February 2024 - Bay of Plenty Business News

FEBRUARY 2024 VOLUME 8: ISSUE 2 

WWW.BOPBUSINESSNEWS.CO.NZ 

FACEBOOK.COM/BAYOFPLENTYBUSINESSNEWS 

TECH TALK 

Stratus Blue CEO Mike Bell reflects on the past and 

tries predicting the future 

Page 8 

PĀPĀMOA EXPANSION 

Farmer Autovillage expands with a new Pāpāmoa service 

center providing stress-free vehicle care experiences 

Page 9 

NEW APPOINTMENTS 

New appointments signal a strong start to the new year 

for Tourism BOP and Rotorua Lakes Council 

Page 10 

> SPECIAL FOCUS 

This month we profile some of the many women who are making their mark in the Bay’s business community. As well 

as profiling a selection of exceptional performers from across a range of industries we’re excited to bring you the 

background story from the team of women heading the award winning Flavours of Plenty Festival. > Pages 12-17 

WOMEN LEADING 

BAY BUSINESS 

Photo/Katie Cox Photography 

Top: Stacey Jones, Loretta Crawford, Rae Baker and Suzy Spear, Tourism Bay of Plenty. Bottom, left to right: Fiona McTavish, Bay of Plenty Regional Council. Dr Jackie Evans, Comvita. Kellie 

Hamlett, Talent ID. Mel Manley, Quayside Holdings. Paula Yakas, The Law Shop. Valerie Rowe-Mitchell, Emerald Business Advisers. Sarah Ashby, Jarden. Tonia Brugh, James & Wells 

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February 2024 BAY OF PLENTY BUSINESS NEWS 3 

Kiwi businesses ditch hybrid or 

remote working for return to office 

GLOBAL RESEARCH INDICATES A SHIFT IN SME PRIORITIES FOR 2024 

New research released in 

January has revealed 

that 84.2% of SMEs list 

rising costs as their top business 

concern. 

The research was conducted 

by Peninsula Group, leading HR 

and workplace relations advisory 

services, and surveyed SMEs 

across five countries – Australia, 

Canada, Ireland, New Zealand 

and the UK – to understand the 

top priorities and concerns for 

employers in 2024. 

The global survey revealed: 

• Growth is the main business 

goal for 44.7% of SMEs; a significant 

drop from 58.7% this 

time last year, reflecting the 

tough economic environment 

faced by businesses around 

the world. Australia and New 

Zealand appear hardest hit, 

with 22.4% and 26.6% respectively 

listing survival as their 

main goal for the year. 

• It’s more positive news for the 

UK and Ireland, however, with 

just 18.8% in both countries 

listing survival as their top 

goal, compared to 38.4% and 

34.7% respectively a year ago. 

• Rising costs are the top concern 

for 84.2% of all businesses, 

while staffing continues to be 

a big issue. Labour shortages 

came in second highest at 

45.6% with retention in third 

place at 41.5%. 

• The cost-of-living crisis and 

staffing shortages are having a 

significant impact, with 56.3% 

of employers offering financial 

remuneration to help retention. 

Canada ranked highest 

here, at 64.9%. 

• Those who are unable to give 

financial incentives are turning 

to reward and recognition 

to aid retention; this saw a 

huge 131% increase YoY. While 

mental health support was 

highly valued in all countries 

last year, this year it’s only in 

the UK where mental health is 

the second highest retention 

aid, with 48.7% of employers 

continuing to offer it - an 

increase of 8% from last year. 

• Employers are also getting creative 

as they look to offset the 

ongoing skills shortage with 

46.5% investing in upskilling 

and training their existing 

staff. Apprenticeships are 

also on the rise, with a 36% 

increase globally. Canadian 

employers especially are turning 

to apprentices with a massive 

217% increase YoY. 25.7% 

of employers list recruitment 

as their biggest challenge staffing 

wise, with pay increase 

requests coming in second at 

22%. 

• In terms of working patterns, 

despite all the headlines surrounding 

a 4-day work week 

it’s clear that this is not a reality 

for many businesses. Only 

2.2% of SMEs globally have 

moved to a 4-day working 

week, with a further 0.6% having 

trialled it and found it did 

not work for them. Instead, 

50% of all employers say that 

their employees are all in the 

workplace full-time, 14.7% 

have flexible working hours, 

and 10.1% have made hybrid 

working a permanent policy. 

David Price, CEO at Employsure, 

says “Despite the tough economic 

climate, there is an air of 

optimism amongst small business 

owners as we move into 2024. 

What’s been interesting to see 

is that recruitment continues to 

be a struggle when it comes to 

staffing and how that may shift 

this time next year after a year of 

increased migrant worker quotas 

under a new government. 

“What was unexpected is that 

opting for flexible working hours, 

rather that remote or hybrid 

working models, has been the top 

choice to aid employee retention. 

“Combined with the finding 

that more than half of businesses 

have returned to the office full 

time this suggests that there’s 

been a shift in priorities of 

employers and employees needing 

more collaboration and team 

engagement, therefore returning 

to a permanent office-first model 

but with a little more flexibility. 

“Globally, it’s indicated that 

this will be a tough year for many 

businesses, but there is also a 

mood of opportunity. Employers 

are seeing the value in retaining 

employees and, in turn, 

employees are reaping the 

benefits. More than half were 

given a pay raise and employers 

are looking at creative 

ways to retain employees, such as 

upskilling and training opportunities, 

or flexible working where 

a pay raise is not possible. 

“As January starts – traditionally 

the time of year when most 

people look for new jobs 

– it’s no surprise 

that business owners 

are looking at 

ways to upskill 

and retain their 

own employees, 

rather than 

having to spend 

time and money 

recruiting.” 

David Price, CEO, Employsure 

Take control of your future. 

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L I N K B U S I N E S S . C O . N Z 

Mount Maunganui Motel Business $2,795,000 

Mount Maunganui 

· Trading figures never seen before 

· Operational options to suit new owners 

· Long, strong lease tenure 

· Net Profit of $1,000,000+ 

linkbusiness.co.nz/HC00394 

Gordon Fridge 022 156 9330 

gordon.fridge@linkbusiness.co.nz 

Electrical Services $2,595,000 

Tauranga 

· 30+ years of success, market leader 

· Strong financial results 

· Cash surplus approx $969k 

· Wide range of services 

· Key management staff in place 

linkbusiness.co.nz/BOP00650 

Steve Catley 021 341 117 

steve.catley@linkbusiness.co.nz 

Orchard Services $1,780,000 

Tauranga 

· Cash surplus to one working owner $500k+ 

· Essential service in the horticulture industry 

· Specialized well-maintained plant and 

equipment 

· Consistent revenue and profit growth 


Peter McAdam 021 841 691 

peter.mcadam@linkbusiness.co.nz 

Successful Home Staging $1,200,000 

Bay of Plenty 

· Trading 15+ years 

· Sucessful real estate agents as clients 

· Increasing turnover, $800k p.a. approx 

· Extensive collection of furnishings 

High Performance Sports Bar $1,150,000 

Tauranga 

· Gaming machines with high turnover 

· Good strong reputation 

· Growing sales and profits year on year 

· Return on Investment 29% and growing 

Profitable Plumbing $684,000 


· Offers a comprehensive range of services 

· Experienced staff, strong reputation 

· Residential, commercial & industrial customers 

· Modern plant & equipment 


Peter Redward 027 492 0453 

peter.redward@linkbusiness.co.nz 


Theresa Eagle 021 289 0949 

theresa.eagle@linkbusiness.co.nz 


Neil Cammell 027 2133 100 

neil.cammell@linkbusiness.co.nz 

Import/Distribution $1,300,000 

Tauranga 

· Mainly B2B, simple to operate 

· Highly profitable, SDE $469K 

· Potentially relocatable 

· Low staff numbers 

Fully Managed Childcare Centre $499,000 

Tauranga 

· Fully managed mid-sized childcare centre 

· Recently refurbished outdoor area 

· Good location & stable staff 

· Opportunity to grow revenue 

Exterior Building Washing $410,000 

Tauranga 

· Turnover $400k+ per annum 

· Cash surplus approx $200k per annum 

· 3 vehicles & custom trailer included 

· Full training from franchisor 


Roger Brockelsby 027 919 5478 

roger.brockelsby@linkbusiness.co.nz 


Roger Brockelsby 027 919 5478 

roger.brockelsby@linkbusiness.co.nz 


Nols Bertram 027 238 1450 

nols.bertram@linkbusiness.co.nz 

Event Equipment & Marquee Hire $395,000 

Tauranga 

· Event equipment and marquee hiring 

· Events range from weddings and other events 

· Includes all furniture and other items required 

for weddings 

· Exclusive to affluent Waikato & BOP regions 


Peter McAdam 021 841 691 

peter.mcadam@linkbusiness.co.nz 

Ride On Mowing Contractor $170,000 


· Consistent cash surplus of $90k+ 

· 3-4 days per week 

· Simple work, quality mowers 

· Work from home, no overheads 


Peter Redward 027 492 0453 

peter.redward@linkbusiness.co.nz 

Hair Salon $99,500 

Whakatane 

· Hair Studio enjoys high foot traffic and visibility 

· Loyal customer base built over the years 

· Comes complete with top-of-the-line 

equipment 

· Experienced and skilled staff 


Ray Owens 027 840 9274 

ray.owens@linkbusiness.co.nz 

All LINK NZ offices are licensed REAA 2008

4 BAY OF PLENTY BUSINESS NEWS February 2024 

> THE PORTER REPORT 

A monthly update on the business 

world from leading writer David Porter 

CONTACT INFORMATION 

PUBLISHER 

Alan Neben, Ph: 021 733 536 

Email: alan@bopbusinessnews.co.nz 

EDITORIAL 

Alan Neben, Ph: 021 733 536 

Email: editor@bopbusinessnews.co.nz 

PRODUCTION – Copy/Proofs/Graphic Design 

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Email: clare@times.co.nz 

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Email: pete@bopbusinessnews.co.nz 

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Bay of Plenty Business News has a circulation 

of 8000, distributed throughout Bay of Plenty 

between Waihi and Opotiki including Rotorua 

and Taupo, and to a subscription base. 

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Bay of Plenty Business Publications specialises 

in business publishing, advertising, design, print 

and electronic media services. 

www.bopbusinessnews.co.nz 

In case you 

missed last 

month’s edition 

Scan to 

subscribe 

Going up in smoke 

> By DAVID PORTER 

One interesting consequence 

of the recent 

change of government 

in New Zealand was the 

outrage over health issues 

vented at the new coalition 

by some. 

Why? Because the coalition 

opted to use its tax take 

on cigarettes for purposes 

other than protecting local 

citizens from the widely 

known downsides of smoking 

cigarettes. 

I was part of 

a generation 

that 

David Porter 

considered smoking to be a 

perfectly acceptable pastime 

from teenage years on. And 

indeed, I was for many years 

a regular and often heavy 

smoker. For reasons I will go 

into below, I eventually managed 

to give up the habit. 

But what annoyed me 

most back when I wrestled 

with controlling my smoking 

was that, despite occasionally 

giving up cigarettes, or 

cutting down consumption, I 

was always drawn back to it. 

Indeed, at one point I managed 

to give up cigarettes 

for 18 months, only to start 

smoking again after having 

just one cigarette. 

A terrible toll 

I once worked for two 

years for the World Health 

Organisation in Geneva 

in a department that, 

amongst other things, 

was heavily involved in 

ways to help smokers 

try and cut down and so 

reduce the terrible toll 

that cigarettes take on 

them. 

I think it’s fair to say that 

smoking – and relapsing into 

bad habits – is a subject I 

know something about. 

It was then something of a 

surprise to hear the outgoing 

Labour government patting 

itself on the back because 

it had reduced smoking 

amongst the young. 

How was this done? 

Largely by persuading young 

smokers to switch from cigarettes 

to vaping. But the 

long-term health risks of vaping 

are not yet known, as the 

Asthma Foundation of NZ, 

amongst others, have pointed 

out. 

Research so far has found 

that vaping and second-hand 

vaping can irritate the lungs, 

increase coughing and 

worsen symptoms of respiratory 

conditions like asthma, 

says the foundation. 

And our experience of 

tobacco companies over the 

years has indicated that – as 

was the case with cigarettes 

– the companies are very 

aware of the addictive powers 

of nicotine. And they have 

proven through the decades 

to be remarkably deft at 

dodging criticism of the illhealth 

consequences of their 

products. 

The tobacco giants were 

quick to appreciate that, as 

cigarette consumption slowly 

declined in most countries 

worldwide, vaping was perfectly 

placed to take over. 

And, of course, vapes can 

contain significant quantities 

of addictive nicotine. 

The cute-looking packaging 

and attractive sounding 

names and flavours of vapes 

in a variety of colours are 

evidently very popular with 

young consumers. 

Our schools are already, 

according to multiple news 

reports, rife with conspicuous 

consumption of vape 

products. 

My own experience, for 

what it’s worth, is that the 

only way to escape from 

smoking, once you’ve decided 

to stop, is to never succumb 

to the “just the one for old 

time’s sake” justification. 

Sadly, nicotine is a perniciously 

subtle and addictive 

drug.

2023 PROPERTY MARKET REVIEW: 


Was 2023 the year of the 

property market correction? 

Total value of residential property listed 

down by $28.6 billion compared to 2022 as 

prices dropped and vendors paused. 

While Kiwi’s love affair 

with property is far 

from over, a review of 

realestate.co.nz data from 2023 

reveals it was a year where people 

sat on the sidelines, if they could. 

In 2023, $97,015,251,805 worth 

of property was put up for sale, 

which is the sum of asking prices 

on all residential dwellings listed 

on realestate.co.nz during the 

year. This was a substantial drop of 

22.8% from the $125,601,880,575 

listed in 2022. 

Down by almost a quarter 

compared to 2022, this decrease 

in total value was two-fold, with 

fewer listings coming onto the 

market and lower asking prices. 

Around 90,000 properties were 

newly listed during 2023, a drop 

of 12.1% on 2022. It was a year of 

record new listing lows, with the 

first seven months and December 

all recording the lowest number 

of new listings for the month in 16 

years of data*. 

At $895,289, the national average 

asking price was also down 

by 6.6% from $959,034 in 2022. 

This is the first time in more than 

ten years that the average asking 

price has dipped below the previous 

year. 

Sarah Wood, CEO of realestate. 

co.nz, says it was clear that people 

who didn’t need to sell property in 

2023 didn’t: 

“In a year of uncertainty 

around economic conditions, 

ongoing interest rate hikes, and a 

cost-of-living crisis, it’s not surprising 

that fewer Kiwis decided to put 

their homes up for sale last year. 

Equally, falling price headlines 

likely made any opportunistic sellers 

pause in anticipation of better 

times to come.” 

Fewer options for 

buyers in every region 

All of our 19 regions had fewer 

new listings in 2023 than in 2022. 

Buyers in Gisborne had the 

least choice, with the smallest 

number of new listings and the 

biggest year-on-year decrease for 

the second year in a row. 

Across the region, just 361 new 

property listings came onto the 

market during 2023, a whopping 

36.4% drop on the previous year. 

Sarah says low supply didn’t 

increase prices in the region: 

“Interestingly, we’ve seen low 

supply levels for a couple of years 

in Gisborne, but the average asking 

price for the region was back 

by just over 4% year-on-year. It’s 

likely that extreme weather events 

affecting the region in early 2023 

are continuing to hamper market 

activity.” 

After Gisborne, Wellington 

(down by 24.0%) and Wairarapa 

(down by 19.5%) experienced the 

most significant declines in new 

listings last year. In contrast, Coromandel, 

Nelson & Bays, Marlborough, 

Canterbury, and Southland 

were the regions least impacted, 

with new listings in each region 

decreasing year-on-year by less 

than 5%. 

While fewer homes came onto 

the market and changed hands, 

$1,200,000 

$1,000,000 

$800,000 

$600,000 

$400,000 

$200,000 

$0 

there was no waning Kiwis’ interest 

in property. 

The number of New Zealand-based 

property seekers 

active on realestate.co.nz in 2023 

was up by 6.5% compared to 2022. 

Popular regions 

exempt from market 

correction 

While most regions across New 

Zealand experienced falling 

prices, some standouts continued 

to command higher prices. 

West Coast, Central Otago/ 

Lakes, and Marlborough were the 

only three regions to see year-onyear 

average asking price growth 

in 2023. 

Our most affordable region, 

West Coast, had the largest yearon-year 

increase of 6.1% but 

NATIONAL 

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 

Average asking price 

New listings 

160000 

140000 

120000 

100000 

80000 

60000 

40000 

20000 

remained the only region below 

$500,000, with an average asking 

price of $467,361 for 2023. 

On the contrary, Central Otago/ 

Lakes, which sits at the opposite 

end of the price scale, continued 

to buck the trend of falling prices 

in 2023 with a 12-month average 

asking price of $1,463,453 in 2023, 

(up 1.9% on 2022). 

In July, the region became the 

first in New Zealand to surpass a 

$1.5 million average asking price. 

By December 2023, it hit a record 

high of almost $1.6 million. 

Sarah says prices in Central 

Otago/Lakes have been trending 

upward since the beginning of 

2022: 

“Touted as one of the most 

naturally beautiful places in the 

world, property within Central 

Otago/Lakes seems exempt from 

market conditions as demand continues 

to soar. 

We know from buyer search 

data that a significant amount 

of interest comes from offshore, 

and it may be that favourable 

exchange and interest rates mean 

these buyers have more to spend 

than many New Zealanders.” 

The regions to experience the 

biggest falls in asking prices in 

2023 were Auckland (back by 

9.5%), Wellington (back by 9.0%), 

and Coromandel (back by 6.8%). 

Sarah adds that while it’s common 

to see the bigger centres like 

Auckland and Wellington affected 

by market cycles, Coromandel’s 

spot within the top three could 

be down to the weather events, 

which effectively cut off parts 

of the region for several months 

during the year. 

*Excluding April 2020 due to 

national Covid-19 lockdown 

0


NEW YEAR, NEW ME 

Like most people, my year 

traditionally begins with a 

proclamation. 

“This year is going to be 

different.” 

“I am going to be different.” 

“I’m going to do things differently 

and I’m going to think 

differently.” 

I don’t call these statements 

‘New Year’s resolutions’; In my 

experience New Year’s resolutions 

typically involve announcement 

of unrealistic expectations 

resulting in inevitable failure. 

As many crash-dieters will 

tell you, by 1 February you end 

up knee-high in salt and vinegar 

chips and beer having starved 

yourself into miserable submission 

over the preceding four 

weeks – not the best way to start 

a new year. 

The concept of a New Year’s 

resolution also begs the question, 

“If I’m going to change what I 

do from 1 January, why didn’t I 

change sooner? Why did I wait 

until 1 January to make my ‘road 

to Damascus’ proclamation? … 

… and why, oh why, did I 

proclaim it publicly to all and 

sundry?” 

At least if you keep your New 

Year’s resolution to yourself, you 

only need to justify your inevitable 

failure to yourself. 

By announcing your resolutions 

to other people you may as 

well have your business cards 

reprinted to read, Bob Brown, 

Loser and change your online 

profile space to say, click here to 

see a failure. 

In the realm of New Year’s resolutions, 

there are the obvious 

fails everyone seems to be able to 

do well. My track record in this 

space is exemplary. Consider my 

2024 scorecard to date: 

• Do more exercise (failed 3 January 

2024, entire day spent on 

couch) 

• Drink less alcohol (failed 1 

January 2024 and the succeeding 

6 days) 

• Eat healthier food (failed 6 

January 2024, chocolate) 

• Buy fewer takeaways (failed 

5,7,9 January 2024: miscellaneous 

cravings) 

• Work harder (fail: not 

attempted) 

• Eliminate spending on stupid 

things (succeeded 8 January 

2024: credit card declined) 

Contrast and compare strategy 

number two: commit to do 

nothing differently from last 

year – it’s hard to fail with this 

strategy. 

I admit, this may seem rather 

negative. Although ‘the power of 

positive thinking’ is usually the 

motivator – e.g. be positive … you 

will join the gym and go every 

day for the entire year – think 

about it … seriously there’s a fail 

looming! 

Instead, I recommend ‘the 

power of no thinking’: don’t do 

anything rash (and definitely 

don’t commit to new regimes at 

11:59pm on 31 December), then 

sit back and celebrate the failure 

you just averted. The adrenalin 

rush of a near-miss can be 

exhilarating. 

In the same way experts recommend 

not going to the supermarket 

to shop on an empty 

stomach, I also recommend not 

making New Year’s resolutions 

on a generally ‘feel-good’ day like 

New Year’s Eve. Instead leave it 

for 24 hours and see how you feel 

about that gym workout at 3pm 

on New Year’s Day … see what I 

mean? 

I believe the same rules apply 

to business strategies, or realignment 

programmes as I like to 

call them when I want to sound 

knowledgeable by using BS 

(Business Syntax). We shouldn’t 

be picking an arbitrary date at 

which we decide we are going to 

treat our customers better; We 

shouldn’t turn a new leaf on the 

first day of the financial year and 

start being responsible employers 

on 1 April – I mean that date 

is problematic from a credibility 

perspective at the best of times – 

surely we should have been aiming 

to treat customers well and 

be caring employers all along … 

shouldn’t we? 

Nothing wrong with assessing 

our performance, deciding 

where we can improve and then 

implementing changes, but there 

> At risk of sounding too-Harvard, continuous 

improvement is an actual business theory, a 

process of making small incremental changes that 

add up to significant results based on deliberate 

observation of current processes. Kaizen, the 

continuous improvement method, originated in 

Japan. 

should not be an allocated time 

of year at which we do it – it 

should be a constant, continuous 

process. 

At risk of sounding too-Harvard, 

continuous improvement 

is an actual business theory, a 

process of making small incremental 

changes that add up to 

significant results based on deliberate 

observation of current processes. 

Kaizen, the continuous 

improvement method, originated 

in Japan. 

HAVE YOU EVER 

NOTICED? 

BY ALAN NEBEN 

The reason many of us however 

end up making big changes 

to the way we run our businesses 

after we come back from our 

Christmas holidays is that the 

holiday period is the only time 

we get to think about the process 

without being interrupted with 

day-to-day problems and challenges. 

Some of my best business 

improvement ideas have come to 

me whilst floating in the pool at 

Denarau with a Fiji Bitter in my 

hand. 

In conclusion ladies and gentlemen, 

may I suggest to you all 

that if you want more business 

success and greater efficiency, 

take more holidays, turn off your 

phone more often, and make 

business improvement more continuous 

and less annual. That’s 

My Business Advice (MBA). 

Alan Neben is a Mount Maunganui 

local and experienced New Zealand 

publisher. His columns provide a 

light-hearted perspective on social 

changes effecting New Zealanders. 

Jarden’s local wealth management experts Sarah and Simon, will 

work with you to guide you toward your long term financial goals. 

Contact us 

Sarah Ashby: +64 27 211 0760 

Simon Bradley: +64 27 427 3899 

www.jarden.co.nz/wealth-management 

Jarden Securities Limited is an NZX Firm. Jarden Financial Advice 

Provider Disclosure statement is publicly available at 

www.Jarden.co.nz.Jarden is not a registeredbank in New Zealand.


Setting a path for growth 

The Tauranga City Council Commission’s priorities for the first half 

of 2024 are straightforward – finalise a 2024-34 long-term plan (LTP) 

which will set-out a pathway to manage Tauranga’s ongoing growth; 

and to facilitate a successful return to elected governance. 

> By ANNE TOLLEY, TAURANGA COMMISSION CHAIR 

Adopting the LTP will be 

one of the Commission’s 

last significant actions on 

behalf of the city, so it’s important 

that we get this right. 

Community consultation on 

the draft plan resulted in close to 

2,200 submissions covering the 

range of topics set-out in the LTP 

consultation document. 

All of those submissions will 

be considered during the forthcoming 

hearings and deliberations 

processes, but it’s important 

to note that this is not a ‘popularity 

contest’. 

A key function of good governance 

is to make decisions which 

are in the best long-term interests 

of the community, even if 

they might not be supported by 

a majority of submitters, and to 

clearly explain why a decision 

has been made. 

That last point is particularly 

relevant. One of the reasons the 

Commission was appointed by 

the Government related to the 

inability of successive elected 

councils to make good decisions 

on behalf of the whole community, 

and then to justify and stick 

to those decisions. 

Fast-growing cities like ours 

need to invest in the infrastructure 

and community facilities 

needed to accommodate growth, 

maintain service quality and 

retain the lifestyle qualities residents 

expect. 

That requires incisive and 

decisive governance – civic leadership 

which is able to make the 

right decisions and, if the logic 

and long-term benefits are clear, 

not be swayed by the ‘noise’ that 

sometimes accompanies those 

decisions. 

In that regard, it’s absolutely 

appropriate to acknowledge the 

maturity of the business sector 

and its leadership, which have 

largely supported successive 

moves over the past two years to 

> It’s hugely important for the future of 

Tauranga Moana that we have an elected 

council where the majority of members 

recognise that the decisions made to 

address the city’s growth challenges and 

inadequate community facilities 

should not be undone. 

bring the city’s commercial rates 

more into line with those in other 

major centres, despite the significant 

cost that has involved for 

commercial ratepayers. 

The fact that the sector recognised 

it needed to contribute 

more if the city’s challenges 

were to be addressed is greatly 

appreciated. 

The draft 2024-34 LTP includes 

the proposed introduction of a 

new industrial rating category 

and we will be carefully weighing 

all of the submissions on that proposal 

before making a decision. 

The references to civic leadership 

above are of course a key 

aspect of the city’s election process, 

which is scheduled for 20 

July this year. 

It’s hugely important for the 

future of Tauranga Moana that 

we have an elected council where 

the majority of members recognise 

that the decisions made to 

address the city’s growth challenges 

and inadequate community 

facilities should not be 

undone. 

After more than a decade of 

wavering governance commitment, 

we are now heading in the 

right direction, but we need leadership 

which will stay the course 

and guide the city’s long overdue 

development plans though to 

a successful conclusion. 

As I noted in last 

month’s column, if you 

believe you could be 

part of a strong and 

constructive governance 

team and 

you are committed 

to the future of 

Tauranga Moana, 

please consider 

putting yourself 

forward for election 

in July. 

TOHUNGA WHAKAIRO RĀKAU 

CLIVE FUGILL RECOGNISED 

Proudly providing expert advice and 

adding value to projects across the 

Bay of Plenty since 1940. 

To experience Cheal’s award winning service, 

contact us today. 

New Zealand Māori Arts & Crafts Institute Tohunga Whakairo Rākau Clive Fugill has been made 

a companion of the New Zealand Order of Merit for services to Māori Art. He was in the first ever 

intake of tauira (students) in 1967. Here he stands (Front: third from the left) with the 44th , 45th 

and 46th intakes of tauira. 

After nearly six decades at the New Zealand 

Māori Arts & Crafts Institute, Tohunga 

Whakairo Rākau (Master Carver), 

Clive Fugill was recently made a companion 

of the New Zealand Order of Merit for 

services to Māori Art. 

Featuring in the 2024 New Year 

Honours list, 74-year-old Clive is very 

humble. 

“The message came through on email. 

I was actually quite shocked. I never 

expected that … when I studied it, I 

couldn’t believe it because it’s just under 

a knighthood,” he said. 

He was nominated by Te Takapū o 

Rotowhio (National Bone and Stone Carving 

School) graduate Ihaia Ryan, supported 

by Te Puia | NZMACI. 

+64 7 349 8470 | info@cheal.co.nz |


Reflecting on the past 

and predicting the future 

A 

new year brings the opportunity 

to reflect on what 

has passed and inject new 

energy and purpose into what is 

coming next. Undoubtedly, 2023 

was another year of challenge 

for the IT industry. Economic 

headwinds fanned by a post 

Covid readjustment and major 

armed conflicts continued to put 

the global industry under pressure. 

Here, this was compounded 

by political uncertainty which 

seemed to put many businesses 

into a holding pattern taking a 

‘wait and see’ approach to making 

big decisions. The overarching 

feeling is that it was a year of 

consolidation and riding out the 

storm. 

As we have moved into 2024, 

despite the continued financial 

and political challenges, opportunities 

are presenting themselves 

in most business areas and 

success or failure could hinge 

on how well the underpinning 

and emerging technologies are 

embraced. 

Technology trends for 

2024 

The key themes of AI, cybersecurity 

and sustainability are hot topics 

in the IT industry right now. 

While they are familiar themes, 

the speed of change continues 

to accelerate so it is essential for 

all businesses to keep abreast of 

them. 

Unless you have been living 

under a rock, you will be aware of 

the explosion in the mainstream 

use of AI. People are increasingly 

using AI tools, such as ChatGPT 

and Microsoft Copilot, daily. At the 

recent Canalys APAC conference 

I attended, one keynote speaker 

went so far as to say that if you 

are an executive in a business 

and you are not using one of these 

AI tools, you might as well resign. 

A bit of a dramatic statement, but 

their point was that your competitors 

will increasingly be using AI, 

and with the speed and efficiencies 

that AI brings, if you are not 

using it you will be left behind ... 

very quickly. 

Whether we like it or not AI 

is here to stay with many analysts 

predicting its use will have 

a more profound effect on human 

life than the introduction of the 

internet. 

Cybersecurity 

Cybersecurity remains one of the 

most important elements of the 

technology landscape. Cyberattacks 

and the cybercrime industry 

continue to grow rapidly with 

the predicted cost of global cybercrime 

this year over $9.5 Trillion 

USD according to Cybersecurity 

Ventures. For perspective, that’s 

forty times larger than NZ’s entire 

2023 GDP! 

TECH TALK 

BY MIKE BELL 

Businesses and individuals 

are constantly being targeted by 

a myriad of scams and sophisticated 

cyberattacks. Tools will 

continue to develop to tackle 

the ever-growing threat, and the 

interweaving of AI in both cyberattack 

and defence will accelerate 

progress in this area. 

Sustainability is a key concern 

for the tech industry as it attempts 

to balance the present and future 

needs of people, business, and 

the planet. AI is seen as a tool to 

enhance sustainability and make 

life more efficient. However, AI 

also poses environmental risks, 

such as generating large amounts 

of e-waste, consuming more 

energy and natural resources, 

and emitting more greenhouse 

gases. The environmental impact 

of an AI query is quite staggering 

but varies depending on factors, 

such as the AI model’s size and 

complexity, the data centre’s efficiency 

and location, and the electricity’s 

source and mix. 

Finally, here in Aotearoa New 

Zealand the imminent opening of 

the Microsoft and AWS datacentres 

is also creating a huge buzz. 

The ability to retain data in-country 

will enable businesses and 

organisations to meet data residency, 

security, and compliance 

requirements. There will also be 

an improvement in performance 

with users accessing public cloud 

data faster. 

With all of the above topics 

there is a huge amount to explore 

and unpick. We will elaborate 

further in future Tech Talk columns 

over the coming months. 

Mike Bell is the CEO at Stratus Blue. 

He can be contacted at 

mike@stratusblue.co.nz 

2024: The year of progress 

> By JAMES DENYER, WESTERN BAY OF PLENTY MAYOR 

It was a tough year for many 

in 2023, with rising costs of 

living and severe weather 

events. However, there is a quiet 

optimism that 2024 is shaping up 

to be a more positive year as economic 

conditions improve and 

we enjoy a cracking summer. 

We have some exciting projects 

which we will be progressing 

this year. 

Construction will start on the 

development of 26 elder housing 

units at Heron Crescent in 

Katikati. The funding we have 

received from government and 

the contract that was awarded 

late last year means that Council 

will significantly improve our 

provision of housing for some of 

the most vulnerable in the community. 

It also puts the overall 

portfolio on a much stronger 

financial footing, given that the 

new units are fully funded from 

external sources. 

It will be exciting to see the Te 

Puke Spatial Plan progress, which 

ultimately will guide how Te Puke 

grows in the future. We will be 

involving the community from 

the start of this planning process 

to ensure it is done the right way. 

We want to know what is important 

to the people who live there, 

what needs improving, what 

should stay the same and what 

other facilities are needed. 

Construction of the roundabout 

for the State Highway 2/ 

Ōmokoroa Road intersection 

will also be kicking up a gear. 

James Denyer 

The upgrade will help improve 

safety at the intersection and 

also unlock critical new housing 

potential in Ōmokoroa. 

Our decision to defer adoption 

of the Long Term Plan (LTP) 

until September was supported 

by legislation proposed by the 

new government, recognising 

the uncertainty and change local 

government faces. This deferral 

has also allowed Council to stand 

back and see what other councils 

are looking at in terms of future 

rate rises. 

Finding ways to cut costs but 

not services is a perpetual challenge 

for councils. Unfortunately, 

it is clear that almost all councils 

will have large rate increases this 

year as the effects of inflation bite 

and the costs of essential infrastructure 

are factored in. The 

infrastructure needed will vary 

by council, but most have some 

mix of repairing damage from 

severe weather, large increases 

in the costs of bringing roads up 

to scratch, adhering to higher 

standards for water assets and 

providing quality facilities for the 

community. 

It is important to live within 

our means and the best way we 

can do this is by finding out what 

projects in our District matter to 

people the most. This year we will 

be asking our community to join 

us in looking at the bigger picture, 

as we put together our Long Term 

Plan. 

We are committed to listening 

to what people have to say and 

doing the right things for the right 

reasons. 

But, again, it comes down to 

priorities. We will be asking, what 

is at the top of people’s lists? What 

are they prepared to live with… 

and without? 

There will be some big decisions 

to make, and the community’s 

input will be crucial. I look 

forward to hearing from you in 

due course. 

Kuhu mai koe hei āwhina i tō tātou mahi, kia panoni i te ao hei painga mō te iwi 

Seeking changemakers 

for awesome careers 

We’re well on the way to setting ourselves 

up to be a real future-focused District. 

So, if you want to do extraordinary 

things then come join us. 

I’m a dog whisperer 

(Animal Services) 

I’m a TikTok 

trendsetter 

(Social Media) 

I’m an architect of fun 

(Playground Designer) 

Be the change that matters. 

westernbay.govt.nz/careers


Farmer Autovillage expands 

Farmer Autovillage has hit 2024 firing on 

all cylinders, by announcing it has opened a 

brand-new service centre in Pāpāmoa. 

The perfect addition to its 

existing branches at Mount 

Maunganui and Whitianga, 

the concept of offering clients a 

one stop shop for their vehicles 

is something that Farmer Autovillage 

has identified as an important 

part of its ideology. 

Having hit its 30-year trading 

anniversary in 2021, the subsequent 

years have been focused not 

just on showroom upgrades, team 

development, business growth 

and the community, but ways in 

which it can offer improved value 

to its customer base. 

One aspect of a more streamlined 

service that has come to the 

fore repeatedly has been the ease 

of access for vehicle maintenance 

for clients. With this in mind, the 

team at Farmer Autovillage fasttracked 

a move to find an additional 

location from which to roll 

out a fully operational service 

centre. 

In terms of geographical 

requirements, they pinpointed 

Pāpāmoa, and secured the perfect 

address from which to establish a 

secondary service centre. Located 

just off Enterprise Drive/Parton 

Road at 64 Market Place, the new 

site offers customers the same 

level of expertise that they currently 

receive at Hewletts Road, 

and across the entire Farmer 

Autovillage list of brands. 

It is staffed by familiar faces 

from the Hewletts Road centre; 

Mason Dawson is the Pāpāmoa 

Service Manager, Bella Einarsdottir 

the Service Advisor. 

Making up the technical team; 

Audi / Volkswagen / Škoda Expert 

Technician Brendon O’Brien, 

Nissan / GWM / MG Expert Technician 

Nick Curle, along with 

Indika Loganathen and Pradeep 

Kumara. Together they bring over 

60 years of combined experience. 

From a family business point 

of view, it’s an exciting expansion 

– the beauty of Farmer Autovillage 

is that it maintains a boutique 

business feel despite being 

an expansive venture. 

For the team, the value is in 

not just providing world class 

showrooms but knowing that 

behind the international standard 

is a group working together 

to ensure that customers feel 

comfortable picking up the phone 

to ask for help, whether it be to 

find a towbar or because they 

have a kerb damaged wheel. 

With a group mentality rooted 

Farmer 

Autovillage 

Service Centre 

Pāpāmoa 

team 

in core values, everyone at each 

tier is on the same page – and all 

are pumped at the prospect of an 

additional location. 

In terms of what is being 

offered from the Pāpāmoa site, 

customers – both existing and 

new – will be pleased to find that 

on their doorstep is a state of the 

art, fully fitted service precinct. 

An authorised service agent 

for Nissan, Volkswagen, Audi, 

Skoda, Subaru, Jeep, Ram, Cupra, 

Seat, MG and GWM, as well as 

welcoming all other makes and 

models, the centre offers total 

vehicle care – from warrant of fitness, 

to mechanical repairs, tyres, 

alignments and balancing. 

A Hunter 3D laser alignment 

machine (the latest in wheel technology) 

takes the capabilities of 

the centre to the next level. The 

service abilities are also fully 

equipped to deal with both electric 

and hybrid models, and EV 

chargers are available. 

Of course, the Pāpāmoa building 

is not just built to repair and 

maintain your vehicle to the same 

standards as the Mount site but 

provides exceptional amenities; 

courtesy options cover not just 

loan vehicles but local shuttles 

and EV scooters. 

Experience has shown that 

some customers love to pop to 

the shops or whip home, others 

prefer to relax while waiting – 

with this in mind there is a small 

customer lounge with a coffee 

machine, free WIFI and a business 

office for those who want to 

crack on with their workday. 

Mike Farmer, group managing 

director, says, “At Farmer Autovillage 

nothing is ever a problem. 

We aim to provide a stress-free 

experience, which is a key component 

of the companywide Autovillage 

ethos. If you are only 99% 

satisfied, we are not. Our aim is 

you are 100% satisfaction.” 

Already taking reservations 

for all makes and model in New 

Zealand, customers can secure a 

time using the Farmer Autovillage 

online booking experience, 

where it’s possible to pick a day 

and time that fits with their schedule 

or via the main phone line on 

07 578 6017, and then requesting 

Pāpāmoa as the service location. 

An Amarok deal 

you can’t miss 

2.9% p.a. finance and a free 3-year service plan * 

Special offer 

For a limited time, get a 2.9% p.a. finance rate and a free 3-year service plan* when you 

drive home in a new Amarok Life or Amarok Style. With 3.5 tonne towing, a 12 inch 

infotainment touchscreen and 5-star safety ANCAP rating, this is a deal you don’t want 

to miss out on. 

For sales contact 

Keith Andrews – Volkswagen Brand Manager 

keitha@farmerautovillage.co.nz | 021 195 3029 

116 Hewletts Road, Mount Maunganui 

farmerautovillage.co.nz 

Michael Bambury - Sales Specialist 

mbambury@farmerautovillage.co.nz | 027 5182633 

*This Volkswagen Finance 2.9% p.a. interest rate offer is fixed for the 36-month term of the loan and applies to all new Volkswagen Amarok Life and Style vehicles financed before 29 February 2024 (or while stocks 

last), and requires a minimum deposit of 20% of the Maximum Retail Price. A PPSR fee of $10.35, a monthly maintenance fee of $2, a UDC loan fee of $130 and a dealer origination fee will apply (your dealer can 

tell you their applicable fee). Offer excludes Volkswagen Guaranteed Future Value contracts and any residual payment. Volkswagen Finance is provided by UDC Finance Limited. UDC’s lending criteria and standard 

terms and conditions apply. Offer includes a free 3-year/45,000km (whichever comes first) Service Plan.


PEOPLE 

> STUDENT PROGRAMME 

> NEW 

APPOINTMENTS 

ANDREW MORAES 

Mayor Tania Tapsell has announced 

the successful appointment of Andrew 

Moraes as the new Chief Executive for 

Rotorua Lakes Council. 

“Our Chief Executive plays a crucial 

role in ensuring that we can deliver a 

better future for Rotorua. We are excited 

to have a leader as competent as Andrew 

joining us to do so.” 

Currently the General Manager of 

Operations & Delivery at Taupō District 

Council, Mr Moraes is a Chartered 

Engineer and a graduate of the INSEAD 

Global Executive MBA Programme. His 

responsibilities at Taupō include Transport 

Infrastructure, Water Management, 

Events, Venues, Parks, Reserves and the 

Programme Management Office that 

delivers Council’s major Capital Expenditure 

projects. 

Prior to moving to New Zealand, his 

professional career included extensive 

international experience in business, 

commercial developments, and organisational 

leadership. 

Mr Moraes and his family will be relocating 

to Rotorua prior to starting on the 

11th of March. 

Mayor Tapsell said “While we completed 

this recruitment process, we 

have been very grateful for the 

invaluable leadership 

and support from 

our Interim Chief 

Executive, Gina 

Rangi. 

“She will 

continue as the 

Interim Chief 

Executive until 

Andrew begins, then 

return to her Group 

Manager role as 

Manahautū 

Te Arawa 

Hourua – 

Te Arawa 

Partnership. 

ALISON THOMPSON 

In December Tourism Bay of Plenty 

announced the appointment of new 

Finance Manager, Alison Thompson. 

Alison is a chartered accountant 

who’s recently worked at large global 

corporate organisations and also has 

10 years’ experience in finance roles 

on various boards and committees. 

Her appointment follows the retirement 

of Angela Cosgrove, who finishes 

her decade-long tenure at 

Tourism Bay of Plenty to 

pursue other interests. 

“I’m looking forward 

to working in 

a local organisation 

that’s focused on being 

positive about the wonderful 

location we live 

in, and learning of places 

and activities I didn’t 

know existed,” 

she says. 

WESTERN BAY SUMMER STUDENTS: 

Surveying, sampling 

and social media 

Creating maps, taking water samples and filming TikToks with the Mayor 

are just some of the tasks Western Bay of Plenty District Council’s Summer 

Students have been keeping themselves busy with. 

The Council’s Summer Student Programme 

offers an opportunity for 

students to get valuable hands-on 

experience, an insight into what Council 

does and a taste of potential career paths 

they could follow. 

This summer, 11 paid positions were 

filled, assisting the building services, 

compliance, communications, water services, 

library, emergency management 

and information technology teams. 

For most of the successful students, 

it is their first paid employment in their 

chosen fields of study. 

“It’s a fantastic opportunity for both 

the students and Council,” says Head of 

People and Capability Darren Crowe. 

“The next generation will play a huge 

role in creating new solutions that make 

our communities’ lives better. Having 

these great young minds on board brings 

different insights and energy. 

“Whether it’s responding to climate 

change, helping deliver affordable housing 

or growing authentic Te Tiriti based 

relationships, as a Council we’re committed 

to making the Western 

Bay the best it can be, and our summer 

students are helping us to address 

the important issues facing our community, 

while hopefully inspiring them to 

pursue a career with Council when they 

finish their studies.” 

Paris Allum, who has just completed 

a Bachelor of Science with the University 

of Waikato majoring in Environmental 

Science, has been helping out the Compliance 

Support Team. 

“I have been amazed by how much 

goes on behind the scenes at the Council. 

There are so many people who are passionate 

and working hard to make the 

community a better place for everyone 

in it – there are so many different areas 

all working towards one goal and I think 

that’s really cool,” says Paris. 

“I would definitely recommend it to 

other students. It provides you with new 

skills, introduces you to new people and 

gives you an insight into how many different 

jobs there are out there for your 

degree. It has eased some of my worries 

about what I want to do in the future as 

you learn there are more opportunities 

than you realise.” 

Zac Hemmings, who is halfway 

through a Bachelor of Civil Engineering 

with Honours at the University of Canterbury, 

and Daniel Guilford, who has 

just finished his first year of a Bachelor 

of Environmental Engineering at the 

University of Waikato, have both joined 

the Water Services Team for the summer. 

“Most days I’ve been getting out in 

the field doing sampling and surveying. 

It’s really interesting and a great opportunity 

to get an introduction to so many 

fields of work that are available after 

graduation,” says Daniel. 

Zac says he is enjoying applying the 

skills he’s learnt at university and being 

able to work on real-life projects. 

“When you’re studying full time, it can 

be hard to see how what you’re learning 

can actually be applied in a real-life scenario. 

Working with engineers who specialise 

in water services is interesting as 

I have studied the processes and done 

sampling before, but the capital works 

side is different altogether. It will set 

me up well to continue my studies, with 

experience in what it’s like to work as a 

civil engineer.” 

In the Communications and Engagement 

Team, Brooke Wilson has been 

busy behind a camera making council 

staff TikTok famous. 

“Every day has been so different, 

going out into the community, creating 

social media posts, editing, and basically 

anything to do with creating content,” 

says Brooke, who is studying towards a 

Western Bay Summer Students, from left, Brooke Wilson, Daniel 

Guilford, Zac Hemmings, Paris Allum and, Ashleigh Keach. 

Bachelor of Commerce at the University 

of Otago, majoring in Marketing and 

Accounting. 

“It’s so valuable, learning about how 

digital marketing systems are used in 

real life, and the strategy and branding 

that happens behind the scenes. It’s been 

super interesting and beneficial.” 

For Ashleigh Keach, who is gaining 

experience with Council’s Building Services 

team, it holds “special significance” 

as it is her first job related to her studies, 

having just graduated from Te Herenga 

Waka—Victoria University of Wellington 

with a Bachelor of Architectural Studies. 

Next year she will return to Wellington to 

start her Master’s of Urban and Regional 

Planning. 

“The practical experience I’m acquiring 

here is immensely valuable. University 

has undoubtedly equipped me with 

knowledge, but the on-the-job learning at 

the Council surpasses it,” says Ashleigh. 

“I highly recommend it. Not only 

do you acquire invaluable knowledge, 

but it’s also your gateway into the professional 

arena. Earning while gaining 

essential experience for personal growth 

is a fantastic perk. And the opportunity 

to forge lasting friendships and establish 

connections with seasoned professionals 

is invaluable. These connections can play 

a crucial role in your journey ahead.” 

Hayley Grieve, Michael Kean, Grace 

Camplin and Melanie Arron have also 

been employed by Council as Customer 

and Library Services Summer Students, 

while Matthew Adlam is working in IT 

Support and Jordan Sadlier in Emergency 

Management. 

For those interested in future Summer 

Student opportunities, Western Bay 

of Plenty District Council advertises the 

positions in October each year, with the 

programme running from November to 

February.


CULTURE 

> THE HISTORIC VILLAGE 

UNIQUE SPACES MADE 

FOR GREAT EVENTS 

In the heart of Tauranga, The Historic Village weaves a tapestry of history and 

community spirit, transcending the ordinary to become a hub of creativity and 

celebration. With five distinctive indoor venues – The School House, Durham Barracks, 

The Village Hall, The Village Cinema, The Village Chapel, and five outdoor spaces, this 

vibrant community space offers unique and versatile venues for a variety of events, 

both professional, commercial, and private. 

> WHAT’S ON 

The Historic Village will be bustling with 

a variety of events this month, kicking 

off with a Waitangi Day Festival on 6 

February celebrates Aotearoa’s cultural 

heritage. 

The Village will be lit up for the Chinese 

New Year Festival on 24-25 February 

brings the vibrant traditions of the 

Lunar New Year to life, highlighting the 

beautiful historical buildings. 

The distinct character of The Historic 

Village’s indoor venues adds a 

touch of something extraordinary 

to any event. These unique spaces and 

their unique stories embody the lively 

community Village atmosphere. From 

small gatherings to community events, 

The Historic Village venues create a 

space for connection. 

The School House: 

Stepping into The School House, relocated 

in 1975 and recently refurbished, 

this 1913 relic infuses scholarly charm 

into events. Equipped with a kitchenette 

and modern meeting facilities, it 

accommodates up to 20 guests, providing 

a space for educational workshops, lectures, 

and intimate gatherings. 

Durham Barracks: 

Steeped in historic military tradition, this 

recently refurbished space accommodates 

up to 20 guests. Ideal for weddings, 

team days, and corporate functions, it 

emanates a timeless ambience. Complete 

with a kitchenette and air conditioning, 

it balances historic charm with modern 

comfort. 

The Village Hall: 

A majestic venue, hosting up to 150 

guests, showcases historical grandeur. 

With a built-in bar and commercial 

kitchenette, it exudes an inviting ambiance 

perfect for weddings, conferences, 

and community events. 

The Village Cinema: 

An intriguing gem, doubling as both 

cinema and event space. Ideal for film 

screenings, presentations, and themed 

parties, it accommodates up to 60 

guests in a beautiful art deco setting. 

Armrests that transform into tables for 

1. The Village Amphitheatre. 2. Durham Barracks. 3. The Village Cinema. 4. Front Lawn. 

laptops or wine glasses add a touch of 

cinematic magic. 

The Village Chapel: 

A serene interdenominational beauty, 

offering a tranquil setting for weddings 

and intimate gatherings. Seating in traditional 

pews and adjacent to the Village 

Amphitheatre, this beautiful chapel 

accommodates up to 60 guests, providing 

a space for reflection and celebration. 

In good weather, The Historic Village 

outdoor spaces are the place to be! 

With five versatile outdoor event 

spaces for gatherings of all sizes, there 

are options to suit every event. From 

small get-togethers to larger celebrations, 

these spaces offer practical versatility 

without compromising on atmosphere. 

The Village Amphitheatre: 

Surrounded by native trees, this expansive 

open area features built-in terraces 

and a 5 x 3-metre stage, creating 

a stunning setting for outdoor setting 

for events. Sitting next door to the Village 

Chapel, the Amphitheatre is a popular 

location for outdoor weddings and 

presentations, it caters to 120 guests for 

ceremonies. 

Front Lawn: 

Situated at the primary entrance of the 

Village, the Front Lawn offers a delightful 

public open space. Pairing it with the 

Village Hall or the Jam Factory enhances 

indoor events with a touch of outdoor 

charm and welcome open space for 

guests. 

Forresters Lawn: 

Photos 

Katie Cox 

A level, medium-sized lawn coupled with 

an outdoor stage, complete with power 

outlets and incredible mural art, makes 

Forresters Lawn a great choice for bands 

and performers seeking an outdoor 

space to perform. 

March unfolds with diversity with the 

Tauranga Fringe Festival on 9 March 

injecting creativity and avant-garde 

performances into the atmosphere. 

The Tauranga Multicultural Festival on 

23 March celebrates the rich tapestry 

of cultures, fostering unity and understanding, 

and the month ends with Tauranga 

Jazz Festival’s Jazz Village on 29 

March bringing a fun, vibrant festival 

atmosphere to the Village. 

Chamber of Commerce Business After 

5 members are invited to have a drink 

and explore the five venues spaces on 

6 March. 

Village Green: 

This sizable outdoor space is tailor-made 

for festivals and larger gatherings 

and has the capacity to be cordoned off 

for exclusive ticketed events. With its 

manicured grounds, the Village Green 

is a multipurpose space for event planners 

seeking a vibrant blend of nature 

and festivity. The Village Green has 

hosted a tapestry of memorable experiences, 

from music festivals to cultural 

showcases. 

Village Square, Main, 

Market & Brook Streets: 

All the solid surfaces lining The 

Village streets are open for reservations. 

A prime choice for markets or to complement 

the Village Green for grander 

events, these spaces offer versatility for 

hosting expansive gatherings. 

Enquire at historicvillage.co.nz 

or call 07 571 3700.


CULTURE 

> FLAVOURS OF PLENTY FESTIVAL 

CELEBRATING 

THE TASTIER SIDE 

OF LIFE IN TOUGH TIMES 

> SPECIAL FOCUS 

The women who are bringing businesses together and showcasing them in an award-winning way 

(from left) Suzy Spear, Loretta Crawford, Rae Baker, and Stacey Jones. Photo/Katie Cox Photography 

What should you do when you have a region which is rich in horticultural abundance, 

where innovation and the desire to stand out are fast becoming the hallmarks of progress? 

The all-female Flavours of Plenty 

Festival team has been nailing 

the answer, with the second iteration 

of their foodie festival earning two 

coveted titles at the recent New Zealand 

Events Association (NZEA) awards. 

They’re now busily preparing to release 

the programme and tickets for the 2024 

festival, which will be held in April. 

Loretta Crawford, Suzy Spear, Stacey 

Jones, and Rae Baker enthusiastically 

seized the baton when Tourism Bay of 

Plenty first identified that the coastal 

region’s ‘place to plate’ offerings were an 

essential part of its DNA, with untapped 

potential to attract more visitors, especially 

during the quieter seasons of the 

year. 

What no one could have foreseen was 

the havoc that Covid would then wreak 

on the tourism, hospitality, and events 

sectors. 

The first Flavours of Plenty Festival 

in 2022, and the second, held last year, 

proved a test of grit as the sectors struggled 

with gathering limits and travel 

restrictions which were quickly followed 

by serious staff shortages. 

The 2023 festival’s double NZEA win is 

a testament to the value and vibe that the 

Flavours of Plenty Festival has brought to 

the region, right when it needed it most. 

“It’s been a privilege to help celebrate 

the resilience and entrepreneurship that 

we have in the Bay. Our whole foodie 

community has contributed and come 

together to put on this festival. 

“It benefits everyone it touches, 

whether it’s the Bay of Plenty producers, 

the restaurateurs, the attendees, or 

the regional reputation. It’s a fantastic 

leverage opportunity for our place and 

I’m very proud to work on behalf of 

Tourism Bay of Plenty to produce it,” 

says Festival Director Rae Baker. 

Head of Destination Marketing at 

Tourism Bay of Plenty, Loretta Crawford, 

says the cornerstone of the festival has 

been the establishment of a Flavours 

of Plenty collective, ably led by Stacey 

Jones. It’s a unique passion group which 

has united the region’s foodie and hospitality 

sector. 

Stacey’s no stranger to the limelight, 

having won plenty of fans and some 

national awards while at the helm of 

Kitchen Takeover and more recently 

starting up her new culinary business, 

Secret Sauce. But she’s been happy to 

aim bigger, supporting and enabling the 

area’s other unique food businesses to 

create a fresh new regional identity. 

“I work with producers and growers 

to help build capacity, lead regular 

meetups where the community can connect 

and collaborate, deliver stories and 

creative content that drives our reputation, 

consistently push our sustainability 

goals, and foster partnerships for development 

in the culinary tourism sector,” 

Stacey says. 

“I felt very strongly that to build our 

reputation as a culinary destination, we 

needed a destination event that brought 

our foodscape together and made locals 

proud of the amazing food we had here. 

Every other city had something apart 

from Tauranga – so the launch of the 

Flavours of Plenty Festival was very 

timely!” 

Senior Marketing Executive at Tourism 

Bay of Plenty, Suzy Spear, now 

spends the bulk of her time immersed 

in work that supports the Flavours of 

Plenty collective and its annual festival. 

“I really enjoy the fast-paced nature 

of working in the events industry, so 

the opportunity to combine that with


CULTURE 

> FLAVOURS OF PLENTY FESTIVAL 

Ticketholders at the last festival enjoyed 

the chance to be the beekeeper and savour 

fresh honey and mead during Kitchen 

Takeover’s Bee First Apiaries event. 

my passion for food, as well as my marketing 

skills, has ticked all the boxes,” 

Suzy says. 

Suzy creates and manages the marketing 

and collateral for the festival, 

consistently shares information with its 

stakeholders, organises sector networking 

events, creates and distributes the 

Plates of Plenty Challenge ingredient 

boxes, and diligently reports back to the 

all-important funders. 

“The momentum the festival has built 

in such a short amount of time, including 

having been recognised as the best 

lifestyle event in the country, has been 

no small feat. There are so many moving 

parts and the details are always changing,” 

Suzy says. 

Rae, who harks back to Edinburgh, 

was previously best known in New 

Zealand for directing two back-to-back 

Queenstown Winter Festivals. She says 

the challenge is always the same – securing 

big enough budgets to ensure that 

popular festivals can continue. 

“The Flavours of Plenty Festival’s 

main objective is to nourish visitation to 

a wide area, which is not always the top 

of the list for a sponsor as they may want 

a more direct return, and funding often 

comes in the form of seed funding which 

dissipates over time. This is a challenge. 

Even though our double award-winning 

festival is a fantastic leverage opportunity 

for our wider place, it doesn’t come 

without costs,” she says. 

> It’s been a privilege to help celebrate the resilience and 

entrepreneurship that we have in the Bay. Our whole foodie 

community has contributed and come together to put on this 

festival. It benefits everyone it touches, whether it’s the Bay 

of Plenty producers, the restaurateurs, the attendees, or the 

regional reputation. It’s a fantastic leverage opportunity for our 

place and I’m very proud to work on behalf of Tourism Bay of 

Plenty to produce it.” 

– FESTIVAL DIRECTOR RAE BAKER 

Rae has an annual contract with the 

festival, as part of her own Rebel Female 

events consultancy business. She works 

with the festival team to develop the strategy 

and tactical plan and, from an operational 

standpoint, she’s the contact for 

anyone who wants to submit and hold 

an event during the festival programme. 

“I source funding for the festival, manage 

our centralised ticketing, procure 

and maintain sponsorship agreements, 

manage stakeholder relationships, keep 

a keen eye on our sustainable footprint, 

risk management and budgeting, produce 

and host our flagship event (Battle 

of the Snack), create agreements with 

our Plates of Plenty Challenge entrants, 

contribute to PR, marketing and design 

decisions, and do all the many other 

enjoyable tasks that make up the festival,” 

she says. 

The programme and tickets for the 

2024 festival will be launched on 16 

February and Loretta expects attendees 

will be able to choose from 45 different 

foodie events across the 4-14 April dates. 

Twenty-five eateries have also signed up 

for the Plates of Plenty Challenge. 

“It’s a great feeling to work on a project 

that supports so many local businesses. 

We’re building our reputation as 

a foodie destination nationally and internationally, 

and this means that we’re 

working with lots of media and partners 

like Tourism New Zealand,” she says. 

“I’m the ‘Flavours troubleshooter’. 

I’m there to remove roadblocks, support 

the team, and advocate for the project at 

a governance level. 

“Flavours of Plenty is an eco-system 

which brings together growers, suppliers, 

producers, retailers, restaurants, 

and foodie lovers, and that’s what really 

makes the festival a winner. Knowing 

this, and having the backing of our 

board, GM and key stakeholders, is 

really essential and exciting in terms of 

what we’re trying to achieve.”


> WOMEN LEADING BAY BUSINESS 

LOCAL GOVERNMENT 

Diversity top focus for Toi Moana 

Toi Moana Bay of Plenty Regional Council is well 

positioned with its gender balance at the executive 

level when compared to other New Zealand 

organisations, ensuring it’s on the right path towards 

cultivating a safe, diverse and inclusive workplace. 

The council has committed to 

working with Champions for 

Change – a group of 55 New Zealand 

CEOs and Chairs, each with 

a personal mission to accelerate 

inclusive and diverse leadership 

in our workplaces. Toi Moana 

joined the programme in 2020, 

providing the organisation with 

a way to benchmark and monitor 

its progress in this area. 

Toi Moana Chief Executive 

Fiona McTavish said the results 

from the latest Champions for 

Change report were positive 

news for the council. 

“We will continue to build on 

our focus of being a truly inclusive 

workplace, that reflects the 

diversity of the communities 

we serve, both now and in the 

future,” Ms McTavish said. 

“During the next year some 

examples of our focus on inclusion 

are to work with our people 

to develop further flexible 

working options, establishing a 

network of inclusion champions 

and a focus on enhancing our 

recruitment process so that it is 

truly inclusive and brings out the 

best in all our people and potential 

new colleagues.” 

The report highlighted that 

Toi Moana achieved gender balance 

in its leadership and senior 

management and is very close to 

achieving gender balance in all 

other categories. 

Currently at the executive 

level Toi Moana has four females 

and three males, while across 

the organisation 33 leaders are 

Chief Executive Fiona McTavish with General Managers 

Karen Aspey, Kataraina O’Brien and Namouta Poutasi. 

female, and 54 male. “Research 

shows that organisations that 

harness the knowledge, skills and 

diverse experiences of a wide talent 

pool come out on top.” 

She said Toi Moana is aware 

that by being representative of 

the community it serves, the 

opportunity it has of making 

an impact on that community 

increases. 

“Our focus now is on building 

an inclusive workplace for all of 

our people to thrive, building on 

being representative of our communities, 

and through this work 

we aim to reflect the region’s 

diversity.” 

Visitors to 

Regional Parks 

99,288 

Number of public 

transport trips taken 

2.73 M 

Natives seedlings 

planted for 

environmental 

protection 

1.3+ M 

Pollution 

hotline calls 

responded to 

2,300+ 

Learn more about the 

mahi your rates help pay 

for at boprc.govt.nz 

EXPORT 

Comvita: Unlocking nature’s secrets 

Dr Jackie Evans is the Chief Science Officer for Comvita (NZX:CVT), the global 

leader in Mānuka honey with 650+ staff across eleven countries worldwide. 

Growing up in Cornwall, England, 

surrounded by nature, Jackie 

developed a lifelong passion for 

the natural world. It was unsurprising 

then, that she pursued a 

career in Life Sciences, first completing 

a degree in Microbiology, 

then a PhD in Virology. “I was very 

fortunate to study for my PhD in 

London at one of the world’s leading 

HIV research laboratories,” 

she reflects. 

However, Jackie felt her true 

calling lay beyond the confines of 

a laboratory, a decision that led 

her to pursue a Pharmaceutical 

Industry career leading global 

HIV and Cancer clinical trials at 

GlaxoSmithKline and Amgen. 

“For me, science isn’t real until 

it’s helping people in the world. 

My pharma years taught me that 

consumer focus, and collaborating 

with world-leading clinicians 

and researchers, is key to delivering 

meaningful outcomes.” 

Dr Evans joined Comvita in 

2017, at its market support centre 

in Paengaroa. “Many of the world’s 

medicines today were initially 

sourced from nature, so joining 

Comvita, with its global presence 

and long history of uncovering the 

Science of Nature, was a great 

fit.” With more than 2,000 natural 

compounds, Mānuka Honey 

is a powerhouse of bioactivity. 

It’s unique, scientifically proven, 

antimicrobial and wound healing 

properties made it famous, catapulting 

Comvita’s MediHoney TM 

Wound Gel and Dressings into 

global hospital usage. 

As Chief Science Officer, Dr. 

Evans sits on Comvita’s Global 

Leadership Team and is advancing 

the science behind Mānuka 

Honey, Propolis, and Olive Leaf 

Extract TM , to enable the acceleration 

of its long-term growth 

strategies. Comvita invests over 

$5 million annually in R&D, surpassing 

the rest of the industry 

combined. She also sits on the 

Unique Manuka Factor Honey 

Association (UMFHA) Board. 

David Banfield, Group CEO 

applauds Jackie’s impact, stating, 

“Jackie joined our leadership 

team back in 2020, bringing her 

unique skillset, utilising expertise 

from Big Pharma and world class 

academia to Premium Natural 

Health and Wellness at Comvita.” 

Under Jackie’s leadership 

Comvita has expanded its health 

research to include Digestive 

health, Immunity, Cardiovascular 

Health and Antimicrobial Resistance. 

Comvita is currently nearing 

the end of its first phase of 

clinicalresearchonLepteridine TM , 

a patent-protected natural compound 

found only in Manuka 

Honey that inhibits inflammatory 

>> Dr Jackie Evans in the lab 

pathways in Gut Disorders. 

Jackie is excited about the 

future. “The research we are doing 

today is poised to create an even 

more exciting Science enabled 

chapter for Comvita, and I count 

myself very lucky to be leading 

such an incredible team of scientists, 

and being part of a talented 

leadership team, helping to heal 

and protect the world using pure 

and potent products from nature.” 

World Leader 

in Mānuka Honey * 

AWARDED BEST 

GROWTH STRATEGY 

Deloitte Top 200 Awards 

*Unique Mānuka Factor Honey Association, 2022.

WOMEN LEADING BAY BUSINESS 


RECRUITMENT 

Knowing the 

culture of 

businesses 

When it comes to identifying talent, there is a 

team of specialists in the region whose focus on 

relationship building has made them stand out 

over the last 16 years – so much so that they have 

become the go-to HR partners for some of the 

region’s most successful organisations. 

Talent ID Recruitment founder 

Kellie Hamlett is proud of those 

relationships, which she sees as 

an endorsement of their team’s 

professionalism and the complete 

package they offer, from 

compiling position descriptions, 

advertising the role, to shortlisting 

candidates, psychometric 

testing, and negotiating terms. 

“A number of the businesses 

we work with have trusted us to 

place their entire teams,” she 

says. 

“And when they grow, or 

change they automatically come 

back to us because they know 

we will place the right person in 

the right role, adding capability 

to their team. We can do that 

because we understand their 

culture.” 

“In that respect, I guess we are 

like business partners.” 

Talent ID is a regionally based 

recruitment consultancy with 

offices across the Bay of Plenty, 

Waikato and Hawke’s Bay regions. 

Kellie started Talent ID in 2007 

with the goal of offering specialist, 

high-level services to clients 

nationwide from a regional location. 

The company has a very 

personalised approach to recruitment 

and has years of expertise 

>> Linda Macpherson, Bex Temple, Kellie Hamlett, Aleesha Kemp, Holly Oppers 

recruiting high level management 

roles to the regions and broadening 

the reach of their recruitment 

drives. 

“We know the employment 

market well. We are forward 

thinking and use the most up-todate 

technology to offer a complete 

recruitment service to both 

candidates and clients. This 

gives businesses the best shot at 

fulfilling roles and frees them up 

to focus on their core business,” 

she says. 

Talent ID has a team of six, 

all women. They opened a new 

Hawke’s Bay office in July 2023, 

undeterred by the dramatic 

fallout from the cyclone in the 

region that year. 

Kellie recalls she was very 

philosophical at the time: “We 

knew there was going to be a 

rebuild, and we knew there was a 

need down there.” 

“Our partnership approach in 

the regions is reassuring during 

uncertain times. It reminds us 

of our long-term commitment to 

the regions, and that it benefits 

everyone.” 

“When we partner with our 

clients, we get to know them well 

and know their culture. We consistently 

offer them more than 

what they would achieve recruiting 

on their own. That’s why they 

come back to us.” 

Want time to keep 

enjoying summer? 

Search new talent... 

talentid.co.nz 

REGIONAL INVESTING 

Ko te whaea te 

takere o te waka 

Mothers are the hull of the canoe 

Delivering sustainable intergenerational 

returns to its shareholder, 

through responsible 

asset management is the remit 

of Quayside, the commercial 

investment arm of Bay of Plenty 

Regional Council. Established in 

1991 to hold the Port of Tauranga 

shares. 30 years later, Quayside 

is a diversified investment fund 

manager with total group assets 

of $3.3 billion. 

The Quayside wāhine are the 

heartbeat and the backbone of 

the organisation, woven throughout 

a multidisciplinary team, 

holding roles within operations, 

legal, finance, projects and 

marketing. 

Mel Manley, GM Operations 

joined Quayside in 2021, in a 

newly created corporate services 

role encompassing people and 

culture, information technology, 

marcomms and business planning. 

The appointment signalled 

a maturing of the organisation, 

welcoming Mel’s warm, stable and 

steadfast approach to leadership 

and operational excellence. With 

a strong career across people 

and culture, Mel has held several 

senior executive roles drawing on 

her innate ability to drive process 

improvement, problem-solve 

and support strong commercial 

outcomes. It’s this, alongside 

her genuine care for the whenua 

and people, that makes her a real 

asset to the Quayside team. 

The straight-shooting, queen 

of negotiation, Suzanne Casey, 

Legal and Risk Manager, brings 

an extensive background in construction 

disputes, commercial 

and insurance litigation. As Quayside’s 

in-house legal counsel and 

risk expert she works closely 

with the Property and Investment 

teams supporting transactions 

and asset management, whilst 

overseeing all legal, risk and 

compliance aspects, to ensure 

Quayside meets its legal and regulatory 

obligations and is best 

positioned for success. 

Office Mum, Executive Assistant, 

Project Coordinator and 

general wizardess are some of 

the titles Glenda Dufaur goes by. 

>> Grace Hakaria, Suzanne Casey, Glenda Dufaur, Mel Manley and Nicole Stafford 

This multi-hat-wearing whaea 

provides executive business support 

to Quayside’s CEO, Board 

and SLT across operational, 

employee, health and safety 

workstreams, in addition to 

working closely with iwi partners 

and stakeholders in the coordination 

of key projects. 

Financial Accountant, Nicole 

Stafford draws on significant 

experience in Chartered Accountancy. 

Her role at Quayside 

focuses on financial reporting, 

encompassing quarterly reporting 

for the Group, preparation 

of financial information for the 

interim report and annual report 

publications. A true team player 

who enjoys growing the capability 

of staff within the team and 

finding ways to utilise technology 

to streamline processes and gain 

efficiencies. 

Grace Hakaria, Marketing and 

Engagement Manager comes 

to the business with experience 

across local government, 

corporate and private SME. Her 

role provides creative, strategic 

marcomms and brand advice 

and delivery for Quayside and 

its wholly-owned subsidiaries, 

including the Rangiuru Business 

Park. A descendant of Ngāti Raukawa 

and Te Aitanga-a-Māhaki, 

Grace advocates for inclusive iwi 

partnerships and integrating Ao 

Māori perspectives within Quayside’s 

corporate practices. 

Mauri Ora Roa | Invested in our Future 

www.quaysideholdings.co.nz


> WOMEN LEADING BAY BUSINESS 

LAW 

The Law Shop 

A resilient evolution with new leadership and 

purposeful premises 

In the dynamic legal landscape of 

Rotorua, The Law Shop, a wellknown 

all-female legal team, has 

undergone significant transformationsoverthepastyear,heralding 

a new chapter in its esteemed 

history. Amidst these changes, 

the firm remains committed to 

its hallmark no-fuss approach 

to legal matters, coupled with a 

friendly and open communication 

style that has endeared it to clients 

over the years. 

Owned by Paula Yakas since 

September 2008, The Law Shop 

has been a cornerstone of the 

Rotorua legal community, providing 

sound advice on a myriad 

of property-related and business 

matters. After briefly expanding 

its services in 2014 to include 

a family law team, the firm bid 

farewell to this chapter in 2023, 

returning to its roots and focusing 

on its core strengths – expert 

advice on residential and commercial 

property, relationship 

property, Wills and Enduring 

Powers of Attorney, estates, buying 

and selling businesses, and all 

business matters. 

In a pivotal move, senior solicitor 

Macheala Forbes has assumed 

a directorial role, bringing fresh 

energy and expertise to The Law 

Shop’s leadership. Simultaneously, 

the firm has embraced a 

change in premises, relocating 

away from the bustle of town to 

a thoughtfully designed office 

space that prioritises collaboration, 

efficiency, and enhanced 

>> Paula Yakas, Adele Ransley, Machaela Forbes and Liz Yakas 

client engagement. Situated in 

a landmark location with ample 

parking, this move symbolises 

The Law Shop’s commitment 

to creating a conducive environment 

for both its team and 

clients. 

Specialising in business and 

property law, The Law Shop’s 

team navigates the complexities 

of the legal landscape, particularly 

in response to recent 

government changes affecting 

tax on home sales, investment 

property taxation, lending criteria 

adjustments, pre-approvals, 

and tenancy laws. The firm’s commitment 

to a holistic approach 

shines through, as its team 

actively listens to clients’ needs, 

asking pertinent questions and 

providing personable, individualised 

legal solutions. 

The Law Shop takes pride in 

its robust team of experts who 

genuinely care about their clients. 

Their steadfast commitment 

to delivering timely and 

accurate legal advice, devoid of 

unnecessary jargon and at a fair 

price, remains unwavering. Clients 

can trust The Law Shop for 

a no-nonsense, solution-focused 

approach to their legal matters. 

As The Law Shop embarks 

on this new chapter with revitalised 

leadership and purposeful 

premises, it steadfastly upholds 

its core values of client-centricity, 

inclusivity, and excellence 

in legal services. The all-female 

team, with their no-fuss attitude 

and friendly, open communication 

style, remains dedicated to 

navigating the complexities of 

legal matters. The Law Shop in 

Rotorua is poised to continue its 

legacy as a trusted legal partner, 

serving the Bay of Plenty region 

with unwavering dedication and 

expertise. 

Proudly serving our community 

from our new offices at 

170 Ranolf Street, Rotorua 

Call us on 0800 LAW SHOP or visit www.thelawshop.co.nz 

ACCOUNTING & ADVISORY 

Determined to change perceptions 

Valerie Rowe-Mitchell, who operates one of the region’s most successful 

business advisory firms, Emerald Business Advisers Limited, regularly sees a 

pattern at the start of the calendar year: 

“The January-February period is 

often a difficult time from a cashflow 

perspective – our thinking is 

often retrospective: ‘I had plenty 

of cash in November, and now, 

come February, I’m really feeling 

the squeeze on cashflow.’ ” 

Valerie emphasises the importance 

of a comprehensive annual 

plan, adopting what she terms a 

“helicopter view.” This approach, 

though daunting for some, is 

grounded in her philosophy: “If you 

don’t know where you’re heading, 

you’ll likely end up off course.” 

She encourages business 

owners to envisage their business’s 

future over the next 12 

months, considering aspects like 

customer growth, staff expansion, 

revenue increases, or maybe 

even starting a new venture. This 

broader perspective distinguishes 

Valerie and her team 

at Emerald Business Advisers 

from conventional accounting 

services. 

“There’s a typical, often unfavourable 

view of accountants,” 

she observes. We aim to redefine 

this perception by being helpful, 

knowledgeable, and technologically 

savvy.” 

Valerie advocates for a broader 

approach beyond mere financials. 

“Focusing solely on this month’s 

numbers is insufficient. Our philosophy 

is to engage in proactive 

questioning and planning, 

addressing the broader objectives 

and ambitions of business 

owners.” 

Valerie believes that now is a 

good time to ‘sit down and take 

stock’. This often means encouraging 

clients to appreciate how 

far they have actually come and 

get excited about the future! 

“We proudly acknowledge the 

resilience and innovation displayed 

by many of our clients, 

who have successfully navigated 

through the challenges of Covid- 

19, economic upheavals, and the 

climate events of 2023.” 

As an accountant, she feels 

passionately that her role is not 

>> The Tauranga team at Emerald Business Advisers 

simply to generate the financials 

and formulate strategies; it is 

also to empower her clients as 

individuals. 

Valerie’s approach is holistic: 

“Your own happiness is a crucial 

part of the planning equation – if 

you’re low on energy how can you 

be a good business operator and 

achieve success if other parts of 

your life are weighing you down?” 

Valerie’s role is supportive and 

affirming: “I’m here to reassure 

clients that they can achieve their 

goals, and I’m willing to provide 

guidance every step of the way.” 

Call today 07 579 5777 for 

Accounting, Taxation and Business Advisory 

www.emeraldbusiness.co.nz

WOMEN LEADING BAY BUSINESS 


FINANCIAL SERVICES 

Passionate about wealth creation 

By Sarah Ashby, 

Wealth Management 

Adviser, Jarden 

Having started my career in 

financial services back in 2005, 

I could never have anticipated 

where that career would take me. 

Early on, I was fortunate to participate 

in client meetings with 

Wealth Managers, an experience 

that ignited my passion in this 

field. It was then that I knew this 

was what I wanted to do. Over the 

years, I have taken opportunities 

leading me through various 

regions, roles, and firms, ultimately 

bringing me to my current 

position at Jarden in Tauranga. 

I am passionate about working 

with clients to build investment 

portfolios that have real 

significance in their lives. I completed 

my MBA from the University 

of Waikato back in 2010 and 

my thesis focused on improving 

financial literacy, specifically in 

adult investment. This is a topic 

that is still front of mind for me 

today, emphasising the importance 

of empowering all Kiwis to 

understand and prioritise their 

financial goals. I am committed 

to sharing my knowledge to help 

others manage their wealth. 

One of things I love best about 

my role is the opportunity to build 

relationships with clients. While 

some interactions involve one 

off transactions, the majority 

evolve into long-term relationships. 

Over time, I get to know my 

clients really well, understanding 

their investment needs as well 

as understanding who they are 

as people, and what makes them 

tick. I always look forward to client 

meetings and hearing about 

developments in their lives. 

Another aspect of my job that 

I enjoy is portfolio construction, 

particularly building portfolios to 

withstand the test of time. Flexibility 

is important to consider, 

as any good financial plan should 

adapt to changing personal circumstances. 

I really enjoy the 

process of selecting assets and 

tailoring them to each client’s 

unique profile. 

As the decades roll on, the 

financial landscape is always 

evolving and becoming more 

complex, with more things to 

consider when planning our 

financial future. Managing cash, 

income, and expenses now 

extends to considerations such 

as KiwiSaver accounts, retirement 

planning investments, 

direct bonds and shares, and 

real estate, both residential and 

commercial to name a few. I love 

guiding my clients through the 

financial landscape, and helping 

to ensure it all makes sense and 

that they understand there is a 

reason for everything they do. 

Being part of the team introducing 

Jarden to Tauranga fills 

me with pride. Engaging with 

the community, I enjoy sharing 

insights into who we are at 

Jarden, our mission, and the 

>> Sarah Ashby 

approach we take. It is my pleasure 

to contribute to fostering 

awareness and understanding of 

our role within financial services. 

This article has been prepared by Jarden Securities Limited (Jarden) which holds a licence issued by the Financial Markets Authority to provide a financial advice service. The information in this research solely relates to the companies and investment opportunities specified within. The nature 

and scope of any financial advice included within that research are limited to generic and non-personalised commentary about that investment only, such as the performance and the investment outlook of the company concerned. Any such commentary does not take into account any individual’s 

particular financial situation, objectives, goals or risk appetite. We recommend that you seek financial advice that is specific to your circumstances before making any investment decision or taking any action. No fees, expenses, or other amounts will be payable for the provision of any 

financial advice in this research report. However, if you act on any information or advice contained in this research report, a brokerage fee (and other fees such as an administration and custody fee) may be payable to Jarden. For fees payable for brokerage and other services provided by Jarden, 

information on our complaints and dispute resolution process, and the duties applicable to us for providing financial advice, please see our publicly available disclosure statement at https://www.jarden.co.nz/our-services/wealth-management/financial-advice-provider-disclosure-statement 

Strong investment decisions built on trust 

www.jarden.co.nz 

Jarden Securities Limited is an NZX Firm. Jarden Financial Advice Provider Disclosure statement is publicly available at www.Jarden.co.nz. Jarden is not a registered bank in New Zealand. 

IP LAW 

IP specialist fosters client success 

James & Wells intellectual property partner, Tonia Brugh, weaves her Pasifika background 

and culture into her unique way of working with her clients. 

Tonia is a dual qualified trade 

mark and intellectual property 

specialist, with over 20 years of 

domestic and international experience 

advising clients in this 

area. 

Based in the James & Wells 

Tauranga office, Tonia also has 

significant experience in the 

entertainment and IT sectors, 

including a unique perspective 

given her working with some of 

the largest US media technology 

companies such as Apple Corp, 

Warner Bros. and Google across 

their UK and European matters 

before bringing her significant 

expertise to the Bay of Plenty. 

Tonia also offers IP expertise 

in indigenous rights, privacy and 

data protection and sovereignty 

as well as commercial contracts. 

She focuses on long-term connection 

and authentic relationship 

building, placing people 

and connection at the forefront 

of everything she does. Tonia 

walks with her clients for their 

whole journey – she works to 

empower her clients to succeed 

on their own merit and supports 

them along the way. Tonia’s aim 

is to build a foundation of understanding 

and an opportunity of 

empowerment without always 

having clients being worried 

about legal costs. 

Tonia is passionate about 

youth mentoring and facilitates 

free workshops for students at 

schools in the IP/creative space, 

including educating in the protection 

of taonga such as carvings, 

waiata, and weaving, ensuring 

future generations of Māori 

and Pasifika have the tools they 

need to protect their creative 

work. 

She works with Rangitira and 

youth via talks and workshops 

to show that there are multiple 

options when considering 

careers. Tonia wants to empower 

communities to see that there is 

a place for everyone across multiple 

professions: especially law. 

She is working hard to change 

the perception of “lawyering”, 

and that you don’t have to change 

your value set in order to be a 

successful lawyer. Tonia shows 

young people that it is possible to 

be a successful lawyer by weaving 

culture and working together. 

Tonia also assists a number 

of Māori Boards in a pro-bono 

capacity, including supporting 

Te Aka Māori Dictionary and 

working with Māori owned television 

and content company Long 

White Cloud Productions. Tonia 

also co-chairs the Pacific Island 

Trust Bay of Plenty (PIC BOP) 

and supports a whole of family, 

wraparound service to community 

using Pacific models of care, 

which is turn creates pathways 

for our communities to thrive. 

Tonia always lets her clients 

shine and take the lead to drive 

their projects and voice. She is 

very humble and takes a behind 

the scenes approach to client 

matters. You would not know that 

>> Tonia Brugh 

she guides, mentors and strategically 

advises a number of prominent 

international personalities, 

as she walks respectfully beside 

her clients and allows them to 

shine.


SILENCE IS DEADLY 

Many of us have returned to work in 2024 praying to whatever deity we 

ascribe to that this year will not be the festering boil it was last year. 

Now we are through the 

election, the roads are 

all fixed (insert sarcastic 

emoji here), there isn’t another 

scary mystery disease, and the 

tourism industry seems to have 

had its non-consensual holiday 

cancelled, we have cause for 

hope; But the scars and skidmarks 

of the freshly fought financial battle 

remain. 

Most sectors seem to be slowly 

recovering, and those which 

didn’t make it are being respectfully 

buried. But the full force 

of the collateral damage is now 

being felt. 

Usually, at this time of the 

year, weight-loss pertains to 

becoming less-jiggly following an 

adamantly exclaimed new year’s 

resolution. But in business it can 

be a streamlining of non-essential 

roles, downsizing of premises or 

cutting of less profitable offerings 

from services. 

Basically, we have had a couple 

of years to see what our true 

minimum operating expenses are 

– the fish tanks from the office, 

the beers on Friday and the new 

directors car each year have, for 

many, become things of the past. 

Although this is bad, it’s not 

the worst part. The worst part is 

people are actually dying in the 

aftermath of what has occurred 

globally. 

According to MATES in Construction 

NZ (a suicide prevention 

charity), one person in the 

construction industry takes their 

own life every week. This is not 

okay. 

I have spoken to many of my 

construction clients about this 

and they have all said that the 

worst part of owning a construction 

company is sometimes letting 

one of your employees who’s 

now a great mate go and watching 

them and their family suffer 

and wonder if it was your fault as 

the boss. 

Not being able to pay suppliers 

or subcontractors may 

also end entire social circles, 

break-up families, and decimate 

mental health through the perceived 

loss of mana and reputation, 

not to mention the more 

immediate issues such as losing 

a family home, liquidation and 

bankruptcy. 

I am no psychiatric professional 

(or even an enthusiastic 

amateur), but after 20 years in 

the credit management industry 

I think there is something 

that we can do … actually two 

things: TALK and LISTEN. 

Of course my first advice is, if 

you can pay, then do pay. If you 

are genuinely in a position, for 

whatever reason, that you can’t 

pay a creditor when due, TALK 

TO THEM! 

Make the call that you want 

put-off the first one you make; 

Be honest and calm and discuss a 

realistic pathway forward; Do this 

with each party you are not able 

to pay; Have the slightly uncomfortable 

conversation now rather 

than the angry one later – the 

creditor will feel better with communication, 

a plan in place and 

feel respected that you are open 

and honest with them. 

Also, they may know someone 

who can help, such as a credit 

management specialist with salt 

and pepper hair and a monthly 

article, or a business finance advisor, 

a tender procurement wizard 

or another helpful provider. 

Money won’t kill you, but 

stress will. Not talking does not 

help. 

We had a client not so long 

ago who I met with in his office. 

He looked stressed, tired and 

like he did not want to be there. 

I put aside my notes and asked 

him what was really going on as 

I would like to see if I could help. 

He told me what was going on, 

how his personal life had suffered 

and that he really wasn’t enjoying 

life. 

I asked what would solve it. He 

said, “$230k to magically appear 

in my account so I don’t need to 

sack my two mates. I need them 

for the big project in six months, 

but if I keep them on we won’t 

make it six months. I also need a 

business mentor to show me how 

to run more efficiently and profitably 

– I seem to do a lot of work 

for not much money.” 

He had tried all the ways he 

could think of, so I asked him 

what his mates suggested. He 

said, “I haven’t told anyone, it’s 

too embarrassing.” 

I excused myself and called a 

business lending specialist that I 

know and trust who came to the 

office immediately. I introduced 

them and left. 

The next day the $230k was 

CREDIT CONTROL 

BY NICK KERR 

in the bank, the business mentor 

was hired and week later we met 

again and the change in him was 

astounding. You never know who 

could hold the answer to your 

particular issue, and you won’t 

find out if you don’t ask. 

I have attended the funerals of 

far too many good people who did 

not talk and ask for help through 

embarrassment, pride or fear. 

Please talk – I promise it won’t kill 

you. 

Just a thought 

If you need to talk, please call 

the MATES in Construction’s 

24/7 Helpline, 0800 111 315 

Nick Kerr is a credit management 

consultant with NJK Advisory and 

director of International Private 

Investigations Ltd. He can be reached 

on 021 876 527 and nick@nzipi.com 

SPONSORED 

GIVE BACK AND GET BACK 

BEFORE MARCH 31 2024 

Did you know that charitable donations made before 

31 March 2024 qualify for a 33.3% tax credit this year, 

up to the amount of tax paid. 

That makes the months of February 

and March a great time to give back to 

the region where you live. Many people 

will be working on their plans for the 

end of the financial year and considering 

their giving goals, making it a great 

time to consider becoming an Acorn 

Foundation donor. Our donors gain 

real pleasure from seeing their gifts at 

work. 

Acorn Foundation Chair and Senior 

Partner at Findex Tauranga, Michelle 

Malcolm says, “We find that our clients 

have favourite causes that they love 

to support, and this time of year we 

remind them to give now to take advantage 

of this year’s 33.3% tax credit.” 

We know that some advisors are 

uncomfortable beginning a giving conversation 

with their clients, unsure 

how this discussion might be taken. 

When appropriate, raising the subject 

of charitable giving provides a significant 

opportunity for your client and 

the community. The staff at the Acorn 

Foundation can help you frame the 

questions that ensures each client can 

fulfil their charitable goals. 

Acorn has invaluable and in-depth 

knowledge about the local charities 

in our community that need support. 

Over the past 20 years, Acorn’s staff and 

volunteers have worked on important 

local issues and ensured their donors 

get the most out of their giving goals. 

Everyone has a cause that they are 

passionate about, and the 33.3% tax 

credit this year provides a nice incentive 

to act before 31st March 2024. 

Acorn 

Foundation 

Chair and 

Senior 

Partner 

at Findex 

Tauranga, 

Michelle 

Malcolm. 

For more information visit: www.acornfoundation.org.nz


POLAR PURSUIT: 

CONQUERING 

THE ARCTIC IN 

THE QUEST FOR 

PEAK POTENTIAL 

> EDITOR’S NOTE: 

This month you will notice a name change for Freddie 

Bennett’s hugely popular Mining Business Wealth 

column. The column has established a huge following 

in 2023. Our editorial team wanted a fresh new 

column title this year to better reflect his epic 2024 

Arctic adventure and the launch of his new Titan Sky 

programme. Welcome to HIGH PERFORMANCE with 

Freddie Bennett ... enjoy the inspiration! 

Bay of Plenty Business News will be posting updates 

on Freddie’s progress as he races across the Arctic on 

foot later this month. You can follow his progress at 

linkedin.com/company/bay-of-plenty-business-news 

facebook.com/bayofplentybusinessnews 

This month, Bay Business News columnist Freddie Bennett is 

undertaking the world’s toughest, coldest ultramarathon: Running 

300km across the frozen Arctic towards the North Pole. Discover 

his secret to how anybody can maximise their potential. 

worst thing about 

the Arctic is that you 

“The 

know it’s trying to kill 

you”. 

My blood turned to ice as the 

words of the safety instructor 

hung in the air like mist across a 

frozen lake. 

Not for the first time, I questioned 

my intention, desire … and 

sanity. No matter how many times 

I read and re-read the facts and 

figures of one of the most brutal 

races on the planet, it didn’t get 

any less scary. 

Running 300km in six days. 

Carrying all the food and equipment 

I’d need to survive. Temperatures 

of -50 degrees. Running 

across frozen lakes and 

over perilous mountain ranges. 

Polar bears. A 12,000 mile, 4-day 

journey to get to the start line. I 

should have gone to Fiji instead. 

Let’s face it, there are hundreds 

of excuses not to undertake 

this challenge. But there is ONE 

reason to strap on a pair [of snowshoes] 

and step forward into the 

ice: to prove that everyday people 

can do remarkable things. 

It’s about time 

HIGH PERFORMANCE 

WITH FREDDIE BENNETT 

When it comes to ridiculous challenges, 

this isn’t my first rodeo. 

I’ve run 300km across the 

scorching Sahara Desert and 

completed the world’s toughest 

ultramarathon. You’ll find me 

in the Guinness Book of World 

Records for my marathon running 

exploits. I perfected my ‘triathlete 

frown’ as I completed an 

Ironman. I even ran 100-miles 

non-stop through the wilderness. 

But I hate running. I am not 

a runner. I’m not good at it. I’d 

rather spend a month counting 

traffic cones on Cameron Road 

than spend an hour talking about 

heart rate zones or cadence or 

whatever else it is that runners 

talk about. 

I only run for two reasons: 

Firstly, it helps me look good 

naked. Secondly, because it saved 

my life. 

Polar opposites 

You see, I’m not supposed to be 

here. I’m not supposed to be 

doing any of this. I should be 

stuck in my old life, which was 

the total opposite to the existence 

I have now. 

Six years ago, I was living a life 

of quiet desperation, trapped in 

a mid-manager corporate role I 

hated. I could say that I hated the 

role, but the deeper truth is that I 

hated myself. 

Because I hated myself, I was 

terrible at setting boundaries and 

found it impossible to say “NO”. I 

also somehow achieved that magical 

crux of being overworked, 

burned-out, overwhelmed and 

constantly ‘too busy’ ... while 

simultaneously being a poor 

performer. 

This meant my confidence was 

shot to pieces, I drank too much, 

slept too little, constantly felt like 

an imposter in my own skin and 

couldn’t shift that ‘stuck’ feeling 

of, “I always thought life was 

going to give me something … 

more”. 

I was about to end it all when 

the sudden death of my father led 

me to taking my life into my own 

hands, and begrudgingly swapping 

the bottle for the running 

shoes. But this frozen challenge 

isn’t about crazy adventures or 

superhuman feats of endurance. 

It’s about TIME. 

And it’s not about me, it’s 

about YOU. 

Frozen out 

Your time is running out. The promotion 

you feel you’re not ready 

for. The new business you want to 

launch. The workshop you want 

to run. The relationship you want 

to start (or end). 

You’re putting it off. You’re 

telling yourself you don’t have the 

time, or the money. A few brave 

souls among you will admit it’s 

more of a confidence issue than a 

capacity issue. 

Either way, you’re not becoming 

who you know you can be 

at work or at home. Rather than 

stepping up, you’re putting your 

potential on ice. 

That’s why I’m undertaking 

this challenge – to prove to you 

that you CAN do the things you 

think you cannot do. This is a 

real-time demonstration of the 

fact that everyday people can 

achieve remarkable results. 

I’m not an athlete, an ex-Special 

Forces soldier or a privileged 

adventurer. I’m just a guy who – 

not so long ago – lacked the confidence, 

resilience, self-belief or 

structure to ‘step up’ in my career, 

my relationships or my life. 

But when it came to maximising 

my potential, one thing made 

all the difference. 

Breaking the ice 

The business world is full of ‘slogan 

dispensers’ muttering the 

same old things about ‘change’, 

‘mindset’ or ‘leadership’. 

I imagine there’s a factory 

somewhere where these individuals 

roll off the production line, 

but they’re not released into the 

wild until they can recite ‘Seven 

Habits of Highly Effective People’ 

off by heart. 

Companies invest in the training, 

the seminars, the books, the 

podcasts and the many, many, 

many so-called ‘coaches’ in their 

quest for information. 

They seek that missing, mythical 

piece of knowledge they 

believe will unfreeze the motivation, 

discipline and capacity 

of stretched-thin teams who 

appear frozen in the headlights of 

change. 

But knowledge is not what 

your teams need. Neither do they 

require motivation, inspiration or 

a kick up the backside. 

Yes, knowledge is important. 

But equally as important is the 

mindset to apply that knowledge, 

and the habits to keep applying it 

when it’s the last thing they feel 

like doing. 

And that’s why the most 

important ingredient is … action. 

Bold, imperfect action. 

Career-defining action. The kind 

of action that makes you feel a little 

scared. The kind of action that 

you don’t feel ready to take. 

But take action, we must. 

And that is why I will take the 

action one more time, as the only 

person in New Zealand to tackle 

the world’s toughest, coldest 

footrace… 

To prove to you, your team and 

your clients that it’s never too late 

to become who you were always 

meant to be. 

Freddie Bennett is a Guinness World 

Record holder, bestselling author 

and leads New Zealand’s most secret 

mastermind group, Titan Sky. He gets 

businesses unstuck, unshackled and 

unleashed. Freddie can be contacted 

at hello@freddiembennett.com


Initial franchisee training a 

crucial foundation for success 

There are a lot of things you only get to do once, like taking your first 

steps, your first words, or perhaps that first kiss. Not surprisingly, most 

of these will rarely be our best effort, but there is another first that you 

can and should be much better prepared for – this is the initial training 

you will receive before starting or taking over a franchised business. 

A 

franchised business can 

be an exciting and potentially 

rewarding venture. 

However the pathway to success 

in a franchised business is intricately 

tied to the effectiveness of 

the initial training provided to, 

and successfully completed by, 

the franchisee. This foundational 

phase sets the tone for the entire 

franchise operation, influencing 

business practices, customer service, 

and overall success. 

The franchise model offers 

entrepreneurs a proven business 

concept, operational support, and 

brand recognition in exchange 

for adherence to established standards 

and practices. For the franchisor-franchisee 

relationship 

to flourish it is imperative that 

the franchisee receives comprehensive 

training right from the 

outset. 

This training is not merely a 

formality but a strategic investment 

in the success and sustainability 

of the franchise system. 

Good franchisors understand 

that the success of their brand 

depends on the success of each 

individual franchisee. Consequently, 

they invest significant 

time and resources into crafting 

comprehensive and effective initial 

training programs. 

First and foremost, initial 

training serves as the bridge 

between the franchisee’s existing 

skills and the unique operational 

requirements of the franchised 

business. 

While franchisees may possess 

entrepreneurial spirit and 

business acumen, the specific 

processes of the franchise need to 

be imparted through systematic 

training. 

The initial training offered by 

a franchisor is a structured process 

designed to transfer knowledge 

and skills critical for running 

the business. The franchisee 

is equipped with the tools needed 

to replicate the success of the 

established business, ensuring 

a seamless and consistent experience 

for customers across all 

locations, and critically the basis 

of a successful business for the 

franchisee. 

Practical, hands-on training 

experiences are invaluable. Pairing 

new franchisees with experienced 

mentors or providing 

on-site training opportunities 

FRANCHISING 

BY NATHAN BONNEY 

allows for real-world application 

of theoretical knowledge. This 

mentorship model accelerates the 

learning process and instills confidence 

in franchisees. 

The initial training acts as 

a risk mitigation strategy, providing 

a standardized learning 

experience that minimizes the 

chances of errors and operational 

challenges. Through hands-on 

training, franchisees gain practical 

insights into potential pitfalls 

and acquire the skills to navigate 

them successfully. 

The success of a franchised 

business is intrinsically linked 

to the relationship between the 

franchisee and the franchisor. 

The initial training period also 

establishes the foundation for 

this relationship, fostering open 

communication, mutual understanding, 

and a shared commitment 

to success. 

The franchisee gains insight 

into the franchisor’s expectations, 

and the franchisor gains confidence 

in the franchisee’s ability 

to uphold the brand’s integrity. 

Franchisees who undergo 

thorough training are more likely 

to identify with the values and 

vision of the franchisor. This 

alignment fosters a commitment 

to maintaining brand integrity 

and upholding the standards 

set by the franchisor, ultimately 

contributing to the overall success 

and growth of the franchise 

network. 

Nathan Bonney is a director of Iridium 

Partners. He can be reached at 

nathan@iridium.net.nz or 0275 393 022 

Donations – the often 

forgotten tax benefit 

By and large, we New Zealanders are a giving 

bunch. Whether we are giving our time, money 

or things we no longer need, we do so without 

expecting anything in return. And when times 

are tough it seems that this brings out the best 

of us, with Givealittle reporting an 18% increase 

in donations in the 2023 year compared to 

2022, with a total $43.5m of donations. 

The Government recognises 

the good work that charities 

do in our communities, 

so to encourage greater giving 

of cash donations it allows a tax 

break for companies, individuals 

and Māori authorities that make 

them. 

Companies and Māori authorities 

are allowed a tax deduction 

against their income for cash 

donations to registered charities, 

up to the level of their taxable 

income. Because the donations 

will be recorded in their books, 

the claiming of this deduction will 

not usually be overlooked. 

Individuals however are a 

different story. We are able to 

claim a donation credit of 1/3 of 

the qualifying donation amount, 

but need to file an IR526 donation 

credit form separate from our 

income tax return to claim the 

credit and it seems a lot of people 

are either unaware of this, think 

it is too hard to make a claim or 

don’t know how to do so. 

In the 2022 tax year, Inland 

Revenue paid out a total of $308m 

of donation credits to individuals, 

representing a total donation 

amount of $925m. While there 

are no readily available statistics 

on the total amount of qualifying 

cash donations made by individuals, 

it is commonly understood 

that there is a large amount of 

Government money left on the 

table by individuals that do not 

make the claims that they could. 

The general criteria for claiming 

a donation credit are: 

The recipient must be an 

approved donee organisation – 

Inland Revenue has a searchable 

database of these, but generally 

these will be New Zealand registered 

charities or schools, plus 

some specifically named overseas 

charitable organisations; 

The cash donation must be 

more than $5; 

A signed and dated receipt 

from the charity must be held and 

include certain information; and 

The total amount of donations 

claimed cannot exceed your taxable 

income for the relevant year. 

Inland Revenue reviews donation 

claims quite closely, and 

some of the areas of concern 

for them are where the donor 

receives some benefit back from 

the charity in return for making 

the payment (as this would not 

be a true donation), or where 

amounts are paid to schools for 

goods and services (such as tuition, 

camp fees, stationery etc) 

rather than as a true donation. 

So as we get closer to the end 

of the tax year on 31 March, now 

is the time to think about the 

donations that you have made 

during the year and to make 

sure you take advantage of the 

credit available to you. If you 

use an accountant to prepare 

your tax returns, make sure you 

TAXATION 

BY ANDREA SCATCHARD 

send them copies of the donation 

receipts so these can be claimed. 

If you do your tax return yourself, 

or are not required to file one, it 

is very easy to file your donation 

claim yourself. Just log into MyIR, 

enter the details of the donation 

and upload a copy of the receipt 

(a screenshot or photo of it from 

your phone is fine). You will need 

to do this for each donation made. 

Once your income tax return 

has been filed, or your income 

confirmed if you don’t need to 

file a return, Inland Revenue will 

process the donation claim and 

refund the credit to you. 

And while you are digging out 

this year’s receipts, keep in mind 

that you can file a donation credit 

claim up to 4 years after making 

the donation, so you can still file 

a claim for donations made in the 

tax year ended 31 March 2020. 

As always, you should seek 

professional tax advice if you 

need assistance. 

Andrea Scatchard is a Tax Partner 

at Deloitte, based in the Bay of 

Plenty. She can be contacted on 

ascatchard@deloitte.co.nz


CREATING AN 

EXCEPTIONAL 

ONBOARDING 

EXPERIENCE 

Recruiting top talent doesn’t end with an offer letter. Often the critical stage of onboarding candidates is overlooked. 

Onboarding is a key step and can be considered ‘phase two’ of the recruitment process. It involves much more than 

where the new employee sits and learning the ropes of their new job. It’s about laying the foundations for a strong and 

productive working relationship and preparing your new employee to succeed in their new position. 

As recruiters and managers, 

we invest considerable 

time and money in finding 

the right person. Therefore, we 

want to give our new employees 

the best start possible, so those 

first few weeks and months of 

them starting are crucial. 

According to Gallup analytics, 

one in five employees either 

reports that their most recent 

onboarding experience was poor, 

or that they received no onboarding 

at all. 

When onboarding goes wrong, 

you’re leaving your business at 

risk, both financially and competitively, 

and it puts both performance 

and the new employee’s 

retention at risk. 

Gallup notes, 70% of employees 

who had exceptional onboarding 

experiences say they have 

the best job. These employees 

are also 2.6 times more likely to 

be extremely satisfied with their 

workplace and consequently, far 

more likely to stay. Therefore, it’s 

critical for employers to create 

a thorough onboarding process 

to help new starters embed into 

the culture and equip them for 

success. 

To help create an exceptional 

onboarding experience, we have 

identified some key recommendations 

to assist with creating a 

valuable and engaging journey 

for your new employee. 

Meaningful 

relationships 

Onboarding is all about connection. 

For many employees, the 

people element is the most valuable 

aspect of their onboarding 

experience. Being introduced to 

new people, forming social ties, 

learning from other colleagues, 

being shown around the workplace, 

and having the organisational 

structure explained are all 

practical examples of relationship 

development. 

New employees want to create 

relationships that make 

them feel supported, included, 

and respected. This area of the 

onboarding experience is all 

about meeting lots of people, asking 

lots of questions and receiving 

mentoring from colleagues who 

genuinely care. 

You can consider incorporating 

a social gathering into the 

onboarding plan during a new 

recruit’s first week. This will 

provide an opportunity to help 

them understand the motivations 

of the team and its culture and 

establish a relationship building 

environment. 

Another way to do this is by 

connecting your new person with 

a mentor and creating a ‘buddy 

system’. The buddy can be anyone 

in the organisation who serves as 

their key go-to person and points 

them in the right direction. 

Understanding 

contribution to the 

organisation 

HUMAN RESOURCES 

BY KELLIE HAMLETT 

When the new starter joins your 

business, they will crave answers 

and learning experiences that 

will help them reach their full 

potential. They will join with a 

range of questions so giving them 

the understanding of how they 

can contribute personally to the 

success of your organisation is 

key. 

Gallup research shows that 

valuable learning experiences 

offer far more than role-specific 

training. Thorough onboarding 

programs should discuss the history, 

culture, and origins of the 

company and most importantly 

how the new employees’ position 

and efforts link to the greater mission 

and purpose of the organisation. 

When employees understand 

why and how their job fits 

into the bigger picture, they can 

start contributing to the business 

success. 

A good onboarding experience 

can boost overall employee 

experience, especially if training 

is provided from the beginning, 

welcome videos from team members 

are shared and courses or 

modules on company fundamentals 

are offered. These can all help 

new employees feel connected, 

empowered, and confident. 

Clear expectations 

and processes 

One of the most common mistakes 

employers make is confusing 

training and onboarding. 

‘Training’ is defined as systems, 

and terms of business, and is 

given on the businesses’ products 

and service, whereas ‘onboarding’ 

should focus on the building 

blocks of the company – the 

vision, values, culture, and relationships. 

These are two very different 

concepts. 

For many employees, the most 

valuable aspect of an onboarding 

journey is how it is organised and 

delivered. Create an onboarding 

journey that is comprehensive 

and understandable, but not too 

complex, otherwise it can become 

overwhelming. Employees want 

clear expectations for training 

and orientation, a well-defined 

onboarding structure, and a pace 

of learning that makes them feel 

well-prepared. However, when 

it comes to exceptional onboarding, 

there’s no one-size-fits-all 

approach. It is recommended to 

tailor your onboarding program 

to suit the demands of the role 

and the new employees’ needs. 

Investing time and 

energy 

Onboarding isn’t a quick tick 

box exercise and is not complete 

within a day. A thorough process 

begins the moment the new 

employee signs their employment 

agreement and continues 

for at least 3–6 months into their 

employment. Small details can go 

a long way. 

For example, making a quick 

phone call, or sending a welcome 

email the week before the new 

employee starts, to go over the 

basics such as where to park on 

their first day, what time to arrive 

and what to wear, can settle new 

job nerves and let them know you 

value their arrival to your workplace. 

Often job seekers have 

other opportunities in the pipeline 

when they accept a role. So, if 

you don’t take the time to ensure 

they’re welcomed appropriately, 

settled-in and excited to be part of 

your organisation, you could find 

they’re lured away by another job 

opportunity. 

Managers’ 

involvement 

Onboarding creates the perfect 

opportunity for relationship 

building and Gallup research 

shows that when managers take 

an active role in onboarding, 

employees are 3.4 times more 

likely to feel like the process was 

successful. Clarifying job expectations, 

regular check-ins and 

talking to new employees about 

career development plans are 

all imperative and show you are 

investing in them as a person and 

their career journey with your 

organisation. 

First impressions 

Research shows that employers 

have 44 days on average to 

“make or break” a new employee. 

Onboarding and personal relationships 

play a key role in making 

a good impression. 

Therefore, making sure your 

new team member has a space, 

a workstation and equipment 

they need to do their job is an 

obvious step, but it’s often overlooked. 

Little things matter – i.e. 

making sure their PPE clothing or 

uniform is ready, that they have 

the required tools, stationery and 

technology needed, that meetings 

or introductions with key contacts 

are organised etc. A 

ll these details make their first 

impression and the welcome 

for your new employee professional 

and reflect well on your 

organisation. 

Put importance on onboarding, 

ensure you differentiate it 

from training, and give it the time 

and attention it needs as such an 

important and impactful part of 

your new employee’s journey. 

Make sure to cover the basics and 

include a people element to create 

a true sense of welcome and 

connection. 

Talent ID are Recruitment Specialists 

and can support you through your 

recruitment process. Please feel 

free to talk to us about this by 

calling 07 349 1081 or emailing 

kellie@talentid.co.nz


Pedalling 

paradise in 

the Bay 

Waitekohekohe recreational park 

> SHARE WITH CARE 

There’s still plenty of summer left to enjoy a 

beautiful bike ride in the Bay of Plenty. 

Whether you’re an e-bike 

cruiser, lycra-clad fitness 

junkie, wrangling 

a biker gang of kids, or only in it 

for the coffee at the end – there’s 

a bike ride for you this summer. 

Western Bay’s bike trails have 

gone from strength to strength 

and rival those in the best of 

Aotearoa New Zealand’s biking 

hot-spots. 

Here are a few of our top cycle 

trails for your whānau to ride this 

summer. 

Ōmokoroa to 

Tauranga 

Harbourside board walks, sea 

views at every turn and a great 

playground and swimming spot 

at the end – this 19km bike ride 

from Ōmokoroa to Tauranga certainly 

packs a punch. 

The track is made up of both 

new and existing off-road shared 

paths and local road connections. 

It’s a popular one, so get ready to 

say ‘kia ora’ to other holidaymakers 

along the way. 

If you’re not keen to ride the 

whole thing, there are plenty of 

shorter options. You may like to 

take a cruisy ride from Plummers 

Point to Ōmokoroa and back. Stop 

in at Hūhārua Park, which has 

recently received a Green Flag 

Award – one of just 26 parks in 

New Zealand. The Ongarahu Pa 

site by the main car park at Plummers 

Point is truly serene and has 

a stunning view over the harbour 

– the perfect place to relax after 

all that pedal power. 

After riding along boardwalks 

and checking out the lovely 

homes you’ll reach the beautiful 

seaside town of Ōmokoroa. There 

you’ll find a superb destination 

playground, café, restaurant, 

dairy for ice blocks and the boat 

club for lunch by the water. Of 

course, it’s the perfect place for a 

dip in the ocean too, so be sure to 

pack your togs! 

Katikati 

If you’ve got a tribe of tamariki, 

plus Grandma and Grandpa on 

their e-bikes, the leisurely cycle 

trails in Katikati will hit the sweet 

spot for a whānau outing. 

These family friendly rides 

will give you the chance to enjoy 

the art, birdlife, orchards, and 

water that this historic town is 

known for. 

There are several short rides 

to choose from. One of the prettiest 

is the path from the river to 

the harbour, which has recently 

been upgraded. You can picnic 

in Haiku Park and check out the 

great art installations at the same 

time, or treat yourself to kai at 

one of the many cafés on the main 

street. 

Waitekohekohe 

recreational park 

If mountain biking is your thing, 

the Waitekohekohe recreational 

park on the outskirts of Katikati 

will be your summer biking 

paradise. 

The park’s name is apt as it 

was gifted by the local hāpu, Ngāi 

Tamawhariua, and refers to spiritual 

waters and a sense of yearning 

and climbing. 

There are so many options in 

this 88 hectare park, with a series 

of short forest tracks for mountain 

bikers of all abilities. After 

racing through the trails, there’s 

a fabulous swimming hole to cool 

off in too – got to love that! 

Waihī Beach 

For one of the flattest rides in 

the District, you can’t go past 

the cycle trails in the beachside 

town of Waihī Beach and Bowentown. 

Here you can enjoy the 

best of both worlds, as you cruise 

alongside the surf beach and also 

meander inland past the Athenree 

estuary. 

This 9km trail is a great ride 

for the whole whānau to enjoy. 

There are loads of places to stop 

and refuel, with cafés, playgrounds, 

reserves and even some 

opportunities for retail therapy in 

the heart of the township. 

Most of the trail is flat, but the 

view from the top of the eastern 

most point, above Cave Bay, is 

ample reward for the extra effort 

it takes to cycle there. 

Pāpāmoa to 

Paengaroa 

For those feeling a bit adventurous: 

why not peddle the 20km 

(one way) cycle trail from Pāpāmoa 

to Paengaroa? This safe and 

flat route goes inland alongside 

Ōmokoroa cycleway 

Bowentown boardwalk 

the Tauranga Eastern Link. 

The highway’s banks are 

planted with beautiful native 

trees and the Kaituna River 

bridge features a stunning set of 

pouwhenua (carved Māori land 

markers). 

At Paengaroa, you can’t go past 

the fabulous Trading Post Italian 

bistro for lunch, where the lasagna 

and caramello tart are musthaves 

to help fuel you for the ride 

back. Or, stop in at the shop at 

the renowned Comvita factory 

for some delicious honey for your 

summer recipes. 

Kaikōkopu Trail 

For a great day trip and a good leg 

workout, get amongst the 61km 

ride (return) on the Kaikopoku 

Trail from Paengaroa to Okere 

Falls. This wonderful country ride 

with plenty of ups and downs has 

re-opened after the wet weather 

in early 2023. 

It’s got a bit of everything as 

you’ll cruise through kiwifruit 

orchards, native bush, dairy and 

sheep farms, and enjoy lake and 

sea views. Once you reach the 

fast-flowing Okere Falls, you 

may want to get a dose of adrenalin 

with whitewater rafting or 

kayaking. 

For a shorter ride, park at the 

end of Ridge Rd and cruise the 

12km to Okere Falls. 

When biking this summer 

it’s important that you 

share the trails with care. 

Here are a few tips for 

safe and happy riding this 

summer: 

Remember you’re sharing 

the cycle trail with other 

people, including those on 

scooters and skateboards, 

as well as walkers, runners, 

and dogs. 

• Be nice, be safe, be seen 

– be your best biking 

self. 

• If you’re on an e-bike, be 

mindful of your speed 

especially when you’re 

passing others. 

• Keep to the left of the 

path and ring your bell 

and call out in a friendly 

way when you’re passing 

someone. 

Pāpāmoa to Maketu 

If you love a good pie, then the 

11km ride from Bell Road (beside 

the Kaituna River) or 13km from 

Pāpāmoa to Maketu is the one for 

you! 

It’s a bit more intrepid than 

some of the other cycle trails in 

the Western Bay, as it’s mostly 

along back country roads, with a 

dedicated cycle trail just for the 

last leg along the Maketu Estuary. 

Once in Maketu you can 

refresh with a dip in the ocean 

and recharge with one of the 

famously delicious Maketu pies – 

there’s everything from lamb and 

mint and mince and cheese to 

mussel, butter chicken and apple 

pies. 

Te Ara Kahikatea 

Pathway – Te Puke 

Kids will love this flat 4km trail 

that makes for a relaxed whānau 

ride. Pedal through wetlands and 

alongside the Waiari Stream on 

the eastern outskirts of Te Puke. 

The loop pathway goes through 

Jubilee Park before meandering 

through rural paddocks. If you’re 

lucky you might spot some farm 

animals. 

You’ll also cycle over and 

under bridges and past Te Puke’s 

oldest cemetery. Plus, dog lovers 

will be able to stop in at the new 

dog exercise area as you ride past 

Lawrence Oliver Park. 

To find out more about all these superb rides, head to westernbay.govt.nz/recreation/cycleways/ or check out bayofplentynz.com/experiences/cycle-trails/western-bay/


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