Bader & TeamAs Europe moves closer together, its dynamic strength lies in its arts and culture.Bader & Team set themselves the goal of becoming Europe’s leading marketing andcommunications agency when it comes to using the arts to move the people of Europe.Their business strategy w<strong>as</strong> systematically tailored with this objective in mind. For this re<strong>as</strong>on,Bader & Team focus lies on clients in the fields of the arts and architecture, the media, andtourism and transport.They and our clients share a common philosophy: We work with visions, which deal withmental and physical mobility on a Europe-wide scale.To make these visions reality, Bader & Team have formed a team of employees, which h<strong>as</strong>impressive success stories to its credit. For example, their team handled marketing andcommunications for the cultural <strong>project</strong> “Graz 2003 – Cultural Capital of Europe”.This <strong>project</strong> earned us the Globe Award for the best marketing for a tourism <strong>project</strong> worldwide.The award confirms us in our strategy of constantly improving our core competence in thissegment of the market.They have been gathering experience for over ten years. During this period, Bader & Teamdeveloped a dense network of partners and personal contacts to highly qualified mediaprofessionals in all European markets.www.baderundteam.at15
IMZThe IMZ is the global <strong>as</strong>sociation for all those involved in any <strong>as</strong>pect of audio- visual music anddance. Its 170+ members include broadc<strong>as</strong>ters; performing arts companies and venues;program producers and distributors; record and DVD labels; cinema and new media specialists:all the participants in the creation and dissemination of music in the media. The largestare international brands like the BBC, Metropolitan Opera New York, and Universal Music;the smallest are individual composers, choreographers, musicians or directors.Since it w<strong>as</strong> founded in 1961 under the aegis of UNESCO the IMZ h<strong>as</strong> dedicated itself to theworldwide development and promotion through audio- visual media of all forms of cl<strong>as</strong>sical,jazz, world and contemporary music, <strong>as</strong> well <strong>as</strong> cl<strong>as</strong>sical and con-temporary dance.It’s the one-stop shop for anyone in any position in the value chain from music and dancecreation to the buying public.For an opera house it provides an instant media policy along with every element neededto carry it out.For a broadc<strong>as</strong>ter, it’s every stage of the supply chain.For producers and distributors, it’s their entire global market.For everyone, it’s a valuable network, a forum for discussion, a showc<strong>as</strong>e for productions,a lobbying group, a datab<strong>as</strong>e, and an information exchange.In order to fulfill its mission to promote music trough the audio-visual media – IMZ organizesopen-air music film festivals in popular down town are<strong>as</strong> in cities like Vienna, New York,Moscow, etc. The summer film festival in Vienna – screened since 2000 attracts 650.000 visitorsevery year.Due to its managing director Dr. Franz Patay the range of experience is even broader,<strong>as</strong> Dr Patay h<strong>as</strong> been in charge <strong>as</strong> managing director for Mozart Year 2006, approx. 30 Mio Euro<strong>project</strong>, Haydn Year 2009, etc.www.imz.atThe IMZ will be the connection to the EBU and the international TV and media community!16