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LEASED<br />
& TENANTED<br />
WIN<br />
A E U R O P E A N<br />
R U G B Y<br />
C I T Y B R E A K<br />
P L U S<br />
A C H A N C E T O W I N H U N D R E D S<br />
O F R U G B Y P R I Z E S I N S TA N T LY<br />
T E R M S & C O N D I T I O N S A P P LY<br />
1<br />
See our full range of products online at staustellfamilygroup.co.uk/wholesale
TERMS & CONDITIONS<br />
• All advertising promotions and their participating products are subject to availability and to any<br />
duty change.<br />
• Promotional offers apply to all orders delivered between 1st <strong>Sept</strong>ember and 31st <strong>Oct</strong>ober <strong>2023</strong>.<br />
• St Austell Brewery Company Ltd reserve the right to amend, vary, suspend or terminate any<br />
current promotional offers in whole or in part without prior notice.<br />
• Promotional offers are subject to St Austell Brewery Company Ltd’s own normal trading terms<br />
and conditions of sale.<br />
• Licensees should not place orders for any participating product appearing within this brochure<br />
if they form part of their ‘tied’ lease agreement with their landlord.<br />
• ‘Free’ items given away with participating orders are subject to availability as there are set<br />
allocations and customers are given these items on a first come, first served basis.<br />
• All prices quoted are exclusive of VAT.<br />
• Benefits from these promotional offers may affect your tax liability, please check with your tax<br />
advisor or accountant.<br />
• Wherever cases are stated within this leaflet they refer to the standard case size for that<br />
product for all beers and soft drinks. For wines and spirits, cases refer to the standard equivalent,<br />
i.e 12 x 70cl / 75cl bottles or 6 x 1.5L magnums.<br />
• All products included in this brochure are exempt from any St Austell Brewery investment<br />
package write off due to the nature of the low net price.<br />
• Call recording – All calls, both incoming and outgoing, are recorded automatically; however,<br />
we only intend to listen to these calls for training and monitoring purposes, for the resolution<br />
of invoice disputes, and/or for any other business purpose which is permitted by applicable<br />
legislation.<br />
• Calls will not be recorded if a debit/credit card number is being taken.<br />
St Austell Brewery Co Ltd, 63 Trevarthian Road, St Austell,<br />
Cornwall, PL25 4BY<br />
Tel: 0345 241 1122 • Fax: 01726 68965 • Email: info@staustellbrewery.co.uk<br />
www.staustellbrewery.co.uk<br />
2 Place your order today on 0345 241 1122
CONTENTS & KEY DATES<br />
06<br />
Top <strong>Offers</strong><br />
39<br />
Spirits<br />
66<br />
Wine<br />
10<br />
Beer & Cider<br />
CASK ALE WEEK<br />
RUGBY WORLD CUP<br />
WORLD VEGETARIAN DAY<br />
BUY BRITISH DAY<br />
INTERNATIONAL VODKA DAY<br />
INTERNATIONAL G&T DAY<br />
HALLOWEEN<br />
58<br />
Minerals<br />
21st <strong>Sept</strong>ember-1st <strong>Oct</strong>ober<br />
8th <strong>Sept</strong>ember-28th <strong>Oct</strong>ober<br />
1st <strong>Oct</strong>ober<br />
3rd <strong>Oct</strong>ober<br />
4th <strong>Oct</strong>ober<br />
19th <strong>Oct</strong>ober<br />
31st <strong>Oct</strong>ober<br />
WELCOME<br />
Welcome to the autumn edition of our <strong>Special</strong> <strong>Offers</strong><br />
brochure.<br />
As the summer trading period starts to come to an<br />
end, we now turn our focus to our autumnal brochure<br />
for <strong>Sept</strong>ember & <strong>Oct</strong>ober.<br />
I really hope you are continuing to enjoy the evolving<br />
nature of our brochure; we are keen to continue to<br />
ensure this platform remains current and topical, and<br />
above all useful to your business.<br />
In this issue we are pleased to offer you all a chance<br />
to win VIP tickets to England vs Wales for their Six<br />
Nations Clash at Twickenham stadium with pre-match<br />
hospitality across the road at Harlequins Rugby Club.<br />
As part of this promotion we’re also offering you a<br />
free consumer pull-through point of sale kit where<br />
your customers can win a European rugby break to<br />
one of six European cities. The free kit is designed<br />
to drive rate of sale within your outlet whilst offering<br />
your customers a chance to win this great prize as<br />
well as instant-win rugby prizes.<br />
Sticking with a rugby theme, we also have a selection<br />
of Tribute rugby-themed point of sale kits available<br />
for your outlet if you are planning to show the Rugby<br />
World Cup later this month.<br />
Finally I’d draw your attention to pages #### which<br />
provides a detailed introduction to our stout, Mena<br />
Dhu. The stout market is currently one of the best<br />
performing categories we are so confident that you’ll<br />
love ours that we are offering you the chance to claim<br />
a free bottle to try by emailing our marketing team.<br />
If you would like further details or are interested in<br />
installing Mena Dhu on draught please contact your<br />
account manager.<br />
If you do have any questions, please do not hesitate<br />
to contact your BDM.<br />
Hope to see as many of you as possible at the<br />
Tenanted Gala on the 14th of <strong>Sept</strong>ember and at our<br />
Trade show at the brewery on the 9th of <strong>Oct</strong>ober.<br />
Clive Greene<br />
Head of Tenanted Estate<br />
Place your order today on 0345 241 1122 3
4<br />
Place your order today on 0345 241 1122
PLACE YOUR ORDER TODAY ON:<br />
0345 241 1122<br />
Place your order today on 0345 241 1122 5
TOP OFFERS<br />
1<br />
2<br />
SALCOMBE RUM<br />
70cl<br />
£32.81<br />
per bottle<br />
JOSE CUERVO GOLD &<br />
SILVER TEQUILA<br />
70cl<br />
£23.44<br />
per bottle<br />
3<br />
ABSOLUT VODKA<br />
70cl<br />
4<br />
DEAD MAN'S FINGERS<br />
STRAWBERRY<br />
CREAM LIQUEUR<br />
70cl<br />
£14.99<br />
per bottle<br />
5<br />
£19.99<br />
per bottle<br />
CONNIE GLAZE VODKA<br />
5L<br />
£224.79<br />
per BIB<br />
6 Place your order today on 0345 241 1122
TOP OFFERS<br />
6<br />
7<br />
CAPTAIN MORGANS<br />
SPICED<br />
70cl<br />
£22.84<br />
per bottle<br />
BELVOIR ELDERFLOWER,<br />
GINGER BEER &<br />
RASPEBERRY LEMONADE<br />
12 x 250ml<br />
£13.99<br />
per case<br />
8<br />
9<br />
CRABBIES ALCOHOLIC<br />
GINGER BEER<br />
12 x 500ml<br />
KAHLUA<br />
70cl<br />
£28.49<br />
per case<br />
£19.96<br />
per bottle<br />
PERONI<br />
24 x 330ml<br />
10<br />
£38.06<br />
per case<br />
Place your order today on 0345 241 1122 7
Beer BEER & CIDER Cider<br />
8 Place your order today on 0345 241 1122
CALLING ALL OUR LEASED<br />
AND TENANTED PUBS<br />
Join us for our first dedicated St Austell Brewery<br />
Trade Show for our own pubs.<br />
Looking to stay ahead of the game and discover the latest trends,<br />
products, and strategies to boost your business? Look no further.<br />
We proudly present the most exciting event of the year,<br />
The St Austell Brewery Leased and Tenanted Trade Show.<br />
Whether you’re a seasoned pub professional or just starting your<br />
journey, this event can help you to gain the tools you need to flourish.<br />
WHAT TO EXPECT?<br />
• Networking Opportunities<br />
• Industry Leading Exhibitors<br />
• Live Demonstrations & Tastings<br />
• Exclusive Deals & Discounts<br />
• Inspiring Seminars & Workshops<br />
SAVE THE DATE: Monday 9th <strong>Oct</strong>ober <strong>2023</strong><br />
LOCATION: St Austell Brewery<br />
Register by scanning the QR code or email:<br />
nicole.skelton@staustellbrewery.co.uk<br />
to secure your place.<br />
Place your order today on 0345 241 1122 9
BEER & CIDER<br />
10<br />
See our full range of Place products your online order today at staustellfamilygroup.co.uk/wholesale<br />
on 0345 241 1122
Beer BEER & CIDER Cider<br />
Place your order today on 0345 241 1122 11
Beer BEER & CIDER Cider<br />
HOW TO ENTER:<br />
Outlets will qualify by ordering 2x9G of<br />
Tribute between 01/09/23 and 31/10/23.<br />
You’ll also receive a free Rugby World<br />
Cup consumer pint incentive POS kit.<br />
FREE POS KIT INCLUDES:<br />
1x licensee brief, 1x cask clip crowner, 2x<br />
A3 posters and 250x competition cards<br />
Additional incentive cards available on request<br />
Terms & Conditions: 2x9G or equivalent of Tribute must be purchased in a single order during the promotional period to qualify<br />
for entry. POS kits will be delivered with qualifying orders during the promotional period. There are 2 x grand prizes available.<br />
Winners will be chosen from all qualifying entries at random. No cash alternative is available. Competition closes 23:59 on 31/10/23.<br />
Winners will be notified w/c 06/11/23. Maximum of 1 entry per customer. POS kits available whilst stocks last.<br />
Tribute - European Rugby Break - A4 POS Kit Advert.indd 1 08/08/<strong>2023</strong> 15:56<br />
12 Place your order today on 0345 241 1122
24/10/20 2 09:19 Tribute - Bunting - Rugby.in d 1<br />
24/10/20 2 09:18<br />
Beer BEER & CIDER Cider<br />
Tribute - Bunting - Rugby.in d 2 24/10/20 2 09:19<br />
Tribute - Bunting - Rugby.in d 1 24/10/20 2 09:18<br />
Tribute Rugby Chalkboard.in d 1 03/09/2021 15:23<br />
Tribute - Banner - Rugby - 20 0x750mm.indd 1 25/10/2022 12:09<br />
P O S K I T<br />
INCLUDES:<br />
5m rugby bunting,<br />
1 chalkboard, 2 bar<br />
runners, 1 fabric<br />
banner and 1 Tribute<br />
rugby ball<br />
Tribute - Bar Ru ner - Rugby.in d 1 13/09/2021 13:23<br />
Terms & Conditions: POS Kits will be delivered with the next order placed after request during the promotional period.<br />
Kits available from 1st <strong>Sept</strong>ember <strong>2023</strong> – 31st <strong>Oct</strong>ober <strong>2023</strong>. 300 kits available whilst stocks left.<br />
Tribute - European Rugby Break - A4 POS Kit Advert.indd 2 08/08/<strong>2023</strong> 15:53<br />
Place your order today on 0345 241 1122 13
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Proper Job is second-fastest<br />
growing of the 10 biggest cask<br />
brands across the South-West. *<br />
An authentic IPA, packed full of citrus,<br />
pineapple and grapefruit flavours. Proper<br />
Job is a big, bold and strong beer with a<br />
crisp bitter finish; perfect for pairing with<br />
full-flavoured dishes.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Gold<br />
Grapefruit, Pineapple<br />
Powerfully Hopped, Citrus,<br />
Grapefruit<br />
REASONS TO STOCK:<br />
• Brewed with high quality ingredients<br />
and a bold flavour profile - a perfect<br />
match with food.<br />
• Fastest growing of the 10 biggest cask<br />
brands across the South-West*<br />
• Part of the Morning Advertisers Top 10<br />
‘brands to stock in <strong>2023</strong>’ **<br />
ALLERGENS:<br />
Malted Barley.<br />
*CGA OPM data MAT to 23/04/22.<br />
**Morning Advertiser top 10 cask ale brands to stock in <strong>2023</strong>.<br />
Proper Job - Presenter - Cask - A4 - <strong>2023</strong>.indd 1 28/11/2022 11:25<br />
14 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Tribute was featured in the Morning<br />
Advertiser’s ‘The Drinks List - Top<br />
10 brands to stock for <strong>2023</strong>.*<br />
Zesty and fresh pale ale brewed with<br />
specially sourced ingredients, including<br />
Cornish Gold malt and hops from the<br />
UK and the USA. The malty base brings<br />
character and flavour and balances the<br />
beer’s fresh orange and grapefruit notes.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Pale<br />
Orange Zest, Tropical Fruit<br />
Orange, Grapefruit<br />
REASONS TO STOCK:<br />
• Tribute was featured in the Morning<br />
Advertiser’s ‘The Drinks List - Top<br />
brands to stock for <strong>2023</strong>’.*<br />
• Tribute is the best-performing premium<br />
ale brand in off trade by volume<br />
and value.**<br />
• Easy-drinking and modern flavour.<br />
• Easy to manage in the cellar, Tribute<br />
is a consistent and quality pale ale.<br />
ALLERGENS:<br />
Malted Barley.<br />
* Morning Advertiser ‘The Drinks List’ Nov 2022.<br />
** IRi SIG BWS 52wks to 31.12.22 vs YA.<br />
Tribute - Presenter - A4 - Feb <strong>2023</strong>.indd 1 14/02/<strong>2023</strong> 15:43<br />
Place your order today on 0345 241 1122 15
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Golden ales are the fastest growing<br />
colour in the ale market.*<br />
Anthem is our new golden pale ale brewed<br />
with 100% British ingredients. The four<br />
hop varieties - Target, Olicana, Jester and<br />
Harlequin - bring the beer’s mango, peach,<br />
apricot, melon and tangerine flavours.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Golden<br />
Stone Fruits, Citrus<br />
Mango, Peach, Melon<br />
REASONS TO STOCK:<br />
• Brewed with all-British ingredients –<br />
meeting consumer demand for local<br />
sourcing.<br />
• A delicious golden ale – the fastest<br />
growing colour in ale.*<br />
ALLERGENS:<br />
Malted Barley and Oats.<br />
*CGA OPM data MAT to 08/10/22.<br />
Anthem - Presenter - A4 - <strong>2023</strong>.indd 1 28/11/2022 11:39<br />
16 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Hicks is the oldest and most<br />
traditional of St Austell<br />
Brewery’s core beer range.<br />
Hicks is a legendary ale named after<br />
St Austell Brewery’s founder, Walter Hicks.<br />
It’s a full-bodied, well-balanced and strong<br />
ale with a combination of flavours and<br />
distinctly Cornish.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Dark Ruby<br />
Strong, Raisin, Toffee<br />
Full, Dried Fruit, Bitter Hops<br />
REASONS TO STOCK:<br />
• The oldest and most traditional of<br />
St Austell Brewery’s core beer range,<br />
Hicks is full of fruity biscuit malt flavours<br />
and hints of esters.<br />
• Well-known and loved by consumers.<br />
• Strong Cornish heritage<br />
ALLERGENS:<br />
Malted Barley and Rye.<br />
Hicks - Presenter - A4 - <strong>2023</strong>.indd 1 28/11/2022 11:29<br />
Place your order today on 0345 241 1122 17
Beer BEER & CIDER Cider<br />
Meet the<br />
new-look<br />
Cornish<br />
Best<br />
Cornish Best is a full-bodied, easy-drinking<br />
ale that captures the quintessential essence<br />
of life by the coast. Toffee and biscuit notes<br />
complement a hint of bitterness to deliver<br />
a well-balanced flavour that’s made all the<br />
more drinkable thanks to its low abv. Whether<br />
soaking up the seaside sun or kicking back<br />
beside the crackle of an open fire, the<br />
comforting taste of Cornish Best will have<br />
you feeling right at home. This is a moreish,<br />
sessionable ale that’s bursting with character.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Chestnut<br />
Dried Fruits<br />
Caramel, Toffee, Peppery Hops<br />
ALLERGENS:<br />
Malted Barley and Rye.<br />
For more information or to stock the new-look Cornish Best,<br />
contact your St Austell Brewery representative.<br />
Cornish Best - Presenter - A4 - <strong>2023</strong>.indd 1 28/11/2022 11:32<br />
18 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Amber ales are the best-selling<br />
colour ales in cask.*<br />
A full-bodied, malty amber ale. Gem’s<br />
rich aroma of spicy hops, malt, and toffee<br />
is met with a deep, bittersweet finish.<br />
A well-balanced, dependable beer crafted<br />
from traditional British malt and hops.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Auburn<br />
Spicy Hop, Malt, Toffee<br />
Sweet / Bitter Balance<br />
REASONS TO STOCK:<br />
• Bath Ales’ flagship beer.<br />
• A delicious amber ale – the best-selling<br />
colour in cask*<br />
ALLERGENS:<br />
Malted Barley and Wheat.<br />
*CGA OPM data MAT to 08/10/22.<br />
Gem - Presenter - A4 - Cask - <strong>2023</strong>.indd 1 28/11/2022 11:40<br />
Place your order today on 0345 241 1122 19
Beer BEER & CIDER Cider<br />
KEG<br />
RANGE<br />
REASONS TO STOCK:<br />
• Wide range of beer styles available with something<br />
to suit any taste.<br />
• Modern keg commands a higher average RSP<br />
(vs cask).<br />
• Ideal for low cask throughput outlets or to<br />
complement high keg volume sites.<br />
• Easy to store and long shelf life.<br />
PREMIUM<br />
PREMIUM<br />
PREMIUM<br />
KOREV<br />
LAGER • 4.8% ABV<br />
Born on Cornish shores, open<br />
horizons inspired us and nature’s<br />
elements shaped us. Pale gold like<br />
the morning sun, fresh and crisp<br />
like a coastal breeze, full-on<br />
refreshment like waves crashing<br />
against our shores.<br />
PROPER JOB<br />
IPA • 4.5% ABV<br />
An authentic IPA, packed full of<br />
citrus, pineapple and grapefruit<br />
flavours. Proper Job is a big, bold<br />
and strong beer with a crisp bitter<br />
finish; perfect for pairing with<br />
full-flavoured dishes.<br />
MENA DHU<br />
STOUT • 4.5% ABV<br />
Complex and flavoursome, yet<br />
light and refreshing. A blend of six<br />
malt types delivers an oak-smoked<br />
aroma with hints of liquorice and<br />
dark chocolate on the palate. It’s a<br />
distinctive, modern flavour based on<br />
a traditional recipe.<br />
PREMIUM<br />
STANDARD<br />
MONTEREY<br />
PALE ALE • 3.9% ABV<br />
California pale ale that’s bursting with<br />
pine and tropical notes forged from<br />
three American hops. This refreshing,<br />
flavourful, and sessionable beer is as<br />
golden as the sands of Monterey Bay<br />
and equally satisfying.<br />
GEM<br />
AMBER ALE • 4.1% ABV<br />
A full-bodied, malty amber ale.<br />
Gem’s rich aroma of spicy hops,<br />
malt, and toffee is met with a deep,<br />
bittersweet finish. A well-balanced,<br />
dependable beer crafted from<br />
traditional British malts and hops.<br />
<strong>SAFG</strong> - Portfolio Overview 2022 - Keg A4.indd 1 18/08/2022 10:43<br />
20 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
Place your order today on 0345 241 1122 21
Beer BEER & CIDER Cider<br />
NOW AVAILABLE<br />
IN 30L KEGS<br />
An authentic IPA, packed full of citrus,<br />
pineapple and grapefruit flavours. Proper<br />
Job is a big, bold and strong beer with a<br />
crisp bitter finish; perfect for pairing with<br />
full-flavoured dishes.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Gold<br />
Grapefruit, Pineapple<br />
Powerfully Hopped, Citrus,<br />
Grapefruit<br />
REASONS TO STOCK:<br />
• Epitomises the characteristics of<br />
modern craft: brewed with quality<br />
ingredients and a bold flavour profile.<br />
• Powerful flavours are a perfect match<br />
with food.<br />
• Ideal for low cask throughput outlets or<br />
to complement high keg volume sites.<br />
• Modern keg commands a higher<br />
average RSP (vs cask).<br />
• Easy to store and long shelf life.<br />
ALLERGENS:<br />
Malted Barley.<br />
22<br />
Proper Job - Presenter - Keg - A4 - <strong>2023</strong>.indd 1 28/11/2022 11:24<br />
Place your order today on 0345 241 1122
Beer BEER & CIDER<br />
Cider<br />
LIMITED<br />
EDITION<br />
BACK FOR<br />
THE <strong>2023</strong><br />
RUGBY<br />
WORLD<br />
CUP<br />
A robust pale ale that strikes a moreish balance<br />
of malt and hops. Conversion is perfectly<br />
positioned to celebrate the Rugby World Cup<br />
and marks the occasion with an eye-catching<br />
rugby-themed pump clip. Cross the try line with<br />
this unmissable beer – it won’t need referring to<br />
the TMO!<br />
SEE<br />
SMELL<br />
TASTE<br />
BITTER<br />
SWEET<br />
Amber<br />
Citrus<br />
Toffee, Grapefruit<br />
REASONS TO STOCK<br />
• Perfect beer for the Rugby World Cup.<br />
• Easy-drinking, sessionable pale ale.<br />
FOOD MATCH<br />
Pair Conversion with a pre-match pie.<br />
DID YOU KNOW?<br />
In <strong>2023</strong>, pubs saw a 27% increase in footfall<br />
over the Six Nations period. *<br />
Source: morningadvertiser.co.uk/Article/<strong>2023</strong>/02/07/Oxford-Partnership-finds-Six-Nations-creates-footfall-rise-at-pubs<br />
Place your order today on 0345 241 1122 23
Beer BEER & CIDER Cider<br />
Mena Dhu translates as ‘black hill’ in<br />
Cornish. This unique stout is complex<br />
and flavoursome, yet light and<br />
refreshing. A blend of six malt types<br />
delivers an oak-smoked aroma with<br />
hints of liquorice and dark chocolate<br />
on the palate. It’s a distinctive, modern<br />
flavour based on a traditional recipe.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Jet Black<br />
Smoked Oak, Espresso<br />
Liquorice, Dark Chocolate,<br />
Toasted<br />
REASONS TO STOCK:<br />
• Stout is one of the best performing<br />
segments in beer, outperforming Craft<br />
and No/Low* (this replaces the ‘Stout<br />
is growing ahead of both Ale and<br />
Lager…’ RTS)<br />
• Mena Dhu is flying with volumes up<br />
+18% vs 2022**<br />
• Modern tasting stout - brewed using a<br />
blend of six malts.<br />
• Margin opportunities over market leader.<br />
ALLERGENS:<br />
Malted Barley, Oats.<br />
Suitable for vegetarians and vegans.<br />
Source: *(CGA Brand Index OPMS 17.06.23 vs YA) /<br />
**(Internal sales data MAT to 25.06.23)<br />
24 Place your order today on 0345 241 1122<br />
Mena Dhu - Presenter - A4 - <strong>2023</strong>.indd 1 16/08/<strong>2023</strong> 14:31
Beer BEER & CIDER Cider<br />
MAKING THE<br />
MOST OF<br />
MENA DHU<br />
The season of stout is upon us…<br />
Characterised by its dark colour, flavoursome<br />
profile and smoky undertones, stout has never<br />
been more popular in the UK drinks market.<br />
Stout is one of the best performing segments in<br />
beer, outperforming Craft and No/Low. We have<br />
seen this reflected in recent sales on our own<br />
Cornish stout, Mena Dhu, which is flying with<br />
volumes up +18% vs 2022.**<br />
The perfect pint to drink on a crisp autumn day,<br />
as well as being versatile enough to be paired<br />
with a variety of foods, we have shared below<br />
some of our top tips for showcasing Mena Dhu<br />
on your bar line up this season:<br />
Food pairing nights<br />
With the Rugby World Cup in full swing, a<br />
dedicated food pairing night, with tasting flights<br />
can be a great way of getting your customers<br />
to try new beers on the bar. Simple pairings like<br />
stews, burgers and even desserts can prove a big<br />
hit.<br />
Mena Dhu on the menu<br />
Feature a “stout pairing” prominently on<br />
your menu, showcasing how the liquorice<br />
and chocolate undertones of Mena Dhu can<br />
complement flavoursome main courses or rich<br />
desserts.<br />
Promotional offers<br />
Create limited-time promotions, such as “Buy One,<br />
Get One Half-Off” or discounts on stout s<strong>amp</strong>lers,<br />
to entice customers to try different options.<br />
Staff recommendations<br />
With the Rugby World Cup in full swing, a<br />
dedicated food pairing night, with tasting flights<br />
can be a great way of getting your customers to try<br />
new beers on the bar. Simple pairings like stews,<br />
burgers and even desserts can prove a big hit.<br />
Request a free bottle<br />
s<strong>amp</strong>le by emailing<br />
marketingteam@<br />
staustellbrewery.co.uk<br />
Share via social media<br />
Encourage others to come in and try a pint of<br />
the great stuff, by sharing enticing photos and<br />
descriptions of your best pints on your pub’s social<br />
media platforms.<br />
Customer feedback<br />
Get Encourage customers to provide feedback<br />
on ‘untapped’ and spread the word for people to<br />
come to your pub and try for themselves.<br />
Source: *(CGA Brand Index OPMS 17.06.23 vs YA) /<br />
**(Internal sales data MAT to 25.06.23)<br />
Place your order today on 0345 241 1122 25
Beer BEER & CIDER Cider<br />
Easy-going,<br />
easy-drinking;<br />
an introduction<br />
to craft - the<br />
Monterey way.<br />
Our brewers were California dreaming<br />
on the day they came up with Monterey.<br />
Full of tropical notes, this pale ale was<br />
born but not raised in the USA thanks<br />
to its three American-sourced hops.<br />
Easy-going, easy-drinking and destined<br />
or long, lazy afternoons, a taste will<br />
transport you to sun-drenched Monterey<br />
Bay. Well, almost...<br />
ALC 3<br />
.9% VO L<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Gold.<br />
Tropical.<br />
Fresh, Resin.<br />
REASONS TO STOCK:<br />
• Monterey is outperforming both the<br />
Craft and Ale categories with volumes<br />
up +25% vs 2022 !*<br />
• A taste of modern craft in a<br />
sessionable and accessible way.<br />
• Low ABV and easy drinking – playing<br />
into trends of moderation.<br />
• Refreshing and flavourful, ideal for<br />
food matching.<br />
ALLERGENS:<br />
Malted Barley, Oats.<br />
Source: * Internal sales data MAT to 25.06.23<br />
vs CGA OPM MAT to 17.06.23<br />
26<br />
Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
DID YOU KNOW?<br />
Gem keg is the ideal choice for low<br />
cask throughput outlets or to<br />
complement high keg volume sites.<br />
A full-bodied, malty amber ale. Gem’s<br />
rich aroma of spicy hops, malt, and toffee<br />
is met with a deep, bittersweet finish.<br />
A well-balanced, dependable beer crafted<br />
from traditional British malt and hops.<br />
COLOUR<br />
AROMA<br />
TASTE<br />
BITTER<br />
SWEET<br />
Auburn<br />
Spicy Hop, Malt, Toffee<br />
Sweet / Bitter Balance<br />
REASONS TO STOCK:<br />
• Bath Ales’ flagship beer.<br />
• Ideal for low cask throughput outlets or<br />
to complement high keg volume sites.<br />
• Easy to store and long shelf life.<br />
ALLERGENS:<br />
Malted Barley and Wheat.<br />
Gem - Presenter - A4 - Keg - <strong>2023</strong>.indd 1 28/11/2022 11:40<br />
Place your order today on 0345 241 1122 27
Beer BEER & CIDER Cider<br />
MAKE ROOM IN<br />
THE FRIDGE…<br />
£17.95<br />
12 x500ml<br />
£19.80<br />
12 x 500ml<br />
£27.55<br />
24 x 500ml<br />
£13.72<br />
10 x 440ml<br />
28<br />
Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
Premium choices are key in your fridge.<br />
Choose from a selection of St Austell Brewery and Bath Ales<br />
beers in bottles and cans to support your draught range.<br />
£20.46<br />
12 x 500ml<br />
£16.38<br />
8 x 500ml<br />
£13.20<br />
12 x 330ml<br />
£22.86<br />
24 x 330ml<br />
Place your order today on 0345 241 1122 29
Beer BEER & CIDER Cider<br />
30 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
Place your order today on 0345 241 1122 31
Beer BEER & CIDER Cider<br />
£38.06<br />
DATA: CGA OPMS 52 W/E 05.11.22<br />
PLACE YOUR ORDER TODAY ON:<br />
0345 241 1122<br />
32 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
Enjoy Heineken ® Responsibly<br />
Buy any 5<br />
cases from the<br />
Heineken 330ml<br />
family & receive<br />
1 case of any<br />
330ml Free<br />
T&C’S - Brands include Heineken, Heineken Silver & Heineken 0.0. 1st <strong>Sept</strong>ember to 31st <strong>Oct</strong>ober <strong>2023</strong>.<br />
Place your order today on 0345 241 1122 33
Beer BEER & CIDER Cider<br />
A WINNING<br />
PORTFOLIO FROM CMBC<br />
Carlsberg Marston’s Brewing Company (CMBC) is one of the<br />
newest yet historic brewers in the UK. Formed of a joint venture<br />
between Carlsberg UK and Marston’s PLC, we combine over 300<br />
years of shared values, history and heritage in UK brewing.<br />
BUY 4 CASES AND<br />
RECEIVE 1 CASE FREE<br />
Promotion valid for duration of brochure promotional period. Qualifying products must be purchased in single transaction.<br />
Qualifying products include Carlsberg Export 12 x 330ml NRB, Birrificio Angelo Poretti 24 x 330ml NRB,<br />
Brooklyn Lager 24 x 330ml NRB and Erdinger Weissbier 12 x 500ml NRB. Promotion subject to change. Whilst stock lasts.<br />
@cmbcuk<br />
@cmbcuk<br />
Carlsberg Marston’s Brewing Company is a proud member of the Portman Group, promoting responsible drinking.<br />
34 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
Place your order today on 0345 241 1122 35
Beer BEER & CIDER Cider<br />
Your step-by-step guide to serving<br />
great quality pints of beer...<br />
When it comes to cask beer, cellar<br />
management is key to achieving top<br />
quality taste. Once brewers have worked<br />
their magic and the beer has been<br />
successfully transported to pubs, it’s<br />
what happens next that make all the<br />
difference.<br />
Cask beer should always be enjoyed<br />
within a three-day-window, while its at<br />
its freshest. That’s why communication<br />
between pub team members working on<br />
shift is so important.<br />
Achieving and maintaining cellar quality<br />
is crucial for cask ale because it directly<br />
affects the taste, aroma, and overall<br />
experience of the beer. Here are some key<br />
factors that contribute to cellar quality in<br />
cask ale.<br />
36 Place your order today on 0345 241 1122
Beer BEER & CIDER Cider<br />
1. HYGIENE<br />
1. Clean up any beer spillages immediately.<br />
2. Ensure the cellar is cleaned thoroughly once<br />
a week with food safe, odourless sterilising<br />
spray or sanitiser.<br />
3. Wash all cask equipment after use and allow<br />
to air dry.<br />
4. Scrub shives and keystones with hot water<br />
before venting and tapping.<br />
5. Don’t store food in the cellar.<br />
2. TEMPERATURE<br />
1. Ensure the cellar is kept at a constant 11 -<br />
13°C.<br />
2. Keep the cellar door and drop closed at all<br />
times, other than to ventilate for 10 minutes<br />
each day.<br />
3. DELIVERIES<br />
1. Check the Best Before End dates.<br />
14 days ahead of the date on cask,<br />
20 days ahead of the date on keg.<br />
2. Ensure the correct size container has been<br />
delivered.<br />
3. Check there are no damaged or leaking<br />
containers.<br />
4. Operate a ‘First-In-First-Out’ system of stock<br />
rotation.<br />
4. EQUIPMENT CHECKS<br />
1. Top up remote ice bank coolers once a week.<br />
2. Brush any debris from the grills of coolers<br />
and fans.<br />
3. Clean auto tilts with hot water once a week.<br />
4. Top up Ale Python Control Units with water<br />
once a week.<br />
5. Clean keg couplers at the same time as<br />
line cleaning.<br />
6. Secure gas cylinders upright with chains<br />
or straps.<br />
5. LINE CLEANING<br />
1. Clean all cask and keg lines every 7 days.<br />
2. Switch off glycol coolers 1 hour before cleaning.<br />
3. Always flush beer from the lines with clean<br />
cold water before line cleaning solution.<br />
4. Use a good quality line cleaning solution and<br />
make solution according to the instructions.<br />
5. Agitate through the lines at 10 min intervals.<br />
6. Don’t leave the solution in the lines for longer<br />
than an hour before flushing with water.<br />
7. Check no traces of solution are left in the lines<br />
by using litmus paper.<br />
6. GLASSWARE<br />
1. Use a clean, cold, dry branded glass.<br />
2. Only use the glasswasher for glasses.<br />
3. Use good quality detergent and rinse aid.<br />
4. Clean the glasswasher thoroughly at the end<br />
of the night - drain and leave the door open.<br />
5. Renovate glassware regularly.<br />
6. Ensure detergent and rinse aid are topped up<br />
in the machine.<br />
7. Use a Quash sponge to to remove lipstick and<br />
grease from the rims of glasses.<br />
7. CASK CONDITIONING<br />
9. SERVE TEMP<br />
1. Allow casks to settle for 24 hours after delivery<br />
before venting/tapping.<br />
2. If using auto tilts, vent with a hard peg, replace<br />
with a soft peg, tap at the same time.<br />
3. If using vertical extraction, drive the<br />
conditioning tap through the keystone with<br />
a rubber mallet and turn the vent valve to the<br />
open position<br />
4. Check Clarity, Aroma and Taste (CAT) 24 hours<br />
after venting. If not fully conditioned, leave the<br />
soft peg in, or the vent valve open.<br />
5. When CAT s<strong>amp</strong>le passes the CAT test, hard<br />
peg or close the vent valve until ready to serve.<br />
6. When on sale, use a soft peg, or open valve<br />
during service, and hard peg or close the valve<br />
after service.<br />
7. Aim to use each cask container within 3 days.<br />
1. Regularly check the temperature of a<br />
s<strong>amp</strong>le of the draught beer with a probe.<br />
Cask: 11 - 13°C<br />
Lager: 2 - 5°C<br />
Keg Ale: 2 - 8°C<br />
Bottles / Cans: 4 - 6°C<br />
8. PERFECT SERVE<br />
10. PERSONAL HYGIENE<br />
1. Always hold the glass by the bottom half.<br />
2. Keg: tilt the glass at 45 degrees, open tap<br />
fully and straighten as the liquid rises up the<br />
glass, and keep the nozzle out of the beer.<br />
3. Cask using a bottom fill spout with<br />
sparkler: hold the glass straight, sparkler at<br />
base of glass, and create head with first pull.<br />
Keep the sparkler beneath the surface of the<br />
head.<br />
4. Cask using a top fill spout with no sparkler:<br />
hold glass at 45 degrees, spout above surface<br />
of beer and straighten the glass as it fills.<br />
5. Bottles / cans: hold the glass at 45 degrees<br />
and keep the neck of the bottle/can away<br />
from the rim of the glass.<br />
6. Always aim for 95% liquid and a 5% head.<br />
1. Always wash your hands before coming on<br />
shift, after smoking or eating and after visiting<br />
the toilet.<br />
2. Don’t wear heavy perfume, aftershave or<br />
handcream.<br />
3. Tie back any long hair.<br />
4. Cover any cuts or abrasions with a coloured<br />
waterproof plaster.<br />
Place your order today on 0345 241 1122 37
Beer BEER & CIDER Cider<br />
£28.49 per case*<br />
38<br />
Place your order today on 0345 241 1122
Place your order today on 0345 241 1122 39
SPIRITS<br />
£39.80<br />
40<br />
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Spirits SPIRITS<br />
£22.36<br />
£28.20<br />
per bottle<br />
Place your order today on 0345 241 1122<br />
41
SPIRITS<br />
£19.89<br />
42<br />
Place your order today on 0345 241 1122
SPIRITS<br />
£27.35<br />
ONLY<br />
PER BOTTLE<br />
Place your order today on 0345 241 1122 43
SPIRITS<br />
44 Place your order today on 0345 241 1122
SPIRITS<br />
£19.99* £19.96*<br />
23.44<br />
Place your order today on 0345 241 1122 45
SPIRITS<br />
BUY 1 BOTTLE<br />
OF THE KRAKEN<br />
ROAST COFFEE<br />
& RECEIVE 6 LIMITED<br />
EDITION SHOT GLASSES<br />
FREE *<br />
THE KRAKEN COFFEE IS THE HIGHEST<br />
SELLING NPD IN THE LAST 52 WEEKS<br />
WITHIN TOTAL SPIRITS†<br />
*WHILE STOCKS LAST. † GB TOTAL COVERAGE – LATEST 52 & 12 WEEKS = WE 22ND APRIL <strong>2023</strong>.<br />
THE KRAKEN® AND OTHER TRADEMARKS ARE OWNED BY PROXIMO SPIRITS.<br />
©<strong>2023</strong> KRAKEN RUM CO.ENJOY THE KRAKEN RESPONSIBLY. @KRAKENRUMUK<br />
CHOOSE A<br />
SIPSMITH GIN &<br />
TONIC FOR THE<br />
PERFECT SERVE<br />
ENJOY A SIPSMITH<br />
G&T, PURCHASE A<br />
BOTTLE OF SIPSMITH<br />
LONDON DRY GIN 70CL<br />
FOR A DISCOUNTED<br />
PRICE OF £32.88<br />
46 Place your order today on 0345 241 1122
SPIRITS<br />
WEEKLY HOT<br />
OFFERS!<br />
Deals are only available for 1 week.<br />
Let your telesales representative know if you<br />
would like to be added to the email list!<br />
Place your order today on 0345 241 1122 47
SPIRITS<br />
HALLOWEEN COCKTAILS<br />
Halloween is the perfect time to get creative with your drinks<br />
menu. We’ve put together some fun spirited, spooky cocktail<br />
suggestions. Anything from a spine-tingling Red Eye Kraken,<br />
a lip-smacking Black Magic to a twist on an old classic, all you<br />
need is some exciting flavour inspiration!<br />
48 Place your order today on 0345 241 1122
SPIRITS<br />
BLOODY DEATH<br />
METHOD<br />
Fill a glass with ice, add all the ingredients and stir.<br />
Garnish with a slice of Lemon, slice of cucumber & a<br />
pinch of black pepper.<br />
GARNISH: SEA SALT,<br />
BLACK PEPPER, LEMON<br />
& CUCUMBER<br />
50ML DEAD MAN’S<br />
FINGERS RUM<br />
10ML LEMON JUICE<br />
LEMON WEDGE OR<br />
SPRIG OF ROSEMARY<br />
90ML TOMATO JUICE<br />
10ML WORCESTERSHIRE SAUCE<br />
10ML CRANBERRY JUICE<br />
Place your order today on 0345 241 1122 49
SPIRITS<br />
50 Place your order today on 0345 241 1122
SPIRITS<br />
Place your order today on 0345 241 1122 51
SPIRITS<br />
Negroni Week<br />
18-24 th <strong>Sept</strong>ember<br />
The natural C<strong>amp</strong>ari alternative<br />
crafted with Cornish botanicals!<br />
The Cornish Negroni<br />
25ml Tarquin’s Bitter Aperitif<br />
25ml Tarquin’s Cornish Dry Gin<br />
25ml Knightor Rosso Vermouth<br />
Garnish: Red Grapefruit Wedge<br />
52<br />
Place your order today on 0345 241 1122
SPIRITS<br />
Place your order today on 0345 241 1122 53
SPIRITS<br />
£32.81<br />
54 Place your order today on 0345 241 1122
SPIRITS<br />
£169.99<br />
£194.99.<br />
Place your order today on 0345 241 1122 55
SPIRITS<br />
56 Place your order today on 0345 241 1122
SPIRITS<br />
14.99<br />
FOR MORE INFORMATION ON<br />
SPIRITS WE STOCK PLEASE VISIT :<br />
STAUSTELLFAMILYGROUP.CO.UK/WHOLESALE<br />
Place your order today on 0345 241 1122 57
58 Place your order today on 0345 241 1122<br />
MINERALS
MINERALS<br />
Naturally<br />
Delicious Drinks<br />
Cordials<br />
Cordials<br />
£4.25<br />
£2.29<br />
PER BOTTLE<br />
PER BOTTLE<br />
500ml<br />
500ml<br />
Sparkling<br />
Sparkling<br />
£13.99<br />
£8.79<br />
PER CASE<br />
PER CASE<br />
12 x 250ml<br />
12 x 250ml<br />
Our<br />
Sustainability<br />
Credentials<br />
Zero Waste<br />
We are a zero waste<br />
to landfil company.<br />
Our Packaging<br />
Our bottles and cans<br />
are 100% recyclable.<br />
Powered by sunshine<br />
Our Factory is powered<br />
by solar panels.<br />
Place your order today on 0345 241 1122 59
MINERALS<br />
BUY THREE,<br />
GET ZERO FREE<br />
Buy 3 x cases of 24 x 500ml PET Coca-Cola Zero Sugar,<br />
Coca-Cola Classic or Diet Coke, and get 1 x case of<br />
Coca-Cola Zero Sugar FREE<br />
© <strong>2023</strong> The Coca-Cola Company. All rights reserved. COCA-COLA, DIET COKE, COCA-COLA ZERO, TASTE THE<br />
FEELING and the Contour Bottle are registered trade marks of The Coca-Cola Company. While stocks last.<br />
MyCCEP<br />
my.ccep.com<br />
SCAN ME<br />
BUY FIVE,<br />
GET ZERO FREE<br />
Buy 5 x cases of 24 x 330ml cans of<br />
Coca-Cola Zero Sugar, Coca-Cola Classic<br />
or Diet Coke, and get 1 x case of<br />
Coca-Cola Zero Sugar FREE<br />
© <strong>2023</strong> The Coca-Cola Company. All rights reserved. COCA-COLA, DIET COKE, COCA-COLA ZERO, TASTE THE<br />
FEELING and the Contour Bottle are registered trade marks of The Coca-Cola Company. While stocks last.<br />
MyCCEP<br />
my.ccep.com<br />
SCAN ME<br />
60 Place your order today on 0345 241 1122
MINERALS<br />
BUY<br />
THREE,<br />
GET ONE<br />
FREE<br />
Buy any 3 x cases of<br />
24 x 500ml PET Oasis,<br />
and get 1 x case of Oasis<br />
500ml PET FREE<br />
©<strong>2023</strong> EUROPEAN REFRESHMENTS. All rights reserved. OASIS is a registered trade mark of EUROPEAN REFRESHMENTS.<br />
BUY FIVE, GET SPRITE FREE<br />
Buy any 5 x cases of 24 x 500ml PET Fanta Zero Sugar, Sprite Zero<br />
Sugar or Dr Pepper and get 1 x case of Sprite Zero Sugar 500ml FREE<br />
Offer subject to availability and change. Varieties as stocked.© <strong>2023</strong> All rights reserved. All brands are registered trade marks of their respective owners.<br />
Place your order today on 0345 241 1122 61
MINERALS<br />
BUY THREE,<br />
GET SPRITE<br />
FREE<br />
Buy any 3 x cases of 24 x 330ml<br />
cans of Fanta, Sprite or Dr Pepper and<br />
get 1 x case of Sprite 330ml FREE<br />
All rights reserved. SPRITE, FANTA, FANTA ZERO and DR PEPPER are registered trade marks.<br />
Buy 4 x 200ml Pink Soda,<br />
Peach or Watermelon Soda and<br />
get Slimline Tonic Free<br />
New<br />
New<br />
©<strong>2023</strong> European<br />
Refreshments. All rights<br />
reserved. SCHWEPPES is<br />
a registered trade mark of<br />
European Refreshments.<br />
While stocks last.<br />
Available<br />
<strong>Sept</strong> &<br />
<strong>Oct</strong><br />
62 Place your order today on 0345 241 1122
File Notes: None<br />
MINERALS<br />
Place your order today on 0345 241 1122 63
MINERALS<br />
64 Place your order today on 0345 241 1122
MINERALS<br />
Place your order today on 0345 241 1122 65
<strong>Special</strong> <strong>Offers</strong><br />
<strong>Sept</strong>ember - <strong>Oct</strong>ober <strong>2023</strong><br />
Place your order today on 0345 241 1122
Terms & Conditions<br />
• All advertising promotions and their participating products are subject to availability and to any<br />
duty change.<br />
• Promotional offers apply to all orders delivered between 1st <strong>Sept</strong>ember and 31st <strong>Oct</strong>ober <strong>2023</strong>.<br />
• St Austell Brewery Company Ltd reserve the right to amend, vary, suspend or terminate any<br />
current promotional offers in whole or in part without prior notice.<br />
• Promotional offers are subject to St Austell Brewery Company Ltd’s own normal trading terms<br />
and conditions of sale.<br />
• Licensees should not place orders for any participating product appearing within this brochure if<br />
they form part of their ‘tied’ lease agreement with their landlord.<br />
• ‘Free’ items given away with participating orders are subject to availability as there are set<br />
allocations and customers are given these items on a first come, first served basis.<br />
• All prices quoted are exclusive of VAT.<br />
• Benefits from these promotional offers may affect your tax liability, please check with your tax<br />
advisor or accountant.<br />
• Wherever cases are stated within this leaflet they refer to the standard case size for that product<br />
for all beers and soft drinks. For wines and spirits, cases refer to the standard equivalent, i.e 12 x<br />
70cl / 75cl bottles or 6 x 1.5L magnums.<br />
• All products included in this brochure are exempt from any St Austell Brewery investment<br />
package write off due to the nature of the low net price.<br />
• Call recording – All calls, both incoming and outgoing, are recorded automatically; however,<br />
we only intend to listen to these calls for training and monitoring purposes, for the resolution<br />
of invoice disputes, and/or for any other business purpose which is permitted by applicable<br />
legislation.<br />
• Calls will not be recorded if a debit/credit card number is being taken.<br />
St Austell Brewery Co Ltd, 63 Trevarthian Road, St Austell,<br />
Cornwall, PL25 4BY<br />
Tel: 0345 241 1122 • Fax: 01726 68965 • Email: info@staustellbrewery.co.uk<br />
www.staustellbrewery.co.uk<br />
Place your order today on 0345 241 1122 67
Welcome<br />
Hello and welcome to our Autumn issue. We hope<br />
you’ve had a fantastic summer so far and that a late<br />
summer heat wave is in all our futures! Before I kick<br />
off with brochure highlights, a reminder that most<br />
still wine prices in the UK have increased from 1st<br />
August due to the new duty bands and levels. Our<br />
wine oracle Marla has written an overview of the<br />
changes and how they may affect you. The main<br />
takeaway for me is that we should all be making the<br />
most of our fabulous sparkling offers and celebrating<br />
that some sparkling wines have indeed gone down<br />
in price.<br />
Given the significance of these changes, it’s a perfect<br />
time to review your wine list (and retail prices). Check<br />
out our key offers on page 6 where we’ve covered<br />
off all the big hitters, Pinot Grigio, Marlborough<br />
Sauvignon, Argentinian Malbec and more.<br />
If you’re in the market for a bargain, head to page<br />
8 as we’re clearing out a few old favourites to make<br />
room for some new wines later in the year and they<br />
are a steal. My favourite is the excellent Sauvignon<br />
Blanc from family-owned winery Craggy Range,<br />
originally £18.44 now just £9.99. In addition, L’Abbaye<br />
Saint Hilaire Provence Rosé will be perfect when<br />
soaking up the last of the summer rays. Don’t delay,<br />
we have very limited stock of these wines.<br />
For those of you feeling particularly organised, it’s<br />
a great time to stock up for those not-so-distant<br />
festive parties and events. We’ve picked a few of our<br />
favourite crowd pleaser's for banqueting offers.<br />
Holly Ninnes<br />
Head of Wine<br />
All wines shown here are available on a first-come-firstserve<br />
basis. Please contact Telesales to find out more.<br />
2<br />
2<br />
See our full range of Place products your online order today at staustellfamilygroup.co.uk/wholesale<br />
on 0345 241 1122
Prosecco<br />
Owned by the Zonin Family who are one of the most historic wine<br />
producers in Italy, having been wine makers since 1821. The estate<br />
in Friuli (Northern Italy) is blessed with abundantly rich terroir<br />
and mild climate. This exceptional Prosecco stands out due to its<br />
excellent aromatic quality and delicate but moreish flavours.<br />
Now<br />
£6.49<br />
75cl<br />
Prosecco Spumante Ca’ Vescovo<br />
Italy v<br />
Bright pale straw-yellow; a fine, clear mousse with a very<br />
delicate perlage. Attractively intense, very fruity and aromatic,<br />
with hints of wisteria flowers and Rennet apples. Very wellbalanced<br />
and appealing, with the extremely delicate almond<br />
note that is typical of Glera.<br />
Was: £10.83<br />
3
1st <strong>Sept</strong>ember<br />
National Chianti day<br />
Volpetto Chianti<br />
Italy ve<br />
75cl<br />
A lively and intense Chianti. Red plum and fig with<br />
a splash of cherry tart, this is well-structured, fullbodied<br />
and great with red meats and pastas.<br />
Volpetto Chianti Reserva<br />
Italy ve<br />
75cl<br />
A complex wine with a deep intensity of fruit and a<br />
long powerful finish. Well structured and full-bodied.<br />
Was: £10.10<br />
Was: £11.83<br />
Now<br />
£6.99<br />
per 75cl<br />
Now<br />
£7.99<br />
per 75cl<br />
4 4 See our full range of Place products your online order today at staustellfamilygroup.co.uk/wholesale<br />
on 0345 241 1122
New duty<br />
increases<br />
As of the 1st August <strong>2023</strong>, the new alcohol duty bands<br />
have come into force from the Government. This may<br />
leave you pondering ‘What does this mean for my<br />
wine list pricing?’ We hope the following can help<br />
you understand the changes and how you can best<br />
adapt your pricing to protect your profit numbers.<br />
The government has introduced a new tax structure<br />
which will result in an increase in cost on most still<br />
wine but favours sparkling and low ABV products.<br />
Still wines<br />
At 10.5% ABV the duty cost has risen by £0.01 per<br />
bottle and at 11% ABV by £0.12 per bottle.<br />
Wines between 11.5% – 14.5% incur a £0.44 per bottle<br />
increase.<br />
Wines from 15% - 22% have increased relative to their<br />
ABV level, starting at +£0.97 per bottle if the wine<br />
is 15% and wines at 22% will see a £1.72 per bottle<br />
increase. This increase will affect all fortified wine<br />
(Port, Sherry etc.)<br />
The vast majority of still wines imported into the UK<br />
sit between 11.5% and 14.5% ABV. Wines within this<br />
ABV range will incur a cost price increase of 44p per<br />
bottle.<br />
To maintain your cash margin, we advise that you<br />
take this increase and add VAT (do this by multiplying<br />
£0.44 by 1.2) and then add this to your selling price<br />
per bottle.<br />
Adding at least £0.53 per bottle to your selling price<br />
will maintain your cash margin, however your GP %<br />
margin will fall.<br />
However, there is some good news amongst the<br />
doom and gloom. You will make savings on your<br />
Ch<strong>amp</strong>agne and sparkling wines.<br />
Sparkling wines now benefit from the same duty rate<br />
as still wines between 11.5% and 14.5% ABV resulting<br />
in a cost price decrease of £0.18 per bottle. Previously<br />
the rate of duty paid on sparkling wines has been<br />
higher than still wines as it was viewed as a luxury<br />
product.<br />
Sparkling wines at 11% ABV have reduced in cost by<br />
£0.50 per bottle, this includes many Proseccos.<br />
Still wines below 10% have reduced in cost relative to<br />
the ABV %.<br />
The cost of a wine with 10% ABV has been reduced by<br />
£0.10 per bottle and at 9.5% by £0.20 per bottle.<br />
These changes are likely to remain in effect until<br />
February 2025. If you have any queries regarding the<br />
duty change, please do not hesitate to contact your<br />
WDM or SDM who will be on hand to help.<br />
Place your order today on 0345 241 1122 5
Key <strong>Offers</strong><br />
Frunza Pinot Grigio<br />
Frunza Pinot Grigio | Romania | 75cl<br />
ve<br />
Lovely, opulent notes of grapefruit and peach. Light<br />
in body with melon and apple flavours on the palate<br />
resulting in a citrusy acidity. This is what Pinot Grigio<br />
should be.<br />
Was: £7.77<br />
£5.49<br />
per 75cl<br />
Orchard Lane<br />
Sauvignon Blanc<br />
Orchard Lane Sauvignon Blanc | New Zealand<br />
75cl<br />
Packed with ripe tropical aromas, passion fruit and<br />
mango. The palate is rich and rounded with crisp<br />
hints of citrus fruits.<br />
Was: £12.94<br />
£8.49<br />
per 75cl<br />
6
Stringy Bark<br />
Creek Chardonnay<br />
Whistle Blower<br />
Merlot-Cabernet Sauvignon<br />
Stringy Bark Creek Chardonnay | Australia | 75cl<br />
A delicious Chardonnay with toasted notes from<br />
oak, on the palate melon and zesty freshness on the<br />
finish.<br />
Whistle Blower Merlot-Cabernet Sauvignon | Chile<br />
75cl ve<br />
Juicy red and black fruits on the nose such as<br />
cherries and blackberries. Good intensity, clean,<br />
young with a medium-body and soft tannins.<br />
Was: £8.44<br />
Was: £7.61<br />
£5.99<br />
per 75cl<br />
£4.99<br />
per 75cl<br />
No.10 Malbec<br />
Stringy Bark Creek Shiraz<br />
No.10 Malbec | Argentina | 75cl<br />
ve<br />
Stringy Bark Creek Shiraz | Australia | 75cl<br />
Juicy red and black fruits on the nose such as<br />
cherries and blackberries. Good intensity, clean,<br />
young with a medium-body and soft tannins.<br />
Cool intensity is the style here, showing a wellstructured<br />
palate with berry, coffee and liquorice<br />
flavours.<br />
Was: £8.00<br />
Was: £8.44<br />
£5.99<br />
per 75cl<br />
£5.99<br />
per 75cl<br />
Place your order today on 0345 241 1122 7
When it's gone, it's gone!<br />
Craggy Range Te Muna<br />
Sauvignon Blanc<br />
New Zealand<br />
6 x 75cl<br />
Pale straw colour with a green<br />
hue. Lovely aromas of citrus<br />
blossom, lime, jasmine and the<br />
faintest hint of fresh honey.<br />
Elegant and floral.<br />
L’Abbaye Saint Hilaire<br />
Provence Rosé, France<br />
75cl<br />
A pale dry rosé, made primarily<br />
from Syrah and Grenache,<br />
showing red fruit aromas.<br />
Provence is the rockstar of rosé,<br />
but this wine is also ethically<br />
produced in order to hand<br />
the vineyards on to future<br />
generations.<br />
Haut-Poitou Sauvignon<br />
Blanc Marcel Martin,<br />
France<br />
75cl<br />
Reminiscent of the classic<br />
Sauvignons of Loire; Sancerre and<br />
Pouilly Fumé this is a crisp citrusy<br />
and herbaceous style wine with<br />
cleansing acidity.<br />
Was: £18.44<br />
Was: £12.04<br />
Was: £10.29<br />
Now<br />
£9.99<br />
per bottle<br />
Now<br />
£6.99<br />
per bottle<br />
Now<br />
£5.99<br />
per bottle<br />
8 8 See our full range of Place products your online order today at staustellfamilygroup.co.uk/wholesale<br />
on 0345 241 1122
It’s that time of year where we say goodbye to some of our lovely wines to make way for<br />
some new ones! We have a limited volume of these wines which are still available as we go to<br />
print but please note, when they’re gone, they’re gone for good!<br />
*All wines shown here are available on a first-come-first-serve basis. Please contact Telesales to find out more.<br />
Te Onepoto Sauvignon Blanc<br />
New Zealand v<br />
75cl<br />
Intense gooseberry aromas alongside fresh<br />
herbaceous and grassy notes. Vibrant passion fruit,<br />
citrus and peach characters with top notes of melon<br />
and kiwi balanced with softer apple and white pear<br />
flavours. Well structured zesty acidity.<br />
Charles Smith Eve Chardonnay<br />
USA v<br />
75cl<br />
This Chardonnay has a lot of energy. Hibiscus flower,<br />
stone fruit, apple blossom & a touch of lemon<br />
cream. A long savoury finish.<br />
Was: £11.80<br />
Was: £16.08<br />
Now<br />
£6.99<br />
per bottle<br />
Now<br />
£7.99<br />
per bottle<br />
Place your order today on 0345 241 1122 9
27th <strong>Oct</strong>ober<br />
World Ch<strong>amp</strong>agne Day<br />
10 10<br />
Place your order today on 0345 241 1122
Joseph Perrier Brut<br />
France<br />
75cl<br />
One of the great overachieving, underestimated<br />
small Ch<strong>amp</strong>agne houses. It has a relaxed, easydrinking<br />
style with a warm brioche weight to support<br />
its fresh appley fruit.<br />
Joseph Perrier Brut Rosé<br />
France<br />
75cl<br />
A light, welcoming rosé with an abundant mousse<br />
and plenty of vibrant strawberry and violet flavours<br />
for a delicate perfumed style.<br />
Was: £36.30<br />
Was: £47.14<br />
Now<br />
£24.99<br />
per 75cl<br />
Now<br />
£31.99<br />
per 75cl<br />
See our full range of Place products your online order at today staustellfamilygroup.co.uk/wholesale<br />
on 0345 241 1122 11 11
Banqueting<br />
Dare we mention the 'C' word this early in the year? For those of you feeling particularly organised,<br />
we've pulled together some fantastic offers on delicious crowd pleasers that we think are perfect<br />
for events, banquets and office parties alike. Buy 10 cases and receive a case for free. Christmas<br />
sorted...<br />
Buy 10 cases,<br />
get one free!<br />
Equivalent price per<br />
bottle from £4.80!<br />
12<br />
Place your order today on 0345 241 1122
Urmeneta Carmenère<br />
Chile<br />
6 x 75cl<br />
Carmenere is a grape variety<br />
that originated in Bordeaux and<br />
was transported by enterprising<br />
Chilean vigenerons as cuttings<br />
in the 1800's. For many years<br />
Carmenère was mistakenly<br />
believed to be Merlot until it was<br />
redicovered in the 1990's and it<br />
has grown in popularity ever since.<br />
It is richly fruity, full-bodied and<br />
has a velvey texture.<br />
Was: £46.60<br />
Alta Baliza Cabernet<br />
Sauvignon, Chile ve<br />
6 x 75cl<br />
Cabernet Sauvignon is Chile's<br />
iconic grape, and it flourishes<br />
in this country with (generally)<br />
near perfect growing conditions.<br />
Typically packed with flavour, this<br />
wine has attractive aromas of<br />
blackcurrant and delicate notes<br />
of mint. It is medium-bodied with<br />
fine tannins making it a versatile<br />
wine for food matching.<br />
Was: £45.70<br />
Ca'di Ponti Grillo<br />
Italy ve<br />
6 x 75cl<br />
This wine is delicate but complex<br />
with honey, floral and spicy<br />
notes on the nose and hints of<br />
ginger and peach on the palate.<br />
It's fresh and balanced and a<br />
great alternative for Pinot Grigio<br />
drinkers that might want to trade<br />
up over the festive period.<br />
Was: £45.94<br />
Now<br />
£36.20<br />
6 x 75cl<br />
Now<br />
£35.20<br />
6 x 75cl<br />
Now<br />
£35.20<br />
6 x 75cl<br />
Place your order today on 0345 241 1122 13
Port<br />
14<br />
Place your order today on 0345 241 1122
The picturesque Duoro Valley, located in<br />
Northern Portugal, is home to undoubtedly the<br />
world’s most recognised fortified wine – the<br />
luscious nectar of Port.<br />
Whilst we are huge advocates of enjoying Port<br />
throughout the year, there is no denying that<br />
Port has a special place in people’s hearts as<br />
the days become shorter and the autumn<br />
approaches. From Ruby to Vintage, we have<br />
delved into our cellars to offer you some superb<br />
Ports to grace your lists and delight your<br />
customers over the coming season and beyond.<br />
Graham’s 1977<br />
Portugal<br />
our pick!<br />
Rich complex fruit, powerful but<br />
well balanced. This Port is held in<br />
high regard.<br />
Was: £86.50<br />
Now: £63.99<br />
15
Ruby port<br />
A great everyday Port, ready to drink on release. Expect a fresh palate with blackberries, plums and<br />
dates.<br />
Now<br />
£9.99<br />
per 75cl<br />
Walter Hicks Western Hunt Ruby, Douro Was: £12.97<br />
Stylish fruity nose, full of intense concentrated blackcurrant and cherry aromas.<br />
Full-bodied and firm, the palate is crammed with luscious black fruit flavours.<br />
Now<br />
£12.99<br />
per 75cl<br />
Cockburn’s Fine Ruby, Douro Was: £17.10<br />
Lively light ruby colour. On the nose fresh and appealing youthful red fruit aromas<br />
such as red cherry and raspberry. Well balanced with soft fruity flavours leading to<br />
a long elegant finish.<br />
Now<br />
£11.99<br />
per 75cl<br />
Fonseca Bin No.27, Douro Was: £18.41<br />
Deep youthful ruby colour. Intense rich fruity nose crammed with pure blackberry,<br />
cassis, cherry and plum aromas interwoven with notes of spice. The palate is full<br />
bodied and round, with a smooth velvety texture balanced by firm mouth filling<br />
tannins. The juicy black fruit flavours linger into the rich luscious finish.<br />
late-bottled vintage port<br />
A single vintage Ruby Port that has been aged for up to 6 years in barrel prior to bottling. A sweet<br />
style Port with cherry, chocolate, dried fruit and an earthy touch.<br />
Now<br />
£13.49<br />
per 75cl<br />
Graham’s Late Bottled Vintage, Douro Was: £16.79<br />
On the nose it is brimming with layers of dark fruits combined with herbal notes of<br />
fresh mint. On the palate it is full-bodied with flavours of cassis and has a long, firm<br />
finish.<br />
Now<br />
£13.99<br />
per 75cl<br />
Taylor’s Late Bottled Vintage, Douro Was: £20.96<br />
Pungent aromatic nose with heaps of black woodland fruit, dark cherry and plum.<br />
Lovely clean, crisp freshness to the bouquet. The palate is rounded, smooth and<br />
perfectly balanced. Flavours of redcurrant, raspberry and blueberry in abundance,<br />
with a delicious hint of black liquorice. The finish is wonderfully long.<br />
16<br />
Place your order today on 0345 241 1122
Tawny port<br />
The Queen to vintage Port’s King. Whilst a vintage Port matures in large wooden vats, Tawny Port<br />
is matured in small casks where is undergoes a controlled oxidation before being bottled labelled<br />
by age to signify the flavour profile that can be expected.<br />
Now<br />
£15.99<br />
per 75cl<br />
Warre’s Otima 10 Year Old Tawny, 50cl, Douro Was: £18.42<br />
This full bodied tawny is rich with flavours of coffee, dried fruit and rounded with<br />
hints of toffee and orange peel. Delicious.<br />
Now<br />
£18.99<br />
per 75cl<br />
Taylor’s 10 Year Old Tawny, Douro Was: £26.59<br />
Rich and elegant nose combining aromas of ripe berry fruit with a delicate nuttiness<br />
and subtle mellow notes of chocolate, butterscotch and fine oak wood. Smooth and<br />
silky on the palate and full of ripe figgy, jammy flavours which persist on the long<br />
finish.<br />
white port<br />
Often forgotten, white Port is a discovery worth making! Whilst red Port is traditionally served at<br />
the end of a meal, white Port makes for a delicious apertif, served over ice or mixed with tonic – a<br />
great G&T alternative.<br />
Now<br />
£12.99<br />
per 75cl<br />
Taylor’s Chip Dry White, Douro Was: £26.65<br />
Pale, straw colour. Delicate nose combining fresh fruit fragrances with the mellow<br />
aromas and hints of oak of a traditional white Port. Fresh, lively palate, with good<br />
flavour and crisp, dry finish.<br />
Serving Suggestion...<br />
Chip Dry White Port is a stylish and sophisticated<br />
aperitif, the perfect introduction to a relaxed meal. It<br />
is best served chilled in a large Port glass and<br />
accompanied by marinated olives or salted almonds.<br />
Chip Dry can also be used to make a refreshing and<br />
original summer drink by mixing one part of Chip<br />
Dry white Port with two parts of chilled Tonic water,<br />
adding a sprig of fresh mint or a twist of lemon.<br />
Place your order today on 0345 241 1122 17
vintage port<br />
The crème de la crème, made with only the best grapes from a single vintage.<br />
2000<br />
A small harvest resulted in concentrated wines - ripe, focused and stylish<br />
Now<br />
£44.99<br />
per 75cl<br />
Fonseca 2000, Douro Was: £60.08<br />
Inky purple colour. Complete nose, with impressive depth and background,<br />
displaying the concentrated and opulent fruitiness which is the hallmark of the<br />
Fonseca style.<br />
Now<br />
£54.99<br />
per 75cl<br />
Taylor’s 2000, Douro Was: £73.59<br />
Rich magenta colour. Powerful, intense, black fruit and cherry aromas with lovely<br />
fragrant aromatic notes. On the mouth this wine is in perfect harmony with<br />
beautifully balanced fruit and tannins. Rich, elegant, luscious black fruit flavours.<br />
Long rich finish. Very stylish.<br />
1997<br />
Textbook Vintage. Firm tannic backbones complemented by ripe fruit and refreshing aroma.<br />
Now<br />
£55.99<br />
per 75cl<br />
Fonseca 1997, Douro Was: £75.38<br />
A very elegant, smooth and complete wine. Hints of tobacco and cedar wood spice<br />
– enormous depth. Lovely rich fruit and big tannins.<br />
Perfect With...<br />
fig &<br />
gorgonzola<br />
canapes<br />
Warre’s 1985<br />
Portugal<br />
Rich and warming, dark fruit. Plums, figs and a hint of<br />
floral come together to create a long, lingering finish.<br />
Was: £71.34<br />
Now: £52.99<br />
18<br />
Place your order today on 0345 241 1122
1985<br />
Opulent and intense.<br />
Now<br />
£43.99<br />
per 75cl<br />
Dow’s 1985, Douro Was: £59.56<br />
Black fruits, smooth tannins. This mature Port is sweet & ripe on the palate.<br />
Now<br />
£52.99<br />
per 75cl<br />
Warre’s 1985, Douro Was: £71.34<br />
Rich and warming, dark fruit. Plums, figs and a hint of floral come together to create<br />
a long, lingering finish.<br />
Now<br />
£55.99<br />
per 75cl<br />
Graham’s 1985, Douro Was: £74.87<br />
Superb backbone and opulent, intense fruit. It is beautifully fresh and assertive on<br />
the nose, with perfumed floral aromas. Elegant and well-structured, this lovely wine<br />
will benefit from being kept in bottle for another few years but can be enjoyed now.<br />
Now<br />
£57.99<br />
per 75cl<br />
Taylor’s 1985, Douro Was: £77.26<br />
Intense ruby colour, now just beginning to open out. Rich, complete,<br />
multidimensional nose, displaying elements of both youth and maturity. Aromas of<br />
ripe berry fruit, liquorice and butterscotch with scented violet notes. The palate is<br />
now quite smooth and round with velvety well integrated tannins and masses of rich<br />
figgy fruit flavour. Warm mellow finish full of rich jammy fruit.<br />
Now<br />
£61.99<br />
per 75cl<br />
Fonseca 1985, Douro Was: £82.98<br />
Huge ripe, rich, blackcurrant nose. Attractive, extremely powerful bouquet. Full,<br />
concentrated, powerful palate. Great richness, depth, complexity. Lovely intense<br />
chocolate and blackberry flavours.<br />
Perfect With...<br />
chocolate<br />
tarts<br />
Walter Hicks Western Hunt Ruby<br />
Portugal<br />
Stylish fruity nose, full of intense concentrated<br />
blackcurrant and cherry aromas. Full-bodied and<br />
firm, the palate is crammed with luscious black fruit<br />
flavours.<br />
Was: £12.97<br />
Now: £9.99<br />
Place your order today on 0345 241 1122 19
Port pairs<br />
perfectly<br />
with...<br />
vintage port:<br />
blue cheese<br />
late bottled<br />
vintage:<br />
dark truffles<br />
1983<br />
Powerful, tannic and age worthy.<br />
Now<br />
£45.99<br />
per 75cl<br />
Dow’s 1983, Douro Was: £62.37<br />
Rich and raisiny, sweet and well structured. This wine will hold its own for many<br />
years to come.<br />
Now<br />
£47.99<br />
per 75cl<br />
Now<br />
£51.99<br />
per 75cl<br />
Graham’s 1983, Douro Was: £64.29<br />
An explosion of luscious black fruit flavours ending with hints of spice and mint. It<br />
has exceptional balance and structure, and is intensely aromatic and full-bodied on<br />
the palate.<br />
Fonseca 1983, Douro Was: £70.00<br />
Intense bouquet. Strong aromas and flavours of chocolate, prune and fig. Nice<br />
depth. Concentrated, rich and complex. Almost creamy.<br />
Now<br />
£54.99<br />
per 75cl<br />
Taylor’s 1983, Douro Was: £74.08<br />
Deep cherry, burgundy colour, fading at the rim. Rich, jammy harmonious fruit.<br />
Stylish, aromatic, concentrated flavours of raisin, chocolate and plum jam.<br />
20<br />
Place your order today on 0345 241 1122
1980<br />
Solid and well-structured, with focused fruit – approachable and easy going.<br />
Now<br />
£46.99<br />
per 75cl<br />
Warre’s 1980, Douro Was: £63.34<br />
A combination of figs, coffee, chocolate and bold tannins. Good length with a<br />
lingering after taste.<br />
Now<br />
£53.99<br />
per 75cl<br />
Now<br />
£54.99<br />
per 75cl<br />
Now<br />
£63.99<br />
per 75cl<br />
Fonseca 1980, Douro Was: £71.94<br />
Rich ruby fading gently at the rim. Scents of spice, raisin and fruit cake. Soft, sweet<br />
and ever so slightly plump. Deep and rounded. Flavours of chocolate, spice and<br />
Christmas cake.<br />
Graham’s 1980, Douro Was: £73.70<br />
This well-structured Vintage was initially unfairly underrated but it has since<br />
established its great worth. It is a beautifully balanced wine with a long future ahead<br />
of it.<br />
Taylor’s 1980, Douro Was: £85.23<br />
Ruby, cherry red tones gently fading at edges. Attractive fresh fruit and spice<br />
bouquet. Intense; surprisingly youthful. An elegant, nicely weighted and balanced<br />
wine. Firm full fruit flavours with a freshness that carries on through to the finish.<br />
1977<br />
Highly rated vintage. Tannic and complex.<br />
Now<br />
£58.99<br />
per 75cl<br />
Croft 1977, Douro Was: £78.67<br />
Ripe red berry fruits with harmonious tones of ginger and honey.<br />
Now<br />
£63.99<br />
per 75cl<br />
Graham’s 1977, Douro Was: £86.50<br />
Rich complex fruit, powerful but well balanced. This Port is held in high regard.<br />
Now<br />
£91.99<br />
per 75cl<br />
Taylor’s 1977, Douro Was: £123.62<br />
Fresh nose, clean fruit with delicate floral notes. A wine with great complexity of<br />
fruit – berry and spice, dense, luscious and concentrated, yet with a soft, delicate<br />
finish which belies the inner strength.<br />
Place your order today on 0345 241 1122 21
PLACE YOUR ORDER TODAY ON:<br />
0345 241 1122<br />
Place your order today on 0345 241 1122