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<strong>industrial</strong> <strong>design</strong> <strong>engineering</strong>, <strong>royal</strong> <strong>college</strong> <strong>of</strong> <strong>art</strong> <strong>david</strong> <strong>sweeney</strong> 2007<br />

Initially I developed a proposal for a Smell-Induced Memory Device.<br />

The mechanism for this can be simply put: an odour is associated with the emotion that is<br />

present during the first exposure to the scent. When that smell is subsequently experienced,<br />

the emotion, and hence the connected memories, are involuntarily evoked.<br />

What if we could create a device that could capture the ambient odour, analyse it, store its<br />

character digitally, and generate the scent on demand by mixing together the necessary<br />

primary odours.<br />

In essence, we would have a memory recorder.<br />

There has been some attempt by others to achieve this but most involve the inherent inaccuracies<br />

mentioned above (theory summery). Their devices are usually very large too.<br />

My following solution requires a small device (with no limit to the miniaturisation <strong>of</strong> the device,<br />

see later) and no inaccuracy in the recreation <strong>of</strong> the odour.<br />

- This is a device that provides a novel smell ambiently or on demand, mixed from a<br />

selection <strong>of</strong> novel smells.<br />

- The exact formula is random but unique to a single event and is stored for future<br />

reference.<br />

-The device can be called upon to reproduce the same smell.<br />

Not an approximation, but the same smell.<br />

The problem has been reduced from device that requires a very accurate mass spectrometry<br />

component and at least a hundred primary odours that poorly recreate an odour,<br />

to a device where there is no need for odour analysis and only a handful <strong>of</strong> primary odours<br />

required to EXACTLY recreate an odour.<br />

Where do you st<strong>art</strong> looking for novel smells? I have been in contact with Dr Rachel Herz a<br />

pr<strong>of</strong>essor at Brown University as she has experience sourcing and creating novel odours<br />

for use in her Odour Associative Learning experiments. It’s a trial and error process but<br />

there are techniques for finding the most suitable smells.<br />

The following set <strong>of</strong> images is a selection <strong>of</strong> possible physical manifestations <strong>of</strong> the memory<br />

device.<br />

11

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