OCOB Mag Spring 07-2b - Cal Poly College of Business
OCOB Mag Spring 07-2b - Cal Poly College of Business
OCOB Mag Spring 07-2b - Cal Poly College of Business
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Philanthropy<br />
benefits business<br />
State funding for public education<br />
provides basic instruction and<br />
classrooms. Preparing bright<br />
students to work in <strong>Cal</strong>ifornia businesses<br />
and to compete successfully in a global<br />
economy requires a larger investment.<br />
What, then, distinguishes an Orfalea<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> that challenges and<br />
engages students to be the best? It is<br />
primarily the quality <strong>of</strong> the faculty.<br />
Alumni remember how faculty like<br />
Owen Servatius, Gene O’Connor, Nelson<br />
“Smitty” Smith, and Ken Riener influenced<br />
their lives.<br />
Today, faculty dedication to teaching<br />
is primary, but faculty excellence is also<br />
measured by academic research, service<br />
to the department and pr<strong>of</strong>essional<br />
recognition. This level <strong>of</strong> pr<strong>of</strong>essional<br />
excellence takes more than what basic<br />
state-funded salaries provide.<br />
What can/are we doing to enhance<br />
our faculty and to assist in their recruitment,<br />
retention and achievement? Private<br />
funding makes a huge difference.<br />
Providing summer support augments a<br />
nine-month state salary and enables<br />
faculty to do research, travel to pr<strong>of</strong>essional<br />
conferences and supervise summer<br />
student interns. Providing a stipend<br />
up-front to new faculty members assists<br />
them with the high cost <strong>of</strong> housing in<br />
San Luis Obispo County. <strong>Business</strong>funded<br />
faculty research and internships<br />
assist faculty in attaining new knowledge<br />
and pr<strong>of</strong>essional skills, which enhance<br />
their teaching.<br />
Individual and corporate giving to<br />
the Dean’s Fund, Faculty Development<br />
Fund and Departmental Discretionary<br />
Funds is the kind <strong>of</strong> investment that<br />
enhances faculty excellence in teaching<br />
and research that attracts the brightest<br />
students and develops the best graduates<br />
that companies want to hire.<br />
COVER STORY<br />
Lee Doble (left, Finance ’68) with retired pr<strong>of</strong>essor Gene O’Connor<br />
Investment in faculty gives the Orfalea<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> a competitive edge. It is<br />
one reason why student admission to the<br />
<strong>College</strong> has become so selective and why the<br />
<strong>College</strong> is considered a peer institution to the<br />
Haas School <strong>of</strong> <strong>Business</strong> undergraduate<br />
program at UC Berkeley and the Marshall<br />
School <strong>of</strong> <strong>Business</strong> at USC.<br />
Gifts such as the Richard and Julie<br />
Hood Pr<strong>of</strong>essorship in Marketing and the<br />
Bank <strong>of</strong> America Pr<strong>of</strong>essorship in Community<br />
Development assist in faculty recruitment,<br />
retention and recognition. What also<br />
is needed are Faculty Fellowship Endowments<br />
at $500,000 and Term Faculty Fellowships<br />
at $100,000 for summer research<br />
support and pr<strong>of</strong>essional development.<br />
Gifts to support new programs like the<br />
master’s degree in Accounting/Tax and the<br />
new real estate program in Economics will<br />
fund curriculum development, program<br />
management, and interaction with the<br />
very companies who will benefit from<br />
hiring the programs’ students.<br />
Gifts to scholarships, which are highlighted<br />
in this magazine issue, support<br />
WWW.COB.CALPOLY.EDU ❚ 14<br />
business students who need a helping<br />
hand. More than 50 percent <strong>of</strong> the students<br />
at <strong>Cal</strong> <strong>Poly</strong> require some financial<br />
assistance to attend college.<br />
Offering scholarships to outstanding<br />
incoming freshmen helps to attract the<br />
very brightest minds and assist them for<br />
the four years <strong>of</strong> their business study.<br />
Among accounting firms, the Orfalea<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> is a “National<br />
Premier School” and a “Prime Source<br />
Campus” for recruiting students into<br />
the accounting pr<strong>of</strong>ession. In other<br />
pr<strong>of</strong>essions, the Orfalea <strong>College</strong> is<br />
considered a “Tier One” college for<br />
new employee recruitment.<br />
Philanthropic investments in the<br />
Orfalea <strong>College</strong>’s faculty, students and<br />
programs are yielding excellent results and<br />
placing the <strong>Cal</strong> <strong>Poly</strong> Orfalea <strong>College</strong> <strong>of</strong><br />
<strong>Business</strong> among the best business schools<br />
in the West. For more information about<br />
making a gift, please contact me at<br />
805.756.2951 or pmcclure@ calpoly.edu.<br />
– Pamela McClure • director <strong>of</strong> advancement