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Dental Asia May/June 2022

For more than two decades, Dental Asia is the premium journal in linking dental innovators and manufacturers to its rightful audience. We devote ourselves in showcasing the latest dental technology and share evidence-based clinical philosophies to serve as an educational platform to dental professionals. Our combined portfolio of print and digital media also allows us to reach a wider market and secure our position as the leading dental media in the Asia Pacific region while facilitating global interactions among our readers.

For more than two decades, Dental Asia is the premium journal in linking dental innovators and manufacturers to its rightful audience. We devote ourselves in showcasing the latest dental technology and share evidence-based clinical philosophies to serve as an educational platform to dental professionals. Our combined portfolio of print and digital media also allows us to reach a wider market and secure our position as the leading dental media in the Asia Pacific region while facilitating global interactions among our readers.

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DENTAL PROFILE<br />

region, we actually see a rising trend of labs<br />

adopting digital technologies. That’s largely due<br />

to a greater awareness of the benefits of digital<br />

dentistry and also because the initial investment<br />

costs for hardware are dropping. High-quality<br />

scanners and printers are becoming more<br />

affordable even for smaller labs. No matter<br />

which hardware a lab chooses, we believe<br />

many will choose exocad because of our open<br />

platform.<br />

Labs are also feeling pressure to keep up with<br />

dentists. Although the adoption rate is generally<br />

lower in clinics than in labs, more dentists are<br />

investing in intraoral scanners and 3D printers.<br />

They want to increase their practice offerings<br />

and patient satisfaction. They want to offer<br />

intraoral scans instead of “messy” impressions<br />

and provide patients with previews of their<br />

proposed restorations using a 3D smile design<br />

program like our Smile Creator. Old analogue<br />

approaches will become a thing of the past at<br />

some point in time.<br />

What strategies are being implemented to<br />

address this issue, and how does the company<br />

support dental professionals in jumpstarting<br />

their digital journey?<br />

McClymont: We launched the Creator Center<br />

last year — a destination on our website where<br />

people can watch video tutorials available<br />

in Chinese and numerous other languages.<br />

We have great online content that includes<br />

comprehensive cases and short video clips.<br />

Our tutorials are also on new media channels<br />

including TikTok and WeChat, following the<br />

trends in information consumption within our<br />

target groups. And we partner with our resellers<br />

who are instrumental in communicating the<br />

benefits of exocad to the dental community.<br />

The Galway family of releases was recently<br />

launched: <strong>Dental</strong>CAD for labs, ChairsideCAD<br />

for single-visit dentistry, as well as exoplan for<br />

implant planning. What is the significance of<br />

this milestone?<br />

McClymont: We’ve made single-visit<br />

dentistry more achievable and increased<br />

our software’s ease of use. There are new<br />

time-saving features in the latest <strong>Dental</strong>CAD<br />

and ChairsideCAD versions like Instant<br />

Anatomic Morphing, and we now have artificial<br />

intelligence-assisted features like for Smile<br />

Creator where facial features are automatically<br />

detected for faster smile design. exoplan,<br />

which is often the link between clinicians and<br />

labs, provides easy and intuitive to use tools<br />

for implant planning, further increasing the<br />

collaboration between labs and practices.<br />

What other developments are being planned<br />

to help early adopters of digital technology to<br />

scale their workflow and further propel their<br />

productivity?<br />

McClymont: exocad continually focuses<br />

on increasing productivity. We want to<br />

support more volume in the labs by making<br />

their workflows faster and the results more<br />

accurate and predictable. On the clinical side,<br />

we’re focused on using our tools to increase<br />

productivity and patient engagement. Like with<br />

Smile Creator, visualising restorative treatments<br />

using a combination of 2D and 3D images helps<br />

make patient outcomes more predictable.<br />

exocad continues to be open and is integrating<br />

new materials, implant systems and equipment<br />

that are launched in the market. Our software<br />

developers design and innovate based on<br />

the needs of labs and clinicians. Then the<br />

technicians and clinicians can choose the<br />

software that best boosts their productivity. This<br />

makes exocad an excellent choice for users at<br />

all stages of the digital dentistry journey.<br />

How does exocad ensure that practitioners<br />

keep up with the advancements?<br />

McClymont: If you want to stay on top of the<br />

newest and latest information and products<br />

from exocad, register for our News Bites<br />

newsletter and discuss your goals with an<br />

authorised exocad reseller in your region. We<br />

also work with dental thought leaders around<br />

the world who educate their peers on how to<br />

best use exocad software for their specific<br />

needs.<br />

DENTAL ASIA MAY / JUNE <strong>2022</strong> 27

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