Estetica Magazine UK (4/2023)

UK EDITION
RUNWAYS
Hair as a Unique
Fashion Accessory
MEN’S GROOMING
Looks to Turn Heads
and Dictate Trends
TRAIN TO RETAIN
How Education Can
Help to Keep your Staff

LIVE THE
BLONDE
LIFE
HAIR JOICO EMEA Creative Team ART DIR. Bruno Marc Giamattei PHOTO Jamie Blanshard | Henkel Nederland B.V. – JOICO | Grasbeemd 4 | 5705 DG | Helmond | The Netherlands
NEW &
ENHANCED
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haireditorial
Hair & Beauty at the heart of the
challenges impacting on the world.
As we say farewell to 2023, this is perhaps a good moment to reflect on a
couple of the big issues that have emerged across the world and which
have been impacting on our industry. We have all talked and written at
length about sustainability and respect for the planet on which we all live.
It’s a topic that has pervaded the whole spectrum of our discussion, not
only in our work, but in all settings, including our personal lives. We at
EsteticaNetwork have been both amazed and delighted at the sheer
commitment of so many hair & beauty salons, industry professionals and
manufacturing companies for their adherence to these values, so much so
that we are genuinely starting to believe that, as an industry, a real green
conscience has been developing among us. Therefore, perhaps now is
the time to stop beating ourselves up, worrying about ‘greenwashing’ and
thinking that we’re not doing enough. Instead, we should be patting
ourselves on the back and recognizing that the hair & beauty sector has,
through its own actions and initiatives, been a trailblazer in promoting
environmental awareness and helping to secure the future of our planet.
As well as our amazing credentials in respect for the environment, we’re
also a shining light when it comes to our love and respect for each other.
We not only embrace all strains of diversity, but we celebrate them as
creative forces to be reckoned with. We thrive on the unconventional
while dismissing the boring and the repetitive. We look beyond the
superficial; thus allowing each other’s hidden skills and talents to emerge.
The big question is, why would anyone want in any industry but ours!?
Gary Kelly
Editor-in-Chief
01E

A complete range
to define, fix and
protect the hair.

In this issue:
ESTETICA
THE HAIR MAGAZINE
esteticamagazine.com
N. 149
04/2023
HAIR editorial Embracing Global Challenges 01
runways Autumn/Winter 2023-24 04
exhibition The Cult of Beauty 08
heritage Fashion & Sport 10
icons Dolly Parton: Behind the Seams 12
show Redefining The Diva 14
exhibition Women in Revolt 16
direction Grooming Groove 18
trends The Best of International Hair Looks 25
Cover Image
Hair: Jordanna Cobella,
London Hairdresser of the Year 2023
Photo: Jack Eames
Styling: Magdalena Jacobs
Make-up: Meg Lindow
PRO education Train to Retain 74
trend Stay Ahead of the Game 78
celebration Trend Vision: Best in... Hair! 82
events 60 Years of Creative Influence 84
hair expo Celebration of Excellence 86
showtime Tapestry: AHS 2023 88
events MCB for Heritage 90
anniversary Salón Look - 25 Years Young! 92
$
CONTACT
Head Office:
Edizioni ESAV
via Cavour, 50
10123 TURIN (Italy)
estetica.uk@lineone.net
www.esteticamagazine.com
à
SUBSCRIPTIONS
e-mail: customercare@estetica.it
PUBLISHER AND MANAGING DIRECTOR
Roberto Pissimiglia
EDITOR-IN-CHIEF
Gary Kelly - esteticauk@lineone.net
GLOBAL EDITORIAL AMBASSADOR
Sergi Bancells - sergi@esteticamagazine.com
INTERNATIONAL EDITOR-IN-CHIEF
Laura Castelli - l.castelli@estetica.it
INTERNATIONAL ADVERTISING COORDINATOR
Monica Tessari - m.tessari@estetica.it
INTERNATIONAL COORDINATOR
Emanuela Vaser - e.vaser@estetica.it
LAYOUT
Manuela Artosi, Davide Cardente
UK SALES & MARKETING MANAGER
Luca Pissimiglia - l.pissimiglia@estetica.it
CONTRIBUTORS
FRANCE
Marie Coccoluto
ESPAÑA
Elisabet Parra
DEUTSCHE AUSGABE
Michaela Dee
ITALIA
Lucia Preziosi, Glorianna Vaschetto
USA
Marie Scarano
DIGITAL
Erica Balduini, Giorgia Ludovico,
Stefania Rao, Elena Romani

haircatwalks
E04
BU
SI
NE
SS
CATWALKS PHOTOS: ©LAUNCHMETRICS/SPOTLIGHT
autumn
winter
23/24
Laura Castelli
Dolce & Gabbana

Saint Laurent
Thom Browne
FORGET THE AGE OF POWER SUITS,
THE OFFICE MAKES A FASHION
STATEMENT. BLACK TIE AND
WAISTCOATS ARE REINVENTED AND
SHOULDER PADS MAKE A COMEBACK.
TIME TO MAKE YOUR MARK!
Helen Anthony
Enfants Riches Déprimés
Giorgio Armani Rokh
Miu Miu
Fendi
Sergio Hudson
Saint Laurent
Chanel
Discover the girl power
with Saint Laurent!
video
video
05E

haircatwalks
B
O UD O IR
autumn
winter
23/24
O UD
O IR
Andres Sarda
E06

Paco Rabanne
Andres Sarda
Miu Miu
House of Aama
Germanier
CORSETS, LACE AND SEE-THROUGHS
COME OUT OF THE CLOSET.
SIGNATURE LINGERIE TO LIVEN UP
THE DAY, INCLUDING CURLERS! NO
POINT DRESSING UP TO GO OUT -
JUST FEEL GOOD AS YOU ARE.
Dundas
Alessandra Rich Cormio
Cecilie Bahnsen
Reveligion
Zimmermann
Sparkling-effect lingerie
from the Dolce & Gabbana
catwalk shows.
video
video
07E

hairexhibition
THEDaniela Giambrone
CULT OF
BEAUTY
THIS LONDON EXHIBITION TELLS THE STORY OF THE
EVOLUTION OF BEAUTY IN SOCIETY THROUGH THE MEDIUM
OF ART, PHOTOGRAPHY, CINEMA AND, OF COURSE,
THE WORLD OF HAIRDRESSING.
E08
DEFINING BEAUTY is a theme of our
times. The mere word itself opens up a
plethora of ideas and reflections on
endless aspects of our society. The Cult of
Beauty is an exhibition at the Wellcome
Collection in London and runs until 28
April 2024. It explores definitions of
beauty through time and culture,
highlighting the profound influence that
morality, status, age, race and gender have
had on the evolution of the concept.
Among the over 200 objects and works of
art, there is also a large section dedicated
to hair: worth mentioning is the focus on
cultural traditions in both Nigeria and the
Asian American Pacific Islander (AAPI)
community, as well as This Hair of Mine
(2017) - a film directed by internationally
acclaimed hairstylist, Cyndia Harvey.

Miss Black & Beautiful Sybil McLean
with fellow contestants,
Raphael Albert, Hammersmith Palais
The Disobedient Nose:
Fig. 1. The reconstruction
of a nose 2022
Shirin Fathi, 2022 © Shirin Fathi
Perhaps We are All Fictions in
the Eye of the Beholder
Xu Yang, 2021 © Xu Yang
12 Reasons You’re Tired All The Time,
Juno Calypso, 2013,
Courtesy of the artist and TJ Boulting
09E

hairexhibition
FASHION
& SPORT
Giancarlo Rapetti
FAR FROM BEING DISTANT COUSINS, THEY’RE ACTUALLY
JUST ABOUT AS CLOSELY RELATED AS YOU CAN GET!
FASHION & SPORT INFLUENCE, IMITATE AND BLEND IN
SUCH A WAY AS TO MAKE THEM 2 SIDES OF THE SAME COIN.
ALONGSIDE ITS STATUS as City of Art and Fashion, the
French capital is now ready to host the 2024 Olympic
Games. As a tribute, Paris is also staging an exhibition at the
Musée des Arts Décoratifs until 7th April. Mode et sport, d’un
podium à l’autre takes us on a journey back in time, from the
elegant chic of the Twenties through to the revolutionary
attitudes of the Sixties, showcasing, of course, each decade’s
take on fashion in sport. The exhibition focuses on the looks
that defined each era, demonstrating how fashion has, over
the years, embraced functionality without compromising on
style. Under the microscope are also those French fashion
designers who were instrumental in contributing to this
magnificent partnership: Lacoste, Patou, Hermès & Lanvin.
A polo dress for Lacoste by Freaky Debbie
Photo: David Hugonot Petit
Model: Cyrmen
E00 E10

(c) Les Arts Décoratifs / Christophe Delière
Suzanne Lenglen playing at Wimbledon - 26 giugno 1924.
Glass plate from the Bibliothèque Nationale de France in
Paris (prints and photography section) © BnF
Briol Briol
Lacoste advert 1933
© Lacoste Archives
Two-piece women’s swimming
costume (tunic and pantalons)
circa 1900, Les Arts Décoratifs
France / Christophe Dellière
07E 11E

haircelebrity
DOLLY:
Gary Kelly
BEHIND THE SEAMS
THE SKY-HIGH HEELS, FAMOUS WIGS,
BOLD MAKEUP, EYE-CATCHING STAGE
CLOTHES, DOLLY PARTON SHARES
THEM ALL IN ‘BEHIND THE SEAMS:
MY LIFE IN RHINESTONES.’
SINGER-SONGWRITER,
musician, actress, philanthropist and
businesswoman, Dolly Parton achieves
iconic status and a level of total
excellence in every field in which she
chooses to operate. Dolly has just
published a book called ‘Behind the
Seams: My Life in Rhinestones,’ w here
she shares the full story behind yet
another aspect of her uniquely
sensational existence - her lifelong
passion for fashion. That unmistakable
Dolly Style has served her well through
decades at the top of her game –
whichever one she chooses to
participate in! Hundreds of
photographic images also offer the
largest reveal of her private costume
archive from the 1960s until now.
1977 1989
1978 2023
E12

more
E+
more
Scan here to hear an
audio recording of Dolly
reading an excerpt from
Behind the Seams:
My Life in Rhinestones.
Photos: Getty Images
Dolly Parton performs
onstage during the 37th
Annual Rock & Roll Hall
of Fame Induction Ceremony
at Microsoft Theater on
November 05, 2022 in
Los Angeles, California.
13E

hairexhibition
REDEFINING
THE DIVA
Gary Kelly
DIVA IS A MAJOR NEW EXHIBITION AT LONDON’S ICONIC V&A,
CELEBRATING THE EXTRAORDINARY POWER AND CREATIVITY
OF ICONIC PERFORMERS.
DIVA is a story of iconic performers
who with creativity, courage and
ambition have challenged the status
quo and used their voice and their
art to redefine and reclaim role
of ‘diva’. It also looks at how this
has been subverted or embraced over
time across opera, stage, popular
music, and film. DIVA also showcases
five key looks worn by global
phenomenon Rihanna, seen together
for the first time ever. The looks are
on display alongside 60 ensembles
and 250 objects drawn from the
V&A collection and loans from
across the world, spanning fashion,
photography, design, costumes,
music, and live performance.
The exhibition is generously
supported by NET-A-PORTER
and Kathryn Uhde.
Cher, Elton John and Diana Ross at Rock Awards Santa
Monica Civic Auditorium 1975; Various Locations;
Mark Sullivan 70’s Rock Archive Photo: Mark Sullivan/
Contour by Getty Images
more
more
Scan to discover more
about DIVA and
other special exhibitions
at London’s Victoria
& Albert Museum.
Sketch of Flame dress for
Tina Turner by Bob Mackie, 1977.
Original Artwork by Costume and
Fashion Designer, Bob Mackie
E14

Rihanna wearing Maison Margiela
at the Met Gala, 2018.
Photo Dennis Leupold
15E

hairexhibition
WOMEN
IN REVOLT!
TATE BRITAIN IN LONDON IS CURRENTLY
STAGING ‘WOMEN IN REVOLT!’ A LANDMARK
EXHIBITION OF FEMINIST ART IN
THE UK FROM 1970 TO 1990.
Gary Kelly
WOMEN IN REVOLT! is a journey
through art and activism in the UK. It
explores how interconnected networks of
women used radical ideas and rebellious
methods to make an invaluable
contribution to British culture. The
exhibition includes pieces by 100 women
artists and collectives living and working
in the UK, showcasing art through
painting, drawing, photography, textiles,
printmaking, film and sculpture. The
exhibition platforms many women, who
despite long careers, have been largely left
outside the artistic narratives of the time.
These two decades saw a dramatic
evolution of the relationship between
women, work, and the domestic
environment, with the exhibition
addressing significant landmark
moments such as the first women’s
liberation conference in the UK, Miss
World protests and the formation of the
Brixton Black Women’s Group.
Rose English, Study for a
Divertissement: Porcelain Dancer
© Rose English courtesy of
Richard Saltoun Gallery
Alison Lloyd, SUPPORT THE MINERS,
Solidarity will win! 1984 © Alison Lloyd
more
more
Rita McGurn,
Untitled [Bessie figure] 1974-1985.
Photography by Keith Hunter

Above, from left to right:
Caroline Coon, The Slits, June 1977.
Courtesy the artist & Stephen Friedman Gallery
Tessa Boffin, Untitled #1 1989.
Courtesy of the Artist and Hales
Mumtaz Karimjee, Stop the Clause protest, 1988.
Courtesy the artist
Linder, Untitled, 1976.
Purchased by Tate in 2007. © Linder
Lesley Sanderson, Time for a Change 1988.
Collection of the artist.
Photography by Neil Conroy
Rita McGurn, Untitled [Bessie figure] 1974-1985.
Photography by Keith Hunter
17E

hairdirection
Creative Direction and Hair: Dana Caschetta and Omar Ahmed @Eufora / Photo: Ron Ulip, Freshly Cut Film
GROOMING
GROOVE
E18

■ STREETWISE STRONG. “Even short
men’s cuts can offer flexibility if
you know how to craft a smart cut so
that the wearer has multiple style
options. To create this confident
and modern take on the Caesar,
HERO Firm Hold Gel was worked
through clean, dry hair, then combed
through to shape and define the waves,
providing super shine without crunch.”
Dana Caschetta (USA)
▲
Hair: Tracey Ann Smith / Salon: French & Ivi
SHOWCASING
GLOBAL
INTERPRETATIONS
OF MEN’S COLOUR,
STYLE AND FINISHING
TECHNIQUES,
OUR GROOMING
GROVE COLLECTION
INCORPORATES
LOOKS FROM THE UK,
THE USA & ASIA.
Gary Kelly & Marie Scarano
▲ CLASSIC MODERN. “This image is
timeless, representing a trend that never
goes out of style - the ‘buzz cut’- bu t
this time with a twist. Opting for an
all over cut, my vision was to create
something a little more unique,
adding a slight lift at the front section,
which recalls a vision of a ‘ledge’.
This slight addition gives the hair so
much more depth and allows the
individual to bring their classic look into
the modern day, with something a little
different.” Tracey Ann Smith (UK)
◆ WET LOOK. “The wet look is still in
for both men and women. These looks
may appear wash and wear but require
some specific products to achieve, such
as Pomades, gels and light hold sprays.”
Luigi Martini (USA)
● SPIKY SHAPE. “We need to look at
the world in another way and have
more patience and understanding.
I am often inspired by my godson
Kingneth, who is an autistic child.
From one side, autistic children can
get angry because their emotions are
more sensitive than ours. They can cry
and break down, but this is a form of
instinctive protection. From the other
side, they are kind and gentle; they
will instinctively protect themselves
like hedgehogs – hence my spiky shape
portrayed here.” Thiam Kui Siew
(Malaysia)
Artistic Director & Concept: Luigi Martini @Lisap International / Creative Team: Andrea Galvagno,
Mayla Fabbriciani, Giovanni Napolitano, Marco Orazi, Alicia Lanzi / Photo: Mauro Mancioppi
Styling: Luca Termine / Make-up Artist: Raffaella Tabanelli / Concept Graphics: Andrea Guerrieri
◆
●
Hair: Jerico Siew, Artist Hairdressing / Photo: Dazzle Photography / Make-up:
Wengkin Jian / Talent: Faud
19E

hairdirection
Hair: Charles Rose / Photo: Christoph Schaller
Art & Creative Director: Simon Shaw Photographer: Paul Simmons Hair: Project Men Team - Elettra
Guggeri, Thomas Griffin, Rees Bryla, Kyle Dodson Make-up: India Amanda Styling: Dynamite
■
■ EXPERIMENTAL TEXTURE. ““We are
very fortunate to be in an era where
the male grooming market is progressing
at such an exceptional rate, trends are
continuously being unveiled and clients
are becoming much more experimental.
This image created by the 2023 Project
Men team is a true representation of
the market currently. Whilst different
textures, lengths and volumes are
becoming much more on trend, the
classic barbering techniques are still
very much present. This image
showcases the partnership of old and
new – the close head shave and blend,
with the longer length and texture used
throughout.” Simon Shaw (UK)
▲ CURL ENHANCEMENT. “I went for a
very low taper keeping the length in the
rest of the hair so I could really use
product to enhance the curls. My
inspiration for this look was having a
strong shape. Making a shape in a
hairstyle by keeping the hair long and
tapered in the edges. I love this image
because of the way the hair sits around
the head in perfect fashion.” Charles
Rose (UK)
▲
Artistic Director: Cherry Petenbrink @Olivia Garden / Hair Team: Ricardo Santiago &
Detra Smith / Photo: Roberto Ligresti / Make-up: Nikki La Rose / Styling: Isabelle
Sabel / Assistant: Tatiana Isshac
◆
◆ STYLE CONTRASTS. “Contrasting
lengths and textures make this look
perfect for any occasion, from casual to
black tie. Easy to maintain for guys with
curly hair. Why fight it when it can look
so good?” Cherry Petenbrink (USA)
● STATEMENT LOOK . “This image was
part of our Lustre collection, inspired
by 70s disco vibes! We wanted to
showcase a variety of creative hair looks,
using materials and wigs that would
create incredibly unique, statement hair
looks. This men’s look was created
using a wig made from rubber. I spray
painted it with silver paint and
then by stretching it, created a really
distressed effect and the illusion of
textures and tones.” Suzie McGill,
Rainbow Room International Artistic
Team (UK)

●
Hair: Rainbow Room International Artistic Team / Photo: Chris Bulezuik / Make-up: Maddie Austin S/ tylist: Kim Howells
21E

hairdirection
Hair: Jürgen Niederl, Wahl Brand Ambassador
●

● SKINFADED QUIFF. “The skinfaded
quiff is a combination of two classic
elements: the fade, where the back of the
head and sides are cut extremely short
or shaved. The characteristic quiff on
top instead consists of longer hair styled
boldly.” Jürgen Niederl (USA)
■ ROCKABILLY TED. “I love my take on
the Rockabilly haircut. I was inspired
by a mix of the New Romantics and the
Teddy Boys. Guys during both eras took
pride in the way they dressed and would
take a lot of time and effort to make
their hair follow suit. Bauhaus and
The Stray Cats were also an inspiration
for this haircut. I wanted to embrace
that classic ‘elephant trunk’ s tyling,
leaving a slight disconnection through
the top and sides to keep it modern
with a retrospective twist.” Ryan
Chessman (UK)
▲ SKULLET/MULLET HYBRID. “This
image shows my skillset of razor work,
precision cutting, point cutting, fade
work and even a little pattern work. My
model Luke was the inspiration for this
cut. I have been cutting his hair for a
number of years now, so I am very aware
that his poker straight hair makes
shorted styles difficult to style, so
because of this he’s sported a buzz cut
for most of that time. But he wanted to
try something new that would give him
something to play about with and the
skullet/mullet hybrid was the perfect
style!” Ryan Lewis (UK)
◆ ZEITGEIST. “This look is a celebration
of modernity because it captures the
zeitgeist – individuals that are never
afraid to be who they are and never
follow the crowd.” Mike Taylor (USA)
■
Hair: Ryan Chessman for Murdock London / Photo: Kane Layland
◆
Hair: Mike Taylor of Mike Taylor Education @miketayloreducation / Photo: Liam Oakes
Photography @liamoakesphoto Tools: Denman Professional @denmanpro
Hair: Ryan Lewis Photographer: Michael Wright
▲
23E

PERCEPTION
by Great Lengths
Great Lengths have unveiled their new photographic
collection, Perception – 4 dramatically different looks
which celebrate the diversity of Great Lengths. Perception
seeks to challenge the stereotype of extensions imagery
by showcasing their remarkable versatility.
video
video
SCAN HERE
to learn more about Great Lengths
and how to become a certified
Great Lengths stylist

Perception was shot by iconic hair photographer Richard Miles under
the creative direction of award-winning hairdressers Rick and Zoe
Roberts. The collection demonstrates the transformative potential of
Great Lengths – not only for adapting hair length but for adding texture,
volume, manageability and colour to all hair types. From flawless
silver-toned waves to perfectly-coiled Afro curls, the looks highlight the
power of extensions to enhance individual beauty, while appearing
natural and completely undetectable.

Stylists on the shoot were Great Lengths Masters 2023 – Jo Fox, Linda Thornton, Katie
Hemming and Jade Hobster. The 4 were selected after a rigorous judging process,
which saw entrants from all over the UK and Ireland showcase their passion and talent
over several rounds. With creative input from Rick and Zoe, the stylists used their
extensive Great Lengths expertise to create wearable, trend-led styles that invite the
consumer to rethink their opinion of hair extensions. “Great Lengths is a forwardthinking,
inclusive company and we wanted to capture that positivity in a collection of
images that showcases the true capabilities of hair extensions,” comments Rick
Roberts. “As well as creating looks based on length, we’ve also worked with texture,
blending, layers and colour to challenge people’s perceptions of hair extensions.”

Great Lengths is the first
extensions company to
achieve B Corp status, a
reflection of the
company’s dedication to
using business as a force
for good, aligning with
rigorous social and
environmental standards.
The brand’s partnership
with the Little Princess
Trust was also an
industry first, allowing
clients to donate their
worn hair extensions,
once removed, to the
charity who use the hair
to make wigs for children
and young people
experiencing hair loss
from cancer or other
illnesses.
Perception by Great Lengths
Creative Directors: Rick & Zoe Roberts
Photography: Richard Miles
Hair: Jo Fox, Linda Thornton,
Katie Hemming & Jade Hobster
Make-up: Roseanna Velin
Stylist: Robert Morrison
adloremter
125

HAIR TRENDS >>>
The best of international hair looks
Il meglio della modacapelli internazionale
Le meilleur des tendances coiffure internationales
Die Top internationalen Hair Looks
Lo mejor de la modacabello internacional

hairtrends
>>>
DOPAMINE is the molecule that fuels that ‘feel good’ factor. How
better to raise its levels, than to immerse yourself in beautiful hair imagery
& experience life smiling back at you! Here’s our selection of this season’s
top international collections. Sit back & enjoy the ride...
DOPAMINA: la molecola che alimenta il fattore “benessere”. Niente
di meglio, per aumentarne i livelli, che immergersi nell’energia benefica di
splendide immagini moda! Ecco la nostra selezione delle migliori collezioni
internazionali di questa stagione. Siediti e goditi il viaggio...
DOPAMINE. La molécule du bien-être. Rien de mieux pour doper
son moral que de plonger dans cet univers de mode à l’énergie contagieuse.
Notre sélection des plus belles collections internationales de cette saison.
Une balade pour les sens.
DOPAMIN ist das Molekül, das den „Wohlfühlfaktor“ auslöst. Wie
könnte man seine Ausschüttung besser steigern, als in wunderschöne Lookbilder
einzutauchen! Hier ist unsere Auswahl der besten internationalen
Kollektionen dieser Saison. Genießen Sie diese Sinnesreise....
LA DOPAMINA es la molécula que alimenta ese factor de “sentirse
bien”. ¡Qué mejor forma de elevar tus niveles que sumergirte en hermosas
imágenes de cabello! Aqui está nuestra selección de las mejores colecciones
internacionales de esta temporada. Siéntate y disfruta del viaje...
Hair Direction: Tracey Hughes
Photo: Amber Toms
Make-up: Becca Gilmartin & Jabbas Makeup
Styling: Heather Murray

video
video

hairtrends
Hair: Lisa Vann
Photo: John Rawson
Make-up: Orlando Marin
Styling: Deyonté Weather

Hair: Pauline McCabe
Colour: Jasmin Kidd Montau’t
Photo: Andrew O’Toole
Make-up: Kylie O’Toole
Styling: Rochelle Renwick

hairtrends
Hair: Victoriya Vradii
Photo: Desmond Murray
Make-up: Lauren Mathis
Styling: Jamie Russell
Products: Davines

Hair: Lindsay Guzman of Elle.b Savvy
Photo: John Rawson & Paul Gill
Make-up: Melissa Narro
Styling: Lisa Hunt

hairtrends
Hair & Colour: Dani Blakeley
@Yoshiko Hair
Photo: Peter Rosetzky
Make-up: Lou McLaren
Styling: David Blakeley

Hair: Safy Burton
Photo: Kai Wan Photographer
Make-up: Abbie Beautement

hairtrends
video
video
Hair: Martin Dürrenmatt
@MD Hair Atelier
Photo: Sabine Liewald
Styling: Alessandra Frank

Hair: Jude McEwen
@Toni & Guy Perth Central
Photo: Andrew O’Toole
Make-up: Kylie O’Toole
Styling: Ella Murphy

hairtrends
Go beyond conventional perceptions!
Supera le sensazioni di sempre!
Au-delà des perceptions conventionnelles!
Überwinden des Konventionellen!
Supera las percepciones convencionales!
Hair & Colour: D. van Tuijl,
L. Lemon & Ginger|Lemon Artistic Team
Photo: Danny van Tuijl
Make-up: Sarah Bzoch
Styling: Ginger|Lemon

hairtrends
Art Direction: Mauro Galzignato@Kemon
Hair: Kemon Crew
Photo: Rosdiana Ciaravolo
Make-up & Styling: Bookin’ Agency
video
video

Hair: Jude McEwen
@Toni & Guy Perth Central
Photo: Andrew O’Toole
Make-up: Kylie O’Toole
Styling: Ella Murphy

hairtrends
< >
Hair: Shayna & Florian Knittel
Photo: Oliver Rust@Ko Photography
Make-up: Nicola Fischer
Styling: Jimovir Domoustchiev

hairtrends
Hair & Styling: Andrew Smith
Photo: Richard Miles
Make-up: Louise Lerego

Hair: Daniele de Angelis
@Toni & Guy London
Colour: Stuart Matuska
Photo: Kevin Luchmun
Make-up: Kelly Mendiola
Styling: Borna Prikaski

hairtrends

TEMPRA DANCE CLASS
Recreate the atmosphere in a quest to perfect every
interpretation of synergy and movement.
Ricreare l’atmosfera cercando la perfezione
in ogni sintesi di sinergia e movimento.
Recréer une atmosphère en cherchant la perfection
dans chaque mouvement et synergie.
Eine neue Atmosphäre schaffen, um Synergie
und Bewegung zu perfektionieren.
Recreando la atmósfera y buscando la perfección
en cada síntesis de sinergia y movimiento.
Hair: Mauro Basso@I.ART
Hair Team: M. Bianchini, M. Ostanello, C. Russo
Photo: Andrea Guizzardi, Fabio Salmoirago
Make-up: Vincenzo Zaccariello
Styling: Veronica Sala
video
video
I.ART

hairtrends
Art Direction: J. L. Soria Gomez@Dousse
Photo: M. de Brito, V. Milani
Make-up: S. Arrú, A. Ureña
Styling: Eulalie Martine Estilista
Products: Dousse, Industrias Oriol

Hair: Ivonne Martens Opdam
Photo: Ivo de Kok

hairtrends

Celebrate your exclusivity, authenticity & style.
Celebra la tua unicità, autenticità e stile.
Célébrer son unicité, authenticité et style.
Feiern Sie Einzigartigkeit und Stil.
Celebra tu exclusividad, autenticidad y estilo.
video
video
Global Creative Director: Rudy Mostarda
@Alfaparf Milano Professional
Photo: Glauber Bassi

hairtrends
Hair & Photo: Bill Tsiknaris
Colour: Chris Tsiknaris
Make-up: Brooke Stanley

Art Direction: Adrian Paoluccio
Photo: Chris Bulezuik
Make-up: S. Kille, E. Wasiak, T. Quinn
Images: FPA
video
video

AHS
hairtrends

Art Direction: Jo Capelli & A. Galetti
@Art Hair Studios
Photo: A. Buga & F. Condo
Make-up: M. De Marco,
R. Pastore & C. Olmedi
Styling: Eleonora Papetti
Products: Wella Professionals
AHS

hairtrends
video
video

Art Direction: Claude Tarantino
Photo: Jules Egger
Products: Schwarzkopf Professional & Mizutani

hairtrends
Hair: Aline Legoupil@Salon SoHo
Photo: Thibault Leneveu
Make-up: Marine Duranton

Hair & Styling: Alfredo Valero
@Blades Hair Studio
Photo: David Arnal
Make-up: Blades Hair Studio Team

hairtrends
< >
Hair: Marcus Giamattei
@Marc Antoni
Photo: Jamie Blanshard
Make-up: Katie Moore
Styling: Ellen Spiller

video
video

hairtrends

Never underestimate the power of a glance!
Mai sottovalutare il potere di uno sguardo!
Ne pas sous évaluer le pouvoir d’un regard !
Unterschätzen Sie nie die Kraft eines Blicks!
¡Nunca subestimes el poder de una mirada!
Hair: La Biosthétique Paris

hairtrends
video
video

Hair & Concept: Mimmo Laserra
@Mimmo Laserra Academy
Make-up: Davide Maisano
Products: Alfaparf Milano Professional

hairtrends
Hair: Kristie Kesic@cobellecreative
Photo: Georgia Wallace
Make up: Gemma Elaine
Styling: Tamzen Holland

Hair: Bernadette Beswick
Colour: Stevie English
Photo: Andrew O’Toole
Make up: Chereine Waddell
Styling: Jessica Jade

hairtrends
Hair: Frazer Wallace
Photo: Philip Wallace
Make-up: Looksbypoppy
Tools: Denman Professional
Images: FPA

Hair: Jose García Peluqueros
Photo: David Arnal
Make-up: Isabel García
Styling: Fco. Javier Moral
Products: Schwarzkopf Professional
Video: Bukara Films
video
video

hairtrends
Hair: Pauline McCabe
Colour: Jasmin Kidd Montau’t
Photo: Andrew O’Toole
Make-up: Kylie O’Toole
Styling: Rochelle Renwick

Hair: Javier Ventoso
Photo: Esteban Roca
Make-up: Bea Torres & Odu Martínez
Styling: Julia Asensio & Javier Ventoso

hairtrends

EDONESCA COLLECTION 2024
Glamour, glitz and that perfect Ibiza moment! It’s time to
shine - and dance the night away...
Glamour, mondanità e quel perfetto momento Ibiza!
È tempo di brillare - e ballare tutta la notte...
Glamour et mondanité. Un moment parfait à Ibiza.
Il est temps de briller et de danser toute la nuit.
Glamour, Glanz und der perfekte Ibiza-Moment!
Zeit zu strahlen – und die Nacht durchzutanzen …
¡Glamour, ostentación y ese momento perfecto en Ibiza!
Es hora de brillar y bailar toda la noche...
Art Direction: Genny D’Auria@Farmaca International
Hair: Genny D’Auria Team
Photo: Mauro Mancioppi
Make-up: Eva Vecchione
Styling: Luca Termine
Products: Farmaca International
video
video
GENNY D’AURIA

hairtrends
DISCOVER MORE...
IN OUR HAIR GALLERY
ESTETICA CONTINUA!
GUARDA L’HAIRGALLERY
ESTETICA HAIR, ENCORE PLUS
AVEC SA GALERIE D’IMAGES
ENTDECKE MEHR…
IN UNSERER HAARGALERIE
DESCUBRE MÁS…
EN NUESTRA HAIR GALLERY
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video

Luxuriously Lather. Indulgently Escape. Repeat.
Making the momentary extraordinary.
Introducing Oribe’s newly expanded
lifestyle collection including
Candles, Bar Soap and Incense.
Envelop your senses and discover Oribe’s
ultimate fragrance journey.
NEW Candles, Bar Soap and Incense available in three scents
Côte d’Azur
The much-celebrated signature scent for our hair care line
was created by one of the oldest French fragrance houses,
providing us with the perfect foundation for a fine perfume.
With its sun-drenched notes of Calabrian bergamot, white
butterfly jasmine and sandalwood, Côte d’Azur embodies
the glamour and heat of the legendary destination.
Valley of Flowers
Wander into a vibrant field in full flower. Fresh
notes of Bulgarian rose, jasmine petals and peony
blossoms soften into a long-lasting trail of warm
amber, textured woods and creamy musk. Lose
yourself in the Valley of Flowers.
Desertland
The essence of a green, blooming desert shimmers in
the warm air. Bright, crisp notes of juniper berry and
aromatic lavender are wrapped in sunstruck pine and
Texas cedarwood, capturing both the sandy heat of
the day and cool vastness of the still night.
oribe.com

prodossier education
TRAIN
TO
Gary
Kelly
E74

Your salon is growing and
you need to take on new
staff. The first question is
'where do I find them?'. If
you poach from other salons
the risk is that, in 6 months'
time, someone else will
poach from you. So perhaps
the big dilemma is not so
much 'where do I find them',
but 'how do I keep them'.
Education can hold the key.
75E

prodossier education
6 educational experts give us their advice on how
a structured educational programme is instrumental
in helping salons to recruit and retain their staff:
CHARLES Rose
Crate Cheshire
“Continued in-salon education
is essential for young hair
professionals. It’s not just about
personal development; it’s a
collective journey for the entire
team. Establishing a structured
framework for training days
and nights creates excitement
and sustained interest. Actively
involving team members in the
training process transforms it into
a collaborative effort, creating
a sense of unity. Assigning
them responsibilities in training
encourages individual exploration,
prompting them to delve into
new trends and techniques as
part of their personal homework.
Demonstrating genuine concern
for their work and clientele builds
a reciprocal care within the team.
Embrace education, not only for
your team but for yourself too.”
PAUL Corbett
Advanced Creative Director at Francesco Hair Salons
“Education is the beating heart of the hairdressing industry. We inspire, nurture,
grow and thrive with knowledge that has been passed through generations. If we
are to have any optimism about our business’ future, then we must continue to
educate to a consistently high standard. At Francesco Hair Salon we believe that we
reap what we sow. By passing on our knowledge, we gain the trust of our stylists
and help to give them a future bigger than they expected. It helps us to build a family
mindset that promotes loyalty, but not at the cost of anyone’s ambition. Sure, some
people will take that knowledge with them, but imagine the consequences if you
didn’t give your employees a well prepared path of education The question isn't:
“What if you invest in educating somebody and they leave?” but rather: “What if
you don't and they stay?” Investing time and money into education is the greatest
investment you can make in buildng a fulfilled team and a happy clientele.”
LEIGH Kerr
Academy Director at Rainbow Room International
“Education is my passion, and I’m always looking for new innovative methods to
teach my students. Fundamentally, consistency and structure is the key. Students
need structure and a definitive plan, especially with hairdressing having one of the
highest rates of neurodiversity of any industry. We are a very “hands on, creative,
‘learn lots on the job’ sector,” but the only way to ensure staff progression and
retention is to have clear definitive lessons and consistent teaching methods, with
the odd fun task thrown in to break up the training days. By having structure, being
able to see clear plans, and being part of their own goal setting resulting in trusting
us, then retention levels stay high. This is relevant for any level of student that I
educate, from my partnership with Princes Trust delivering Get Started programmes,
our level 2 & 3 Modern Apprentices, our Graduate stylist programme and even for
our qualified stylists - they all have clear structure and goals.”
E76

LOUISE Howard-Long - Director at Architect Hair
“Hairdressing is a creative craft and it’s very hard to fit set industry wide standards to a business which is as
fluid, wide ranging and creative as ours. This is why I think it’s advisable for salons to have their own separate
structured educational programmes, this not only ensures high standards but distinguishes salons that have
a real commitment to the futures of their teams. At Architect we have always had our own separate in-house
training structure that runs alongside and compliments college education but is more intensive and is created
to serve the salons needs, requiring a higher level of skills quicker. This means our assistants have always
ended their training with a much higher skill set than many of their contemporaries at college. We have ended
up having 2 different providers delivering and administrating our apprenticeships, which has been interesting
to say the least, we have found that standards andstructures have varied massively, there are huge issues with
levels of training in colleges and academies that must be addressed by our industry.Many standards within
hairdressing qualifications tend to relate to the elements that are easier to quantify such as theory and Health
& Safety rather than creative hairdressing skills, which causes an imbalance, it’s so much easier to mark
written work than it is to teach a haircut, and it requires less skilled assessors.”
CHRIS Grimley
Owner, Fusion Hair Co
“Sharing my knowledge with the next generation of
hairstylists is super-important to me because there’s no
point keeping the good stuff for yourself; our industry
needs more openness and sharing, in order for the
standard to stay high and to inspire the youngsters - more
now than ever. At Fusion Hair Co I’ve created an online
platform which my whole team can access through
their phones. This has been great because if someone
needs to see something a few times for it to sink in, then
they can do so whenever they like. My platform covers
everything from how to make a hot drink right through to
complex colouring techniques and everything in between.
I believe this shows the learners that at Fusion we have
a strong ethos on learning and progressing - something
that is a necessary staple in our industry. We create a
plan for each individual team member and they work
through it, completing various stages to achieve the next
level in the salon. We achieve this by providing in house
education as a team concentrating on any specific needs,
or we will travel to courses externally, depending on
what’s required.”
MICHAEL Smith
Director at Tristan Eves
“Structured education is critical for us. When we opened
the salon, our whole premise was about having a Mayfair
quality salon in the middle of West Sussex. We knew
we wouldn’t be able to get the staff immediately, locally.
So initially, when we opened, we encouraged former
colleagues from London to come and do a few days with
us, but it became evident that we needed to start our own
apprenticeship scheme. We now have four team members
who have been through our structured training and stayed
with us. As well as attending college, more importantly,
they’ve been trained by us internally. As they go through
the training process, they’re encouraged to get their own
models in as they progress. It’s more about finding specific
models for specific issues they need to cover. Also, our
training is wider than just the cutting and colouring. It’s
the whole thing, from customer service to being taught
how to clean properly. It’s important for us that we take
them away to stay in a five-star hotel and experience fivestar
service, so they get to understand what it’s all about.
They’ve not necessarily ever been exposed to that before,
but it's a remarkably positive eye-opener for them.“
Facing page, left to right: < Charles Rose < Paul Corbett < Leigh Kerr < Louise Howard < Chris Grimley < Michael Smith
77E

protrend
Stay Ahead
of the Trend
You can stay one step ahead with Fresha’s first-ever trend report,
launched with trend forecaster WGSN.
The hair and beauty industry is constantly
evolving, as are the trends with which we
follow for fashion, style and business.
One of the great things about the hair,
beauty and barbering industry is it is
forever looking ahead and adapting to
changes in client behaviours, needs and
demands. Now, thanks to Fresha, you can
stay one step ahead as they partner with
leading trend forecasters WGSN, to
launch its first-ever trend report, packed
with insights that will drive the hair,
beauty and wellness industry forward.
INVALUABLE INSIGHTS
The team behind the Future of Beauty and
Wellness Report 2024 analysed 600
million Fresha bookings, scanned more
than 2,000 social media accounts and
spoke to more than 1,000 consumers
across the UK, US, Canada and Australia
to gain insights that will benefit salons
for the next years. From services and
treatments to client’s changing
expectations, the report gives an
invaluable insight into how business
owners can outpace the competition and
adapt for the client of the future. Over
the next five years salon owners should
expect to see a shift in client habits and
interests as they seek out services and
treatments that offer a holistic,
personalised approach, customer-centric
services and feelgood experiences.
HUGE OPPORTUNITIES FOR GROWTH
The Global Wellness Institute has
projected the wellness economy - of
which hair and barber shops play a big
part - will nearly double in size by 2025,
signalling a huge opportunity for growth.
Trends such as dopamine beauty that
prioritise mental and emotional health
and deliver a natural high, will sit
E78

more
more
Scan here
to discover more
about Fresha
79E

protrend
alongside services and treatments that
were once deemed indulgent, now a
necessity for client’s self-care and
wellbeing. And don’t forget offering
gender-fluid language and services to
create a salon experience for everyone.
#hairhasnogender has garnered almost
30m views on TikTok and is more
than just a trend, it’s a reality salons
should be tapping into.
Salons who respond to individual needs,
authentically acknowledging their
identity and give access to products,
services and experts that can help them
feel like the best version of themselves
are the businesses that will flourish in
the years to come. And while
environments should cater for everyone,
the modern male still proves to be the
most loyal of clients, with the barber/
client relationship unwavering.
So as we head into a new year, there’s
new opportunities to take your business
to the next level. Fresha’s report not
only delves into the trends, but delivers
steps you and your bisiness can take
to achieve long-term goals and the
vision you have for your future success.
*Fresha has partnered with WGSN to uncover the most significant shifts in consumer
behaviour, and the treatment and service needs impacting the future landscape. We carried
out research in February 2023 across four countries (US, Canada, UK, Australia) with a total
of 1,000 respondents (250 per country). Participants were aged 18 to 60 years old and had
booked at least one appointment at a hair, grooming, beauty or wellness salon in
the past six months. This is the largest dataset of this kind in the beauty and wellness
industry, and includes over half a billion bookings made through Fresha’s software globally
from 2016 until the end of 2022.
** in July 2023
E80

Double up with maximum power & shine.
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plus Macadamia, Argan and Keratin conditioning
for super smooth professional styling.
Let your creativity shine.
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proevents
TVA:
Best in...
Hair!
As always, the Wella Professionals
TrendVision Award 2023 UK & Ireland
Final was an outstanding celebration of the
very best of our homegrown hairdressing
talent and expertise. Held once again this
year at Magazine London on the
Greenwich Peninsula, Patrick Cameron
and Fergal Doyle hosted the night, while
radio presenter, Elspeth Pierce, delivered
a virtual broadcast. The night was filled
with inspirational looks, limitless energy
as well as great support for the finalists.
“TrendVision Award is a widely recognised
and respected industry competition,” said
Max Amen, Wella Company General
Manager UK & Ireland. “To win an award
is an incredible achievement. The standard
of finalists has been exceptional, and it
demonstrates extraordinary skills to get to
this stage of the competition. All our
The unmistakable London skyline formed an
exhilarating backdrop to the Wella Professionals
TrendVision Award 2023 UK & Ireland Final.
Scan the QR Code
to discover more about
TrendVision UK &
Ireland and read the
full list of UK
& Ireland Winners!
more
more
The TrendVision Award
2023 event was filled
with inspirational looks
and limitless energy,
as well as great
support for the finalists.
E82

winners and runners up should be very
proud, and I also wish to offer them many
congratulations.” This was also an
opportunity for the hosts to introduce
The Little Princess Trust – a charity that
Wella proudly supports and which gives
hair and hope to children with cancer.
ROAD TO THE FINALS
The competitors’ 2023 journey began earlier
in the year, when they submitted an with
photographic entry and culminated with
the live final in London. This year’s
TrendVision Award Final demonstrated
the vast capabilities of the Wella
Professionals colour portfolio, with some
truly iconic looks being created, displaying
exceptional craftsmanship.
THE SHOWS
The outstanding lineup of show artists
included Cheynes, Cobella, Francesco
Hair Salons, Hob Academy, Lara Johnson
Lifestyle, Nikki Clifford from NJUK,
Simon Tuckwell and Stil. Each show was
uniquely creative, as well as showcasing
the beautiful Wella colour portfolio in its
finest light.
(top left): Nikki Clifford from NJUK;
(above left): Francesco Hair Salons;
(above, top to bottom): Cobella,
HOB Academy, STIL Salon & Simon
Tuckwell.
83E

proevents
60 Years of
Creative Influence
Gary Kelly
Global powerhouse
in the world of
hairdressing and
fashion, TONI&GUY,
celebrates 6 decades
of unparalleled
creativity, innovation
and influence.
E84
TONI&GUY recently brought
together 1,200 of its global partners,
salons and industry guests to
celebrate this outstanding milestone
at Outernet in London. It did so
with an ethos of unwavering
dedication to setting global trends
and maintaining the highest
standards. TONI&GUY is able to do
this thanks to its cutting-edge
hairstyling techniques and comprehensive
professional education. It
was the occasion to reflect not
only its rich history, but also its
dedication to shaping the future of
hair. Outernet was the perfect
destination for this, as it is an
immersive digital space reflecting
the revolutionary direction of the
brand continues to take.
RESPECT, HONOUR & APPRECIATION
The Mascolo family – Toni’s wife
Pauline, sons Christian and Pierre
and daughter Sacha – welcomed
everyone and talked about the
legacy TONI&GUY has created.
“It’s so important for us to respect,
honour and appreciate our past.
We have an incredible legacy
thanks to my father, Toni,”
commented Global Brand Director,
Sacha Mascolo-Tarbuck. “He was
the most incredible leader, as well
as businessman with a kind and
humble heart. We will continue his
values through our business for
future generations. This is just the
beginning. It is now our time to
write our next book, not just our
next chapter. We will continue my
father’s legacy for you, me and
future generations.”
The celebration included over 50
stunning models who walked the
runway. The presentation incorporated
some beautiful presentations
from the TONI&GUY International
Artistic Team which burst out with
endless creativity and inspiration.

Scan to watch
our exclusive
video reel of
the TONI&GUY
60th anniversary
celebrations!
85E

prohairexpo
Celebration
of
Excellence
Gary Kelly
Salon International 2023 once again made its mark
as the place to discover innovation, creativity and
education in the sphere of both UK and global hairdressing.
Taking place at ExCel in London’s Docklands
from October 14th to 16th, this year’s Salon
International featured hundreds of brands, as well
as outstanding stage performances by both top and
talented up-and-coming hairdressers. There was
also an abundance of educational and networking
opportunities with live hairdressing shows to
inspire visitors at every turn. The event showcased
leading brands from various sectors of the industry,
including colour houses, software systems, education
providers, equipment manufacturers, distributors,
and much more, with attendees getting a first
glimpse at new product launches, exclusive offers
and hands-on demonstrations.
TONI&GUY Masterclass
E86

BUSINESS & EDUCATION
From an educational perspective, the
Masterclass line-up featured intimate
sessions with industry icons such as
Mahogany, Patrick Cameron, Sassoon
Academy and TONI&GUY. These
sessions covered the latest techniques
in cutting, colouring and styling,
equipping attendees with fresh ideas
both creatively and commercially.
Meanwhile, Business Live sessions
provided crucial insights for salon
owners navigating economic
challenges, covering topics including
self-employment and chair rental, to
recruitment and creating a robust
business plan. These sessions were a
valuable resource for salon owners and
freelancers alike seeking to build and
maintain a successful business.
“From pioneering styling tools to salon
essentials, visitors had access to the
latest innovations from leading brands.”
Patrick Cameron Masterclass
RUSH Live
BRAND INNOVATION
As always, Salon International featured
a diverse array of brands, from
pioneering styling tools to salon
essentials, ensuring hairdressers had
access to the latest innovations from
leading brands. The event also hosted
various competitions, including HJ's
Extensions Specialist of the Year,
sponsored by Great Lengths, which
crowned Beverley Rosser and Jack
Litherland as winners in the Classical
and Creative categories.
New Talent Stage
Olaplex
Takara Belmont Stage
Mahogany Masterclass
Leading brands from all
sectors of the hairdressing
industry worked and
presented alongside such
creative icons as Mahogany,
Patrick Cameron, Sassoon
Academy and TONI&GUY.
Sassoon Live
87E

proshowtime
Tapestry:
AHS 2023
Gary Kelly
Tapestry was the theme of this year’s
Alternative Hair Show, which saw 14
outstandingly creative teams from
around the world come together to help
raise an incredible £121,000 for
Leukaemia and blood cancer charities
both in the UK and overseas. The night
was testament to how art and charity
can support one another in the most
wonderful way, bearing in mind that
Alternative Hair has raised over £14.5
million so far.
Tapestry took place on Sunday 15th
October and the venue for the show
was the ICC Capital Suite at ExCel
London. Long-time AHS supporter,
Welcoming some of the world’s most innovative hair artists for
a live extravaganza, The Alternative Hair Show (AHS) returned
to London for the 41st time with excitement and creative energy.
Gogen
(above): The show from newly appointed Alternative
Hair Vice President, Rudy Mostarda - Global Creative
Director at ALFAPARF Milano and Founder & Global
Creative Director of Extrema Hair.
Linda Evans, was host for the evening
and was joined on-stage by Alternative
Hair Show Founder, Tony Rizzo, and
President Anthony Mascolo. The new
AHS worldwide patron Trevor Sorbie
MBE was then honoured on stage with
the Legend Award, cementing his
incomparable status in the world of
hairdressing. Tony and Anthony also
introduced newly appointed Vice
President, Rudy Mostarda. Rudy is
Global Creative Director for this year’s
Premier sponsor, ALFAPARF Milano, as
well as Founder and Global Creative
Director Extrema Hair. He was also
creative genius behind one of the 14
truly breath-taking stage presentations
at this year’s show. Other Alternative
E06

Hair Show sponsors this year were
Wella Company as Platinum sponsor
and Infringe, Linda Hair, ONACIS and
Alternative Hair as Charity sponsors.
INTERNATIONAL VISIONARY
AWARDS
In addition to the breathtaking
displays, the Alternative Hair Show
2023 also marked the announcement of
the winners of the International
Visionary Awards. These visionary
talents have demonstrated exceptional
skill and creativity in their respective
categories, reaffirming the Alternative
Hair Show’s commitment to nurturing
and promoting new talent within the
industry. Scan the QR Code to discover
the names of this year’s winners.
(below): Tony Rizzo and Anthony Mascolo
are joined on-stage by new AHS worldwide
patron, Trevor Sorbie MBE.
Ken Zhou
Photos: Alex Barron-Hough
THE 2023 SHOW TEAMS
• Dmitry Vinokurov
• Beauty Underground
• Lorenzo Marchelle
• Tindaro Orifici
• Ken Zhou
• Gogen
• HC Salon
• Viktoria Vradii
• Saco
• Sanrizz
• Lucian Busuioc
• Shogo Ideguchi
• Rudy Mostarda, Extrema Hair
• Trevor Sorbie Creative Team
The Alternative Hair
Show 2023 ‘Tapestry’
weaves together
artistry and creativity
for a charitable cause.
Scan here!
more
Beauty Underground
more
89E

proevents
MCB
The 40th edition of MCB by Beauté
Sélection broke all attendance records.
This event has become an
essential point of reference for hair
& beauty professionals in France. It
took place this year from September
9th - 11th at the Porte de Versailles
in Paris.
for heritage!
With a 40 year legacy
of innovation and
networking, MCB by
Beauté Sélection
lives up to its
commitment to
our industry, with high
quality shows,
workshops
and competitions.
More than 46,700 visitors from 84
countries attended this anniversary
edition, which showcased all the
know-how and expertise of the sector.
. The event had more than 270
exhibitors, with 45% arriving from
abroad - mainly Europeans, Asians,
Australians and South Americans.
SPOTLIGHT ON ARTISTRY
Among the show highlights, visitors
enjoyed an artistic programme of
premier, internationally renowned
artists. The Main Stage of MCB by
Beauté Sélection truly exceeded all
expectations. The shows, “Trans-
Formation” by Damien Roux for
Didact, “Entrez dans la Légende
Wella” by Ivan Arnaud, Christophe
Nicolas Biot and Raphaël Perrier for
Wella Professionals, “Evolution” by
Jean-Baptiste Santens de la Haute
Coiffure Française, “Holi” by Sandy
Caron and Sébastien Caballero for
Fauvert, Yohan Menzoyan for Mashiro,
as well as “Versatil” by the
Stephan S Artistic Team, all of which
offered moment of great creativity.
The 360° stage brought the artists
closer to the audience, while the
programme, although strong on
technique, was also able to offer
moments of spectacle including,
among other things, the friendly
competitiveness between Joris Davoine
and K-Styl, hosted by Oli Gagli
for Le Monde des Coiffeurs.
A GLIMPSE AT THE FUTURE
The show once again hosted OMC
Hairworld, the world championships
of hairdressing. The competition
showcased over 1,300 talented
international competitors, over two
days of events dedicated to the
hairdressing craft. OMC Hairworld
brought together competitors from
5 continents, with focus on both
technical knowledge and creative
dynamism & craftsmanship. To
mark the 40th anniversary in a memorable
way, the event included an
on-stage celebration attended by
renowned guests such as Laetitia
Guenaou, Claude Tarantino, Yohan
Menzoyan, Raphael Perrier and Celine
Antunes, alongside successive
organizers who have brought this
event to life over the past 40 years.
2023 was an exceptional edition,
which will no doubt remain in the
minds of both exhibitors and visitors
for a long time to come.
E90

Artistry at its core
Artistry is an essential pillar of MCB by
Beauté Sélection. It is the quality that
defines the entire profession. This year’s
event was a vector of hairdressing talent,
showcasing moments of discovery and new
inspirational ideas for our industry.
91E

proevents
Salón
Look
25 years
young!
For its 25th anniversary,
Salón Look welcomed
42,000 professionals
& over 250 companies
representing more than
500 brands from 17
different countries.
Salón Look has celebrated its 25th
anniversary this year, with three days
during which business, training and social
engagement were the main protagonists.
“We are closing a truly special edition,”
said fair director Julia González at the end
of the event. “Our hope is to be able to
celebrate another 25 years, and many
more, as we are the most important
business platform for our industry in
Spain. For this reason, we will go on
working to maintain the full trade fair
package, both for exhibitors and brands,
as well as in our activity programme.”
E92

The 5 category
winners at
Premios Fígaro’23.
BUSINESS MEETING
For the fifth time, it featured presentations
by Óscar Mateo, Boris Soler, David Rodelas
and Vicens Alujas. A very interesting round
table also took place on the value and role
of leadership in the current climate, with
Rubén Sanagustín, Frédéric Logodin,
Juanjo Cabero and Julia González.
Journalist Gorka Zumeta was in charge of
the event, which was sponsored by Kemon,
in collaboration with STANPA, National
Association of Perfumery and Cosmetics,
and ANEPE.
ACROSS THE EXHIBITION SPACE
In addition to the shows and presentations
at the exhibitors’ stands, the Look Focus and
Barber Ring spaces captured the attention of
visitors for their complete programme of
activities. The Creative Meeting by Club
Fígaro was held at Look Focus, led by
Felicitas Ordas and Sergi Bancells, and the
graduation of the students of the second
class of The Hair MBA master’s degree. The
Barber Ring saw non-stop barbering
demonstrations.
EFFERVESCENE A NEW TRIUMPH
In this edition, Carlos Valiente and his
team, Juanmi Medialdea, and a double act
formed by Manuel Mon and Rafael Bueno
revealed their creative secrets with the
professionals who attended the event. It
was sponsored by Revlon Professional,
Salón Look, Amabilia and the IHA.
UPP THE SHOW
For the first time, Salón Look hosted Upp
the Show, a training event organized by
Urbiola and presented by Javier Reyero. It
was attended by Pedro J. Muñoz, Viktoriia
Vradii, Identity by Chistian Vendrell and
Experimento No Name. The event was
suppoted by Montibello as an official
sponsor, as well as the Booksy platform
and the Alberto Dugarte academy.
PREMIOS FÍGARO
The final touch at Salón Look was, as
always, the Fígaro Awards, which this year
crowned David Siero as Spanish Hairdresser
of the Year. Club Fígaro has the support
of its main sponsor Revlon Professional,
Salón Look, and The Hair MBA as
collaborators.
Moments from Salón Look with
Effervescene, with shows by Artero &
Wahl, Upp the Show, Business
Meeting and Premios Fígaro.
93E

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•
•
DING THE THE B2B
LEADING B2B
B2B
EVENT EDICATED
EVENT DEDICATED
ECTORS ALL ALL OF
SECTORS OF
OF
THE UTY THE INDUSTRY
BEAUTY INDUSTRY
•
•
ITALY
BOLOGNA, ITALY
ITALY
TRICT FAIR FAIR DISTRICT
•
•
MARCH 21 – 2123 – 2024 MARCH 23 MARCH 2024
2024
•
•
1 NEW! – 24 NEW! MARCH 21 – 2124 – 2024 MARCH 24 MARCH 2024
2024
•
•
COSMOPROF.COM
y Organized Organized by
by
e Cosmoprof BolognaFiere S.p.a. Cosmoprof Cosmoprof S.p.a.
S.p.a.
info@cosmoprof.it
An event An event by by In partnership In with
In partnership with with With the support With With the of support the support of
of

A new world for beauty
Bologna, Hong Kong, Las Vegas,
Mumbai, Bangkok, Miami

GLOBAL CREATIVE
AWARDS 2023
WINNERS
THE GLOBAL CREATIVE AWARDS evening with the announcement
of the new Gold, Silver and Bronze Winners is one of the numerous
highlights of the Kao Salon Global Experience. For stylists from all over
the world, the Awards offer the chance to show off their full creativity -
without limits. They are an opportunity for them to create their own,
unique hair looks, showcasing their innovative skills and full creative
vision. Stylists can compete in two different ways - the Technical Awards
with three different categories and the Editorial Awards with four
categories. This year nearly 60 stylists from 37 countries joined the live
competition in Chicago to showcase their creativity in front of an
international Jury. Let us introduce you to the winners of this year‘s
Global Creative Awards:
www.globalcreativeawards.com

GOLD
WINNERS
Technical
Awards
New Talent
Colorist
of the year
Creative
Colorist
of the year
Creative
Haircutter
of the year
CANADA
Samantha Dixon
INdustry Hair & Esthetics
CHINA
Cheng Jian Yang
ARC Salon
NETHERLANDS
Desiré van den Ende
Hairstudio infinty

Technical
Awards
New Talent
Colorist
of the year
Creative
Colorist
of the year
Creative
Haircutter
of the year
BRONZE
SILVER
SINGAPORE
Winnie Wong
35A
HONG KONG
Alo Lo
THE ELEMENTS
SWITZERLAND
Sabrina Grossenbacher
MD hair atelier
HONG KONG
Frank Wong
Hair Theorem
CANADA
Tina CasciatoRed Hill
Renaissance Salon & Estetica
CANADA
Marilyn Vendittelli
INdustry Hair & Esthetics
www.globalcreativeawards.com

Get ready to enter in 2024
this is your moment to shine
Entries may be submitted ONLY between 15 May and 31 May 2024
All entries must be submitted via www.globalcreativeawards.com
Want to learn more about the
Kao Salon Global Experience or Global Creative Awards?
Visit our YouTube channel.

Editorial Colorist of the year
GOLD
UNITED KINGDOM
Stevan Dulay
POMOhair
UNITED KINGDOM
Caroline Brand
Oracle
BRONZE
SILVER
USA
www.globalcreativeawards.com
Stacey Smoker
Stacey Smoker Hair & Co

Avant Garde Stylist of the year
Editorial
Awards
AUSTRALIA
Amanda Magistro
Salon ALM
USA
Zoe O'Day
The Upper Hand
BRONZE
SILVER
GOLD
MALAYSIA
Yek Teng siong
Decrypt Hairdressing

Salon Team of the year
CANADA
Marilyn Vendittelli
INdustry Hair & Esthetics
CANADA
Emily Kooistra
Salon Cyan
BRONZE
SILVER
GOLD
CANADA
www.globalcreativeawards.com
Tina Casciato
Renaissance Salon & Estetica

Men’s Hairstylist of the year
Editorial
Awards
CANADA
Marilyn Vendittelli
INdustry Hair & Esthetics
SPAIN
Christian Ríos
Christian Ríos Hair Couture
BRONZE
SILVER
GOLD
NETHERLANDS
Laurens van Essen
AMI Franchise (Deventer) B.V.

KAO SALON
GLOBAL EXPERIENCE
2023
Revealing creativity, inspiration and
excellence with more than 2000 professionals
from all over the world.
The eagerly anticipated Kao Salon Global
Experience 2023, a unique industry flagship event
that marks a remarkable showcase of innovation,
inspiration, and creativity, brought together
hairstylists from across the globe in Chicago for an
unforgettable event on September 24th and 25th,
2023. More than 2.000 international attendees
were treated to extraordinary presentations, an
exciting live hairdressing competition, and
captivating artist performances, all highlighting the
latest trends, techniques, and products that define
the Kao Salon Division family. Beyond an event,
it symbolized beauty industry innovation and
celebrated Goldwell's 75th brand anniversary,
marking decades of innovation and strong stylist
relationships. “At Kao Salon, creativity isn’t just a
buzzword – it’s our DNA,” says Dominic Pratt,
President, Kao Salon Division. “Our commitment
to innovation, imagination and integrity drives us
every day, and Kao Salon Global Experience is the
epitome of this ethos.“

Some of the highlights of the event
included the Global Creative Awards
evening with the announcement of
the new winners, the premiere
of the new “Hair Every Wear 3.0”
collection of Goldwell Ambassador
Angelo Seminara, the premiere
of the “Eras of Anarchy” collection
of the Rush Artistic Team as well
as Mario Krankl's "Frankenstein's
Beauties" collection. “Kao Salon
Global Experience is such a unique
event”, says Angelo Seminara.
“I loved sharing my vision and
passion with like-minded professionals
and it is amazing to see the special
connection between the artists that
work in this industry.”
“We use this time to celebrate not only our exceptional
products but, more importantly, the remarkable
individuals who make up our Kao Salon family.”
Dominic Pratt, President, Kao Salon Division
LEADERSHIP IN
SUSTAINABILITY RECOGNITION
Sustainability played an important role at the event with
an experience area including innovative and sustainable
packaging ideas, tips to reduce the carbon footprint and an
interactive quiz. The highlight was the recognition of
salons from three regions for their leadership in salon
sustainability:
• Representing Europe, the recognition for “Leader in
Salon Sustainability” went to: Unisex Friseure
• Representing America, the recognition for “Leader in
Salon Sustainability” went to: Fringe, A Boutique Salon
• Representing Asia, the recognition
for “Leader in Salon Sustainability” went to: Roots –
Where Hair Begins

2023
LIMITED-EDITION
HOLIDAY
COLLECTION
Available
at authorised
distributors
and salons
@OLAPLEX
WWW.OLAPLEX.COM

probrandnews
Giftable
Hair
Sparkle!
OLAPLEX Holiday 2023 features 3 limited-edition holiday kits
to let your strength shine. The perfect gift for friends and family!
Every self-respecting client wants to look
their best over the holiday season, but the
colder months often demand that hair
requires some extra special attention. Hair
can easily become dehydrated and subject
to damage build-up, as the elements conspire
against it. Cue the OLAPLEX Holiday
2023 Collection from the #1 Professional
Bond Building Brand*! Each holiday kit
includes the iconic OLAPLEX No.3 Bond
Perfector to repair damage and strengthen
all hair types at home in as little as 3
minutes. It’s an ideal foundation for all
holiday hair looks and for “New Year, New
You” hair transformations. For anyone on
your list, or for your own hair self-care
regime, add a touch of sparkle with the gift
of strong, healthy-looking holiday hair.
WHY YOU’LL LOVE IT
Every kit is powered by patented
OLAPLEX Bond Building Technology,
the innovative ingredient that repairs
damage and strengthens every hair type
on a molecular level. It does this by relinking
damaged disulfide bonds - the
ones that give hair its strength and
structure. Each kit offers simple routine
that makes an easy gift for any hair type.
Plus, multiple kits can be used together to
create a comprehensive bond building
routine for visibly healthier hair.
video
video
Sparkle with the
gift of strong, healthylooking
holiday hair
from OLAPLEX!
*Kline’s Salon Hair Care 2021 Global Series
KIT CONTENTS
• STRONG DAYS AHEAD HAIR KIT
50ml No.3 Hair Perfector
250ml No.4 Bonding Maintenance ®
Shampoo
250ml No.5 Bond Maintenance ®
Conditioner
• SMOOTH YOUR STYLE HAIR KIT
30ml No.3 Hair Perfector
100ml No.6 Bond Smoother
7.5ml No.7 Bonding Oil
20ml No.9 Bond Protector Nourishing
Hair Serum
• NO.3 GIFTING ORNAMENT
50ml No.3 Hair Perfector (photo on the side)
PRODUCT BENEFITS
• No.3: Repairs, strengthens hair,
and reduces breakage
• No.4: Cleanses, hydrates,
and softens hair
• No.5: Nourishes, hydrates,
and reduces split ends
• No.6: Smooths frizz and speeds
blow dry time
• No.7: Adds shine, softness, and
heat protection
• No.9: Promotes style memory and
protects from heat and pollution
109E

Newly launched
Yume noble and ixi
To experience our backwashes,
visit one of our showrooms.
Setting standards of contemporary design,
first-class functionality and pure luxury since 1921
Wiz Goko
Attache
Noe Tton
www.takarahairdressing.co.uk

probrandnews
Create the
perfect
styling station
Aco
The styling station is where a bond of trust is forged between client
and hairdresser. It’s also where creativity flourishes and trends are set.
Beyond its role as a functional necessity, the styling station is
a focal point that influences salon design, and it has to be
perfectly curated. Takara Belmont’s National Sales Manager,
Katie Fielder, explains: “Styling stations are at the heart of
every salon. Keeping them clean, clutter-free, and appropriately
spaced ensures your clients have enough privacy, while giving
stylists all-round access to deliver an exceptional experience.”
DESIGN FOR SUCCESS
Optimising space efficiency means having the right number of
stations per sq. ft while selecting the right chairs, mirrors and
styling units is crucial to creating the perfect service setting.
Katie: “Styling chairs reflect your design, colour scheme and
brand. They need to look amazing, ensure complete comfort
and withstand the rigours of constant use without breaking
down or degrading over time. Styling units can be affixed to
walls or standalone in more open settings. And aside from the
obvious function of clients being able to see their
transformation take shape and giving stylists a crucial view to
help them create, mirrors enhance communication by
promoting eye-to-eye contact and positive interactions.”
opportunities and boost profits. “Innovations such as the RS
Swing and Yume Oasis can locate high-end backwash
experiences at the styling station,” continues Katie. “And when
it comes to colour, scalp care, conditioning treatments and
other chemical processes, Roller Ball F’s mobile or wallmounted
versions elevate colour outcomes, while Spa Mist II
also allows for scalp care, hand conditioning and other spastyle
services to be served at the styling station.”
THE PERFECT STYLING STATION AFFORDABLY
Takara Belmont’s 0%, zero deposit Finance Lease Scheme
means there’s never been a better time to elevate your styling
station in a more affordable and tax efficient way. “This
innovative scheme means salons can invest for the future with
our world-class equipment in complete confidence.”
For more information, visit Takara Belmont
https: /www.takarahairdressing.co.uk/
Learn more about Takara Belmont’s 0%, zero deposit Finance Lease
Scheme https: /www.takarahairdressing.co.uk/financ
Hair Cut Pit
BOOST SERVICE OPPORTUNITIES
With a wide range of base options, upholstery colours and
textures, customisable features and chair designs, along with
styling stations, furniture and mirrors, Takara Belmont’s
reputation for world-class quality gives salons complete
confidence to create the perfect styling station, while
equipment innovation allows salons to expand service
111E

UK EDITION
Estetica UK Edition, n. 149 - Since 1991 - N.4 Winter 2023
Ad Index
EDIZIONI ESAV
Via Cavour, 50
10123 Torino (Italy)
Tel.: +39 011 83921111
Fax: +39 011 8125661
info@estetica.it
ESTETICA UK
estetica.uk@lineone.net
www.esteticamagazine.com
ADI www.adipro.it 44-45
Cosmoprof www.cosmoprof.com 96-97
Diva/Salon Europe www.divapro.co.uk 81
Registration n. 435 of 7.4.49, Turin Law Court.
All rights reserved.
Reproduction in whole or in part of texts or
photography is prohibited. Manuscripts,
photographs and art are selected at the
discretion of the publi sher free of charge
(advertising exclu ded). Whether published or
not, no material will be returned and remains
the property of the publishing house, which
may make use of it as seen fit. This may
include the withdrawal of publication rights to
other publishing houses. Estetica requires
exclusive publication rights in the hairdressing
sector for all photography submitted which
must not therefore be offered for publication to
other magazines in the hairdressing trade or
industry.
Notice to subscribers (Art. 13 of EU Regulation
679/2016)
Pursuant to Art.13 of EU Regulation 679/2016,
our company will proceed with the processing
of the personal data you provide in compliance
with current laws in force concerning the
protection of the processing of personal data
and in keeping with the obligations and
guarantees of the legal, contractual, and
regulatory standards. Subscription information
may be known only bny subjects specifically
authorised and instructed by our Company and
by third parties subjects authorised to carry out
the orginasational and economic activities
connected with the subscription (ex. Shipping
management, enveloping, sending
correspondence) and will not be communicated
to third parties for purposes not allowed by law
or without explicit consent; they will be stored
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for the time necessary to complete the
purposes of professional updating for which
the same information was collected. Data
process controller is the company Edizioni Esav
S.r.l. - Via Cavour 50, 10123 Turin. The person
whose information was processes may, at any
time, exercise the rights established by the EU
Regulation (Art. 15 Right to access; Art.16
Correction; Art. 17 Cancellation) by writing to
Edizioni Esav - edizioniesav@pec.it.
Farmaca International www.farmaca.com 70-71
Fanola @fanola.official 02
Fresha www.fresha.com 94-95
Global Creative Awards 2023 www.globalcreativeawards.com 98/107
Great Lengths www.greatlengthshair.co.uk 24/Insert
IHA www.ihawards.com OBC
Joico www.joico.eu IFC
Olaplex www.uk.olaplex.com 108-109
Oribe www.oribe.com 73
Takara Belmont www.takarahairdressing.co.uk 110-111
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E112

HELPING HAIR
AND BEAUTY
PROFESSIONALS
THROUGH TIMES
OF HARDSHIP
For more than 150 years, the Hair and Beauty Charity has helped
those in our industry who have fallen on hard times.
We provide practical and financial support to those who need us
and their families, to make their lives a little easier.
Many of our beneficiaries have given a lifetime of service to the
hair and beauty industry, changing the lives of millions of people.
It is our duty to see them through in their time of need.
MEET OUR SPONSORS
Become a Charity Supporter
for just £5 per month
SUPPORT, FUNDRAISE,
SPONSOR or DONATE
HAIRANDBEAUTYCHARITY.ORG
@HBCHARITYUK