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xi Coulda Woulda Shoulda<br />
The approach of this text will be to stretch the reader’s mind in<br />
order to allow him or her to handle any situation that can confront the<br />
investor while trading <strong>options</strong>. At the end of the day, perhaps 99% of all<br />
customers will find one or two spread strategies, to put on or leg into,<br />
that will be their bread and butter positions.<br />
I would venture to guess that not many speculators have ridden a<br />
call or the shares of Yahoo (NASDAQ:YHOO) from almost nothing to<br />
$250 a share. Perhaps there are some lucky souls that have ridden Yahoo<br />
from $250 back down to $11 and change with naked puts or a short stock<br />
position. There is really no way of telling how many day traders /<br />
speculators there are that can ride a play for that kind of a move. Most of<br />
the players would have been ecstatic to take 50 points out of one of those<br />
moves in the shares. Still others would have been jumping up and down<br />
to take even $10. Still, a lot of traders would have taken their profits<br />
with less than 5 points.<br />
Given the mentality of quick profit in the world of volatile hightech<br />
stocks, the feature of ‘unlimited profit potential’ long naked calls or<br />
puts is only worth employing when the <strong>options</strong> are cheap to buy and<br />
even then it is a long shot to win. Without getting too technical, at the<br />
moment, when markets are volatile, demand for <strong>options</strong> keeps <strong>options</strong>’<br />
premiums (implied volatility) high. In many cases, the prices are really<br />
on the moon, making them too expensive to buy. On the other hand,<br />
margin requirements make shorting naked <strong>options</strong> quite a challenge to<br />
many. What can one then do? In a word: Spread. Spreads make it<br />
simple to take advantage of almost any type of market action.<br />
In order to be profitable using <strong>options</strong> it is vital to conserve capital<br />
long enough for the market to start contributing funds to one’s account in<br />
the way of profits. Good luck is a nice thing to have but a sound<br />
approach begins by identifying the factors that cause losses. Once<br />
learned, <strong>options</strong> become easy to deploy without any mysteries of where<br />
the money goes to and comes from. Everything is quantifiable as long as<br />
one understands how to measure it.<br />
I do hope you learn a lot from this Excerpt as I am sure it pill paint a<br />
realistic picture of what <strong>options</strong> are all about.<br />
All the Best,<br />
The best way for <strong>options</strong> knowledge to be absorbed is through<br />
experience, which can be costly in the <strong>options</strong> business. Learn from the<br />
triumphs and the mishaps that are passed on throughout this book and the<br />
live interactive forums hosted at www.RiskIllustrated.com. These<br />
experiences are supported by graphic illustrations and commentary. This<br />
is what the book is about and that is what my work as the Ri$k Doctor is<br />
about.<br />
©2001 Charles M. Cottle RiskDoctor@RiskDoctor.com