THE ITALIAN FACTORY 2023

BAREX ITALIANA
BAREX Brands
Barex Italiana is also a manufacturer of
successful brands distributed in the hair
professional market in many countries
around the world. 6 complete and
comprehensive ranges of haircare products,
each designed and produced in Italy, feature
the finest natural ingredients available,
exquisite packaging, stunning marketing,
and merchandising material.
JOC: 100% vegan professional treatment
program for scalp care, hair care, colouring,
permanent products, as well as styling.
OLIOSETA ORO DEL MAROCCO: a complete
range of treatments, styling and coloring
products that care for the hair day after day
and support the hairdresser by providing
sophisticated in-salon services.
OLIOSETA ORO DI LUCE: ideal for extremely
smooth, sleek and shiny hair, the line
includes treatments and styling products
that nourish, regenerate and illuminate hair
SUPERPLEX: bonding, bleaching, care and
toning products to achieve the desired
blonde without compromising the hair fiber.
PERMESSE: the art of creating beauty using
coloring cream with an evolved chromatic
technology and advanced treatment system.
100% Vegan and Gluten Free.
CONTEMPORA: a haircare line which uses
the nutraceutical properties of food to ensure
instant and surprising results.
Why choose
Barex Italiana products?
A COMPLETE RANGE OF EXQUISITELY
PACKAGED, WORLD-CLASS HAIRCARE
PRODUCTS
FORMULATIONS ARE “MADE IN ITALY” AND
DEVELOPED IN OUR OWN LABORATORIES
56 YEARS OF EXPERIENCE THROUGH
EXTENSIVE RESEARCH AND DEVELOPMENT
PROFESSIONAL SIZES FOR SALON USE
TOGETHER WITH A VARIETY OF SIZES
TAILORED TO THE NEEDS OF EVERYONE
FULL SUPPORT AND ASSISTANCE OF A
HIGHLY-SUCCESSFUL COMPANY, WITH AN
UNQUESTIONABLE REPUTATION FOR LOYALTY
AND INTEGRITY
Production extent
HAIR TREATMENT:
Conditioner, mask, leave in
STYLING/FINISH:
Gel, oil, spray, fluid, wax