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BBA Group Annual Report 2004 - BBA Aviation

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CORPORATE<br />

SOCIAL RESPONSIBILITY<br />

Our <strong>Group</strong> CSR Steering Committee undertook a number of important<br />

initiatives during <strong>2004</strong> to broaden the reach of Corporate Social<br />

Responsibility (CSR) within <strong>BBA</strong>’s family of businesses and their<br />

employees. These initiatives included increasing the visibility of<br />

CSR principles within <strong>BBA</strong>’s business operations through awareness<br />

communications and training, and the development and promotion of<br />

<strong>Group</strong>-wide policies that encourage responsible business and social<br />

conduct. We also examined metrics to measure the <strong>Group</strong>’s<br />

performance against various CSR performance standards and<br />

prepared questionnaires for our major suppliers regarding their own<br />

CSR practices. The Steering Committee also guided the development<br />

of <strong>BBA</strong>’s 2003 <strong>Annual</strong> CSR <strong>Report</strong>, the text of which can be found on the<br />

<strong>BBA</strong> <strong>Group</strong> web site. The Steering Committee regularly reports on its<br />

activities to Richard Stillwell, a member of the <strong>BBA</strong> <strong>Group</strong> Board of<br />

Directors who oversees CSR within the <strong>Group</strong>.<br />

The <strong>Group</strong>’s Executive Committee also embraced important CSR<br />

initiatives during <strong>2004</strong>. Specifically, in May the Executive Committee<br />

reviewed and approved for release guidance notes on Product/Process<br />

Stewardship and Supply Chain Management. These notes, which are<br />

being implemented through the <strong>Group</strong>’s HS&E management function,<br />

emphasise responsibility in the creation, marketing and sales of our<br />

products and services while encouraging our suppliers to employ<br />

sound environmental practices. It is intended that the practices<br />

detailed in these guidance notes will become embedded in the way<br />

<strong>BBA</strong> <strong>Group</strong> companies conduct business.<br />

During <strong>2004</strong> the <strong>Group</strong> issued its Corporate Social Responsibility<br />

and Code of Business Ethics, consolidating CSR into a single<br />

comprehensive directive to all members of <strong>Group</strong> management.<br />

As an integral part of the mandatory practices of our management,<br />

this policy embraces social and ethical principles that promote the<br />

<strong>BBA</strong> GROUP<br />

ANNUAL REPORT<br />

<strong>2004</strong><br />

42<br />

best interests of <strong>BBA</strong> employees as well as those of all persons who<br />

affect or are affected by our businesses. As a complement to this<br />

Policy, the <strong>Group</strong> also issued its Disclosure of Unethical Conduct<br />

Policy, encouraging all employees to report any conduct that may<br />

be incompatible with any <strong>Group</strong> policy.<br />

Health and safety remain integral components of the <strong>Group</strong>’s<br />

overall CSR strategy. During <strong>2004</strong> we recognised that Recordable<br />

Incident Rate (RIR) data gathered from each of our businesses reflects<br />

the frequency, but not the severity of workplace accidents. Although<br />

our businesses have shown significant improvements in their RIR<br />

performance, a single severe accident can result in lengthy employee<br />

absences as well as direct and indirect costs to the affected business.<br />

The <strong>Group</strong> now tracks accident severity alongside monthly RIR data.<br />

This information allows a sharper focus on our root-cause analysis<br />

and return-to-work programmes.<br />

We are engaged in a continuing effort to improve the<br />

environmental performance of all of our businesses. This is not just<br />

a matter of legal and regulatory compliance. It is a social obligation to<br />

the communities in which we work. All of our businesses must commit<br />

to annual environmental improvement objectives that move beyond<br />

compliance. Performance against these goals is scrutinised by our<br />

<strong>Group</strong> HS&E Managers. Performance results are reported to the<br />

<strong>Group</strong>’s senior management.<br />

In November, <strong>BBA</strong> <strong>Group</strong> submitted its response to Business<br />

in the Community’s (BitC) <strong>2004</strong> Corporate Responsibility Index. The<br />

Index has been expanded by BitC to measure corporate performance<br />

on a number of CSR issues. The <strong>Group</strong>’s response reflects material<br />

improvements in its performance over prior years. We look forward to<br />

the announcement of BitC’s survey results in early 2005 as a significant<br />

measure of the <strong>Group</strong>’s progress in this important topic.

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