15.11.2012 Aufrufe

Ihr persönliches Exemplar - Your personal copy ... - Grand Hotel Wien

Ihr persönliches Exemplar - Your personal copy ... - Grand Hotel Wien

Ihr persönliches Exemplar - Your personal copy ... - Grand Hotel Wien

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‘at eight’ Dresses Up for<br />

the Evening<br />

The latest idea for ‘at eight’ restaurant is simple, but effective.<br />

Just like people like to dress up for the evening, ‘at eight’<br />

changes its look and ambience for the ‘soiree’. From 6 pm,<br />

at eight will greet its dinner guests in a changed and super<br />

chic style.<br />

Our Assistant General Manager Carl-Peter Echtermeijer<br />

explains: “Every afternoon from 3 to 6 p.m., ‘at eight’ will dress<br />

up for its evening guests. We’re creating an atmosphere for<br />

dinner that is different and more intimate than the ambience<br />

at breakfast and lunch needs to be.”<br />

The Viennese event expert Jürgen Hirzberger came up with<br />

the idea and concept for the new design and is responsible for<br />

its implementation as well. “We’re dressing up for the evening<br />

because we want to offer more to our guests. More surprise.<br />

More style. More sex appeal. Before and after 6 p.m.,” says the<br />

creative thinker and head of the successful Viennese event<br />

agency Hirzberger.<br />

Scene change: “Dressing up for the evening”<br />

The scene change is relatively quick, but not without<br />

excitement. At 3 p.m. in the afternoon, the blinds are drawn<br />

at the restaurant so that at eight can get ready for the night.<br />

It’s a scintillating sensation. “There’s a little peephole so<br />

passersby can watch how the restaurant’s casual daytime<br />

dress is transformed into a seductive evening look,” says<br />

Jürgen Hirzberger. “The keyhole effect makes people curious<br />

and it’s incredibly sexy.”<br />

Mirrors appear, lamps are decorated, candles emerge and<br />

are lit, and curtains create a romantic mood, an ambience<br />

that harmonizes perfectly with the evening feeling.<br />

The whole color palette changes as well. The fresh linden<br />

green that is so befitting for breakfast and lunch guests makes<br />

way for far more dramatic red and violet in the evening. The<br />

secret behind the wow effect: colorful, tailored covers are<br />

slipped over the chairs, instantly giving the room a different<br />

appearance. The window seats get a nightly makeover as<br />

well. Seat cushions made of crocodile print imitation leather<br />

and nicely draped fabric rolls and pillows invite guests to relax<br />

and chill with a glass of wine.<br />

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