23.06.2020 Views

mediakit OH LIFE 2024 - 22 mars 2024 = 50.605 lecteurs !

Document professionnel relatif à l'accès publicitaire dans les pages du magazine Oh ! Life.

Document professionnel relatif à l'accès publicitaire dans les pages du magazine Oh ! Life.

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

<strong>OH</strong>! <strong>LIFE</strong> is a new way of reading the automotive<br />

and Life Style press. Easy, fast and intuitive,<br />

this new, constantly-developing platform<br />

adds new pleasures to leisure reading,<br />

with interactive links, videos and a wealth of<br />

illustrations.<br />

Many readers are already subscribers, and the<br />

time spent consulting the pages of Semaine<br />

Automobile by <strong>OH</strong>! Of course, <strong>50.605</strong> visitors<br />

read the magazine, which isn’t a lot compared<br />

with the millions of contacts of some other<br />

sites, but each visitor takes his time and stays<br />

an average of 0.6 hours... that’s more than<br />

half an hour!<br />

<strong>OH</strong>! <strong>LIFE</strong><br />

IS NOT A WEBSITE<br />

<strong>OH</strong>! <strong>LIFE</strong> IS AN<br />

INTERACTIVE E-MAGAZINE!<br />

links. That’s why <strong>OH</strong>! <strong>LIFE</strong> offers a higher return<br />

in terms of influence.<br />

Contact : redaction@ohlife.one -<br />

Eric HEIDEBROEK - Tél : 0494 54 50 47<br />

Your interactive ad!<br />

20 JANUARY 20<strong>22</strong>: 6,332 READERS<br />

<strong>22</strong> MARCH <strong>2024</strong>: 50,075 READERS<br />

THAT’S 8 MORE<br />

STABILISED<br />

MEDIAN<br />

READING TIME :<br />

25 MINUTES 12 SEC<br />

Click here, here, and here<br />

Decreasing:<br />

As of 20 June 2023, the average has stabilised at 25<br />

minutes and 12 seconds, with +/- 28 seconds.<br />

The reason is simple: the attractiveness of<br />

the articles, but also interactivity.<br />

So when you discover a test drive, you can<br />

configure the vehicle directly on the brand’s<br />

official website.<br />

If you read a Life Style article, you can enter<br />

the audio-visual world of the product.<br />

If you fall under the spell of a Travel article,<br />

images and films are just a click away.<br />

Interactivity increases reader interest, but<br />

also has an influence on visit time. Indeed,<br />

when the reader clicks on an interactive link,<br />

it opens a door that closes again when the<br />

reader returns to the E-Magazine. Hence the<br />

importance of having enough interesting<br />

Partout,<br />

comme à la maison<br />

Dormir à la belle étoile. Se réveiller avec le murmure de la mer le matin.<br />

Découvrir des pays étrangers tout en se sentant constamment comme<br />

à la maison : le Volkswagen California 6.1, c’est de la liberté à l’état<br />

brut. Avec son équipement intérieur confortable et ses détails réfléchis,<br />

il transforme chaque trajet en une aventure inoubliable. Savourez votre<br />

indépendance et allez où vous voulez.<br />

Avec tout ce dont vous avez besoin. Découvrez-le dans un California Center<br />

où vous serez accueilli par nos experts California passionnés.<br />

#unlockwithcalifornia<br />

Center<br />

7,2 - 8,5 L /100 KM • 189 - <strong>22</strong>3 G /KM CO 2<br />

(WLTP)*<br />

Louez-le dans votre<br />

California Center<br />

Configurez-le ici<br />

californiacenters.volkswagen.be<br />

*Contactez votre concessionnaire pour toute information relative à la fiscalité de votre véhicule.<br />

Informations environnementales (A.R. 19/03/2004) : volkswagen.be<br />

TRACKING BUTTON : https://ad.doubleclick.net/ddm/trackclk/N1406829.4969537<strong>OH</strong><strong>LIFE</strong>/<br />

B30286695.371443572;dc_trk_aid=562040748;dc_trk_cid=194907803;dc_lat=;dc_rdid=;tag_for_<br />

child_directed_treatment=;tfua=;ltd=;dc_tdv=1<br />

BUDGETS - monthly<br />

One interactive page: € 2,800<br />

Double page panoramic: € 3,200<br />

Additional page: € 1,600 - location choice + € 500<br />

Presence in ALL magazines<br />

(AUTO, TOURISM, BD, TYRES, CLASSICS, <strong>LIFE</strong> STYLE)<br />

The Power of<br />

<strong>OH</strong> ! <strong>LIFE</strong><br />

is its content!<br />

Don’t miss<br />

Out !<br />

3 insertions : -10 %<br />

5 insertions : -15 %<br />

More than 5: -25%<br />

Agency: conventional 15%<br />

OPTIONS : The additional interactive button: €350<br />

4-page advertorial with 2 interactive buttons, including 1 for video: €6,300<br />

The extra page or less: €950 - the extra button: €200.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!