Rheo H Blair and Blair Protein - Palmieribodybuilding.com
Rheo H Blair and Blair Protein - Palmieribodybuilding.com
Rheo H Blair and Blair Protein - Palmieribodybuilding.com
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
On May 2, 2007 I contacted Lee Milligan <strong>and</strong> requested permission to reprint <strong>and</strong><br />
post a recent two part interview he conducted. The following is the contents of<br />
that interview. I am thankful for Lee’s permission to do so. Alan Palmieri<br />
Lee Milligans Jr’s Exclusive No Holds Barred Interview with Jim<br />
Shihblom the former owner of <strong>Blair</strong>’s <strong>Protein</strong> in February 2007<br />
Part One<br />
I was able to catch up with Jim Shiblom the former owner of <strong>Blair</strong>’s <strong>Protein</strong><br />
recently in an exclusive no holds barred interview. He answers even the hardest<br />
questions <strong>and</strong> covers all the questions I received from readers plus some. You<br />
may not agree with his answers but he tells it the way it is<br />
– Lee Milligan Jr<br />
Jim you sold the <strong>Blair</strong>’s <strong>Protein</strong> formula 1 year ago. I heard the new owner<br />
shutdown production. Will <strong>Blair</strong>’s ever be available again?<br />
Answer: I seriously doubt it. I sold it to a man who was an avid lifter but not well<br />
known. He figured if he owned the formula, sales would continue. It was the<br />
opposite. Everyone knew me for years. I was a former <strong>com</strong>petitor, promoter,<br />
judge, <strong>and</strong> emcee. I also knew Larry Scott since 1978 <strong>and</strong> use to distribute<br />
Larry’s products for many years. People saw me with Scott at The Arnold Classic<br />
<strong>and</strong> many Mr. Olympia contests at his booth. I also had used <strong>Blair</strong>s for over 30<br />
years. It is no different than if Larry Scott sold his protein formula to someone<br />
<strong>and</strong> retired. How many people do you think would continue to purchase Larry’s<br />
protein once he is gone. It has to do with the name <strong>and</strong> more important<br />
credibility.<br />
What was the reason you sold the <strong>Blair</strong> <strong>Protein</strong> formula?<br />
Answer: There were several reasons. I no longer could use <strong>Blair</strong>’s protein due to<br />
the lactose. <strong>Blair</strong>’s was also hard to digest. Sales declined <strong>and</strong> I had a chance to<br />
sell it, so I did.<br />
When you brought <strong>Blair</strong>’s back years ago some important names<br />
supported you while others did not. What was that like?<br />
Answer: When I first wrote a letter to Robert Kennedy back in 1998 he published<br />
it free of charge in his Muscle Mag International. He also ran free ads in his news<br />
section about <strong>Blair</strong>’s being back <strong>and</strong> the protein was better than anything in the<br />
old days. He was the first <strong>and</strong> best person to help me. Steve Holman at IronMan<br />
sent me a letter of support. Laree Draper e-mailed me <strong>and</strong> told me the market is<br />
big for many products including <strong>Blair</strong>’s. Laree is a first class person all the way<br />
<strong>and</strong> h<strong>and</strong>les all Dave’s business. She is the brains h<strong>and</strong>s down. By the same<br />
token, I was slammed by many people on other message boards, which stated I<br />
did not have the original formula. Many people went out of their way to try <strong>and</strong><br />
3