The VIP-Booking european live entertainment Book
The VIP-Booking european live entertainment Book
The VIP-Booking european live entertainment Book
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17 17<br />
<strong>VIP</strong>- News - September 2010<br />
moters of the CTS Eventim Group, DEAG or<br />
the musical company Stage Entertainment<br />
AG, besides one to three single promoters.<br />
bdv now counts nearly every promoter in<br />
the pop and rock field as its members.<br />
<strong>VIP</strong>-News: What is the most important issues<br />
that IDKV has dealt with since it’s beginning<br />
in 1985?<br />
We are proud that we were able to provide<br />
professional education of the young<br />
generation through the establishment<br />
of an official apprenticeship. More then<br />
8.000 (!) young people were approved<br />
as “Event Managers” since 2001. We had<br />
decisive influence in the German tax legislation,<br />
mainly the withholding taxation<br />
in the beginning of this century and the<br />
later transfer of the ruling of the European<br />
Court into German Law as well as the artist<br />
social security fund legislation, which<br />
we constantly try to keep as practicable as<br />
possible.<br />
We started in the 80’s to develop standard<br />
form contracts for promoters, agents and<br />
managers, which are used today by almost<br />
all companies. Since 1995 we have been<br />
releasing constant statistical data on the<br />
German concert and event market provid-<br />
ing the only statistic information available<br />
to the branch.<br />
Just now we are working on the foundation<br />
of a bdv-collecting society in the interest<br />
of more efficient recognition of the ancillary<br />
copyright of the promoter. This will be<br />
unique in Europe. Our members are paying<br />
the monthly artist social fund contribution<br />
via an association ruled organisation. This is<br />
a unique relief on administration.<br />
And finally we succeeded in establishing,<br />
with LEA - <strong>The</strong> German Live Entertain¬ment<br />
Award, a highly renowned media event,<br />
which inimitably gathers every participant<br />
of the branch for one night in one location.<br />
By this, LEA has become ‘the’ yearly German<br />
meeting point for the whole industry<br />
and a most helpful voice for all issues of<br />
our business.<br />
<strong>VIP</strong>-News: What is the biggest challenge<br />
for bdv in the years to come?<br />
Jens Michow: Every year brings new challenges.<br />
If you had asked me five years ago,<br />
I wouldn’t have dreamt of what we have to<br />
deal with today. One of my personal aims<br />
is that the withholding taxation system<br />
gets totally abolished as in the Nether-<br />
<strong>VIP</strong>-BOOKING.COM<br />
lands for example. I can’t see any reason,<br />
why at least European artists and production<br />
companies shouldn’t be taxed in their<br />
country of residence as is common procedure<br />
for all other companies.<br />
I am personally most involved as a lecturer<br />
in business education - be it in business<br />
schools or universities like the Pop-Academy<br />
Mannheim or the high school in Munique.<br />
Also the 2 ½ year apprenticeship of the<br />
event manager must become a more highly<br />
recognised qualification in the school system<br />
responsible for the theoretical part as<br />
well as by the companies responsible for<br />
the practical part of the education. <strong>The</strong> time<br />
of learning by doing has long expired. <strong>The</strong><br />
industry needs real professionals, mainly<br />
with serious mercantile knowledge.<br />
Last but not least: although an association<br />
can’t do much about it: the industry has to<br />
make strong efforts in order to maintain<br />
control over artist fees and in consequence<br />
ticket prices. In Germany for two years in a<br />
row we have been faced with a substantial<br />
downturn in the turnover of the concert<br />
and event market. So far, it might not have<br />
led to severe consequences for many promoters,<br />
as sometimes less may even mean<br />
more, however: the writing is on the wall!<br />
Having the right tools for the job is often the key to success. Through our ongoing communication with key Live<br />
Entertainment Industry Professionals, we have developed a range of services to meet the demands of agents, pro-<br />
moters, talent buyers, venue bookers etc. It’s no coincidence that we are now considered to be the No. 1 information<br />
provider for this thriving industry.<br />
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Written by our highly merited journalists, Al-<br />
information service for the European Live Entertainment ropean Entertainment Industry, packed<br />
lan McGowan and Manfred Tari, with over 50<br />
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reference book for every offi ce<br />
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