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The Scientific Basis of Tobacco Product Regulation - World Health ...

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deliberations <strong>of</strong> the TobReg and additional invited experts who met in July<br />

2007 (http://www.who.int/tobacco/global_interaction/tobreg/en/).<br />

1.3 Types <strong>of</strong> smokeless tobacco product<br />

<strong>Product</strong>s referred to as ‘smokeless tobacco’ differ widely in form, content<br />

and manufacture, with substantial regional and national variation. For example,<br />

in India, products are made and marketed by large national and multinational<br />

companies as well as by street vendors and small unregistered family<br />

businesses. In contrast, the Swedish smokeless tobacco market is dominated<br />

by the multinational Swedish Match company and a small number <strong>of</strong> national<br />

companies.<br />

<strong>The</strong> report <strong>of</strong> the <strong>Scientific</strong> Committee on Emerging and Newly Identified<br />

<strong>Health</strong> Risks (European Commission, 2008) provides a comprehensive<br />

overview <strong>of</strong> product types, which is summarized briefly in Table 1.1. <strong>The</strong><br />

original table contains additional information on product contents and use<br />

and the brand names <strong>of</strong> commonly marketed products. <strong>The</strong> reasons and patterns<br />

<strong>of</strong> use vary, some products being taken mainly after meals, some being<br />

used at least partly to clean the teeth, some being used almost continuously<br />

and at least one product being used to calm teething infants. A common factor<br />

is that all appear capable <strong>of</strong> inducing and sustaining nicotine addiction, primarily<br />

by delivering nicotine to the oral cavity and nasal passages, although<br />

some absorption undoubtedly occurs through the gastrointestinal tract from<br />

swallowed nicotine-infused saliva. <strong>The</strong> nicotine concentrations in the products<br />

used usually vary by more than 100-fold. <strong>The</strong> plasma levels <strong>of</strong> nicotine<br />

and the speed <strong>of</strong> delivery depend on pH and buffering capacity: raising the<br />

oral pH into the alkaline range results in more rapid nicotine absorption<br />

through the buccal mucosa (Food and Drug Administration, 1995, 1996; Fant<br />

et al., 1999; Stratton et al., 2001; IARC, 2007; European Commission, 2008).<br />

<strong>The</strong> buffering agents include slaked lime, bicarbonate and ash. As discussed<br />

elsewhere and in detail in reports published by IARC (2007) and the <strong>Scientific</strong><br />

Committee on Emerging and Newly Identified <strong>Health</strong> Risks (European Commission,<br />

2008), the products also vary by several thousandfold in their<br />

concentrations <strong>of</strong> carcinogens such as tobacco-specific nitrosamines<br />

(TSNA), benzo[a]pyrene, arsenic, nickel, and formaldehyde, radioactive<br />

polonium-210, and other toxicants.<br />

<strong>The</strong> wide diversity <strong>of</strong> products makes it difficult to make generalizations<br />

about the potential health hazards <strong>of</strong> products designated ‘smokeless<br />

tobacco’.<br />

3

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