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The Patient Room: what is the ideal solution? - Cornell University

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Evidence-Based Design: an alternative to <strong>the</strong> home-like <strong>solution</strong><br />

<strong>The</strong> Cleveland Clinic<br />

<strong>The</strong> Cleveland Clinic <strong>is</strong> one of <strong>the</strong> leading hospitals in<br />

<strong>the</strong> United States. With branches located all over <strong>the</strong><br />

country and overseas, it <strong>is</strong> also one of <strong>the</strong> largest<br />

hospitals in <strong>the</strong> country as well. <strong>The</strong>ir design approach<br />

<strong>is</strong> to establ<strong>is</strong>h a “healing environment,” not through<br />

v<strong>is</strong>ual stimulation, but through clean, sleek and neutral<br />

color palette and great interior simplicity. In an effort to<br />

instill a sense of ‘World Class Care,’ (<strong>the</strong>ir motto) in<br />

every building around <strong>the</strong> world, <strong>The</strong> Cleveland Clinic<br />

has begun to standardize <strong>the</strong>ir interiors so as to<br />

maintain th<strong>is</strong> modern, simple and sleek look from<br />

Cleveland, to Las Vegas, and all <strong>the</strong> way to Abu Dhabi.<br />

Neutral color palette<br />

Interior of Cleveland Clinic Heart Center<br />

Bill Blunden, <strong>the</strong> leading consultant for all of <strong>the</strong><br />

clinic’s construction projects, posits that h<strong>is</strong><br />

inspiration for <strong>the</strong> Clinic’s recent and widespread<br />

transformation came from a quote of a family friend.<br />

Th<strong>is</strong> quote, which <strong>is</strong> taped to <strong>the</strong> inside cover of h<strong>is</strong><br />

journal describes her negative experience at a U.S.<br />

hospital as a newly diagnosed cancer patient. Th<strong>is</strong><br />

negative experience was a result of over stimulation<br />

through colors, lighting and architectural features<br />

that made <strong>the</strong> hospital look more like a scary<br />

amusement park or mall, not a place of healing.<br />

With th<strong>is</strong> notion in mind, Bill has led <strong>the</strong> Clinic’s<br />

transformation with an ultimate goal of healing and<br />

restoration through great simplicity,<br />

professional<strong>is</strong>m, high quality, and modernity. Th<strong>is</strong>,<br />

he believes, <strong>is</strong> <strong>the</strong> most calming and appropriate<br />

atmosphere for hospital.<br />

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