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Catch up with Salonserve September 21 (1)

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YOUR FAVOURITE HAIR & BEAUTY SUPPLIER<br />

hello<br />

NOW IT’S TIME TO READAPT<br />

AND CONQUER<br />

With the world finally opening <strong>up</strong> again, it’s time to find<br />

a new ‘normal’. We’ve suffered, endured, and survived<br />

the challenges thrown at us. Now it’s time to readapt and<br />

conquer! It’s impossible to know how the last year has<br />

impacted everyone but what we do know, is that it’s time<br />

to embrace the changes. Rather than asking ‘why is this<br />

happening?’, ask ‘what’s great about this?’. Every problem<br />

creates an opportunity, and a smart business never wastes<br />

an opportunity.<br />

ASK YOUR CLIENTS<br />

In the last co<strong>up</strong>le of months, you will more than likely have noticed changes <strong>with</strong>in the salon. Have<br />

your regulars returned? Do your customers want the same treatments? Has salon life changed?<br />

It’s time to seek feedback and ask your clients what they want! Look at your offerings and ask yourself<br />

if you are changing <strong>with</strong> the times? The effect of the last year has ultimately seen previously loyal<br />

customers steering clear from close contact services. So find out what it is that these people want<br />

and need. Ask ‘what do you want and how can we give it to you?’ It seems bizarre but the 20<strong>21</strong> salon<br />

customer is very different from the typical salon customer we used to know.<br />

IT’S ALL ABOUT FEELING GOOD<br />

We’ve noticed an increase in the demand for holistic products. The focus has<br />

shifted from ‘looking good’ to ‘feeling good’. It’s all about the ‘hands-on’ and<br />

rather than getting a client ‘insta-ready’ for a glamorous week in Ibiza <strong>with</strong><br />

lashes and spray tans; you might find the interest lies in a detailed facial and full<br />

body massage. Whether or not this is a permanent shift, it’s impossible to tell.<br />

However, right now, it’s about adapting, finding a rhythm and keeping to the<br />

beat!<br />

HELPING YOUR EVERY STEP<br />

To help you along, we’re offering a FREE <strong>Salonserve</strong> Relax Pack. This deluxe trio<br />

consists of our Pre-Blended Relaxing Massage Oil, Relaxing Salt Scrub and<br />

Relaxing Body Butter!<br />

What’s NEW…<br />

This issue is packed full of new<br />

articles, special offers and<br />

smashing discounts.<br />

Have a look...<br />

New Behind the Scenes -<br />

Meet the Team<br />

Body Toning<br />

Hydrating Gels<br />

New The Vegan Way<br />

The Ultimate Pedicure<br />

Care <strong>with</strong> Belava<br />

New the Benefits of<br />

Tea Tree page<br />

Own Branding<br />

See our products online at<br />

www.salonserve.com<br />

You can now<br />

order online<br />

P 4-5<br />

P 6<br />

P 14-15<br />

P 16<br />

P 38-39<br />

P 42<br />

P 54-55<br />

Spend £195 plus<br />

VAT and get a FREE<br />

Relax Trio Set<br />

Quote the<br />

code FGO6<br />

on the phone<br />

or at checkout<br />

Relax Salt Scrub<br />

Begin your massage <strong>with</strong> a rejuvenating<br />

sea salt scrub to thoroughly prepare<br />

the skin for treatment. For use prior to<br />

massage. With Geranium, Clary Sage,<br />

Lavender and lang Ylang. Recyclable<br />

packaging and vegan friendly.<br />

New<br />

Improved<br />

Formula<br />

The ultimate calm inducing trio kit<br />

contains geranium, clary sage, ylang ylang,<br />

lavender and petit-grain essential oils. The<br />

Relax pre-blended massage oil has been<br />

around for over 20 years and is still as<br />

popular as ever! The properties are endless;<br />

geranium is an antiseptic and antifungal<br />

oil; clary sage is a calming, stress-relieving<br />

oil; while ylang ylang oil has soothing and<br />

anxiety reducing properties.<br />

Begin your massage <strong>with</strong> a rejuvenating<br />

scrub, <strong>with</strong> sea salt to thoroughly prepare<br />

the skin for treatment, stimulating circulation<br />

to awaken muscles. Post-massage, apply<br />

the luxurious body butter to enhance the<br />

results of your hard work and heighten<br />

the scent-sation for your client, <strong>with</strong> s<strong>up</strong>er<br />

nourishing avocado, moisturising shea and<br />

cocoa, the indulgent body butter makes for<br />

the ultimate conclusion to your massage<br />

therapy!<br />

Relax Massage Oil 225ml<br />

This calm-inducing massage oil contains<br />

geranium, clary sage, ylang ylang, lavender<br />

and petitgrain essential oils.<br />

Containing geranium, clary sage, ylang-ylang and petitgrain, the properties are<br />

endless, and your clients will leave <strong>with</strong> a body and mind that’s relieved of any<br />

stresses and strains. Indulge your client in the delights of this calm inducing trio<br />

and offer a treatment to soothe and totally relax.<br />

Quote FG06 to claim your FREE GIFT,<br />

either online or on the phone!<br />

We look forward to hearing from you.<br />

Best wishes,<br />

<strong>Salonserve</strong> Hair & Beauty S<strong>up</strong>plies Ltd, Lexicon House,<br />

Station Road, Nene Park, Irthlingborough,<br />

Northants NN9 5QF.<br />

Tel: 01933 410022 Email: info@salonserve.com<br />

Registered in England & Wales. Number 3003903.<br />

*Free Delivery when you spend £50 + VAT.<br />

Most of UK mainland. For orders less than £50<br />

delivery is £5.50. All prices are plus VAT. We reserve<br />

the right to correct an error or incorrect price. E&OE.<br />

Prices correct at time of going to press. Please see<br />

www.salonserve.com or call for Terms that apply.<br />

The views expressed in this publication are not<br />

necessarily those of the Editor or the publisher. While<br />

considerable effort is made to ensure accuracy, the<br />

publisher does not accept responsibility for errors<br />

or omissions. All images, articles and advertisements<br />

copyright <strong>Salonserve</strong> © 20<strong>21</strong>. No reproduction<br />

<strong>with</strong>out written permission of the publishers.<br />

100%<br />

VEGAN<br />

Relax Body Butter<br />

For use post massage. With Geranium, Clary<br />

Sage, Lavender and Ylang Ylang. Recyclable<br />

packaging and vegan friendly.<br />

2<br />

Call 0800 0181 171 now<br />

or shop online www.salonserve.com<br />

salonserve 3

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