IAB Forum 2011_I-fattori-emergenti-del-mondo-mobile - Nielsen
IAB Forum 2011_I-fattori-emergenti-del-mondo-mobile - Nielsen
IAB Forum 2011_I-fattori-emergenti-del-mondo-mobile - Nielsen
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… a maggior ragione tra chi ha cambiato il device di<br />
recente: 41% iOS e Android tra i “recent acquirer”<br />
Windows Mobile*<br />
5%<br />
Android OS<br />
23%<br />
Source: <strong>Nielsen</strong> Mobile Media Q3 <strong>2011</strong><br />
Recent acquirer: device acquistato negli ultimi 6 mesi<br />
Blackberry OS<br />
6%<br />
Other<br />
5%<br />
Apple iPhone OS<br />
18%<br />
Symbian<br />
43%<br />
5<br />
Copyright © <strong>2011</strong> The <strong>Nielsen</strong> Company. Confidential and proprietary.