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Inspiring Women Magazine Spring 2017

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Inspiration from Germany<br />

My name is Susanne Ollmann and I’m a member of AWC Berlin. I was delighted to discover<br />

that I had automatic membership in FAWCO as an AWC member, and I recently attended my<br />

first major FAWCO event, the Region 5 Meeting<br />

in Berlin in November 2016. I presented at the<br />

meeting on using social media ads to promote<br />

club goals.<br />

I was born and raised in Massachusetts, but<br />

currently live in Berlin with my nine-year-old<br />

daughter, Elise. We moved here about 3 years<br />

ago so that she could become fluent in the<br />

language in honor of my late German father,<br />

and so that she could get to know the culture<br />

and our relatives. This goal became even more<br />

important when her own German-American<br />

father passed away from cancer, as the circle<br />

of people who love and care for her had<br />

expanded to include a large group of German<br />

cousins, aunts and uncles.<br />

Prior to relocating to Germany, I’d worked as Assistant VP at a large DC-based trade<br />

association, representing industry concerns to US and foreign governments in Europe and Asia,<br />

and as Chief Strategist for the International Department of AARP, where I helped launch the<br />

brand in Asia. I’d earned my Master’s in International Business Diplomacy from Georgetown’s<br />

School of Foreign Service, and had received fellowships to research trade and geopolitical<br />

issues at the German Ministry of Economics, the German Parliament, and the European<br />

Commission.<br />

But while some of these positions were interesting, and I loved the international travel, I found<br />

that I was growing increasingly frustrated because I wasn’t using all of my creative skills. As a<br />

kid, I’d won lots of drawing contests, and by age nine, I was hooked on photography. My dad<br />

fostered this interest by giving me photography-related birthday gifts over the years – an SLR<br />

camera, and then a flash, and then a beautiful macro lens, and the like. By the time I reached<br />

high school, I was shooting for the school paper, monopolizing the darkroom, and interning<br />

with wedding photographers. So, after my daughter was born and I needed a job with much<br />

greater flexibility, I became a full-time freelance photographer at ollmannfoto.com, with clients<br />

ranging from families to models to US Senators. But what was really exciting at the time was<br />

that digital photography made it possible to turn a good portrait of a person into a great one,<br />

and to easily integrate images into graphic design – so I went completely digital, taught myself<br />

Photoshop, and added graphic design to my offerings. Along the way, I earned a degree in<br />

graphic design to formalize my knowledge of the craft.<br />

The next episode of rebranding occurred after I’d relocated to Berlin. Just as I’d discovered<br />

that photography and graphic design were great complements, I realized that these tools<br />

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