BeautyNZ Magazine Autumn 2024

THE NEW ZEALAND 

ASSOCIATION OF REGISTERED 

BEAUTY PROFESSIONALS INC 

AUTUMN 2024 EDITION 

BeautyNZ 

ASSN 

AWARDS 

BEAUTY 

BUSINESS 

ADVICE 

INSPIRING 

WOMEN 

INDUSTRY 

NEWS & 

new products! 

GLOBAL 

PIONEER 

Dr Iona Weir

2 

BEAUTYNZ MAGAZINE 

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FROM THE 

ASSOCIATION 

8 Executive Committee 

& Area Reps 

9 President’s message 

10 Office Managers report 

12 Association News 

14 Member profile: 

Jen Tairi 

SPECIAL FEATURE 

16 BeautyNZ Association 

Awards 2024 

COVER STORY 

22 A fresh perspective: 

Dr Iona Weir 

INDUSTRY NEWS 

32 NZ Hair & Beauty Expo 

38 Evolve Organic Beauty 

launches in NZ 

39 EmpowerHER 2024 

scholarship returns 

40 PHYRIS skin care 

41 Jane Iredale celebrates 

30 years 

42 Dental Boutique opens in 

New Zealand 

43 New Dermaviduals 

formulation 

44 Dermalogica unveils 

Pro-Collagen Banking Serum 

45 Lynton EXCELIGHT IPL 

machine 

46 Te Arikinui Pullman Auckland 

Airport Hotel opens 

48 EmFace launches at The Face 

Place MedSpa 

WHAT’S NEW? 

50 New product showcase 

GLOBAL 

PIONEER 

Dr Iona Weir 

22 

4 

TABLE 


of


ASSN 

AWARDS 2024 

16 

BEAUTY & 

MAKEUP 

88 Makeup must-haves 

89 Special occasion makeup 

90 Autumn lip trends 

91 Lip Love 

SPOTLIGHT 

ON: KIWI MADE 

BRANDS 

BUSINESS 

INSPIRATION 

58 The beauty business of lashes 

60 Key learnings for business 

owners and entrepreneurs 

62 Business coaching with 

Rosie Holt 

64 Creating happy staff 

and clients 

66 The importance of teamwork 

68 Boost your beauty business on 

Instagram 

69 A fresh focus for you 

and your mindset 

SUSTAINABILITY 

70 Sustainable salons 

FEATURE 

78 Technology & innovation 

PRODUCT 

SHOWCASE 

80 A touch of luxury 

82 Autumn fragrance 

86 Handbag essentials 

92 Holski 

93 Raaie 

94 Pure Mama 

95 EmbodyMe 

THE LAST WORD 

98 Monique Edmond 

A TOUCH 

OF LUXURY 

80 

WELLBEING 

72 Spice up your life with 

Feng Shui 

74 Why music matters 

76 Calming tips to help 

with anxiety 

CONTENTS 


5

Editor's LETTER 

MEET YOUR TEAM 

Lisa Potter 

Editor 

Kelly Gillespie 

Graphic Designer 

marlee·mae 

Dee Clothier 

Office Manager 

NZARBP Publisher 

ENQUIRIES: 

editor@beautynzmagazine.co.nz 

Welcome 

to 

the Autumn issue of 

BeautyNZ magazine. 

It’s with an extra sense of joy that we celebrate this issue, not only as our 

first for the year, but also as we recognise and champion finalists and 

winners of the BeautyNZ Association Awards 2024. 

Designed to showcase the expertise and excellence of NZARBP members 

in the beauty industry, the recent 2024 Awards were well attended and 

supported by many valued businesses and sponsors (more about this 

from page 16). 

It is one of the rare occasions which brings together community across 

all facets of the industry: from distributors and brands to salon and spa 

owners, trainers, therapists and beauty professionals, as well as the many 

individuals who support, encourage and help others thrive and succeed. 

Congratulations to everyone involved in this inspiring event and we look 

forward to sharing more detailed profile pieces in upcoming issues. 

We’re also proud to feature Dr Iona Weir on our front cover; a 

powerhouse of innovative thinking and a true pioneer around skin health 

research and scientific breakthroughs. The founder and CEO of Atopis 

shares some insights around business, resilience and determination from 

her first-hand experiences. 

There are also articles sharing a diverse array of knowledge and expertise 

on topics from sunscreen and wellbeing to Instagram and sustainability, 

so hopefully you’ll find plenty here to entertain and inform. 

As always, please do feel free to get in touch to share any 

thoughts around future interviews and 

articles – we appreciate all feedback. 

editor@beautynzmagazine.co.nzLisa 

Potter 

You can contact me directly at 

ADVERTISING ENQUIRIES: 

advertising@beautynzmagazine.co.nz 

BeautyNZ magazine is a professional beauty trade 

magazine published by the New Zealand Association 

of Registered Beauty Professionals Inc. The NZARBP is 

recognised as the premier industry organisation with 

a 50 year history of supporting members, regulating 

the industry and the promotion of a qualified 

workforce. The non-profit group educates, informs, 

provides advice and keeps the industry up to date with 

the latest information through its magazine. 

DISTRIBUTION: Nationwide to businesses via 

print and digital copy 

COPYRIGHT: BeautyNZ magazine is subject to 

copyright. No part of BeautyNZ may be reproduced 

in whole or in part without written permission 

from the publisher. Neither opinions expressed by 

contributing and in-house writers, nor facts stated in 

advertisements, are necessarily those of the editor, 

staff of Beauty NZ Magazine, or the NZ Association of 

Registered Beauty Professionals Inc. Whilst all efforts 

are made to ensure accuracy, no responsibility will be 

taken by the publishers or Association for inaccurate 

information, or for any consequence of reliance on 

this information. All articles and images are covered 

by copyright. 

COMPETITION TERMS & CONDITIONS: BeautyNZ 

Magazine competitions are open to all current 

members of the NZ Association of Registered Beauty 

Professionals. In the event that an ineligible entry is 

selected or we are unable to contact a winner within 

one week of the prize draw, having made reasonable 

attempts to do so, we may deem that winner’s entry 

invalid and select a new winner on the same terms 

as the original prize selection. Entrants may only 

enter once per prize draw. No prize is transferable, 

changeable, or redeemable for cash. All decisions 

made are final and no correspondence will be 

entered into. Good luck! 

COVER IMAGE: Steve Tilley 

PRINTING: Brebner Print 

ISSN: 1178-5802 (Print) 

ISSN: 3021-1522 (Online) 

WEBSITE: beautynz.org.nz 

6 

BEAUTYNZ MAGAZINE

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Association NEWS 

EMMA FRASER 

President and Nail 

Technology Manager 

LOUISE GRAY 

Vice President and 

Complaints Manager 

Become a member of the New Zealand 

Association of Registered Beauty Professionals; 

the membership organisation for the beauty 

industry in New Zealand. 

Dedicated to supporting members, regulating 

the industry and achieving a highly organised, 

qualified and professional workforce, the 

Association is a non-profit organisation. 

To become a member and find out more about 

member benefits, call: 021 062 4597 or email 

info@beautynz.org.nz 

EXECUTIVE 

Committee 

ELYSA SOLLIS 

Documentation Manager 

CRIS AMARAL 

Cosmetic Tattoo Manager 

KIM RYAN 

Government Regulations 

Manager 

LARISSA WHITMAN 

Area Representative 

Manager 

AMANDA SEMENOFF 

Northland 

021 455 019 

amanda@masteracademy.co.nz 

MICHAELLA MESSENGER 

Northland 

021 437 558 

michaella@masteracademy.co.nz 

JENNY TAIRI 

Waikato 

021 064 8620 

jennypycraft@hotmail.com 

MICHELE GRAY 

Taranaki 

027 282 9668 

accounts@urbanbeautyspa.co.nz 

AREA 

DAWN BAXTER 

Hawkes Bay 

021 932 498 

LARISSA WHITMAN 

Christchurch 

027 692 3456 

larissa.whitman@ara.ac.nz 

RACHELLE SOWMAN 

Christchurch 

027 544 2303 

rachellesowman@hotmail.co.nz 

REPRESENTATIVES 

8 

BEAUTYNZ MAGAZINE


PRESIDENT’S 

MessageKia ora and welcome 

to Autumn 2024. 

Kia ora and welcome to our first issue 

for 2024. The months are already full 

steam ahead for the year. 

For the Association, the start to this year 

has been amazing with the BeautyNZ 

Association Awards extravaganza held in 

February. Wow, what a fantastic evening 

and a huge success for all involved. 

In this issue you will see photos 

of our finalists and award winners. 

Congratulations to each and every 

entrant: you all did an outstanding job; 

making judging a delight as well as 

challenging, due to the professional 

standard of applications. 

A massive congratulations to all of our 

category winners. What an immense 

achievement that deserves to be 

celebrated. 

Thank you to all of our sponsors. 

Without your contributions and support, 

the Awards would not have been such a 

success. It was encouraging to see our 

industry come together to show support 

and unity while upholding the high 

professional standards of our industry. 

In the world we live in, it is so important 

to empower and support one another 

especially on a professional level. We 

are here to support individuals and 

businesses to achieve greatness. May 

this year bring renewed energy and 

success for everyone. 

Take time to enjoy all this magazine has 

to offer. It is another fantastic issue, one 

that we are proud to produce. There are 

plenty of excellent, thought-provoking 

articles and information so get that cup 

of tea, find a comfy spot 

and enjoy. 

Take care and look after one another. 

Kia kaha 

Emma 

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About us 

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qualifications in hairdressing, barbering, and 

beauty therapy. 

HITO partner with business owners to support trainers 

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and we work to ensure our qualifications are nationally 

recognized and relevant for career and business success. 

HITO Is part of Te Pūkenga – New Zealand Institute 

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Meet Colette, qualified Hairdresser and HITO 

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9

Association 

NEWS 

OFFICE MANAGERS 

REPORT 

Kia ora from the 

Association office. 

Welcome to our first issue for 2024. 

The office has been extremely 

busy through this first quarter with 

BeautyNZ Association Awards prep. 

NZARBP Office Manager 

Dee Clothier 

P: 021 062 4597 

E: info@beautynz.org.nz 

Now that our pinnacle event is over, 

it is time to sit back and reflect and 

catch up with other happenings in the 

Association. 

Thank you to all the entrants in the 

BeautyNZ Association Awards. It was 

a fabulous night, everyone looked 

amazing, and it created a lovely vibe 

having everyone who entered attend 

the event. You will see photos and 

a recap of the night in the following 

pages. 

Also thank you to the generosity of 

sponsors and brands who supported 

this Awards, by sponsoring categories, 

providing gorgeous products for our 

entrant and prize winner goodie bags 

and offering support of the event and 

those who attended. 

One of our next events of key 

importance coming up is our First Aid 

Day. This will take place in August this 

year. If you participated last time, then 

it will be time for your refresher, and 

if you haven’t taken advantage of this 

training previously, we look forward to 

having you join us. Further details will 

follow. 

AUCKLAND 

Nicola Dyer 

Jasmine George 

Margaux Loyer 

Amanda Preston 

Naz Serdaroglu 

Bess Stembridge 

Eliva 

Weir Science Ltd 

HAWKES BAY 

Chantelle Bockman 

Kelly Karnahan 

WELLINGTON 

Melody Hatch 

CANTERBURY 

Nicole Cousens 

Olivia Harris 

Charmaine Kennedy 

Live Deeply 

OTAGO 

Olivia Legg 

QUEENSTOWN/ 

WANAKA 

Lara Goggins 

SOUTHLAND 

Jessica Sayer 

Hello and welcome to our newest 

NZARBP members (18 new members, 

three re-joining members, and one 

student member) – we are delighted to 

welcome you to our community. 

NEW STUDENT MEMBER 

Baeleigh Ching 

10 

BEAUTYNZ MAGAZINE

15/16 JUNE 

2024 

VIADUCT EVENTS 

CENTRE, 

AUCKLAND 

Join the industry at 

NZ’s only B2B hair and 

beauty expo connecting 

professionals face-toface 

with brands 

Discover the perfect 

ticket category for you: 

Student Pass 

One Day Pass 

Weekend Pass 

Group Pass 

Weekend Group Pass 

For more information visit nzhairandbeauty.nz


NaSA VISIT 

NZARBP Area Reps Rachelle Sowman 

and Larissa Whitman visited The National 

School of Aesthetics (NaSA) where they 

discussed the benefits of Association 

membership, Safe Hands campaign and 

the Student of the Year Award category. 

Based in Christchurch, NASA is the South 

Island’s leading beauty therapy education 

provider. 

The 2024 February intake of students 

were highly engaged and the visit 

resulted in a full uptake of student 

memberships. 

“We discussed the importance of 

professionalism within the beauty 

industry and how being a member of the 

NZARBP supports industry in this way,” 

says Larissa. “We also discussed the 

benefits of being a member, not only as 

a student but as a qualified therapist or 

business owner. 

“It was agreed the information in the 

quarterly BeautyNZ magazine is a 

valuable resource of information around 

products, new innovations, business 

practice and so much more. 

“We also talked about the Student of the 

Year category.” 

Several of the students shared what 

inspired them to enrol at The National 

School of Aesthetics. Below are a few of 

their inspirational shares: 

“I love makeup and nails. I have an 

Instagram page where I share my work.” 

“My Mum completed the Beauty Therapy 

course the second year National School 

of Aesthetics opened, therefore I grew 

up watching her in her beauty therapy 

profession.” 

“I love doing treatments for people and 

find it really therapeutic, so decided 

to become qualified and make this my 

career.” 

“I love making people look and feel 

better about themselves and feel more 

confident.” 

INSTANT PROTECTION 

for your skin 

During or postaesthetic 

medical treatments 

First Aid Training 

Save the date for the upcoming NZARBP St John training day, 

to be held in August 2024. 

This one day course is ideal for first aiders in workplaces and 

anyone wanting to learn the basics of first aid. 

During the course, in-depth lessons and scenario-based 

activities will give: 

• the confidence to recognise and treat everything from 

common injuries to life-threatening medical emergencies 

• the skills to offer vital assistance and CPR before more 

experienced help arrives 

• the starting point for advancing your first aid training to the 

next level 

• a First Aid Level 1 certificate valid for 2 years upon successful 

completion 

The finalised date will be announced on beautynz.org.nz 

Suitable for 

sensitive skin 

Reduces wrinkles 

& fine lines 

Recovery after 

sun exposure 

Follow us on 

Instagram 

Available at www.rareskin.co.nz 

or email admin@rareskin.co.nz 

12 

BEAUTYNZ MAGAZINE

atopis.co.nz 

Tried skin care invented 

by a celebrity? 

Now try skin science 

invented by a cell biologist.


Jen Tairi 

Getting to know: 

Waikato-based Jen Tairi is 

the Waikato Area Rep for the 

NZ Association of Registered 

Beauty Professionals. A longtime 

advocate of professional 

standards within the industry, 

the focused and organised 

busy mother is also passionate 

about thriving and helping 

others thrive in their lives. 

She has a strong focus around 

wellbeing and Jen is dedicated 

to helping educate therapists 

and support new therapists as 

they begin their careers in the 

beauty industry. 

What you enjoy most about the 

Q. role of Waikato Area Rep? 

A. 

I am relatively new to this role 

having been in it for just a few 

months but am very excited 

for the year ahead. What I’m 

looking forward to most is the 

opportunity to educate and 

connect within our industry, 

reinforcing the importance of 

professional standards and why 

being a NZARBP Member is 

so important. I look forward to 

meeting more industry peers 

and being more involved in the 

industry. 

14 

BEAUTYNZ MAGAZINE


Why you think being a NZARBP 

Q. member is important? 

A. 

Being a member of a beauty 

association signals to clients that 

they're in the hands of a qualified 

professional who adheres to 

the highest health and safety 

standards. Membership not only 

reassures clients but also elevates 

the industry’s professionalism, 

setting the benchmark. Along 

with that, it weaves a network 

of connection and community 

among members. 

How many years have you been 

Q. in the industry and how you got 

started? 

A. 

Since graduating in 2005, I've been 

on quite the journey, starting with 

opening my own studio alongside 

a friend. Those early days were 

filled with learning from scratch, 

facing challenges head-on, and 

gaining invaluable insights into 

the beauty world. This foundation 

sparked a curiosity about the 

connection between diet and 

skin health, leading me to pursue 

a Diploma in Nutritional Science 

after the birth of my third child 

in 2016. This new knowledge 

changed my approach to beauty, 

highlighting the importance of 

lifestyle in skin wellbeing. 

While working and having a 

family, I continued to expand 

my skills within the beauty 

industry, learning about product 

formulation and ingredients, 

advanced facial treatments, 

further nutrition education and 

developing my ability to teach 

and train others. This journey 

enriched my perspective, allowing 

me to offer a holistic approach to 

wellness and beauty. 

I have worked in other Beauty 

Spa's and before my current 

position I was a Tutor at Elite. My 

current role is managing Exquisite 

Beauty in Hamilton which has 

been a joy, where I blend my 

passion for beauty with leading 

a team and creating a positive 

environment for our therapists to 

gain confidence in who they are 

and explore their passions. 

What you thought your career 

Q. path was going to be when you 

were younger? 

A. 

Where do I start!? I had a million 

ideas of what I wanted to do and 

changed my mind frequently. 

Before deciding on beauty, I knew 

I would do something involving 

health, wellness and people but 

couldn't figure out which way to 

go. 

What is some of the training 

Q. you have undertaken along your 

career path? 

A. 

My journey so far has 

encompassed a variety of areas 

in the beauty industry including 

therapist, business owner/ 

operator, training in cosmetic 

tattooing, nutrition, advanced 

facial treatments, trainer, tutor 

,learning about formulation and 

ingredients, and management. 

What is your area of specialty in 

Q. this industry and why you love 

this focus? 

A. 

My passion lies in healing skin 

conditions holistically by fusing 

nutritional therapies with beauty 

therapy (skincare and treatments). 

Focusing on educating clients 

about the significant impact of 

diet and lifestyle on skin health 

and creating a long term skin 

health plan with good skincare 

and treatments . Sharing this 

knowledge and helping clients has 

been immensely rewarding. 

What’s the best piece of skincare 

Q. advice you’ve learned? 

A. 

lways aim for long term skin health 

and protecting the barrier, and gut 

health is essential. 

What is your favourite way to 

Q. pamper/treat yourself? 

A. 

Massage whenever the 

opportunity arises, along with 

road trips and swims in natural 

waters. 

What’s one of your wellbeing 

Q. pleasures? 

A. 

I follow a plant-based diet and 

steer clear of refined foods, so 

my go-to treat is a Little S & P raw 

vegan slice. 

What three things relating to selfcare/beauty 

are always in your 

Q. 

handbag? 

A. 

Hydrating mist, SPF and coconut 

water. 

What’s something about you 

Q. people may be surprised to learn 

about you? 

A. 

My favorite place to be is in 

gumboots, in a horse paddock. 

What’s the most important life or 

Q. business lesson you learned over 

2023? 

A. 

This past year has taught me that 

life’s journey isn’t meant to be 

smooth sailing all the time—if it 

were, it would be far too boring! 

I've come to embrace the up's and 

down's, trusting that the universe 

has a way of aligning things in 

our favour. An important lesson 

I've learned is the significance 

of respecting our bodies, being 

mindful of what we consume both 

physically and mentally. It’s about 

nurturing ourselves holistically, 

recognising that our wellbeing is a 

foundation for any success. 

I've also found that once I master 

a skill, it often leaves me feeling 

restless for new challenges. 

This realisation has been a 

game-changer, highlighting the 

importance of juggling multiple 

projects to keep my mind engaged 

and thriving. It’s this variety that 

fuels my creativity and drives my 

growth. 


15

Doubtless Beauty Retreat 

BEAUTYNZ 

ASSOCIATION 

AWARD 

Winners 


Jodi Osborne: Our win is humble confirmation that we genuinely give our 

team and clients the very best. This achievement could only be possible 

with the support of our incredible community, including our suppliers 

and the Association. It shows that a little and local Clinic can survive 

and thrive through passion, hard work and resilience. We feel honoured, 

ecstatic, overwhelmed and grateful to win this Award. In 2022 we set 

the goal to enter the Awards and submit an application we were proud 

of… and we did! For us, this was an achievement in itself, so to win has 

taken us by surprise, especially given the calibre of entrants.Personally I 

enjoy this industry as I absolutely love empowering women, whether it’s 

training a team member, performing a client treatment or giving a High 

School skincare presentation. I especially enjoy looking after the next 

generation of clients who have grown up seeing their Mums come to us. 

I also love creating a positive, fun work environment to nurture and grow 

new Therapists to give them the best start in our industry. 

FACE | Body & Beauty Clinic 

Annalysse Mitchell: We are so grateful for the recognition this award 

has given us. Not only are our team excited, but also our clients and 

community here in Clutha. We are honored the judging panel chose 

us as a standout among the other high calibre entrants. The award 

complements a lot of planning, hard work and resilience throughout 

the last year, and is an encouragement to keep doing what we are 

passionate about well, and contribute to the wider industry.: In our 

industry, sometimes stepping out of the box and taking a risk is required 

to overcome a challenge in business. This award recognises this, and has 

given me encouragement to keep going towards the goals that we have 

made. There are some incredible people in our industry behind us giving 

encouragement, inspiration and advice around what we are doing at 

FACE | Body & Beauty and this award is an honor to them also. 

16 

BEAUTYNZ MAGAZINE

Arlena Phillips, Beau Beauty 

Angel Marshall, Blush Beauty Rolleston 

Arlena Phillips: I look up to so many in our industry and so to be 

named Therapist of the Year myself is such a surreal feeling! There 

have been moments over the last few years when I have questioned 

whether or not this is all worth it, because being a business owner 

definitely comes with its challenges, so to be recognised on a national 

level is proof to me that everything I have worked so hard for has 

been worth it. This award means everything to me: it has reassured 

me that I’m exactly where I’m meant to be.Having a positive impact 

on someone’s journey to feeling confident in their own skin means a 

great deal to me and I am extremely grateful to every single person 

who chooses to work with me. I want to continue to educate my 

clients on how to properly care for their skin, as there is a lot of 

misinformation out there these days, especially on social media. I am 

currently transitioning my business to become a skin clinic, so I can 

focus on doing what I love the most! 

Angel Marshall: Winning this award is such an amazing 

achievement that highlights my commitment and passion for the 

beauty industry. I am so grateful and look forward to what this 

achievement may bring in years to come. I am so excited about 

winning Student of the Year. I am so appreciative of my tutors 

and family that have been so supportive since the beginning. It is 

such a great way to recognise the hard work that has been put in 

behind the scenes. I first became involved in the industry as I saw 

it as an opportunity to apply my creativity. I later found my passion 

for learning the science of skin and how every part of our lives can 

have an impact on how the skin functions. I love the opportunity 

we have as beauty therapists to help clients feel like the best 

version of themselves. It is such a rewarding and fulfilling industry. 

There is also an opportunity for continuous learning and growth 

which I love. 

Cherie Ayrton, Feather Touch Cosmetic Tattoo 

Melody Hatch, Orly Boutique 

Cherie Ayrton: It is really amazing to be recognised for my 

contributions to an industry I have so much passion and love for, 

as well as being involved with such an important organisation in 

our industry. As a business owner (Feather Touch Cosmetic Tattoo), 

this means the world to me. I am completely over the moon to be 

recognised for not only my art but my involvement.My passion has 

always been to help make my clients feel beautiful and a little more 

like themselves. As a beauty therapist adding cosmetic tattooing to 

my skill set was a no brainer. I am inspired daily by my clients that 

walk through my salon doors. When it comes to what I love most 

about the industry: I love the creative aspect, but most importantly 

I feel so lucky that I get to meet so many people from around the 

country who all have different backgrounds and a story to tell. 

Melody Hatch: This award means a lot to me. It has made me feel 

really recognised and appreciated in the industry which is all anyone 

could ever hope for when working in an industry they love and care for 

so much. On a personal level, whilst I’ve never had a specific goal to 

win any award, this has made me feel really accomplished in my own 

life which really does mean a lot going forward. I am extremely excited 

and honoured and this has given me a great boost of confidence to 

keep striving and working really hard for my business, and to better the 

industry we all love. Winning Nail Technician of the Year has made me 

reflect on all the great achievments I have received in this field and has 

made me hopeful and excited for all the other achievements to come. 

There are so many things I enjoy about working in this industry which is 

why I have been in it since 1995 - I just can’t get enough! 


17

SOCIAL MEDIA 

Chelsea Karl, Skin by Chelsea 

BEAUTYNZ 

ASSOCIATION 

AWARD 

Winners 


Chelsea Karl: Social media is free, organic and filled with attention seekers, I 

couldn’t think of a better place for me to fit in. When I didn’t have the money 

to invest in advertising to promote my business, I did have two skills I have 

been practising my whole life. Firstly, the ability to understand a brief and 

deliver exactly what was asked of me (aka people pleasing), and secondly, 

my love of networking (which some may call ‘yadeyada’). As someone who is 

dyslexic, writing has been my enemy most of my life and now I do it publicly 

for a living. I often post typos, I feel embarrassed when a stranger points it 

out. I’m still learning how to market myself and not someone else’s corporate 

approved voice. It’s brave to keep trying. This is my page (@_skinbychelsea on 

instagram) and I am speaking my truth. Even if it’s spelt wrong occasionally. 

18 

BEAUTYNZ MAGAZINE

CONTRIBUTION TO THE ASSOCIATION 

Oonagh Kirkpatrick, Louise Gray Skin Care 

CONTRIBUTION TO THE INDUSTRY 

Florence Barrett-Hill, Pastiche Training 

Oonagh Kirkpatrick: This award is a wonderful acknowledgment of my 

dedication, support and passion for the industry throughout my time on 

the Executive Committee. I feel incredibly honoured and it’s a privilege 

to be standing alongside another such recognised recipient, and great 

friend, Judy West. The experience I have gained throughout my career, 

along with my academic and professional development achievements 

have all been supported and influenced through the many inspirational 

people I have had the privilege to meet and share ideas with. I feel 

extremely passionate and committed in supporting our industry moving 

forward, to be educated and informed. I encourage others to step up and 

support the industry from the seat of the Executive Committee. 

Florence Barrett-Hill: Winning the BeautyNZ Association Award 

2024 is a wonderful Affirmation that what I have done over the years 

and around the world has made a difference to Beauty Therapists 

knowledge base and extended their understanding of skin at a 

cellular level. I am overwhelmed and very humble that my industry 

appreciated my efforts, none of which would have been possible 

without the support of many people who all deserve credit for the 

influence they provided. As an independent post graduate tutor, I 

enjoy sharing my knowledge, my mistakes, and my successes. I also 

love the feeling of belonging when I meet colleagues who share the 

same passion for their clients, and profession. 

19


ASSOCIATION AWARDS 

BEAUTYNZ 

ASSOCIATION 


Entrants, Finalists 

+ Guests 

20 

BEAUTYNZ MAGAZINE




21



BEAUTYNZ 

ASSOCIATION 


Judges 

Meet the esteemed judges of the BeautyNZ 

Asssociation Awards, all of whom played a 

crucial role in supporting and assessing entrants 

across all categories. The Awards are designed to 

showcase and celebrate NZARBP members, their 

businesses, skills and dedication. 

Louise Gray Peter Willis Pauline De Thierry 

Larissa Whitman Maria Hyde-Smith Annette Mullligan 

Kim Ryan Rebecca Field Michelle Channon Elysa Sollis Jenny Barlow Oonagh Wolfkamp 

Emma Fraser 

Debbie Taylor 

Cris Amaral 

Debra Challis 

Cheryl Cook 

Amanda Viviers 

Juliette Miller 

Amanda Guerrin 

22 

BEAUTYNZ MAGAZINE

2024 finalists 

The NZARBP is proud to celebrate all of the finalists in the BeautyNZ Association 

Awards event. It was a privilege to acknowledge and honour them at the recent 

Awards evening. Congratulations to all finalists. 

CLINIC OF THE YEAR 

NAIL TECHNICIAN OF THE YEAR 

Acacia Beauty 

Bella-Me Skin & Body 

Blush Beauty 

Doubtless Beauty Retreat 

FACE|Body & Beauty 

Juve 

Mia Dolce 

Mihi’s Place 

Pucker & Wink Beauty Lounge 

Silver Sixpence 

Skintopia Old Bank 

Totally Rad Beauty 

Xtreme Beauty Salon 

THERAPIST OF THE YEAR 

Chelsea Karl 

Renee Taylor 

Annalysse Mitchell 

Arlena Phillips 

Rachel Ryan 

Anastacia Shemiakina 

Yuan Song 

Christchurch 

Kawerau 

Rolleston 

Doubtless Bay 

Balclutha 

Gisborne 

Havelock North 

New Plymouth 

Auckland 

Wanaka 

Wellington 

Christchurch 

Auckland 

Skin by Chelsea, Auckland 

By Renee Taylor, Taupo 

FACE|Body & Beauty, Balclutha 

Beau Beauty Therapy, 

Otorohanga 

Skintopia Old Bank, Wellington 

Body Catalyst, Auckland 

Beautiful Aromas Massage & 

Beauty Boutique, Lower Hutt 

Amy Groot 

Pretty Digits, Putaruru 

Melody Hatch 

Orly Boutique Lower Hutt 

Elle Swales 

Orly Bouitique Carterton 

STUDENT/APPRENTICE 

OF THE YEAR 

Sophie Abernethy 

Christchurch 

Maata Dzilic 

Hastings 

Lucy Greer 

Balclutha 

Cody Herlihy 

Doubtless Bay 

Amber Hewitt 

Wanaka 

Angel Marshall 

Christchurch 

COSMETIC TATTOOIST OF THE YEAR 

Kimberley Atkinson 

Cherie Ayrton 

Emma James 

Nikki Moore 

Claire Smith 

Jessica Sonne 

Kimberley Atkinson Permanent 

Makeup, Hastings 

Feathertouch Cosmetic Tattoo, 

Wellington 

Prodigal Brows & Beauty, 

Cambridge 

Haus of Brows, Kerikeri 

Woven Ink, Auckland 

Luxe Aesthetics, Rolleston 

Congratulations 

TO ALL OF THE 

2024 FINALISTS 


23



Premier Sponsors 

Introducing a whole new science of skin health 

– one invented right here in New Zealand. 

Kiwi cell biologist Dr Iona Weir was concerned 

by many of the trends she was seeing in the 

beauty industry where short term gain – such 

as the over-use of retinols and steroids – was 

creating hidden long term risks for women. 

So she used her 35 years of original research in 

human and plant cellular systems to invent a 

whole new science of skin health – Atopis® daily 

care and AtopisMed® dermatological products. 

Unlike “quick fix” skincare, Atopis is designed 

to reset and reactivate your own skin’s natural 

repair and renewal systems, bringing them back 

into a healthy balance. “There’s a tendency in 

the industry to treat women with skin issues 

as if they’re somehow broken. In fact it’s about 

giving our body’s complex cellular systems, 

which have been around for millions of years, 

some respect”, says Dr Weir. “I designed Atopis 

to get your skin out of the damage cycle so 

many women find themselves in and to reset 

your inbuilt biological renewal systems. Once 

that happens you get what our users call ‘The 

Atopis Glow’ – and you only need minimal 

maintenance to keep it! While cell biology is 

complex, our philosophy is actually simple: 

healthy skin is beautiful skin. Everything else 

follows from this principle.” 

Powering the Atopis range is Dr Weir’s big 

breakthrough: The Myrecil® Ingredient. She 

originally invented it for treating persistent 

dermatological conditions like eczema and 

rosacea. But Myrecil was soon found to be 

powerfully effective for damaged, sensitive and 

prematurely aged skin too. “I developed Myrecil 

here in New Zealand using totally natural 

ingredients.” she says. “It’s been successfully 

clinically trialled, and is now globally patented 

and OTC registered with the USFDA. Myrecil is 

as effective as leading retinols, but because I’ve 

used a completely different cellular pathway, 

Myrecil has no concerning retinol side effects 

such as skin thinning, sun sensitivity and 

redness.” 

“I founded Atopis® because while most skincare 

products are created for women, there's almost 

no genuine skin science invented by women. 

After all, women are different right down to the 

cellular level. It’s time for a new approach,” says 

Dr Weir. 

As a true New Zealand skin science innovator, Atopis is thrilled to support the BeautyNZ Association Awards 2024. 

Bespoke dermatological skincare, dermaviduals 

is the science in bespoke skincare. Changing 

the way you treat skin, utilising customisable 

solutions because, no one skin is the same! 

A unique, customised skincare range developed 

by leading scientist Dr Hans Lautenschläger. 

dermaviduals product formulations are based 

on the principles of corneotherapy - promoting 

healthy, balanced skin from within. The 

dermaviduals range intends to specifically 

target maintenance of the natural skin barrier 

and management of skin conditions. 

The dermaviduals difference is that its products 

are bespoke, that is, customised to the needs 

of the individual. 

All dermaviduals products are free from 

emulsifiers, preservatives, fragrances, mineral 

oils, silicones, dyes and amines, which is 

important for the overall health of the skin 

and to ensure ongoing, positive results in skin 

correction. 

As industry leaders in skin aesthetics, 

dermaviduals continues to reshape the 

business of skin through science, innovative 

products, and advanced education. As experts 

in education, it is committed to developing 

authoratitive resources for the benefit of 

practicing corneotherapists. 

Dermaviduals is proud to be a Premier Sponsor of the BeautyNZ Association Awards 2024. 

24 

BEAUTYNZ MAGAZINE



Premier Sponsors 

In the world of professional skincare, 

Dermalogica PRO offers gold standard 

innovation and effectiveness, carefully crafted 

through research led by The International 

Dermal Institute. 

With a focus on advanced and active 

formulas, this product range is engineered 

to address an array of skin concerns, 

boasting technologies such as microbiome 

technology, epigenetics, microencapsulated 

retinol, potent stabilized Ascorbic acid, and 

multifaceted Niacinamide. 

Dermalogica PRO is all about the professional 

skin therapist – none of its professional-only 

products are available to the public. This 

exclusivity ensures that industry professionals 

have unparalleled access to a comprehensive 

and potent product system, meticulously 

designed to deliver powerful results. 

Central to the ethos of Dermalogica PRO 

is the commitment to providing patented, 

targeted formulas that yield transformative 

outcomes. Through a dedication to staying at 

the forefront of skincare modalities, formulas 

and ingredients, Dermalogica continually 

endeavours to equip professionals with the 

tools and worldclass education necessary to 

address their clients’ diverse skin needs. 

Unlike brands that chase transient trends or 

rely on gimmicks, Dermalogica PRO remains 

steadfast in its commitment to listening 

to the needs of skin therapists, medical 

practitioners, and clients alike. By leveraging 

the expertise of leading skincare researchers, 

Dermalogica PRO transforms insights gleaned 

from the treatment room into tangible 

solutions, ensuring that every product and 

treatment offered is backed by rigorous 

scientific testing and real-world efficacy. 

In essence, Dermalogica PRO represents 

more than just a product line—it symbolizes 

a partnership between industry professionals 

and a brand dedicated to elevating the 

standards of skincare. With its unwavering 

commitment to innovation, efficacy, and 

education, Dermalogica PRO continues 

to redefine the landscape of professional 

skincare, empowering practitioners to deliver 

unparalleled results and helping clients 

achieve their best skin ever. 

Dermalogica PRO is proud to support the BeautyNZ Association Awards 2024. 

Gallagher has been helping protect what’s 

important to people and businesses for more 

than 95 years. Previously known as Crombie 

Lockwood, they arrange business, rural, 

personal, and life and health insurance for over 

160,000 clients. As one of the leading insurance 

broking companies in New Zealand, their size 

and scale gives them a significant advantage 

when negotiating premiums, terms and claims 

on a client’s behalf. In particular, the Gallagher 

advantage helps to secure more cover options 

and competitive pricing from a wide range of 

global insurers. 

In New Zealand they have been helping Kiwis with 

their insurance needs for more than 45 years. 

Clients are supported by teams of around 1000 

broking professionals in more than 30 offices 

around the country. 

With deep roots in the communities in which they 

live and work, Gallagher brokers combine regional 

understanding with the resources and backing 

of their global organisation. Their characteristic 

blend of local expertise and global reach means 

they can support their clients wherever they do 

business. 

Gallagher has developed an insurance 

programme specifically for The NZ Association 

of Registered Beauty Professional members. To 

find out more, please email Jordan Baldock at 

beautynz@ajg.co.nz 

Gallagher is proud to be a premier sponsor for the 2024 BeautyNZ Association awards. 


25



Category Sponsors 

Kitomba Salon & Spa Software has proudly been helping top-rated 

salons, spas and clinics to achieve success for over 20 years. 

Founded in Wellington in 2002, our mission at Kitomba is simple: to 

help hair and beauty businesses become more successful. 

Over the past two decades, we’ve built industry-specific features 

to simplify the lives of busy salon, spa and clinic owners and their 

teams. Our reliable and easy-to-use software has everything you 

need to effectively run your business day-to-day, work smarter 

instead of harder, and have the tools you need to go – all paired with 

our commitment to offering unlimited, free customer support by 

phone, email and webchat. 

Kitomba has supported the BeautyNZ Association Awards for many 

years and is delighted to continue to support this incredible industry 

event in 2024. 

Book your free demo of Kitomba to find out why so many beauty 

businesses in New Zealand choose us to help them grow and succeed. 

One of the powerhouses behind the scenes of New Zealand’s beauty 

industry; Arrow Beauty is a leading distributor dedicated to elevating 

standards and fostering excellence. As a proud sponsor of this year’s 

BeautyNZ Association Awards 2024, Arrow Beauty is thrilled to 

champion the country’s top talents in the coveted category of NZ 

Clinic of the Year. 

Spearheaded by long term industry associate and advocate Peter 

Willis, Arrow Beauty’s Managing Director, who also served as a 

distinguished judge this year, the company’s commitment to 

recognising and celebrating excellence is unwavering. 

Arrow Beauty’s influence extends far beyond sponsorship, with their 

portfolio boasting some of the industry’s leading brands such as 

Footlogix, Elleebana, Belmacil, Bondi Sands and Caronlab. Renowned 

for their innovation and quality, these brands have become staples in 

the beauty community, trusted by professionals to deliver exceptional 

results. 

26 

Arrow Beauty’s ethos remains the same today as it did 30 years ago: to 

empower clinics across New Zealand with products they need to thrive 

in a competitive landscape. With a steadfast dedication to quality, 

expertise, and innovation, Arrow Beauty continues to shape the future 

of beauty in New Zealand. 

BEAUTYNZ MAGAZINE



The BeautyNZ Association Awards gratefully extends its thanks to all sponsors 

of this year’s event. As well as our Premier and Category Sponsors, the below 

businesses generously support our Welcome Drinks and Event. 

Our finalists and winners were treated to amazing Goodie Bags on the 

evening of the awards, full of highly respected brands and products. 

Thank you to: 


27

Cover 

STORY 

A FRESH 

PERSPECTIVE 

28 

Dr Iona Weir has earned many titles – CEO, chief scientist, ethical skincare leader, 

cell biologist, researcher, pioneer; to name just a few. There’s no denying that her 

lifelong passion for both science and skincare is pivotal to her being an industry 

game changer. These titles combine harmoniously and continue to drive Iona’s 

passion around harnessing the healing power of nature and science. 

BEAUTYNZ MAGAZINE

Cover 

STORY 

By Lisa Potter 

The founder and CEO of Atopis is one 

of a small minority of women scientists 

successfully globally patenting her 

research. Her innovative approach 

to long-term skin health is truly 

revolutionary. 

Although backed by decades of powerful 

knowledge and research, Atopis quite 

simply delivers around its driving 

philosophy: healthy skin is beautiful skin. 

Proven credentials 

With more than 35 years as a scientist, 

Iona gained her PhD from the Cancer 

Research labs of the University of 

Auckland by being first to discover that 

the fundamental cellular process of 

apoptosis (programmed cell death) in 

plants could be reversed. 

She later went on to apply this to human 

cancer and immune cells, which led 

her into fields such as botanical drug 

discovery, immune modulation and 

particularly gut health. 

Her most recent patent is Myrecil®, 

which is now at the heart of Atopis and 

AtopisMed® products. All Atopis and 

AtopisMed® products are not just made 

in New Zealand, they are invented here 

too. 

Added to that, Atopis is the only New 

Zealand skincare brand manufactured 

to pharmaceutical/GMP standards, 

rather than just cosmetic manufacturing 

standards. 

The breakthrough daily care and 

dermatological products are sold in New 

Zealand, Australia and the USA. 

Lifelong Goals 

Driven by science, discovery and a desire 

to innovate, over the years Iona has 

continued to explore the connections 

between cell signalling, gut health and 

immunology. This resulted in learnings 

around how these inner processes 

could have a remarkable effect on the 

outside too – on the skin. Adding to her 

motivation, Iona’s interest in skincare 

wasn’t just scientific – it was also 

personal. 

“I had skin problems for most of my 

adult life, and all the money I spent on 

so- called ‘beauty science’ not only didn’t 

work, it usually made things worse,” she 

admits. 

Armed with her experience with botanical 

chemistry, microbiology, probiotic 

encapsulation and how to manipulate 

plants to produce bioactives to reverse 

cellular apoptosis, Iona began the journey 

to create a radical new approach to skin 

health. 

As part of this undertaking, she also 

noted that at the time there was almost 

no skin science created by female 

scientists. 

“There’s nothing wrong with men 

creating skin care – they’ve got skin too! 

But women are different, right down to 

the cellular level. And I found there was a 

basic disconnect between what I needed, 

and what the beauty industry was trying 

to sell me. So as I’m a scientist, I thought 

I might as well figure out what was 

missing myself.” 

Her drive and fresh approach yielded 

impressive results, including research 

around what is now her patented 

Myrecil®. 

A biologically fermented set of isomers 

especially designed to reset natural 

cell renewal and defence systems like 

apoptosis and antibody activation, it’s so 

powerful and safe that as well as topical 

usage with Atopis creams, Myrecil® can 

be used in Atopis Dietary Supplements 

to work along the gut-skin axis for true 

inside-out treatment. 

“My approach is to reset and reactivate 

your skin’s fundamental natural systems 

– systems that can go awry for many 

reasons, such as the mostly artificial 

environment we now live in. Once your 

skin has reset – a process over usually 

30-60 days – you just need minimal 

maintenance, because obviously factors 

behind the issues, like genetics or 

environmental stressors, aren’t going 

anywhere.” 

Global implications 

Dr Weir’s innovative science, developed 

here in Aotearoa New Zealand using 

all-natural ingredients, is creating a stir 

internationally. 

Atopis and The Myrecil® Ingredient now 

hold multiple global patents, with more 

pending. Eczema clinical trials in the USA 

and New Zealand have demonstrated 

Myrecil® reduces the symptoms of 

eczema, but also as a side benefit 

appeared to plump the skin in a similar 

manner to retinoids. 

Cellular assays have confirmed that 

Myrecil has retinoid like activity, is more 

effective but without the side effects. This 

is a major breakthrough, as long-term use 

of retinols can cause redness, thinning 

and prematurely aging skin, increased sun 

sensitivity as well as more serious issues. 

“The Myrecil Ingredient works with your 

own natural cellular defence and renewal 

systems to restore skin,” she says. 


29

Cover 

STORY 

30 

In so many skin conditions – especially 

when overstimulated by too much retinol 

use – the natural process of apoptosis 

has become hyperactive, with too many 

cells turning over too quickly. Dr Weir’s 

breakthrough in controlling the rate 

of apoptosis lets this natural process 

rebalance itself, bringing cell defence and 

renewal systems back into balance. 

It also slows the cell aging process and 

increased hyaluronic acid production, 

strengthening skin cell structure. 

The successful results of two eczema 

clinical trials and GMP certified 

manufacturing, means it’s been 

registered for OTC (Over The Counter) 

pharmaceutical use in the United States – 

an amazing achievement for a small New 

Zealand brand. 

The Myrecil Ingredient also shows 

promise in other medical areas. 

No stranger to global success, Dr Weir’s 

previous scientific breakthroughs 

include the popular gut health product 

Phloe. It was her lifetime of research 

interconnected cellular systems that 

led on to her skin health discoveries. It’s 

also why Atopis offers Myrecil® in dietary 

supplement form, as well as creams and 

gels for true ‘inside-out’ skin health. 

As a pioneer both scientifically, as well as 

in how she approaches the business side 

of her research, Iona shares some of her 

insights: 

What sparked your early interest 

Q. in science and what kept you 

passionate about this? 

A. 

I have always wanted to know 

why something works the way it 


does and always been developing 

solutions, I love to fix things and 

solve problems. I was funded to 

attend Otago university for three 

weeks to experience different 

courses, I was totally hooked by 

the cellular biochemistry. This area 

of science links across all aspects 

of human, plant and microbial and 

affects all health issues. 

What sparked your interest in 

Q. skincare? 

A. 

I was not interested in skincare. I 

had spent 11 years developing an 

autoimmune pharmaceutical drug 

which also treated eczema. Having 

seen the damage that steroids do 

to children I decided to invent an 

alternative cream to steroids for 

eczema. 

How your research into the 

Q. science of skincare evolved into a 

business? 

A. 

Having developed the 

eczema treatment cream and 

successfully carried out two 

clinical trials on eczema, we 

then raised investment funds to 

commercialise the cream. While 

developing this, we expanded the 

technology beyond eczema and 

into beauty and other skin issues. 

What were your early interests 

Q. and do you still follow any of 

these today? 

A. 

When I was younger was into 

dance, gardening, outdoor beach 

and bush and music. I still do 

most of these; dance evolved 

into Les Mills classes and music is 

now listening instead of playing 

instruments. 

Where did you study and for 

Q. how long – resulting in what 

qualifications? 

A. 

Eight years study: five at 

Canterbury BSc, MSc then three 

years Auckland university PhD 

Have you experienced imposter 

Q. syndrome on your journey 

as a scientist and business 

entrepreneur and do you have any 

advice on dealing with this? 

A. 

As a young female scientist I did 

not fit the mould of the traditional 

scientist and was sure that one 

day that they would decide I 

was a fake. I did not do science 

the traditional way, I prefer to 

push things to the limit and see 

what happened rather than step 

wise – way too slow an approach 

for me. I realised in my 30s after 

working overseas that I would 

never fit the mould, but my 

different approach was actually 

my strength, as it enabled me to 

invent novel solutions rather than 

the traditional academic approach. 

This was because I got to work 

with other scientists who also did 

not fit the mould but instead were 

‘eccentric’ and had made world 

changing discoveries. I wanted to 

do that. 

What have been some of your 

Q. most memorable/meaningful 

career highlights? 

A. 

Winning an international award 

for best PhD. It showed me that

Cover 

STORY 

taking a massive risk and having 

a hypothesis that went against 

the dogma and proving it right 

was worth it. Also proving that 

apoptosis (programmed cell 

death) occurs in plants and is 

reversible, research that is still 

citated today by other scientists. 

Other career highlights include 

inventing technologies and 

products that I can see evidence 

of my research when I go into a 

supermarket; taking a botanical 

natural drug through the 

pharmaceutical route through 

to FDA approval; and inventing 

Myrecil which is the culmination of 

30 years research. 

Describe how your own 

Q. experience with rosacea 

has shaped your direction/ 

understanding around the 

emotional impact of skin 

conditions for women? 

I would react badly to any make 

A. up, my skin would burn and 

developed broken capillaries. 

Several doctors told me it was in 

my head as in I was overblushing. 

Make up counters would say you 

have high colour you need green 

corrector. I was made to feel like 

it was my fault. People with skin 

conditions often feel like everyone 

is staring at them. They just want 

healthy skin and not to be made to 

feel it is their fault eg bad diet etc. 

What advice has proved impactful 

Q. in terms of being a successful 

business woman? 

Follow your gut instinct. There are 

A. a lot of people out there trying to 

rip you off or pretending they have 

skills they do not. Never rush into 

a deal, always take your time and 

do your homework. 

Three things you wish everyone 

Q. understood about skincare? 

Just because it says natural does 

A. not mean it is a good product. 

Natural products can also have 

damaging effects on the skin such 

as infections or skin irritations. 

Ingredient names may be 

the same, but how they are 

manufactured and quality is what 

makes the difference. 

When people say they formulated 

a skincare, what they often 

mean is that they went to a 

manufacturer who gave them 

the base and they added a few 

plant ingredients. To develop a 

cream from scratch involves an 

enormous amount of research 

and is about fully understanding 

the chemistry of every single 

ingredient and how they interact 

with each other. 

What beauty/wellbeing habits 

Q. you have formed which have 

proven beneficial? 

Sunscreen, antioxidant dietary 

A. supplement and exercise. 

Explain some of the stepping 

Q. stones which led to you 

recognising the importance of 

protecting your IP and research? 

I have been in patent litigation 

A. battles, I have seen IP stolen 

by competitors talking to junior 

staff, and I know that once you 

make a noise others will try and 

steal or copy your ideas. So I have 

always had the policy of staying 

quiet until ready to fight. 

What are you most proud of in 

Q. terms of your Myrecil research? 

That Myrecil actually changes 

A. people’s lives and they can stop 

worrying about skin conditions 

and enjoy healthy skin. We 

receive a steady stream of 

emails, phone calls and visits 

from people whose lives we 

have changed. That is why I do 

Myrecil. 

What are some of the highlights 

Q. of 2023 for you? 

We have taken the research 

A. to the next level proving that 

Myrecil stimulates hyaluronic 

acid synthesis and acts similar 

to a retinoid, but without the 

damaging side effects. We filed 

a patent on this technology and 

have now commenced marketing 

to go global with this technology. 

What are some goals for 2024 

Q. you can share? 

We are going big and taking on 

A. a skin issue that all women face 

and no one else has solved. 

What is your advice for women 

Q. in the beauty industry around 

the importance of recognising 

skin science? 

Don’t be fooled by the marketing 

A. hype. If someone claims 

scientifically tested – did they do 

the research or are they using 

third party information? Skin is 

very complex and the belief that 

you can stress the skin to renew 

it is causing long term damage. 


31


The two-day NZ Hair & Beauty Trade Expo is taking place on June 

15-16 at the stylish Viaduct Events Centre in Auckland. 

The move to this venue in 2023 proved 

a huge success, offering a light and 

modern space for exhibitors and visitors. 

The NZ Hair & Beauty Expo brings 

together the hair and beauty industries 

to share, educate, network, and inspire. 

Offering an environment that supports 

and fosters education, the Expo is 

invaluable for building and strengthening 

relationships between businesses and 

customers, and driving sales, not only 

during the Expo, but in the months after. 

This is New Zealand’s only trade-event 

for the hair, male grooming and beauty 

industry in New Zealand that connects 

brands face-to-face with buyers. 

“There is a power in coming together, 

sharing knowledge, learnings, insights, 

and camaraderie and we hope both 

exhibitors and professionals to experience 

this the 2024 NZ Hair & Beauty Expo,” 

says Expo organisor Shaughan Woodcock. 

Throughout the event, workshops will 

take place in the Education Arena. The 

timetable will be finalised shortly and will 

be available at nzhairandbeauty.nz 

BeautyNZ finds out more about the Expo 

with Shaughan Woodcock. 

What are you most proud of in 

Q. terms of the 2024 event? 

I’m proud of the whole expo 

A. since taking ownership in 2019. 

As an industry we’ve battled 

Covid-19, high inflation, staff 

shortages, interest rates and 

yet we are still doing what we 

love and supporting our industry 

and clients. The Expo was only 

held every two years originally, 

but has been annual for three 

years now. demonstrating the 

importance of what we do 

and what the exhibitors and 

attendees bring. 

32 

BEAUTYNZ MAGAZINE

Are there exhibitors who have been on board since the 

Q. Expo launched? 

I’m delighted to have the support of key businesses 

A. such as House of Camille, K-Cosmetics, Advanced 

Derma Care, Industry Associations from hair/barber 

and beauty to name just a few! 

Q. Who are some of the new exhibitors for 2024? 

We are really pleased to welcome Beauty Gallery, De 

A. Spa Cosmetics, Holski Skincare, Live Deeply, Spring Spa 

Wear and Lumini Skincare among others. It’s fantastic 

to continue building our community each year. 

What should visitors to the show be aware of in order 

Q. to maximise the experience? 

We have a range of ticket categories to suit everyone: 

A. Student Pass, One Day Pass, Weekend Pass and Group 

Pass. Last year some attendees only purchased one 

day and wanted to come back a second meaning they 

needed to buy another ticket. Take advantage of the 

weekend and group passes, save some money and have 

a great weekend with exhibitors. 

Why do you think a unique event such as this is so 

Q. important for the industry? 

The main importance is bringing everyone together. It 

A. may sound a bit naff, but there is power and financial 

benefits to the industry when we join together as a 

group like this over two days. Networking, education, 

purchasing, and of course, samples galore! Don’t wait 

for a supplier to visit you, come and see them at the 

Expo and make the most of the time to thoroughly 

discuss your needs and products ranges. 

What key details about the Expo do potential visitors 

Q. sometimes miss? 

The need for industry ID. This specific event is for the 

A. industry, not the general public. Proof of industry ID 

is required and this ensures that general pubic don’t 

gain access and take advantage of purchasing direct to 

supplier. All our FAQ’s can be found on the website. 

Q. What were highlights of the 2023 event for you? 

One of the many highlights from 2023 was that the 

A. event sold out of exhibitor stands for the first time in a 

long time, showing that support within businesses has 

grown for the Expo which is amazing. Having the expo 

at the Viaduct Events Centre has certainly raised the bar 

for the event. 

What learnings /successes from the 2023 event have 

Q. led to changes or tweaks to the 2024 event? 

Our education arena has changed slightly and have 

A. been packaged as workshops. Attendees will need to 

purchase a ticket to these sessions. 


33

Product 

SPOTLIGHT 

TWYG RESTORATIVE 

HYDRATION CREAM 

Harnessing the highly active Bioactive 

Totarol ingredient, and developed in 

New Zealand, this luxurious hydration 

cream delivers nourishment and 

radiance to the face, while helping 

restore dry skin back to good health. 

TWYG proudly delivers modern skincare 

with ancient roots and is driven by a 

desire to tackle environmental damage 

to skin. Twygskincare.com 

GOODBYE SUN BALM 

Six years of formulations and 

testing went into making this 

certified natural sunscreen for 

lips and skin. The anhydrous (no 

water) soothing balm also meets 

the ASNZ 2604:2012 sunscreen 

standard which includes 

broad spectrum coverage. The 

antioxidant-rich formula includes 

organic oils and butters and melts 

evenly and smoothly on skin. 

Goodbye.co.nz 

TRONQUE BODY CONTOUR MASSAGER 

Made from ultra-luxe stainless steel, this 

ergonomically designed body blade can be 

used as a massage tool on both the body 

and the face for relaxing tight muscles, 

stimulating lymphatic drainage, depuffing 

and encouraging skincare to 

penetrate deeper. Tronque.com 

SKIN 

Lavish your skin with love and support, with a helping 

hand from some of these holy grail products that deserve a 

permanent place in your daily (or evening) routine 

LINDEN LEAVES SKIN 

REFINING CREAM CLEANSER 

Gentle and nourishing, this cream cleanser is 

a must-have for dry, damaged or sensitive 

skin. Enriched with natural ingredients 

including jojoba, echium seed and papaya, 

it’s also NATRUE Certified, vegan friendly 

and made with love in New Zealand. 

Lindenleaves.com 

ED&I SKIN COAT 

Irresistibly lightweight and 

silky to apply, this full collagen 

protection serum can be used on 

both the face and body anytime, 

leaving skin feeling instantly hydrated. 

The vegan formulation promotes 

elastin synthesis, supports collagen 

production and safeguards 

skin against signs of aging. 

Ednibod.com 

DERMAFIX MANDELIC RETEXTURISING WIPES 

Packed with a powerhouse of ingredients including 

niacinamide, Rumex Extract and Evodia Rutaecarpa 

Fruit Extract, these wipes provide an array of benefits 

including anti-wrinkle, anti-acne and skin barrier 

protection, while increasing skin radiance. Convenient 

and effective, specific areas of concern on both face and 

body can be targeted. These incredibly versatile wipes 

can be used for a variety of concerns including acneprone 

skin, hyperpigmentation, scarring and keratosis 

pilaris. Houseofcamille.co.nz 

34 

BEAUTYNZ MAGAZINE

Product 

SPOTLIGHT 

AUGUSTINUS BADER THE 

RETINOL SERUM 

Boasting Pure Retinol (a clean, stablised 

form of retinol that promotes the 

skin’s natural cell renewing processes), 

this Augustinus Bader new release is 

formulated to reduce the appearance 

of deep lines and wrinkles, blemishes, 

and pigmentation, while also protecting 

against premature aging and future 

breakouts. The luxury brand pairs Retinol 

with TFC8®, or Trigger Factor Complex 

TFCTM - a patented blend of natural 

amino acids, high-grade vitamins and 

synthesized molecules that transform 

potent formulations into smarter, 

adaptive skincare capable of addressing 

individualised concerns. Mecca.com 

THALGO NUTRI-COMFORT OIL-SERUM 

This ultra-concentrated oil-serum works to 

intensely replenish lipids and help regenerate and 

restore comfort to the most undernourished skin. 

Combining Cold Cream Marine Complex with marine 

pro-ceramides, it’s enriched with three plant oils 

(Rose Hip, Borage, Jojoba) chosen for their high 

concentration of omegas 3, 6 and 9 and antioxidant 

vitamin E. Thalgo.co.nz 

DECODED SKIN 

TREATMENT 

FOUNDATION 

Unlock your skin health 

with this lush foundation, 

formulated to provide more 

than just coverage. The 

Decoded Triple-Complex 

Formula supports your skin's 

natural barrier; leaving skin 

hydrated, softer, smoother 

and protected against 

external environmental 

factors. Available in four 

shades for all skin types. 

Gracebeauty.co.nz 

NIMUE SKIN TECHNOLOGY 

CONDITIONER 

Reclaim your radiant glow with this skin 

treatment designed to stimulate exfoliation, 

refresh and clarify skin for a fresh, healthy 

appearance. Specially formulated to restore 

the healthy epidermal appearance of skin, 

whilst assisting in refining texture, it also 

offers anti-bacteria and anti-inflammatory 

benefits.(Pro-tip: ideal to help improve the 

staying power of makeup). gracebeauty.co.nz 

SCIENCE SUNTINT 

PROTECT 

If you’ve left home fresh 

faced and carefree, this 

is the perfect nourishing 

and protective skin treat 

to keep handy. The selfadjusting 

tinted CC cream is 

compounded with platinum 

calibre zinc and titanium 

dioxide, to help calm skin, 

reduce pigmentation and 

offer SPF25. Plus it offers 

just enough coverage to 

even out skin tone for a nomakeup 

look, while providing 

cutting-edge DNA repair 

ingredients. livedeeply.nz 


35

Product 

PROFILE 

Innovation 

and intelligent 

formulations 

Using a global approach to research and 

development, the iS CLINICAL line of 

products combines traditional botanical 

medicine with advanced scientific 

formulation expertise. 

36 

BEAUTYNZ MAGAZINE

Product 

PROFILE 

Offering an array of luxurious, powerful 

and dramatically effective professional 

facial protocols to address all skin types 

and concerns, iS CLINICAL products 

feature some of the most cutting-edge 

ingredients in skin care, such as the 

latest innovation: Extremozymes®. 

Extremozymes® are enzymes produced 

by plants living in extreme environments 

that assist survival and adaptability. 

These miracles of adaptation can also 

be used to protect human skin from 

damage caused by environmental 

extremes. 

iS CLINICAL 

Retinol+ Emulsion 

Both iS CLINICAL Retinol+ Emulsion 

0.3 and Retinol+ Emulsion 1.0 feature 

an innovative new form of Retinol 

of botanical origin, combined with 

a proprietary blend of Bakuchiol, 

other powerful botanical boosters, 

antioxidants and extremeozymes® to 

provide an elevated retinol experience. 

Think retinol reimagined. 

This highly active, fast-acting formula is 

designed to boost the intrinsic antiageing 

capabilities of retinol, with a host 

of carefully curated ingredients that 

work in synergy to help visibly reduce 

the appearance of fine lines and deep 

wrinkles, promote even skin tone and 

texture for a smooth, radiant complexion. 

Gently resurfacing yet nourishing, 

Retinol+ Emulsion 0.3, and the 

maximum strength Retinol+ Emulsion 

1.0 (for more rapid resurfacing) are 

encapsulated with bio-identical lipids, 

providing easy delivery to the skin 

to help improve skin resilience and 

enhance overall skin condition. 

The use of a mild keratolytic form of 

retinol also makes Retinol+ Emulsion 0.3 

and Retinol+ Emulsion 1.0 particularly 

beneficial for those with problematic skin 

that has been resistant to treatment. 

Designed to be well tolerated by the 

skin, the clinically advanced technology 

in this product minimises, if not 

altogether avoids, the usual peeling and 

skin irritation often experienced with 

retinol use, making it suitable for all skin 

types, including the most sensitive skin. 

Retinol+ Emulsion 0.3 is a highperforming, 

targeted skin solution, 

clinically proven to promote skin 

radiance and smoothness for a brighter, 

more youthful-looking complexion. 

Retinol+ Emulsion 1.0 offers the same 

results but is a professional-strength, 

high-performing, targeted skin solution 

– recommended for use only as advised 

by a skincare professional. 

BENEFITS 

• Helps reduce the appearance of fine 

lines and deep wrinkles 

• Helps minimise the appearance 

of uneven skin tone, texture, and 

blemishes 

• Helps protect from environmental 

stressors with Extremozyme® 

technology 

• Helps smooth, soften, and brighten 

the complexion 

• Helps to increase the appearance of 

skin firmness and elasticity 

• Helps provide antioxidant protection 

to defend against oxidative stressors 

ABOUT iS CLINICAL 

Founded in California iS CLINICAL 

provides performance-driven 

clinically validated skincare products 

that use the highest quality active 

ingredients to deliver dramatic, 

visible results. 

Combining pharmaceuticalgrade 

ingredients with those 

that are botanically sourced, iS 

Clinical produces multi-tasking 

products that promote multiple 

improvements to the skin 

simultaneously. 

Meticulously formulated by a global 

team of experts using the most 

scientifically advanced technologies 

available, the iS Clinical range is 

not only powerful and efficacious, 

but also gentle, non-irritating, and 

aesthetically elegant. 

KEY INGREDIENTS 

• Retinol – a well-delivered botanical 

form of retinol that boosts overall 

skin condition through its vitamin 

and antioxidant properties. 

• Bakuchiol – an ingredient that is 

even more powerful when combined 

with retinol, as it shares the same 

benefits but provides higher skin 

tolerability. 

• Ectoin - an Extremozyme® 

pioneered by iS Clinical, found in 

several plants thriving in high salt 

environments that help protect from 

environmental stressors 

• Vitamin C: Bio-available – a stabilized 

form of Vitamin C that helps protect 

against environmental stresses and 

delivers brightening benefits. 

For more information, 

visit isclinical.com.au 


37

ORGANIC SKINCARE BRAND 

Evolve launches in NZ 

Beauty Care has added Evolve Organic Beauty to its impressive stable 

of brands, bringing one of the UK’s leading ethical and sustainable 

award-winning skincare brands to the New Zealand market. 

38 

This impressive range offers a point 

of difference for professional skin 

therapists who are looking to become 

sustainable, helping them offer a wide 

range of certified organic products and 

treatments. 

One of the greenest and most ethical 

beauty brands available, Evolve Organic 

Beauty delivers more than 20 years 

of experience in organics and natural 

product formulation, delivering highly 

sensorial textures and fragrances, along 

with visible results backed by science. 

Evolve treatments offer a memorable 

experience around bespoke, sensory 

and compassionate rituals. 

Evolve Organic Beauty launched in 2009, 

with founder Laura Rudoe driven by 

the idea to create a natural and organic 

beauty range that would help people live 

a little greener every day. 


“My mission was to make affordable, 

highly sensorial products that deliver 

effective results, yet are healthier and 

kinder for you and the planet,” she says. 

“"I have always been interested in 

natural remedies and nature. As a child 

my Romanian grandmother taught me 

how to make skincare using traditional 

ingredients, such as oats and calendula 

flowers.” 

Evolve Organic Beauty has since evolved 

to garner global acclaim. It is also 

certified B Corp, Leaping Bunny and 

Vegan Society approved. 

“We use the best ingredients that 

nature has to offer, and over 40 of our 

products are COSMOS certified organic 

or natural. 

“We believe that organic ingredients 

are better for the soil as well as better 

for you and your skin as they have been 

grown without harmful pesticides. 

“Organic ingredients have also been 

shown to have more antioxidants, 

vitamins and minerals, making them 

more nutritious and efficacious for your 

skin.” 

Each product is lovingly handmade in 

small batches with the finest clinicallyproven 

natural and organic ingredients. 

This ensures the freshness of the natural 

oils, butters and extracts used for 

formulations which help achieve healthy, 

radiant-looking skin. 

The Evolve concept is based around 

four key focal points: Nurture, Nature, 

Knowledge and Inclusive. Beauty Care 

offers starter packages for interested 

salons and spas, and more information 

is available at beautycare.co.nz.

Industry 

NEWS 

empowerment 

The gift of 

Successful business leaders and entrepreneurs 

encouraging the next generation of business 

leaders is a driving force behind the popular 

EmpowerHER scholarship. 

Following its successful inaugural year, 

Dermalogica and SABEN are excited to 

announce the return of the EmpowHER 

scholarship for a second year in 2024. 

Both brands are trailblazing names 

in their industries and champions of 

female entrepreneurship. They have 

adapted the grant (with the help of the 

support of The Icehouse) to empower 

and inspire even more Kiwi women to 

take their businesses to the next level, 

fostering innovation, leadership, and 

diversity. 

Entries for the 2024 scholarship officially 

opened at www.empowher.co.nz on 

International Women’s Day (March 8). 

The EmpowHER Scholarship 2024 aims 

to take female entrepreneurship to even 

greater heights and will further extend 

the categories to benefit more women 

in business. 

THE 2024 PROGRAMME INCLUDES: 

• A total prize pool valued at over 

$22,000 

• A substantial prize for the runner up 

valued at over $5500 

• The addition of a new prize category 

for an up and coming femalefounded 

start-up to the value of 

$2999 

• One-on-one coaching with each of 

the three Chief Executive Officers 

for each of the prize categories 

Natasha Bourke, founder of Skintopia 

and CEO for Two Hundred Doors 

(the NZ distributors of Dermalogica) 

comments, “We’re proud to join forces 

again with SABEN and The Icehouse to 

launch the EmpowHER Scholarship for 

a second year. 

“We were overwhelmed by the 

response and the calibre of the 

entries we received in our first year 

of launching EmpowHER. In 2024, 

we are excited to offer additional 

opportunities for the winner to 

develop their business acumen and 

financial skills. Plus, in 2024 we will 

also have prizes for the runner up and 

for a start-up business to help them to 

create their own path in their chosen 

industry.” 

Roanne Jacobson, founder of SABEN 

states: “The EmpowHER Scholarship 

is a testament to our commitment to 

fostering talent and innovation. We 

have loved working closely with Anna 

Barlow, the 2023 scholarship winner, 

to support her bringing her own line of 

products to the market and cannot wait 

to extend this prize to more women 

in business to help them take their 

businesses to the next level.” 

The EmpowHER Scholarship is set to 

make a profound impact on the lives of 

aspiring women in business, continuing 

the legacy of both Dermalogica and 

SABEN in championing women’s 

empowerment as it has for the 2023 

EmpowHER scholarship winner Anna 

Barlow. 

“The support and expertise from both 

Roanne and Natasha as well as their 

teams of experts has been invaluable,” 

says Anna Barlow, owner of Mom 

Store. 

Roanne Jacobsen, 

Anna Barlow and 

Natasha Bourke 

“I have already learned so much and 

been inspired to continue working on 

both our existing offering as a business, 

as well as working on our own product 

ranges. Getting this industry specific 

insight has been a game changer for my 

small business and has motivated us to 

continue growing and changing in what 

is currently a tough economic climate. 

“The Icehouse business course has 

also been great for me. I have no formal 

business training and this hands-on 

course has been relevant to the growth 

phase our business is currently in.” 

Entry and eligibility for the 

EmpowerHER Scholarship can be found 

at empowerher.co.nz 


39

Brand 

PROFILE 

The PHYRIS 

beauty journey 

40 

Developed by international scientists 

and leading dermatologists, PHYRIS is 

a high-tech range of spa cosmetics and 

premium beauty products. Available 

in New Zealand from spa owner and 

beauty therapist Susanne James, the 

brand is favoured by some of the world’s 

top salons and spas in 52 countries. 

Formulated from top quality ingredients, 

PHYRIS boasts more than 100 unique 

cutting-edge products available as part 

of the range, designed to cater for every 

skin type and skin condition. 

“I’m passionate about educating and 

supplying this highly concentrated and 

premium natural brand to New Zealand,” 

says Susanne. “I became the distributor 

after the Covid crisis when the former 

distributor retired and I’m excited to 

grow awareness of PHYRIS throughout 

the country.” 

Internationally qualified, Susanne has 

trained in five countries: France, USA, 

Australia, Thailand and New Zealand. 

With extensive experience and having 

tutored privately and in a beauty 

school. Susanne is still available for 

private tutoring in beauty treatments 

and thrives on introducing PHYRIS to 

beauticians and beauty business owners. 

“When I was tutoring in beauty I 

introduced it over five years to beauty 

students. I’m so looking forward to the 


possibility of having some of these past 

graduates see its availability, stock the 

brand and have follow up training with 

me,” she says. 

PHYRIS skin care 

This German natural product range is 

designed to deliver high concentrate 

vitamins and minerals to the skin, to 

promote wonderful skin for all ages. 

PHYRIS’s forward-looking 3-Phase Care 

Concept optimally protects and cares 

for skin and skin problems while acting 

against aging of the skin. 

Spice It Up 

The newest range from Phryis, SPICEup 

is dedicated to skin regeneration, 

vitalisation and youthfulness. The 

pre-ageing line uses modern active 

ingredients to help invigorate skin and 

focuses on five products with wonderfully 

spicy fragrances for a sensuous moment 

that is good for the soul. 

“Spicy scents activate the senses and 

whisk users off into another world. 

The skin is revitalised at the same time 

and products vary from cleansing and 

priming to a lusciously rich cream, 

an oil mask and the popular SPICEup 

Ginger Shot. 

Susanne James 

“The PHYRIS-exclusive combination 

of SOMI, its exclusive active ingredient 

primer, and the perfectly matching 

SPICEup care products guarantees a 

memorable beauty ritual. SPICEup SOMI 

protects skin cells, gives them new 

energy and supports regeneration.” 

SPICEup features chilli extract and 

pepper extract for an energy boost 

to leave skin glowing and radiant. A 

curry tree extract increases the skin´s 

elasticity – for reduced wrinkles and lines 

and firmer facial contours. Szechuan 

pepper reduces lines and wrinkles while 

soothing and calming irritations. 

For more information on PHYRIS 

or to become a stockist, contact 

phyrisnewzealand@gmail.com

Industry NEWS 

jane iredale 

SOWING THE 

SEEDS OF CHANGE 

FOR 30 YEARS 

For 30 years, mineral cosmetics brand 

jane iredale has been sowing seeds 

of change in the beauty industry, 

cultivating a community of women who 

refuse to compromise. 

In 2024, the brand that launched a 

movement to #cleanbeauty mineral 

makeup, celebrates 30 years of 

pioneering skincare makeup. 

JANE'S STORY 

Thirty years ago, Jane Iredale, while 

working in the television and film 

industry, realised that conventional 

makeup was undermining the skin’s 

health and wellbeing. Long before the 

world had even coined the term ‘clean 

beauty’, Jane set out to make a change. 

She envisioned a makeup that was 

good for skin; with equal parts clean 

ingredients, skin-loving benefits and 

no-fade performance. She knew that 

what you put on your skin can change 

you, and she decided to make a change 

for the better. That’s when jane iredale 

Skincare Makeup was born. 

And with a single product, Amazing 

Base Loose Mineral Powder, she 

revolutionised the beauty industry. 

Formulated with nourishing and 

protective ingredients like pomegranate 

and algae extracts, Amazing Base 

was immediately embraced by skin 

professionals all over the world. 

Dermatologists and plastic surgeons 

praised its ability to soothe, cover 

and protect, and patients loved that it 

didn’t feel like makeup. Free of known 

irritants and, with a skin-boosting 

formulation, Amazing Base helped 

restore and protect skin, without 

sacrificing performance and the brand 

quickly took off. 

Jane’s belief has always been that ‘skin 

health is the ultimate foundation’. 

Model image courtesy of Iredale Cosmetics. 

The Ready To Bloom Collection pays homage 

to 30 years and launches in April 2024. 

The natural skincare formulas and 

multitasking mineral makeup are highperformance, 

clean (free of parabens, 

talc, phthalates, synthetic fragrance, 

fillers and GMO ingredients), preserved 

using only highly effective natural 

ingredients, and certified cruelty-free by 

CCIC (Leaping Bunny) with no animal 

testing and no products sold in markets 

where animal testing is required. 

Today, jane iredale Skincare Makeup 

boasts dozens of skin-loving beauty 

solutions for all skin types and in 

2024 remains headquartered in rural 

Massachusetts, surrounded by the 

organic farms and gardens that feed 

Jane’s spirit and her work. The brand 

continues to be guided by the simple 

premise that makeup should look good, 

feel good and also be good, for the skin. 

And as a responsible brand, jane iredale 

is always searching out new ways to 

minimise its environmental impact 

and are committed to the following 

principles: 

Jane Iredale 

REFUSE: to use plastic packaging 

where possible 

REDUCE: our use of virgin plastic 

via light weighting or alternate 

materials 

REUSE: offer reusable products 

where possible 

RECYCLE: ensure our items are 

recyclable where possible 

Thirty years is only the beginning of this 

successful journey, with the pioneering 

brand continue to deliver innovative 

solutions and products. jane iredale is 

available in New Zealand from psb.net.nz 

ENVIRON’S TRIPLE AWARD SUCCESS 

Environ's dedication to consistent innovation and science has 

been recognised with not one, but three, prestigious awards at 

the international Aesthetic Everything® Aesthetic and Cosmetic 

Medicine Awards in the USA. Two pioneering advancements, 

Environ Cool Peel® Technology and Environ Electro-Sonic Ionzyme® 

DF Technology, were crowned winners in the “Best Medical Peels” 

and “Best in Class Professional Treatment Machine” categories 

for 2024, respectively. Environ clinched an impressive hat trick by 

claiming the coveted “Top Medical Skin Care Line” award for the 

seventh consecutive year. 


41

Industry NEWS 

Smile 

empowerment 

Dental Boutique, Australia's largest 

premium cosmetic dental practice has 

launched in New Zealand. 

Based in Auckland, the Herne Bay Dental 

Boutique is the first Dental Boutique 

international clinic, and meets demand 

for the range of treatments provided, 

with many patients having previously 

travelled from New Zealand to Australia 

to get treatment done at Dental 

Boutique. 

Headed up by principal dentist Dr Aftab 

Moosa, the clinic opened in February 

with seven chairs available for the wider 

New Zealand community. 

Emmes West travelled from 

New Zealand to Melbourne to 

get implants at Dental Boutique 

“I was fortunate that the dentist that I 

saw as a child was down to earth and 

friendly,” says Dr Aftab. 

“When I got into dentistry, I 

remembered that positive experience 

and try to channel that into my patient’s 

experience. I love the fact that I can help 

people change the way that they see 

themselves. 

“We treat everyone like a family or 

friend. I hear what the patient is 

saying and then give them my 

professional opinion. I love 

helping people feel more 

confident. 

Dr Aftab is also 

an International Clinical 

Speaker for Invisalign. 

He runs a consultation 

and education company 

The Dental Boutique team: 

Dr Terrence Reid, Dr Aftab 

Mossa, Dr Aiyaan Abzal, 

Dr Natasha Manuson, 

Dr May Chan, Dr Reuben Sim 

that streamlines and makes dental 

businesses more efficient, has a BDS 

(Otago) qualification and has been 

working as a dentist for over 15 years. 

Dental Boutique offers a wide range 

of cosmetic dentistry services such as 

veneers, Invisalign and implants, as well 

as general dentistry from checks ups 

and cleaning to fillings. Dental Boutique 

completed 50,000 veneers alone in 

Australia and is both the largest Invisalign 

provider, and the largest Straumann 

Neodent implant provider in Australia. 

Dentalboutique.co.nz 

42 

BEAUTYNZ MAGAZINE

Industry 

NEWS 

NEW 

DERMAVIDUALS 

FORMULATION 

Bespoke skincare experts 

dermaviduals have released a new 

formulation, ushering in a new 

era of personalised skincare. 

Dermaviduals Individual Lotion provides 

the ultimate in customisation. The 

intense moisturising lotion can be 

fortified with dermaviduals actives to 

create a personalised skincare solution 

for every skin and its condition. 

The ultra hydrating lotion is boosted 

with Saccharide Isomerate which 

uniquely bonds with the skin's keratin. 

This bonding mechanism promotes the 

formation of a long-lasting reservoir of 

hydration within the skin's epidermis, 

essential for various functions, including 

the support of the skin's barrier integrity 

and protection against environmental 

stressors. 

The Individual Lotion is housed 

within a convenient 30ml spray bottle 

holding 28ml of solution which can 

be customised with 2ml of active 

concentrates. This provides the basis 

for personalised skincare solutions with 

applications including: 

• Targeted Spot Treatment: Whether 

focused on age-management, acne, 

pigmentation, eczema, or psoriasis, 

this formulation is designed to adapt 

to and address a wide variety of skin 

concerns. With the addition of active 

concentrates selected for individual 

skincare needs, the Individual 

Lotion is a tailored solution that can 

be incorporated into any skincare 

prescription. 

• Travel Ready Essential: Designed 

for on-the-go travel, this compact 

30ml size effortlessly fits into travel 

essentials, ensuring a seamless 

skincare routine anywhere in the 

world. The Individual Lotion blended 

with Liposome NMF Complex Plus 

and Boswellia Nanoparticles can help 

reduce trans-epidemal water loss 

(TEWL) and inflammation (which can 

increase when flying). 

• After Sun Barrier Restoration: A ‘go to’ 

for after sun care, the Individual Lotion 

customised with Green Tea Extract 

and CM-Glucan is perfect for warmer 

months and supports skin barrier 

restoration post sun exposure. Simply 

apply to the skin after cleansing 

and prior to the application of other 

dermaviduals formulations. 

• Enhance Deco Foundation: 

Achieve a flawless complexion with 

dermaviduals deco foundation and 

Individual Lotion to elevate your 

makeup application. Hyaluronic Acid 

Concentrate and Aloe Vera Extract 

added into the formulation, provide 

long lasting skin smoothing, which 

ABOUT DERMAVIDUALS: 

dermaviduals is a unique, 

customised skincare range 

developed by leading scientist 

Dr Hans Lautenschläger. The 

product formulations are 

based on the principles of 

corneotherapy, to promote 

healthy, balanced skin from 

within. The dermaviduals range 

intends to specifically target 

maintenance of the natural 

skin barrier and management 

of skin conditions. All 

dermaviduals products are free 

from emulsifiers, preservatives, 

fragrances, mineral oils, 

silicones, dyes and amines, 

which is important for the 

overall health of the skin and 

to ensure ongoing, positive 

results in skin correction. 

also leaves skin with a luminous glow. 

Apply Individual Lotion to ‘set’ deco 

foundation. 

• All Day Skin Hydrator: Poor enzyme 

function due to a lack of free water, 

can leave skin feeling rough, tight 

and flaky. Individual Lotion fortified 

with Hyaluronan NAG Liposomes 

and Laminaria Digitata Liposome 

Serum provide the boosted hydration 

the skin requires to actively reduce 

the signs of dehydration. Apply this 

blend throughout the day as the skin 

requires. 

This unique product can be tailor made to 

cater for a wide variety of skincare needs. 

As with all dermaviduals formulations, 

a thorough skin consultation with a skin 

treatment therapist is a must and will 

ensure you get the best formulation 

created just for you. 


43

Industry 

NEWS 

PLUMP 

UP THE 

VOLUME 

Today’s skin health-savvy consumers understand the 

importance of protecting and preserving their 

skin’s youthful appearance from an early age. 

44 

They know that the key to maintaining 

healthy, radiant skin is to safeguard its 

natural collagen. Our bodies produce 

less collagen every year, and factors like 

exposome and pollution can speed up 

collagen degradation, leading to visible 

signs of ageing such as sagging skin, 

hyperpigmentation, rough texture, and 

fine lines. 

Dermalogica’s Pro-Collagen Banking 

Serum is a revolutionary new serum 

that helps to futureproof skin by 

preserving its existing collagen, 

protecting it against the signs of 

premature ageing. 

This powerful formula supports 

more resilient, visibly plumper, and 

more luminous skin and reduces the 

appearance of future fine lines and 

wrinkles. 

The gel-to-serum formula glides across 

skin to visibly plump skin and helps slow 

collagen breakdown. Cheeks and jawline 

look firmer within 7 days.* 

It is also staggeringly, 94 percent more 

effective in preserving skin’s collagen* 

for plumper, fuller skin.** 


“The complex in Pro-Collagen Banking 

Serum is truly groundbreaking, packed 

with actives such as a Potent Pro-Collagen 

Preservation Complex, Collagen Amino 

Acids,” says Caroline Parker, Head of 

Education for Dermalogica New Zealand. 

“This powerful serum helps protect and 

preserve so you have more collagen for 

tomorrow, and who doesn’t want that? 

“It suits a variety of ages, from those in 

their 20’s, hoping to preserve collagen, 

to those in their 30’s,40’s and beyond 

who are looking to slow down the ageing 

process.” 

PRO-COLLAGEN BANKING SERUM 

BOASTS THE FOLLOWING: 

• Potent Pro-Collagen Preservation 

Complex which helps save collagen 

by creating and defends a healthy 

environment for skin 

• An innovative blend of Collagen 

Amino Acids, soothing Jojoba Ester, 

and Polyglutamic Acid to nourish the 

skin’s moisture barrier while hydrating 

skin to visibly plump for a firmer 

appearance 

• Wild Indigo Extract and Arginine PCA 

help to restore skin’s radiance 

• Carnosine Dipeptide and Pink 

Carnation Flower Extract help improve 

skin’s softness and overall resilience 

BENEFITS: 

• Helps collagen last longer 

• Hydrates and plumps for a firmer 

appearance 

• Helps minimise the appearance of fine 

lines and wrinkles 

Dermalogica has been sold for 30 

years in New Zealand by Two Hundred 

Doors (previously trading as Skin 

Health Experts). In 1993 founder of Two 

Hundred Doors, Jane Bourke met with 

Dermalogica founder Jane Wurwand and 

started distributing Dermalogica in New 

Zealand not long after. Dermalogica is 

made in the USA. 

DISCLAIMERS: 

* results after 7 days. Obtained during 

independent clinical testing of 60 people.2 

applications/day for 12 weeks. 

** versus untreated skin, based on a sample of 

Human Dermal Fibroblast

Technology 

PROFILE 

Unlocking Your Clinic's Full Potential: 

The Power of Lynton's 

EXCELIGHT ® IPL Machine 

For beauty professionals and businesses 

looking to take their skin clinic to the 

next level and offer clients the latest and 

most effective aesthetic treatments, the 

Lynton EXCELIGHT® is a powerful and 

compact medical-grade IPL machine. 

Made in Britain by the UK's No.1 IPL 

manufacturer and leading NHS supplier, 

this certified medical device is a gateway 

to success in the world of advanced 

aesthetics. 

The Excellence of 

EXCELIGHT® 

The Lynton EXCELIGHT® is more than 

just a machine; it's a game-changer for 

your clinic. This versatile IPL device allows 

you to introduce one of the most indemand 

advanced aesthetic treatments, 

all within the compact and easy-to-use 

design of a single device. 

Let's delve into why adding Lynton Lasers 

EXCELIGHT® to your clinic is a decision 

that will transform your business: 

1. 

2. 

Broad Treatment Spectrum 

EXCELIGHT® isn't limited to 

a single treatment – it offers 

a wide range of aesthetic 

procedures, including permanent 

hair reduction, vascular lesion 

treatment, pigmentation removal, 

and much more. With two highly 

effective IPL handpieces, you 

can diversify your offerings and 

cater to a broader client base. 

Clinical Effectiveness 

EXCELIGHT® has earned 

a reputation among 

dermatologists as the most 

clinically effective IPL in the 

marketplace. This recognition 

speaks to the device's ability 

to deliver exceptional results 

consistently. Your clients 

will experience noticeable 

3. 

improvements after just a few 

sessions, making them eager to 

return for more. 

Made in Britain, Trusted Worldwide 

Being made in Britain adds a 

stamp of quality to EXCELIGHT® 

It's a certified medical device under 

the Medical Devices Directive, 

ensuring the highest standards 

of safety and efficacy. Trusting 

Lynton means aligning your clinic 

with a brand that dermatologists 

and skincare professionals 

worldwide recognize and rely on. 

Ease of Operation 

4. EXCELIGHT® is designed for ease 

of use. Its built-in treatment 

parameters simplify the process, 

enabling all therapists to operate 

it safely and effectively. This userfriendly 

device ensures that your 

staff can maximize its potential 

with minimal training, translating 

into a rapid return on investment 

for your clinic. 

5. 

Exceptional Power and Speed 

EXCELIGHT® delivers industryleading 

power and speed. With 

this IPL machine in your 

clinic, you'll reduce treatment times 

while maintaining the highest standards 

of safety and effectiveness. Your clients 

will appreciate the efficiency and 

effectiveness of your services. 

If you are ready to elevate your skin clinic 

to new heights, Lynton EXCELIGHT® is 

key to offering cutting-edge aesthetic 

treatments that will leave clients 

thrilled with the results. Say goodbye 

to limitations and hello to exceptional 

power, versatility, and clinical 

effectiveness. 

To learn more about how EXCELIGHT® 

can transform your clinic, get in touch 

with the team at House of Camille to 

book a demonstration. 

houseofcamille.co.nz 


45

News 

FIVE STAR 

EXPERIENCE 

A whole new world of 

possibilities just opened 

up for those arriving 

and departing Auckland 

Airport, with the official 

opening of Te Arikinui 

Pullman Auckland 

Airport Hotel. 

46 

BEAUTYNZ MAGAZINE

Te Arikinui is the 

third Pullman 

hotel to open in 

Aotearoa 

The first five-star hotel at the Auckland 

Airport precinct offers an escape from 

the frenzied pace of life, with self-care, 

relaxation and exquisitely thoughtful 

spaces for business, dining, working 

out and of course, resting. 

Located a mere 100 metres from the 

international terminal entrance, it 

presents a radically different experience 

for those travelling (or just wanting 

to treat themselves to a luxurious 

overnight stay). 

Owned by New Zealand’s largest hotel 

operator, Accor, the name ‘Te Arikinui’ 

is gifted to the hotel by Kiingi Tuheitia 

Pootatau Te Wherowhero VII, the Maaori 

King. Its meaning is ‘Supreme Ariki’ or 

‘Supreme Paramount Chief’. 

From the hotel’s name to its distinctive 

three-pointed star shape, the 

architecturally designed building is a 

stunning expression of the significance 

of this location to the iwi of the 

Tainui waka. Throughout the interior 

and exterior are an array of unique 

cultural designs embedded in its 

DNA; from locally made iwi-designed 

bed throws, to carved cultural design 

elements in both the stonework and 

timber panelling, as well as a custom 

designed carpet referencing the wash 

of the ocean as it reaches the shores of 

Manukau Harbour. 

For those wanting just a brief sojourn, 

a gymnasium workout followed by 

tempting grab ‘n’ go artisan food and 

coffee in the lobby ticks all the boxes. 

Accor Pacific Chief Operating Officer 

PME, Adrian Williams, said the opening 

of the hotel was well-timed, with global 

travel making a strong comeback after 

the last three years. 

“It is incredibly exciting to welcome 

this architectural landmark to our hotel 

portfolio. This hotel is a first in its class 

example of indigenous cultural design. 

“We are already seeing strong interest 

and demand for Te Arikinui Pullman 

Auckland Airport Hotel, offering guests 

exceptional premium hospitality 

experiences alongside a stunning fusion 

of cultural and superior design.” 

Te Arikinui is the third Pullman hotel to 

open in Aotearoa, New Zealand and is 

joining another eighteen Pullman hotels 

across Australia and the Pacific. It is 

jointly owned by Auckland Airport and 

Tainui Group Holdings. 

Even if you’re not on a flight anywhere, 

the upper-level Te Kaahu restaurant 

helmed by esteemed chef Nancye Pirini 

(Te Whanau aa Apanui, Te Rarawa) 

is well worth a visit (or three). An 

astonishingly thoughtful menu which 

celebrates Aotearoa’s finest cuisine 

offers your palate memorable new 

flavour combinations. 

Boasting 311 guestrooms, the decor 

is welcoming, refined and stylish, and 

every moment of comfort is assured. 

47

EmFace 

LAUNCHES IN NZ 

Widely known as ‘pilates for the face’, revolutionary new facial 

rejuvenation treatment EmFace is now exclusively available in 

New Zealand from The Face Place MedSpa. 

EmFace is a non-surgical facial 

treatment that simultaneously treats 

facial skin and muscles without 

needles in just 20 minutes. 

Clinical research showed 37% fewer 

wrinkles and 23% more lift, on average, 

without needles, 6-12 weeks after the 

fourth and final treatment*. 

This one-of-a-kind, innovative 

hands-free facial treatment lifts 

and volumises the face while also 

rejuvenating the skin, creating new 

collagen and elastin. 

“EmFace is an easy, non-painful and 

needle-free treatment that helps lift 

and define the face, while improving 

skin texture and lines in the cheeks and 

forehead,” says The Face Place founder, 

Dr Cat Stone. 

“It’s great for naturally lifting around the 

cheekbones and mid face, lifting the 

mouth corners, reducing the signs of 

sagging, like early jowls, defining the 

jawline and lifting the brows. 

Dr Cat Stone 

48

Treatment 

PROFILE 

“The result is a more youthful, refreshed 

look that is very natural.” 

EmFace simultaneously emits 

radiofrequency with High-Intensity 

Facial Electrical Stimulation (or HIFES) 

to contract and strengthen the delicate 

facial muscles, causing a lifting and 

tightening effect. 

The homogenous radio frequency heats 

collagen and elastin fibres while the 

HIFES stimulation emits thousands of 

pulses per session to contract delicate 

facial muscles. 

The technology has been not only 

clinically proven but also undergone 

extensive testing, as safety is paramount 

to The Face Place team. 

Ideal for those wishing to reduce the 

signs of ageing, for optimal results 

between four and six 20-minute sessions 

are recommended, completed 7-10 days 

between each session. 

With EmFace you can apply makeup to 

your skin straightaway after a treatment, 

therefore it has also been recognised as a 

‘Cinderella Treatment’, with people often 

booking in to get it done as a little spruce 

up before an event. 

Dr Cat Stone shares some additional 

EmFace information: 

Is EmFace suitable for 

everyone and are there 

any contradictions? 

Almost anybody can 

have EmFace – all ages 

can find it helpful. The best age group is 

the 35-55 age group, who are noticing 

the early sag creating flattening of 

the cheeks, early jowls, heavier – tired 

looking – brows, deepening of the 

nasolabial folds and/or loss of definition 

of the jawline. Younger people in their 

20-30’s like it for improving the shape 

and contour of the cheeks and jawline, 

and also as prevention of ageing, while 

the 55+ age group may use it to maintain 

surgical results if they have had a facelift 

or brow lift, or as a way of gently lifting 

the face and improving the skin without 

surgery. As with all treatments there 

will be some who are unsuitable (dental 

implants can cause issues). 

This is a great treatment for those who 

are scared of needles, fillers or looking 

overdone, as it is non-invasive and 

easy, and it’s just stimulating your own 

muscles, so it gives very natural looking 

results. It also works really well alongside 

other cosmetic treatments. 

This treatment may not be advisable if 

you have a pacemaker or metal plates 

or screws in your face, and as with 

most cosmetic treatments, you cannot 

have EmFace if you are pregnant or 

breastfeeding. 

What is the recovery process like after 

an EmFace treatment? Most patients will 

see both an instant result and then the 

results continue to improve over time. 

We’ve had a lot of patients comment 

about how much they love the instant 

result. An initial course of treatments will 

be between four or six treatments of 20 

min, each a week apart. We then review 

with photos three months after the final 

treatment. This is because the results 

continue to improve over the following 

months. This is a treatment you can top 

up at any time – there are no restrictions 

on the number of treatments. I have 

personally used it just before having my 

makeup done for a gala dinner and my 

makeup artist commented on how lifted 

and glowy my face was! We would expect 

that more treatments over time would 

continue to provide more results. (Side 

note - I’ve just had my 8th treatment in 

five months, I love this machine!) 

Can I have EmFace and injectable 

treatments? Yes, absolutely. We 

recommend no neuromodulator 

treatment for at least one week (ideally 

two weeks) before EmFace and no filler 

for 4-6 weeks prior to EmFace treatment, 

as you want the products to be fully 

integrated into the tissues. However, you 

can have injectables immediately after 

your final EmFace treatment should you 

choose to. 

What does it feel like? The treatment 

starts with RF going through the pads, 

a gentle warming sensation similar to 

the warmth of stones in a hot stone 

massage. Then pulses of HIFES will 

run in sequence through the forehead, 

then cheeks, then cheeks and forehead 

– this feels to me like caterpillar feet, 

little tingles in the tissues – and then 

the muscles start to contract, causing a 

smile/grimace of the cheeks and lifting of 

the brow with each sequence. 

The Face Place is a 

boutique Cosmedicine 

clinic in its 23rd year, 

specialising in injectables, 

skinand intimate wellness 

treatments where safety and 

training are paramount. The two 

locations arein Britomart and Takapuna, Auckland. 

Founded and headed up by Dr Cat Stone, an industry pioneer who 

is globally recognised. Dr Cat as undergone her own health journey 

recently, having battled breast cancer since 2020. Dr Cat travels 

extensively exploring new innovations and attending conferences. 

With an ethos centred around their clients – the entire The Face Place journey 

is bespoke and designed to help enhance their client's natural beauty, so they 

will look and feel their very best. 

EMFACE applicator and electrodes are Class IIb medical devices to provide local muscle stimulation and local tissue heating to elevate 

temperature and increase local blood circulation. EMFACE works to strengthen facial muscles and reduce the appearance of facial 

lines and wrinkles. All medicines, medical devices and treatments carry benefits and risks. Individual results may vary. Speak to 

your qualified Medical Skin Therapist to see what might be right for you and to explain the possible side effects. Always follow any 

instructions provided in terms of treatment aftercare. BTL NZ Ltd, Auckland. 


49

What’s New 

Say hello to some of the newest beauty 

and skincare products on the market 

Phi Cosmeceutical Rescue 

The newest addition to the Phi Cosmeceutical family, Rescue is a beautiful 

combination of enriched oils can help rebalance oil production, provide moisture to 

keep skin clear and give powerful anti-ageing properties. Phi Rescue is enriched with 

lanolin, manuka honey and squalane 

moisturisers and provides an antiinflammatory 

protective barrier for 

skin. The perfect everyday must-have, 

it aids the healing of acne, eczema, 

chapped lips/nipples, sunburn and 

nappy rash. livedeeply.nz 

Lycon Beaded Wax 

Your favourite Lycon Hot Wax is 

available in the long-awaited beaded 

form. Elevate your hair removal 

routine with Australia’s premier wax 

conveniently infused into beads. Delight 

in a premium waxing experience with 

this low-temperature formula, expertly 

designed for sensitive areas like the 

face, neck, knees, underarms, and 

intimate regions. Available in 800g 

bags in Rosette, LYCOJET Lavender and 

LYCOdream. Houseofcamille.co.nz 

Algotherm Ocean Hydra 

Revitalize your skincare routine with Algotherm 

Nutri Resource Serum, a powerhouse that 

reactivates the moisturisation process, 

recreating a protective anti-evaporation film to 

retain water in the skin. Formulated to provide 

essential nutrients, it is also hypoallergenic, 

paraben-free, and phenoxyethanol-free. 

Livedeeply.nz 

50 

BEAUTYNZ MAGAZINE

What’s New 

DermaFIX Tinted SPF40 

Elevate your sun care routine with DermaFix 

Tinted SPF 40 Sunscreen. Offering high 

UVA/UVB protection alongside HEV light 

defence, this broad-spectrum formula is 

your go-to shield against sun damage. 

Infused with colour corrective coverage, it 

flawlessly blends with various skin tones, 

perfect for Fitzpatrick 

I to IV. Tested in a 

photobiology lab, it 

even hides redness 

post-skin treatments. 

Simply apply 

generously before 

sun exposure and 

reapply as needed. 

With Zinc Oxide and 

Titanium Dioxide 

as key ingredients, 

enjoy the benefits of 

effective UV protection 

in this 30ml tube. Stay 

radiant and protected. 

Houseofcamille.co.nz 

The Beauty Chef 

SUPERGENES 

Supercharge your inner beauty routine 

while supporting energy levels and vitality, 

with the newest launch from The Beauty 

Chef. TGA listed innovation SUPERGENES 

Energy & Vitality are herbal probiotic 

capsules used to support energy production 

and brain function, and designed to 

support qi (vital life force). Contains potent 

ingredients that have been hand-selected, 

including evidence-based herbs, powerful 

nutrients, vitamins and minerals, to 

improve the bioavailability of the formula. 

Thebeautychef.co.nz 

RAAIE Cocoon Ceramide Cream 

A worthy addition to RAAIE’s award-winning collection 

of botanically rich skincare, Cocoon Ceramide Cream 

is designed to hydrate, soothe and protect skin 

by strengthening its natural defensive barrier and 

helping repair from within. Featuring a unique blend of 

high-tech ingredients with nutrient-rich New Zealand 

botanicals, the luxurious, rich, whipped cream texture 

absorbs effortlessly into skin and 

provides a perfect base for 

makeup. Raaie.co.nz 


51

What’s New 



Infinity Hybrid Scissors & Tweezers 

Essential tools are not all created equal. The new Infinity Hybrid Spring Scissors 

and Pointed Brow Tweezer are high quality tools specifically designed for 

professional brow artists. Made with recycled gold plated stainless steel, these 

tools are hand-sharpened and feature gold. Designed for detailed work, they offer 

precision, style and durability. Fun fact: when the team at Cosmetologists first saw 

these, they groaned, ‘not another brow tool’! When they got their hands on them: “we’re 

pleased to say, we discovered how amazing they actually are!” cosmetologists.co.nz 

RevitaLash® Cosmetics 

Icons Collection 

RevitaLash® Cosmetics has unveiled its Lash 

and Brow Icons Collections; testament to the 

iconic RevitaLash formulas. Each collection 

features an exclusive, limited-edition product. 

The Lash Icons Collection (offering a 27% 

discount) boasts the award-winning full-size 

RevitaLash Advanced Eyelash Conditioner, 

full-size Defining Eyeliner in the limited-edition 

shade Dark Brown, and a mini Double-Ended 

Volume Set Primer/Mascara. The Brow Icons 

Collection (offering a 33% discount) includes 

the 11x Allure Best of Beauty winning full-size 

RevitaBrow Advanced Eyebrow Conditioner, 

full-size Hi-Def Brow Pencil in Soft Brown, and a 

limited-edition mini Double-Ended Hi-Def Brow 

Gel in Soft Brown/Dark Brown. Revitalash.co.nz 

Katherine Daniels Anti-Fatigue Mask 

This skin resurrection miracle energises, brightens, 

firms, and plumps your complexion in just two 

minutes. Infused with a Hydra-Energising Marine 

Complex, it stimulates skin’s energy and creates a 

supportive microfilm for a hydrated, radiant look. With 

organic oat sugar for immediate firming and organic 

sunflower oil for nourishment, this mask is ar go-to for 

vibrant, luminous skin. Plus, it’s free from parabens, 

mineral oils, sodium laurel sulphate, and phthalates, and 

cruelty-free. Houseofcamille.co.nz 

LALICIOUS Sugar & Spice Collection 

52 


This luscious seasonal limited-edition collection, Sugar & Spice, 

delivers heavenly scents of candied orange, warm cinnamon 

and spiced clove. The LALICIOUS body range is the ‘must have’ 

in luxurious body products and treatments. With the power of 

natural ingredients designed to nourish skin, and the power of 

crafted fragrances to uplift your mood, Sugar & Spice is available 

in Sugar Scrub, Body Butter and a three- piece travel set. 

Beautycare.co.nz

What’s New 

Bader FOCUS Drink 

Enhance your performance naturally 

and enjoy nootropic brain support with 

Bader FOCUS Drink. Crafted to support 

mental acuity and focus, the scientifically 

developed blend of ingredients is designed 

to support cognition, mental performance, 

and focus. Available in a delicious chocolate 

mint flavor, it can be enjoyed hot or cold, 

or transformed into a delightful Facuccino, 

offering a refreshing twist to your morning 

routine. baderbrand.com 

Dr. med. Christine Schrammek 

Triple Effect Peeling 

Boasting a triple combination of ingredients, triple 

efficacy and triple effect peeling (fruit acids (AHA), 

enzymes, mechanical peeling), this Dr.med offering 

supports natural skin renewal, while helping 

refine and smooth skin. The combination 

of natural fruit acids, enzymes and 

gentle mechanical peeling ensures 

deep cleansing of the pores, a 

fresh glow and an anti-aging 

effect. Without mineral oil, 

silicones, microplastics, 

PEG emulsifiers 

and colorants. 

k-cosmetics.com 

Ashley & Co 

Washup All-Over 

Wash, nourish and restore with this 

everyday body wash and bathing staple. 

Formulated especially for the body (not just the 

hands), this extra silky wash glides effortlessly 

over skin while nourishing and cleansing. pH 

balanced and loaded with beneficial plant-based 

essential oils and extracts, including Harakeke, 

Ginger Root and Aloe; cleanse and revive 

from tip to toe while being uplifted with 

the indulgent scent of Tui & Kahili. 

Ashleyandco.co 

53

What’s New 



Thalgo Cold 

Cream Marine 

To meet the needs of dry 

and very dry skin deficient 

in lipids, Thalgo has created 

a complex of marine active 

ingredients highly bioavailable 

to skin. The new Thalgo Cold 

Cream Marine Complex is 

boosted with marine Proceramide, 

Omegas 3,6,9 

and sterols, plus Micronised 

Marine Algae Filtrate which 

works to intensely comfort 

and replenish, smooth an 

undernourished epidermis 

and assist in revitalising and 

strengthening the skin barrier 

for skin that feels stronger, 

softer, supple and more 

radiant.Thalgo.co.nz 

Juvenate 

ReShield SPF20 

A natural SPF20 that uses superfine 

(but nano) zinc and titanium 

dioxide to filter UVA and UVB, with 

added antioxidants such as Kakadu 

plum to mop up cellular damage. 

Multi weight hyaluronic acid helps 

moisturise and protect, with hemp 

seed oil (rich in omega fatty acids to 

balance oil production) along with 

an industry first use of a botanical 

antioxidant (with impressive 

studies showing UVA, UVB, and IR 

protection along with 100% blue 

light protection and protection 

against elastosis). ReShield makes 

a perfect BB crème or primer under 

makeup. Juvenate.co.nz 

54 

BEAUTYNZ MAGAZINE

Loloma Fiji Coconut Melt 

The ultimate natural multi-tasker, Loloma is a 

Fijian born company created by a mothers plight 

to soothe her children of uncomfortable eczema. 

Sourced from organic plantations in Fiji, Loloma 

virgin coconut oil is free of harmful chemicals, 

parabens or sulphites. Beautifully presented in a 

stylish globe, it is also available in a Hibiscus Infused 

or Mango Infused version. Add to a bath soak, 

apply it as a hair mask, or use it on your cuticles to 

replenish lost moisture. Lolomafiji.com 

Dr. med. Christine 

Schrammek Soft Lip Balm 

This luscious Soft Lip Balm cares for lips sustainably, 

helping improve texture and prevent fine wrinkles. 

Combining a plant extract and a peptide to help improve 

lip volume, it also protects and cares for the sensitive skin 

of the lips and moisturises for a naturally full and youthfullooking 

lip area. Without mineral oil (paraffin oil), silicones, 

PEG emulsifiers and colorants. k-cosmetics.com 

MenoMe® 

New formulations are part of the 

MenoMe® lineup for 2024. The 

New Zealand company specialises 

in providing natural, evidencebased 

supplements to help 

women navigate menopause. 

Designed to help women restore 

mental balance and inner 

wellbeing, as they welcome a 

new phase in their lives, the 

range includes Merry Peri®, Perky 

Post®, LotsaLocks® and Happy Go 

Tummy®. Bswnz.co.nz 


55

What’s New 



Azure Tan Preserve 

& Protect Tan- 

Friendly Body Wash 

Treat your tan with the utmost care, 

utilising Azure Tan Preserve & Protect 

Tan-Friendly Body Wash to gently 

cleanse skin to remove impurities, dead 

skin and excess oil, leaving it ultrahydrated 

and supple soft. Designed to 

preserve and protect your tan to keep 

skin glowing for longer, Azure Tan Body 

Wash is paraben free, SLS free, and 

contains no harsh chemicals. Formulated 

with Organic Coconut Water, Aloe Vera and 

Hyaluronic Acid, with a deliciously refreshing 

cucumber fragrance. cosmetologists.co.nz 

Velež by Vesna Masks 

Evolve 

Bio-Retinol 

Gold Mask 

Delivering Intense post-treatment hydration and awardwinning 

technology, the Velež masks rapidly restore, 

soothe and cool compromised skin. Developed for 

dry and post-procedure skin, these masks have a high 

water content that delivers deep hydration penetration 

while providing immediate cooling relief for up to 

two hours. Originally developed to assist accelerated 

healing for injured and traumatised skin, the biotech 

multi-patented material of Velež by Vesna masks 

promotes rapid skin restoration making it the perfect 

post-treatment solution. Hightechmedical.com.au 

A touch of decadent luxe: 

this gorgeously gold 

organic face mask works 

to reduce signs of ageing 

whilst nourishing skin. Made 

with Bio-Retinol, a natural 

extract from the plant Bidens 

Pilosa (which delivers 

similar rejuvenation 

and cellular renewal 

benefits to Retinol, but 

without any irritation). 

It also contains organic 

Argan Oil and Rosehip 

Oil to deeply nourish 

and moisturise skin. 

Beautycare.co.nz 

56 

BEAUTYNZ MAGAZINE

What’s New 

Whish Pink 

Guava Botanical 

Body Scrub 

Treat your skin to the benefits of powerfully 

effective naturals with this new Pink Guava 

offering from Whish. The luscious body 

scrub provides an intense moisturising 

treatment; exfoliating and refreshing 

skin with an amazingly effective blend 

of exfoliants and moisturisers. 

Sisterhoodbeauty.co.nz 

Aspect DR 

Cryo-Energising Mask 

Revitalise and detoxify dull, stressed and 

fatigued skin with this invigorating creambased 

mask, and elevate your skincare 

regimen with its intense rejuvenating, 

cooling and uplifting benefits. Inspired by 

the science behind cryotherapy, Aspect 

DR Cryo-Energising Mask harnesses the 

power of clinically proven ingredients 

including New Zealand Glacial Clay, Snow 

Mushroom, and a bio-mineral complex, to 

deliver a potent surge of nutrients, helping 

skin look and feel nourished, hydrated and 

energized. Aspectskin.com 

Environ Super Moisturiser 

In celebration of Environ’s iconic Super Moisturiser’s 10- 

year milestone, Environ presents an Anniversary Edition 

Super-Size 100ml. The Enhanced Super Moisturiser is a 

fast absorbing, luxurious cream that contains a variety of 

dynamic moisturisers, emollients, and humectants, plus 

potent vitamins and antioxidants. An opportunity to enjoy 

the multiple skin benefits of Environ’s favoured super 

hydration booster at double the size for the same price 

(while stocks last). psb.net.nz 


57

Business INSPO 

LASHINGS 

of potential 

The business of beauty is richly diverse and constantly evolving. Across the 

ditch in Australia, the lash industry is fast becoming the ‘go to’ sector for women 

looking to start their own business – and spreading to New Zealand also. 

This new frontier in home-based 

entrepreneurship ticks many of the 

boxes for those looking for a business 

which offers work flexibility and 

independence. 

The beauty industry is well known 

for experiencing growth known as 

the 'lipstick effect' during economic 

downturns, as women turn to personal 

services to make themselves look 

and feel better in the face of financial 

challenges and increasing stress 

and angst. 

According to Verified Market Research the 

lash extension market size was valued at 

USD $1.36 billion in 2020 and is expected 

to reach USD $2.31 billion by 2028. 

Australian lash business icon, Ayla 

Akyol, is one of the world's leading 

lash entrepreneurs and confirms that 

demand for lash courses, mentoring 

and products is continuing to grow at an 

unprecedented rate. 

“We are experiencing significant growth 

in response to demand from mums who 

want to be able to pursue a business 

career that provides excellent financial 

returns and the flexibility to work around 

their family needs,” says Ayla. 

“The lash industry provides the ideal 

business opportunity for mums who 

want it all.” 

From landscape 

design to lashes 

With a degree in landscape architecture 

design and a background in influencer 

marketing, a career change into the lash 

extension industry was not something 

Ayla originally envisioned. 

Yet, after starting up her own lash 

extensions small business in her home, 

she is now the founder and director of 

a multi-million dollar booming business 

'Lash Boss Melbourne' that began in 

Melbourne but soon expanded to cover 

New Zealand, Canada and the USA. 

“Lash Boss Melbourne is one of 

Australia's fastest growing eyelash 

extension academies for onsite training 

and at-home online courses,” says Ayla. 

58 

BEAUTYNZ MAGAZINE

“We offer exceptional training programs that are 

nationally recognised, and also provide unwavering 

support and business mentorship to our students 

throughout their journey, from day one of training to 

long after they've completed our courses. Many of our 

students are mums,” she says. 

“The lash industry is actually one of the most profitable 

for beauty businesses. Lash products are relatively 

inexpensive to buy. It is the time or services that add 

value and this is where the benefits lie for lash business 

owners. The more hours they undertake, the more 

money they make. 

Ayla also emphasised that career satisfaction across the 

lash industry is also high compared to other sectors. 

Starting small from home 

“I started off as an eyelash extension technician from 

a home salon. I quickly saw the potential for growth in 

the sector. Through word of mouth and social media 

marketing, I soon found myself booked out for weeks 

at a time,” she says. 

“After the birth of my son, I wanted to develop the 

business further, so I turned towards providing eyelash 

extension supplies and the training of other lash 

technicians. An eyelash extension business is one of 

the most rewarding and flexible at-home businesses 

you could ever dream of owning. 

“Besides all this, I just love the flexibility of being able 

to spend time with my two boys and it gives me the 

satisfaction of working and owning my own business 

and being my own boss! 

“Many other women across Australia and New 

Zealand are seeing this also and are undertaking 

training online and setting up their own businesses 

at home. 

ABOUT LASH BOSS 

Lash Boss Melbourne is Australia's leading 

and fastest growing eyelash extension 

academy for onsite training and at-home 

courses. The training provider delivers 

nationally recognised certification in 

eyelash extension application including 

classic, volume and hybrid lash 

extensions. Training courses are delivered 

in person or as an at home online course. 

Lash Boss Melbourne services lash 

extension technician students Australia 

wide and has branched out to include 

New Zealand, Canada and USA. 

lashbossmelb.com 


59

Business BITES 

for business owners 

Key and entrepreneurs 

learnings 

Some people look at business owners and 'believe they have 

it made’. Little do they know the hard work that has been 

invested to take the business to where it is; what you have 

not spent, the late nights and weekends you work and the 

holidays taken where your business goes with you. 

From my learnings these 

are what I know: 

• Get expert advice and advisors, such 

as a Business mentor/coach/external 

consultant, especially in the early 

stages or when things change. 

• Build a competent and committed 

team, lead them and don’t let 

gossip in. 

• Maintain a positive outlook to 

your team, customers/clients and 

celebrate success with them. 

• Embrace continuous learning. 

• Prioritise customer experience 

and adapt to industry trends and 

innovations as this will benefit them 

and in turn your business. 

By 

Bridgette Jackson 

Bridgette Jackson is a CDC-certified 

Divorce/Separation Coach with a 

post graduate dispute resolution 

qualification. She is also a trained 

divorce mediator (AIMNZ) 

Relationship Coach (Institute for 

Life Coach Training) and member of 

the Institute of Executive Coaching 

and Leadership (accredited by 

the ICF - International Coaching 

Federation). Bridgette is also an 

enrolled barrister and solicitor of 

the High Court of New Zealand. 

Originally I started a business in 2001, 

with my now ex-husband, after we had 

moved to Sydney. We started with 

$25,000 capital and launched Castle 

Hampers. In the first few years, we 

lived above the office, relied on canned 

goods for dinners, and favoured the 

warmth of the office downstairs. This 

was so we could put as much money 

back into the business as we could. I 

managed the HR, admin, marketing and 

charity aspects. 

After three years we relocated Castle 

Hampers from Sydney to Melbourne, 

growing from a team of two to a team of 

200. After multiple offers, we accepted 

a multi-million dollar deal, selling 

to Chrisco. We moved back to New 

Zealand still in our 20’s, by then with 

children. It may sound like we lived the 

dream, but it wasn't without hard work 

and sacrifice, such as having my first 

child and returning to work days later. 

Many years later I founded Equal Exes 

having navigated a non-amicable divorce. 

During this time I knew there had to 

be a better and more positive way and 

wanted to help other people avoid what 

I had gone through. Five years on, I cofounded 

Equal Group, expanding Equal 

Exes. This hasn’t come without sacrifice, 

hard work and determination. 

• Practicing effective time 

management, delegating where 

you can will allow you to focus on 

high-value opportunities that will 

contribute to growth. 

• Embrace challenges as opportunities 

to learn. 

• Set clear goals and strategies and 

review them often and take nothing 

for granted. 

• Take time out to see ahead – you 

cannot work in and on your business, 

without a clear head. 

• Eat right for your body type, exercise 

and keep a clear head in order to lead 

people. 

• Remember your team are not your 

friends. 

• Collaborate, connect and be a 

connector. 

• Employ specialists in the areas that 

are not your strengths. 

• Don’t be afraid to make the hard calls. 

• You don’t know what you don’t know 

– look to other aligned businesses 

and what you can learn from them. 

60 BEAUTYNZ MAGAZINE

Some of Bridgette’s 

favourite books 

• Monitor financial health and seek 

professional advice to ensure 

financial stability and growth. 

• Join or create a business support 

group in your industry, be open to 

learning from each other instead of 

reinventing the wheel. 

My mantra is, “there is always a positive 

in a negative, you just need to find 

it”. This can set the scene for you as a 

business owner to improve systems and 

processes and to rethink business values 

and recruitment when you encounter 

a negative. Always look to turn around 

what will feel like an issue so it becomes 

a positive rather than at face value, a 

negative. 

HAVE THE PASSION 

I believe without passion for what you 

do, you have nothing and everything will 

feel hard and it will show. Any business 

owner will start with a passion for their 

business. 

Amidst the daily demands 

of running the business, 

juggling numerous 

tasks while facing 

challenges 

and personal 

responsivities 

at home, 

it is not 

uncommon 

to lose sight of 

that passion. 

When you 

do, you can 

be left feeling 

emotionally challenged and tired. This is 

where a support network of people can 

bring you back and become your guide. 

I myself, employed a business mentor 

early on who helped to provide clarity 

to my business plan and ideas. He was 

there for me to bounce my ideas off and 

was the person I was accountable to. 

For me he was invaluable and still is, five 

years later. 

Remember too that a mentor’s 

effectiveness is also based on your 

willingness to implement their advice. 

Also know that having the right mentor 

for you and your business is crucial. 

Look for someone who aligns with your 

values, has experience in your industry 

or one that has the same synergies. 

You also need to have a mutually 

compatible working style and trust 

for building a strong mentor-mentee 

relationship. 

Coming back to “there is always a 

positive in a negative, you just need 

to find it”, sometimes it will feel all too 

hard, but there will be a positive. You 

will find strength in every challenge, 

if you bring your personal power. 

Embrace setbacks as opportunities for 

growth and when you come up against 

them, use your professional network 

as a sounding board. Success lies in 

adapting, learning and staying resilient 

and remember you are not alone. 


61


The power 

of business 

coaching 

When it comes to supporting 

and celebrating women 

in business, Rosie Holt 

knows a thing or two 

(or three). 

Before launching her coaching business, 

Rosie worked alongside skincare 

powerhouse Dermalogica to launch the 

Empow/HER Scholarship for women in 

business. Unable to shake the cup-filling, 

joy-inducing sense of fulfillment she 

gained from the scholarship, she knew 

that’s what was missing from her career. 

Having launched Rosie Holt High 

Performance Coaching in 2023, 

she is now a full-time business and 

success coach for female founders and 

entrepreneurs. 

The role ticks all of Rosie’s personal 

and professional boxes, as she goes 

beyond surface level advice and strives to 

empower business owners with practical, 

personalised strategies to guide them 

from a place of overwhelm, to conquering 

workloads with efficiency and clarity. 

“It’s incredible working with business 

owners, helping them to realise that their 

dreams are achievable and validating 

their ambitions. The work we do together 

isn't about ticking off to-do lists but 

approaching mindset, priorities and 

sustainable habits which go beyond 

surface level advice to empower clients 

with practical, personalised strategies. 

“It’s exciting to work together to define 

and understand what will grow their 

business and re-ignite their love of 

entrepreneurship, as they continue to 

grow a business they love. 

A wise person 

learns from their 

mistakes. 

A wiser person 

learns from 

the mistakes 

of others. 

62 

BEAUTYNZ MAGAZINE


ABOUT ROSIE 

Rosie Holt is a business and success coach who helps entrepreneurs and 

creatives understand what’s getting in the way of achieving their big juicy 

goals. Her mission is to create a world where business owners always have 

a reason to pop the bubbly. 

To find out more about Rosie, the transformations she’s had on business 

owners and how she could help your business; reach out, she loves a chat. 

Or better yet, tell her which of the above tactics you’ve tried in your business. 

rosieholt.co | @rosie.coaches | rosie@rosieholt.co 

Rosie’s entrepreneurial journey started 

almost a decade ago. One of the many 

learnings which stands the test of 

time, is to make sure that goal setting 

isn’t done with a paint by numbers 

approach, but by tapping into people’s 

individual WHY. 

Why are these goals and milestones 

important to you and your business? 

Why are they your focus? What impact 

will they have on the business and most 

importantly, are they FUN? 

Every business has its own challenges, 

and every business owner has their own 

goals and desires for their business. 

To help plan your best year yet, think 

like a business coach and make goal 

setting truly aligned with what you want 

from your business. Here are six tips 

from Rosie designed to help clarify and 

develop an effective business plan. 

Fast forward 12 months 

Ask yourself ‘Where do I want to be in a 

years time?’ What does your business 

look like? Which clients and customers 

do you want to work with? Start at 

the finish line and reverse engineer 

your goals to fit the business you’ve 

dreamed of. 

Understand your daily priorities and put 

them first. 

Starting your day with ‘non-essential’ 

tasks? A quick check of emails can lead to 

unending distraction and wasted time. By 

prioritising your essential tasks (the ones 

that add value to your clients or help 

motivate your team), you can take a load 

off and know that if those non-essential 

tasks are don’t later, you have done 

something important. Unsure what your 

priorities are? Go back to that question 

you asked yourself at the start of the day. 

Adopt a success focused mindset 

Mindset isn’t everything but it HELPS. 

A wise woman once told me ‘what you 

appreciate, appreciates’. In business, 

you’re not going to have wins and 

successes every day, but focusing your 

energy on the negative has a selfperpetuating 

effect. Whenever you come 

up against blocks, flip the script. 

Turn ‘I don’t know how to make this work’ 

into ‘I know exactly what to do’ 

‘This isn’t working’ turns into ‘I will 

figure it out’ 

‘I’m not ready turns into ‘I have 

everything I need and just need to start’ 

your process. What’s working? What’s 

not? What’s FUN! What tasks can you 

ditch? Who can you ask to hold you 

accountable? 

How will you know what’s working if 

you’re not reviewing or measuring your 

success or your challenges? 

Ditch the guilt 

Don’t use the goal achieving process 

to define your worth. If you don’t hit 

those goals, it doesn’t mean you’re a 

failure. It’s not about achieving the goals 

but who we become in the process. 

Instead of feeling guilt or shame for 

not achieving a goal, ask yourself, ‘has 

pursuing this goal helped me become 

the person I want to be?’ 

Celebrate your wins 

We all need this little reminder, right? It’s 

so easy to get caught up in the day to day 

that we forget to share and celebrate the 

wins, big and small. 

Write down those little wins throughout 

your weeks and keep them on hand. 

On the notes on your phone or post its 

on the wall in your office. Seeing a nice 

juicy list of wins is bound to pick you 

up. Getting disheartened about your 

progress? Remember, it’s a marathon, 

not a sprint. 

7 lessons 

Here are 7 lessons I personally learned 

the hard way: 

• Not setting tangible goals 

• Work smarter, not harder 

• Ask for help. There’s no need to 

go it alone. 

• Embrace failure. There really is no such 

thing as failure, just opportunities to 

learn from our mistakes. 

• Knowing your strengths (and 

outsourcing your weaknesses). 

• There’s never a perfect time to start. If 

nothing changes, nothing changes. 

• Find a coach or mentor to help you 

navigate the journey 

At the start of each day, 

ask yourself this question 

‘What do I want to achieve today?’ 

Doing this will anchor your decision 

making for the day. When questions or 

decisions arise, you can revert back to 

what you want to achieve. Will doing 

this task/doing this collaboration help 

my business? It will save you time and 

brainpower to focus on what REALLY 

matters, ultimately giving yourself more 

time (isn’t that what we all really want?) 

Even if you don’t have the solutions at 

hand, believing in yourself and telling 

yourself that you can find the solution is 

the first step. 

Review your progress and hold 

yourself accountable 

Hands up who’s set goals before and 

ignored them *sheepishly raises hands*. 

If you’re not reviewing your progress, 

how will you grow? Set time aside every 

quarter or every month if you’re really 

motivated. Check in and regularly review 


63


Happy 

STAFF = 

CUSTOMERS 

Most business owners would agree that 

the key to a salon’s success is an on-going 

steady stream of happy clients, willing 

to pay for services and products, happy 

to return repeatedly, while giving hot 

referrals for your business to their 

friends and families. 

The key to achieving happy customers 

is to focus on employee happiness first. 

It is simple; happier employees make 

happier customers, which will have a 

direct impact on revenue. Staff who 

are totally engaged will automatically 

build better customer relationships 

because they provide outstanding 

customer service. 

Steps to build a more 

employee focused culture: 

• Offer more meaningful employee 

development: Staff want to feel there 

is opportunity for advancement 

within the business they work for. 

Let them know their options and 

how they can get there. If they feel 

there have a solid career path ahead 

of them, they will be more inclined 

to provide great service to clients, 

knowing it will also benefit their longterm 

goals. 

• Make training part of the company 

culture: Employees want to gain 

new skills that will make them more 

successful in current positions, 

more on trend and potentially lead 

to advancement. Provide on-going 

training and coaching that teaches 

employees new skills, because these 

skills will ultimately shine through 

in customer interactions. Vary your 

range of training and don’t limit 

this to just technical work. Include 

on-going customer services, sales, 

personal development and wellness 

topics. 

• Continually show employees they 

are supported: Interaction between 

management and employees is key 

to compounding the lessons learnt 

at training. A combination of on- 

64 

BEAUTYNZ MAGAZINE


going praise and feedback are critical 

to team members feeling positive 

about the difference they are making 

on the salon floor. Good managers 

who create a healthy, caring and 

supportive work environment will 

help cultivate a more inter-dependent 

team environment. 

It is important to 

recognise employees 

for a job well done 

• What’s your company policy about 

‘fun at work’? Research shows that a 

workplace that is seen as fun-loving 

generates enthusiasm. Enthusiasm 

leads to increased productivity, 

better customer service, a positive 

attitude and significantly higher 

odds that your talented stars will 

stay. Most people want to have 

some light moments at work. A 

boring, humourless and too serious 

work environment could send your 

star players searching for a better 

workplace option at which to spend 

the majority of their waking hours. 

As you think about the pleasant and 

enjoyable workplace that you have 

the power to shape, ask your staff 

what would make work more fun 

for them. While employees seem to 

greatly appreciate being treated to 

elaborate outings, most report that 

it is day to day work environment 

that matters most to them – it 

simply has to be enjoyable. 

• Give rewards and recognition: 

Following on from creating a fund 

a work environment, it is also 

important to recognise employees 

for a job well done. A rewards 

programme where management 

recognise top employees can also 

foster a culture to camaraderie. 

Rewarding strong employees for 

outstanding reviews and customer 

service interactions will set an 

example for the team and, hopefully 

inspire them to go the extra mile in 

providing improved customer service 

with the clients they engage with. 

Creating a happy culture on the salon 

floor takes time, energy and effort 

on the salon owner’s part. Therefore, 

deliberately set and implement 

structure in your salon to facilitate the 

standards you aspire to. Be seen to 

recognise the importance of workplace 

health and wellbeing among all team 

members. 

Train salon managers, team leaders 

and supervisors to manage people 

very well. Salon managers are key to 

employee wellbeing and should ensure 

people’s workloads are manageable 

It is important they provide clear 

objectives and give constructive 

feedback, as part of a trust-based 

relationship with the team. They should 

have the confidence to have difficult 

and sensitive conversations with 

people and offer support and flexibility 

if a team member needs adjustments 

to help manage their health and work. 

Provide early access to specialist 

sources of help such as counselling 

or occupational health support. (Most 

small business HR companies will 

provide these services as part of their 

HR packages). Foster a culture where 

people can ask for help if they need it. 

Tailor policies and practices to the 

salon and employee needs. There is no 

‘one size fits all’ approach to designing 

and effective employee wellbeing 

strategy – it will be based on the salon’s 

unique needs and the characteristics of 

the team. 

If employees are treated right, they 

treat the outside world right, the 

outside world will use the salon’s 

services again and again, making 

the business successful. Similarly, an 

unhappy employee could ruin the salon 

brand experience for not just one, but 

numerous clients, costing the business 

in so many ways. 

The formula is simple and it works – 

happy employees equal happy clients! 

By 

Liz McKeon 

Liz McKeon is a Beauty 

Business Expert and Founder 

of the International Salon 

Business School. 

LIZMCKEON.COM 


65

Business 

BITES 

Team work makes 

the dream work 

THREE SIMPLE STEPS TO IMPROVE SALON CULTURE 

(AND INCREASE SUCCESS) 

Your business’s success is 

determined by a range of factors: 

strategy, marketing and finances 

to name a few. But a major 

factor that’s often not given the 

attention it deserves is culture. 

Make culture a priority in 2024 to 

create a highly engaged and motivated 

team that will help your business 

become more successful. 

If you’re noticing culture and motivation 

among your staff isn’t where you want it 

to be yet, here are three simple steps to 

help improve it: 

1. 

Have regular team meetings 

Team meetings and events can 

be a great way of enhancing 

your salon’s culture by bringing 

everyone together, getting on the 

same page, and collaborating. 

They are a space where everyone 

can stop their work, connect, learn, 

and get inspired. To maintain a 

great culture, here are some things 

you should focus on to keep your 

meetings productive: 

Make sure everyone can attend. 

The worst feeling is when the 

entire team is getting together, 

and one person is still stuck with 

a client or needs to leave early for 

an upcoming booking. It stops 

your team from forming important 

connections and can make them 

feel left out. To avoid this, plan your 

team meetings well in advance 

and block out that time in your 

appointment book so everyone can 

attend. Often early morning before 

opening for the day is a good time. 

You also want to have a mix of 

fun tasks and icebreakers, along 

with serious things like financial 

information or team news. You 

want your staff to enjoy the 

meetings and not view them as a 

waste of time. 

Another important part is to make 

the team feel like they have input 

into the meeting. Rather than 

telling them about things, try to 

get everyone to collaborate and 

discuss ideas about upcoming 

promotions or things to focus on 

to make the salon or spa amazing. 

2. 

Encourage collaboration 

with a team-wide challenge 

A lot of times when you create 

a promotion for your business 

and challenge your staff, it’s on 

an individual level. Each staff 

member is pitted against each 

other in a competition to sell the 

most, which can harm the culture 

of your salon or spa. Instead, try 

creating a team-wide challenge. 

A team-wide challenge brings 

staff together to achieve a 

common goal, such as selling 

$2500 worth of retail products on 

a chosen week. Once the goal is 

achieved, everyone wins and gets 

rewarded. 

Your software should allow you 

to set up a tracking chart for 

the entire business for metrics 

like retail sales. By making this 

information accessible to them, 

you can encourage your team to 

check it daily and see how close 

they are to reaching their goals. 

66 BEAUTYNZ MAGAZINE


3. 

Get your team invested in your salon or spa 

Getting your team invested in your business and its results is a 

great way to increase their commitment, sense of responsibility and 

willingness to work as a team, which helps to improve the culture of 

your salon or spa. 

By 

Kamrin Hira 

One effective way to achieve this is by sharing your business 

financials with your team. This creates a sense of transparency 

which leads to ownership and shared responsibility, showing your 

staff that their hard work truly makes a difference. It fosters trust 

and shows your staff that they are valued members of your team, 

making them happier, strengthening that team bond, and helping 

improve the culture. 

We recommend that you hold weekly team meetings to discuss 

your key performance indicators (KPIs) and encourage your team 

to contribute ideas and suggestions for improving them. It not only 

provides you with a fresh perspective but also makes your staff feel 

heard and valued. Your salon and spa software should allow you to 

generate the most important metrics in one handy report, like total 

sales figures, rebooking rates and retail attachment rates. 

By implementing these three simple tips in 2024; sharing financials to get 

your team invested in the business, incentivising their performance with 

rewards, creating a team-wide challenge, and getting together for regular 

meetings, you can help to create a great culture that boosts happiness and 

loyalty and ensures your team is fully engaged to perform at their very best 

in the upcoming year. 

Kamrin Hira is a marketing 

expert at Kitomba Salon and Spa 

Software. To learn about how 

Kitomba can help cultivate a great 

team culture and assist you in 

achieving your vision of success in 

2024, call 0800 161 101 or visit 

KITOMBA.COM 

www.kitomba.com 

0800 161 101 

Achieve your vision of success 

We understand that your business is unique, so 

whatever success means to you, Kitomba can help 

you achieve it. 

LEARN MORE 


67


BOOST 

YOUR BEAUTY 

BUSINESS ON 

INSTAGRAM 

AVOID THESE 

COMMON 

MISTAKES 

68 

Are you struggling to attract 

customers on Instagram? Many 

beauticians and beauty professionals 

make common mistakes on social 

media that hinder their success. 

1. 

2. 

Insufficient Content Publishing: 

To grab attention on Instagram, 

consistency is key. Many beauty 

professionals post randomly or 

infrequently, leading to limited 

reach. Prioritize regular content 

sharing, including posts, stories, 

and reels, to showcase your daily 

work, products, promotions, 

and treatments. It's not about 

perfection; authenticity matters 

more than flawless content. 

By consistently publishing, you 

signal dedication and hard work, 

positively influencing customers to 

book appointments. 

Irrelevant Content: 

Your customers want more than 

vacation photos; they seek value. 

Share tips, before-and-after 

photos, customer feedback, and 

insights into your daily work and 

philosophy. Authenticity beats 


3. 

professional production; a simple 

cell phone photo can suffice. 

Integrating content creation 

into daily processes is efficient 

and strengthens customer 

relationships. Engage with 

customers to understand their 

preferences, building a stronger 

connection. 

Non-Specific Targeting: 

Tailor your content to your target 

audience. Understand their needs 

and preferences. Delete irrelevant 

content from your profile and 

focus on what interests your target 

group. This strategy ensures that 

your relevant services receive the 

attention they deserve, ultimately 

increasing bookings. 

Lack of Interaction: 

4. Merely publishing articles isn't 

enough. Interact with your 

audience by liking, responding 

to comments, and addressing 

inquiries promptly. Initiate 

conversations, ask questions, or 

conduct surveys to engage with 

5. 

your followers. Every interaction, 

no matter how small, adds value 

and can turn a prospect into a 

customer. Invest time in engaging 

with your audience to stay top of 

mind. 

Neglecting Advertising: 

Implementing the previous 

tips establishes a foundation, 

but competition is fierce. 

Utilize targeted advertising to 

expand your reach and profile 

visibility. In the current social 

media landscape, advertising 

is a necessity. Paid highlights 

on Instagram are not just a nice 

addition but a crucial pillar of 

success. They guarantee faster 

breakthroughs and long-term 

growth for your beauty business. 

In conclusion, a well-thought-out 

social media strategy, consistent 

content creation, targeted audience 

engagement, and strategic advertising 

can transform your Instagram profile 

into a powerful tool for attracting and 

retaining customers. Avoid these 

common mistakes, and watch your 

beauty business flourish on social 

media. 

Article and information supplied by 

K-Cosmetics (k-cosmetics.com)

Inspiration 

Fresh 

focus 

As we farewell summer and usher in a 

new season, it’s the perfect opportunity 

for a quick refocus. Auckland-based 

wellness coach Niki Loe shares three 

important questions which are perfect 

to ask yourself at the start of a new 

week, new month (hello March!) or in 

any precious moment of your life: 

Q. What kind of person do I want to be 

this week? 

Define the qualities, characteristics and 

adventures you might devour… 

Q. What kind of life do I want to live 

this week? 

Imagine it.. What does it look like, what 

surrounds you, who is in it..? 

Q. How do I want to feel this week? 

Lean into these sensations with every 

cell in your body. Are you smiling? 

When you can answer these questions 

with clarity, you can stop imagining 

and start aligning with the reality you 

deserve. 

By checking in with your heart regularly, 

weeks turn 

into months, 

and months turn 

into a big, brave 

and beautiful life. 

These are questions I visit 

often in my personal life. I 

share them with you, knowing 

how deeply they have transformed the 

way I show up in this world. 

It's time to stop underestimating your 

unique, innate power that comes 

with being human. We are each more 

powerful than we can even dare to 

imagine! 

A series of words, thoughts, beliefs and 

actions can change your whole world 

too.. 

Keep discovering. 

Keep asking the questions and keep 

answering them. 

Stay hungry. 

Keep becoming you. 

It's not supposed to be easy. Just really, 

really worth it!!! 

“You deserve to live a joyous life in a 

body that you love.” 

By 

Niki Loe 

Niki Loe is a wellness 

coach, naturopath and personal 

trainer who hosts wellbeing 

workshops and retreats. 

NIKILOE.COM 


69

Sustainability 

LOOK 

SHARP, 

DO GOOD 

Clients want to look good, feel good and do good. 

Sustainable Salons’ Sharps Program is the easiest 

way to up your clinic’s sustainability credentials. 

By Paul Frasca 

While most clinics can’t change the 

amount of materials produced posttreatment, 

they have a say in what 

happens to their discarded materials 

and how their non-recyclables are 

disposed of. 

An innovative solution 

Sharps have long presented a challenge. 

Unsafe disposal of sharps can lead to 

needlestick injuries, and sharps that end 

up in landfills can leak their biohazard 

contents. While many people love some 

subtly placed filler, the earth certainly 

does not. 

Sustainable Salons provides 

a convenient salon-specific 

resource recovery program 

for the hair and beauty 

industries. 

While recently turning 

its attention to the 

issue of sharps disposal, 

Sustainable Salons runs a 

safe, convenient and costeffective 

sharps disposal for 

dermal clinics. 

Our program eliminates in-person 

returns. Simple YES/NO labelling 

means staff don’t have to remember 

what can and can’t go in the container, 

and each sharps container is easily 

returned with other salon resources. 

70 

BEAUTYNZ MAGAZINE

Sustainability 

Hearing from our members 

Sustainable Salons dermal clinic 

members give their perspectives on 

the program, the changes they’ve seen 

since joining Sustainable Salons, and 

how their clients have responded. 

Zoë Wilde of Tuesday Skin Studio in 

Kerikeri Northland says her medical 

background inspired her to become 

a Sustainable Salon and shares some 

information about her decision and the 

clinics sustainability journey: 

SCAN THE QR CODE TO 

LEARN MORE ABOUT 

SUSTAINABLE SALONS 

SHARPS DISPOSAL 

PROGRAM. 

Q. 

A. 

Q. 

A. 

Q. 

A. 

How long have you been on the 

Sustainable Salons program? 

The clinic has been a Sustainable 

Salon for almost a year, and 

it's been a really easy program 

to implement. I believe it's a 

no-brainer for any business to 

decrease their footprint and do 

their bit for the planet. 

Why is it essential to 

incorporate sustainability into 

dermal clinics? 

I came from a hospital 

background where a majority of 

nurses know the sheer amount 

of waste produced, with very few 

systems in place to reduce or 

recycle. 

Sustainability and recycling were 

one of the many things I wanted 

to implement in my own clinic, 

and it feels good! 

How does the Sustainable 

Salons Sharps Program set you 

apart from other dermal clinics? 

My clients 100% support the 

program. No one has questioned 

the small sustainability fee that 

helps cover the cost of the 

program, and it's something that 

sets us apart that I’m proud of. 

It is not only me and my 

employees doing our bit, 

we have attracted and are 

Q. 

A. 

Q. 

A. 

continuing to attract new clients 

who care about the environment 

and the future of the planet. 

What benefits has your clinic 

seen since implementing the 

Sharps container? 

It’s easy, fuss-free disposal of 

sharps. Before the Sustainable 

Salons Sharps Program, I would 

have to book a special collection. 

Now I just include my sharps 

container in my Sustainable 

Salons collection with my other 

recyclables and off they go. 

How have your clients 

responded to the Sustainable 

Salons program? 

Everyone is on board. I'm yet 

to have anyone complain and I 

highly doubt anyone would - I 

really do have the best clients 

(baddies). 

Sustainable Salons strives to help dermal 

clinics reach their sustainability goals 

every day. Like many of its members, 

joining Sustainable Salons was a nobrainer 

for Zoë. After all, she says: “It is 

not only me and my employees doing 

our bit, we have attracted and are 

continuing to attract new clients who 

care about their environment and the 

future of the planet.” 


71

Wellbeing 

love 

FENG 

SHUI 

While Valentine’s Day may have been and 

gone, that doesn’t mean paying attention 

to yourself and your relationship, as well as 

your romantic life, should be neglected. 

Kellie Richardson, respected interior designer and founder 

of Kurved by Design, reveals how strategic use of Feng Shui 

principles, colours, lighting, and textures can significantly 

enhance your mood and help rekindle romance at home. 

Discover how simple changes in decor can 

turn up the heat and improve your love life 

When it comes to creating some sizzle at home with your 

partner, the role of colours and textures cannot be overstated. 

Colour influences our emotions, moods and overall health and 

wellness, so it stands to reason that it can also help to improve 

our love life at home too. 

According to Kellie, who is also creator of the term 'Botox 

for your home’; simple changes to your home can positively 

impact your mood and your love life. 

“There is a strong relationship between home interior design 

and our moods because humans respond emotionally to the 

designs, smells, furnishing, surfaces and items in their homes,” 

she says. 

“Good interior design should be customised to each person's 

individual history and taste. A well designed interior can create 

a space that feels welcoming, comforting and relaxing. Factors 

such as soft shapes, natural materials and good lighting all 

work together to boost your mood. 

“On the contrary, mistakes in decoration such as bad lighting 

and choosing the wrong colours, can have the opposite 

effect on your mood leading to sadness, anxiety and an angry 

household," she says. 

“The ancient art of Feng Shui also provides important guidance 

72 

BEAUTYNZ MAGAZINE

Wellbeing 

on the different energies that exist in the 

home and one of the most important 

is love. Feng Shui principles can help to 

enhance and harmonise the energy of 

love through the right choice in colours. 

“The energy of love provides a feeling 

of calm, tranquility, peace and serenity. 

There are also other tactics you can 

use through lighting, sound, smell and 

texture to emphasise the feeling of 

warmth, passion and seduction." 

Kellie’s tips on how 

to create more passion 

at home 

MOOD LIGHTING 

Lighting is perhaps one of the most 

important aspects of interior design. The 

right lighting has the ability to change the 

perception and temperature of a room. 

To create a more sensual feel in your 

home, opt for floor lamps and table 

lamps with warm hues. When selecting 

bulbs, opt for warm lighting. Avoid bright 

lighting. 

Warm lighting creates a feeling of comfort 

and warmth. The hue-heat hypothesis 

states that low colour temperatures 

will feel warmer while higher colour 

temperatures will feel cooler. 

When creating a more loved-up feeling, 

you will definitely need to increase the 

amount of warm lamp lighting through 

your home. 

ADD RED TO YOUR HOME 

In Feng Shui, the colour red represents 

fire and passion. Symbolic of one of the 

strongest elements in nature, the colour 

red should be used with great thought 

and care. It is a very powerful colour and 

can overshadow other energies. 

The best way to incorporate red into your 

home is to place small objects around 

the room such as a candle on a side 

table, some art pieces on the walls with 

red tones, throw cushions on the lounge 

or floor, a bowl of apples on the kitchen 

counter, or a vase of red flowers on the 

sideboard. 

Red colour can be added in a very 

considered way without impacting the 

overall interior design of the home. If you 

are already in a relationship, adding more 

of the colour red around your home can 

help to rekindle some of its energy and 

ignite a fresh spark of passion. 

In addition to its amorous role, red also 

symbolises warmth and good luck. You 

may want to bring these energies into 

your home by choosing objects that have 

other symbolic meanings like a pair of 

decorative red butterflies, a stained-glass 

panel, or a lamp with a red bulb. 

TEXTURES 

Fabrics are a great way to create a 

seductive atmosphere. Plush scatter 

cushions in deep red with velvet fabrics 

are a great way to make a sensual 

statement. Placed on the bed, lounges 

and the floor, they make a space look 

much more inviting. 

Leather also has a great effect. Don't 

underestimate this finish when focusing 

on décor. Leather on chairs, sofas or 

ottomans can be soft and supple. In deep 

rich colours it can draw attention in a 

room and create warmth. 

SENSUAL ART 

Art is a very powerful tool for creating 

moods in the home. You can arouse 

feeling through your choice and 

placement of art. Black and white 

photography, charcoal figure drawings 

or beautiful and exotic curves found 

in paintings can all add an element of 

sensuality to your space. 

Depending on your style and mood, you 

can completely change the atmosphere 

of your home with art. Along with 

different aromas such as scented candles, 

you can turn your home into a sensual 

environment of love and seduction. 

By 

Kellie Richardson 

Kellie Richardson founded 

Kurved by Design in 2016. Based 

in Melbourne and providing a 

range of home design services, 

in 2020, Kellie won the global 

CEO Excellence award for ‘Best 

Property Styling and Interior 

Design Business’. The company 

umbrella comprises five 

different companies: interior 

design, property staging, retail 

furniture and homewares, 

property maintenance and its 

interior design academy. 

KURVEDBYDESIGN.COM 


73

Wellbeing 

Why 

music matters 

Music is not only an integral part of being human, but research shows that music 

can have a powerful effect on mood, emotion, energy, and even mental health. 

I’m sure almost everyone has that 

one song or piece of music they can 

think of instantly that provokes a 

strong emotional response within 

themselves, whether it’s happiness, 

excitement, sadness or transports 

them to a core memory. 

I grew up around music and have 

worked within the Cutting Edge Group, 

market leaders in creating magical 

music moments on screen for both TV 

and film. I've witnessed the creation 

of emotionally powerful music scores 

for many well-known film and TV 

programmes, and seen the effects 

of those melodies on the emotions 

surrounding the scene. 

Recognising that this method of audio 

emotional manipulation could be applied 

to wellness and improved wellbeing, 

this led us to create Myndstream, which 

creates musical experiences for the spa 

and wellness sector. 

How can sound improve wellness? 

Using sound for wellbeing is not a 

new or modern idea. Sound therapy 

or sound healing was first thought 

to be used by the Aborigines, via a 

didgeridoo. The art of ‘Sound Bathing’ 

dates back 5000 years, originally comes 

from Nepal, India and Tibet, where 

shamans would use the bowls to 

journey with sacred sound. 

In Chinese Qigong, there are sounds 

that are thought to stimulate certain 

parts of the body, which is why gongs, 

and heavy vibrational sounds are often 

favoured for improved wellbeing. These 

sounds help the brain to reach delta 

and theta wave states which we only 

experience when daydreaming or in a 

deep sleep. Reaching these waves when 

conscious helps natural healing and a 

nurturing feeling. 

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BEAUTYNZ MAGAZINE

Wellbeing 

Applying these understandings to 

modern day, Myndstream works closely 

with leading experts in healthcare 

and wellness to create validated and 

intentionally programmed audio for 

wellness. 

Why does music matter in the spa 

experience? A wellness experience 

is about bringing tranquillity to all the 

senses. Just as guests seek treatments 

for touch, and enjoy nourishing food for 

taste, sound should be equally valued. 

That's why we have created a product 

that elevates spa music to an integral 

part of the spa experience, resulting in 

tangible wellness benefits. 

Offering guests an unparalleled music 

selection gives them the power 

to decide how they want to feel, 

putting the power into their hands. 

Myndstream partners with awardwinning 

wellness musicians to deliver 

ready-to-go or bespoke playlists, that 

are produced in a dedicated music lab 

and have been meticulously curated to 

elevate the customer experience to an 

unprecedented level. 

The power of movement and music 

Therapists will know that performing 

a treatment is much like a dance. A 

sequence of routine movements in 

a certain order, that is carried out 

through the body can be elevated even 

more with a rhythmic soundtrack. 

Myndstream doesn’t just stop at 

spas, we work with product houses to 

create music that will soundtrack their 

treatments – a bit like creating a dance 

routine to a certain song. Collaboratively 

working together to discuss speed, 

direction, or incorporate any cultural 

influences too, means we create a truly 

immersive experience that goes beyond 

just touch, working the guest towards 

an intended feeling, rather than just 

hoping they get there on their own. 

What trends emerged in 2023? 

Touchless Technology and Multisensory 

Experiences. With up to a quarter of 

spa treatment rooms not in use for 

a number of reasons including lack 

of availability from therapists, we 

saw two influential trends emerge 

in 2023 – Touchless Technology and 

Multisensory Experiences. Touchless 

spa treatments such as Salt Chambers 

and Vibroacoustic massage beds, have 

been used to utilise these previously 

overlooked spaces. By pairing these 

experiences with music and scent, spas 

have been able to create a sensory 

immersion that relaxes both body and 

mind. These add on experiences have 

not only enhanced the overall spa 

experience but have also provided an 

additional revenue stream for the spa. 

What’s on the radar for 2024? 

Two exciting trends are poised to 

revolutionise the world of wellness 

music: 

Authentic Audio Experiences: Spa music 

is no longer just about background 

ambiance; it's about crafting authentic 

audio experiences that connect with the 

essence of the spa and its surroundings 

and deliver health and wellbeing 

outcomes. This year we'll see a growing 

emphasis on incorporating the sounds 

of nature, local culture, and the spa's 

unique ambiance into the music design 

to enhance the spa's overall brand 

identity and client experience. 

AI-Powered Music Experiences: The 

world of artificial intelligence (AI) is 

transforming the music industry, and 

its impact on wellness music is just 

beginning to emerge. Expect to see the 

issue of copyright be resolved so that AIpowered 

tools that enable personalised 

and adaptive music experiences can 

come to the fore. 

AI-powered music solutions have the 

potential to revolutionise the way 

we experience music in spa settings, 

offering tailored and personalised 

experiences that enhance the overall 

wellness journey. 

By 

Freddie Moross 

Freddie Moross, CEO of 

Myndstream is the Winner of 

the Global Wellness Summit 

2023 Debora Simon Award 

for Leader in Furthering 

Mental Wellness. Moross has 

worked with neurodiverse 

communities, helping children 

with Autism and seniors with 

Alzheimer’s. Myndstream 

is a revolutionary global 

music brand that offers 

pioneering cloud-based spa 

music streaming service. 

Myndstream aims to transform 

the spa experience by providing 

highly curated and intentional 

audio soundtracks that 

promote relaxation, mental 

clarity, and overall wellness. 

MYNDSTREAM.COM 


75

Wellbeing 

calm 

Finding 

moments of 

With the start of a new year 

often comes a renewed focus 

on creating more moments of 

joy and happiness. Achieving 

this usually involves reducing 

stress, anxiety and overwhelm. 

Rebekah Ballagh is a wellness 

coach, counsellor and author 

who places strong focus 

on helping people on their 

individual journey to wellness. 

It was Rebekah’s determination to 

change her path which led to her 

specific career focus. Having battled 

with insecurities, anxiety and panic 

attacks, she knows firsthand the 

challenges of an overwhelmed and 

dysregulated nervous system. 

“To feel like you’re battling your own 

mind, or being betrayed by your body. I 

understand the up-hill climb. I’ve been 

there, in that place, of having daily 

anxiety and feeling stuck on auto-pilot,” 

she says. 

Rebekah’s commitment to redefining 

mental health has seen her train and 

immerse in the mental health field since 

2009, working across a wide range of 

counselling and mental health roles; 

from private coaching and group work to 

corporate workshops and conferences. 

76 

BEAUTYNZ MAGAZINE

Wellbeing 

REDEFINING MENTAL 

HEALTH & WELLNESS 

What started as an Instagram page to 

publish her illustrations, Journey to 

Wellness rapidly became a growing 

community of over 450,000 people, 

interested in Rebekah’s tips and advice 

on creating a calm, connected and 

centred life. 

“For me, it’s simple - I’m on a mission to 

remove the barriers that prevent people 

from working on their mental health. 

I want to see a world where people 

prioritise their wellness and get the 

support they deserve,” she says. 

Rebekah set out to create her own 

resources by illustrating therapy tips 

and counselling concepts that are 

relatable, colourful, digestible and 

accessible. Her work simplifying 

thousands of support methods, as 

well as creating her own, has seen the 

creation of an online membership and 

courses blending a mix of cognitive 

and somatic practices at her website 

journeytowellness.online. 

“I combine elements from all of the 

modalities I have trained in - somatic 

based interventions (Yin, Polyvagal 

Exercises, Somatic Therapies, Breath 

Work, Mindfulness & Meditation), 

Mindfulness teaching and facilitation, 

Grounding, Narrative & IFS/Parts Work, 

Cognitive Behavioural Therapy, & 

incorporating skills from DBT & ACT. 

“You don’t have to know what all of that 

means,” she laughs, “But my approach 

is evidence based and strengthened by 

my years of training, my own journey 

to wellness, my experience of working 

with thousands of clients and my 

deep respect for trauma informed and 

scientifically researched practices.” 

With seven books now under her belt, 

her newest release is 101 Ways To Find 

Calm, a delightfully presented and 

illustrated book packed with simple 

powerful tools for everyday resilience. 

In 101 Ways to Find Calm, Rebekah 

outlines a different tool on each page 

to calm and connect. Learn how to 

safely feel and process your emotions, 

how to rewire your brain and nervous 

system, and how to deeply connect 

with yourself. 

REBEKAH SHARES HER TOP FIVE TIPS FOR HELPING 

MANAGE ANXIETY AND STRESS IN THE WORKPLACE: 

1. 

2. 

3. 

4. 

5. 

Take micro moments to pause and check-in with yourself. Scan your body for 

sensations, tension, emotions etc and listen to the language of your nervous 

system. It’s often sending us signals that we ignore, like a tight chest, shallow 

breathing or breath holding (aka laptop apnoea!), shoulder tension etc. If you 

can start to tune in and respond to these cues by meeting your own needs 

you will feel more safe and connected to your body. 

Discharge the stress response. Often at work you’re overloaded by to-do 

lists and rushing. To the nervous system this feels like a threat and anxiety 

and stress creep in, letting you know that your sympathetic nervous system 

is dominant (ask fight/flight). Rather than moving straight to a calming tool, 

help your body complete the stress response. To do this you could: stand up 

and shake out your arms and legs, throw a pillow repeatedly into the ground, 

tense up all your muscles for seven seconds then release, push into a wall for 

30 seconds etc - following your nervous systems natural instincts. 

Find moments of stillness. Allowing yourself to slow down and find calm 

in small pockets throughout the day tells your nervous system that you’re 

safe. You could try belly breaths while the jug is boiling for your afternoon 

cuppa, sitting outside with your bare feet on the ground or five minutes of 

‘legs up the wall’ on your lunch break or putting your hand on your heart and 

repeating some affirmations at your desk for 30 seconds (or any of the bitesized 

tools in my new book!). 

Focus on what’s within your control. Tick off items on your to-do list and 

release and let go of the things that you simply cannot do today. It is within 

your control to break tasks down into manageable chunks or to weave some 

nervous system regulation practices into your workday. 

Sit with it. Don’t resist or fight your emotions. If you say things like “I can’t 

stand this feeling” or numb them with doom scrolling, emotional eating 

and over-thinking, this takes you away from processing the emotion, 

embodiment and it actually results in the emotion getting stuck. You need 

to create space for your feelings and to work them through with somatic 

practices in order to manage them. 

Journeytowellness.online 

THE BOILING BREATHER 

Every time you boil the jug for a cuppa, rather 

than scrolling on your phone or rushing off to do 

something else, stand by the jug with one hand on 

your chest and the other hand on your belly and 

breathe deeply and slowly. 

Stay here until the jug has boiled, breathing and 

listening to the sound of the bubbling water. 


77

TECHNOLOGY 

& 

INNOVATION 

Samsung Galaxy S24 Series 

Organising and streamlining your life and business just 

got a whole lot easier. Enter the new era of mobile AI 

with the Samsung Galaxy S Series potentially forever 

changing how mobile devices empower users. AI 

amplifies nearly every experience on the Galaxy S24 

series, from enabling intelligent text and call translations 

(in more than 13 languages) to maximising creative 

freedom with speech-to-text technology to transcribe, 

summarise and even translate recordings. Then there’s 

a suite of AI-powered tools that transform photographic 

and video capabilities, along with advanced security 

and privacy, and an upgrade of everyday experiences 

such as Chat Assist, Note Assist, and innovative Galaxy 

AI editing tools among many others. It’s Galaxy’s most 

intelligent experience ever. Samsung.com/nz 

Smart 

TECH 

The world of technology 

is evolving rapidly, with AI 

playing an increasing role as 

we learn how to harness it 

for our own requirements. 

Welcome to the most recent 

innovations on the market. 

GESKE 

SmartAppGuided 

MicroCurrent Skin 

Scrubber & Blackhead 

Remover 

There’s a reason this innovative new 

device has such a lengthy name – 

because it performs so many tasks. 

The 9-in-1 device is designed to 

help achieve flawless skin with its 

SmartAppGuided technologies. 

Features include Thermo Facial 

Exfoliation, Intense Facial 

Moisturisation, and cutting-edge 

technologies for a comprehensive 

skincare routine. Equipped with 

AI-powered Skin Scan, it tailors a 

personalised routine, while advanced 

technologies like SmartSonic 

Pulsation, MicroCurrent Face-Lift, 

and Red Light Active Regeneration 

fight signs of aging. The GESKE 

German Beauty Tech App ensures 

optimal device usage with tailored 

recommendations and video-guided 

training sessions. It’s a complete 

powerhouse in one very sleek 

package – and surprisingly affordable. 

Livedeeply.co.nz 

Dyson Supersonic r 

Achieving professional hair results is easier 

than ever with the new The Dyson Supersonic 

r hair dryer. Dyson’s lightest, smallest and 

most precise styling tool yet boasts five new 

attachments to cater for everything from sleek 

straight tresses or bouncy waves to a nonfrizzy 

riot of curls. Dyson has doubled down 

on the core technology and re-engineered a 

machine to deliver precision for professionals 

in an entirely new form factor. The Dyson 

Supersonic r professional hair dryer is 30% 

smaller, 20% lighter, and more manoeuvrable 

- delivering fast drying, smoother, frizz free 

and shinier results. Paired with three precise 

airflow settings and four heat modes, including 

constant cold shot, the ergonomically placed 

controls are within a thumb’s reach along with 

LED indicators on the handle. Ideal for stylists 

to use with ease without interrupting the 

styling session, it has been designed to help 

prevent strain related injuries due to its lightweight 

design. Dyson.co.nz 

Radiance Flex LED Mask 

Lightweight, flexible, and crafted from soft-medical-grade silicone, this professional ‘on-the-go’ 

glow achiever offers seven colour treatments to choose from, with clinically proven wavelengths 

of red light and near infra-red to stimulate collagen and elastin production. Made from super soft, 

flexible silicone that moulds gently to each unique face shape, the Radiance Flex silicone mask 

sits right on the skin, allowing the light source to reach the deeper layers. With comfort a priority, 

the full face-fitting mask feels like a second skin and ensures that the LED lights can reflect more 

closely to your skin (approx.0.3-1cm as opposed to the standard 3 -10cm). Suitable for all skin 

types. Youthbeauty.co.nz 

78 

BEAUTYNZ MAGAZINE

TECHNOLOGY 

& 

INNOVATION 

GHD 

CHRONOS 

Cult hair-beauty brand ghd is 

consistently at the forefront of 

innovation – both in terms of 

technology and sleek high-performing 

stylers. The new Chronos is the most 

advanced ghd styler to date, working 

three times faster * than previous tools 

without compromising on damage. And 

in these busy days, being able to style 

your hair in less time and with more 

dramatic results is a definite win. 

Offering an almost mesmerising array of 

breakthrough features, from HD motionresponsive 

TM technology for ultimate 

performance and styling speed, it’s 

also touted to deliver up to 85% more 

shine † , 2x less frizz †† and up to 3x more 

breakage protection *** making this the 

ultimate holy grail of hair styling. 

Named after the goddess of time, 

the straightener styler represents the 

pinnacle of 22 years of understanding 

and mastering how to use heat to style 

hair. And with one stoke high-definition 

results that last 24 hours ** , it’s easy to 

understand just what all the Chronos 

excitement is about. 

“Breakthrough high-definition 

technology allows ghd Chronos 

to flawlessly monitor styler plate 

temperature, preserving the perfect 

styling temperature of 185 degrees,” 

says ghd Global Director of Education 

Dafydd Thomas. 

“I can’t wait for everyone to discover ghd 

Chronos and the power to unlock ultradefined, 

glossier waves and glass-like 

straights. As a professional, Chronos has 

allowed me to raise my hair game with 

unparalleled and impeccable results.” 

Whatever the hair style, 2024 is the year 

of stronger, shinier hair that lasts. 

Ghdhair.com 

* 

Vs. ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test. ** Consumer testing, Jan’21. 

86% of 142 consumers agreed their hair lasted 24 hours after styling. *** Vs. competitor styler working at 235°C. † Technical test in 

a lab on brunette hair, measured vs. naturally dried hair. †† Technical test in a lab on frizzy hair, vs. naturally dried hair. 


79

Indulge 

A TOUCH 

OF LUXURY 

Welcome to our edit of the most luxurious, 

decadent and effective beauty treats we’ve 

encountered so far in 2024 

Whish Black Cherry Lip Balm 

sisterhoodbeauty.co.nz 

Katherine Daniels Gentle 

Oil and Salt Exfoliator 

houseofcamille.co.nz 

Victoria Curtis Cosmetics 

Luxe Lashes 


Tronque Everyday Revelation 

Exfoliating Refining Serum 

tronque.com 

Henné Organics Lip Serum 

henneorganics.co.nz 

Vani-T L’Amour De Soi 

aromatherapy oil blend 

youthbeauty.co.nz 

80 


Glasshouse Fragrances 

Limited-Edition Palm 

Springs Panache soy candle 

nz.glasshousefragrances.com

Indulge 

Mamaku Advanced 

Hydra Gel 

mamakuskin.com 

RevitaLash Volume 

Enhancing Foam 

revitalash.co.nz 

RAAIE Morning Dew 

Vitamin C Serum mini 

raaie.co.nz 

Feniu Anti Aging Hydrator 

feniu.com.au 

Sasy n Savy Golden Silk 

Shimmer Lotion 

livedeeply.co.nz 

Fur Ingrown Hair Care Duo 


Geske SmartAppGuided 

MicroCurrent Face-Lifter 

6 in 1 device, with Geske 

Hydrating MicroCurrent Gel 

livedeeply.co.nz 

SkincareRX Hydrafix 

youthbeauty.co.nz 


81

Indulge 

FRESH FOCUS 

Fragrance is evocative, thought-provoking and 

nostalgic. It can also set a mood and create your 

vibe for the day (or evening); from sensual or 

dramatic to fresh and flirty. Treat yourself or 

your space to the uplifting atmosphere of a 

new fragrance experience (or two). 

DIPTYQUE DO SON 

This limited-edition candle delivers a truly 

harmonious blend of tuberose, jasmine 

and orange blossom notes cradled by 

marine accords. The crowning glory is a 

woven rattan lid specially conceived for 

the medium-sized Tuberose candle. 

CIRCA ROOM 

& LINEN SPRAY 

Transform your personal 

or workspace with these 

beautifully uncomplicated 

scents from CIRCA. Enjoy 

the simple luxury of 

enhancing fabrics, linens 

or towels with the choice 

of Oceanique; Cotton 

Flower & Freesia; or 

Jasmine & Magnolia. Free 

of nasties, toxic chemicals 

and made from highquality 

fragrance oils. 

82 

THE VIRTUE PARFUMS 

Transport your senses with these highly sophisticated 

fragrances from The Virtue. Created in New Zealand and now 

available in a sleek glass spray bottle, these six travel size 

parfum’s are the perfect travel or everyday handbag essential. 


FREDERIC MALLE DANS 

TON LIT LINEN SPRAY 

Treat your guests and clients to 

the unmistakable luxury of fresh linen 

with a spritz of Frederic Malle Dans Ton 

Lit. Based around the enchanting clean 

fragrance of orange blossom, with a dose 

of white musk, lemon and bergamot. 

Spray on linen or clothes.

Indulge 

KARL LAGERFELD 

FLUER DE PIVIONE 

A refreshingly fruity floral 

inspired by the beauty of 

the peony flower. Lusciously 

feminine with a clear 

understated elegance and 

subtle vitality. 

HERMES HERMESSENCE 

OUD ALEZAN 

Distinctively unique, with 

main accords of rose, 

oud and floral, this divine 

amber floral fragrance is 

perfectly unisex and infinitely 

memorable. 

VILHELM PARFUMERIE BASILICO 

A sophisticated fragrance likely like 

no other you’ve experienced. With 

top notes of dragonfruit and basil, 

middle notes of violet and wild fig 

and base notes of vetiver and green 

hay, it glows with depth and life. 

TOCCA LUCIA 

Take a dreamy trip to Italy and the 

glorious tradition of dolce far Niente 

(pleasant idleness), surrounded by 

delectable notes of sunlit lemon, 

woody vetiver and lush fig. 


83

Sun 

SENSE 

Unravelling 

sunscreens 

In New Zealand we are possibly (or should be) more sun 

conscious than the rest of the world. Alongside Australia, we 

have the highest incidence of malignant melanoma in the world. 

Did you know melanoma is the second 

largest cause of death in New Zealand? 

That’s scary stuff and also serves as 

a reminder to check in around what 

we really know about sunscreen, 

and if we’re up to date with recent 

information. 

Many therapists are knowledgeable 

on the subject, but equally a large 

number of people understand that we 

need to use sunscreen, but without 

understanding the difference between a 

physical and chemical sunscreen. 

With that in mind, if we as industry 

leaders in skin are potentially confused, 

how can we expect our customers 

to understand the differences, and 

be confident in what the best option 

for their skin is? It also pays to be 

knowledgeable about being able to 

offer advice around what ingredients 

in sunscreen will work best for their 

requirements and skin type. 

When it comes to chemical sunscreens, 

there is not one chemical ingredient 

that will protect the skin from all the UV 

rays - UVB, UVA1 and UVA2. 

84 

BEAUTYNZ MAGAZINE

Sun SENSE 

Different chemical sunscreens work 

in different wavelengths, so some are 

effective with one type of UV rays and not 

another. As therapists and professionals, 

we need to understand different 

ingredients and where they work. 

Most chemical sunscreens contain 

avobenzone, which covers only higher 

UVB rays. However it also covers all 

the UVA rays, so for broad spectrum 

protection it will be combined with 

oxybenzone or perhaps Octinoxate. 

There is a plethora of other chemicals 

to brush up your knowledge around, so 

if your clinic offers chemical sunscreens 

without zinc, you need to know 

whether they are also giving broad 

spectrum protection. 

If we look at physical sunscreens, there 

are just two: titanium dioxide and zinc 

oxide. Titanium will cover all UVB, UV2 

and a short amount of UVA1. The only 

full broad spectrum sunscreen ingredient 

is zinc oxide. This covers the entire 

spectrum, so is always going to give you 

the best protection. It is my personal 

option always. 

All that aside, we still should have 

antioxidants in sunscreens. These 

work as a secondary filter, blocking any 

potential holes in the sunscreen and 

giving added protection. 

Education is the key, educate your 

customers on the difference between 

a chemical sunscreen which work on 

absorption of the UV rays changing 

the light into heat, whereas a physical 

sunscreen sits on the surface of the skin 

and reflects and scatters the rays away 

from the skin. 

Educate your customers on the what the 

SPF means. SPF is your personal sun 

protection factor. So, if you were to go 

out into the sun without protect how long 

would it be before you could feel the heat 

in your skin? For Fitzpatrick types 1-2 it 

would be 5-7 mins, for Fitz 3-4 10-20, Fitz 

5-6 longer is a general guideline. Once 

you know this score then the protection 

factor is number of minutes x the SPF 

rating = your protection. This is where the 

real education starts because it does not 

matter how many minutes you have the 

maximum protection you will get from 

the UV rays is 120mintues. So, our clients 

need to be reapplying every 2 hours 

regardless. If they have been in the water 

they need to reapply, if they have been 

sweating after a run they need to reapply. 

Some common mistake people make 

with their sunscreen are keeping it for 

too long and not being aware of which 

sunscreen will work best with their skin 

type and lifestyle. 

Sunscreen should be used within 12 

months of opening as a standard rule, but 

check the manufacturers guidelines just 

to be sure. A good service to offer your 

clients who have purchased sunscreen 

from your business is to remind them via 

text when it is due to be renewed. 

With sunscreen needing to be applied 

every couple of hours (at least), many 

clients won’t want to have to reapply over 

make-up, etc. This is where a mineral 

powder foundation or a mineral powder 

sunscreen is useful, as it can be reapplied 

without disrupting make-up. 

Please always remind your clients, friends 

and family that sunscreen should be part 

of their daily routine. Even though we 

don’t get burnt in winter, the rays are still 

present. We also now know that there 

is a fourth ray damaging our skin: HEV 

(High Energy Visible light). This comes 

from phones, computers, televisions and 

artificial light and can cause deep dermal 

damage to skin. 

For those who enjoy winter sports like 

skiing, particularly if taking place at 

higher altitudes, remember your skin will 

need additional protection, so it’s extra 

important to reapply sunscreen every 

two hours. Hint: Carry a mineral powder 

so you don’t need to keep taking off 

your gloves. 

When it comes to storing sunscreen, 

don’t leave it sitting for weeks (or 

months) inside your hot vehicle. Ideally 

it needs to be stored under 30°C. If 

you’re going to the beach, keep it in your 

chilly bin, and if you’re in the car, keep it 

in a chilly bag. 

Here’s to keeping ourselves and our 

customers educated around being 

sun safe, knowing how to choose the 

correct sunscreens for their individual 

needs, and the correct way to store 

their sunscreens. We can all play a role 

in hopefully bringing down the rate of 

melanoma in New Zealand. 

By 

Kim Ryan 

Passionate about skin, 

knowledge and training, Kim 

Ryan is a trained nurse and 

beauty therapist who founded 

Advanced Derma Care. She 

is also an executive board 

member of the New Zealand 

Registered Beauty Therapy 

Association (including two 

terms as President).

Inspiration 

Handbag 

essentials 

Some things in life deserve to be enjoyed on repeat. 

With this in mind, we’ve put together some of our 

favourite everyday essentials that accompany us for 

work and play, and all the moments in between. 

Wellbeing 

Boost 

For an instant pick-meup, 

treat yourself to the 

great tasting vitamin 

effervescent range 

from Healtheries’ Boost 

collection. Support 

your daily vitamin 

intake with a choice of 

five variations (we never 

leave home without the Boost Vit Bs + Vit C, 

or Boost Magnesium). Healtheries.co.nz 

Brush On Block Lip Oil 

Forget carting several different lipsticks around 

in your bag. This absolute game changer takes 

care of protecting your lips (SPF32) whilst 

nourishing, hydrating and adding a burst 

of shine. Choose from Nude, Coral or Fig, 

as well as the satisfaction of knowing that 

your delicate lip skin is also being protected 

against Blue Light damage from screens. 

Houseofcamille.co.nz 

Saben 

The perfect finishing touch to any 

look, Saben bags are exquisitely 

designed for everyday pleasure. 

This iconic New Zealand brand 

is unashamedly dedicated 

to aesthetic beauty; both in 

form and function. Saben also 

proudly champions conscious 

manufacturing. This season’s AW24 

collection embraces the everchanging 

seasons and continues 

the Saben legacy of stylish luxury 

leather. Saben.co.nz 

Westman Atelier 

Liquid Super 

Loaded Tint 

When your appearance needs 

a quick supercharge, this 

lightweight sheer complexion 

enhancer adds life to skin in an 

instant. It the ultimate go-to 

for shimmering healthy skin, 

with multidimensional pearls 

reflecting light for an instant 

glow, while also letting your 

true skin shine through. 

Wear alone, under 

foundation or as a 

liquid highlighter. 

Mecca.com 

Alivio Pro-Collagen Eye Mask 

There’s nothing like a quick midday pick-me-up before a 

busy work meeting or event. These Alivio beauties revive 

tired eyes in minutes. A potent blend of aloe vera, glycolic 

acid, green tea and cucumber extracts help combat 

puffiness and give eyes some instant love and care. 

Aliviowellness.com.au 

86 


Stay Mindful 

Keep a physical connection 

to mindfulness with you at all 

times, with this Ed&I Mindfulness 

Journal. Journalling can be an 

important part of self-care, 

helping with reminders around 

gratitude, purpose and positivity. 

Ednibod.com 

Victoria Curtis 

Luxe Lashes 

If you don’t have time for a full 

glam look for an unexpected 

event, keep a pair of Curtis 

Collection Luxe Lashes handy 

for an instant pop of drama. 

Available in four styles, they’re 

quick and easy to apply and are 

designed to enhance and define 

eyes. Sisterhoodbeauty.co.nz

Skincare 

SKIN 

HYDRATION 

Our skin is the body’s largest organ 

and is the first line of defence against 

damaging external aggressors, which is 

why we need to protect it. 

Maintaining an optimum level of 

hydration year-round is key to helping 

safeguard the skin’s barrier function 

which can often be compromised in 

the face of environmental stressors, 

particularly in the harsh warmer summer 

and autumn months. 

Effects from exposure to humidity, UV 

rays, air conditioning, chlorine, saltwater 

from the beach, pollutants and lifestyle 

are likely to be exacerbated by dry skin. 

Dehydrated skin often means an 

impaired skin barrier, trans epidermal 

water loss and susceptibility to 

environmental damage, which can 

lead to an increase in the appearance 

of visible lines and wrinkles, flaking 

skin and reduced appearance of skin 

elasticity and firmness. 

A simple solution of course is to ensure 

you drink plenty of water. Beneficial 

for the entire body, inside and out, 

adequate water intake is not only vital 

for overall health but also to help protect 

against dry skin. 

However, it is also important to 

supplement skin hydration topically 

with high-quality skincare. Well 

hydrated skin is healthy-looking 

skin. To ensure optimal hydration, 

look for products that provide deep 

moisturising benefits to keep skin 

looking and feeling visibly supple and 

smooth, radiant and glowing. 

Skincare tips from iS CLINICAL include 

the following skin saviour advice: 

1. Swap out your moisturiser 

During warmer months, swap 

a highly-occlusive moisturiser 

for a lighter formulation. This is 

particularly beneficial for blemishprone 

skin as the combination 

of heat, sweat and oil with an 

occlusive moisturiser may lead to 

breakouts. 

iS CLINICAL experts recommend 

Eclipse SPF 50: a unique fusion of 

scientifically advanced physical 

UV filters – transparent Titanium 

Dioxide and micronized Zinc Oxide 

– coupled with pure Vitamin E. An 

antioxidant-rich blend, Eclipse SPF 

50 provides water-resistant broadspectrum 

UVA/UVB protection 

with an ultra-sheer, lightweight 

formula that absorbs quickly. 

2. Source a serum 

Harness happy, healthy-looking 

skin on the face and body with a 

deeply hydrating serum featuring 

hyaluronic acid. A naturally 

occurring humectant, hyaluronic 

acid attracts and retains moisture 

more than 1000 times its own 

weight, leaving the complexion 

looking hydrated, nourished and 

supple. When hyaluronic acid 

is combined with niacinamide 

(vitamin B3) they work in synergy 

to enhance one another's 

moisturising properties and 

prevent trans epidermal 

water loss. 

iS CLINICAL recommends 

Poly-Vitamin Serum: an intensive, 

revitalising formula that delivers a 

powerful combination of essential 

vitamins, bio-nutrients and agedefying 

antioxidants, including 

hyaluronic acid and niacinamide. It 

provides deep hydration and helps 

improve the overall integrity of 

the skin. 

iS CLINICAL recommend Youth 

Body Serum: a refreshing 

lightweight serum mist that 

provides powerful hydration 

plus antioxidant protection 

against damaging environmental 

aggressors. Designed specifically 

for the body, it features the 

purest form of Hyaluronic Acid, 

potent extracts of Watermelon, 

Blue Microalgae, Liquorice 

Root and Holy Herb, combined 

with essential Vitamin B5 

and iS Clinical’s proprietary 

Extremozymes® to deliver a 

nourishing body treatment that 

leaves skin feeling fresh, soft and 

deeply hydrated. 

3. When the sun goes down 

We are all aware of the 

detrimental effects the sun's UV 

rays can have on the skin, from 

sunburn and premature skin 

ageing to increased risk of skin 

cancer, which is why applying 

sunscreen is non-negotiable. 

However, what you put on your 

skin post-exposure to the sun is 

also important. While it may not 

reverse skin damage, a highquality 

hydrating and soothing 

skincare product will address the 

after-effects of dryness, redness 

and sensitivity experienced from 

sun exposure. 

iS CLINICAL experts recommend 

Hydra-Cool Serum: a refreshing, 

powerful, penetrating serum that 

cools, calms and soothes the 

look and feel of dry, irritated skin. 

Combining superior antioxidants 

with essential botanicals and bionutrients 

to rejuvenate, hydrate, 

and visibly soothe the skin, while 

providing antioxidant protection. 

Isclinical.com.au 


87

BELLAVI GOLD EYE SHADOW 

GUERLAIN PARURE GOLD 24K 

The golden solution to dull skin, this Guerlain 

Radiance Booster Primer trilogy offers three 

primers infused with a hint of 24-karat gold. 

Choose from yellow gold, pink gold or white 

gold to bring a shot of radiance suited to every 

skin tone. Guerlain.com 

Absolute gold – this shimmering mineral 

eyeshadow can be used for subtle 

elegance or intense drama. The choice 

is yours. Rich golden pigments offer 

prolonged wear and an impeccable finish 

that stays vibrant throughout the day (or 

evening). Bellavicosemetics.com 

AUTUMN MAKE UP 

heroes 

Flawless skin and shimmering highlights 

set the tone for autumn beauty 

CURTIS COLLECTION 

LIQUID CONCEALER 

A truly multi-tasking 

concealer that helps disguise 

the appearance of redness, 

pigmentation, age spots and 

discolouration. This full coverage 

formula offers flawless coverage 

under eyes with a long-lasting 

silky matte finish. Brightening 

and anti-ageing ingredients help 

leave eyes looking refreshed. 


SAINT MINERALS LIQUID MINERAL FOUNDATION 

Enjoy a natural skin glow, with this creamy and hydrating 

liquid mineral foundation. Offering a long-lasting and 

full-coverage base, whilst still allowing skin to breathe, the 

formulation also assists in healing and protecting, while 

flawlessly concealing. Plus it offers UVA+B protection. 

Saintminerals.com 

BASALAJ BEAUTY HIGHLIGHTERS 

Multi-dimensional highlighters which elevate 

any look with instant shimmer and sparkle. This 

powder highlighter blends like a dream and is full 

of shine, plus is lusciously smooth and buttery 

to apply, and packed with pigment. Wear as 

an everyday highlighter or apply to brow bone 

and cupid’s bow for some extra va va voom. 

Basalajbeauty.com 

88 

BEAUTYNZ MAGAZINE

Beauty 

Special occasion 

MAKE UP 

Whether you're the bride, a wedding guest or 

preparing for a special event, these makeup 

looks are suitable for any occasion and are 

designed to celebrate your natural beauty. 

Smooth Affair® Illuminating Glow Face Primer 

PurePressed® Base SPF 15 - Cognac 

Pommisst Hydration Spray 

PureBrow Shaping Pencil - Soft Black 

Mystikol® Powdered Eyeliner Onyx - Jet Black 

Beyond Lash® Volumizing Mascara - Black Ink 

PureBronze Matte Bronzer Refill - Dark ColorLuxe 

Hydrating Cream Lipstick - Rosebud 

PurePressed® Blush - Sunset 

Glow Time® Blush Stick - Afterglow 

Luminous Glow 

This Luminous Glow makeup look from jane iredale 

features defined brows, bold eyeliner, long lashes, 

golden apricot cheeks and rosy peach lips.It’s the 

perfect go-to for glowing skin beauty. 

jane iredale products used 

TO CREATE THIS LOOK 

Soft + 

subtle 

This lusciously feminine bridal makeup look 

focuses on defined brows, soft glamorous 

eyeshadow, pink shimmer cheeks, and neutral 

rosy lips. It’s a soft and subtle look which can 

be worn year round for any special event. 

jane iredale products used: 

Smooth Affair® Brightening Face Primer 

Enlighten Plus TM Under-Eye Concealer No. 1 

PurePressed Base® SPF 20 - Riviera 

Pommisst TM Hydration Spray 

PureBrow TM Shaping Pencil - Med Brown 

PurePressed® Eyeshadow Palette - Naturally Glam 

Mystikol Powder eyeliner - Dark Topaz 

BeyondLash® Mascara 

Glow Time® Blush Sticks - Fervor & Mist 

ColorLuxe Hydrating Cream Lipstick - Magnolia 

Lip Pencil – Rose 


89

Beauty NEWS 

AUTUMN 

BEAUTY 

Lipstick Queen Karen 

Murrell shares her insights 

around what’s going to be on 

everyone’s lips this Autumn. 

This Autumn, we’re bucking the trend 

and going against the grain of the usual 

berries and browns. As the months 

cool, our makeup colour palette is not 

predicted to follow suit. Bright colours 

are set to reign supreme this season; 

Expect to see bold and bright eyeliners, 

lip colours and for those who dare, 

brightly hued hair. 

There is also a new term titled "soft 

grunge" which allows for a more soft, 

modern twist on the harsher looks 

of the 90’s which encapsulates last 

season’s darker liners and brown lips, 

and recreates them using more muted, 

barely there glosses and softer brown lip 

colours. Healthy, glowing skin still reigns 

over the matte look, and encourages us 

to put the emphasis on great skincare 

and natural looks, rather than the 

application of thick foundation. There’s 

also a kind of “cute girl" beauty look 

which looks like rose cheeks, doll like 

lashes and soft feathery brows which 

we’re seeing a lot of online. " Soft glam" 

is a new term I like. We all need a bit of 

glam in our lives even if it’s soft, and it 

looks like natural, balanced makeup but 

elevated - think glazed cheeks, lined 

lips paired with a soft gloss or Lip Tint, 

feathered brows and elevated lashes. 

If you’re daring and opting to rock the 

bold lip colours this season, I advise 

balancing the colour and pairing 

them with the same well-groomed 

feathered eyebrows and elevated 

lashes. 

I’m absolutely thrilled with the 

reception our freshly illustrated boxes 

have received, and we are starting 

to see an immediate lift in the colour 

21 Fiery Ruby, this shade sold out! 

16 Lavender Laughter is also proving 

to be very popular, and the colour 21 

Blushing Rose (a pink nude) has also 

gained very strong ground again. 

This season you’ll find me loving 

16 Lavender laughter, and I’ve been 

alternating it with 23 Blushing Rose 

which I wear on my lips and as a blush 

on my cheeks. 

Above: Karen Murrell Fuchsia Shock, Rymba 

Rhythm and Passion create this seasons bright 

bold lip looks perfectly. 

90 BEAUTYNZ MAGAZINE 

Above: Karen Murrell Coconut Infusion Lip Tint, 

Island Illusion Lip Tint and Orchid Bloom create 

this seasons ‘Soft Glam’ trend. 

Above: Karen Murrell Lavender Laughter, Fiery 

Ruby, and Blushing Rose are proving to be best 

sellers.

Beauty 

WHISH BLACK CHERRY LIP MASK 

Treat your lips to intense overnight 

hydration. This delicious Black Cherry Lip 

Mask with Bakuchiol is rich and buttery, melting deep into your 

lips overnight to provide long lasting, intense moisturisation. 


HENNÉ ORGANICS LIP TINTS 

Luxurious lip love in its ultimate form, this decadent collection of 

Henné Organics Lip Tints adds a wash of colour to enhance your 

natural lip (whilst also deeply moisturising). (Bonus – they can also be 

used as a cheek tint!). For the complete Henné Organics experience, 

treat your lips to the range of exfoliators also. Henneorganics.co.nz 

THALGO NUTRI- 

COMFORT LIP BALM 

A true ‘salve’ balm: works to 

replenish, repair, nourish and 

hydrate dry and damaged lips 

while helping reduce chapping. 

Ingredients include shea butter 

and boosted Thalgo cold cream 

marine complex with marine 

pro-ceramide. Thalgo.co.nz 

love 

Lip 

Often a smile is one of the first things people notice about 

each other, hence the attention paid to keeping lips lush, 

hydrated and nourished. Try these lip treats for some 

moments of self-care, as well as impressive results. 

ED&I OMG 

CUTE LIPS 

Made in New Zealand, 

this ultra lightweight 

formula of luxurious 

red vanilla frosting 

gives lips a delectable 

hint of colour and 

shimmer. Offers 

antioxidant protection 

and anti-aging 

properties along with 

moisturisation and 

gloss. Ednibod.com 

LÜK BEAUTIFOOD 

LIPSTICK CRAYONS 

Skincare meets makeup, 

with this new Lipstick 

Crayon range harnessing 

the skincare benefits of 

gamma oryzanol (ferulic 

acid) in a natural twoin-one 

chubby lipstick. 

Providing all-day wear, 

these high-pigment delights 

serve as both a lip liner and full 

coverage demi-matte lipstick, with 

a soft focus effect. lukbeautifood.com 

ASPECT LIP 

PERFECTING MASK 

A multitasking, cosmeceutical 

lip treatment developed with 

a powerhouse of ceramides and 

advanced actives to instantly plump 

and target common lip concerns. 

including lip volume, vertical lines, 

dryness, and dehydration. Formulated 

to deeply nourish, hydrate, 

and enhance lip definition. 

aspectskincare.com 


91

KIWI MADE 

Spotlight on: 

We’re celebrating New Zealand brands, from those you may be familiar 

with, to some perhaps new on your radar. BeautyNZ has long been a 

proud supporter of Kiwi businesses, Kiwi brands and products. 

HOLSKI 

Wellington-based sisters-in-law Jill and 

Emma Hughes came up with the idea 

for their beauty brand Holski (a blend 

of the words holistic and skincare) after 

discussing studies that showed that 

when effective ingredients are both 

ingested and applied topically to the 

skin, better results are achieved than 

using them separately. 

The pair spent a significant amount 

of time working with a top skincare 

cosmetic chemist and herbalist to 

formulate the range, creating Holski's 

simple two-step system; top-quality 

ingestible collagen supplement 

Collagen Beauty Builder and single 

skincare product Collagen Activation 

Hydrator. 

The New Zealand made range 

of 'Supplemetics' (a marriage of 

supplements and cosmetics) is 

designed to achieve maximum results 

from minimum products. Providing 

a dermatologically tested offering 

Holski founders Emma and Jill Hughes 

of age specific formulas, ingestible 

collagen and topical collagen are 

utilised together to supercharge the 

regeneration and rejuvenation 

of skin. 

Holski’s two products are 

available in three versions; 

20+, 35+ and 50+ - with agespecific 

formulas designed 

to meet the changing 

needs of skin as it ages. 

“In our twenties, our 

bodies are running at their 

most optimal performance, 

so it’s all about protection. 

As we get older, the focus 

shifts to replenishment and 

repair. As we age further, cell 

communication slows down and 

environmental factors take their 

toll,” explains Jill. 

“Holski formulations get stronger and 

have slightly different ingredients as you 

step through the different age levels to 

match a person’s age and stage of life. 

For example, our 50+ has three-times 

more signalling peptides than our 20+ 

age level because our cells are still 

communicating quickly at that age.” 

Holski take a holistic approach, with 

the two products when used together 

designed to work from the insideout, 

and the outside-in, utilising a 

supplement meets cosmetic approach, 

hence its trademarked use of the term 

‘Supplemetics’. 

Holski products are available online 

from holski.com and from an expanding 

network of stockists nationwide. 

92 

BEAUTYNZ MAGAZINE

KIWI MADE 

Spotlight on: 

RAAIE founder 

Katey Mandy 

RAAIE 

Botanical skincare brand RAAIE 

(pronounced ray) shot to popularity in 

2022 following the launch of its first 

two products - Morning Dew, a morning 

vitamin C serum and Yellow Moonbeam, 

an evening retinal elixir. 

More recent additions to this now awardwinning 

active skincare brand are its 

luscious tinted SPF50+ sunscreen, Sun 

Milk Drops; and Cocoon Ceramide Cream, 

designed to hydrate and protect skin. 

Having spent 11 years working in the 

fashion and beauty industries in London 

and New York, founder Katey Mandy’s 

return to New Zealand saw her inspired 

to create her own brand, harnessing 

the power of some of Aotearoa’s most 

resilient and antioxidant rich plants, 

and backed by the latest ingredients in 

cosmeceutical science. 

Katey teamed up with carefully selected 

native ingredient specialists and scientists 

to select New Zealand’s most active and 

effective ingredients. 

“Aotearoa is a goldmine of plants and 

sea botanicals that are some of the 

most bio actively rich in the world,” says 

Katey. “We embrace a holistic approach 

that harnesses the power of the natural 

world with the hard learned knowledge of 

science.” 

RAAIE has been a trend setter since it 

launched, both for its luxury skincare 

and for its unique minimalist packaging 

in sculptural, stone-like vessels (well 

ahead of similar concepts by other global 

brands). 

The word RAAIE comes from Ra, both the 

ancient Egyptian sun god, as well as the 

Māori word for sun, and ray of light. 

“RAAIE is an ode to our complicated 

relationship with the sun. We adore her, 

we worship her warmth and light, but she 

makes us look wrinkly and old. It’s like a 

toxic relationship with your ex; we know 

she’s damaging us, but we can’t stay 

away. 

“80% of ageing is due to the effects of 

the sun, and yet, we shouldn’t hide from 

the sun out of fear of ageing. The sun 

is a literal force of life-giving energy. It 

is essential to our existence. It’s good 

for our mood. It's good for our immune 

systems. It’s good for our gut. It regulates 

melatonin, which regulates sleep, which 

regulates skin repair. 

“There is no such thing as good skin 

without the sun. We do, however, need 

the right skincare and this is the driving 

force behind our proven skin-regenerating 

clean cosmeceuticals.” 

RAAIE is available at raaie.co.nz and at 

retailers across New Zealand. 


93

KIWI MADE 

Spotlight on: 

PURE 

MAMA 

The driving force behind a number of 

successful businesses has been a desire 

to find a high-quality product for a 

personal need. 

When Lara Henderson was pregnant 

with her first child in 2018, she was both 

surprised and frustrated by the lack of 

natural, high-quality pregnancy-specific 

body products available, especially 

considering that the skin undergoes 

significant changes during this time and 

requires extra support. 

Now with two beautiful children, her early 

search has become a thriving business: 

PURE MAMA; specialising in pregnancy 

skincare. 

94 

"After tirelessly searching for the right 

products, I was not only overwhelmed 

with conflicting information on the 

safety of ingredients but was shocked 

by the amount of synthetic ingredients 

and fragrances that were been used,” 

she says. 

“This coupled with an outdated market 

landscape that failed to acknowledge the 

complexity of motherhood, especially 

around the physical, psychological and 

emotional changes women go through, 


led me to start change in the pregnancy 

skincare industry. 

“It was clear that design led, effective 

products targeting modern mothers 

did not exist and it was my calling to do 

something about it. 

"My intention is not only to support 

women on their journey with high-quality 

skincare they can trust, but to encourage 

women to take a moment to connect 

with their bodies throughout pregnancy." 

Pure Mama has evolved naturally and 

organically. The range now encompasses 

everything from the hero Belly Oil to a 

Magnesium Body Rub, Bump 

Scrub and Nipple Butter. 

“Our hero product is our 

Belly Oil and we recently 

launched Deluxe 10ml 

minis of this product that 

have been quite the hit. 

“Our most recent product 

is the Magnesium Body 

Rub, the first of its kind 

in this space. It’s been 

incredibly popular and is 

expertly formulated using 

both Magnesium & SyriCalm (a natural 

skin anti-inflammatory) to help ease 

discomfort, promote muscle relaxation, 

and encourage skin suppleness during the 

second and third trimester of pregnancy 

(or anytime!).” 

With plans and development underway 

to launch four new products later this 

year, Lara is passionate about continuing 

to support women through all phases of 

their pregnancies and beyond. 

“There's no denying it: pregnancy is a 

roller coaster of emotions, thoughts, 

and feelings. One minute, you are so 

overwhelmed with joy and excitement, 

the next, you are wondering how 

you are going to get through the day. 

While no two pregnancy journeys are 

the same, this conflict of emotions is 

something that unifies us all. We call it the 

#pregnancyparadox. 

“PURE MAMA is here for the women who 

are on this wild ride. To normalize both 

sides, to embrace both feelings, and 

ultimately, to create a safe space to be 

honest about the pregnancy journey we 

all experience.” 

Puremama.com

KIWI MADE 

Spotlight on: 

EMBODYME 

Embodyme 

founder 

Sarah Reid 

Women are often the first to take care 

of others, and the last to take care of 

themselves. Embodyme is on a mission 

to change that. 

Having launched with a range of four 

signature nurturing body oils made 

from powerful plant-based ingredients, 

Embodyme is a collection of carefully 

curated body care that empowers 

women to prioritise self-care and 

reconnect with their body and mind 

through daily rituals. 

Driven by a deep understanding of 

the demands and challenges faced by 

modern women, Embodyme founder 

Sarah Reid was propelled to create a 

brand that transcends conventional 

beauty norms. 

With a background in luxury beauty 

brands (such as Bulgari, L'Oréal, 

Kerastase and Lancôme) and 

qualifications as a health coach, Sarah 

created Embodyme as a powerful 

reminder that self-care is a necessity, not 

an indulgence. 

Embodyme’s Nurturing Body Oils serve 

as a precious moment to slow down, 

connect with yourself and appreciate 

your body. 

Thoughtfully named Peace, Joy, Courage 

and Kindness, each oil is crafted from 

the highest quality ingredients nature 

has to offer, guided by science, and 

designed to stimulate the senses, deeply 

nourish skin and nurture the mind; with 

unique signature aroma blends that 

evoke feelings of peace, joy, courage or 

kindness with every use. 

“It’s time to appreciate that caring for 

ourselves is not selfish - it’s an act of 

love and strength that positively impacts 

everyone around us,” says Sarah. 

“Embodyme believes women should 

unapologetically prioritise self-care 

beyond just products for the skin, so 

our aim is to inspire women to embody 

the best version of themselves and 

embrace moments of self care everyday 

to reconnect.” 

Inspired by her own personal wellbeing 

journey and desire to share her passion 

for wellness, through Embodyme, Sarah 

aims to shift the paradigm for self-care 

from the traditional view of being seen 

as an indulgence to recognising it as an 

essential necessity for overall wellbeing. 

Embodymedaily.com 


95

BOOK CORNER 

A feast of fresh reads; Set aside some time to indulge 

in the pages of delicious new book releases. 

Be Kind To Your Mind 

By Julia Grace 

Jelly Buddy Publishing, $29.99 

What Can I Bring? 

By Sophie Hansen 

Murdoch Books, $55 

The Healthy Skin Kitchen 

By Karen Fischer BHSc, Dip.Nut 

Exisle Publishing, $39.99 

Hot on the heels of The Eczema Detox, comes 

best-selling author Karen Fisher’s wonderfully 

informative The Healthy Skin Kitchen. This 

inspirational array of recipes and tips for 

helping create radiant skin from the inside out 

is packed with mouth-watering allergy-friendly 

recipes. There’s also a wealth of information 

around ingredients, nutrition and helping 

nurture and care for your immune system: 

from reducing the chemicals in your diet to the 

mind-skin connection, inflammation and the 

vagus nerve. For anyone who’s ever struggled 

with skin or sensitivity issues, it’s a vital 

educational tool. 

Whatever your lifestyle, it’s fair to assume 

that most of us experience a ‘wobbly day’ 

(often on a regular basis). Author Julia 

Grace offers honest and well-researched 

practical tools for mental health and 

wellbeing, sharing her own experiences 

and challenges. Each chapter comes with 

bite sized nuggets of information as well 

as useful worksheets and activities. It’s 

perfectly set up to read cover to cover, or 

to dip into at your leisure when looking for 

help in testing times. (Pro-Tip: read with 

a highlighter in hand to capture advice 

which really resonates so you can easily 

reference it). 

That flustered moment of ‘What Can I 

Bring’ need strike fear into your heart 

no longer. Sophie Hansen shares an 

absolutely winning line up of ideas 

for every occasion, from shared office 

morning tea to salads of substance, 

biscuits for the tin and celebration cakes. 

There are also suggestions for a family 

banquet, potluck dinner and crowd 

pleasers, so you’ll never be caught short 

of inspiration again. There’s a deep 

sense of joy around these approachable 

recipes, all perfect for shared gatherings, 

and likely to ignite your enthusiasm for 

entertaining. 

The Habit Revolution 

By Dr Gina Cleo 

Murdoch Books, $37.99 

The Simple Dinner Edit 

By Nicole Maguire 

MacMillan Publishing, $44.95 

Invigorate your mealtimes by embracing 

refreshingly simple recipes, while overhauling 

your everyday cooking routine at the same 

time. Decluttering expert Nicole Maguire 

serves up quick-result meals such as cheat’s 

laksa and one-pan peanut chicken, alongside 

ideas for flavour-bombing pantry staples like 

rice and noodles. As well as valuable insights 

into meal planning, Nicole shares tips for 

saving money on grocery shopping (yes 

please) and keeping your kitchen (and cooking 

space) more streamlined. 

A helping hand to rewire your brain and work towards 

changing lifetime habits: whether unwanted patterns or a 

lack of motivation or willpower: The Habit Revolution is a 

must-read for anyone who aspires to work on themselves 

for positive change. Chapters include creating new 

habits, mastering motivation and importantly, dealing 

with setbacks. Each chapter has a useful summary 

section for a quick recap and activities to really cement 

new ideas. Dr Gina Cleo is a leading habit researcher who 

shares practical insights, inspiring stories and surprisingly 

simple activities to try in your own space. 

96

Lifestyle 

FRESH 

FINDS 

It’s hard not to be tempted by the thrill of a shopping spree, but with a growing trend 

towards shopping more thoughtfully, we’re celebrating brands which pride quality, 

design aesthetic and long-term use over a quick-fire trend. 

A Strong Showing 

Workout and enjoy life with confidence, 

with the impressive new fashion-forward 

athleisure range from a partnership 

between iconic brand The Upside and 

fast-growing fitness franchise STRONG 

Pilates. Designed to encourage high 

performance and everyday style and 

comfort – from studio to street, the 

beautifully crafted collection utilises 

100% cotton, sustainably focused 

fabrics for sweat-free sophistication and 

breathable quick drying comfort. It’s 

also addictively comfortable to wear and 

offers a perfect relaxed sophistication. 

The STRONG x The Upside Collaboration 

is a limited-edition collection grounded 

in authenticity. 

Best Foot Forward 

Once upon a time, we needed to 

choose between all-day foot comfort 

or style. Thanks to modern design and 

technology innovation, the two are no 

longer mutually exclusive. Case in point: 

the New Balance Made in USA seasonal 

collection. In stylish shades of grey, 

accented with black and white, they’re 

the perfect fit for any occasion, and 

ideal to take you straight from work to 

any social setting. The New Balance 990 

style colourways include maize, winter 

fog, sandstone, macadamia nut and 

arctic grey, offering a fresh perspective 

on timeless New Balance classics. 

Luxe Carry All 

Creating the perfect mix of practicality 

and desirability, with stylish design, 

is a rare achievement. Yet Australian 

sisters Coraline and Célia Dufroux have 

done just this with the launch of their 

luxe vegan leather bag – complete 

with a built-in liquid bladder (perfect 

for motherhood, work trips and 

festival time – take your pick!). The 

Fae is designed under their brand 

Okumé Australia and features cleverly 

concealed compartments for your 

laptop, personal items and up to 1 litre 

of liquids with an insulated pocket. 

With its soft vegan leather exterior and 

beautiful red nylon lining, it’s fitting for 

every aspect of your lifestyle. 

STRONGPILATES.CO.NZ 

NEWBALANCE.COM 

OKUME.COM.AU 


97

THElast 

WORD 

98 

A lifelong passion for skin health has 

seen Monique Edmond enjoy more 

than 30 years in the beauty industry 

as a beauty therapist, aromatherapist, 

spa therapist, business development 

manager and trainer. As founder of 

Live Deeply – Mind.Body.Skin, a beauty 

distribution business and flagship spa 

(based in Christchurch), Monique is 

dedicated to helping people throughout 

New Zealand create and maintain 

vibrant, healthy skin through daily rituals 

and quality products. 

Q. What is your professional background? 

A. 

Q. 

I started my journey at The New 

Zealand Beauty Therapy College, then 

pursued Marketing and Advertising 

diplomas. I managed a French 

perfumery in Guernsey, working for 

renowned brands Clarins, Dior, Chanel 

and Georgio Armani. After returning 

to NZ, I became National Events 

Manager for Estée Lauder. Following 

this I raised three children and worked 

for Look Good Feel Better as their 

workshop tutor. I then spent 12 years 

as a Business Development Executive 

for Celtine and then ProBeauty. 

Eager to spread my wings, I founded 

my Live Deeply distribution business 

and Live Deeply flagship spa. These 

ventures fulfil my dream of providing 

customers the best in devices, skin 

care and treatments from around 

the world, along with experiences 

they will cherish. The spa serves 

as a hands-on space for product 

exploration, retail training and sharing 

merchandising tips. 

What are some of the brands you 

represent? 


A. 

Q. 

A. 

GESKE Devices and Skincare, 

Algotherm marine cosmeceuticals, 

Phi New Zealand-made 

cosmeceuticals, Science Skincare 

medical grade skin solutions, and 

Sasy n Savy vegan organic skincare 

and wellbeing products. 

What keeps you inspired about the 

beauty industry? 

The fact it’s ever changing. You never 

know what is around the corner with 

respect to ingredients, treatments 

and devices. My mission is to stay 

abreast of new innovations and help 

ensure New Zealand businesses stay 

at the forefront of the industry. 

Q. Who/what inspires you in general? 

A. 

Monique 

Edmond 

My inspiration is multifaceted; from my 

family to the resilience and courage 

of the average person who takes a 

chance on themselves. I’m particularly 

moved by individuals with a genuine 

passion for making a difference. It’s the 

stories of everyday people navigating 

challenges and pursuing their dreams 

that fuel my motivation and drive for 

positive change. 

Q. How do you start your day? 

A. 

Q. 

A. 

Q. 

A. 

I like to start my day with meditation 

then yoga to put me in the right 

mindset for the day. 

What are some of your greatest 

business/personal learnings from the 

last two years? 

Over the past two years, running 

my own business has taught me 

valuable lessons. Self-belief is 

key, providing the foundation to 

overcome challenges and make 

confident decisions. Recognising 

and appreciating the strength 

in people around me has been 

crucial. Embracing challenges as 

opportunities for growth has built 

resilience, preparing me for the next 

steps in my entrepreneurial journey. 

What is your forecast for 2024 

beauty/business/product trends? 

As we look ahead to 2024, the beauty 

and business landscape is poised 

for a dual trend that addresses the 

evolving needs of consumers. On one 

hand, there’s a growing demand for 

at-home solutions, with an emphasis 

on homecare treatment devices as 

customers are increasingly seeking 

convenient, user-friendly devices that 

empower them to achieve effective 

results from the comfort of their 

homes. 

Simultaneously, the importance of inclinic 

experiences remains steadfast. 

While there is a desire for quick and 

impactful treatments, there’s an 

equally strong emphasis on creating 

a truly relaxing experience. Beauty 

businesses are expected to strike a 

balance by offering fast, results-driven 

treatments alongside an immersive 

and indulgent experience for their 

clientele. 

In essence, the forecast for 2024 

envisions a beauty industry that 

seamlessly integrates at-home 

convenience with in-clinic luxury, 

acknowledging the dual desires of 

customers for efficient results and a 

rejuvenating experience. 

QUICK BITES: 

Favourite drink: Champagne, love the 

taste but more importantly the reasons 

to drink it. 

Favourite destination: Where there is 

music, awesome chat, friends (known 

and unknown) and importantly, family. 

Favourite Instagram/podcast: Huberman 

Lab. Fascinating insights - from medical to 

motivational 

Favourite movie: Avatar - a visual 

extravaganza, with romance, facing fears, 

challenges and with life lessons.

Celebrating 

30 Beautiful Years 

“ 

It’s always been more than makeup. 

Thank you for 30 beautiful years. 

” 

New Ready to Bloom Anniversary Collection Launching April 

Clean makeup can deliver beautiful results. 

Long before ‘clean’ there was ‘care’. In 1994 Jane Iredale launched a first-of-its-kind skincare 

makeup hybrid that revolutionized the beauty industry. Today, jane iredale remains 

the trusted choice of skincare professionals worldwide. 

Beauty that can deliver beautiful results. Beauty that can perform without harmful toxins. 

Beauty that can strengthen skin with beneficial botanicals. 

Beauty that can bring out your absolute best. 

For stockist enquiries – info@psb.net.nz www.psb.net.nz 

www.janeiredale.co.nz JANEIREDALE.NZ @JANEIREDALENZ

PLANT-BASED OR BUST 

100% VEGAN 

FREE OF: PHTHALATES • SULFATES • PARABENS • MINERAL OIL • SYNTHETIC DYES OR FRAGRANCES. 

NO ANIMAL TESTING, EVER • MADE IN CALIFORNIA 

BOTANICAL, WITHOUT 

THE FLUFF. 

PRO-GRADE SINCE 1979. 

TUELSKINCARE.CO.NZ/PRO

BeautyNZ Magazine Autumn 2024

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