changing the course of stroke - New Jersey Medical School ...
changing the course of stroke - New Jersey Medical School ...
changing the course of stroke - New Jersey Medical School ...
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Streamlining<br />
Emergency Care<br />
I<br />
n terms <strong>of</strong> timeliness<br />
and customer<br />
service, emergency<br />
departments <strong>of</strong>ten earn bad<br />
marks. Providing stellar medical<br />
treatment quickly in an<br />
unpredictable environment<br />
poses enormous problems.<br />
But Ronald Bruce Low,<br />
MD, MS, believes we should<br />
borrow some tricks <strong>of</strong> <strong>the</strong><br />
trade from businesses where<br />
speed and uniformity <strong>of</strong><br />
results is crucial. “Computerization<br />
is <strong>the</strong> key,” says <strong>the</strong><br />
newly hired vice chair <strong>of</strong> surgery<br />
and chief <strong>of</strong> emergency<br />
medicine at University<br />
Hospital (UH). “Tracking<br />
systems used by companies<br />
like Federal Express and<br />
McDonald’s enable companies<br />
to meet <strong>the</strong> needs <strong>of</strong><br />
<strong>the</strong>ir customers. We need to<br />
automate an individual’s trip<br />
through <strong>the</strong> ER by improving<br />
staff access to patient<br />
information, ultimately<br />
allowing <strong>the</strong> patient to<br />
receive treatment faster.”<br />
Low has extensive Level I<br />
trauma center experience,<br />
coming from Kings County<br />
Hospital in Brooklyn and <strong>the</strong><br />
State University <strong>of</strong> <strong>New</strong> York<br />
at Brooklyn, where he served<br />
as vice chair <strong>of</strong> <strong>the</strong> department<br />
<strong>of</strong> emergency medicine.<br />
His plans for UH include<br />
starting an emergency medicine<br />
residency program.<br />
Since <strong>the</strong> majority <strong>of</strong> UH’s<br />
admissions and follow-up<br />
appointments result from<br />
emergency room visits,<br />
improving customer service is<br />
essential. “Patient representatives<br />
on staff will act as<br />
liaisons between <strong>the</strong> physician<br />
and family members,<br />
updating <strong>the</strong>m on <strong>the</strong> status<br />
<strong>of</strong> <strong>the</strong>ir loved ones, assisting<br />
with parking issues or even<br />
helping to find a pharmacy<br />
in <strong>the</strong> area,” says Lowe.<br />
As a Level I trauma center,<br />
UH’s emergency department<br />
is one <strong>of</strong> <strong>the</strong> busiest in <strong>the</strong><br />
state with more than 61,000<br />
visits annually. ●<br />
<strong>New</strong> <strong>Jersey</strong>’s<br />
Virtual Defense<br />
Tower<br />
NEW JERSEY<br />
HAS A POTENT<br />
NEW MEANS<br />
OF DEFENSE in any<br />
potential terror<br />
strike using biological,<br />
chemical or<br />
nuclear weapons.<br />
Medtower’s Biodefense<br />
Knowledge Platform, called<br />
INFORM, is likely to become <strong>New</strong><br />
<strong>Jersey</strong>’s preferred biodefense information site. The INFORM<br />
system is currently available in a scaled-down form at<br />
http://inform.medtower.com.<br />
Launched by UMDNJ’s Center for Biodefense at NJMS and<br />
Medtower, a company that builds Internet-based information<br />
systems aimed at targeted audiences, INFORM provides<br />
customized content prepared by experts in <strong>the</strong> field.<br />
Among <strong>the</strong> NJMS content specialists for <strong>the</strong> site are: biological<br />
experts David Alland, MD; Nancy Connell, PhD; William<br />
Halperin, MD, DrPH; and Peter Wenger, MD; chemical<br />
expert Steven Marcus, MD; response expert Brendan<br />
McCluskey, MPA; and radiation expert Lionel Zuckier, MD.<br />
The site posts both daily updates and almost-instantaneous<br />
“alerts” and “bulletins” as needed, as well as covering<br />
many topics in depth. Material is provided for three levels—<strong>the</strong><br />
basic (for <strong>the</strong> general public) is accessible to anyone.<br />
Individuals wanting access to <strong>the</strong> advanced level (for<br />
physicians and o<strong>the</strong>r healthcare providers) or that for emergency<br />
responders will need to register or send an e-mail to<br />
<strong>the</strong> site’s manager, and <strong>the</strong>ir credentials will be verified.<br />
Also available are educational modules and “expert moderator<br />
discussions.” Current presentations posted on <strong>the</strong><br />
Web site include: “Biological Weapons: <strong>the</strong> Agents and <strong>the</strong><br />
Threat,” “<strong>Medical</strong> Virology: An Introduction,” “Smallpox:<br />
An Overview,” and “Surveillance and Risk Communication:<br />
A Primer.” ●<br />
GETTY IMAGES NEW JERSEY MEDICAL SCHOOL 9