Adapting to the changing silver market, and predictions for its future

8
EDITOR’S LETTER
Editor’s letter
As if the troubled economy wasn’t bad enough,
without our fellow citizens smashing the place up
in an attempt to protest against that very same
situation… if indeed that was the motivation;
alas, I suspect not.
There’s no beating around the bush – the recent
riots in London and elsewhere in the UK were an
unwelcome and disturbing reflection of our society.
Even if they were purely a demonstration of the
vulnerability and demoralisation undoubtedly felt
by the majority of the population, especially the
younger generations, the choice of action was woefully
inappropriate, only serving in compounding the problem. That said, a
vulnerable person’s first reaction is often to lash out or put on a show of
‘strength’, so perhaps it is not entirely unsurprising.
Anyway, I will close my analysis there, as I suspect I will end up trying to
rationalise the irrational.
Instead, let us at least focus on the positives – the communities that pulled
together to help with the clean-up operation and restore order as much as
they could; the support being offered and fundraising being conducted by
organisations such as Retail Trust, to help those whose businesses were affected
and in some cases destroyed by the rioting and looting; and the measures being
implemented by the Government to ensure that those businesses are able to
claim some compensation for the damage and fund repair work.
Hopefully we can add another plus point to that list in the months and years
to come – a real effort to reintroduce a sense of stability, belonging and care
into UK communities. A big ask, but worth the effort. And while the retail
sector was unfortunately the target of much of last month’s violence, I can’t
help thinking it is also well placed to help bring about this change. Food for
thought, perhaps…
In the meantime, my thoughts are with those retailers who were affected by
the riots – I cannot imagine the trauma you must be experiencing, and I hope
you are all able to bring your businesses back to their former glory.
This month’s cover features
CHAMILIA
Founded in New York City in 2002, Chamilia was
launched on the premise of putting jewellery design
into the hands of the consumer. Now with over two
years’ trading under its belt in the UK and Europe,
the company continues to grow through the retail
partnerships it has nurtured. Chamilia is launching
two new collections for autumn/winter 2011 –
Swarovski and Cabaret – which it says will be sure to
complement the trends of the season. This month’s
Jewellery Focus cover features the new Swarovski
Collection, which includes 30 designs in sterling
silver. “This timeless collection contains brilliant
crystal Swarovski Elements in a stunning spectrum of
colours. The designs are effortlessly classic, feminine and elegant, inspired
by all the latest colour trends,” the company says.
Information: 0844 811 2142, chamiliauk@chamilia.com, or IJL stand F121/E121
Jewellery
Editor
Louise Hoffman
louise@jewelleryfocus.co.uk
Editorial Assistant
Jon Chapple
jon@jewelleryfocus.co.uk
Production Assistant
Lewis Bowes
copy@jewelleryfocus.co.uk
Group Advertisement Manager
Kelly Smith
kelly@jewelleryfocus.co.uk
Sales Executive
Katie Thurgood
katie@jewelleryfocus.co.uk
Accounts
Maureen Scrivener
accounts@jewelleryfocus.co.uk
Customer Services
01206 767 797
customers@mulberrypublications.co.uk
Contributing writers:
Dippal Manchanda • Harry Waight
Janet Fitch • Keith Fisher
Leonard Zell • Lindsey Straughton
Rebecca Hoh-Hale • Russell Jones
Syreeta Tranfield
Design
Arthouse Publishing Solutions Ltd
01394 410 490
contact@arthousepublishing.co.uk
In support of:
Jewellery Focus
ISSN 2046-7265
is published monthly by:
FO C U S
Mulberry Publications Ltd,
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Colchester CO3 3DA
Tel: 01206 767 797
Fax: 01206 767 532
www.jewelleryfocus.co.uk
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