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Tire Dealers Association of Canada Convention - Autosphere

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InDUStRy<br />

NeWS<br />

Playground Falls Cushioned<br />

by Recycled tires<br />

B.C. Educators from East Kootenay School District<br />

No. 5 unveiled an innovative approach to physical<br />

education with the <strong>of</strong>ficial opening <strong>of</strong> three unusual<br />

playgrounds at elementary schools in the communities<br />

<strong>of</strong> Fernie, Sparwood, and Elkford. Each <strong>of</strong> the<br />

play areas features a five-inch thick “pour in place”<br />

rubber surface made from B.C. scrap tires that cushions<br />

falls, creates fun, and makes the playground<br />

accessible to people <strong>of</strong> all ages and levels <strong>of</strong> ability.<br />

Unlike traditional playground surfaces <strong>of</strong> pea gravel<br />

or wood chips, the solid crumb-rubber surface is<br />

completely wheelchair and walker accessible.<br />

“When you set foot on one <strong>of</strong> these surfaces, it feels<br />

as if you are standing on a firm mattress,” says Frank<br />

Lento, the retired educator who facilitated the design<br />

and development <strong>of</strong> the three playgrounds. “The<br />

children find the cushioning effect so much fun they<br />

flock to the playground at every opportunity. These<br />

facilities will advance the quality <strong>of</strong> our physical education<br />

program and assist us in achieving the goal <strong>of</strong> 30<br />

minutes <strong>of</strong> exercise for each pupil each day.”<br />

The recycled tire granule surface was chosen because<br />

it provides superior safety and accessibility.<br />

“Also, pupils confined to wheelchairs or who use<br />

crutches now have complete access, which means<br />

they can participate fully in play and experience the<br />

joy <strong>of</strong> physical activity and exercise.”<br />

The surface is also very durable—it’s highly resistant<br />

to cold and heat and has a longer life span than<br />

gravel or mulch. The surface is also easier to clean<br />

and maintain.<br />

Those interested in learning more about recycled<br />

tire products and <strong>Tire</strong> Stewardship B.C. can do so by<br />

visiting www.tirestewardshipbc.ca.<br />

Heart-in-One Video!<br />

As part <strong>of</strong> UNIPNEU dealers’ 2008 fall meeting,<br />

held at Mont-Tremblant’s Le Diable golf course,<br />

golfers raised $8770 to be donated to four charities:<br />

The Heart and Stroke Foundation <strong>of</strong> Quebec,<br />

MIRA, The Canadian Cancer Society, and The<br />

Quebec Breakfast Club.<br />

Participating golfers were also in for a surprise—when<br />

you visit http://deficoupdecoeur.<br />

unipneu.com/foursome25/index.html, specially<br />

created by UNIPNEU, you can watch quite a<br />

video-clip…<br />

Filmed on location, the clip itself is well worth an<br />

evening at a movie theatre. So why not take the<br />

opportunity, while you’re on the site, to make a<br />

online donation equal to the value <strong>of</strong> such an evening<br />

for the benefit <strong>of</strong> one <strong>of</strong> the four organizations<br />

whose links appear? That will allow you to multiply<br />

the amounts received while being entertained.<br />

The Heart-in-One Challenge is a Pneus Unimax<br />

initiative made possible by Continental, Goodyear,<br />

Pirelli, Toyo, and Yokohama.<br />

JK and tornel tires<br />

Coming to <strong>Canada</strong><br />

According to <strong>Tire</strong> Business, India’s JK Tyre &<br />

Industries, the new owner <strong>of</strong> Mexico’s Compania<br />

Hulera Tornel S.A. de C.V., is looking into selling<br />

its JK and Tornel brands <strong>of</strong> tires in <strong>Canada</strong><br />

starting in 2009. JK Tyre is the world’s 23rd<br />

largest tire maker. According to the American<br />

publication, the tire maker has not yet named<br />

any possible distributors or discussed any marketing<br />

plans.<br />

Our strength … exclusive and private brands<br />

Our commitment … quick and no-hassle service!<br />

More than 200,000 sq. ft. <strong>of</strong> warehouse space...<br />

in Montréal, Sherbrooke, Moncton, St. John’s, and Toronto<br />

• Passenger/Light Truck, TBR, Off-road and Industrial<br />

• Free transactional site<br />

• Territories available (contact Denis Monette, 514-457-0155 or dmonette@cdatire.com)<br />

21500 Transcanadienne I Baie D’Urfé, QC H9X 4B7 I 1-800-364-9466<br />

www.cdatire.com<br />

BFGoodrich Chooses Quinn<br />

Lakes trail as a 2008<br />

Outstanding trail<br />

In late August, BFGoodrich presented an award<br />

and a grant to the Ottawa Valley Off Roaders<br />

for its Quinn Lakes Trail close to Ottawa. The<br />

grant is to be used to preserve the trail system<br />

that is located between Calabogie and Ompah.<br />

BFGoodrich, working in conjunction with Tread Lightly!<br />

and United Four Wheel Drive <strong>Association</strong>s<br />

(UFWDA), chose the Quinn Lakes Trail because<br />

it provides driving opportunities for many skills<br />

on varied terrain—rock, mud, dirt, and hills. To<br />

learn more about this trail and others rewarded<br />

by BFG, visit www.bfgoodrichtires.com/outstandingtrails.<br />

Ottawa Valley Off Roaders was awarded a grant to<br />

preserve its Quinn Lake Trail.

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