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February 2024 - Bay of Plenty Business News

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This publication reflects the region’s growth and importance as part of the wider central North Island economy.

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This publication reflects the region’s growth and importance as part of the wider central North Island economy.

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20 BAY OF PLENTY BUSINESS NEWS <strong>February</strong> <strong>2024</strong><br />

Initial franchisee training a<br />

crucial foundation for success<br />

There are a lot <strong>of</strong> things you only get to do once, like taking your first<br />

steps, your first words, or perhaps that first kiss. Not surprisingly, most<br />

<strong>of</strong> these will rarely be our best effort, but there is another first that you<br />

can and should be much better prepared for – this is the initial training<br />

you will receive before starting or taking over a franchised business.<br />

A<br />

franchised business can<br />

be an exciting and potentially<br />

rewarding venture.<br />

However the pathway to success<br />

in a franchised business is intricately<br />

tied to the effectiveness <strong>of</strong><br />

the initial training provided to,<br />

and successfully completed by,<br />

the franchisee. This foundational<br />

phase sets the tone for the entire<br />

franchise operation, influencing<br />

business practices, customer service,<br />

and overall success.<br />

The franchise model <strong>of</strong>fers<br />

entrepreneurs a proven business<br />

concept, operational support, and<br />

brand recognition in exchange<br />

for adherence to established standards<br />

and practices. For the franchisor-franchisee<br />

relationship<br />

to flourish it is imperative that<br />

the franchisee receives comprehensive<br />

training right from the<br />

outset.<br />

This training is not merely a<br />

formality but a strategic investment<br />

in the success and sustainability<br />

<strong>of</strong> the franchise system.<br />

Good franchisors understand<br />

that the success <strong>of</strong> their brand<br />

depends on the success <strong>of</strong> each<br />

individual franchisee. Consequently,<br />

they invest significant<br />

time and resources into crafting<br />

comprehensive and effective initial<br />

training programs.<br />

First and foremost, initial<br />

training serves as the bridge<br />

between the franchisee’s existing<br />

skills and the unique operational<br />

requirements <strong>of</strong> the franchised<br />

business.<br />

While franchisees may possess<br />

entrepreneurial spirit and<br />

business acumen, the specific<br />

processes <strong>of</strong> the franchise need to<br />

be imparted through systematic<br />

training.<br />

The initial training <strong>of</strong>fered by<br />

a franchisor is a structured process<br />

designed to transfer knowledge<br />

and skills critical for running<br />

the business. The franchisee<br />

is equipped with the tools needed<br />

to replicate the success <strong>of</strong> the<br />

established business, ensuring<br />

a seamless and consistent experience<br />

for customers across all<br />

locations, and critically the basis<br />

<strong>of</strong> a successful business for the<br />

franchisee.<br />

Practical, hands-on training<br />

experiences are invaluable. Pairing<br />

new franchisees with experienced<br />

mentors or providing<br />

on-site training opportunities<br />

FRANCHISING<br />

BY NATHAN BONNEY<br />

allows for real-world application<br />

<strong>of</strong> theoretical knowledge. This<br />

mentorship model accelerates the<br />

learning process and instills confidence<br />

in franchisees.<br />

The initial training acts as<br />

a risk mitigation strategy, providing<br />

a standardized learning<br />

experience that minimizes the<br />

chances <strong>of</strong> errors and operational<br />

challenges. Through hands-on<br />

training, franchisees gain practical<br />

insights into potential pitfalls<br />

and acquire the skills to navigate<br />

them successfully.<br />

The success <strong>of</strong> a franchised<br />

business is intrinsically linked<br />

to the relationship between the<br />

franchisee and the franchisor.<br />

The initial training period also<br />

establishes the foundation for<br />

this relationship, fostering open<br />

communication, mutual understanding,<br />

and a shared commitment<br />

to success.<br />

The franchisee gains insight<br />

into the franchisor’s expectations,<br />

and the franchisor gains confidence<br />

in the franchisee’s ability<br />

to uphold the brand’s integrity.<br />

Franchisees who undergo<br />

thorough training are more likely<br />

to identify with the values and<br />

vision <strong>of</strong> the franchisor. This<br />

alignment fosters a commitment<br />

to maintaining brand integrity<br />

and upholding the standards<br />

set by the franchisor, ultimately<br />

contributing to the overall success<br />

and growth <strong>of</strong> the franchise<br />

network.<br />

Nathan Bonney is a director <strong>of</strong> Iridium<br />

Partners. He can be reached at<br />

nathan@iridium.net.nz or 0275 393 022<br />

Donations – the <strong>of</strong>ten<br />

forgotten tax benefit<br />

By and large, we New Zealanders are a giving<br />

bunch. Whether we are giving our time, money<br />

or things we no longer need, we do so without<br />

expecting anything in return. And when times<br />

are tough it seems that this brings out the best<br />

<strong>of</strong> us, with Givealittle reporting an 18% increase<br />

in donations in the 2023 year compared to<br />

2022, with a total $43.5m <strong>of</strong> donations.<br />

The Government recognises<br />

the good work that charities<br />

do in our communities,<br />

so to encourage greater giving<br />

<strong>of</strong> cash donations it allows a tax<br />

break for companies, individuals<br />

and Māori authorities that make<br />

them.<br />

Companies and Māori authorities<br />

are allowed a tax deduction<br />

against their income for cash<br />

donations to registered charities,<br />

up to the level <strong>of</strong> their taxable<br />

income. Because the donations<br />

will be recorded in their books,<br />

the claiming <strong>of</strong> this deduction will<br />

not usually be overlooked.<br />

Individuals however are a<br />

different story. We are able to<br />

claim a donation credit <strong>of</strong> 1/3 <strong>of</strong><br />

the qualifying donation amount,<br />

but need to file an IR526 donation<br />

credit form separate from our<br />

income tax return to claim the<br />

credit and it seems a lot <strong>of</strong> people<br />

are either unaware <strong>of</strong> this, think<br />

it is too hard to make a claim or<br />

don’t know how to do so.<br />

In the 2022 tax year, Inland<br />

Revenue paid out a total <strong>of</strong> $308m<br />

<strong>of</strong> donation credits to individuals,<br />

representing a total donation<br />

amount <strong>of</strong> $925m. While there<br />

are no readily available statistics<br />

on the total amount <strong>of</strong> qualifying<br />

cash donations made by individuals,<br />

it is commonly understood<br />

that there is a large amount <strong>of</strong><br />

Government money left on the<br />

table by individuals that do not<br />

make the claims that they could.<br />

The general criteria for claiming<br />

a donation credit are:<br />

The recipient must be an<br />

approved donee organisation –<br />

Inland Revenue has a searchable<br />

database <strong>of</strong> these, but generally<br />

these will be New Zealand registered<br />

charities or schools, plus<br />

some specifically named overseas<br />

charitable organisations;<br />

The cash donation must be<br />

more than $5;<br />

A signed and dated receipt<br />

from the charity must be held and<br />

include certain information; and<br />

The total amount <strong>of</strong> donations<br />

claimed cannot exceed your taxable<br />

income for the relevant year.<br />

Inland Revenue reviews donation<br />

claims quite closely, and<br />

some <strong>of</strong> the areas <strong>of</strong> concern<br />

for them are where the donor<br />

receives some benefit back from<br />

the charity in return for making<br />

the payment (as this would not<br />

be a true donation), or where<br />

amounts are paid to schools for<br />

goods and services (such as tuition,<br />

camp fees, stationery etc)<br />

rather than as a true donation.<br />

So as we get closer to the end<br />

<strong>of</strong> the tax year on 31 March, now<br />

is the time to think about the<br />

donations that you have made<br />

during the year and to make<br />

sure you take advantage <strong>of</strong> the<br />

credit available to you. If you<br />

use an accountant to prepare<br />

your tax returns, make sure you<br />

TAXATION<br />

BY ANDREA SCATCHARD<br />

send them copies <strong>of</strong> the donation<br />

receipts so these can be claimed.<br />

If you do your tax return yourself,<br />

or are not required to file one, it<br />

is very easy to file your donation<br />

claim yourself. Just log into MyIR,<br />

enter the details <strong>of</strong> the donation<br />

and upload a copy <strong>of</strong> the receipt<br />

(a screenshot or photo <strong>of</strong> it from<br />

your phone is fine). You will need<br />

to do this for each donation made.<br />

Once your income tax return<br />

has been filed, or your income<br />

confirmed if you don’t need to<br />

file a return, Inland Revenue will<br />

process the donation claim and<br />

refund the credit to you.<br />

And while you are digging out<br />

this year’s receipts, keep in mind<br />

that you can file a donation credit<br />

claim up to 4 years after making<br />

the donation, so you can still file<br />

a claim for donations made in the<br />

tax year ended 31 March 2020.<br />

As always, you should seek<br />

pr<strong>of</strong>essional tax advice if you<br />

need assistance.<br />

Andrea Scatchard is a Tax Partner<br />

at Deloitte, based in the <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong>. She can be contacted on<br />

ascatchard@deloitte.co.nz

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