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Returner Profiles - of College Football Games

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MEDIA INFORMATION<br />

The Mtn.<br />

U t a h F o o t b a l l<br />

Television Exposure<br />

• Powered by CSTV, a CBS<br />

subsidiary, and Comcast<br />

Corporation<br />

• The first Super Regional Sports<br />

Network<br />

• Coverage <strong>of</strong> every MWC sport<br />

• Airs 24 hours a day, seven days a<br />

week<br />

• Also available via broadband<br />

streaming<br />

• 14-year partnership began in fall<br />

<strong>of</strong> 2006<br />

CSTV<br />

• 24-hour national college sports<br />

network<br />

• Owned by CBS Corporation<br />

• Long-term partnership with the<br />

MWC<br />

• Exclusive network rights to MWC<br />

sports<br />

• Technology driven multi-media<br />

includes television, radio, broad-<br />

band internet streaming, wireless<br />

and video-on-demand<br />

VERSUS<br />

• Owned by Comcast Corporation<br />

• Currently seen in 72 million homes<br />

• MWC was the first exclusive<br />

college programming provider for<br />

VERSUS<br />

• National cable home <strong>of</strong> the NHL<br />

and Stanley Cup Play<strong>of</strong>fs<br />

For Local TV Listings<br />

CSTV<br />

http://www.cstv.com/getcstv/<br />

The Mtn.<br />

http://themtn.cstv.com/how/<br />

VERSUS<br />

http://www.versus.com/findversus/<br />

O<br />

44 2 0 0 7 M e d i a G u i d e<br />

n Aug. 26, 2004, <strong>College</strong> Sports<br />

Television (CSTV) and the Mountain<br />

West Conference announced a partnership that<br />

revolutionized the college sports landscape.<br />

The landmark agreement was the first NCAA<br />

Division I football and men’s basketball<br />

conference-wide deal for CSTV.<br />

The new television model gave CSTV – the fastestgrowing<br />

independent cable network – exclusive rights<br />

to all conference events, including cable and satellite<br />

television coverage, national over-the-air and satellite<br />

radio, video-on-demand and online broadcast rights.<br />

Since the original announcement, a succession<br />

<strong>of</strong> events have occurred to improve the partnership.<br />

Among them: the CBS purchase <strong>of</strong> CSTV and the<br />

merger with Comcast SportsNet to form the centerpiece<br />

<strong>of</strong> the relationship – The Mtn. (MountainWest Sports<br />

Network). The Mtn. became the first sports network<br />

dedicated to a single collegiate athletic conference 24<br />

hours-a-day, 7 days-a-week, 365 days-a-year.<br />

The relationship with Comcast also delivered a<br />

new national broadcast partner in VERSUS. A wholly<br />

owned company <strong>of</strong> Comcast Corporation, VERSUS is<br />

distributed via cable systems and satellite operators<br />

throughout the United States and is currently seen<br />

in over 72 million homes. The MWC was the first<br />

exclusive college programming provider for VERSUS,<br />

which is the national cable home <strong>of</strong> the National<br />

Hockey League (NHL) and the Stanley Cup Play<strong>of</strong>fs,<br />

as well as events like the Tour de France, the America’s<br />

Cup, the Dakar Rally, the Pr<strong>of</strong>essional Bull Riders<br />

(PBR), Pr<strong>of</strong>essional Boxing, the Boston Marathon and<br />

the Davis Cup.<br />

CSTV is a 24-hour college sports network owned<br />

by CBS Corporation. As the leading digital sports<br />

media company, CSTV connects more fans to more<br />

college sports than any other company. CSTV is<br />

available to more than 65 million homes nationwide<br />

and has agreements with Adelphia, Charter, Comcast,<br />

Cox, DirecTV, Dish Networks and Time Warner Cable.<br />

CSTV televises hundreds <strong>of</strong> live events each year,<br />

including 35 men’s and women’s sports from virtually<br />

every major conference. CSTV is also a multi-platform<br />

provider. CSTV.com and its network <strong>of</strong> nearly 215<br />

<strong>of</strong>ficial athletic sites, along with CSTV All Access and<br />

its broadband services, provide live audio and video<br />

<strong>of</strong> more than 10,000 events annually from many <strong>of</strong> the<br />

nation’s top athletic programs.<br />

The Mtn., as the first regional network dedicated<br />

to a college athletic conference, provides sports fans<br />

blanket coverage <strong>of</strong> MWC athletics. The Mtn.’s team<br />

<strong>of</strong> talent – which consists <strong>of</strong> play-by-by announcers,<br />

analysts, sideline reporters and in-studio anchors<br />

– allows fans to enjoy programming and commentary<br />

not previously available. With a “fans first” focus,<br />

CSTV/Comcast has assured that MWC constituents<br />

will see more MWC sports, in more media platforms,<br />

than ever before.<br />

Courtney George<br />

(left) and Marius<br />

Payton (right) are<br />

the primary<br />

anchors <strong>of</strong> The<br />

Mtn.’s studio<br />

shows.

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