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LAUREUS SPORT FOR GOOD FOUNDATION<br />

ANNUAL REVIEW 2007


CONTENTS<br />

1 The Mission of <strong>Laureus</strong><br />

3 Chairman’s Report<br />

4 Founding Patron Report: Daimler<br />

5 Founding Patron Report: Richemont<br />

6 Founding Partner Report: Mercedes-Benz<br />

7 Founding Partner Report: IWC Schaffhausen<br />

8 Global <strong>Foundation</strong> Report<br />

10 National <strong>Foundation</strong> Report: Fundación <strong>Laureus</strong> Argentina<br />

12 National <strong>Foundation</strong> Report: Fundación <strong>Laureus</strong> España<br />

14 National <strong>Foundation</strong> Report: Association <strong>Laureus</strong> France<br />

16 National <strong>Foundation</strong> Report: <strong>Laureus</strong> <strong>Foundation</strong> Germany<br />

18 National <strong>Foundation</strong> Report: Fondazione <strong>Laureus</strong> Italia<br />

20 National <strong>Foundation</strong> Report: <strong>Laureus</strong> <strong>Foundation</strong> South Africa<br />

22 Map: Overview of Supported Projects and National <strong>Foundation</strong>s<br />

24 National <strong>Foundation</strong> Report: <strong>Laureus</strong> <strong>Foundation</strong> Switzerland<br />

26 National <strong>Foundation</strong> Report: <strong>Laureus</strong> <strong>Foundation</strong> USA<br />

28 Project Highlight: Fight <strong>for</strong> Peace, Brazil<br />

30 Project Highlight: Magic Bus, India<br />

32 Project Highlight: Special Olympics Unified <strong>Sport</strong>s Programme, China<br />

34 Project Highlight: Union Y Amistad De San Isidro, Argentina<br />

36 Project List<br />

38 <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> Financial Report<br />

40 Directory


THE MISSION OF LAUREUS<br />

<strong>Laureus</strong> is a global movement harnessing the universal<br />

power of sport to bring people together as a <strong>for</strong>ce <strong>for</strong><br />

good. The combined elements of <strong>Laureus</strong> present a<br />

unique entity that supports and showcases the work of<br />

the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>.<br />

The <strong>Laureus</strong> World <strong>Sport</strong>s Academy is an unprecedented<br />

collection of the world’s legendary athletes. They select<br />

the winners of the <strong>Laureus</strong> World <strong>Sport</strong>s Awards and act<br />

as global ambassadors <strong>for</strong> the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong>, volunteering their time to visit projects in<br />

order to draw attention to the problems afflicting society.<br />

The members of the Academy share a belief in the power<br />

of sport to break down barriers, to bring people together<br />

and improve their lives.<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> is an innovative<br />

charitable initiative that uses the positive influence of<br />

sport to tackle society’s most pressing challenges around<br />

the globe, supporting projects on five continents.<br />

The vision of the <strong>Foundation</strong>, as defined by <strong>Laureus</strong><br />

Patron Nelson Mandela, is ‘<strong>Sport</strong> has the power to<br />

change the world.’<br />

Its mission is to use the power of sport to address<br />

social challenges through the support of sports-related<br />

community development initiatives, using sport as a tool<br />

<strong>for</strong> social change.<br />

Projects worldwide have improved the lives of over<br />

750 000 children through the support of the Global<br />

<strong>Foundation</strong> and a growing network of eight subsidiary<br />

foundations in Argentina, France, Germany, Italy, South<br />

Africa, Spain, Switzerland and the United States.<br />

* Vodafone, the world’s leading international<br />

mobile communications group will be supporting<br />

<strong>Laureus</strong> as a Global Partner from 2008.<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> is supported<br />

by Founding Patrons Daimler and Richemont, and<br />

their designated Founding Partners brands Mercedes-<br />

Benz and IWC Schaffhausen who provide funding and<br />

support.* It is also supported by Global Corporate<br />

Supporter ICAP.<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> is championed<br />

by a growing number of <strong>Laureus</strong> Friends & Ambassadors<br />

around the globe who have joined the members of the<br />

Academy as ambassadors and spokespeople of the<br />

<strong>Foundation</strong>’s work.<br />

The <strong>Laureus</strong> World <strong>Sport</strong>s Awards is the premier<br />

global sports awards honouring the greatest sportsmen<br />

and women across all sports each year. The Awards is<br />

a plat<strong>for</strong>m to showcase and generate support <strong>for</strong> the<br />

<strong>Foundation</strong>’s social programmes and the work of the<br />

Academy. The winners are selected by the ultimate<br />

sports jury – the 43 members of the Academy, the<br />

living legends of sport honouring the greatest athletes<br />

of today. Each year the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> Award<br />

is presented to an individual (or group) who have used<br />

the fundamental beliefs that underscore the <strong>Laureus</strong><br />

<strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> as the inspiration <strong>for</strong> their<br />

work and have made an outstanding contribution to<br />

society through the medium of sport and in so doing<br />

have made a difference to the lives of young people in<br />

local communities.<br />

As Edwin Moses, Chairman of the <strong>Laureus</strong> <strong>Sport</strong><br />

<strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> says: ‘Everyone at <strong>Laureus</strong><br />

shares a common belief that sport is a universal<br />

language which has the power to speak to people<br />

across the globe, whatever their colour or creed.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

THE MISSION<br />

OF LAUREUS<br />

1


<strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Martina Navratilova, at Project Fight Back! New York.<br />

‘<strong>Sport</strong> has the power to<br />

change the world. It has the<br />

power to inspire. It has the<br />

power to unite people in a<br />

way that little else does.<br />

It speaks to youth in a<br />

language they understand.<br />

<strong>Sport</strong> can create hope where<br />

once there was only despair.’<br />

- Nelson Mandela, <strong>Laureus</strong> World<br />

<strong>Sport</strong>s Awards, Monaco 2000


CHAIRMAN’S REPORT<br />

Communities around the world continue to face terrible<br />

hardship caused by natural disasters, war, famine and<br />

disease. These phenomena have an ongoing impact<br />

on children and young people around the world in the<br />

<strong>for</strong>m of social aftermaths. Once again, 2007 has seen<br />

the <strong>Laureus</strong> organisation look to relieve at least a few<br />

of these issues by using the power of sport.<br />

2007 was another tremendous year <strong>for</strong> the<br />

<strong>Foundation</strong>. The organisation raised more funds and<br />

supported more projects than ever be<strong>for</strong>e. The issues<br />

social communities face and the projects that the<br />

<strong>Foundation</strong> funds to assist in tackling those problems<br />

consistently reminds us how sport has the power to<br />

make a difference. Activities at projects the <strong>Foundation</strong><br />

funds tackle an amazing number of different issues<br />

from general health and well being, the scourge of<br />

HIV/AIDS and the education of children about it,<br />

conflict and violence and gender inequality to name<br />

a few. In the modern world, where these issues keep<br />

expanding, I am confident that sport has the power to<br />

address and positively impact on each and every one.<br />

The <strong>Foundation</strong> continues to enjoy the support of<br />

the <strong>Laureus</strong> World <strong>Sport</strong>s Academy and its Founding<br />

Partners. I am tremendously grateful to my fellow<br />

Academy members <strong>for</strong> the on-going support, not<br />

only through their patronage, but in the time they<br />

give to visit projects, assist in raising the profile of the<br />

<strong>Foundation</strong> and more importantly, the projects the<br />

organisation supports. My fellow Academy members<br />

and I are passionate about the causes the <strong>Foundation</strong><br />

supports and I speak on behalf of us all, when I admit<br />

that we are consistently awe-struck by the courage<br />

and determination that we see in the faces of the<br />

young children taking part in activities which we<br />

visit, who face such tremendous difficulties in their<br />

daily lives. It is as a result of the Founding Patrons,<br />

Daimler and Richemont, and in particular Founding<br />

Partners Mercedes-Benz and IWC Schaffhausen that<br />

the <strong>Foundation</strong> is able to continue its work and I<br />

am extremely grateful to them <strong>for</strong> their continued<br />

patronage. There are, of course, many other funders<br />

who make contributions to the organisation, both<br />

corporate and private and we are eternally grateful <strong>for</strong><br />

their support.<br />

2008 will see a new era <strong>for</strong> the <strong>Foundation</strong>. The<br />

organisation will grow in terms of supported projects<br />

and also as we develop strategies to link existing<br />

projects we already support. We hope to promote<br />

understanding and transfer expertise between some<br />

of the most worthy projects around the world. <strong>Laureus</strong><br />

will provide a plat<strong>for</strong>m which links this expertise to<br />

major international projects and NGOs and to smaller<br />

community projects, the leaders of whom often find<br />

themselves isolated and without intellectual support.<br />

We look <strong>for</strong>ward to 2008, once again with huge<br />

excitement and anticipation. There are many more<br />

stories to tell and much work to be done. I hope you<br />

will enjoy reading within these pages some of the<br />

stories and a little more about our ongoing work.<br />

Edwin Moses<br />

Chairman, <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong><br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

CHAIRMAN’S<br />

REPORT<br />

3


FOUNDING<br />

PATRON<br />

REPORT<br />

4<br />

Profitable growth and acceptance of our responsibility<br />

in respect of the environment and society go hand-inhand<br />

at Daimler and all its brands. Social responsibility,<br />

there<strong>for</strong>e, is an essential element of all our corporate<br />

activities, and contributes to the interests of our<br />

customers, employees, shareholders and society as a<br />

whole. We are committed to providing products with<br />

the capacity to enhance individual mobility as well<br />

as transport goods in such a way that their use by<br />

future generations takes place in stable societies and<br />

environments.<br />

Daimler can look back on a tradition that stretches<br />

back over more than a hundred years and is marked<br />

by the pioneering achievements of automotive<br />

engineering. Today, the company is a leading supplier<br />

of premium passenger cars as well as the world’s largest<br />

manufacturer of commercial vehicles. With its strong<br />

brands and its comprehensive portfolio of automobiles<br />

– from compact cars to heavy-duty engine trucks<br />

which are completed by tailor-made services along the<br />

automotive value chain – Daimler is active in nearly all<br />

countries in the world.<br />

As an automobile manufacturer, we enjoy a wideranging<br />

spectrum of influence, yet we are aware of<br />

and seek to minimise the demands the manufacture<br />

and use of our products make on the ecosystem.<br />

We are proud that our products have indispensable<br />

as well as progressive effects on the freedom,<br />

growth, and affluence of any society. Our long-term<br />

commitment to society, demonstrated through our<br />

HIV/AIDS programme and the development of a<br />

global association of training facilities, has long<br />

set international benchmarks of corporate social<br />

responsibility.<br />

In the light of the urgent need to replace<br />

intercultural strife with intercultural understanding,<br />

sport is more relevant than ever as it transcends<br />

cultural barriers through peaceful competition,<br />

international dialogue and peaceful co-existence.<br />

Mercedes-Benz, the nominated brand of Daimler,<br />

has always sponsored a broad range of projects and<br />

programmes in the field of sport, and is proud to<br />

support the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>. We<br />

believe that the power of sport plays a catalytic role in<br />

the development of society.<br />

Our holistic approach helps to create agreeable<br />

living and working conditions in domestic and<br />

global markets. We have, however, realised that the<br />

challenges ahead demand a continuous learning<br />

process and responsible partnerships between politics,<br />

business and society.<br />

The diversity of activities and initiatives at Daimler<br />

and its brands demonstrate our commitment to<br />

working with others towards the resolution of<br />

numerous pressing global issues. Within our sphere of<br />

influence, and to the very best of our abilities, Daimler<br />

will continue to contribute to these ef<strong>for</strong>ts, promoting<br />

international harmony and understanding.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


The year 2007 saw a major milestone in the history<br />

of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> as it<br />

announced its support <strong>for</strong> its 50th humanitarian<br />

project worldwide.<br />

Back in 2000 the landscape was very different.<br />

<strong>Laureus</strong> had just identified its very first project, the<br />

Mathare Youth <strong>Sport</strong>s Association (MYSA), based<br />

in one of the largest and poorest slums in Nairobi<br />

where disease was widespread and AIDS was a serious<br />

problem. The project pioneered the use of football<br />

as a tool to foster cooperation and encourage young<br />

people to clean up their community. <strong>Laureus</strong> funding<br />

helped MYSA to develop its infrastructure and buy<br />

new computer equipment. Three years later, in 2003,<br />

MYSA received the ultimate accolade by being<br />

nominated <strong>for</strong> the Nobel Peace prize and were also<br />

re-nominated in 2004.<br />

From these early beginnings, the work of the<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> has intensified,<br />

focusing on helping young people overcome<br />

challenging social issues including poverty,<br />

homelessness, war, violence, drug abuse, discrimination<br />

and AIDS. Over 750 000 young people have had their<br />

lives improved by <strong>Laureus</strong> since its inception. At the<br />

heart of the <strong>Foundation</strong> is the <strong>Laureus</strong> World <strong>Sport</strong>s<br />

Academy, a dedicated team of 43 legendary sportsmen<br />

and sportswomen, led by Chairman Edwin Moses, who<br />

have all volunteered to act as global ambassadors.<br />

<strong>Laureus</strong> has achieved acclaim <strong>for</strong> the work it<br />

does <strong>for</strong> disadvantaged young people around the<br />

world and Richemont is proud to have played a<br />

significant part in supporting <strong>Laureus</strong> in its mission.<br />

The challenges involved in meeting this objective<br />

are substantial, and there is still much work to do.<br />

However, the steady, consolidated growth of the<br />

movement has benefited hugely over the years from<br />

the support of <strong>Laureus</strong> Founding Patrons Richemont<br />

and Daimler and their nominated brands IWC<br />

Schaffhausen and Mercedes-Benz.<br />

Richemont believes that business should operate<br />

in a responsible and sustainable manner. In today’s<br />

fast-moving world, the global community expects<br />

companies to operate in a way that recognises the<br />

interests of a wider body of stakeholders and not<br />

just simply their shareholders. This is a view shared<br />

by our company, and all those who work <strong>for</strong> its many<br />

brands. Being a good corporate citizen requires that<br />

businesses recognise the importance of environmental<br />

issues, play an active role in the communities in which<br />

they operate, and act in a fair and responsible manner<br />

toward their business partners and customers alike.<br />

The ultimate vision of <strong>Laureus</strong> is that ‘<strong>Sport</strong> has the<br />

power to change the world’, words spoken by <strong>Laureus</strong><br />

Patron Nelson Mandela at the very first <strong>Laureus</strong><br />

World <strong>Sport</strong>s Awards in Monaco in 2000. It is a vision<br />

Richemont is proud to be a part of.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

FOUNDING<br />

PATRON<br />

REPORT<br />

5


FOUNDING<br />

PARTNER<br />

REPORT<br />

6<br />

Mercedes-Benz recognises that sport plays a crucial<br />

role in the development of society and is proud to<br />

be a Founding Partner of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong>. Various fundraising initiatives have been<br />

set in motion to build a financial base <strong>for</strong> the lasting<br />

operation of the <strong>Foundation</strong> around the world. Over<br />

the past eight years, Mercedes-Benz has raised more<br />

than US$8-million <strong>for</strong> the <strong>Foundation</strong>.<br />

In December 2003, the company donated the<br />

first Mercedes-Benz SLR McLaren sports car to the<br />

<strong>Foundation</strong> to raise funds. It was auctioned by Christies<br />

in New York <strong>for</strong> US$2.2-million – a milestone in the<br />

history of <strong>Laureus</strong>. The company also sponsored<br />

the Mercedes-Benz Golf Charity in 2005 and 2006,<br />

the International MercedesTrophy and has provided<br />

sponsorship and limousine services <strong>for</strong> a series of<br />

fundraising events.<br />

In 2007, Mercedes-Benz continued its commitment<br />

and dedicated several events and initiatives to<br />

the <strong>Foundation</strong>. The Mercedes-Benz motor sports<br />

department donated a DTM racing car. The <strong>Laureus</strong><br />

AMG Mercedes C-Class DTM driven by Gary Paffett<br />

finished ninth at the end of the DTM International<br />

series achieving one victory on 6 May at Oschersleben<br />

in Germany. The car not only raised outstanding<br />

awareness <strong>for</strong> the <strong>Laureus</strong> <strong>Foundation</strong>, but will also be<br />

auctioned in 2008 in aid of the <strong>Foundation</strong>.<br />

Wherever appropriate, Mercedes-Benz uses its<br />

network to support <strong>Laureus</strong>. Consequently the<br />

traditional ATP tennis tournament MercedesCup in<br />

Stuttgart ‘Weissenhof’ – presented by Mercedes-Benz<br />

– was played under the charity flag of the <strong>Laureus</strong><br />

<strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>.<br />

Mercedes-Benz partner Burda, one of the biggest<br />

publishers in Germany, started a strategic alliance<br />

with <strong>Laureus</strong> <strong>Foundation</strong> Germany and launched a<br />

successful image and charity advertising campaign<br />

in 2007. The campaign and exclusive editorials will<br />

continue in 2008. Furthermore, since 2005 Mercedes-<br />

Benz has held the annual <strong>Laureus</strong> Media Prize<br />

Germany, honouring sport journalists and sports media<br />

<strong>for</strong> coverage of <strong>Laureus</strong>-related events.<br />

Mercedes-Benz has a long history in sports,<br />

especially motor sports. Through its involvement<br />

with <strong>Laureus</strong>, the <strong>Foundation</strong>’s aim to ‘use sport as<br />

a tool <strong>for</strong> social change’ has become an integral part<br />

of the company’s social responsibility programme.<br />

Mercedes-Benz has been the world’s most innovative<br />

and successful automotive brand <strong>for</strong> more than 100<br />

years. Because the company is all about mobility – of<br />

both people and goods – one of our key goals is to<br />

make mobility safer. We are there<strong>for</strong>e also involved in<br />

numerous road-safety projects around the world to<br />

protect those who need it most: children.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


As Founding Partner of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong>, IWC Schaffhausen has enthusiastically<br />

implemented the <strong>Laureus</strong> philosophy over the last year<br />

with a wide variety of activities, providing financial<br />

support and also by direct involvement in the frontline<br />

work of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>.<br />

In April, <strong>Laureus</strong> World <strong>Sport</strong>s Academy members<br />

Boris Becker, Ilie Nastase and Alberto Tomba joined with<br />

international media representatives at the SIHH 2007<br />

watch fair <strong>for</strong> the launch of the limited-edition Pilot’s<br />

Watch Chrono-Automatic Edition <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong><br />

<strong>Good</strong> <strong>Foundation</strong> of which only 2 500 were made. This<br />

watch will carry the <strong>Laureus</strong> message around the world<br />

while bringing material benefit – US$500 000 from the<br />

sale proceeds were donated to the <strong>Foundation</strong>.<br />

The exclusive engraving on the back of the watch<br />

is based on a child’s drawing, the winning entry in the<br />

drawing competition organised by IWC <strong>for</strong> children<br />

involved in <strong>Laureus</strong> supported projects around the<br />

world. This year’s ‘Time <strong>for</strong> Joy’ drawing competition<br />

was won by Jimena Mainé, aged seven, from Uruguay,<br />

who submitted a coloured drawing that depicts the<br />

joy and happiness of three girls playing basketball in<br />

resplendent sunshine.<br />

One of the highlights of the <strong>Laureus</strong> World <strong>Sport</strong>s<br />

Awards in Barcelona in May 2007 was the launch of<br />

the IWC book Let The Children Play, dedicated to the<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>. The book outlines<br />

the work of the <strong>Foundation</strong> by portraying a selection of<br />

ten projects it supports. World-renowned photographers<br />

and journalists visited the projects and created this<br />

high quality coffee-table book with powerful iconic<br />

photographic images and on-the-ground reports. It is a<br />

great showcase <strong>for</strong> the <strong>Foundation</strong>’s mission: using sport<br />

as a vehicle <strong>for</strong> social change in deprived communities.<br />

IWC Schaffhausen then brought the <strong>Laureus</strong> message<br />

to Japan with a book launch attended by Chairman of<br />

the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>, Edwin Moses.<br />

Together with Japanese tennis player Kimiko Date, he<br />

inaugurated a special exhibition of images from the book.<br />

IWC supported a variety of <strong>Laureus</strong> activities around<br />

the world in 2007, providing financial, public-relations<br />

and event-organising support, and donating watches<br />

to auctions and special events to raise funds, <strong>for</strong><br />

example at the IWC <strong>Laureus</strong> Polo Cup.<br />

IWC Schaffhausen is proud to be the driving <strong>for</strong>ce<br />

behind establishing <strong>Laureus</strong> <strong>Foundation</strong> Switzerland<br />

and is fully committed to raising public awareness of<br />

<strong>Laureus</strong> and its projects. The first IWC initiative <strong>for</strong><br />

the <strong>Foundation</strong> was the IWC Tennis Trophy in Geneva<br />

in June. Supported by Academy member Ilie Nastase<br />

as well as Friends & Ambassadors Emilio Sanchez and<br />

Marc Rosset, this event not only generated funds<br />

but also awareness <strong>for</strong> the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong> in Switzerland.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

FOUNDING<br />

PARTNER<br />

REPORT<br />

7


LAUREUS<br />

GLOBAL<br />

FOUNDATION<br />

REPORT<br />

8<br />

LAUREUS GLOBAL FOUNDATION REPORT<br />

2007 SAW THE LAUREUS MOVEMENT GROW FROM STRENGTH TO STRENGTH.<br />

THE FOUNDATION FINALISED THE STRUCTURE OF EIGHT NATIONAL AFFILIATE<br />

FOUNDATIONS, INCREASED ITS NUMBER OF GLOBALLY SUPPORTED PROJECTS<br />

AND ENGAGED IN A NUMBER OF FUNDRAISING INITIATIVES WORLDWIDE,<br />

RAISING FUNDS AND PROMOTING THE MESSAGE OF SPORT FOR GOOD.<br />

2007 has seen another tremendous year <strong>for</strong> the<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>. Income through<br />

fundraising has increased, which leads to more projects<br />

being supported by the movement. Continuing the<br />

focus on working with partners and other donors<br />

as well as utilising events around the world, the<br />

<strong>Foundation</strong> raised funds through Founding Patron<br />

contributions, Founding Partners and other Corporate<br />

Supporters as well as through fundraising at the<br />

<strong>Laureus</strong> Worlds <strong>Sport</strong>s Awards and other <strong>Foundation</strong><br />

led events.<br />

Once again Founding Patrons Richemont and<br />

Daimler were instrumental in their support of the<br />

<strong>Foundation</strong>, assisting with fundraising through<br />

Founding Partner brands IWC Schaffhausen and<br />

Mercedes-Benz. IWC continued their highly successful<br />

limited edition watch series bearing the engraving<br />

of a competition winners drawing; the results of a<br />

worldwide competition held amongst participants of<br />

<strong>Laureus</strong> supported projects. This was in addition to the<br />

launch of the Let the Children Play book, a collection<br />

of imagery taken at <strong>Laureus</strong> supported projects around<br />

the world by renowned photographers, brought<br />

together in a coffee table collection. Mercedes-Benz<br />

were always on hand to lend their strength in transport<br />

to numerous fundraising events around the world, not<br />

least the <strong>Laureus</strong> World <strong>Sport</strong>s Awards, whilst also<br />

fundraising and promoting the cause through team<br />

sponsorship of the British racing driver, Gary Paffett’s<br />

car racing in the esteemed DTM series. The car,<br />

adorned with the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong><br />

logo was raced at various events, and signed by many<br />

high profile individuals on its travels, endorsing the<br />

<strong>Sport</strong> <strong>for</strong> <strong>Good</strong> message it carried. The car will be<br />

auctioned in 2008 in aid of the <strong>Foundation</strong>.<br />

IWC were instrumental in establishing and<br />

launching the eighth national affiliate <strong>Foundation</strong><br />

in their home, Switzerland. <strong>Laureus</strong> <strong>Foundation</strong><br />

Switzerland was launched in June at a glittering gala<br />

function which introduced many Swiss sports men<br />

and women to the work of the <strong>Foundation</strong>. In the<br />

short space of time to the end of 2007, the Swiss<br />

<strong>Foundation</strong> had already signed up a number of high<br />

profile national sporting heroes and a Country Patron<br />

in the travel firm TUI Suisse, as well as supporting two<br />

new projects in Switzerland.<br />

As a result of these developments, the <strong>Foundation</strong><br />

grew its project reach with the addition of five projects<br />

in 2007, bringing the total number of supported<br />

projects to 51.<br />

The research initiated in 2006 to evaluate the<br />

movement across eight of its project partners was<br />

delivered in the summer with the following key<br />

conclusions;<br />

• Being involved in a <strong>Laureus</strong> supported project<br />

increases positive kinds of behaviour in participants<br />

and decreases negative behaviours.<br />

• The longer individuals are in a project, the more<br />

those positive behaviours are displayed and the more<br />

they value their local community.<br />

Above all, the research scientifically confirmed<br />

what all the <strong>Foundation</strong> and the Academy intrinsically<br />

already know – that sport can go a huge way to impact<br />

communities facing everyday social ills.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


<strong>Laureus</strong> World <strong>Sport</strong>s Academy members, Bobby Charlton and Tony Hawk, at Spirit of Soccer, Cambodia.<br />

It reaffi rmed the commitment of the <strong>Foundation</strong>,<br />

not only to work more closely with current project<br />

partners, but to promote the message of the<br />

movement amongst development practitioners and<br />

international organisations around the world to<br />

adopt sport as a key tool in the fi ght against crime,<br />

HIV/AIDS, poor health, poverty and the myriads of<br />

other issues being tackled through <strong>Laureus</strong> supported<br />

projects around the world.<br />

As ever, the Academy were extremely active on<br />

behalf of the Global <strong>Foundation</strong> and its National<br />

<strong>Foundation</strong> affi liates, visiting projects, attending<br />

fundraisers and promoting <strong>Laureus</strong> wherever<br />

and whenever their high-profi le lives allow. The<br />

involvement and advocacy of the <strong>Laureus</strong> World <strong>Sport</strong>s<br />

Academy remains a crucial and unique element of the<br />

<strong>Laureus</strong> organisation and will continue to be a focus <strong>for</strong><br />

the <strong>Foundation</strong> into 2008.<br />

2008 will see the <strong>Foundation</strong> continuing to build<br />

on the momentum of 2007 – more fundraising, more<br />

events and better support <strong>for</strong> projects. The <strong>Foundation</strong><br />

will look to consolidate and strengthen relationships<br />

with well per<strong>for</strong>ming sporting projects and become<br />

a network of best-practise and expertise <strong>for</strong> smaller,<br />

but no less effective, projects around the world. The<br />

<strong>Foundation</strong> will continue its emphasis on research to<br />

feed the Academy members a better understanding of<br />

the key drivers of effective projects and allow them to<br />

better promote the message <strong>for</strong> the movement as<br />

a whole.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

LAUREUS<br />

GLOBAL<br />

FOUNDATION<br />

REPORT<br />

9


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

10<br />

During a year of steady growth the <strong>Foundation</strong><br />

continued to support West City (Club Ciudad<br />

Oeste) in Mendoza, Unión y Amistad en San<br />

Isidro in Buenos Aires, and Deportivo Barracas<br />

in General La Madrid, Buenos Aires.<br />

Fundación <strong>Laureus</strong> Argentina continued to support Ciudad Oeste in<br />

Mendoza through activities such as football and hockey which address<br />

crime, vandalism and drugs amongst disadvantaged young people in the<br />

slum of La Favorita. Complementary activities such as theatre and cooking<br />

classes have also been added. West City was visited by <strong>Laureus</strong> World<br />

<strong>Sport</strong>s Academy member Hugo Porta in November. He hosted participants<br />

from this project in Buenos Aires several times during the year, providing<br />

them with an un<strong>for</strong>gettable experience.<br />

Based in General La Madrid, in the province of Buenos Aires, Deportivo<br />

Barracas gives hundreds of children the opportunity to combine sporting<br />

activities, educational workshops, music and dance. The children’s<br />

neighbourhood is characterised by very low school attendance, widespread<br />

physical abuse, crime and drugs. Project activities transmit essential values<br />

to the youngsters and provide them with tools to create a better life <strong>for</strong><br />

themselves. The success of this project is guaranteed by the ef<strong>for</strong>t and<br />

involvement of the entire community. Porta and Ana Lia Santarelli attended<br />

the launch of a new library, computer lab and First Aid centre in February. They<br />

were joined by special guests and important members of the community.<br />

The <strong>Foundation</strong> also supported a special Hockey Sevens event which was<br />

organised by the San Isidro project to promote the values learnt through<br />

sport, instead of simply promoting competitiveness. Points were awarded<br />

<strong>for</strong> participating, winning, drawing or loosing, as well as <strong>for</strong> fair play,<br />

companionship and respect <strong>for</strong> your adversary.<br />

Expanding on social development through sport, Fundación <strong>Laureus</strong><br />

Argentina provided training on how to address social issues through sport<br />

to new projects in the province of Salta, and in Laprida, a very small town<br />

in the suburbs of Buenos Aires. The <strong>Foundation</strong> seeks to strengthen the<br />

project network by promoting coaches and methodology exchanges amongst<br />

projects. The <strong>Foundation</strong> manager attended the Role Models Retreat hosted<br />

by the South African <strong>Foundation</strong>. This was a very interesting and fruitful<br />

experience and we will strive to share and implement the methodologies used<br />

by the supported projects in South Africa during 2008.<br />

The <strong>Foundation</strong> hosted its annual fund-raising polo match in late June at<br />

the Ham Polo Club in London <strong>for</strong> much-needed funds. This event was made<br />

possible through the invaluable support of Friends & Ambassadors Eduardo<br />

Heguy and Adolfo Cambiaso, who invited some of the best polo players in the<br />

world to the event, and the support of IWC Schaffhausen and ICAP as event<br />

sponsors. We were honoured to have Martina Navratilova, Boris Becker and<br />

Daley Thompson in attendance. The funds raised have been used to continue<br />

with the expansion of our work.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


<strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Edwin Moses, runs with children from<br />

West City, Argentina. Opposite: The annual polo fund-raising event, held at<br />

the Ham Polo Club in London. Right: A sense of fun adds to the enjoyment<br />

of project activities.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

12<br />

2007 was a busy year <strong>for</strong> Fundación <strong>Laureus</strong><br />

España as it actively worked to grow its social<br />

programme in Spain.<br />

In April 2007, the vibrant city of Barcelona once again hosted the successful<br />

<strong>Laureus</strong> World <strong>Sport</strong>s Awards, bringing to stage the world of sports and<br />

highlighting the activities of the <strong>Foundation</strong>, including its fi rst project,<br />

Grumet EXIT. This project helps young people improve their educational<br />

prospects and social integration through traditional sailing. The programme<br />

links the school curriculum with sports and the teaching of skills and values<br />

that will help them succeed at school and in life. This programme has<br />

attained both local and international recognition as a pioneering and unique<br />

programme that yields incredible results.<br />

Special Olympics Spain, the <strong>Foundation</strong>’s second project, also had an<br />

active year. The programme incorporates health and sports with social-<br />

integration activities around Spain. Eighty-fi ve Spanish athletes participated<br />

in the Special Olympics Games in Shanghai, China. While there, Chairman of<br />

the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>, Edwin Moses, met the athletes <strong>for</strong><br />

an inspirational chat.<br />

Spanish Tour de France legend and <strong>Laureus</strong> World <strong>Sport</strong>s Academy member<br />

Miguel Indurain joined well-known business personalities at a private dinner<br />

in Madrid to launch a special edition of the unique photographic book<br />

Let The Children Play that will raise funds <strong>for</strong> the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong>. Juan Antonio Samaranch Salisachs, Chairman of the Fundación<br />

<strong>Laureus</strong> España said, ‘The publication of this book will undoubtedly foster<br />

a deeper knowledge of the real raison d’être of <strong>Laureus</strong> and its ef<strong>for</strong>ts to<br />

improve the lives of thousands of children all over the world. The decisive<br />

contribution of El Mundo and IWC Schaffhausen is essential to our work<br />

and will make it possible <strong>for</strong> us to sponsor projects that improve the lives of<br />

children and adolescents in our country. We are thankful to our collaborators<br />

IWC and El Mundo <strong>for</strong> supporting us in our mission to build a better future<br />

through sport.’<br />

At the end of the year, the <strong>Foundation</strong> celebrated its fi rst Celebrity Pro Am<br />

Golf Challenge, an event that gathered local celebrities, golf professionals<br />

and representatives from the private sector to raise funds <strong>for</strong> the projects in<br />

Spain and communicate the values of <strong>Laureus</strong>.<br />

2007 was a year of growth, recognition and consolidation, with particular<br />

focus on education, health and social integration. In 2008 we will continue<br />

this path of growth, adding more projects and increasing the communication<br />

of the core messages of the <strong>Foundation</strong>.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


Participants of the sailing project, Grumet EXIT, have helped pioneer a unique<br />

programme. Opposite: <strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Miguel Indurain,<br />

attends the launch of the IWC book, ‘Let The Children Play’. Right: Athletes from<br />

Special Olympics Spain in Shanghai.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

14<br />

A new name and a prestigious art auction<br />

marked the year <strong>for</strong> the French <strong>Foundation</strong>.<br />

<strong>Laureus</strong> Association France underwent a complete legal and institutional<br />

restructuring process in 2006 and 2007. This has also resulted in a name<br />

change from ‘Fondation <strong>Laureus</strong> – l’Institut de France’ to ‘Association<br />

<strong>Laureus</strong> France’. The new legal structure has allowed it to sign a licence<br />

agreement with the Global <strong>Foundation</strong>, <strong>for</strong>malising its place within the<br />

international movement. It is believed that this new structure and the<br />

incorporation of new trustees will also promote its long-term sustainability<br />

and help the <strong>Foundation</strong> better meet its aims of improving the lives of<br />

children in France.<br />

During this new phase, some of the key highlights of the year included<br />

L’Art Emmêlé 2007, held during the Rugby World Cup in the prestigious<br />

Hotel de Crillon, on 18th October. The event began with a cocktail party and<br />

exhibition of 56 pieces of rugby-related art created by artists from all over the<br />

world. Four-hundred-and-fifty guests were in attendance, including famous<br />

actors, rugby players, artists, art collectors, and the media. The cocktail party<br />

was followed by an auction with the best auctioneer in Paris, Pierre Cornette<br />

de Saint-Cyr. Academy member, Hugo Porta went up on stage to present the<br />

IWC book, Let the Children Play, and speak about the partnership between<br />

IWC Schaffhausen and the <strong>Foundation</strong>. A large majority of the 56 pieces of art<br />

were sold, with a large photograph of Sebastian Chabal going <strong>for</strong> €15 000.<br />

The auction was followed by an exclusive dinner created by the famous<br />

chef Jean-François Piege attended by approximately 50 people, including<br />

<strong>for</strong>mer and current rugby players Hugo Porta, Gavin Hastings, Serge Simon,<br />

Christophe Juillet, Richard Pool-Jones, Pierre Rabadan, Grant Ross and<br />

Alejandro Riesler.<br />

Projects supported during 2007 included Golf Educatif, Maison de la<br />

Mer and Athletes du Monde. However, due to the changes in the whole<br />

structuring process, their activities were limited.<br />

We are looking <strong>for</strong>ward to 2008 with the knowledge that great challenges<br />

<strong>for</strong> growth lie ahead.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


<strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Hugo Porta, poses with one of the<br />

artworks at L’Art Emmele 2007, auctioned <strong>for</strong> the benefit of <strong>Laureus</strong> Association<br />

France. Opposite: Fifty-six pieces of art were auctioned at this charity event.<br />

Right: A participant of Golf Educatif, Paris.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

16<br />

In 2007, <strong>Laureus</strong> <strong>Foundation</strong> Germany expanded<br />

its activities in various fields, launched three<br />

new projects, participated in a TV documentary<br />

and organised many fundraising events.<br />

<strong>Laureus</strong> <strong>Foundation</strong> Germany embarked on three new projects in 2007.<br />

The first, move&do, is a specialised, mobile sports and group activities<br />

unit that tackles violence, drug abuse and ethnic discrimination in schools.<br />

The programme includes canoeing, climbing and group games. The patron<br />

of the project is Friend & Ambassador and multiple World Champion and<br />

Olympic gold medalist in bobsledding, Christoph Langen.<br />

Supported by the <strong>Foundation</strong> and the German Federal Ministry of<br />

Internal Affairs, KICK Formore, a streetfootball league promoting tolerance,<br />

was launched in Stuttgart on 21st July. More than 400 youngsters from<br />

six different cities from the state of Baden Württemberg participate in the<br />

league. Friend & Ambassador, Axel Schulz, <strong>for</strong>mer world class heavyweight<br />

boxer, is the project’s patron.<br />

KICK im Boxring is the third project in Berlin that <strong>Laureus</strong> <strong>Foundation</strong><br />

Germany assists in conjunction with Berliner <strong>Sport</strong>jugend. Located in Berlin-<br />

Treptow, the programme aims to take youth off the street and into a boxing<br />

gym where exercise is coupled with social counselling. Triple titleholder in<br />

heavyweight boxing, Wladimir Klitschko, launched the project on 30th<br />

August 2007. Klitschko’s experiences in Berlin inspired him to commit to a<br />

similar project in New York in 2008.<br />

On 5th May, 63 000 spectators watched an action-packed racing weekend<br />

in the Motorsport Arena Oschersleben. With his <strong>Laureus</strong> AMG Mercedes C-<br />

Class, British driver Gary Paffett won the second DTM race of the season.<br />

At the end of the season, Paffett’s <strong>Laureus</strong> AMG Mercedes C-Class car will<br />

be auctioned to raise funds <strong>for</strong> the <strong>Foundation</strong>. The <strong>Laureus</strong>-branded car<br />

races in favour of the <strong>Foundation</strong> and is there<strong>for</strong>e a unique feature on the<br />

DTM circuits.<br />

Making history, Germany’s Premiere TV produced a series of<br />

documentaries on <strong>Laureus</strong> projects. Seven installments of 30 minutes each<br />

feature the activities of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> around the<br />

world. A highlight show completes the set. The <strong>Foundation</strong> received a total<br />

of 20 hours of coverage.<br />

In November 2007, Chairman of <strong>Laureus</strong> <strong>Foundation</strong> Germany, Boris<br />

Becker, visited the PeacePlayers International project in South Africa. He<br />

was joined by the Executive Director of <strong>Laureus</strong> and Vice President of Brand<br />

Communications <strong>for</strong> Mercedes-Benz, Dr Olaf Göttgens. This inspirational trip<br />

to the townships of Durban and Johannesburg culminated in their meeting<br />

with honorary patron of the <strong>Laureus</strong> World <strong>Sport</strong>s Awards, Nelson Mandela.<br />

2007 also brought a remarkable number of fundraisers and donations.<br />

Highlights were the ATP Tennis Tournament MercedesCup in Stuttgart in<br />

July and the Stars&Cars event by Mercedes-Benz in November.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


<strong>Laureus</strong> World <strong>Sport</strong>s Academy member and Chairman of <strong>Laureus</strong> <strong>Foundation</strong><br />

Germany, Boris Becker, with participants of the PeacePlayers International project<br />

in South Africa. Opposite: Academy members, Boris Becker and Edwin Moses,<br />

with new Friend & Ambassador Martin Braxenthaler. Right: Lothar Matthäus with<br />

Nadine Angerer (right), goalkeeper of the German Women’s Football Team, with<br />

her <strong>Laureus</strong> Media Award.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

18<br />

Following the appointment of a new chairman,<br />

general directors and new members of staff,<br />

Fondazione <strong>Laureus</strong> Italia structured itself on<br />

two different levels: corporate governance<br />

and the strategic planning of projects.<br />

The involvement of Fondazione <strong>Laureus</strong> Italia in the project Wheelchair<br />

Hockey project may have come to an end in 2007, but two new projects<br />

were started: La Palla Storta and Polisportiva <strong>Laureus</strong>. Both projects offer<br />

activities from Monday to Friday in an ef<strong>for</strong>t to reach as wide a number of<br />

participants as possible. Expert trainers combined with educational tutors<br />

ensure a balanced approach. The proportion of under-age youth and<br />

adults is 15–20 to one. Monitoring by a group of psychologists complete<br />

the programmes, guaranteeing support in understanding and managing<br />

the dynamics of the group, as well as those of the individual. Moreover,<br />

the value of the positive principles of sport, such as the ability to face<br />

limits, keep commitments, respect rules, improve communication and<br />

understand group spirit are rein<strong>for</strong>ced, resulting in increased self-esteem<br />

among the participants.<br />

La Palla Storta uses the game of rugby as a tool to promote wellbeing<br />

and social integration among boys coming from the outskirts of Naples and<br />

from the Juvenile Penitentiary of Nisida. The project was inaugurated on<br />

5th April 2007 in Naples, during a press conference in the City Hall, held by<br />

mayor Rosa Russo Iervolino. Two <strong>Laureus</strong> World <strong>Sport</strong>s Academy members,<br />

Sean Fitzpatrick and Hugo Porta, were also present. Later that day, on a<br />

fi eld close to the Juvenile Penitentiary of Nisida, Mauro Bergamasco and<br />

the Italian rugby team joined the two Academy members in a game of<br />

rugby with boys involved in the project.<br />

Polisportiva <strong>Laureus</strong> arranges sporting activities such as rugby, volleyball,<br />

basketball and soccer at the <strong>Sport</strong> Centre Saini in Milan <strong>for</strong> boys and girls<br />

who come from urban areas and have a high risk of social exclusion. On<br />

25th November 2007, Chairman of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>,<br />

Edwin Moses, presented the project to the press and television broadcast.<br />

He was then joined by Friend & Ambassador Filippo Volandri and they<br />

joined in some games with the project’s participants.<br />

Italian style magazine Monsieur organised a gala dinner at the end of<br />

November 2007, where Fondazione <strong>Laureus</strong> Italia was the benefi ciary of a<br />

charity lottery. Founding Partners Mercedes-Benz and IWC Schaffhausen<br />

donated a Smart Car and two Pilot watches to the cause. Thanks to the<br />

support of Edwin Moses and Friends & Ambassadors Filippo Volnadri and<br />

Filippo Magnini, the evening was a great opportunity to raise the awareness<br />

of the daily activities of the <strong>Foundation</strong> in Italy.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


Boys and girls interact in various sporting activities as part of the Polisportiva<br />

project. Right: Participants of the rugby project La Palla Storta.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

20<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> Trust<br />

South Africa did not rest on its laurels in 2007,<br />

but worked towards consolidation, expansion<br />

and creating awareness of the power of sport<br />

to change lives.<br />

The past year has once again been an active one <strong>for</strong> the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong> Trust South Africa with numerous project interactions having taken<br />

place. Our work is not only to support projects fi nancially but also to become a<br />

catalyst <strong>for</strong> them by identifying opportunities from which they can grow. Our<br />

support takes the <strong>for</strong>m of sponsorship or mutually benefi cial sporting events.<br />

We are also committed to assisting and sharing resources with other <strong>Laureus</strong><br />

<strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> projects around the world and are <strong>for</strong>tunate that our<br />

<strong>Foundation</strong> Trustees and Friends & Ambassadors have been very supportive of<br />

all our projects. Highlights of the year were a project visit to Fight with Insight<br />

and the Discovery 702 Walk the Talk event in Johannesburg, an occasion that<br />

raised R400 000 (€34 000) <strong>for</strong> the <strong>Foundation</strong>. Both events were attended by<br />

<strong>Laureus</strong> World <strong>Sport</strong>s Academy members Daley Thompson and Steve Waugh.<br />

Friend & Ambassador Deshun Deysel carried the <strong>Laureus</strong> fl ag with her as<br />

she conquered the seven highest peaks in the world. Later in the year, she<br />

led a group of 20 members of the Helderberg Partnership project up Table<br />

Mountain. For many this was their fi rst experience of mountain climbing as<br />

well as riding in a cable car. They were joined by participants from the newly<br />

supported project Future Champs. This project helps to enhance opportunities<br />

<strong>for</strong> youngsters who might otherwise be drawn into a world of crime and drug<br />

abuse. By helping youngsters to help themselves, the programme, through<br />

sport and study groups, gives young people an alternative focus, providing<br />

them with the means to combat negative infl uences in their area.<br />

The world-famous Cape Argus Pick n Pay Cycle Tour held in March<br />

saw Academy member Hugo Porta join <strong>for</strong>ces with nine members of IWC<br />

Schaffhaussen in tackling the 109-kilometre race. Another Friend & Ambassador<br />

and ex-Leeds United captain, Lucas Radebe, joined more than 1 600 youngsters<br />

in Durban as PeacePlayers International celebrated its 12th City-Wide Tournament<br />

and Cultural Celebration with activities that fostered unity between children of<br />

different backgrounds, races, religions and cultures. Academy member, Boris<br />

Becker also participated and commented that, ‘Children who learn to play sport<br />

together can learn to live together.’<br />

The progress made in growing the <strong>Foundation</strong> is largely due to the committed<br />

and selfl ess project leaders who want to make the world a better place. The<br />

annual Role Models Retreat once again brought projects together at year-end<br />

to remind everyone that we are part of an inspiring global family.<br />

We look <strong>for</strong>ward to growing the number of projects in the next year from<br />

nine to eleven, as well as exploring potential new sponsors. An ambitious goal<br />

<strong>for</strong> the near future is to stage an international project <strong>for</strong>um in South Africa<br />

that will add to the growing awareness that the <strong>Laureus</strong> brand is truly universal<br />

in its appeal.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


<strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Daley Thompson, trains with a young<br />

member of Fight with Insight. Opposite: <strong>Laureus</strong> Friends & Ambassadors joined<br />

youth from two <strong>Laureus</strong>-supported projects in a climb up Table Mountain. Right:<br />

Academy members, Morné du Plessis and Hugo Porta, encourage children during<br />

an activity at the Helderberg partnership project.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


OVERVIEW OF SUPPORTED PROJECTS AND NATIONAL FOUNDATIONS<br />

* AT DECEMBER 2007<br />

MIDNIGHT BASKETBALL LEAGUE<br />

VIRGINIA, USA<br />

CAMP INTERACTIVE<br />

NEW YORK, USA<br />

FIGHT BACK<br />

NEW YORK, USA<br />

I CHALLENGE MYSELF<br />

NEW YORK, USA<br />

CIUDAD OESTE<br />

MENDOZA, ARGENTINA<br />

UNIÓN Y AMISTAD DE SAN ISIDRO<br />

BUENOS AIRES, ARGENTINA<br />

CLUB DEPORTIVO BARRACAS<br />

BUENOS AIRES, ARGENTINA<br />

LAUREUS GLOBAL FOUNDATION<br />

LONDON, UK<br />

LAUREUS NATIONAL<br />

FOUNDATION USA<br />

IT CROSSOVER PROGRAMME<br />

GRENADA, WEST INDIES<br />

MENINOS DO MORUMBI<br />

SAO PAULO, BRAZIL<br />

LUTA PELA PAZ<br />

RIO DE JANEIRO, BRAZIL<br />

SPORTS IN UNDERDEVELOPED AREAS<br />

CANELONES, URUGUAY<br />

LAUREUS NATIONAL<br />

FOUNDATION<br />

ARGENTINA<br />

IT’S A GOAL!<br />

MACCLESFIELD, UK<br />

YOUTH SPORT FOYLE<br />

DONEGAL, NORTHERN IRELAND<br />

GOLF EDUCATIF<br />

PARIS, FRANCE<br />

LAUREUS<br />

NATIONAL<br />

FOUNDATION<br />

SPAIN<br />

PROYECTO GRUMET EXIT - CONSORCI EL FAR<br />

BARCELONA, SPAIN<br />

SPECIAL OLYMPICS<br />

SPAIN<br />

COURIR POUR LA VIE<br />

CASABLANCA, MOROCCO<br />

SPORT DANS LA VILLE<br />

LYON, FRANCE<br />

FIGHT FOR PEACE<br />

LONDON, UK<br />

LAUREUS<br />

NATIONAL<br />

FOUNDATION<br />

FRANCE<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

LAUREUS<br />

NATIONAL<br />

FOUNDATION<br />

GERMANY<br />

BOUT DE VIE<br />

CORSICA, FRANCE<br />

KIDSWING<br />

MUNICH, GERMANY<br />

RIGHT TO PLAY SPORTWORKS PROJECT CHAD<br />

IDRIMI AND MILÉ REFUGEE CAMPS, CHAD<br />

FIGHT WITH INSIGHT<br />

JOHANNESBURG, SOUTH AFRICA<br />

FREE THE YOUTH<br />

JOHANNESBURG, SOUTH AFRICA<br />

STARFISH SPORT<br />

JOHANNESBURG, SOUTH AFRICA<br />

LITTLE CHAMPS<br />

JOHANNESBURG, SOUTH AFRICA<br />

ALEXANDRA FOOTBALL YOUTH<br />

JOHANNESBURG, SOUTH AFRICA<br />

HELDERBERG PARTNERSHIP PROJECT<br />

CAPE TOWN, SOUTH AFRICA<br />

FUTURE CHAMPS<br />

CAPE TOWN, SOUTH AFRICA<br />

BLINDSPOT<br />

SWITZERLAND<br />

BUNTKICKTGUT<br />

SWITZERLAND<br />

KICK FORMORE<br />

STUTTGART, GERMANY<br />

MOVE&DO<br />

STUTTGART, GERMANY<br />

KICK THE ROPES<br />

BERLIN, GERMANY<br />

KICK ON ICE<br />

BERLIN, GERMANY<br />

KICK-KIDSWING<br />

BERLIN, GERMANY<br />

CENTRO SPORTIVO<br />

MARTINITT<br />

MILAN, ITALY<br />

LAUREUS<br />

NATIONAL<br />

FOUNDATION<br />

ITALY<br />

LAUREUS<br />

NATIONAL<br />

FOUNDATION<br />

SWITZERLAND<br />

COMMUNITY BASED<br />

AIDS PROGRAMME<br />

KAMPALA, UGANDA<br />

LAUREUS NATIONAL<br />

FOUNDATION<br />

SOUTH AFRICA


FEDERAZIONE ITALIANA<br />

WHEELCHAIR HOCKEY<br />

NAPLES, ITALY<br />

LA PALLA STORTA<br />

NAPLES, ITALY<br />

PERES CENTER FOR PEACE,<br />

TWINNED BASKETBALL SCHOOLS<br />

ISRAEL/PALESTINE<br />

MAGIC BUS SPORTS PROGRAMME<br />

MUMBAI, INDIA<br />

MATHARE YOUTH<br />

SPORTS ASSOCIATION<br />

NAIROBI, KENYA<br />

PEACEPLAYERS INTERNATIONAL<br />

DURBAN, SOUTH AFRICA<br />

BUFFALO CITY SOCCER SCHOOL<br />

EAST LONDON, SOUTH AFRICA<br />

SUCHETA KRIPLANI SHIKSHA NIKETAN<br />

RAJASTHAN, INDIA<br />

SEENIGAMA SPORTS PROGRAMME<br />

GALLE, SRI LANKA<br />

51 PROJECTS<br />

SPECIAL OLYMPICS UNIFIED SPORTS PROJECT<br />

CHINA<br />

OPERATION BREAKTHROUGH<br />

HONG KONG, CHINA<br />

SPIRIT OF SOCCER<br />

CAMBODIA<br />

9 FOUNDATIONS<br />

(8 National <strong>Foundation</strong>s, 1 Global)<br />

INDIGENOUS SPORTS GOLD PROGRAMME<br />

AUSTRALIA<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

24<br />

� � � � � � � � � � � � � � � � � � � � � �<br />

This was an important inaugural year <strong>for</strong><br />

<strong>Laureus</strong> <strong>Foundation</strong> Switzerland – it was<br />

launched offi cially and selected three projects<br />

<strong>for</strong> funding.<br />

In the fi rst year of its existence, <strong>Laureus</strong> <strong>Foundation</strong> Switzerland decided to<br />

support three projects, two in Switzerland and one in Africa. The fi rst Swiss<br />

project, Blindspot, aims to break down barriers between sight-impaired and<br />

sighted young people through activities such as snowboarding and rock<br />

climbing. The second, buntkicktgut, is a public, multi-racial street football<br />

league that aims to use the power of sport to encourage the integration of<br />

young migrants throughout Switzerland. The third project, MYSA in Kenya,<br />

nominated <strong>for</strong> the Nobel Peace Prize in 2003 and 2004, is a football league<br />

of more than 1 000 teams where youngsters are encouraged to raise their<br />

self-esteem and improve their health and well-being.<br />

The <strong>Foundation</strong> hosted a press conference on 15th June in Zurich. This<br />

was an opportunity to raise awareness <strong>for</strong> the new <strong>Foundation</strong> highlighting<br />

its goals, mission and vision. Chairman of the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong>, Edwin Moses, and <strong>Laureus</strong> World <strong>Sport</strong>s Academy members,<br />

Boris Becker and Ilie Nastase, were among the special guests. Respective<br />

project leaders of the supported projects introduced their organisations to<br />

the media and gave an overview of their methodology and the background<br />

of the young people with whom they interact. Friends & Ambassadors,<br />

Alain Sutter, Edith Hunkeler and Marc Rosset were amongst others who<br />

committed themselves to the mission of <strong>Laureus</strong> <strong>Foundation</strong> Switzerland.<br />

Following the press conference, the fi rst charity dinner was held at the<br />

Park Hyatt in Zurich. Once again, the three projects were introduced to<br />

guests by the project leaders. From a fundraising perspective, the gala<br />

generated over CHF120 000 (€74 000) through a silent auction with<br />

items donated by Academy members and Swiss Friends & Ambassadors.<br />

The gala dinner had the invaluable presence of Academy members Edwin<br />

Moses, Boris Becker and Ilie Nastase accompanied by the Swiss Friends &<br />

Ambassadors. This event had good media coverage which promoted the<br />

work of the newly established <strong>Foundation</strong>.<br />

In October, the <strong>Foundation</strong> organised the fi rst visit to the buntkicktgut<br />

project attending the fi nal of the football tournament which took place in<br />

Zurich. Friend & Ambassador, Alain Sutter, attended the visit and interacted<br />

with the participants, played football with them and gave them some<br />

advice. This inspirational event was a success and participants learnt many<br />

valuable lessons.<br />

The Swiss <strong>Foundation</strong> is proud of its growth in 2007 and is looking<br />

<strong>for</strong>ward to continuing with it during 2008.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


The Blindspot project includes snowboarding as one of its activities. Opposite:<br />

<strong>Laureus</strong> Friend & Ambassador, Alain Sutter (centre), attends the buntkickgut<br />

football final in Zurich. Right: Blindspot encourages rock climbing activities<br />

between sight-impaired and sighted youth.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


NATIONAL<br />

FOUNDATION<br />

REPORT<br />

26<br />

From the Bronx to Baltimore. From DC to<br />

Dakota and on to the Delaware River. From<br />

Washington Heights to Wyoming and West<br />

Palm. And on to Vermont and Virginia...<br />

A review of <strong>Laureus</strong> <strong>Foundation</strong> USA in 2007 plays like a classic song, with<br />

a chorus that speaks to a year of travel, growth and a brighter future <strong>for</strong><br />

the children and families involved in the <strong>Foundation</strong>’s programmes and<br />

activities around the country. Last year the <strong>Foundation</strong>’s projects helped<br />

participants travel to places, both literally and fi guratively, that they had<br />

never been be<strong>for</strong>e. They met people they never thought they would and<br />

accomplished more than they ever thought possible.<br />

Camp Interactive participants, many of whom had never travelled outside<br />

of their neighborhoods, participated in hiking, camping, rock climbing,<br />

canoeing, caving and sailing in summer adventure programmes in three<br />

different States. The youngsters returned to tell their stories using their<br />

newly acquired digital skills to create websites and digital journals at the<br />

new Tech and Trek center in the Bronx, New York.<br />

The participants and volunteers from I Challenge Myself may not have<br />

traveled as far out-of-State, but their journey to accomplish a one-day, 100-<br />

mile bicycle challenge in 2007 were no less impressive. Their Urban Bicycle<br />

Tour/Cycling Smarts programme hosted by George Washington High<br />

School in New York City engaged 40 students in an in-school/after school<br />

nutrition and physical exercise curriculum that showed 90% attendance.<br />

Weight loss from this exercise ranged from 10-30 pounds through bicycling<br />

and cross-training that included swimming, running and yoga. Teachers,<br />

adult volunteers and school administrators worked together to create an<br />

interdisciplinary curriculum that integrated math, social studies and science<br />

skills into the students health and nutrition activities. All of the participants<br />

completed the Century Ride that took them on a 100-mile course through<br />

New York City.<br />

The highlight of 2007 <strong>for</strong> the Fight Back! project involved a great journey<br />

to far-away places as well – but the kids did not have to travel any further<br />

than their home-away-from-home at the Mary Mitchell Youth and Family<br />

Center to have a truly international experience. Hailing from the Ukraine,<br />

boxing champion and <strong>Laureus</strong> Friend & Ambassador, Wladimir Klitschko,<br />

spent an evening with the participants and families of Fight Back! learning<br />

about their martial arts and educational activities, and teaching them about<br />

the discipline and respect that helped him become a legendary sporting<br />

fi gure. Wladimir also announced his intention to support a new boxing<br />

project through the <strong>Laureus</strong> <strong>Foundation</strong> USA in the near future.<br />

With each of these projects, and with each child and family we come to<br />

know and love, the <strong>Laureus</strong> <strong>Foundation</strong> USA continues its journey towards<br />

a destination of social progress through the positive power of sport.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


The Fight Back! project offers self-defence classes in martial arts to help raise selfesteem.<br />

Opposite: <strong>Laureus</strong> Friend & Ambassador, Wladimir Klitschko, shares his<br />

winning ways with participants of Fight Back! Right: The I Challenge Myself project<br />

held cycling events which combined both school curriculum and health issues.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


PROJECT<br />

HIGHLIGHT<br />

28<br />

FIGHT FOR PEACE, BRAZIL<br />

Winning the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> Award<br />

in 2007 gave Fight <strong>for</strong> Peace a strong profile<br />

within the sporting world and has helped to<br />

build bridges and partnerships nationally and<br />

internationally.<br />

Fight <strong>for</strong> Peace’s mission is to offer real alternatives <strong>for</strong> children and youth<br />

to the crime, drug trafficking and violence that is part of their daily lives<br />

in the favela, or slum, where they live. Fight <strong>for</strong> Peace’s community-based<br />

prevention and reintegration model improves the lives of young people in<br />

the community with an innovative methodology based on five interrelated<br />

strategies: sport as a lifestyle, education <strong>for</strong> a future, promoting a culture<br />

of peace with non-violent conflict resolution, providing access to the labour<br />

market and encouraging youth leadership.<br />

In 2007, Roberto, Fight <strong>for</strong> Peace’s most successful boxer to date, won the<br />

Golden Gloves tournament – Brazil’s second biggest open class tournament<br />

after the nationals. Roberto also won the Tournament of Champions<br />

and won bronze in the Open Games in São Paulo. The organisation also<br />

organised boxing events at Rubens Vaz Square and at Vila Olímpica da<br />

Maré under the supervision of the Boxing League of the State of Rio de<br />

Janeiro and the Brazilian Boxing Confederation.<br />

To date, 855 young people have attended the project and 240 citizenship<br />

classes have been held, where topics discussed include sex education,<br />

family, work, human rights, culture and conflict resolution. Also, 240 young<br />

people participated in the intermediary computer classes held by the<br />

project and 116 completed the full programme. Fifteen young people from<br />

the project have completed job-training courses at partner organisations<br />

and two members of the Youth Council have been given paid internships<br />

with Promundo <strong>for</strong> the monitoring of public policies related to youth.<br />

Successful athletes from Fight <strong>for</strong> Peace are in stark contrast to the<br />

most dominant role models within the favela – armed drug traffickers.<br />

Holding community-based boxing events give young athletes a chance to<br />

per<strong>for</strong>m in public and receive the kind of recognition and ‘status’ amongst<br />

their peers that they may otherwise only find through drug trafficking or<br />

participation in crime. In addition to young people from areas dominated by<br />

rival drug factions attending the project, Fight <strong>for</strong> Peace organised a boxing<br />

show on the dividing line between two areas of the favela dominated by<br />

rival gangs. This landmark day brought people from ‘opposing’ sides of the<br />

favela together in the name of sport and peace.<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>’s support has also been<br />

fundamental in replicating the project successfully in the UK.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


Fight <strong>for</strong> Peace offers an alternative to crime and drug trafficking in the slums of<br />

Rio de Janeiro. Opposite: Boxing is used as a tool to teach the peaceful resolution<br />

of conflicts. Right: <strong>Laureus</strong> World <strong>Sport</strong>s Academy member, Emerson Fittipaldi<br />

(far right), visited the project.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


PROJECT<br />

HIGHLIGHT<br />

30<br />

MAGIC BUS, INDIA<br />

Through its sport and experiential learning<br />

programmes Magic Bus’s long-term vision is to<br />

infl uence a radical shift in young people’s attitudes<br />

to help them build strong and aware communities<br />

across India.<br />

2007 was a momentous year <strong>for</strong> Magic Bus. Having launched the Centre <strong>for</strong><br />

Learning & Development in October 2006 Magic Bus initiated many new<br />

programmes throughout the year and conducted residential programmes<br />

to over 2 000 children. The project also generated revenue at the centre<br />

<strong>for</strong> the fi rst time. Magic Bus conducted its fi rst international overseas<br />

train-the-trainer programme in Vietnam and had the opportunity to visit<br />

MYSA in Kenya through UK <strong>Sport</strong>. The project was selected to be part<br />

of the London Olympics Inspiration 2012 project, a partnership between<br />

the UK government and the Indian Ministry <strong>for</strong> <strong>Sport</strong> and Youth Affairs.<br />

Our founder, Matthew Spacie, was awarded an MBE by the Queen, and<br />

the organisation was given a three-year grant by the Barclays Premier<br />

League. The Magic Bus fi rst football team moved into the fourth division<br />

of the MDFA league and we launched our very fi rst girls’ teams in both our<br />

community projects.<br />

Our focus this year has been to clean up the community as well as<br />

increase attendance of the programme. The initiatives have all come from<br />

the children. In one community, they saved their snack money and instead<br />

paid <strong>for</strong> paint and tiling. They cleaned a whole area in the slum, painted it<br />

and ran a peaceful rally with banners they had made themselves to persuade<br />

their neighbours to respect the area and keep it clean and tidy. In another<br />

community project, a huge rubbish dump was converted into a playground<br />

by the children and their relatives and friends. Magic Bus ensures children<br />

are key stakeholders in the programme and, as far as possible, decisions<br />

are made in consultation with the children, be it attendance, starting on<br />

time, looking after equipment, organising snacks or developing community<br />

projects outside the sessions. In the long term, we aim to make the<br />

programmes sustainable at a community level and the focus is there<strong>for</strong>e on<br />

interdependence rather than full reliance on Magic Bus.<br />

This year, <strong>for</strong> the fi rst time, Magic Bus organised an open football<br />

tournament. Around 300 men and women participated, including parents,<br />

taxi drivers, vegetable vendors and more. The tournament not only helped<br />

raise awareness <strong>for</strong> a child’s’ right to play, but also increased adults’<br />

acceptance and ownership of such development programmes.<br />

Magic Bus is in the process of developing a monitoring and evaluation<br />

tool to measure its effectiveness. A key indicator in our analysis of projects<br />

is their sustainability and the degree to which children have participated in<br />

decision making.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


An open football tournament, organised <strong>for</strong> the first time, raised awareness<br />

of a child’s right to play.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


PROJECT<br />

HIGHLIGHT<br />

32<br />

SPECIAL OLYMPICS UNIFIED SPORTS PROGRAMME, CHINA<br />

By creating opportunities <strong>for</strong> Special Olympic<br />

athletes to train, compete and interact<br />

together with members of their community,<br />

SOEA achieved its aims of fostering respect<br />

and inclusion <strong>for</strong> people with disabilities.<br />

The Special Olympics Unified <strong>Sport</strong>s Programme (SOEA) strives, as its main<br />

objective, to provide challenges <strong>for</strong> Special Olympics athletes, and to provide<br />

unique opportunities <strong>for</strong> them and people without intellectual disabilities<br />

(ID) to jointly participate in sports training and competitions, thus promoting<br />

equality and inclusion.<br />

The project funded five key activities in 2007, including competitions,<br />

clinics and workshops. The sports offered are bowling, basketball, softball,<br />

judo and kayaking – the last two being newly introduced sports.<br />

Using <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> grants <strong>for</strong> 2007, SOEA also<br />

organised three winter-sports training camps in January 2008 on mainland<br />

China (skiing), Korea (snowboarding) and Taiwan (snow-shoeing), in<br />

preparation <strong>for</strong> the 2009 Special Olympics World Winter Games.<br />

By training and competing together, Special Olympic athletes gain self-<br />

confidence, while their partners and the community members in general<br />

come to a better understanding of people with ID. This, in turn, helps create<br />

a society with more respect, acceptance and inclusion.<br />

With a view to promoting inclusiveness, smaller training groups and<br />

competitions are organised to stimulate the interest of participants. These<br />

trained participants then give demonstrations at bigger functions or festival<br />

events so that guests and other athletes are introduced to the concept of<br />

Unified <strong>Sport</strong>s.<br />

Since being introduced to China in 2002, participants of SOEA have<br />

grown to 29 439 athletes, including their partners. However, still only a small<br />

portion of the general public know about Special Olympics, and few people<br />

understand the problems and potentials of people with ID, and how they can<br />

be helped, so our work is far from over.<br />

The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> has provided much needed<br />

assistance to SOEA to spearhead the project, particularly in China. It has<br />

now attracted the attention of the Chinese government, which has begun<br />

to lend financial support to Unified <strong>Sport</strong>s activities. The <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong><br />

<strong>Good</strong> <strong>Foundation</strong> has certainly created a great legacy in China and other<br />

SOEA programmes.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


Special Olympics athletes and partners enjoyed a two day training camp<br />

in Beijing. Opposite: Athletes and their partners celebrate the end of a<br />

softball game. Right: A game of basketball, between participants with and<br />

without intellectual disabilities, helps create inclusion.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

33


PROJECT<br />

HIGHLIGHT<br />

34<br />

UNIÓN Y AMISTAD DE SAN ISIDRO, ARGENTINA<br />

‘If you are free to choose your present, you<br />

will be free to choose your future.’ With<br />

this motto UASI is reshaping the way young<br />

people perceive school by showing them the<br />

importance of education.<br />

In La Cava, the community in Buenos Aires where Unión y Amistad de San<br />

Isidro (UASI) is active, only five percent of youth finish secondary school. One-<br />

hundred percent, however, of UASI participants either attend school or are in<br />

the process of being reintegrated into the educational system. Additionally,<br />

by attending the project, participants generate a space where they can<br />

develop new friendships while sharing their problems with professionals who<br />

are able to assist them in improving their lives.<br />

Since the beginning of 2007, the management of the project has been<br />

delegated to individuals from the community instead of being facilitated<br />

by external professionals. UASI’s strong links with important stakeholders<br />

in the community means that programme activities are coordinated and<br />

delivered by a team of individuals that were raised in the community and<br />

understand particular issues and challenges. UASI has begun strengthening<br />

its methodology to ensure that it can be replicated in other areas. The<br />

main challenge was identifying community leaders to manage the project.<br />

Today, the project is managed by ex-participants. However, it is important to<br />

highlight that this was a long process that involved training the participants<br />

in making them leaders of their own projects.<br />

UASI also organised the second Hockey Sevens Tournament which<br />

promotes the transmission and application of positive values through sport.<br />

Many teams from all over the country participated in the event, but it was the<br />

representatives from our project who were responsible <strong>for</strong> coordinating the<br />

transfer of values to the rest of the participating projects and teams.<br />

With UASI being the only sports organisation in this dangerous 10 000-<br />

strong slum, our methodology includes two clear elements: sport and human<br />

development. Daily coaching sessions take place where coaches emphasise<br />

nutrition and health, as well as promoting moral values. Weekly meetings<br />

are held <strong>for</strong> participants to share their concerns and problems that are not<br />

necessarily related to sports, such as school, sex education, abuse, violence<br />

and citizenship. The sessions in<strong>for</strong>m the project leaders of the challenges that<br />

need to be addressed.<br />

Beyond the much-needed financial support, being part of the <strong>Laureus</strong><br />

<strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> provides us with an opportunity to be part of a<br />

network of projects that seek to change the lives of children in Argentina. We<br />

are able to share experiences, exchange resources and contacts, generate new<br />

friendships, share best-practices and learn from each other’s achievements<br />

and mistakes.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


A combination of daily sporting activities and social interactions emphasise<br />

nutrition and health as well as helping to promote moral values.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


PROJECT<br />

LIST<br />

36<br />

PROJECT LIST<br />

PROJECTS<br />

FUNDED BY<br />

THE GLOBAL<br />

FOUNDATION<br />

AFRICA<br />

Community Based Aids Programme<br />

(COBAP) / Kampala, Uganda. Provides<br />

sports activities, healthcare and education<br />

in a large slum area where HIV/AIDS is<br />

rife. Social Issues: Health and education;<br />

reduction of juvenile delinquency.<br />

Courir pour la Vie / Morocco. In order<br />

to fulfil its mission of ‘developing girls’<br />

rights in rural Morocco’, the project<br />

seeks to increase the confidence and<br />

independence of girls through sporting<br />

activities and workshops and to promote<br />

a change in socially acceptable roles <strong>for</strong><br />

females in Moroccan society.<br />

Mathare Youth <strong>Sport</strong>s Association<br />

(MYSA) / Nairobi, Kenya. Football<br />

league of over 1 000 teams where<br />

youngsters are encouraged to improve<br />

their health and wellbeing, thus raising<br />

their self-esteem. Was nominated <strong>for</strong> the<br />

Nobel Peace Prize in 2003 and 2004. Social<br />

Issues: Self-esteem; education; health and<br />

environmental awareness.<br />

Right to Play <strong>Sport</strong>Works Project /<br />

Idrimi and Milé refugee camps, Chad.<br />

Provides regular structured sport and play<br />

activities to contribute to the normalisation<br />

process <strong>for</strong> children and youth while they<br />

are living in refugee camps. Social Issues:<br />

Self-esteem; community building; capacity<br />

building and inclusion.<br />

ASIA<br />

Magic Bus / Mumbai, India. Creates<br />

‘classrooms without walls’ offering sports<br />

activities, education, food and healthcare.<br />

Social Issues: Health awareness; crime<br />

prevention; gender equality; counteracting<br />

negative peer pressure; malnutrition.<br />

Operation Breakthrough / Hong Kong.<br />

Operates in partnership with the Hong<br />

Kong Police and the Hong Kong Rugby<br />

Football Union to help fight crime and<br />

juvenile delinquency amongst low-income<br />

and immigrant communities. Social Issues:<br />

Rehabilitation of youth offenders; crime<br />

prevention.<br />

Seenigama <strong>Sport</strong>s Programme / Galle<br />

Sri Lanka. Aims to address the lack<br />

of opportunity in rural areas, increase<br />

inter-village communication and female<br />

participation in community decisions,<br />

while rebuilding an area devastated by<br />

the Tsunami. Social Issues: Community<br />

regeneration; trauma relief; increase<br />

employment opportunities.<br />

Special Olympics Unified <strong>Sport</strong>s<br />

Programme / China. Breaks down social<br />

barriers by bringing together youngsters<br />

with and without mental disabilities to play<br />

sport. Social Issues: Integration; education;<br />

promotion of physical health.<br />

Spirit of Soccer / Cambodia. Through<br />

an innovative method using football<br />

and games, boys and girls learn about<br />

the dangers of mines and unexploded<br />

ordinances as well as their identification.<br />

Social Issues: Mine awareness; self-esteem;<br />

female empowerment.<br />

Sucheta Kriplani Shiksha Niketan<br />

(SKSN) / Rajasthan, India. School<br />

<strong>for</strong> the disabled, including polio victims,<br />

who take part in sport with able-bodied<br />

children, helping to break down community<br />

prejudices. Social Issues: Breaking down<br />

social taboos on disabled individuals;<br />

gender equality; empowerment.<br />

EUROPE<br />

Fight <strong>for</strong> Peace / London, United<br />

Kingdom. Based on Luta pela Paz (Fight<br />

<strong>for</strong> Peace) in Rio de Janeiro, the project<br />

uses boxing to provide alternatives to<br />

crime and violence <strong>for</strong> youth from deprived<br />

estates in East London.<br />

It’s A Goal! / Manchester, United<br />

Kingdom. Combats depression by<br />

encouraging young people to attend<br />

discussions using sport as a metaphor<br />

in a local football club. Social Issues:<br />

Depression; social exclusion; potential<br />

suicide.<br />

Youth <strong>Sport</strong> Foyle / Donegal,<br />

Northern Ireland. Cross-border peace<br />

initiative that brings together communities<br />

in multisport activities to create an<br />

environment in which every young<br />

person can participate irrespective of<br />

race, religion, ability, gender or economic<br />

circumstance. Social Issues: Tolerance;<br />

integration; cultural exchange; peace<br />

building; community regeneration.<br />

MIDDLE EAST<br />

Peres Center <strong>for</strong> Peace / Israel<br />

& Palestine. The Twinned Peace<br />

Basketball programme promotes sports<br />

cooperation between Palestinian and Israeli<br />

communities. Social Issues: Peace-building;<br />

discrimination; stereotyping; negative<br />

perception of ‘the other side’; intergroup<br />

conflict resolution.<br />

OCEANIA<br />

Indigenous <strong>Sport</strong>s Gold Programme<br />

/ Australia. An activities programme<br />

targeting young indigenous people as an<br />

aid to discouraging antisocial and criminal<br />

behaviours as well as developing and<br />

sustaining community cohesiveness.Social<br />

Issues: Inclusion; increasing employment<br />

opportunities; reduction of crime and anti-<br />

social behaviour.<br />

SOUTH AMERICA<br />

IT Crossover Programme / Grenada,<br />

West Indies. Provides basketball and IT<br />

courses to help in the rebuilding of the<br />

community following the devastation of<br />

Hurricane Ivan. Social Issues: Community<br />

and capacity building; reduction of<br />

poverty, delinquency and drug abuse.<br />

Luta Pela Paz (Fight <strong>for</strong> Peace) / Rio<br />

de Janeiro, Brazil. Based in Maré, an area<br />

of Rio de Janeiro plagued by drug gang<br />

wars, the project uses boxing as a tool to<br />

provide alternatives to crime. Social Issues:<br />

Reduce crime, drug trafficking and armed<br />

violence; education; unemployment.<br />

Meninos do Morumbi / Sao Paulo,<br />

Brazil. This project provides an afterschool<br />

learning centre offering music and<br />

sport activities. They believe the social,<br />

cognitive, and competitive characteristics<br />

present in sports have a positive effect on<br />

children, their families and the community.<br />

Social Issues: Reduction of violent conflict,<br />

crime, drug abuse, teenage pregnancy,<br />

gangsterism, family abuse, HIV/AIDS.<br />

<strong>Sport</strong>s in Underdeveloped Areas /<br />

Canelones, Uruguay. The Gonzalo<br />

Rodriguez <strong>Foundation</strong> implements a<br />

project to reduce school absenteeism,<br />

delinquency and drug abuse in<br />

underdeveloped areas. Social Issues:<br />

Integral education; gender equality;<br />

community integration; health awareness.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

PROJECTS<br />

FUNDED BY<br />

NATIONAL<br />

FOUNDATIONS<br />

ARGENTINA<br />

Ciudad Oeste (West City) / Mendoza.<br />

Uses football, netball, hockey and<br />

basketball to address crime, delinquency<br />

and drug abuse and to promote community<br />

regeneration. Social Issues: Reduce<br />

youth delinquency and substance abuse;<br />

self-esteem; education; community<br />

regeneration.<br />

Club Deportivo Barracas / General<br />

Lamadrid, Argentina. This communitybased<br />

initiative in the province of Buenos<br />

Aires uses sports as well a traditional<br />

Argentine dance, the murga, to rein<strong>for</strong>ce<br />

the importance of education, community,<br />

and values.<br />

Unión y Amistad de San Isidro (San<br />

Isidro Development Project) / Buenos<br />

Aires. <strong>Sport</strong>s activity sessions and<br />

educational workshops in an area where<br />

crime, drugs, alcohol, violence and the use<br />

of firearms are prevalent. Social Issues:<br />

Reduce youth delinquency and substance<br />

abuse; self-esteem; education; health<br />

awareness.<br />

(funded by the Global <strong>Foundation</strong>,<br />

managed by the Argentinian <strong>Foundation</strong>)<br />

FRANCE<br />

Bout de Vie / Corsica. While providing<br />

outdoor physical activity, this programme<br />

creates an environment in which the young<br />

handicapped people can integrate, adapt<br />

and overcome their disabilities. Social<br />

Issues: Self-esteem; disability; integration.<br />

Golf Educatif / Paris. This project<br />

adapts the game of golf <strong>for</strong> suburban<br />

living and uses it as a tool to fight social<br />

exclusion and reduce antisocial behaviour<br />

and drug abuse among young people who<br />

live on low-income estates. Social Issues:<br />

Integration; motivation; prevention of drug<br />

abuse; increasing opportunities.<br />

<strong>Sport</strong> dans la Ville / Lyon. Uses sport<br />

as a means to encourage young people to<br />

avoid antisocial behaviour, teaching them<br />

the importance of teamwork, leadership,<br />

social integration and racial tolerance.


Social Issues: Integration of immigrants;<br />

reduction of drug abuse, violence<br />

and unemployment; peaceful conflict<br />

resolution.<br />

GERMANY<br />

KICK Formore / Stuttgart. Uses the<br />

‘Streetfootball <strong>for</strong> Tolerance’ methodology<br />

to promote intercultural learning, tolerance<br />

and conflict resolution. Social Issues:<br />

Conflict resolution; decrease xenophobia;<br />

goal-setting; self-esteem; leadership.<br />

KICK KidSwing / Berlin. An offshoot of<br />

KidSwing, this project provides children,<br />

who are unable to walk, the use of the<br />

‘paragolfer’ device which enables them<br />

to play golf with able-bodied peers from<br />

underprivileged backgrounds. Social<br />

Issues: Self-esteem; education; health;<br />

environmental awareness.<br />

KICK on Ice / Berlin. Clubs throughout<br />

Berlin run late-night sessions to<br />

encourage youngsters off the streets to<br />

play ice hockey and to attend citizenship<br />

workshops. Social Issues: Delinquency;<br />

substance abuse; truancy; integration.<br />

KICK the Ropes / Berlin. Uses a ropebased<br />

obstacle course, which requires<br />

dialogue and teamwork, to promote<br />

social integration. Social Issues: Crime<br />

prevention; reduction of substance<br />

abuse; integration of immigrants; increase<br />

employment opportunities.<br />

KidSwing / Munich. Golf is used as an<br />

alternative physical therapy <strong>for</strong> disabled<br />

children while encouraging personal<br />

motivation and integration. Social<br />

Issues: Integration; self-confidence;<br />

physical therapy.<br />

move&do / Stuttgart. This mobile<br />

project drives to schools with the aim of<br />

fostering social integration amongst pupils<br />

through innovative exercises and games<br />

that require trust, teamwork, and good<br />

communication skills with which to resolve<br />

conflicts .<br />

ITALY<br />

Centro <strong>Sport</strong>ivo Martinitt / Milan.<br />

Aims to combine sport activity and<br />

psychological support to provide a<br />

complete therapy and assist in the social<br />

integration of children from different<br />

cultural and family backgrounds. Social<br />

Issues: Post-traumatic stress; lack of family<br />

support system; self-esteem; teamwork;<br />

compliance to rules and discipline.<br />

Federazione Italiana Wheelchair<br />

Hockey. Gives an opportunity <strong>for</strong><br />

muscular dystrophy sufferers to enjoy<br />

moments of sporting activity from which<br />

they are usually excluded. Social Issues:<br />

Self-esteem; teamwork; integration; goalsetting;<br />

development of role models.<br />

Palla Storta / Naples. A rugby project<br />

based in a juvenile jail in Naples, targeting<br />

youth at risk of getting involved with<br />

organised crime and helping ease the<br />

process or reintegration <strong>for</strong> youth who<br />

have served time in jail.<br />

SOUTH AFRICA<br />

Alexandra Football Academy /<br />

Johannesburg. Aims to assist young<br />

people to make the most of their talent<br />

and to develop their playing skills as well<br />

as teaching them life skills, offer HIV/AIDS<br />

counselling, nutrition and dietary advice.<br />

Social Issues: HIV/AIDS awareness,<br />

substance abuse; nutrition; increase of<br />

future opportunities.<br />

Buffalo City Soccer School / East<br />

London. <strong>Sport</strong> is used as a hook <strong>for</strong><br />

youngsters to attend life-skill sessions<br />

to develop a good understanding of the<br />

negative impact of alcohol and drug abuse,<br />

as well as HIV/AIDS education. Social<br />

Issues: Reduction of violence; prevention<br />

of drug abuse, alcoholism and the spread<br />

of HIV/AIDS.<br />

Fight with Insight / Johannesburg.<br />

A boxing project based in the southern<br />

suburbs of Johannesburg <strong>for</strong> young<br />

offenders who have completed their<br />

diversion programme – an element of<br />

the South African youth-justice system.<br />

Social Issues: Reduction of crime, violence<br />

and aggression; social reintegration;<br />

self-discipline; respect <strong>for</strong> rules; respect<br />

<strong>for</strong> the others; conflict resolution; taking<br />

responsibility.<br />

Free the Youth / Johannesburg.<br />

Modular-based programme combining life<br />

skills and sport to educate and encourage<br />

young people. Social Issues: Sex education;<br />

public speaking; how to handle peer<br />

pressure; healthy living; leadership.<br />

Future Champs / Cape Town. Through<br />

sports, reading clubs, life skills and study<br />

groups, the project enhances opportunities<br />

<strong>for</strong> youngsters, who might otherwise be<br />

drawn into a world of crime and drug<br />

abuse, to realise their full potential.<br />

Helderberg Partnership Project / Cape<br />

Town. Children receive sports coaching<br />

while social workers raise awareness<br />

of juvenile sexual abuse. Social Issues:<br />

Awareness, prevention and treatment of<br />

child abuse as well as substance abuse.<br />

Little Champs / Johannesburg. Teaches<br />

children in disadvantaged communities<br />

(mostly illiterate) basic sporting skills and<br />

improving their learning skills. Social Issues:<br />

Improve learning skills; development of<br />

motor skills; self-esteem; leadership.<br />

PeacePlayers International / KwaZulu<br />

Natal. Breaks down racial barriers, trains<br />

young adults to be mentors and educates<br />

children about Aids and other critical<br />

health issues. Social Issues: HIV/AIDS<br />

awareness; reduction of crime, substance<br />

abuse and school dropout; leadership.<br />

Starfish <strong>Sport</strong> / Johannesburg.<br />

Provides food, security and shelter <strong>for</strong><br />

hundreds of children affected by the<br />

HIV/AIDS pandemic. Social Issues:<br />

Overall development; orphans; HIV/AIDS<br />

education; child abuse prevention.<br />

SPAIN<br />

Proyecto Grumet EXIT - Consorci<br />

EL FAR / Barcelona. Offers young<br />

people the opportunity to enhance their<br />

educational and job prospects through<br />

traditional sailing in Barcelona. Social<br />

Issues: Education; teamwork.<br />

Special Olympics - Spain. Aims to<br />

promote the personal development and<br />

integration of individuals with mental<br />

disabilities through a diverse range of<br />

sporting activities.<br />

SWITZERLAND<br />

BlindSpot. Breaks down barriers between<br />

sight-impaired and sighted young people<br />

through activities such as snowboarding<br />

and rock climbing<br />

buntkicktgut. A public, intercultural<br />

street football league which aims to use<br />

the power of sport to encourage the<br />

integration of young migrants throughout<br />

Switzerland<br />

USA<br />

Camp Interactive / New York and<br />

Miami. Its mission is to raise personal<br />

confidence and teach new skills to<br />

disadvantaged young Americans through a<br />

unique mix of nature and technology.<br />

Social Issues: low self-esteem;<br />

unemployment; citizenship.<br />

Fight Back / New York<br />

Innovative martial arts project in South<br />

Bronx which offers a self-defence<br />

programme to women at risk of abuse<br />

and other vulnerable youth. Social Issues:<br />

Self-esteem; role models; gangsterism;<br />

reduction of violence.<br />

I Challenge Myself / New York.<br />

Provides public high-school students in<br />

high-risk situations with opportunities to<br />

increase self-esteem and health awareness<br />

through athletic accomplishment and<br />

community involvement. Social Issues:<br />

Personal achievement; leadership; selfesteem;<br />

health awareness.<br />

Midnight Basketball League / Virginia.<br />

Tackles drug and crime problems by getting<br />

young people off the street and onto the<br />

basketball court. Social Issues: Reduction<br />

of crime and drug abuse; citizenship;<br />

inclusion.<br />

Total number of projects at the end<br />

of 2007: 51<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

PROJECT<br />

LIST<br />

37


FINANCIAL<br />

REPORT<br />

38<br />

FINANCIAL REPORT 2007<br />

The following two pages are an extract from the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> Report and Financial Statements <strong>for</strong> the<br />

year ended 31 December 2007. These pages are provided <strong>for</strong> in<strong>for</strong>mation purposes only. A full and complete version, including an<br />

audit report, is available on request from our registered office at 15 Hill Street, London, W1J 5QT or on our website,<br />

www.laureus.com or through the Charity Commission.<br />

LAUREUS SPORT FOR GOOD FOUNDATION CONSOLIDATED STATEMENT OF FINANCIAL ACTIVITIES<br />

FOR THE YEAR ENDED 31 DECEMBER 2007<br />

Income and expenditure<br />

Incoming resources from generated funds<br />

Unrestricted Restricted<br />

Funds Funds Total Total<br />

2007 2007 2007 2006<br />

Notes € € € €<br />

Donations 2 2,319,981 490,913 2,810,894 2,223,815<br />

Total incoming resources 2,319.981 490,913 2,810,894 2,223,815<br />

Resources expended<br />

Cost of generating funds<br />

Fundraising Costs 3 119,157 23,940 143,097 121,930<br />

Charitable Activities<br />

Project Grants 4 1,441,293 466,973 1,908,266 1,785,044<br />

Promotion & Awareness 5 211,607 - 211,607 248,528<br />

Governance Costs 6 59,155 - 59,155 45,103<br />

Total resources expended 1,831,212 490,913 2,322,125 2,200,605<br />

-<br />

Net income 488,769 - 488,769 23,210<br />

Fund balances brought <strong>for</strong>ward 23,210 - 23,210 -<br />

Fund balances carried <strong>for</strong>ward<br />

as at 31 December 2007 12 511,979 - 511,979 23,210<br />

The accounts are prepared in Euros as the Trustees consider this to be the functional currency of the <strong>Foundation</strong>.<br />

All of the above results relate to continuing activities. All gains and losses recognised in the year are included above.<br />

The notes on pages 10 to 15 <strong>for</strong>m part of these financial statements.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


LAUREUS SPORT FOR GOOD FOUNDATION<br />

CONSOLIDATED BALANCE SHEET<br />

AT 31 DECEMBER 2007<br />

2007 2006<br />

CURRENT ASSETS Notes € €<br />

Debtors: amounts falling<br />

due within one year 10 47,038 540,150<br />

Cash at bank and in hand 1,586,015 768,677<br />

CURRENT LIABILITIES<br />

1,633,053 1,308,827<br />

Creditors: amounts falling due<br />

within one year 11 (1,121,074) (1,285,617)<br />

Total net assets 511,979 23,210<br />

Represented by:<br />

Unrestricted Funds 12 511,979 23,210<br />

Restricted Funds 12 - -<br />

511,979 23,210<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W<br />

FINANCIAL<br />

REPORT<br />

39


DIRECTORY<br />

40<br />

DIRECTORY<br />

Members<br />

Dr Olaf Göttgens (Daimler)<br />

Alan Grieve (Richemont)<br />

Trustees<br />

Edwin Moses (Chairman)<br />

Boris Becker<br />

Dame Tanni Grey-Thompson<br />

(Nov 2007)<br />

Dr Olaf Göttgens (Nov 2007)<br />

Guy Sanan<br />

Director<br />

Ned Wills<br />

Tel: +44 (0)20 7514 2852<br />

Mobile: +44 782 510 7027<br />

email: ned.wills@laureus.com<br />

Company Secretary<br />

Nicholas Garside<br />

Tel: +44 (0)20 7514 2898<br />

Fax: +44 (0)20 7514 2846<br />

email: nick.garside@laureus.com<br />

Argentina<br />

Fundación <strong>Laureus</strong> Argentina<br />

Contact: Ana Lia Santarelli<br />

Telephone: (54) 11 4747 6062<br />

Mobile: (54) 9 11 4403 6977<br />

email: asantarelli@<br />

fundacionlaureus.org.ar<br />

Address: Martín y Omar 230<br />

Piso 3ro Dpto A<br />

B1642CKD San Isidro<br />

Buenos Aires<br />

Argentina<br />

France<br />

<strong>Laureus</strong> Association France<br />

Contact: Laurent Gutsmuth<br />

Telephone: (33) 15 818 1681<br />

Mobile: (33) 60 837 2858<br />

email: laurent.gutsmuth@laureus.fr<br />

Address: 10 Cite de Retiro<br />

75008 Paris<br />

France<br />

Germany<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong> Germany<br />

Contact: Stefanie Moellenkamp<br />

Telephone: (49) 711 179 2370<br />

Mobile: (49) 160 863 1703<br />

email: stefanie.moellenkamp@<br />

daimler.com<br />

Address: Daimler<br />

HPC 000-0922, BC/MB<br />

70546 Stuttgart<br />

Germany<br />

Italy<br />

Fondazione <strong>Laureus</strong> Italia<br />

Contact: Marco Pipparelli<br />

Telephone: (39) 02 3657 7084<br />

email: marco.pipparelli@<br />

fondazionelaureus.it<br />

Address: Via Piermarini 4<br />

20145 Milano<br />

Italy<br />

Spain<br />

Fundación <strong>Laureus</strong> España<br />

Contact: Juan Pablo Opazo<br />

Telephone: (34) 91 343 0218<br />

Mobile: (34) 67 752 6419<br />

email: pablo.opazo@laureus.org<br />

Address: Macarena 35<br />

28016 Madrid<br />

Spain<br />

South Africa<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong><br />

Trust South Africa<br />

Contact: Prudence Fester<br />

Telephone: (27) 21 659 5610<br />

Mobile: (27) 83 254 5642<br />

email: pfester@ssisa.com<br />

Address: c/o <strong>Sport</strong>s Science<br />

Institute of South Africa<br />

Boundary Road, 3rd Floor<br />

Newlands 7700<br />

South Africa<br />

USA<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong><br />

<strong>Foundation</strong> USA<br />

Contact: John Miottel<br />

Telephone: (1) 212 303 5000<br />

Mobile: (1) 510 336 1346<br />

email: john.miottel@laureus.com<br />

Address: 645 Fifth Avenue,<br />

5th Floor, New York<br />

NY 10022<br />

USA<br />

Switzerland<br />

<strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong><br />

Switzerland<br />

Contact: Eveline Fasser Testa<br />

Telephone: (41) 52 635 6565<br />

Mobile: (41) 52 635 6254<br />

email: eveline.fasser@iwc.com<br />

Address: c/o IWC Schaffhausen,<br />

Baumgartenstrasse 15<br />

CH - 8200 Schaffhausen<br />

Switzerland<br />

For donations, cheques can be made out to the <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong> and posted to:<br />

15 Hill Street, London W1J 5QT, United Kingdom. Please contact the Company Secretary <strong>for</strong> any additional in<strong>for</strong>mation.<br />

L A U R E U S S P O R T F O R G O O D F O U N D A T I O N A N N U A L R E V I E W


LAUREUS WORLD SPORTS ACADEMY MEMBERS<br />

Giacomo Agostini Motorcycling Italy<br />

Marcus Allen American Football United States<br />

Severiano Ballesteros Golf Spain<br />

Franz Beckenbauer Football Germany<br />

Boris Becker Tennis Germany<br />

Peter Blake (in fond memory) Sailing New Zealand<br />

Ian Botham Cricket United Kingdom<br />

Sergey Bubka Athletics Ukraine<br />

Bobby Charlton Football United Kingdom<br />

Sebastian Coe Athletics United Kingdom<br />

Nadia Comaneci Gymnastics Romania/United States<br />

Yaping Deng Table tennis China<br />

Marcel Desailly Football France<br />

Kapil Dev Cricket India<br />

David Douillet Judo France<br />

Emerson Fittipaldi Motor Racing Brazil<br />

Sean Fitzpatrick Rugby New Zealand<br />

Dawn Fraser Swimming Australia<br />

Tanni Grey-Thompson Wheelchair Athletics United Kingdom<br />

Marvin Hagler Boxing United States<br />

Tony Hawk Alternative <strong>Sport</strong>s United States<br />

Mike Horn Alternative <strong>Sport</strong>s South Africa<br />

Miguel Indurain Cycling Spain<br />

Michael Johnson Athletics United States<br />

Kip Keino Athletics Kenya<br />

Franz Klammer Skiing Austria<br />

Dan Marino American Football United States<br />

John McEnroe Tennis United States<br />

Edwin Moses Athletics United States<br />

Nawal El Moutawakel Athletics Morocco<br />

Robby Naish Alternative <strong>Sport</strong>s United States/Hawaii<br />

Ilie Nastase Tennis Romania<br />

Martina Navratilova Tennis United States<br />

Jack Nicklaus Golf United States<br />

Gary Player Golf South Africa<br />

Morné du Plessis Rugby South Africa<br />

Hugo Porta Rugby Argentina<br />

Vivian Richards Cricket Antigua<br />

Monica Seles Tennis United States<br />

Bill Shoemaker (in fond memory) Horseracing United States<br />

Mark Spitz Swimming United States<br />

Daley Thompson Athletics United Kingdom<br />

Alberto Tomba Skiing Italy<br />

Steve Waugh Cricket Australia<br />

Katarina Witt Figure Skating Germany


LAUREUS SPORT FOR GOOD FOUNDATION<br />

460 Fulham Road, London SW6 1BZ United Kingdom<br />

Tel: +44 (0)20 7629 2869 Fax: +44 (0)20 7514 2846 www.laureus.com<br />

A global initiative of and<br />

Registered Office: <strong>Laureus</strong> <strong>Sport</strong> <strong>for</strong> <strong>Good</strong> <strong>Foundation</strong>, 15 Hill Street, London W1J 5QT United Kingdom<br />

Registered in England and Wales No. 05083331. Registered Charity No. 1111364

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