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46
SHOW REVIEW FURNITURE & ACCESSORIES EUROPE
comparable event in 2011, even w it hout new trade fair format, which was held together with
LivingKitchen. With foreign visitors accounting for the imm cologne for the first time, showcased
42 percent (based on the trade visitor days), the imm perfectly staged interior worlds consisting furniture,
cologne has once again proved itself as a very bathrooms, floors, walls and lighting that met with
international trade fair. There were far more buyers an excellent response from trade visitors and
from Europe, especially from the Russian Federation consumers alike.
and Italy, besides, a slight increase in the number of
visitors from North America and Asia. Around
40,000 consumers came to seek inspiration from the
interior worlds on show. “We see this result as proof
that our many and varied activities, aimed not only at
national and international trade visitors but at
consumers as well, have been successful,” uttered
Katharina C. Hamma, Chief Operating Officer of
Koelnmesse. “The imm cologne 2012 has thus
established itself as an order-writing and
information platform,” boasted the COO.
At the imm cologne, these worlds come together in
an ideal fashion. With last year's pure textile show
and the new LivingInteriors format at this year's fair,
the trade show has consistently pursued the imm
cologne's evolution as an interior design fair. The
Furniture & Accessories Europe 2012
C