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daytona COMMUTING TRENDS<br />
11.2%<br />
18.3%<br />
28.5%<br />
less than 20 min 20 - 39 min 40 or more min<br />
DAYTONA INTERNATIONAL<br />
ABOUT DAYTONA INTERNATIONAL<br />
Daytona international Speedway is a 2½ mile trioval<br />
race track facility in Daytona Beach, Florida<br />
with a seating capacity of 168,000. It hosts races of<br />
various kinds of motor vehicles including gokarts,<br />
motorcycles (on and o road), sports cars,<br />
modied pickup trucks, and stock cars (NASCAR).<br />
The facility also includes a 3.56 mile road course<br />
and a 180-acre ineld, including the 29-acre Lake<br />
Lloyd, which hosts powerboat racing. The facility<br />
is also used for one of the largest car shows and<br />
street rod meets of their kinds and various 5,000 ft<br />
races around three of the track’s various layouts.<br />
THE LAMAR-NASCAR CONNECTION<br />
Every January, hundreds of thousands of race enthusiasts begin pouring into the Daytona Beach area to partake in the three week long event known as<br />
Daytona Speedweeks, culiminating in the Daytona 500, which kicks o the NASCAR Sprint Cup Series. <strong>Lamar</strong> <strong>Advertising</strong> has more inventory in Daytona<br />
Beach than any other outdoor advertising company. <strong>Lamar</strong>'s 14' x 48' illuminated monopoles line I-95 leading to International Speedway Blvd, forming a<br />
virtual receiving line welcoming guests to the party! And the welcoming doesn't stop there. <strong>Lamar</strong>'s extensive bulletin coverage dominating I-95 gives<br />
advertisers the distinct advantage of making the rst impression on race fans as they arrive in Daytona. <strong>Lamar</strong>'s home oce in this territory is located less<br />
than one mile from the Daytona International Speedway and, subsequently, the sta has local knowledge of the market and a special expertise on the<br />
trac patterns of this particular consumer group (race fans). Whatever medium an advertiser prefers (Standard Bulletins, Posters, Digital Displays, Mobile<br />
Billboards, etc.), <strong>Lamar</strong> <strong>Advertising</strong> of Daytona Beach provides comprehensive and custom market coverage in the birthplace of NASCAR!<br />
Track<br />
CONTACT:<br />
LAMAR OF DAYTONA<br />
475-L FENTRESS BLVD.<br />
DAYTONA BEACH | FL | 32114<br />
PH: 1.386.258.0206<br />
FAX: 1.386.252.8386
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