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The IFE-Alliance - Advanced Inflight Alliance AG

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<strong>The</strong> <strong>IFE</strong>-<strong>Alliance</strong><br />

<strong>Inflight</strong> Entertainment at its best


Atlas Air Film + Media Service GmbH<br />

� Headquarter in Duisburg<br />

� Atlas Air Entertainment Concepts Inc.<br />

Located in Los Angeles, close to major customers<br />

� 29 employees in Duisburg, 5 employees in USA<br />

� 23 airline customers<br />

� Major strength in programming, movies and TV<br />

� Strong market position provides further growth<br />

opportunities


<strong>Inflight</strong> Productions Ltd.<br />

� Headquarter in London<br />

� 150 employees worldwide<br />

� Offices in Singapore, USA, Dubai, Netherlands,<br />

Australia, New Zealand<br />

� 84 airline customers<br />

� Major strenght in audioprogramming and<br />

technical services<br />

� Improved market position leads to better<br />

growth opportunities


28 Ltd., London<br />

� Located in London<br />

� 4 employees


Our Services<br />

� Worldwide film market monitoring<br />

� Worldwide Film acquisition<br />

� Screenings in-house or virtual<br />

(by personalized CD-ROM or DVD)<br />

� In-house media management & QC<br />

� Digital content management<br />

� Short-subject program acquisition<br />

worldwide: comedies, drama, sports,<br />

news, nature, travel, music videos,<br />

cartoons & more…


Our Services<br />

� AVOD Start-up Partner for several airlines (e.g. JAL, ANA, Emirates,<br />

Lufthansa, Northwest, Jet Airways, Air New Zealand, Etihad)<br />

� Experience with systems including Panasonic, Rockwell Collins,Thales<br />

� Preferred Content Supplier for Panasonic Avionics<br />

� Handheld devices<br />

� Local encoding facility


Our Services<br />

Audio<br />

� State-of-the-art facilities in London, L.A.,<br />

Singapore and Melbourne<br />

� Multi-lingual presenters<br />

� Extensive links with local & international<br />

record labels<br />

� Producers tailor-made award-winning<br />

programmes<br />

� Analogue studios for radio and<br />

advertising voice-over


Our Services<br />

� MPEG Encoding<br />

� five specially-designed encoding suites<br />

� Handle PAL, NTSC, MPEG 1&2&4, MP3,<br />

WAV, BWAV, Quick Time, Real Audio<br />

� Full support for CD-Rom, Internet<br />

encoding/ streaming and sonic DVD<br />

authoring formats


Our Services<br />

� Audio CD and cassette duplication<br />

� 200 CDs in 24-hour turnaround<br />

� DAT duplication<br />

� <strong>The</strong>rmal on-body CD printing<br />

� PAL and NTSC video cassette duplication<br />

� 100% QC before dispatch


Our Services<br />

� Graphic User Interface (GUI) design<br />

� Point of Sale, point of presence, concepts and design<br />

� GUI navigation and full demo build<br />

� <strong>IFE</strong> online programming<br />

� Database architecture and support<br />

� AVOD / GUI consultancy<br />

� Promotional below and through the line advertising<br />

� packaging design<br />

� <strong>IFE</strong> magazine design, production, management<br />

� Print design skillbase


Our Services<br />

� E-commerce web application<br />

� brand creation, strategy and implementation<br />

� Corporate identity design<br />

� Print buying<br />

� Online programming skillbase<br />

� 3E graphics skillbase including motion graphics<br />

� Industrial product modelling<br />

� Art direction skillbase


Our Strengths<br />

� Technical facilities<br />

� Technical innovation<br />

� Control of supply chain<br />

� AVOD knowledge base<br />

� Local offices / staff<br />

� Client service managers<br />

� Responsiveness<br />

� Management information tools<br />

� Personal relationships<br />

� Invoicing<br />

� Quality control<br />

� No ad sales support<br />

� Relationship with labs<br />

� High cost base to support


Market<br />

Market<br />

American Market<br />

European , Middle Eastern,<br />

Australasian Market<br />

Asian Market<br />

Total Market<br />

Total<br />

Estimated<br />

$ 74,0 Million<br />

$ 95,0 Million<br />

$ 54,8 Million<br />

$ 224,7 Million<br />

<strong>IFE</strong>-<strong>Alliance</strong><br />

Estimated<br />

$ 30,6 Million<br />

$ 41,4 Million<br />

$ 22,9 Million<br />

$ 94,9 Million


Market<br />

Market<br />

American Market<br />

European , Middle Eastern,<br />

Australasian Market<br />

Asian Market<br />

Total Market<br />

Total<br />

Estimated<br />

$ 74,0 Million<br />

$ 95,0 Million<br />

$ 54,8 Million<br />

$ 224,7 Million<br />

<strong>IFE</strong>-<strong>Alliance</strong><br />

Market Share<br />

41 %<br />

43 %<br />

42 %<br />

42,0 %


Top Clients<br />

Air France<br />

Air Jamaica<br />

Airline<br />

Air New Zealand<br />

Air Seychelles<br />

All Nippon Airways<br />

Austrian Airlines Group<br />

Brussels Airlines<br />

Cathay Pacific/Dragon Air<br />

China Airlines<br />

Condor / Thomas Cook<br />

Continental<br />

El Al<br />

Emirates<br />

Etihad<br />

EVA<br />

Hapag Lloyd<br />

Japan Airlines<br />

Jet Airways<br />

KLM<br />

LOT<br />

Airline<br />

LTU<br />

Lufthansa<br />

Malaysia Airlines<br />

Northwest Airlines<br />

Philippines<br />

Saudi Arabian Airlines<br />

Singapore Airlines<br />

Swiss<br />

Thomsonfly<br />

Airline<br />

Virgin Atlantic

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