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JULY 17, 2012 U.S. PATENT AND TRADEMARK OFFICE TM 301
NOLOGY SOLUTIONS FOR THE PURPOSE OF PRO-
DUCT AND DOCUMENT AUTHENTICATION AND
TRACKING, AND BRAND MONITORING AND PRO-
TECTION, TO PROTECT AGAINST COUNTERFEITING,
TAMPERING, AND DIVERSION, AND TO ENSURE THE
INTEGRITY OF GENUINE PRODUCTS AND DOCU-
MENTS; DEVELOPING AND MANAGING APPLICA-
TION SOFTWARE FOR DELIVERY OF MULTI-MEDIA
CONTENT FOR USE ON WIRELESS MOBILE DEVICES;
DEVELOPING AND MANAGING APPLICATION SOFT-
WARE AND DATABASES FOR DELIVERY OF MULTI-
MEDIA CONTENT PROVIDED BY MUSEUMS AND
OTHER TOUR VENUES FOR USE ON MULTIPLE
TYPES OF WIRELESS MOBILE DEVICES; DEVELOP-
MENT AND IMPLEMENTATION OF SOFTWARE,
HARDWARE AND TECHNOLOGY SOLUTIONS FOR
THE PURPOSE OF PRODUCTIZATION OF ELECTRO-
NIC COMPONENTS AND ELECTRONIC SYSTEMS; DE-
VELOPMENT AND IMPLEMENTATION OF SOFTWARE,
HARDWARE AND TECHNOLOGY SOLUTIONS FOR
THE PURPOSE OF TESTING OF ELECTRONIC COMPO-
NENTS AND ELECTRONIC SYSTEMS; DEVELOPMENT
OF COMPUTER PROGRAMS RECORDED ON DATA
MEDIA (SOFTWARE) DESIGNED FOR USE IN CON-
STRUCTION AND AUTOMATED MANUFACTURING
(CAD/CAM); INSERTING SOFTWARE PROTECTION
PROGRAMS AND SECURITY PROGRAMS ONTO MAG-
NETIC MEDIA; PROVIDING AN INTERNET WEBSITE
PORTAL IN THE FIELDS OF TECHNOLOGY AND
SOFTWARE DEVELOPMENT; PROVIDING COMPUTER
PROGRAMMING SERVICES TO CUSTOMERS THAT
ENABLES THEM TO PROVIDE VIDEO AND AUDIO
CONTENT ON THEIR WEB SITES; PROVIDING INFOR-
MATION IN THE FIELDS OF TECHNOLOGY AND
SOFTWARE DEVELOPMENT VIA AN ON-LINE WEB-
SITE; RECORDING DATA FOR OTHERS ON OPTICAL,
DIGITAL AND MAGNETIC MEDIA FOR ELECTRONIC
STORAGE; TECHNOLOGY SPECIFICATION, NAMELY,
ANALYZING TECHNOLOGY REQUIREMENTS AND
DEVELOPING RECOMMENDATIONS FOR THE COM-
PUTER SOFTWARE AND SYSTEMS AND OTHER
TECHNOLOGY NEEDED TO MEET THOSE REQUIRE-
MENTS, IN THE FIELDS OF WEB AND MOBILE
APPLICATIONS, SOCIAL MEDIA, SOCIAL NETWORK-
ING, ONLINE AND MOBILE GAMES, AND MARKET-
ING AND ADVERTISING (U.S. CLS. 100 AND 101).
CLASS 45—PERSONAL AND LEGAL SER-
VICES
FOR ONLINE SOCIAL NETWORKING SERVICES (U.S.
CLS. 100 AND 101).
JACLYN KIDWELL WALKER, EXAMINING ATTORNEY
SN 85-530,111. WITHINTERNET, INC., CAMBRIDGE, MA.
FILED 1-31-2012.
THE MARK CONSISTS OF STANDARD CHARACTERS
WITHOUT CLAIM TO ANY PARTICULAR FONT, STYLE,
SIZE, OR COLOR.
CLASS 9—ELECTRICAL AND SCIENTIFIC
APPARATUS
FOR COMPUTER APPLICATION SOFTWARE FOR
MODIFYING AND CUSTOMIZING PRE-EXISTING
COMPUTER SOFTWARE AND INTERNET CONTENT;
COMPUTER APPLICATION SOFTWARE FOR USE IN
DEVELOPING AND EXECUTING OTHER COMPUTER
PROGRAMS ON COMPUTERS, COMPUTER NET-
WORKS, AND GLOBAL COMMUNICATIONS NET-
WORKS, AND INSTRUCTION MANUALS SOLD
THEREWITH; COMPUTER APPLICATION SOFTWARE
COMPUTER PROGRAMS FOR USE IN NAVIGATING,
BROWSING, TRANSFERRING INFORMATION, AND
DISTRIBUTING AND VIEWING OTHER COMPUTER
PROGRAMS ON COMPUTERS, COMPUTER NET-
WORKS AND GLOBAL COMMUNICATIONS NET-
WORKS, AND INSTRUCTION MANUALS SOLD
THEREWITH; DOWNLOADABLE SOFTWARE APPLICA-
TIONS FOR MODIFYING AND CUSTOMIZING PRE-
EXISTING COMPUTER SOFTWARE AND INTERNET
CONTENT; DOWNLOADABLE SOFTWARE APPLICA-
TIONS FOR USE IN DEVELOPING AND EXECUTING
OTHER COMPUTER PROGRAMS ON COMPUTERS,
COMPUTER NETWORKS, AND GLOBAL COMMUNI-
CATIONS NETWORKS, AND INSTRUCTION MANUALS
SOLD THEREWITH; DOWNLOADABLE SOFTWARE
APPLICATIONS COMPUTER PROGRAMS FOR USE IN
NAVIGATING, BROWSING, TRANSFERRING INFOR-
MATION, AND DISTRIBUTING AND VIEWING OTHER
COMPUTER PROGRAMS ON COMPUTERS, COMPU-
TER NETWORKS AND GLOBAL COMMUNICATIONS
NETWORKS, AND INSTRUCTION MANUALS SOLD
THEREWITH; COMPUTER GAME SOFTWARE DOWN-
LOADABLE FROM A GLOBAL COMPUTER NETWORK;
COMPUTER PROGRAMS, NAMELY, UTILITY PRO-
GRAMS, LANGUAGE PROCESSORS AND INTER-
PRETERS; COMPUTER OPERATING SYSTEMS;
COMPUTER PROGRAMS RECORDED ON DATA MED-
IA (SOFTWARE) DESIGNED FOR USE IN CONSTRUC-
TION AND AUTOMATED MANUFACTURING (CAD/
CAM); COMPUTER SOFTWARE AND COMPUTER
HARDWARE FOR USE IN LANGUAGE LOCALIZA-
TION, BY MEANS OF LANGUAGE TRANSLATION,
SUBTITLING, DUBBING, CLOSED CAPTIONING AND
TELETEXT FOR FEATURE FILMS, TELEVISION PRO-
GRAMS, VIDEOS AND DIGITAL MEDIA IN GENERAL;
COMPUTER SOFTWARE FOR MANIPULATING DIGI-
TAL AUDIO INFORMATION FOR USE IN AUDIO
MEDIA APPLICATIONS; DIGITAL TRADING CARDS
IN THE NATURE OF MULTIMEDIA SOFTWARE RE-
CORDED ON MAGNETIC MEDIA; ELECTRONIC SOFT-
WARE UPDATES, NAMELY, DOWNLOADABLE
COMPUTER SOFTWARE AND ASSOCIATED DATA
FILES FOR UPDATING COMPUTER SOFTWARE, PRO-
VIDED VIA COMPUTER AND COMMUNICATION NET-
WORKS (U.S. CLS. 21, 23, 26, 36 AND 38).
CLASS 35—ADVERTISING AND BUSINESS
FOR PROVIDING ONLINE BANNER ADS; PROVID-
ING ADVERTISEMENTS WITHIN COMPUTER GAMES;
PROVIDING ADVERTISEMENTS WITHIN COMPUTER
SOFTWARE; PROVIDING MARKETING SERVICES VIA
A NETWORK OF AFFILIATES; ADVERTISING AND
MARKETING SERVICES PROVIDED BY MEANS OF
INDIRECT METHODS OF MARKETING COMMUNICA-
TIONS, NAMELY, SOCIAL MEDIA, SEARCH ENGINE
MARKETING, INQUIRY MARKETING, INTERNET
MARKETING, MOBILE MARKETING, BLOGGING
AND OTHER FORMS OF PASSIVE, SHARABLE OR
VIRAL COMMUNICATIONS CHANNELS; ONLINE
MEDIA MONITORING SERVICES USING COMPUTER
SOFTWARE TO AUTOMATICALLY MONITOR INTER-
NET WEBSITES AND ONLINE PUBLICATIONS FOR
CUSTOMER-SPECIFIED TOPICS AND TO CAPTURE
RELEVANT CONTENT ON THOSE TOPICS, AND PRO-
VIDING DOCUMENTATION AND ANALYSIS OF THAT
ONLINE CONTENT TO OTHERS FOR BUSINESS PUR-