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Ermenegildo Zegna Dresses Oscar Nominees and Celebrity Guests

Ermenegildo Zegna Dresses Oscar Nominees and Celebrity Guests

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FOR FOR IMMEDIATE IMMEDIATE RELEASE:<br />

RELEASE:<br />

Ermen <strong>Ermenegildo</strong> Ermen egildo <strong>Zegna</strong> <strong>Zegna</strong> <strong>Dresses</strong> <strong>Dresses</strong> <strong>Oscar</strong> <strong>Oscar</strong> <strong>Nominees</strong> <strong>Nominees</strong> <strong>and</strong> <strong>and</strong> <strong>Celebrity</strong> <strong>Celebrity</strong> <strong>Guests</strong><br />

<strong>Guests</strong><br />

in in in Eco Eco-Friendly Eco<br />

Friendly Suiting<br />

Suiting<br />

A Private Dinner with Vanity Fair Celebrating Oxfam America Hosted by Colin<br />

<strong>and</strong> Livia Firth with Anna <strong>Zegna</strong><br />

(Los (Los Angeles, Angeles, CA CA – February 2012) 2012) – On February 22, 2012 Vanity Fair <strong>and</strong> <strong>Ermenegildo</strong><br />

<strong>Zegna</strong>, along with Colin <strong>and</strong> Livia Firth <strong>and</strong> Anna <strong>Zegna</strong>, hosted an intimate dinner at<br />

Chateau Marmont to benefit Oxfam America, the international relief <strong>and</strong> development<br />

organization that creates lasting solutions to poverty, hunger, <strong>and</strong> injustice. Over the<br />

last ten years, Colin Firth has worked hard, both in public <strong>and</strong> behind the scenes, to<br />

become an extremely knowledgeable <strong>and</strong> highly respected campaigner for Oxfam.<br />

Adding a special element to the evening, <strong>Ermenegildo</strong> <strong>Zegna</strong> dressed key guests in<br />

eco-friendly fashions as part of Livia Firth’s ‘The Green Carpet Challenge.’ For the third<br />

year in a row, Livia Firth is spearheading the project which asks top designers to use<br />

eco-friendly fabrics when designing gowns <strong>and</strong> suits for celebrities to wear during<br />

awards season. The goal of the project is to show design <strong>and</strong> creativity doesn’t have to<br />

be compromised while working with environmentally friendly materials.<br />

Colin Colin Firth Firth chose to wear a charcoal grey, two-button, peak lapel suit with a white<br />

French cuff dress shirt all by <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong>.<br />

<strong>Zegna</strong>


Kenneth Kenneth Branagh Branagh chose to wear a navy, two-button, three-piece, notch lapel suit with a<br />

blue dress shirt <strong>and</strong> knit tie all by <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong>. <strong>Zegna</strong><br />

Dem Demián Dem Dem ián Bichir chose to wear a blue tonal stripe, two-button, peak lapel suit with a<br />

white French cuff dress shirt all by <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong>.<br />

<strong>Zegna</strong>


John John John Kras Krasinski Kras nski chose to wear a grey, two-button, notch lapel suit, , , with a white dress<br />

shirt <strong>and</strong> navy silk tie all by <strong>Ermenegildo</strong> <strong>Zegna</strong>.<br />

Danny Danny Huston selected a charcoal grey, two-button, peak lapel suit with a white <strong>and</strong><br />

blue dress shirt all by <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong>.<br />

<strong>Zegna</strong>


Djimon Djimon Djimon Ho Hounsou Ho Ho nsou chose to wear a grey, two-button, two button, notch lapel suit with a blue plaid<br />

dress shirt <strong>and</strong> knit tie all by <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong>.<br />

<strong>Zegna</strong>.<br />

About About About About <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong> <strong>Zegna</strong> <strong>Zegna</strong><br />

The <strong>Ermenegildo</strong> <strong>Zegna</strong> Group Group Group is is is a a a leading leading leading luxury luxury luxury menswear menswear menswear br<strong>and</strong> br<strong>and</strong> br<strong>and</strong> <strong>and</strong> <strong>and</strong> <strong>and</strong> one one one of of of the the the most most most<br />

renowned renowned businesses businesses in in Italy. Italy. Founded Founded in in 1910 1910 in in Trivero, Trivero, in in the the Biella Biella Alps, Alps, by by the the young young<br />

entrepreneur entrepreneur entrepreneur <strong>Ermenegildo</strong>, <strong>Ermenegildo</strong>, <strong>Ermenegildo</strong>, whose whose whose vision vision vision was was was to to to ethically ethically ethically create create create the the the world’s world’s world’s finest finest finest textiles textiles textiles<br />

through innovation vation vation <strong>and</strong> <strong>and</strong> <strong>and</strong> sourcing sourcing sourcing the the the noblest noblest noblest fibers fibers fibers directly directly directly from from from their their their markets markets markets of of of origin, origin, origin, the the the<br />

company company company is is is managed managed managed today today today by by by the the the fourth fourth fourth generation generation generation of of of the the the <strong>Zegna</strong> <strong>Zegna</strong> <strong>Zegna</strong> family. family. family. Since Since Since the the the late late late 1980s, 1980s, 1980s,<br />

the the the company company company has has has implemented implemented implemented a a a comprehensive comprehensive comprehensive strategy strategy strategy of of of verticalization, verticalization, verticalization, creating creating creating a global<br />

luxury luxury luxury br<strong>and</strong> br<strong>and</strong> br<strong>and</strong> which which which now now now ranges ranges ranges from from from fabric fabric fabric to to to clothing clothing clothing to to to accessories, accessories, accessories, is is is focused focused focused on on on retailing, retailing, retailing,<br />

pioneering pioneering pioneering early early early entry entry entry in in in emerging emerging emerging luxury luxury luxury markets, markets, markets, BRIC BRIC BRIC <strong>and</strong> <strong>and</strong> <strong>and</strong> Asia Asia Asia in in in particular, particular, particular, <strong>and</strong> <strong>and</strong> <strong>and</strong> was was was the the the first first first<br />

luxury luxury br<strong>and</strong> br<strong>and</strong> to to open open a a monobr<strong>and</strong> monobr<strong>and</strong> store store in in China China in in 19 1991. <strong>Ermenegildo</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong> <strong>Zegna</strong> celebrated celebrated 100 100<br />

years years years of of of excellence excellence excellence in in in 2010. 2010. 2010. Today Today Today there there there are are are over over over 560 560 560 <strong>Zegna</strong> <strong>Zegna</strong> <strong>Zegna</strong> stores stores stores (330 (330 (330 company-owned) company company in 87<br />

countries countries around around the the world. world. The The total total Group Group revenues revenues in in 2010 2010 reached reached € € 963 963 million.<br />

million.<br />

www.zegna.com


ABOUT ABOUT ABOUT ABOUT OXFAM OXFAM OXFAM OXFAM AMERICA AMERICA AMERICA AMERICA<br />

Oxfam America is an international relief <strong>and</strong> development organization that creates lasting<br />

solutions to poverty, hunger, <strong>and</strong> injustice. Together with individuals <strong>and</strong> local groups in more<br />

than 90 countries, Oxfam saves lives, helps people overcome poverty, <strong>and</strong> fights for social<br />

justice. To join our efforts or learn more, go to<br />

www.oxfamamerica.org.<br />

ABOUT ABOUT ABOUT ABOUT THE THE THE THE GREEN GREEN GREEN GREEN CARPET CARPET CARPET CARPET CHALLENGE<br />

CHALLENGE<br />

CHALLENGE<br />

CHALLENGE<br />

The Green Carpet Challenge is a dynamic project founded by Livia Firth <strong>and</strong> British journalist<br />

Lucy Siegle <strong>and</strong> pairs glamour <strong>and</strong> ethics to raise the profile of sustainable style at the world’s<br />

most high profile red carpet events. In December 2009 when Livia’s husb<strong>and</strong> Colin Firth received<br />

a Golden Globe nomination for Tom Ford’s A Single Man, Livia Firth elected to attend all red<br />

carpet events, including the <strong>Oscar</strong>s, dressed solely in sustainable fashion. Her aim has been to<br />

raise the profile of ecological <strong>and</strong> social justice in the fashion industry. In January 2012 Livia<br />

Firth announced that the Green Carpet Challenge (GCC) 2012 will feature the world’s leading<br />

fashion designers. The extraordinary roll call of design luminaries participating includes Giorgio<br />

Armani, Chanel, Alberta Ferretti, Tom Ford, Gucci, Yves Saint Laurent, Stella McCartney,<br />

Lanvin, Paul Smith, Valentino, Roger Vivier <strong>and</strong> <strong>Ermenegildo</strong> <strong>Zegna</strong>.<br />

Per Per ulteriori ulteriori informazioni:<br />

informazioni:<br />

Luisella Giraudo<br />

<strong>Ermenegildo</strong> <strong>Zegna</strong> – Responsabile Ufficio Stampa Italia<br />

Tel: (+39) 0242209.405 Email: luisella.giraudo@zegna.com

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