Keynote - Abilene Christian University

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SWOT Analysis

� Threats:

� Current publishing companies

� Fear of technology

� Cheating 2.0

� New entrants into the industry

� Depletion of face to face interaction

� Too much technology can be dangerous

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SWOT Analysis � Threats: � Current publishing companies � Fear of technology � Cheating 2.0 � New entrants into the industry � Depletion of face to face interaction � Too much technology can be dangerous

Objective To find consumer perceptions of decision makers in an educational setting related to implementing the tablet/e-textbook deliverable.

Page 1 and 2: Keynote Zach Cook Grant Zeller Kenn
Page 3 and 4: Objective To find consumer percepti
Page 5 and 6: Environmental Analysis Political Ec
Page 7 and 8: 42% of professors didn’t know the
Page 9 and 10: Faculty Decision Making
Page 11 and 12: Product Life Cycle Inkling Electron
Page 13 and 14: SWOT Analysis � Strengths: � Fi
Page 15: SWOT Analysis � Opportunities:
Page 21 and 22: When asked whether or not they have
Page 23 and 24: Implementation and Control � Adve
Page 25: Suggestions � Expand selection of

Keynote - Abilene Christian University

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