants.<br />

This is an issue of increasing<br />

concern for plant breeders, simply<br />

because <strong>the</strong>re is no breeders’<br />

exemption which secures access<br />

to patented germplasm. In case an<br />

improvement is subject to a patent,<br />

<strong>the</strong> rest of <strong>the</strong> world has to wait 20<br />

years before it can be freely used.<br />

There are also reports of companies<br />

that have requested <strong>the</strong>ir competitors<br />

to abandon plant breeding programmes<br />

which allegedly infringe >>><br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 21


Patents<br />

<strong>the</strong>ir patent applications. This<br />

could have <strong>the</strong> effect of an immediate<br />

blockage of <strong>the</strong> development of<br />

competitive varieties.<br />

Since (roughly)<br />

<strong>the</strong> beginning of<br />

this century we<br />

have extended<br />

possibilities for<br />

patenting biotech<br />

inventions, which<br />

has lead to a<br />

substantial influx<br />

of patent rights in<br />

<strong>the</strong> world of plant<br />

breeding.<br />

Conclusions<br />

Solid ground<br />

We cannot deny that <strong>the</strong> patent<br />

system has gained solid ground in<br />

<strong>the</strong> world of plant breeding and is<br />

• Patents increasingly form an obstacle to plant breeding because <strong>the</strong>y can<br />

restrict access to germplasm;<br />

• This is not materially changed by restrictive interpretation of <strong>the</strong> Biotech<br />

Directive on issues like <strong>the</strong> requirement that genetic material performs its<br />

function, or <strong>the</strong> exclusion of essentially biological processes;<br />

• Amendment of existing laws is difficult;<br />

• We need o<strong>the</strong>r creative solutions, such as a broader application of compulsory<br />

licensing, to restore a productive and reasonable balance.<br />

here to stay. Patent laws provide<br />

for a balanced system for <strong>the</strong> enhancement<br />

of innovation and <strong>the</strong>y<br />

have a much longer history than<br />

PVP-based protection systems. In<br />

essence <strong>the</strong>re does not seem to be<br />

a sound systematic reason to allow<br />

for a special carve out from patents<br />

for <strong>the</strong> plant breeding industry.<br />

If, for example, <strong>the</strong> car industry<br />

came to <strong>the</strong> legislator with <strong>the</strong><br />

complaint that all <strong>the</strong>se patents for<br />

car components make it difficult to<br />

produce safer cars, this would not<br />

present a reason to create a special<br />

exemption for car manufacturers<br />

to make use of inventions that<br />

have a connection to safety in <strong>the</strong><br />

automotive industry. Therefore<br />

it will be not easy to think of a<br />

good reason for a kind of positive<br />

discrimination for breeding<br />

companies.<br />

Liberal rules<br />

The problem posed by patents will<br />

not be solved by amending <strong>the</strong><br />

legislation so as to include a limited<br />

exemption for breeding work,<br />

which has been done in France<br />

and Germany. Such a freedom for<br />

breeding purposes has little meaning<br />

when new varieties are to be<br />

introduced on <strong>the</strong> market.<br />

A more promising route to a<br />

solution might be offered by more<br />

liberal rules regarding compulsory<br />

licensing. So far, <strong>the</strong> requirement<br />

of significant technical progress<br />

of considerable economic interest<br />

has been applied very strictly.<br />

As a result <strong>the</strong>re are virtually no<br />

examples of breeding companies<br />

that have made successful attempts<br />

for obtaining compulsory licenses.<br />

If a patent appears to block <strong>the</strong><br />

development of new varieties on a<br />

large scale, a more liberal approach<br />

to compulsory licensing could<br />

present an effective and reasonable<br />

tool to remove <strong>the</strong> obstacle, without<br />

wiping out <strong>the</strong> reward factor of<br />

patents altoge<strong>the</strong>r.<br />

In my view this would be far easier<br />

than trying to bend <strong>the</strong> whole<br />

system, because this would take<br />

years - if at all successful. |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 23


D.U.S. Working Group<br />

Established in 2010,<br />

<strong>CIOPORA</strong>’s D.U.S<br />

Working Group<br />

focuses on key<br />

issues surrounding<br />

D.U.S. examination,<br />

in particular <strong>the</strong><br />

important role that<br />

D.U.S. can play<br />

in <strong>the</strong> protection<br />

of new vegetal<br />

varieties. The<br />

D.U.S. Working<br />

Group brings<br />

toge<strong>the</strong>r leaders<br />

from throughout<br />

<strong>the</strong> plant breeding<br />

community,<br />

including<br />

researchers,<br />

lawyers, business<br />

people and<br />

representatives<br />

royalty<br />

administration<br />

services.<br />

Working<br />

The D.U.S. Working Group brings toge<strong>the</strong>r leaders<br />

from throughout <strong>the</strong> plant breeding community.<br />

Group<br />

focuses on D.U.S.<br />

examination<br />

by Dominique Thévenon<br />

One of <strong>the</strong> main problems<br />

breeders face when it comes<br />

to <strong>the</strong> commercial exploitation<br />

of <strong>the</strong>ir varieties, is <strong>the</strong> direct<br />

competition of o<strong>the</strong>r protected<br />

varieties that look very similar to<br />

<strong>the</strong>ir owns.<br />

Vegetal varieties can be granted a<br />

PBR (Plant Breeder's Right) based<br />

on small visual differences, which in<br />

many cases are not noticeable by <strong>the</strong><br />

consumers; this creates confusion<br />

on <strong>the</strong> market, and is detrimental to<br />

<strong>the</strong> good exercise of breeders’ rights.<br />

Breeders who invest a lot of time and<br />

money in creating innovative products,<br />

being new fruit or ornamental<br />

types or varieties, must be assured<br />

to be offered <strong>the</strong> possibility to effectively<br />

protect those creations and to<br />

market <strong>the</strong>m based on strong PBRs.<br />

Reflexion<br />

<strong>CIOPORA</strong>, concerned with <strong>the</strong><br />

potential weakening of protection<br />

titles, proposed to its members <strong>the</strong><br />

creation of a working group on<br />

D.U.S., with <strong>the</strong> aim of initiating<br />

a reflexion on <strong>the</strong> D.U.S. examination<br />

system in order to propose<br />

improvements.<br />

This working group was actually<br />

formed in early 2010, and <strong>the</strong> first<br />

kick-off meeting was organized<br />

on <strong>the</strong> occasion of <strong>the</strong> <strong>CIOPORA</strong><br />

AGM in Seville, Spain in March<br />

2010, where <strong>the</strong> first working<br />

agenda was defined.<br />

The group is composed of 13<br />

members, representing 7 countries<br />

and over 20 different crops, and<br />

is chaired by Mrs Dominique<br />

Thévenon.<br />

Priority tasks<br />

The second meeting took place<br />

in Amsterdam in June 2010 and<br />

identified more precisely <strong>the</strong> priority<br />

tasks to “tackle” in relation to<br />

<strong>the</strong> D.U.S. examination system. It<br />

was decided to first focus on <strong>the</strong><br />

issue of minimal distances between<br />

varieties.<br />

When <strong>the</strong> group met for <strong>the</strong><br />

3rd time in Essen, Germany, in<br />

January <strong>2011</strong>, Mr Raimundo<br />

Lavignolle, Director of UPOV,<br />

Mr Dirk Theobald, Head of <strong>the</strong><br />

CPVO Technical Unit and Mrs<br />

Andrea Menne, head of <strong>the</strong> section<br />

ornamental plants in <strong>the</strong> German<br />

Bundessortenamt, were invited to<br />

share information with <strong>the</strong> group<br />

members about <strong>the</strong> D.U.S. system<br />

for vegetal varieties from <strong>the</strong> perspective<br />

of ruling bodies.<br />

Sufficiently broad minimal<br />

distances are essential in <strong>the</strong> ornamental<br />

and fruit sector in order to<br />

safeguard effective PBR protection.<br />

The <strong>CIOPORA</strong> Working Group<br />

will develop solutions on how to<br />

cope with this difficult subject in<br />

<strong>the</strong> future. |||<br />

24 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Working Group<br />

The effective<br />

enforcement<br />

of Intellectual<br />

Property Rights<br />

is of utmost<br />

importance for<br />

breeders. <strong>CIOPORA</strong><br />

actively promotes<br />

<strong>the</strong> elaboration<br />

of a standard<br />

modus operandi<br />

of DNA analysis,<br />

in order support<br />

<strong>the</strong> enforcement<br />

of Intellectual<br />

Property Rights.<br />

<strong>CIOPORA</strong><br />

recognises that <strong>the</strong><br />

use of molecular<br />

markers for <strong>the</strong><br />

enforcement of<br />

IP rights, <strong>the</strong><br />

determination of<br />

Essentially Derived<br />

Varieties and<br />

variety examination<br />

can be useful.<br />

However, its<br />

application must be<br />

sound and in line<br />

with <strong>the</strong> currently<br />

applied standards<br />

and systems.<br />

Jan de Riek<br />

by Jan de Riek<br />

Focus on molecular<br />

techniques for PVR<br />

The Working Group was<br />

initiated in December<br />

2009. In its composition, a<br />

balanced mix was made between<br />

breeder-members and lawyers,<br />

combining expertise on both <strong>the</strong><br />

technical, application oriented<br />

and legal aspects of <strong>the</strong> complex<br />

subject dealt with. Previous<br />

actions within <strong>CIOPORA</strong> have<br />

already brought two ‘hanging<br />

issues’ on our agenda: (1) <strong>the</strong> use<br />

of molecular markers for variety<br />

identification, description, testing,<br />

IP protection etc. and (2), Essentially<br />

Derived Varieties (EDV)<br />

and how to cope with <strong>the</strong>m. In<br />

<strong>the</strong>se domains alone, many open<br />

questions could already be defi<br />

ned that might justify <strong>the</strong> action<br />

of a <strong>CIOPORA</strong> Working Group.<br />

As a breeder’s association, we need<br />

positions that can influence our<br />

daily business and that we can use<br />

in our contacts with “regulators”<br />

i.e. EU, UPOV or whatever national<br />

or international body that<br />

is dealing with our plant varieties.<br />

<strong>CIOPORA</strong> position paper on<br />

<strong>the</strong> use of Molecular Markers<br />

for variety testing<br />

Due to <strong>the</strong> progress made at <strong>the</strong><br />

UPOV-BMT Working Group<br />

and also because of national plant<br />

variety examination offices that<br />

are starting to deeply evaluate<br />

molecular marker based decision<br />

support in <strong>the</strong>ir daily action,<br />

all participants confi rmed <strong>the</strong><br />

urgent need of such a position by<br />

<strong>CIOPORA</strong>. A draft version of<br />

this position paper has already<br />

been submitted to <strong>the</strong> <strong>CIOPORA</strong><br />

Board and will progress through<br />

<strong>the</strong> <strong>CIOPORA</strong> bodies to be approved.<br />

Guidelines for <strong>the</strong> application of<br />

Molecular Markers<br />

Recent disputes between breeders<br />

resulting into court cases and<br />

decisions, have again shown <strong>the</strong><br />

need for harmonization and a kind<br />

of industry-standard for <strong>the</strong> use<br />

of Molecular Markers in cases of<br />

putative EDVs and <strong>the</strong> enforcement<br />

of IPR. The Working Group is fully<br />

aware that besides <strong>CIOPORA</strong>,<br />

many o<strong>the</strong>r players are in <strong>the</strong> field:<br />

governments, trade organizations,<br />

testing authorities, UPOV bodies,<br />

plant breeders associations, international<br />

initiatives for establishing<br />

testing guidelines for seeds, plant<br />

material and harvested material.<br />

For <strong>the</strong> assessments of EDV, <strong>the</strong><br />

Working Group will draft technical<br />

guidelines to come to a crop specific<br />

protocol for EDV assessment and<br />

Guidelines are needed for <strong>the</strong> application of molecular markers.<br />

will list legal issues concerning <strong>the</strong><br />

EDV position that need fur<strong>the</strong>r<br />

specification. The application to<br />

o<strong>the</strong>r domains (variety testing,<br />

infringements) is merely a redefinition<br />

of appropriate thresholds and<br />

boundaries. It is in our advantage<br />

to come toge<strong>the</strong>r with <strong>the</strong> o<strong>the</strong>r<br />

relevant partners in <strong>the</strong> field to a<br />

consensus approach; <strong>the</strong>refore, <strong>the</strong><br />

Working Group will take contact<br />

with different experts in <strong>the</strong> field<br />

and will try to bring forward<br />

decisive criteria for evaluating<br />

procedures that rely on Molecular<br />

Markers. In such a way, <strong>the</strong> Working<br />

Group is considering <strong>the</strong><br />

introduction of a label “CIOPO-<br />

RA-approved” for marker labs that<br />

provide testing services to breeders<br />

for variety identification. |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 25


PBR and Patents<br />

In order to attract<br />

more states to adopt<br />

an effective Plant<br />

Breeders´ Rights<br />

regime throughout<br />

<strong>the</strong> world, a two<br />

pillar strategy might<br />

be helpful: Firstly,<br />

it is necessary to<br />

raise <strong>the</strong> awareness<br />

of <strong>the</strong> benefits<br />

and <strong>the</strong> business<br />

opportunities arising<br />

with ornamental<br />

and fruit production<br />

in developing and<br />

newly industrialised<br />

countries. Secondly,<br />

breeding companies<br />

and trade should<br />

apply a strict policy<br />

of non-acceptance<br />

of countries which<br />

do not provide<br />

an effective IP<br />

protection for<br />

plant innovations,<br />

and should use all<br />

means to prevent<br />

counterfeited<br />

products.<br />

by Dr. Edgar Krieger<br />

Plant Breeders´ Right –<br />

The world is changing<br />

permanently, sometimes<br />

faster, sometimes slower. In<br />

<strong>the</strong> ornamental and fruit business<br />

<strong>the</strong> world has changed significantly<br />

and rapidly in <strong>the</strong> past 25 years<br />

due to <strong>the</strong> economic globalisation.<br />

Globalization has brought<br />

new markets, new producers, new<br />

products and even a new calendar<br />

to <strong>the</strong> business. While in <strong>the</strong> past<br />

<strong>the</strong> industrialised countries had<br />

been <strong>the</strong> main consumer-markets<br />

for ornamental and fruit products,<br />

more and more countries with a<br />

high population and a high growth<br />

rate have joined that group.<br />

Production sites have also changed.<br />

Developing and newly industrialised<br />

countries with favourable<br />

environmental and production<br />

conditions are <strong>the</strong> new producers of<br />

ornamentals and fruits and are increasingly<br />

squeezing out <strong>the</strong> traditional<br />

producers of such crops. The<br />

range of products increases weekly<br />

and <strong>the</strong> old seasonal calendar for<br />

crops has been replaced by an year<br />

round availability of each and any<br />

product. Strawberries in winter,<br />

grapes in summer, passion fruit<br />

juice wherever you want, fruits to<br />

drink and flowers to eat – everything<br />

at any time.<br />

<strong>CIOPORA</strong> has been associated<br />

with <strong>the</strong> ornamental and fruit<br />

breeding business for <strong>the</strong> past 50<br />

years, taking care of good IP protection<br />

of vegetatively reproduced<br />

ornamental and fruit varieties.<br />

<strong>CIOPORA</strong> has foreseen many<br />

developments and has requested<br />

solutions from politics and governments<br />

to cope with <strong>the</strong>se developments.<br />

Therefore, it is also now up<br />

to <strong>CIOPORA</strong> to ask how to cope<br />

with <strong>the</strong> aforementioned developments<br />

in terms of IP protection.<br />

UPOV<br />

A look at Plant Breeders´ Rights automatically<br />

is a look at UPOV, <strong>the</strong><br />

organisation, which governs this<br />

most important IP regime for plant<br />

varieties. Today, UPOV, after 50<br />

years of existence, has 68 members<br />

– a relative success if compared to<br />

<strong>the</strong> overall number of states of 195<br />

and compared, for example, to <strong>the</strong><br />

Convention on Biological Diversity<br />

(CBD), which, within one year after<br />

it was opened for signature on 5<br />

June 1992, received 168 signatures<br />

of acceding states and now includes<br />

193 members.<br />

Among <strong>the</strong> 68 UPOV members, 45<br />

are bound by <strong>the</strong> 1991 Act, 22 by<br />

<strong>the</strong> 1978 Act and one is still bound<br />

by <strong>the</strong> 1961 Convention as amended<br />

by <strong>the</strong> 1972 Act. Looking at <strong>the</strong> last<br />

ten years it turns out that out of <strong>the</strong><br />

22 new members of UPOV, only<br />

five have significant horticultural<br />

production. Important countries<br />

such as Argentina, Brazil, Chile,<br />

China and Mexico are still bound by<br />

<strong>the</strong> UPOV 1978 Act.<br />

Highly professional<br />

UPOV is a highly professional, efficient<br />

and well-organised organisation.<br />

The reason for <strong>the</strong> apparent<br />

lack of UPOV´s popularity <strong>the</strong>refore<br />

cannot be found in its internal<br />

structure. But why <strong>the</strong>re are still not<br />

more members acceding UPOV?<br />

A closer look shows that it is <strong>the</strong><br />

content of <strong>the</strong> UPOV 1991 Act,<br />

which obviously prevents more states<br />

to join UPOV 1 .<br />

An example on how critical IPprotection<br />

and <strong>the</strong> UPOV 1991 Act<br />

are seen by many countries can be<br />

found in <strong>the</strong> Report of <strong>the</strong> Special<br />

Rapporteur on <strong>the</strong> right to food,<br />

transmitted to <strong>the</strong> General Assembly<br />

of <strong>the</strong> UN in July 2009, by Olivier<br />

De Schutter, who writes: Paragraph<br />

39 “Intellectual property rights reward<br />

and encourage standardization and<br />

homogeneity, […]. In addition,<br />

intellectual property rights […] can<br />

constitute a direct impediment to innovation<br />

by farmers.”<br />

Paragraph 40 “The streng<strong>the</strong>ning of<br />

breeders’ rights in <strong>the</strong> 1991 UPOV<br />

Convention is also a concern in this<br />

regard. This convention prohibits<br />

<strong>the</strong> commercialization of varieties<br />

which are essentially derived from<br />

a PVP-protected variety (article 14<br />

(5)), and farmers are now prohibited<br />

from exchanging or selling seeds saved<br />

from <strong>the</strong> harvest of protected varieties<br />

(article 15). In order to circumvent<br />

<strong>the</strong>se limitations, developing countries<br />

where <strong>the</strong> function of traditional,<br />

farmers’ seed systems is most important<br />

both for <strong>the</strong> prevention of genetic erosion<br />

and for <strong>the</strong> livelihoods of farming<br />

communities should design sui generis<br />

forms of protection of plant varieties<br />

which allow <strong>the</strong>se systems to flourish,<br />

even if this means adopting non-UP-<br />

OV compliant legislation; and if <strong>the</strong>y<br />

do join UPOV, <strong>the</strong>y should use all <strong>the</strong><br />

flexibilities available to <strong>the</strong>m .” 2<br />

Horticulture is no<br />

agriculture<br />

These statements, which have<br />

been contested by UPOV, refer<br />

to agriculture and specifically to<br />

small scale subsistence farming.<br />

Indeed, in developing and newly<br />

indus trialised countries, a big part<br />

of <strong>the</strong> population is dependent on<br />

small scale farming. This includes<br />

<strong>the</strong> saving of seed and –in some<br />

people's opinion– also its exchange<br />

with neighbours. Opponents of<br />

26 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Quo vadis?<br />

Breeders ask for<br />

clear and effective<br />

rules which<br />

safeguard fair<br />

competition.<br />

Dr. Edgar Krieger, Secretary General <strong>CIOPORA</strong>.<br />

effective IP for plant varieties claim<br />

that, in order to protect such small<br />

scale subsistence farming, <strong>the</strong><br />

unrestricted handling of farm saved<br />

seed would be necessary and that<br />

UPOV 1991 would prohibit such<br />

free handling.<br />

This opposition against effective<br />

Plant Breeders´ Rights protection<br />

in <strong>the</strong> area of agriculture has<br />

also caused a negative impact on<br />

horticulture. Nowadays, only <strong>the</strong><br />

fewest states differentiate between<br />

agriculture and horticulture in <strong>the</strong>ir<br />

IP-legislation although subsistence<br />

farming is not at all comparable with<br />

horticultural production, where an<br />

industry-like approach is applied<br />

with large production units and<br />

often a strong export orientation.<br />

As a consequence of this critical<br />

approach towards UPOV 1991,<br />

important countries for <strong>the</strong> horticultural<br />

business, such as Ethiopia,<br />

India, Indonesia, Malaysia or Thailand<br />

have not acceded UPOV and<br />

do not offer effective IP protection<br />

for plant varieties. O<strong>the</strong>r important<br />

countries have not make <strong>the</strong> step<br />

forward to upgrade <strong>the</strong>ir law from<br />

UPOV 1978 to UPOV 1991.<br />

TRIPS agreement<br />

In addition to <strong>the</strong> fact that <strong>the</strong>se<br />

countries are missing <strong>the</strong> chance to<br />

improve and increase <strong>the</strong>ir horticultural<br />

industry 3 , it should be noted<br />

that not providing for an effective<br />

protection system for plant varieties<br />

constitutes a breach of Article 27 (3)<br />

(b) of <strong>the</strong> TRIPS Agreement, according<br />

to which all WTO members shall<br />

provide for <strong>the</strong> protection of plant varieties<br />

ei<strong>the</strong>r by patents or by an effective<br />

sui generis system or by any combination<br />

<strong>the</strong>reof. Although <strong>the</strong> lack of effective<br />

IP protection for plant varieties in<br />

developing countries has a negative<br />

economic impact in <strong>the</strong> industrial<br />

countries, <strong>the</strong> governments of <strong>the</strong>se<br />

countries have so far not shown any<br />

noticeable interest for <strong>the</strong>se breaches<br />

of <strong>the</strong> TRIPS agreement 4 .<br />

Considering that for vegetatively<br />

reproduced ornamental and fruit<br />

varieties only <strong>the</strong> UPOV 1991 Act<br />

can be seen as an (almost) effective<br />

sui generis system, one must realise<br />

that in more than 75% of <strong>the</strong> states<br />

worldwide, no effective protection<br />

for <strong>the</strong>se crops exists. Fur<strong>the</strong>rmore,<br />

this figure does not even take into<br />

account that effective enforcement is<br />

also lacking in several UPOV 1991<br />

member states.<br />

Not fully efficient<br />

In view of <strong>the</strong> too limited expansion<br />

of Plant Breeders´ Rights in <strong>the</strong><br />

world, one should not overlook that<br />

<strong>the</strong> scope of <strong>the</strong> right as provided<br />

for in <strong>the</strong> UPOV 1991 Act is still<br />

not fully sufficient for vegetatively<br />

reproduced ornamental and fruit<br />

varieties. UPOV 1991 and <strong>the</strong><br />

corresponding national PBR legislations<br />

still do not take into account<br />

that <strong>the</strong> exploitation of vegetatively<br />

reproduced ornamentals and fruits<br />

follows <strong>the</strong>ir own rules, which are<br />

not comparable to agricultural<br />

crops.<br />

The seed-focused terminology of<br />

UPOV 1991 does not apply to vegetatively<br />

reproduced ornamentals<br />

and fruits. In most of <strong>the</strong>se crops, it<br />

is not <strong>the</strong> production of propagating<br />

material which constitutes <strong>the</strong><br />

object of <strong>the</strong> exploitation, but <strong>the</strong><br />

use of <strong>the</strong> variety for <strong>the</strong> production<br />

of semi-finished products<br />

like cuttings and young plants or<br />

end-products, such as cut-flowers<br />

and fruits.<br />

>>><br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | <strong>CIOPORA</strong>.org 27


PBR and Patents<br />

For <strong>the</strong>se crops, nei<strong>the</strong>r <strong>the</strong> definition<br />

of propagating material 5 and<br />

harvested material nor <strong>the</strong> demarcation<br />

between <strong>the</strong>se two groups is<br />

clear 6 . The notion of “intended use<br />

for propagation” significantly limits<br />

<strong>the</strong> scope of <strong>the</strong> right, especially as<br />

harvested material is only protected<br />

under certain limitations and conditions.<br />

Ano<strong>the</strong>r limiting factor is <strong>the</strong> too<br />

broadly worded exhaustion of<br />

Plant Breeders´ Rights in combination<br />

with <strong>the</strong> limited protection<br />

of harvested material. It leads to<br />

negative effects particularly for <strong>the</strong><br />

aforementioned global horticulture<br />

production.<br />

Fruit juice<br />

In this regard, <strong>the</strong> lack of protection<br />

of processed material is also<br />

becoming increasingly disturbing.<br />

Although UPOV 1991 provides<br />

for <strong>the</strong> (optional) protection of<br />

processed material, only very few<br />

countries have included such protection<br />

in <strong>the</strong>ir PBR laws.<br />

However, <strong>the</strong> processing of harvested<br />

material, mainly of fruits, has also<br />

shifted from industrialised countries<br />

to <strong>the</strong> sites where <strong>the</strong> plants are<br />

grown. An effective protection,<br />

<strong>the</strong>refore, also requires <strong>the</strong> protection<br />

of processed products, in order<br />

to prevent illegal processed material<br />

to enter protected territories.<br />

Two pillar strategy<br />

Breeders are not <strong>the</strong> only ones who<br />

ask for clear and effective rules<br />

which safeguard fair competition.<br />

Growers are also pleading for a fair<br />

competition between countries and<br />

all players in <strong>the</strong> business. 8<br />

In order to attract more states to<br />

adopt an effective Plant Breeders´<br />

Rights regime throughout <strong>the</strong><br />

world, a two pillar strategy might<br />

be helpful: Firstly, it is necessary to<br />

raise <strong>the</strong> awareness of <strong>the</strong> benefits<br />

and <strong>the</strong> business opportunities<br />

arising with ornamental and fruit<br />

production in developing and<br />

newly industrialised countries.<br />

Secondly, breeders and <strong>the</strong> trade<br />

should apply a strict policy of<br />

non-acceptance of countries which<br />

do not provide an effective IP protection<br />

for plant innovations, and<br />

should use all means to prevent<br />

illegal products originating from<br />

such countries to enter territories<br />

where protection is granted for<br />

<strong>the</strong>ir varieties.<br />

In order to streng<strong>the</strong>n <strong>the</strong> Plant<br />

Breeders´ Rights, it will be necessary<br />

to raise awareness about <strong>the</strong><br />

specific requirements of vegetatively<br />

reproduced ornamental and<br />

fruit varieties and to close <strong>the</strong> gaps<br />

which currently exist.<br />

For 50 years now, it has been <strong>the</strong><br />

role of <strong>CIOPORA</strong> to keep <strong>the</strong><br />

constant development of effective<br />

IP-protection running – and in <strong>the</strong><br />

coming 50 years, <strong>CIOPORA</strong> will<br />

also contribute to <strong>the</strong> development<br />

of effective IP protection – to <strong>the</strong><br />

benefit of <strong>the</strong> business as a whole. |||<br />

1 According to Article 37 (3) of <strong>the</strong><br />

UPOV 1991 Act new UPOV<br />

members can only accede to <strong>the</strong><br />

UPOV 1991 Act and not to <strong>the</strong><br />

older Acts.<br />

2 Oliver De Schutter: The right to<br />

food, Seed policies and <strong>the</strong> right to<br />

food: enhancing agrobiodiversity<br />

and encouraging innovation. http://<br />

daccess-dds-ny.un.org/doc/UN-<br />

DOC/GEN/N09/424/73/PDF/<br />

N0942473.pdf?OpenElement<br />

3 See <strong>the</strong> UPOV report on <strong>the</strong><br />

impact of plant variety protection,<br />

which has demonstrated a range of<br />

beneficial impacts also to developing<br />

countries, UPOV publication No.<br />

353 (E).<br />

4 To date 420 disputes about <strong>the</strong><br />

non-compliance with WTO rules<br />

have been brought to <strong>the</strong> WTO, 28<br />

of <strong>the</strong>m in <strong>the</strong> field of Intellectual<br />

Property. However, no WTO member<br />

has started such a procedure on<br />

<strong>the</strong> grounds of non-compliance with<br />

Article 27 (3) (b) TRIPS.<br />

5 A study of <strong>the</strong> definitions of “propagating<br />

material” in <strong>the</strong> PBR laws<br />

of 12 major UPOV member states<br />

shows that <strong>the</strong> definition is different<br />

(sometimes significantly, but at least<br />

in details) in all of <strong>the</strong> selected PBR<br />

laws.<br />

6 The German Supreme court in its<br />

Melanie case hold that finished<br />

Calluna plants cannot be considered<br />

as harvested material, because<br />

<strong>the</strong>re is no act of “harvest”.<br />

7 Article 14 (3) of <strong>the</strong> UPOV 1991<br />

Act, which contains <strong>the</strong> same limitations<br />

as for harvested material<br />

8 See e.g. <strong>the</strong> article of AIPH on page<br />

35 in this magazine.<br />

Developing and newly industrialised<br />

countries with favourable environmental<br />

and production conditions are <strong>the</strong> new<br />

producers of ornamentals and fruits<br />

and are increasingly squeezing out <strong>the</strong><br />

traditional producers of such crops.<br />

28 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


ISF<br />

On <strong>the</strong> occasion<br />

of <strong>CIOPORA</strong>’s<br />

<strong>50th</strong> anniversary<br />

Marcel Bruins,<br />

Secretary-General<br />

of <strong>the</strong> International<br />

Seed Federation<br />

(ISF) offers his<br />

congratulations<br />

and looks forward<br />

to continued<br />

successful<br />

cooperation. ISF<br />

represents <strong>the</strong><br />

interests of <strong>the</strong><br />

mainstream of<br />

<strong>the</strong> seed industry<br />

at a global level<br />

through interaction<br />

and dialogue with<br />

public and private<br />

institutions that<br />

have an impact on<br />

international seed<br />

trade.<br />

Marcel Bruins,<br />

Secretary-General ISF.<br />

<strong>CIOPORA</strong>- ISF: partnership<br />

to benefit breeders worldwide<br />

of all, I would like to<br />

congratulate <strong>CIOPORA</strong><br />

“First<br />

on its <strong>50th</strong> <strong>Anniversary</strong>,<br />

and look forward to a continued<br />

successful cooperation. Writing on<br />

behalf of <strong>the</strong> International Seed<br />

Federation (ISF), I can only start<br />

with “Seed is Life”. In fact, seed is<br />

<strong>the</strong> start of everything. It takes a<br />

seed to produce food for humans,<br />

feed for animals, fiber, fuel and<br />

many o<strong>the</strong>r industrial applications.<br />

In this anniversary issue of CIOPO-<br />

RA, I can also add that most<br />

breeding of vegetatively propagated<br />

ornamental plants and fruit trees<br />

passes through a seed phase at some<br />

point in <strong>the</strong> variety creation.”<br />

Warm heart<br />

ISF carries a warm heart towards<br />

<strong>the</strong> ornamental sector. “<strong>CIOPORA</strong><br />

(and Fleuroselect) have an observer<br />

status in several of <strong>the</strong> ISF Committees<br />

and Section Boards and representatives<br />

of <strong>the</strong>se two organisations<br />

attend ISF meetings and <strong>the</strong> annual<br />

ISF World Seed Congress (1,500 attendees)<br />

on a regular basis”, outlines<br />

Bruins. He continues, “I am happy<br />

to report that for many years now,<br />

ISF has had a Section Vegetables<br />

and Ornamentals, and this section<br />

sees one of <strong>the</strong> best attended Section<br />

meetings during <strong>the</strong> congress, with<br />

close to 200 participants.<br />

With <strong>the</strong> challenges we’re being<br />

faced with today (growing<br />

population, changing diet, climate<br />

change and several o<strong>the</strong>rs) <strong>the</strong>re<br />

is a continuing need for new and<br />

better adapted plant varieties. The<br />

seed industry works on improved<br />

varieties that have a higher yield,<br />

better resistances against pests and<br />

diseases, higher tolerances against<br />

abiotic stresses, better earliness,<br />

taste, size, nutritional and crop<br />

quality, firmness, shelf-life, plant<br />

type, harvestability and less labor<br />

requirements.”<br />

<strong>CIOPORA</strong><br />

<strong>CIOPORA</strong>’s ornamental breeders<br />

contribute, in a similar manner, to<br />

<strong>the</strong> well-being, and well-feeling of<br />

people. The same goes for <strong>the</strong> breeders<br />

of asexually reproduced fruit<br />

trees. Improved fruit tree varieties<br />

show many of <strong>the</strong> improved characteristics<br />

mentioned above.<br />

However, such huge investments<br />

cannot be guaranteed if <strong>the</strong>re is<br />

no acceptable return on investment.<br />

“Therefore, ISF members are<br />

unanimously in favor of a strong<br />

and effective intellectual property<br />

protection, which is a prerequisite in<br />

order to encourage fur<strong>the</strong>r research<br />

efforts. This is where <strong>the</strong> paths of<br />

<strong>CIOPORA</strong> and ISF often meet, defending<br />

<strong>the</strong> interests of <strong>the</strong> breeders<br />

in <strong>the</strong> meetings of UPOV”, explains<br />

Bruins..<br />

Common tasks<br />

Intellectual Property Protection is<br />

crucial for a sustainable contribution<br />

of plant breeding and seed<br />

supply. One of <strong>the</strong> common tasks<br />

of <strong>CIOPORA</strong> and ISF is to ensure<br />

that <strong>the</strong>re is an effective and bal-<br />

Seed is life!<br />

anced system of protection as it is a<br />

key enabling factor for investment<br />

in breeding and <strong>the</strong> development of<br />

new varieties.<br />

“Through <strong>the</strong> relentless efforts<br />

of plant breeders, <strong>the</strong> ISF and<br />

<strong>CIOPORA</strong> members can be proud<br />

of <strong>the</strong>mselves as <strong>the</strong> yield increases<br />

have lead to an incredible decrease<br />

in deforestation. Millions of sqm<br />

did not have to be taken into production<br />

because of <strong>the</strong> higher yields.<br />

In addition, studies have indicated<br />

that resistant varieties are saving<br />

billions of USD on crop protection<br />

products each year’, says Bruins. He<br />

adds, “ Not to mention <strong>the</strong> savings<br />

of millions of liters in diesel of all<br />

those tractors not having to spray,<br />

<strong>the</strong>reby also reducing agriculture's<br />

environmental impact. Drought,<br />

salt and flood tolerant varieties also<br />

provide a much better harvest security<br />

in times where an unpredictable<br />

climate often determines life or<br />

death.”<br />

Huge impact<br />

The impact of better, vigorous,<br />

healthy plant varieties is huge.<br />

“These are not just hobby projects”,<br />

says Bruins referring to <strong>the</strong> 90 million<br />

people per year which are affected<br />

by drought, <strong>the</strong> 106 million<br />

people per year affected by flooding<br />

and <strong>the</strong> 900 million hectares of soil<br />

affected by salinity (FAO-data).<br />

Bruins concludes, “It’s safe to say<br />

that through a diversity of high<br />

yielding varieties, resistance to<br />

diseases and with a higher tolerance<br />

to abiotic stresses, <strong>the</strong> seed industry<br />

has significantly contributed and<br />

will continue to be a major contributor<br />

to sustainable agriculture and<br />

an increased food security, whilst<br />

reducing input costs, greenhouse<br />

gas emissions and deforestation. It<br />

is at <strong>the</strong> forefront of efforts to meet<br />

<strong>the</strong> immense challenges of finite<br />

arable land and water resources, and<br />

extreme wea<strong>the</strong>r patterns facing <strong>the</strong><br />

planet. Seed is Life!” |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 29


AGM’s<br />

Strassbourg, France 1983<br />

Rome, Italy <strong>2011</strong><br />

<strong>CIOPORA</strong>’s<br />

Annual General Meeting<br />

provides great forum for international networking<br />

This year <strong>CIOPORA</strong>’s Annual General Meeting is set to<br />

be held in Rome on Monday April 11 to Thursday April<br />

14. The four-day event will include <strong>the</strong> celebration<br />

of <strong>CIOPORA</strong>’s <strong>50th</strong> anniversary. The conference will<br />

kick off on April 11th with a seminar on intellectual<br />

property, crop section meetings and a reception.<br />

Internal meetings of <strong>the</strong> <strong>CIOPORA</strong> working groups, <strong>the</strong><br />

annual meeting itself and a dinner for <strong>the</strong> <strong>CIOPORA</strong><br />

members are planned for April 12th. The main<br />

anniversary celebrations will take on April 13 with an<br />

international conference on Intellectual Property and a<br />

Gala Dinner for members and friends of <strong>CIOPORA</strong>. The<br />

assembly will conclude with a business trip on April 14.<br />

Over <strong>the</strong> years <strong>CIOPORA</strong>’s AGM’s evolved from a<br />

modest local meeting into a ga<strong>the</strong>ring of <strong>the</strong> world<br />

plant breeding industry attracting breeders, growers,<br />

researchers, lawyers, journalists and all kind of<br />

business people involved in <strong>the</strong> exciting world of plant<br />

breeding.<br />

<strong>CIOPORA</strong> removed <strong>the</strong> cobwebs from it archives to<br />

reveal a collection of photos as sweet memories of<br />

days long gone.<br />

The founding meeting of <strong>CIOPORA</strong> occurred on<br />

February 4th 1961, in Geneva, Switzerland with Wilhelm<br />

Kordes II as <strong>the</strong> organisation’s first president. Since<br />

<strong>the</strong>n, both capital cities and smaller towns including<br />

Paris, San Remo, Cuernavaca, London, Campinas,<br />

Budapest, Brussels, Strassbourg, Washington and<br />

Beijing have hosted <strong>CIOPORA</strong>’s premier event.<br />

As in <strong>the</strong> past, <strong>the</strong> forthcoming AGM in Rome will<br />

enhance existing relations and friendships between<br />

members, allow new members to introduce <strong>the</strong>mselves<br />

and <strong>the</strong>ir company and, most importantly, be a forum<br />

for discussions and decisions.<br />

Baden/Vienna, Austria 1989<br />

San Remo, Italy 1991<br />

Nice, France 2005<br />

30 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Mexico 2007<br />

Strassbourg, France 1997<br />

Campinas, Brasil 2009<br />

Seville, Spain 2010 Dr. Birte Lorenzen, Dr. Edgar<br />

Krieger and Maria Stella Aguiar Negraes<br />

Beijing, China 2006<br />

Washington, USA 1987<br />

Strassbourg, France 1997<br />

Nice, France 2005 reception René Royon.<br />

Seville, Spain 2010<br />

Mexico 2007<br />

Year Town President<br />

1961 Geneva Wilhelm Kordes II<br />

1962 San Remo Wilhelm Kordes II<br />

1963 Hamburg Wilhelm Kordes II<br />

1964 Paris Wilhelm Kordes II<br />

1965 Ghent Sam McGreedy<br />

1966 Geneva Sam McGreedy<br />

1967 Paris Reimer Kordes<br />

1968 San Remo Reimer Kordes<br />

1969 Paris Reimer Kordes<br />

1970 Baden, Wien Reimer Kordes<br />

1971 Genova Reimer Kordes<br />

1972 Amsterdam Reimer Kordes<br />

1973 Hamburg Reimer Kordes<br />

1974 Wien Reimer Kordes<br />

1975 London Reimer Kordes<br />

1976 Madrid Reimer Kordes<br />

1977 Budapest Reimer Kordes<br />

1978 Brussels Reimer Kordes<br />

1979 London Reimer Kordes<br />

1980 Vedbaek/CPH Reimer Kordes<br />

1981 Nice Patrick Dickson<br />

1982 Geneva Patrick Dickson<br />

1983 Strasbourg Jack van Andel<br />

1984 Hannover Jack van Andel<br />

1985 Brussels Jack van Andel<br />

1986 Genova Jack van Andel<br />

1987 Washington Peter Ilsink<br />

1988 London Peter Ilsink<br />

1989 Baden, Vienna Peter Ilsink<br />

1990 Antwerp Peter Ilsink<br />

1991 San Remo Peter Ilsink<br />

1992 Munich Peter Ilsink<br />

1993 Zurich Peter Ilsink<br />

1994 Budapest Peter Ilsink<br />

1995 Barcelona Peter Ilsink<br />

1996 Nairobi Omer Schneider<br />

1997 Strasbourg Omer Schneider<br />

1998 Tokyo/Chiba Omer Schneider<br />

1999 Copenhagen Maarten Leune<br />

2000 Warsaw Maarten Leune<br />

2001 Paris Maarten Leune<br />

2002 Berlin Maarten Leune<br />

2003 Prague Maarten Leune<br />

2004 London Maarten Leune<br />

2005 Nice Maarten Leune<br />

2006 Beijing Lars Henriksen<br />

2007 Cuernavaca Lars Henriksen<br />

2008 Geneva Lars Henriksen<br />

2009 Campinas Lars Henriksen<br />

2010 Seville Lars Henriksen<br />

<strong>2011</strong> Rome Lars Henriksen<br />

2012 Miami<br />

2013 Angers<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 31


©MEILLAND Photo: DoUBLE M PRoDUCtIoN


Meilland<br />

Let’s get <strong>the</strong> facts<br />

straight first. ‘3<br />

35 40’ is not a<br />

date, nor a strange<br />

figure. This is <strong>the</strong><br />

code reference for<br />

a Meilland rose<br />

variety sent to<br />

<strong>the</strong> USA in 1939,<br />

which has become<br />

one of <strong>the</strong> most<br />

famous in <strong>the</strong> world<br />

thanks to its own<br />

characteristics and<br />

beauty, since it was<br />

first released in …<br />

1945.<br />

by Bruno Etavard<br />

Meilland is<br />

IP oriented<br />

since ‘3 35 40’<br />

The Peace Rose, as it was<br />

named, immediately created<br />

a fabulous impact on <strong>the</strong><br />

House of Meilland in terms of IP<br />

minded orientation, as it was first<br />

patented in <strong>the</strong> USA during World<br />

War II (US Pl.Pat.591), and distributed<br />

under licence <strong>the</strong>re.<br />

Alain Meilland’s fa<strong>the</strong>r, Francis,<br />

and his American friends (Robert<br />

Pyle and <strong>the</strong> Hutton family from<br />

Conard-Pyle) certainly streng<strong>the</strong>ned<br />

<strong>the</strong> concept of Intellectual<br />

Property applied to vegetatively<br />

reproduced plants at that time.<br />

Passion<br />

Since <strong>the</strong>n, <strong>the</strong> House of Meilland<br />

has diversified its rose breeding<br />

activities, looking for different<br />

uses of <strong>the</strong> rose, whe<strong>the</strong>r for<br />

traditional gardens (with target<br />

to AARS winners), introducing<br />

varieties such as Var. Meiviolin<br />

"EDEN ROSE"®/"PIERRE DE<br />

RONSARD"®, awarded “Hall<br />

of Fame” by WFRS(*) in Osaka<br />

few years ago, or for landscaping<br />

(MEIDILAND®), pot rose production<br />

(MEILLANDINA®) and cut<br />

flower production introducing new<br />

varieties such as Var. Meikatana<br />

"SAMOURAI"®.<br />

As a constant guide-line, Alain<br />

Meilland has always believed that<br />

innovation in rose breeding results<br />

from <strong>the</strong> combination of appropriate<br />

expertise, extended genetic pool<br />

and of course imagination which<br />

enables <strong>the</strong> breeder to express his<br />

passion for roses.<br />

Worldwide IP strategy<br />

Needless to say that <strong>the</strong> returns from<br />

that core business activities rely on<br />

an adequate worldwide IP strategy<br />

constructed on relevant tools, when<br />

available, throughout <strong>the</strong> North and<br />

South American continents, in <strong>the</strong><br />

27 countries of <strong>the</strong> European Union,<br />

Africa, Far East and new territories<br />

such as China and Russia.<br />

For nearly 70 years, <strong>the</strong> said strategy<br />

has been <strong>the</strong> House of Meilland’s<br />

base for long term developments in<br />

order to ensure <strong>the</strong> peaceful exploitation<br />

of its protected varieties through<br />

its network of authorised licensees<br />

and sub-licensees worldwide. And it<br />

still remains.<br />

<strong>CIOPORA</strong><br />

As one of <strong>the</strong> founding members of<br />

<strong>CIOPORA</strong>, Meilland is convinced<br />

that <strong>the</strong>re is a need for acquiring<br />

and sharing through <strong>CIOPORA</strong><br />

IP knowledge and, of course, for promoting<br />

it in <strong>the</strong> widest possible way<br />

to <strong>the</strong> benefit of all those concerned.<br />

For <strong>the</strong> 6th generation of <strong>the</strong> House<br />

of Meilland held by <strong>the</strong> Meilland-<br />

Richardier families, it means that,<br />

as Alain Meilland uses to say, “There<br />

is no research without protection,<br />

no protection without control, no<br />

control without prior jurisprudence.”<br />

Happy Jubilee to <strong>CIOPORA</strong>!!!!! |||<br />

* World Federation of Rose Societies<br />

Francis Meilland and Robert Pyle.<br />

Var. Meiviolin "EDEN<br />

ROSE"®/"PIERRE DE<br />

RONSARD"®. This rose was<br />

awarded “Hall of Fame”<br />

by <strong>the</strong> World Federation of<br />

Rose Societies (WFRS) in<br />

Osaka few years ago<br />

(©MEILLAND Photo:<br />

DOUBLE M PRODUCTION)<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 33


ESA<br />

Plants constitute<br />

a vital element<br />

of our day-to-day<br />

life. Agricultural<br />

species, vegetables,<br />

ornamental plants –<br />

<strong>the</strong>y are all part of<br />

our wellbeing and<br />

it is incontestable<br />

that in today’s<br />

world, under <strong>the</strong><br />

current and future<br />

challenges that <strong>the</strong><br />

growing population,<br />

climate change and<br />

o<strong>the</strong>r factors raise,<br />

<strong>the</strong>re is a constant<br />

need for ever better<br />

performing varieties<br />

meeting <strong>the</strong> needs<br />

of consumers. In<br />

order to meet <strong>the</strong>se<br />

goals, continuous<br />

innovation in<br />

plant breeding<br />

is indispensible,<br />

which can only be<br />

ensured if <strong>the</strong>re is<br />

a strong incentive<br />

to invest in fur<strong>the</strong>r<br />

innovation. For this,<br />

intellectual property<br />

protection is key<br />

for <strong>the</strong> whole plant<br />

breeding industry<br />

as it provides<br />

<strong>the</strong> necessary<br />

framework for<br />

a fair return on<br />

investment.<br />

by Szonja Csörgő<br />

IP – a common interest in<br />

<strong>the</strong> past, present and future<br />

For <strong>the</strong> European plant breeding<br />

and seed industry <strong>the</strong><br />

UPOV-based sui generis IP<br />

system, <strong>the</strong> plant breeder’s rights<br />

system, has been <strong>the</strong> most important<br />

IP tool for decades. It provides<br />

effective IP protection for new<br />

plant varieties and fits <strong>the</strong> specific<br />

nature and needs of <strong>the</strong> industry<br />

well. Effective intellectual property<br />

protection for plants and seeds has<br />

always been a top priority for ESA<br />

and its membership, just like for<br />

<strong>CIOPORA</strong> and its members. The<br />

topic of IP protection and with that<br />

UPOV and <strong>the</strong> Community Plant<br />

Variety Office (CPVO) consequently<br />

are <strong>the</strong> forums where both<br />

ESA and <strong>CIOPORA</strong> constantly<br />

work for even better IP protection<br />

for <strong>the</strong> sector.<br />

Enforcement of PBR<br />

At <strong>the</strong> EU level <strong>the</strong> two organisations<br />

have achieved <strong>the</strong> possibility<br />

to be consulted as breeders’<br />

organisations in <strong>the</strong> preparation<br />

of <strong>the</strong> agenda and <strong>the</strong> work of <strong>the</strong><br />

Administrative Council of <strong>the</strong><br />

CPVO via preparatory meetings,<br />

which have proven to be a very<br />

useful and influential way of communication<br />

throughout <strong>the</strong> years.<br />

In recognition of this, in spring<br />

2010, breeder’s organisations were<br />

formally admitted to <strong>the</strong> meetings<br />

of <strong>the</strong> Administrative Council<br />

as observers and both ESA and<br />

<strong>CIOPORA</strong> have been granted this<br />

‘Observer’ status. This new status<br />

offers a more formal and direct opportunity<br />

to inform authorities and<br />

administrations about <strong>the</strong> needs<br />

and views of <strong>the</strong> industry regarding<br />

fur<strong>the</strong>r improvement of <strong>the</strong> existing<br />

IP system.<br />

One aspect where both ESA and<br />

<strong>CIOPORA</strong> have been struggling<br />

with shortcomings and are pleading<br />

for changes in policy and legislation<br />

concerns <strong>the</strong> possibilities for<br />

enforcement of plant breeder’s<br />

rights in Europe. Given that in <strong>the</strong><br />

case of plants we are talking about<br />

living material, some enforcement<br />

mechanisms (such as seizure of<br />

goods or collection of evidence)<br />

that function well for o<strong>the</strong>r types<br />

of goods might work differently<br />

here or might not work at all. On<br />

<strong>the</strong> o<strong>the</strong>r hand, infringement of IP<br />

rights on plant varieties is just as<br />

common as for o<strong>the</strong>r products - if<br />

not even much easier given <strong>the</strong><br />

self-reproductive nature of <strong>the</strong><br />

material. In order to raise awareness<br />

and disseminate information<br />

on infringements and enforcement<br />

possibilities under European<br />

legislation ESA and <strong>CIOPORA</strong><br />

as well as <strong>the</strong> CPVO regularly<br />

organise seminars and workshops<br />

on <strong>the</strong> topic. In <strong>the</strong> annual CPVO<br />

seminars <strong>CIOPORA</strong> as well as<br />

ESA are active contributors to <strong>the</strong><br />

Left to right: Sabine Bausch,<br />

Bert Scholte, Szonja Csörgő, Garlich<br />

von Essen and Marguerite Ryan.<br />

programme where <strong>the</strong>y share <strong>the</strong><br />

experiences and views of breeders<br />

with respect to enforcement and <strong>the</strong><br />

related practical difficulties. Here,<br />

it is important to be aware that <strong>the</strong><br />

current review of <strong>the</strong> EU’s PVP<br />

legislation – in which all breeders’<br />

organisations are closely involved –<br />

might finally provide a possibility<br />

for improvements in this respect.<br />

ESA has already been working hard<br />

to prepare for this important and<br />

challenging policy review and has<br />

adopted a number of related position<br />

papers which can be found on<br />

<strong>the</strong> ESA website (www.euroseeds.<br />

org).<br />

Besides <strong>the</strong> review of <strong>the</strong> CPVR<br />

system <strong>the</strong>re are certainly o<strong>the</strong>r important<br />

IP related discussions, such<br />

as EDVs or <strong>the</strong> still unresolved issue<br />

of interface between patents and<br />

plant breeder’s rights, which keep<br />

<strong>the</strong> plant breeding industry and its<br />

organisations busy in discussions<br />

worldwide.<br />

Looking back at <strong>the</strong> achievements<br />

and ahead at all <strong>the</strong> challenges<br />

regarding IP protection for <strong>the</strong><br />

sector, we congratulate <strong>CIOPORA</strong><br />

on its <strong>50th</strong> anniversary celebration<br />

and we look forward to continue<br />

working towards <strong>the</strong> common goal<br />

of a strong and practical protection<br />

of breeders’ rights in Europe and<br />

worldwide! |||<br />

34 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


AIPH<br />

AIPH, <strong>the</strong><br />

International<br />

Association for<br />

Horticultural<br />

Producers, is<br />

looking forward to<br />

cooperating with<br />

<strong>CIOPORA</strong> over <strong>the</strong><br />

next 50 years!<br />

by Mia Buma<br />

Cooperation between<br />

<strong>CIOPORA</strong> and AIPH is crucial<br />

The AIPH is a coordinating<br />

body representing horticultural<br />

producers' organisations<br />

and <strong>the</strong>ir members all over <strong>the</strong><br />

world. It was set up in Switzerland<br />

in 1948 to stimulate free trade and<br />

international marketing of flowers,<br />

plants and landscaping services. An<br />

increasing number of growers’ organisations<br />

have joined AIPH with<br />

more than 25 countries represented<br />

in 2010. They all share <strong>the</strong> benefits<br />

of <strong>the</strong>ir membership.<br />

Mrs. Mia Buma,<br />

Secretary of <strong>the</strong> AIPH<br />

Committee for Novelty<br />

Protection and<br />

Mr. Sjaak Langeslag,<br />

Secretary General<br />

of AIPH<br />

(Photo: René Faas).<br />

nual Congress and during <strong>the</strong>me<br />

sessions. The most important AIPH<br />

publication is <strong>the</strong> yearbook containing<br />

statistics on production, trade<br />

and market developments for ornamental<br />

products. Six standing committees<br />

operate within <strong>the</strong> AIPH in<br />

respective fields of breeders' rights,<br />

<strong>the</strong> environment, international<br />

horticultural exhibitions, statistics,<br />

science and education and ‘The<br />

Green City’. The organisation works<br />

in close co-operation with relevant<br />

o<strong>the</strong>r international organisations,<br />

which are active in this field.<br />

In addition to <strong>CIOPORA</strong>, <strong>the</strong>re is<br />

also cooperation with <strong>the</strong> international<br />

flower trade association, Union<br />

Fleurs, with Entente Florale and <strong>the</strong><br />

International Society for Horticultural<br />

Science (ISHS). AIPH represents<br />

<strong>the</strong> participating organisations in<br />

discussions with international bodies<br />

such as <strong>the</strong> International Bureau on<br />

Exhibitions (BIE), Convention on<br />

International Trade in Endangered<br />

Species (CITES), <strong>the</strong> European<br />

and Mediterranean Plant Protection<br />

Organisation (EPPO) and <strong>the</strong><br />

international union for <strong>the</strong> protection<br />

of new varieties of plants (UPOV).<br />

Cooperation with<br />

<strong>CIOPORA</strong><br />

The basis of cooperation between<br />

<strong>CIOPORA</strong> and AIPH is <strong>the</strong><br />

mutual interest of ensuring strong<br />

breeders rights worldwide and to<br />

ensure fair competition among<br />

countries, producers and breeders.<br />

Both organisations work on this<br />

goal from <strong>the</strong>ir position’s as observers<br />

within <strong>the</strong> UPOV Juridical<br />

and Administrative Committee<br />

and <strong>the</strong> UPOV Council. In <strong>the</strong>se<br />

activities <strong>CIOPORA</strong> and AIPH<br />

differ somewhat in <strong>the</strong>ir opinions<br />

and considerations. But this has<br />

not been and should not be seen as<br />

a reason to hamper <strong>the</strong> interaction<br />

between <strong>the</strong>se two professional<br />

organisations, which both serve <strong>the</strong><br />

Platform for exchanging<br />

knowledge<br />

The free trade in ornamental<br />

plant products is still one of <strong>the</strong><br />

spearheads of AIPH and is realised<br />

via exchange of knowledge and<br />

experience. The exchanges take<br />

place during meetings at <strong>the</strong> ansame<br />

goal.<br />

This is to support a fair and good<br />

working Plant Variety Right system.<br />

Over <strong>the</strong> last years, CIOPO-<br />

RA and AIPH have exchanged <strong>the</strong>ir<br />

points of view on several subjects<br />

which required attention, from<br />

both <strong>the</strong> breeders and <strong>the</strong> growers’<br />

perspective. Both organisations,<br />

realise that a good working intellectual<br />

property right system for plant<br />

propagating material is essential for<br />

everyone who does business in <strong>the</strong><br />

sector, especially in <strong>the</strong>se complex<br />

times in which more challenges are<br />

occurring on important issues like<br />

free and fair competition (not only<br />

between countries but also between<br />

producers and breeders). Coupled<br />

with an increasing world population<br />

and less available soil to produce<br />

food and ornamentals, cooperation<br />

between organisations like<br />

<strong>CIOPORA</strong> and AIPH is crucial.<br />

Congratulations<br />

for <strong>CIOPORA</strong><br />

On behalf of AIPH Sjaak<br />

Langeslag, Secretary General<br />

AIPH and Mia Buma, Secretary<br />

AIPH Committee for Novelty<br />

Protection offer <strong>the</strong>ir congratulations<br />

on <strong>the</strong> <strong>50th</strong> anniversary of<br />

<strong>CIOPORA</strong>. “AIPH has a great<br />

deal of respect and admiration<br />

for all <strong>the</strong> input <strong>CIOPORA</strong> has<br />

given to <strong>the</strong> important discussions<br />

which have been held throughout<br />

over many years and for<br />

<strong>CIOPORA</strong>’s continuing energy to<br />

request attention to issues raised<br />

from <strong>the</strong> breeders point of view,<br />

for a well-olied, worldwide, Plant<br />

Breeders Right system. AIPH<br />

wishes <strong>CIOPORA</strong> much and sincerely<br />

hope that it will continue to<br />

contribute to and to work on this<br />

very important and continually<br />

developing field. AIPH is looking<br />

forward to cooperating with<br />

<strong>CIOPORA</strong> over <strong>the</strong> next<br />

50 years!” |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 35


RAI<br />

Royalty<br />

Administration<br />

International<br />

(RAI) provides <strong>the</strong><br />

ultimate tool for<br />

managing plant<br />

breeders’ rights and<br />

royalty collection.<br />

Founded in 1984<br />

as a company for<br />

collecting and<br />

monitoring royalties<br />

in Chrysan<strong>the</strong>mums,<br />

RAI has grown into<br />

<strong>the</strong> leading team<br />

of specialists that<br />

knows <strong>the</strong> sector<br />

inside out and<br />

provides world wide<br />

services for <strong>the</strong><br />

ornamental breeders<br />

who find <strong>the</strong>mselves<br />

in a rapidly<br />

expanding market.<br />

The ultimate tool for ma<br />

your plant breeders’ rig<br />

RAI is an independent full<br />

service organisation which<br />

is responsible for applying<br />

plant breeders’ rights, licensing and<br />

administration of IP and collecting<br />

of royalties on behalf of more than<br />

250 breeders of ornamentals, bulbs,<br />

fruits and vegetables. “Each year we<br />

make around 600 PBR applications<br />

in thirty different countries, including<br />

paper work and form-filling.<br />

After approximately one or two<br />

year, <strong>the</strong> client will be granted <strong>the</strong><br />

PBR after which we continue to<br />

represent him for licensing, monitoring<br />

and collecting royalties,” says<br />

Maarten Leune, who joined <strong>the</strong><br />

organisation in 2001 as managing<br />

director and co-owner.<br />

He adds, “We acquire plenty of<br />

information and knowledge, knowing<br />

exactly where to find <strong>the</strong> right<br />

people in <strong>the</strong> right place. However,<br />

only two staff members are involved<br />

with PBR applications. These make<br />

a strong base for our core business;<br />

service and administration activities,<br />

which consist in issuing license<br />

agreements, collecting fees and<br />

paying <strong>the</strong> right holders along with<br />

audits, regular or random checks<br />

on <strong>the</strong> spot and monitoring of <strong>the</strong><br />

production and <strong>the</strong> market.”<br />

Established breeders<br />

The clients/breeders hail from different<br />

parts of <strong>the</strong> world with <strong>the</strong><br />

US, North West Europe and Japan<br />

having <strong>the</strong> highest concentration<br />

of breeders of cut flowers, bedding<br />

plants, indoor plants, perennials,<br />

vegetables, bulbs and fruits.<br />

According to Leune, RAI is always<br />

open for collaboration, “Recently<br />

we’ve been in contact with a small<br />

group of Japanese breeders looking<br />

for somebody outside Japan who<br />

can represent <strong>the</strong>m without immediately<br />

also claiming <strong>the</strong> distribution,<br />

as is usually <strong>the</strong> case in Japan.<br />

They were extremely delighted with<br />

<strong>the</strong> independency of RAI which<br />

nei<strong>the</strong>r grows, distributes nor sells<br />

ornamentals.”<br />

In <strong>the</strong> high tech world of breeding<br />

with companies of an established<br />

reputation, <strong>the</strong>re are seldom newcomers.<br />

“Will a new breeder have<br />

any impact on <strong>the</strong> market?”, Leune<br />

wonders, “ornamental breeding is<br />

becoming increasingly high tech<br />

with a major focus on shortening<br />

<strong>the</strong> breeding cycle and <strong>the</strong> achievement<br />

of new breeding goals. Are<br />

newcomers able to be competitive?<br />

Especially <strong>the</strong> first couple of years<br />

it is difficult to survive. However,<br />

<strong>the</strong>re are some interesting projects<br />

going on at governmental institutes<br />

in emerging markets.”<br />

Valuable assests<br />

Plant Breeder’s Rights (PBR) also<br />

known as Plant Variety Rights<br />

(PVR), are valuable assets for <strong>the</strong><br />

world flower business. Maarten<br />

Leune explains, “It’s all about<br />

ownership. People should realise<br />

that a breeder invests an awful lot<br />

of money in research and development<br />

and is continuously busy with<br />

improving his knowledge and skills.<br />

They also should be aware of <strong>the</strong><br />

fact that over many, many years<br />

<strong>the</strong>se breeders have been developing<br />

<strong>the</strong>ir own specific genetic material,<br />

which serves to develop new<br />

RAI’s managing<br />

director<br />

and co-owner<br />

Maarten Leune<br />

says, “I wish that<br />

<strong>CIOPORA</strong> had<br />

more members.”<br />

36 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


naging<br />

hts<br />

flowers and plants that appeal to<br />

<strong>the</strong> people, whe<strong>the</strong>r this is a grower,<br />

buyer or a consumer. Breeders need<br />

a return on investment by earning<br />

royalties by licensing <strong>the</strong>ir rights<br />

which in our industry are mainly<br />

known as plant breeders rights.<br />

Intellectual property also includes<br />

trademarks and utility patents. PBR<br />

encourages creativity while it also<br />

protects innovation.”<br />

Plant breeding requires patience<br />

and can take five, ten or for some<br />

crops even fifteen years. Petunia,<br />

for example, can be crossbred much<br />

faster than a rose or bulb flowers.<br />

“Speaking from my own experience<br />

in vegetable seeds and Chrysan<strong>the</strong>mum<br />

breeding, I know that huge<br />

amounts of seedlings are required<br />

with in <strong>the</strong> end, only a handful of<br />

varieties which enter and stay on<br />

<strong>the</strong> market as a cash crop.”<br />

The investments involved are enormous.<br />

It is often stated that breeding<br />

costs account for 15 to 25% of<br />

a company’s turnover. Leune finds<br />

it difficult to give definite figures.<br />

”If you start a new breeding programme<br />

from scratch, it’s extremely<br />

difficult to back your investments.<br />

Once you discover a real market<br />

leader <strong>the</strong> balance between costs<br />

and earning can change quickly.<br />

That’s a problem because when<br />

starting breeding you have a clear<br />

focus but it is not always for sure<br />

that you will succeed in finding a<br />

bestseller “<br />

Royalty percentages<br />

The royalty percentages vary<br />

greatly. ”It’s up to <strong>the</strong> breeder to<br />

decide who will obtain <strong>the</strong> license<br />

to propagate his varieties, in which<br />

countries and under which conditions.<br />

Prices are primarily set by<br />

RAI can rely on a team of specialists that knows <strong>the</strong> sector inside out<br />

and provides world wide services for <strong>the</strong> ornamental breeders.<br />

market influences. Breeders will<br />

always look at <strong>the</strong>ir competitors to<br />

determine <strong>the</strong> royalty percentage<br />

for novelties. If he is convinced that<br />

his product is better he’ll opt for<br />

higher royalties. A lower royalty<br />

level can be useful to open <strong>the</strong><br />

doors of new markets. Royalties can<br />

fluctuate, with different levels on<br />

different continents. In India and<br />

China, for example, <strong>the</strong> prices on<br />

<strong>the</strong> domestic market are significantly<br />

lower and it’s impossible to come<br />

up with royalty levels in accordance<br />

with <strong>the</strong> European market.<br />

However, with <strong>the</strong> present’s global<br />

flower industry involving products<br />

shipped from one continent to<br />

ano<strong>the</strong>r, it has become increasingly<br />

important to have a more or less<br />

equal royalty level to prevent false<br />

competition. More recently, <strong>the</strong><br />

prices have levelled out and that’s<br />

good for <strong>the</strong> business.”<br />

Internationalisation<br />

RAI employs 29 people divided<br />

over four offices in ‘s-Gravenzande<br />

(NL, headquarters), Fort Myers<br />

(USA), Bogota and Tokyo. “In<br />

1993 we entered into a strategic<br />

alliance with Yoder USA in North<br />

and South America allowing us to<br />

spread our wings overseas. Today,<br />

RAI offers <strong>the</strong> client worldwide<br />

coverage. “Most of our employees<br />

travel around <strong>the</strong> world to control<br />

licensees, non licensees, growers,<br />

wholesale markets, auctions and<br />

exhibitions. Here we have <strong>the</strong> 2 +<br />

2 = 5 effect. Imagine a shipment of<br />

cuttings grown in Brazil, transported<br />

to Holland and exported to<br />

Italy with <strong>the</strong> final flowers ending<br />

on <strong>the</strong> Moscow market. In such<br />

cases, RAI has <strong>the</strong> possibility to<br />

call its colleagues in South America<br />

and Europe to check and combine<br />

<strong>the</strong> information, allowing better<br />

control.”<br />

RAI has a profound knowledge of<br />

horticulture. “We really understand<br />

plants, <strong>the</strong> market and <strong>the</strong> grower.<br />

We’ll never enter a greenhouse<br />

in a suit and tie, having earned a<br />

reputation as plant connoisseurs.<br />

Our competitors in <strong>the</strong> market,<br />

<strong>the</strong> lawyers, normally don’t visit<br />

<strong>the</strong> grower, and only send letters.<br />

Moreover, lawyers have an overall<br />

lack of product and market knowledge.”<br />

UPOV<br />

RAI manages royalties under <strong>the</strong><br />

authority of <strong>the</strong> different UPOV<br />

(International Convention of <strong>the</strong><br />

Protection of New Plant Varieties)<br />

acts, which according to Leune,<br />

need fur<strong>the</strong>r improvements. “The<br />

last time UPOV was revised, was<br />

in 1991 when better protection of<br />

end products was achieved. UPOV<br />

currently has 68 member states of<br />

which 45 have acceded to <strong>the</strong> 91<br />

Act. This means that 23 countries<br />

>>><br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 37


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RAI<br />

are still on <strong>the</strong> 78 Act including<br />

farmer’s privilege.”<br />

Leune foresees that a new UPOV<br />

convention will take a long while as<br />

it will be time consuming to ga<strong>the</strong>r<br />

all <strong>the</strong> member states.” Probably<br />

<strong>the</strong> best alternative is focusing on<br />

more national improvements in<br />

legislation to reach a higher protection<br />

level. However, <strong>the</strong> biggest<br />

challenge to be overcome is to have<br />

<strong>the</strong> ‘78’ members accepting <strong>the</strong><br />

91 Convention. That would be a<br />

important step forward.”<br />

Easier said than done<br />

While <strong>the</strong> examinations and audits<br />

are adversarial by nature, <strong>the</strong> RAI<br />

team of experienced professionals<br />

perform <strong>the</strong>m in a discreet and<br />

calm manner. “We always have<br />

to be very careful. We are only<br />

human, like anyone else and can<br />

make mistakes but one of our top<br />

priorities is to exclude <strong>the</strong>m by a<br />

well-prepared and structural approach”,<br />

says Leune.<br />

He continues, “We’re tracing back<br />

in continuation asking ourselves<br />

where <strong>the</strong> product is sourced from.<br />

This is not an easy job since you<br />

have to deal with mo<strong>the</strong>r stock<br />

plants and cuttings without flowers.<br />

When visiting <strong>the</strong> grower, we ask<br />

him <strong>the</strong> name of his supplier. If he<br />

is not willing to cooperate and gets<br />

angry, <strong>the</strong> alarm bells start ringing.”<br />

The transparency of <strong>the</strong> market<br />

makes <strong>the</strong> job easier. “In Holland<br />

it’s easy; if you want to know which<br />

variety is grown by which grower<br />

you just go to <strong>the</strong> auction and you’ll<br />

have all <strong>the</strong> information. But in<br />

countries such as Colombia, you<br />

need o<strong>the</strong>r tools, more creativity<br />

and a better network. In <strong>the</strong> end,<br />

we always find a solution. “Like in<br />

Colombia where we were denied access<br />

to <strong>the</strong> greenhouse. We looked<br />

for <strong>the</strong> final export destination<br />

of <strong>the</strong> flowers which was Miami.<br />

Having our own staff on both<br />

continents, it was quite easy to go<br />

to customs and to seize <strong>the</strong> counterfeited<br />

flowers.”<br />

Percentage of counterfeited<br />

ornamental<br />

It is often stated that around 5<br />

to 9% of international trade is<br />

accounted for by counterfeited<br />

ornamentals (Source: FCI). “From<br />

research two years ago in <strong>the</strong><br />

USA based on local company<br />

visits, involving checks on <strong>the</strong><br />

correct naming of varieties, correct<br />

labelling, illegal propagation and<br />

underreporting, we were running<br />

to 17 to 18% of our visits which<br />

were incorrect,” speaks Leune from<br />

his own experience. He adds, “This<br />

percentage varies depending on<br />

which countries and crops.”<br />

When asked about <strong>the</strong> tools to avoid<br />

‘green piracy’, Leune says he and his<br />

team are ra<strong>the</strong>r determined in <strong>the</strong>ir<br />

search for justice.”I agree, I never<br />

heard from cases in which a grower<br />

ended up in prison, though in some<br />

cases this would be possible. Also<br />

remind that <strong>the</strong> amount of piracy<br />

money is impressive. As soon as we<br />

find an infringement we get back to<br />

<strong>the</strong> breeder to propose different steps<br />

of action. This can be a personal<br />

visit to confront <strong>the</strong> grower with <strong>the</strong><br />

situation followed by a legal letter.<br />

An accountancy control, official<br />

inspection, product seizure or court<br />

case are also possible. When asked if<br />

<strong>the</strong> RAI team enters <strong>the</strong> greenhouse<br />

door without knocking, Leune said.<br />

“We always stay friendly and explain<br />

<strong>the</strong> situation and <strong>the</strong>n it depends of<br />

how <strong>the</strong> licensee reacts. If he kicks<br />

us out, you can guarantee that we<br />

will be back. Why should we use<br />

any violence, if we can opt for legal<br />

power instead. In that case we can<br />

rely upon our international network<br />

of lawyers.”<br />

<strong>CIOPORA</strong><br />

Time now for a more festive mood<br />

with <strong>CIOPORA</strong> celebrating its<br />

golden jubilee this year. Leune offers<br />

his congratulations, “CIOPO-<br />

RA has meant a lot for <strong>the</strong> industry<br />

as a whole. It’s a lobby organisation<br />

approaching governmental<br />

people all over <strong>the</strong> world. As soon<br />

<strong>the</strong>re is a renewal of national PBR<br />

legislation, <strong>CIOPORA</strong> tries to<br />

get involved and influence <strong>the</strong> law<br />

text. <strong>CIOPORA</strong> was involved in<br />

<strong>the</strong> first 1961 UPOV convention<br />

bringing in big influence. At <strong>the</strong><br />

new conventions in 1978 and 1991<br />

it was again <strong>CIOPORA</strong> which<br />

strongly involved in observation,<br />

changes and adjustments of <strong>the</strong><br />

law text.”<br />

Leune describes <strong>CIOPORA</strong> as<br />

a very active organisation. “It<br />

has 123 members, however <strong>the</strong><br />

world is big with many countries<br />

and many things occurring. This<br />

makes it not always easy to fully<br />

cover all events and activities. Lobbying<br />

is very time consuming and<br />

you always have to set priorities.<br />

<strong>CIOPORA</strong> is always present at<br />

UPOV meetings as an observer.<br />

Throughout its network, members<br />

are able to hear what are <strong>the</strong> latest<br />

developments in legislation.”<br />

More members<br />

<strong>CIOPORA</strong> offers good value for<br />

money, ensures Leune, “Lobby<br />

work always remains difficult<br />

to measure. The value of your<br />

money is not only <strong>the</strong> pure lobbying,<br />

<strong>CIOPORA</strong> is an important<br />

platform for discussion and <strong>the</strong><br />

exchange of new ideas between<br />

stakeholders. The next best opportunity<br />

to meet industry professionals<br />

is <strong>CIOPORA</strong>’s annual meeting<br />

which is set to take place in Rome<br />

in <strong>the</strong> beginning of April. People<br />

should also know that <strong>CIOPORA</strong><br />

comprises different working groups<br />

with focuses on biodiversity, PBR<br />

matters (EDV’s, DUS, minimum<br />

distances between varieties, technical<br />

guidelines, DNA fingerprinting),<br />

infringements and crop<br />

sections. Personally I have been<br />

involved in <strong>CIOPORA</strong> since 1996.<br />

From 1999 to 2005, I was president<br />

of <strong>CIOPORA</strong>.”<br />

Leune concludes, “I wish that<br />

<strong>CIOPORA</strong> had more members.<br />

More breeders should realise <strong>the</strong><br />

good work this organisation has<br />

done and is currently doing. The<br />

more breeders, <strong>the</strong> stronger <strong>the</strong><br />

voice of <strong>the</strong> sector, <strong>the</strong> more we can<br />

achieve.” |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 39


VONDST<br />

Advocaten<br />

congratulates<br />

<strong>CIOPORA</strong> on<br />

its <strong>50th</strong><br />

anniversary!<br />

The same<br />

in green?<br />

www.vondst-law.com<br />

Your innovation.<br />

Our passion.<br />

advocaten<br />

advocaten<br />

Vondst<br />

Vondst is a compact specialized law firm<br />

based in Amsterdam that deals exclusively<br />

with intellectual property law, ICT,<br />

pharmaceuticals & life sciences.<br />

Vondst knows IP<br />

Patents and technology, plant variety<br />

rights, trademarks, copyrights and product<br />

design.<br />

Vondst knows Horticulture<br />

We represent and assist a wide range of<br />

clients within <strong>the</strong> horticultural and agricultural<br />

sector including flower and seed<br />

breeders, growers, packaging companies<br />

and machine manufacturers. Our firm is a<br />

member of Plantum NL and <strong>CIOPORA</strong>.<br />

Vondst knows Plant<br />

Variety Rights<br />

We assist in maintaining, exploiting<br />

and enforcing PVRs in and outside <strong>the</strong><br />

EU. We have extensive experience in<br />

litigation concerning <strong>the</strong> enforcement<br />

of PVRs, including cases involving<br />

essentially derived varieties (EDVs).<br />

We also advise and litigate about <strong>the</strong><br />

granting of Dutch and Community<br />

PVRs, questions of variety naming and<br />

licensing issues.<br />

Find out more?<br />

Visit www.vondst-law.com or call<br />

+31 (0)20 5042000 and ask for<br />

Tjeerd Overdijk or Hidde Koenraad.


Fides<br />

Ne<strong>the</strong>rlandsbased<br />

Fides, a<br />

leading breeder<br />

and propagator<br />

of cut and pot<br />

Chrysan<strong>the</strong>mums,<br />

Kalanchoe,<br />

decorative<br />

Kalanchoe<br />

(Calandiva®),<br />

Pelargonium,<br />

Osteospermum,<br />

Impatiens New<br />

Guinea, pot<br />

Dahlia, Multiflora,<br />

Petunia, Nemesia,<br />

Calibrachoa<br />

and pot Aster,<br />

considers licenses<br />

and intellectual<br />

property control as<br />

valuable assets to<br />

protect its products<br />

and brands<br />

worldwide.<br />

Calandiva is backed by an impressive<br />

Number One campaign.<br />

Fides thinks<br />

global and<br />

acts local<br />

Fides is part of <strong>the</strong> Agribio<br />

Group, one of <strong>the</strong> world’s<br />

leading breeders in horticulture,<br />

offering <strong>the</strong>ir customers a<br />

wide range of cut flowers, pot and<br />

bedding plants. The breeding of<br />

Fides takes place in The Ne<strong>the</strong>rlands,<br />

Denmark, Japan, Spain and<br />

<strong>the</strong> United Kingdom. The products<br />

are propagated under <strong>the</strong> most<br />

ideal conditions by own companies<br />

in Kenya, Uganda, Tanzania and<br />

Costa Rica.<br />

High market value<br />

The company has <strong>the</strong> ambition to<br />

be innovative and inspiring, with<br />

products offering high market<br />

value and profitability to all chain<br />

partners. Therefore, Fides has<br />

an eye on market developments<br />

worldwide. In doing so, Fides<br />

thinks globally, but acts locally.<br />

Fides serves more than 750 customers<br />

in over 45 countries in <strong>the</strong><br />

world with cuttings and marketing<br />

support as well. Marketing is<br />

Beautiful double<br />

flowered Calandiva<br />

one of <strong>the</strong> key words at Fides. This<br />

is anchored in <strong>the</strong>ir market view<br />

and is showed in <strong>the</strong>ir breeding<br />

results and brand development.<br />

Their breeding is tuned to<br />

demands from all distribution<br />

channels in <strong>the</strong> chain.<br />

Calandiva<br />

Their brands are developed to<br />

transfer this additional value to<br />

<strong>the</strong> grower. A good example is <strong>the</strong><br />

Number One campaign for <strong>the</strong><br />

well-known brand Calandiva®,<br />

regarded as <strong>the</strong> best decorative<br />

Kalanchoe available to all partners<br />

in <strong>the</strong> supply chain. This is supported<br />

by an extensive Customer<br />

Relationship Management<br />

programme to enhance relationships<br />

with clients and new brand<br />

development to create sustainable<br />

competitive advantage.<br />

Horti Alliance<br />

As an international member of <strong>the</strong><br />

horticulture industry, Fides seeks<br />

Focco Prins, license manager at Fides.<br />

close partnerships with all partners<br />

in <strong>the</strong> supply chain, embracing <strong>the</strong><br />

importance of long term profitability<br />

for all <strong>the</strong>se partners. The<br />

current innovation platform Horti<br />

Alliance started in January <strong>2011</strong>.<br />

In this alliance, 19 leading companies<br />

cooperate in order to serve<br />

customers in <strong>the</strong> Dutch horticultural<br />

sector.<br />

Win-win situation<br />

In <strong>the</strong> international industry in<br />

which Fides operates, license and<br />

intellectual property control are<br />

important issues. Focco Prins,<br />

license manager at Fides, “To<br />

me, it’s important that <strong>the</strong> issue<br />

of intellectual property rights is<br />

well reflected in a license contract.<br />

Toge<strong>the</strong>r with a close relation with<br />

<strong>the</strong> customer, this creates a winwin<br />

situation in <strong>the</strong> market.”<br />

Prins’ main task is to monitor <strong>the</strong><br />

protection of <strong>the</strong> Fides products<br />

worldwide. This is also <strong>the</strong> case<br />

concerning <strong>the</strong> brands Fides<br />

owns. He adds, “In this respect,<br />

<strong>CIOPORA</strong> is <strong>the</strong> international<br />

community platform to talk about<br />

<strong>the</strong> interests of breeders.”<br />

Big contribution<br />

Prins highlights <strong>the</strong> way CIOPO-<br />

RA represents <strong>the</strong> legitimate<br />

interests of Fides. “I think this kind<br />

of central overview by one main<br />

organisation leads into more power.<br />

<strong>CIOPORA</strong> has realised a big contribution<br />

for <strong>the</strong> long term for <strong>the</strong><br />

total ornamental plant world in <strong>the</strong><br />

last 50 years. Celebrating 50 years is<br />

at <strong>the</strong> same time setting goals for a<br />

flowering future!” |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 41


Danziger<br />

Danziger “Dan”<br />

Flower Farm is<br />

one of Israel’s<br />

leading floriculture<br />

companies,<br />

recognised for<br />

constant innovation<br />

and quality in<br />

breeding, production<br />

and marketing of<br />

varieties for cut<br />

flowers and bedding<br />

plants. Danziger<br />

produces young<br />

plants and cuttings<br />

for <strong>the</strong> local market<br />

and for more than 60<br />

countries all over <strong>the</strong><br />

world. The company<br />

employs 240<br />

people, producing<br />

and selling more<br />

than 120 million<br />

vegetatively<br />

propagated cuttings<br />

per year of more<br />

than 400 varieties.<br />

As a leading breeder in <strong>the</strong><br />

ornamentals' field (Gypsohila varieties,<br />

between <strong>the</strong> well-known<br />

variety Million Stars®), Danziger<br />

attaches importance to <strong>the</strong> entire<br />

matter of protecting intellectual<br />

property.<br />

Danziger: always<br />

one step ahead<br />

Danziger’s state-of-<strong>the</strong>-art<br />

tissue culture lab produces<br />

virus-indexed material,<br />

both for its own stock production<br />

as well as for export. The laboratory<br />

uses <strong>the</strong> most current technology,<br />

including genetic engineering, and<br />

performs research in cooperation<br />

with <strong>the</strong> Hebrew<br />

University. “Service without compromise”<br />

is ano<strong>the</strong>r motto that <strong>the</strong><br />

Danziger family has adopted. Danziger<br />

staff certainly goes <strong>the</strong> extra<br />

mile to accommodate customers’<br />

wishes and to cater to <strong>the</strong> different<br />

market demands of <strong>the</strong> many<br />

countries <strong>the</strong>y do business with.<br />

Plant Breeder's Rights<br />

The company has gained vast<br />

knowledge and experience in all<br />

fields related to intellectual property<br />

matters:<br />

• Registration of patents and<br />

breeders rights<br />

• Registration of trade marks<br />

• Representation of o<strong>the</strong>r breeders<br />

- production, marketing, sales<br />

and distribution of varieties<br />

• Granting licenses through agreements<br />

to grow, market, distribute<br />

and propagate<br />

• Supervision<br />

• Royalty administration<br />

• Legal consulting and taking<br />

actions against violations of<br />

intellectual property<br />

As a leading breeder in <strong>the</strong> ornamentals'<br />

field (Gypsohila varieties,<br />

between <strong>the</strong> well-known variety<br />

Million Stars®), Danziger attaches<br />

importance to <strong>the</strong> entire matter of<br />

protecting intellectual property in<br />

general, and its assets in particular.<br />

Danziger has even, having no<br />

o<strong>the</strong>r alternative, led some very<br />

important legal procedures and<br />

precedents in <strong>the</strong> matter of breeders'<br />

rights, and specifically in<br />

<strong>the</strong> matter of essentially derived<br />

varieties (EDV). Danziger invests<br />

many resources in protecting its<br />

rights and its licensed growers'<br />

rights.<br />

As a member of <strong>the</strong> international<br />

breeders' organisation <strong>CIOPORA</strong><br />

for many years, Danziger acts in<br />

cooperation with <strong>CIOPORA</strong>, and<br />

with o<strong>the</strong>r breeders in <strong>the</strong> world<br />

in order to increase awareness and<br />

perception of intellectual property<br />

rights in <strong>the</strong> entire industry.<br />

Working closely with <strong>the</strong> professional<br />

and dedicated team of<br />

<strong>CIOPORA</strong>, Danziger, as many<br />

o<strong>the</strong>r breeders in <strong>the</strong> industry,<br />

believes that honoring and protecting<br />

intellectual property rights<br />

does not only concern breeders<br />

but also <strong>the</strong> international trade.<br />

Effective IPR<br />

The industry as a whole has a clear<br />

economical interest in effective protection<br />

of intellectual property rights and<br />

<strong>the</strong>ir enforcement. The entire trade<br />

shall benefit from <strong>the</strong> entrance of new,<br />

improved, advanced and innovative<br />

varieties that addresses <strong>the</strong> ever<br />

changing needs of <strong>the</strong> customer (i.e.:<br />

shape, color, scent, taste and shelf-life)<br />

and <strong>the</strong> growers' necessities (resistances<br />

such as susceptibility to pests, tolerance<br />

to various wea<strong>the</strong>r conditions, etc.).<br />

New varieties are a source for growth<br />

and increment of profits, <strong>the</strong>y offer<br />

a wider choice to <strong>the</strong> customers and<br />

to <strong>the</strong> entire industry, create new<br />

and bigger demand, and usually<br />

stimulate higher market value.<br />

Danziger's main ambition as a<br />

breeder is to constantly create<br />

innovative and improved varieties.<br />

Doing so, requires a huge investment<br />

in advanced technologies,<br />

time, economic resources, working<br />

force and know-how. Royalties<br />

and license fees paid to <strong>the</strong> breeder<br />

are not only a way to return <strong>the</strong><br />

breeder's investment, but also an<br />

assurance to <strong>the</strong> entire trade to keep<br />

investing in breeding and creating<br />

more interesting and beautiful<br />

novelties for our industry. |||<br />

Danziger's main<br />

ambition as a<br />

breeder is to<br />

constantly create<br />

innovative and improved<br />

varieties.<br />

42 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


Birthday greetings<br />

<strong>CIOPORA</strong> Germany & Union Fleurs<br />

offers warm congratulations<br />

The importance of national plant breeders’ rights diminishes in favor of European and<br />

world wide accepted titles and patents.<br />

To protect <strong>the</strong> intellectual property rights of plant breeders in this situation, a competent<br />

and strong organisation is a prerequisite. In <strong>the</strong> past 50 years <strong>CIOPORA</strong> worked hard to<br />

meet <strong>the</strong>se expectations and achieved remarkable results and success.<br />

The 58 members of <strong>CIOPORA</strong> Germany, that celebrated its 25th anniversary only<br />

some weeks ago, congratulate her ‘Mo<strong>the</strong>r <strong>CIOPORA</strong>’ by expressing a warm-hearted<br />

"Thank you!!!"<br />

We as <strong>CIOPORA</strong> Germany received a lot of understanding and helpful promotion and<br />

hope that <strong>CIOPORA</strong> will continue to spend us <strong>the</strong>se excellent benefits. As ‘children’ we<br />

promise to proceed being an open minded and confident clientele.<br />

We do hope that in <strong>the</strong> future <strong>the</strong> very open discussion of our particular national affairs<br />

and interest will meet <strong>the</strong> same understanding and support of <strong>the</strong> mo<strong>the</strong>r as in <strong>the</strong> past.<br />

With this in mind we wish an encouraging celebration of <strong>the</strong> <strong>50th</strong> anniversary and all<br />

<strong>the</strong> best for <strong>the</strong> next 50 years to come.<br />

Friederike von Rundstedt<br />

Chairwoman of <strong>CIOPORA</strong> Germany<br />

<strong>CIOPORA</strong> Deutschland e.V.<br />

Gemeinschaft der Züchter vegetativ vermehrbarer Zier- und Obstpflanzen<br />

As we look back on <strong>the</strong> past fifty years of horticulture business we can see<br />

one clear and strong development, and that is <strong>the</strong> internationalization of our<br />

industry.<br />

Flowers are produced and consumed in ever more countries, and as a consequence,<br />

trade between those countries increases. Our purpose as Union Fleurs<br />

is to represent and promote <strong>the</strong> worldwide interests of <strong>the</strong> horticulture industry<br />

and foster free trade to increase <strong>the</strong> size of <strong>the</strong> pie. One of <strong>the</strong> cornerstones of free<br />

trade is a strong, well functioning intellectual property system to protect breeders,<br />

growers, traders and ultimately <strong>the</strong> consumer. As we include ever more countries<br />

in <strong>the</strong> global trade of flowers, it falls upon <strong>CIOPORA</strong>, among o<strong>the</strong>rs to promote strong IP legislation<br />

and legal follow-through in new producer and consumer countries.<br />

We, as an industry, need to support this effort in several constructive ways, and inform about<br />

what intellectual property rights are and how <strong>the</strong>y should be complied with. We should use all<br />

communication means necessary to inform about piracy, and to assist producers to comply with<br />

regulations. One idea would be to launch a “White Certificate” for producers and traders to show<br />

that <strong>the</strong>y comply fully with breeders rights, royalty payments and so forth. This<br />

would indicate clearly to <strong>the</strong> whole chain of distribution who is supporting <strong>the</strong><br />

development of our industry and who is not. The label could be displayed on websites,<br />

emails, boxes, and so on, to show that a company is in full compliance. This<br />

could be a step in <strong>the</strong> right direction in assisting <strong>CIOPORA</strong> in <strong>the</strong>ir worthy task of<br />

promoting IP rights in old and new markets.<br />

We, as Union Fleurs, congratulate <strong>CIOPORA</strong> on <strong>the</strong>ir fiftieth anniversary and<br />

wish for ano<strong>the</strong>r fifty years with streng<strong>the</strong>ned breeders rights<br />

John Nevado<br />

Board member Union Fleurs


Selecta Klemm<br />

This year <strong>CIOPORA</strong><br />

celebrates 50 years<br />

of commitment<br />

protecting<br />

Intellectual<br />

Property Rights<br />

for breeders. For<br />

<strong>the</strong> Selecta Group<br />

- as a world leading<br />

breeder, producer<br />

and marketer<br />

of vegetatively<br />

propagated<br />

ornamental<br />

plants based in<br />

Stuttgart, Germany<br />

– <strong>CIOPORA</strong>’s work<br />

in defending <strong>the</strong><br />

Intellectual Property<br />

of breeders is<br />

essential.<br />

Selecta applauds<br />

<strong>CIOPORA</strong>’s<br />

commitment<br />

Selecta considers professional<br />

breeding as an important<br />

investment into <strong>the</strong> future.<br />

These extensive breeding investments<br />

can only be justified if breeders<br />

are granted a comprehensive<br />

and long-lasting protection for <strong>the</strong>ir<br />

novelties. The history of Selecta<br />

shows many successful breeding<br />

achievements, protected by over<br />

800 PBR titles worldwide.<br />

Double flowered<br />

Calibrachoa<br />

In 2006 <strong>the</strong> company’s research<br />

and development team succeeded<br />

in developing methods for breeding<br />

Calibrachoa plants with double<br />

flowers. Selecta could enter <strong>the</strong><br />

market with MiniFamous® Double<br />

Pink – <strong>the</strong> world’s first double<br />

flowering Calibrachoa variety. The<br />

genus Calibrachoa is a very close<br />

relative of <strong>the</strong> genus Petunia. While<br />

<strong>the</strong> double flower trait had already<br />

been established in Petunia, no<br />

double flowering Calibrachoa types<br />

had been discovered by <strong>the</strong>n.<br />

Selecta's breeding team of Dr.<br />

Andrea Dohm started from an<br />

interspecific cross which resulted<br />

in a hybrid plant showing some<br />

flowers with a tiny additional petal.<br />

By using biotechnical methods<br />

within a 10 year lasting breeding<br />

project <strong>the</strong>se prototypes could be<br />

developed into commercial varieties<br />

exhibiting complete and attractive<br />

double flowers. This breeding<br />

success was honoured with <strong>the</strong><br />

American “Award of Excellence”<br />

in 2006 and <strong>the</strong> approval for <strong>the</strong><br />

US utility patent in 2010. Today<br />

Selecta offers a colourful assortment<br />

of double flowering varieties.<br />

The double flowering Calibrachoa<br />

varieties MiniFamous® Double<br />

Lemon, MiniFamous® Double<br />

Pink and MiniFamous® Double<br />

Amethyst are now also used for<br />

Per Klemm, chief operating officer at Selecta Klemm<br />

and vice president of <strong>CIOPORA</strong>.<br />

44 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


<strong>the</strong> Calibrachoa colour mix Trixi®<br />

Petticoat which was awarded<br />

“Balcony Plant of <strong>the</strong> Year 2010” in<br />

Burgenland, Austria and “Bedding<br />

and Balcony Plant <strong>2011</strong>” in various<br />

German states.<br />

Osteospermum<br />

FlowerPower® Double<br />

In 2010 it was already for <strong>the</strong><br />

second time that Selecta was able<br />

to introduce to <strong>the</strong> world a sensation<br />

in breeding: Osteospermum<br />

with double flowers. Unlike o<strong>the</strong>r<br />

Asteraceae flowers <strong>the</strong> Osteospermum<br />

was only available as a normal<br />

flowering plant. Over <strong>the</strong> past years<br />

Selecta has done intensive research<br />

work to induce a mutation for an<br />

altered flower phenotype. After<br />

detection of a first Osteospermum<br />

plant with some altered flowers, a<br />

remarkable breeding effort - including<br />

<strong>the</strong> help of molecular analysis<br />

- was necessary until <strong>the</strong> first<br />

varieties with perfect altered flowers<br />

and in different colours were available.<br />

Hence, Selecta is proud to<br />

be <strong>the</strong> only breeder worldwide to<br />

offer a complete Osteospermum<br />

series in basic colours, a wide range<br />

of special colours and with double<br />

flowers - <strong>the</strong> FlowerPower® line.<br />

Growers and retailers are given <strong>the</strong><br />

possibility to offer varieties with a<br />

unique selling proposition. All varieties<br />

of <strong>the</strong> FlowerPower® Double<br />

line have <strong>the</strong> same growth habit like<br />

<strong>the</strong> single flowering. Varieties with<br />

double flowers are extremely early,<br />

keep longer in <strong>the</strong> field compared<br />

to single flowering plants and stay<br />

open even under low light conditions.<br />

Taspo Award<br />

Consequently, double flowering<br />

plants are on <strong>the</strong> same technical<br />

status concerning <strong>the</strong> growth habit<br />

as single flowering and even exceed<br />

<strong>the</strong>m in flower quality. Being awarded<br />

as “Breeder of <strong>the</strong> Year” with <strong>the</strong><br />

Rabensteiner Award at <strong>the</strong> Taspo<br />

Awards 2010 for breeding double<br />

flowering Osteospermum is not only<br />

a recognition for Selecta’s breeding<br />

work but also an incentive for <strong>the</strong><br />

whole industry to keep on working<br />

on innovative developments.<br />

“’Creating <strong>the</strong> future’ - this<br />

slogan is our inspiration to develop<br />

top quality products and world<br />

novelties for producers, retailers<br />

and consumers. <strong>CIOPORA</strong> supports<br />

this vision and our breeding<br />

efforts with <strong>the</strong>ir representation<br />

of interests”, stated Per Klemm,<br />

Chief Operating Officer of Selecta<br />

Klemm GmbH & Co. KG. and<br />

Vice President of <strong>CIOPORA</strong>.<br />

“Therefore <strong>CIOPORA</strong> is one of<br />

<strong>the</strong> most important instruments<br />

in facilitating <strong>the</strong> development of<br />

a legal framework which is key to<br />

develop a sound economical basis<br />

for innovation within our industry<br />

helping <strong>the</strong>reby <strong>the</strong> stakeholders<br />

adding value throughout <strong>the</strong><br />

supply chain.” |||<br />

Osteospermum<br />

FlowerPower®<br />

Double Silver.<br />

Calibrachoa<br />

MiniFamous®<br />

Double Yellow<br />

and Double<br />

Amethyst.<br />

Osteospermum FlowerPower® Double White.<br />

Calibrachoa<br />

MiniFamous®<br />

Double Pink.<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 45


China<br />

On June 5th<br />

2008, <strong>the</strong> Chinese<br />

government released<br />

<strong>the</strong> National<br />

Strategy for<br />

Intellectual Property<br />

Rights (IPR), in<br />

which, for <strong>the</strong> first<br />

time, Plant Variety<br />

Rights (PVR) have<br />

been upgraded to a<br />

similar position as<br />

patents, trademarks<br />

and copyrights.<br />

Dr. Yu (right) and his PBR partner.<br />

China deploys national<br />

strategy for IPR<br />

by Dr. Shuyun Yu<br />

In 1997, China legislated <strong>the</strong><br />

PVP law as Regulations of <strong>the</strong><br />

People’s Republic of China on<br />

<strong>the</strong> Protection of New Varieties of<br />

Plants to comply with <strong>the</strong> 1978 Act<br />

of <strong>the</strong> UPOV convention, to which<br />

China became <strong>the</strong> 39th member<br />

state on April 23rd 1999. Revision<br />

of <strong>the</strong> regulations will soon start<br />

in order to match some definitions<br />

of <strong>the</strong> UPOV 1991 Convention.<br />

According to China’s situation and<br />

condition of state, it is assumed that<br />

China will not join <strong>the</strong> UPOV Convention<br />

1991 in <strong>the</strong> near future.<br />

Revised rules<br />

On 1st January 2008, China started<br />

<strong>the</strong> implementation of revised rules of<br />

PVP Regulations for <strong>the</strong> agricultural<br />

sector, with exception for forest trees,<br />

shrubs, and woody ornamentals, such<br />

as: roses, Azaleas, Poinsettias and tree<br />

peonies. In <strong>the</strong>se rules <strong>the</strong> definition<br />

of novelty, i.e. <strong>the</strong> first sale of candidate<br />

variety of plants, was limited to<br />

stringent conditions.<br />

Renewed judicial interpretation<br />

On February 1st 2007, <strong>the</strong> Chinese<br />

Supreme Court started a renewed<br />

judicial interpretation in which<br />

<strong>the</strong> evidence to be preserved of an<br />

alleged infringement was specified<br />

and <strong>the</strong> penalty was intensified to<br />

make <strong>the</strong> professional PBR lawsuits<br />

more operable and practicable.<br />

PBR plantlist<br />

The updated 8th batch list of<br />

protectable agricultural plants was<br />

released on 18th January, 2010 by<br />

<strong>the</strong> Chinese MOA. So far, a total<br />

of 158 genera or species are on <strong>the</strong><br />

national lists of PBR protection.<br />

Yunnan Province<br />

The local legislator of Yunnan province<br />

has formulated local Regulations<br />

on PVP, which complement<br />

<strong>the</strong> national Chinese system of PBR<br />

protection<br />

1, For all horticultural crops, both<br />

<strong>the</strong> national PBR protection and<br />

Yunnan provincial PBR registration<br />

could be applied for.<br />

2, Regarding <strong>the</strong> farmer's privilege,<br />

<strong>the</strong> Yunnan local PBR regulation<br />

contains <strong>the</strong> same rules<br />

and effects as <strong>the</strong> national PVP<br />

regulation.<br />

3, The local application procedure<br />

should be much easier and faster<br />

than an application for a Chinese<br />

national PBR.<br />

4, The local protection would be<br />

effective from <strong>the</strong> registration<br />

date. The duration of protection<br />

in Yunnan would be 10 years for<br />

woody plants and 5 years for <strong>the</strong><br />

o<strong>the</strong>r varieties respectively since<br />

<strong>the</strong> registration date.<br />

5, For <strong>the</strong> PBR granted varieties in<br />

any UPOV member states, but<br />

not granted PBR yet in China,<br />

while registered in Yunnan, <strong>the</strong><br />

local government would offer<br />

protection for <strong>the</strong> same period as<br />

<strong>the</strong> country in which PBR originally<br />

has been granted for.<br />

Administrative<br />

enforcement<br />

MOA has executed pilot activities<br />

regarding PVP law enforcement<br />

in more than 22 provinces and<br />

municipalities to explore <strong>the</strong> effective<br />

pattern for law enforcement<br />

in PBR, esp. for agricultural crops,<br />

such as corn, rice, wheat, cotton.<br />

Consequently, various actions<br />

against infringement upon PBR<br />

have been effectively carried out,<br />

<strong>the</strong> legal rights and commercial<br />

interests of <strong>the</strong> plant breeders from<br />

home and abroad protected and<br />

<strong>the</strong> civil investment in breeding<br />

mobilised.<br />

Court enforcement<br />

According to www.ipr.chinacourt.<br />

org, from January 2008 until January<br />

<strong>2011</strong> about 400 PBR lawsuit<br />

cases were instituted at different<br />

provincial or city’s courts all<br />

around China. The main crops are<br />

corn, rice and some o<strong>the</strong>r typical<br />

lawsuits involve fruit and ornamental<br />

crops. There were two similar<br />

PBR lawsuits conducted in Beijing<br />

and Fujian province in 2010. The<br />

tree peony variety ‘Aoshuang’ was<br />

originally found and bred by a<br />

local farmer, as individual breeder<br />

in Shandong province, but Beijing<br />

Forestry University as <strong>the</strong> partner,<br />

made an embezzlement of <strong>the</strong><br />

PVR. For a citrus variety <strong>the</strong>re<br />

was a similar situation in Fujian<br />

province where it was encroached<br />

by Fruit Tree Institute in Fujian<br />

Academy of Agricultural Sciences,<br />

but <strong>the</strong> actual breeder was a fruit<br />

farmer. Finally, after ruling of <strong>the</strong><br />

court, <strong>the</strong> individual breeders won<br />

back <strong>the</strong>ir plant breeder’s rights. |||<br />

46 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


S.B. Talee<br />

S.B. Talee, a leading<br />

breeder, propagator<br />

and grower of<br />

carnations, is very<br />

honored to be<br />

part of <strong>CIOPORA</strong>’s<br />

<strong>50th</strong> anniversary<br />

celebrations,<br />

recognising <strong>the</strong><br />

importance of<br />

<strong>the</strong> worldwide<br />

association of<br />

plant breeders as<br />

<strong>the</strong> most relevant<br />

mechanism to<br />

protect breeders’<br />

rights.<br />

S.B. Talee -<br />

<strong>CIOPORA</strong>:<br />

A blooming bond<br />

S.B. Talee was established in<br />

Tuscany - Italy in 1962 by Duke<br />

Forese Salviati and Mr. Palle<br />

Bruun. In its early years, <strong>the</strong> company<br />

was dedicated to <strong>the</strong> research and development<br />

of new varieties of standard<br />

carnations and spray carnations,<br />

and to <strong>the</strong> sales of mo<strong>the</strong>r plants and<br />

production cuttings.<br />

In 1979, due to <strong>the</strong> importance of<br />

<strong>the</strong> Colombian carnation industry<br />

as <strong>the</strong> world’s principal carnation<br />

exporter, Mr. Salviati decided to<br />

establish a carnation propagation<br />

facility in Colombia. A carnation<br />

Headquarters S.B. Talee in <strong>the</strong> Sabana region of Bogotá.<br />

The quality programme incorporates strict controls.<br />

breeding program was begun in<br />

Colombia in 1998, in order to develop<br />

varieties adapted to <strong>the</strong> local<br />

growing conditions.<br />

Premium quality<br />

The programme incorporates strict<br />

controls, <strong>the</strong> evaluation of agricultural,<br />

physiological, sanitary, and es<strong>the</strong>tic<br />

qualities of <strong>the</strong> cultivars. It takes<br />

4 years for a variety, when finally<br />

selected, to be sold as mo<strong>the</strong>r plants,<br />

commercial cuttings or cut flowers.<br />

In addition to <strong>the</strong> varieties produced<br />

by its breeding program<br />

S.B. Talee represents <strong>the</strong> most<br />

prestigious carnation breeders in <strong>the</strong><br />

world, such as: Giacomo Nobbio,<br />

Flavio Costanzo Sapia, Flavio Sapia<br />

(Hybrida), <strong>the</strong> Baratta family (La<br />

Villetta), Carlo Moraglia and Fernando<br />

Lanari, who collaborate with<br />

S.B. Talee with important cultivars<br />

to broaden <strong>the</strong> S.B. Talee product<br />

line, thus enriching <strong>the</strong> catalogue.<br />

The propagation facilities are<br />

located in an area isolated from<br />

o<strong>the</strong>r carnation production farms<br />

in <strong>the</strong> Sabana of Bogotá, guaranteeing<br />

<strong>the</strong> optimum sanitary quality<br />

of <strong>the</strong> plant material. Quality and<br />

uniformity is a key objective of<br />

<strong>the</strong> company which has a rigorous<br />

quality control program in order<br />

to ensure that <strong>the</strong> cuttings meet<br />

<strong>the</strong> highest quality standards of <strong>the</strong><br />

industry. S.B. Talee de Colombia<br />

S.A. has 24 hectares of standard<br />

and spray carnations, dedicated to<br />

meet <strong>the</strong> demands of cut flowers<br />

from customers worldwide.<br />

Congratulations<br />

S.B.Talee endorses <strong>the</strong> importance<br />

of <strong>CIOPORA</strong> protecting<br />

and enforcing <strong>the</strong> rights of plant<br />

breeders. S.B. Talee is very honored<br />

to be part of <strong>CIOPORA</strong>’s <strong>50th</strong> anniversary<br />

celebrations, recognising<br />

<strong>the</strong> importance of <strong>the</strong> worldwide<br />

association of plant breeders as <strong>the</strong><br />

most relevant mechanism to protect<br />

breeders’ rights. Breeders and<br />

propagators of consistently better<br />

varieties to enrich <strong>the</strong> international<br />

ornamental industry. |||<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 47


IRBA<br />

Several crop<br />

sections exist<br />

within <strong>CIOPORA</strong>,<br />

<strong>the</strong>y group<br />

members with a<br />

special interest in<br />

<strong>the</strong> respective crop,<br />

thus providing<br />

a platform for<br />

exchanging,<br />

specifically<br />

crop-related,<br />

information. In<br />

cut roses, <strong>the</strong><br />

cooperation<br />

between <strong>the</strong><br />

International<br />

Rose Breeders’<br />

Association (IRBA)<br />

and <strong>CIOPORA</strong>,<br />

officially known<br />

as <strong>the</strong> CIOPOR-<br />

IRBA Cut Rose<br />

Crop Section, has<br />

afforded closer<br />

ties for both<br />

organisations<br />

resulting in<br />

more productive<br />

collaboration on<br />

important PBR<br />

issues.<br />

IRBA president Omer Schneider.<br />

<strong>CIOPORA</strong> helps<br />

IP owners protect<br />

<strong>the</strong>ir rose varieties<br />

International Rose Breeders’<br />

Association (IRBA) was first<br />

organised in October 1989,<br />

during a ga<strong>the</strong>ring of cut rose<br />

breeders attending <strong>the</strong> International<br />

Floriculture Trade Show at <strong>the</strong><br />

Aalsmeer Auction. This meeting<br />

was organised by Mr. Peter Ilsink,<br />

Interplant Roses B.V. to discuss a<br />

new organisation expressly devoted<br />

to protecting PBR of cut rose varieties/creations<br />

around <strong>the</strong> world.<br />

After an unanimous go-ahead was<br />

given, statutes were developed that<br />

outlined <strong>the</strong> purpose of this new<br />

association to unite <strong>the</strong> international<br />

breeders of new varieties<br />

of cut roses, in order to facilitate<br />

<strong>the</strong> mutual exchange of ideas and<br />

experiences and to contribute to <strong>the</strong><br />

advancement of <strong>the</strong>ir lawful common<br />

interests.<br />

Meetings<br />

Today, meetings are held on a<br />

biannual basis, in <strong>the</strong> early spring<br />

during <strong>the</strong> Annual General Meeting<br />

of <strong>CIOPORA</strong> and again in <strong>the</strong><br />

autumn during <strong>the</strong> trade exhibitions<br />

in <strong>the</strong> Ne<strong>the</strong>rlands (Horti Fair<br />

or IFTF). Mr. Peter Ilsink, Interplant<br />

Roses B.V. became <strong>the</strong> first<br />

president, followed by Mr. Omer<br />

Schneider, Jackson & Perkins, <strong>the</strong>n<br />

John Dolan, E.G. Hill and since<br />

2002, Mr. Omer Schneider. At each<br />

meeting, members share information<br />

regarding problems, accomplishments<br />

and any PBR activities<br />

in emerging floriculture countries<br />

from around <strong>the</strong> world including<br />

China, Russia, Ethiopia, India and<br />

Brazil.<br />

Priority countries<br />

Colombia and Ecuador became<br />

priority countries for IRBA to<br />

focus on because nei<strong>the</strong>r country<br />

had PBR protection and illegal<br />

propagation of protected varieties<br />

was a BIG problem. Through<br />

assistance from <strong>CIOPORA</strong>’s Mr.<br />

Rene Royon and action taken by<br />

IRBA, after three years of activity<br />

IRBA finally was able to amend <strong>the</strong><br />

Andean Pact and obtain legal PBR<br />

rights in <strong>the</strong>se two countries. A<br />

significant accomplishment. IRBA<br />

also assisted in amending <strong>the</strong> U.S.<br />

patent law that only protected <strong>the</strong><br />

plant, to add “and parts <strong>the</strong>re of”,<br />

which gave better recourse on illegal<br />

flowers exported from Colombia<br />

and Ecuador to <strong>the</strong> US.<br />

Anti-infringement<br />

activities<br />

Anti-infringement activities are<br />

a continuous and very important<br />

priority of <strong>the</strong> IRBA membership.<br />

The largest customs seizure of flowers<br />

infringing intellectual property<br />

rights took place in <strong>the</strong> run up to<br />

Valentine’s Day 2008, when on<br />

application of fifteen leading<br />

cut rose breeding companies from<br />

all over <strong>the</strong> world, customs authorities<br />

at six major airports in <strong>the</strong> European<br />

Union determined whe<strong>the</strong>r<br />

imported cut roses infringed <strong>the</strong><br />

intellectual property rights of <strong>the</strong>ses<br />

breeders.<br />

EDV<br />

Ano<strong>the</strong>r important milestone was<br />

regarding EDV (Essentially Derived<br />

Varieties). After a couple of years<br />

of discussion, IRBA, during <strong>the</strong>ir<br />

Seville, Spain meeting on March 2,<br />

2010, established appropriate EDV<br />

characteristics and thresholds for<br />

cut roses, which was unanimously<br />

approved by <strong>the</strong> <strong>CIOPORA</strong> Board<br />

at <strong>the</strong>ir San Remo, Italy, meeting<br />

held on July 5 2010.<br />

<strong>CIOPORA</strong><br />

During IRBA’s early years as an<br />

Var. Meikatana "SAMOURAI" (©MEILLAND<br />

Photo: DOUBLE M PRODUCTION).<br />

international association, IRBA<br />

frequently worked and collaborated<br />

with <strong>CIOPORA</strong> on many PBR cut<br />

rose issues that negatively impacted<br />

<strong>the</strong> industry. Many thanks goes to<br />

Mr. Rene Royon for his help and<br />

support and <strong>the</strong> associated rose<br />

breeders would also like to thank<br />

Dr. Edgar Krieger, <strong>the</strong> current<br />

Secretary General for his guidance,<br />

assistance and tireless work in helping<br />

all IP owners to protect <strong>the</strong>ir<br />

varieties.<br />

Thanks to <strong>the</strong> close relationship<br />

with <strong>CIOPORA</strong>, it was decided<br />

during a meeting in Nice, France<br />

on April 28, 2005, that IRBA<br />

would become a crop section of<br />

<strong>CIOPORA</strong><br />

Today, <strong>the</strong> organisation is known<br />

as CIOPOR-IRBA Cut Rose Crop<br />

Section. This relationship has afforded<br />

closer ties for both organisations<br />

resulting in more productive<br />

collaboration on important PBR<br />

issues. To attend a meeting of this<br />

Crop Section, you must be a breeder<br />

of cut roses and be a member in<br />

good standing of <strong>CIOPORA</strong>. If<br />

you have any questions regarding<br />

participation in our Crop Section<br />

please contact <strong>the</strong> Chairman, Omer<br />

Schneider. |||<br />

48 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


EUCARPIA<br />

Breeders rights<br />

are a good<br />

stimulus for global<br />

improvement of<br />

varieties in various<br />

cultivated crops.<br />

Ano<strong>the</strong>r basis for<br />

plant breeding<br />

are <strong>the</strong> inventions<br />

that continuously<br />

develop at both <strong>the</strong><br />

technological and<br />

<strong>the</strong> biological level.<br />

by Evert Jacobsen and<br />

Zoltán Bedö*<br />

PBR: Invaluable asset<br />

in plant breeding<br />

Inventions are radically new<br />

ideas and technologies that<br />

promote change. In <strong>the</strong> past,<br />

such inventions were free available<br />

for plant breeding, fixed in new<br />

varieties and after release freely<br />

available as a crossing parent. This<br />

so-called open innovation system<br />

has guaranteed <strong>the</strong> quick implementation<br />

of important inventions<br />

within crops.<br />

All changed since <strong>the</strong> 1980 Bayh-<br />

Dole Act which stipulated that<br />

universities could patent inventions<br />

and make available exclusively<br />

to individual companies.<br />

The rise of biotechnology<br />

This change coincided with <strong>the</strong><br />

rise of biotechnology leading to<br />

gene cloning, genetic transformation,<br />

marker-assisted breeding and<br />

whole genome sequencing, in all<br />

important crops. Biotechnology<br />

needed new regulations, such as<br />

<strong>the</strong> GMO Directive 2001/18/<br />

EC in Europe. Because of this<br />

<strong>the</strong> linear model of innovation<br />

via basic, strategic and applied<br />

research was replaced by nonlinear,<br />

more complex, innovation<br />

steps, involving also society<br />

members such as NGO’s. Besides<br />

<strong>the</strong> hardware (technical) elements of<br />

innovations, orgware (institutional<br />

conditions) and software (new<br />

skills, tacit knowledge) elements are<br />

important.<br />

This means that in new varieties,<br />

protected by Plant Breeders Rights<br />

(PBR), patented traits increasingly<br />

will play a role.<br />

Impasse<br />

There is <strong>the</strong> claim that varieties<br />

with patented individual traits<br />

are not freely available as crossing<br />

parent for o<strong>the</strong>r breeders. Last year,<br />

in <strong>the</strong> Ne<strong>the</strong>rlands, this problem<br />

was put on <strong>the</strong> political agenda by<br />

arguing that PBR stands over <strong>the</strong><br />

Intellectual Property Rights (IPR).<br />

The free availability of protected<br />

properties for breeding is, <strong>the</strong>refore,<br />

advocated.<br />

An interesting new ruling has<br />

recently been made in <strong>the</strong> United<br />

States, which stipulates that natural<br />

genes are not an invention and not<br />

patentable.<br />

Open innovation<br />

Generally, it may be said that in<br />

life sciences both IPR and PBR<br />

are stimulating innovation. The<br />

question to be answered is whe<strong>the</strong>r<br />

this is also <strong>the</strong> case in <strong>the</strong> agricultural<br />

life sciences, where PBR in<br />

Europe has set <strong>the</strong> tone. These new<br />

developments will have an effect on<br />

<strong>the</strong> agro biodiversity and on world<br />

food security.<br />

* European Association for Research<br />

on Plant Breeding (EUCARPIA).<br />

Present Address: Agricultural<br />

Research Institute of <strong>the</strong> Hungarian<br />

Academy of Sciences, Martonvásár,<br />

Hungary.<br />

Zoltán Bedö, President of EUCARPIA<br />

EUCARPIA greets <strong>CIOPORA</strong><br />

The European Association for Research on Plant Breeding (EUCARPIA) and<br />

<strong>the</strong> International Community of Breeders of Asexually Reproduced Ornamental<br />

and Fruit Plants (<strong>CIOPORA</strong>) are both organisations which serve <strong>the</strong> interests of<br />

plant breeding.<br />

Never before in <strong>the</strong> history of plant breeding has <strong>the</strong>re been such a major<br />

change in attitudes and methodology as we are witnessing during <strong>the</strong> last<br />

fifty years. All <strong>the</strong> scientists and breeders in <strong>the</strong> eleven scientific sections of<br />

EUCARPIA, including breeders in <strong>the</strong> Ornamentals section, wish <strong>the</strong> <strong>CIOPORA</strong><br />

breeding community a successful future in which open innovation, cooperation<br />

and competition will remain optimal in plant breeding.<br />

Evert Jacobsen.<br />

Scientific Secretary<br />

of EUCARPIA<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 49


50617 Wuesthoff-Logo 10.11.2005 9:10 Uhr Seite 1<br />

<strong>CIOPORA</strong> Members<br />

MATTHEWS NURSERIES<br />

NEW HORIZON ORCHIDS<br />

OS International<br />

PROCOVAMI<br />

ROYON CONSULT<br />

Royal Berries S.L.<br />

STRATTON BELEW PLLC<br />

SUNNY GRONNEGYDEN ApS<br />

La Villetta Srl<br />

advocaten<br />

Beijing Hengda<br />

Ciopora Suppporters<br />

<strong>CIOPORA</strong> encourages <strong>the</strong> pursuit of joint activities<br />

in areas of mutual interest with its so-called<br />

supporters. Contrary to <strong>the</strong> <strong>CIOPORA</strong> members,<br />

a <strong>CIOPORA</strong> Supporter doesn’t represent a breeding<br />

company or law firm but can be, for example, a<br />

grower, a propagator, or a supplier of software.<br />

<strong>CIOPORA</strong>’s current Supporters are: Distel<br />

Software, André Briant and Nevado Roses.<br />

50 www.<strong>CIOPORA</strong>.org | <strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong>


March <strong>2011</strong> • www.ciopora.org<br />

The business magazine for horticultural plant breeding<br />

Colofon<br />

The <strong>CIOPORA</strong> <strong>Chronicle</strong> is a special edition of<br />

<strong>CIOPORA</strong> and <strong>the</strong> monthly business magazine on<br />

worldwide floriculture FloraCulture International. All<br />

rights reserved © <strong>2011</strong>. No portion of editorial may be<br />

reproduced in any form without written permission of<br />

<strong>the</strong> publisher. Publisher is not liable for advertisements<br />

using illegally obtained images.<br />

Editorial & Administration Offices<br />

FloraCulture International B.V.<br />

Vondelstraat 162, 1054 GV Amsterdam, <strong>the</strong> Ne<strong>the</strong>rlands<br />

T (31) 20 618 2 666 F (31) 20 618 1 333<br />

Editor-in-chief: Ron van der Ploeg (ron@floracultureinternational.com) with <strong>the</strong><br />

kind assistance of Dr. Edgar Krieger (edgar.krieger@ciopora.org).<br />

Contributing writers: Prof. Zoltán Bedő, Marcel Bruins, Mia Buma, Peter<br />

Button, Szonja Csörgo, Bruno Etavard, Lars Henriksen, Prof. Evert Jacobsen,<br />

Philippe de Jong, Bart Kiewiet, Nils Klemm, Dr. Edgar Krieger, Sjaak Langeslag,<br />

Thomas Leidereiter, Maarten Leune, John Nevado, Tjeerd Overdijk, Dr. Jan de<br />

Riek, Friederike von Rundstedt, Omer Schneider, Dominque Thévenon,<br />

Dr. Shujun Yu<br />

Photography: FloraCulture International and <strong>CIOPORA</strong><br />

Cover photograph: Bianca Fenne (with special thanks to Fides)<br />

Publisher: FloraCulture International B.V. (jaap@floracultureinternational.com)<br />

Printer: Habo DaCosta<br />

Designer: Alexis Wrona<br />

Advertising Sales Offices<br />

Dennis Seriese (dennis@floracultureinternational.com)<br />

Angie Duffree (angie@floracultureinternational.com)<br />

T. (31) 20 61 82 666 F (31) 20 61 88 333 M (31) 62 21 65 220<br />

50 years<br />

protecting Intellectual<br />

Property Rights for breeders!<br />

<strong>CIOPORA</strong> gives<br />

page18 UPOV valuable input<br />

Plant Breeder’s Right:<br />

page 26 Quo Vadis?<br />

<strong>CIOPORA</strong> Members & Supporters<br />

BECOME A MEMBER OF <strong>CIOPORA</strong><br />

<strong>CIOPORA</strong> is an international, non-governmental organisation, representing<br />

<strong>the</strong> interests of breeders of asexually reproduced ornamental and fruit<br />

varieties worldwide. The organization has currently 123 members among<br />

which individual breeders, breeding companies, lawyers and royalty administration<br />

services. Top priority of <strong>CIOPORA</strong> is <strong>the</strong> constant development<br />

of systems of protection which both, international state organisations and<br />

single states, have provided for <strong>the</strong> protection of <strong>the</strong> intellectual property<br />

concerning ornamental and fruit plants. <strong>CIOPORA</strong> acts as a strong voice<br />

to governments on behalf of <strong>the</strong> industry. The board invites you to join<br />

<strong>CIOPORA</strong>. Membership is open to anyone breeding vegetatively reproduced<br />

ornamental and fruit varieties or having an interest in IP-Protection for<br />

such crops. However, each candidacy is subject to <strong>the</strong> <strong>CIOPORA</strong> Board's<br />

approval.To become a member email to info@ciopora.org or fax<br />

to +49 40 555 63 703<br />

HOW TO BECOME A SUPPORTER<br />

You are a natural person or company prepared to support and foster <strong>the</strong><br />

objectives, purposes and policy of <strong>the</strong> association, but do not fulfil <strong>the</strong><br />

requirements for membership in <strong>CIOPORA</strong>? Please contact <strong>CIOPORA</strong> at<br />

<strong>the</strong> address as featured on this page.<br />

<strong>CIOPORA</strong>’s current Supporters are: Distel Software, André Briant and<br />

Nevado Roses.<br />

Contact details<br />

For fur<strong>the</strong>r information about<br />

<strong>CIOPORA</strong> please contact<br />

<strong>the</strong> administrative office in<br />

Hamburg.<br />

<strong>CIOPORA</strong><br />

P.O. Box 13 05 06<br />

D-20105 HAMBURG<br />

GERMANY<br />

T + 49 (0) 40 555 63 702<br />

F + 49 (0) 40 555 63 703<br />

www.ciopora.org<br />

info@ciopora.org<br />

Advertising Index<br />

COMPANY PAGE WEBSITE<br />

Altius Advocaten .............................................................16 ....................................... www.altius.com<br />

Anthony Tesselaar Plants..............................................10 ................................www.tesselaar.com<br />

<strong>CIOPORA</strong> ..............................................................................2 .....................................www.ciopora.org<br />

Danziger “Dan” Flower Farm .......................................22 ..................................www.danziger.co.il<br />

Fides ....................................................................................40 ............................................. www.fides.nl<br />

Hilverdakooij .....................................................................16 .............................. www.hilverdakooij.nl<br />

Jondle Associates .............................................................7 ...............................www.jondellaw.com<br />

KSG’s Farm & Nursery....................................................32 .......................................................................<br />

Lex+ .......................................................................................3 .................................................www.lex.nl<br />

COMPANY PAGE WEBSITE<br />

Lu<strong>the</strong>r Rechtsanwaltsgesellschaft GmbH ................16 .......................www.lu<strong>the</strong>r-lawfirm.com<br />

Meilland International ....................................................32 ................................. www.meilland.com<br />

PLA International ApS ....................................................38 ......................................www.pla-int.com<br />

Rosen Tantau ....................................................................16 .........................www.rosen-tantau.com<br />

Royalty Administration International..........................52 .......................www.rai-worldwide.com<br />

Selecta Klemm GmbH & Co. KG ..................................10 ...........................www.slectawordl.com<br />

Serrano Puig Abogados ..................................................7 .......................... www.serranopuig.com<br />

Vondst Advocaten ...........................................................40 ............................ www.vondst-law.com<br />

Wuesthoff & Wuestohoff ................................................3 ..................................www.wuesthoff.de<br />

This index is provided as a service to our readers. The publisher does not assume responsibility for errors or omissions.<br />

Visit FloraCulture International advertisers on <strong>the</strong> internet by linking to <strong>the</strong>ir Websites from our Digital Online Advertiser Index at<br />

www.floracultureinternational.com. For readers who do not have internet access, please send your request for additional information from<br />

any of our advertisers to FloraCulture International B.V. (Vondelstraat 162, 1054 GW Amsterdam, The Ne<strong>the</strong>rlands). Be sure to include your name,<br />

company name, address, faxnumber and <strong>the</strong> name(s) of <strong>the</strong> companies about which you would like to receive additional information.<br />

<strong>CIOPORA</strong> <strong>Chronicle</strong> April <strong>2011</strong> | www.<strong>CIOPORA</strong>.org 51


BREEDING<br />

NO GROWTH WITHOUT RIGHTS.<br />

INCOME<br />

INNOVATION<br />

KNOWLEDGE<br />

Plant breeders’ rights encourages creativity and<br />

protects innovation. Therefore Royalty Administration<br />

International ® (RAI) committed itself to<br />

support <strong>the</strong> rights of breeders in <strong>the</strong> ornamental<br />

sector for many years on a worldwide basis.<br />

As an independent full service organisation<br />

RAI is responsible for applying<br />

plant breeders’ rights, licensing and<br />

administration of IP and collection<br />

of royalties on behalf of more than<br />

250 breeders of ornamentals, bulbs,<br />

fruits and vegetables.<br />

RAI offers <strong>the</strong> client a worldwide coverage,<br />

has a profound knowledge of horticulture<br />

and understands plants, <strong>the</strong> market and <strong>the</strong><br />

grower. We are determined in our search<br />

for justice. Besides regular controlling<br />

visits we also utilize accountancy control,<br />

official inspection, legal letters, seizure of<br />

products and even court cases.<br />

We invite you to find out why RAI is <strong>the</strong> best<br />

partner for managing your plant breeders’<br />

rights and IP!<br />

RAI congratulates Ciopora with<br />

50 YEARS !<br />

of indispensable work. We hope <strong>the</strong>y<br />

will make more effort to streng<strong>the</strong>n<br />

<strong>the</strong> vegetative branche in <strong>the</strong> future.<br />

Worldwide watching your rights.<br />

Headoffice ‘s-Gravenzande The Ne<strong>the</strong>rlands<br />

Phone +31 (0)174 420171 Fax +31 (0)174 420923<br />

info@royalty-adm-int.nl www.royalty-adm-int.nl

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