Sept 2011 - Issue 6 - National Federation of Fish Friers
Sept 2011 - Issue 6 - National Federation of Fish Friers
Sept 2011 - Issue 6 - National Federation of Fish Friers
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THE fish friers REVIEW<br />
News<br />
Outdoor<br />
bred pig<br />
meat<br />
upgrades<br />
sausages<br />
Snowbird foods is re-launching its top<br />
selling Gourmet range <strong>of</strong> sausages<br />
exclusively using outdoor bred, single<br />
source pig meat to guarantee high<br />
quality, absolute consistency and total<br />
traceability.<br />
MD Phillip Paul<br />
watches the first run<br />
It is the first time such a scheme has been undertaken in the UK by a manufacturer<br />
<strong>of</strong> fully cooked and frozen sausages and the London-based company, part <strong>of</strong> the<br />
VION Food Group, has teamed up with leading pig farmers to deliver a major<br />
improvement to the quality <strong>of</strong> its award winning products.<br />
A specific breed <strong>of</strong> pig raised on Red Tractor Farm Assured holdings has been<br />
selected for this unique operation because it delivers high meat yield, improved<br />
quality, total traceability, absolute consistency – and just the right amount <strong>of</strong> fat to<br />
enable Snowbird to make the perfect sausage. The company has also upgraded<br />
its specification to require a significantly greater quantity <strong>of</strong> shoulder meat in the<br />
recipe.<br />
“As sector leader in the market for fully cooked and frozen sausages, we are really<br />
excited by this move to embrace the whole food chain, with pig farmers more<br />
deeply involved in the whole process <strong>of</strong> making higher quality sausages and<br />
customers welcoming the move,” said Snowbird managing director, Philip Paul.<br />
“We have worked for years to deliver the quality <strong>of</strong> products our customers want<br />
so it was a natural extension <strong>of</strong> this work to involve suppliers and they are excited<br />
to have the opportunity to be involved as our quality partners,” he added.<br />
Welcoming this move, BPex Foodservice trade sector manager, Tony Goodger,<br />
said: “more and more foodservice businesses are looking to buy pork and pork<br />
products that come from assured pigs. By purchasing assured pork products<br />
caterers can be confident that the meat used has come from pigs that have been<br />
sourced from independently audited farms that meet high animal welfare<br />
conditions and <strong>of</strong>fer the reassurance <strong>of</strong> full traceability”.<br />
To celebrate the launch, Snowbird has developed a Traditional Lincolnshire recipe<br />
as the new flagship product for its award-winning Gourmet range <strong>of</strong> sausages<br />
which is available exclusively to caterers and ready meal manufacturers.<br />
Cumberland, Pork, Pork & Leek, Olde English Pork, Pork & Mustard, Pork and Ale<br />
and other recipes are also available.<br />
With meat content in excess <strong>of</strong> 75%, the Traditional Lincolnshire Gourmet<br />
Sausages have an exciting blend <strong>of</strong> herbs and spices which include sage, parsley<br />
and ground white pepper and are in natural casings.<br />
Fully cooked to a golden brown and frozen at the factory stage, they are ready to<br />
heat (or simply defrost) from frozen and meet all Food Standards Authority 2012<br />
requirements for low fat and low salt. Snowbird Gourmet sausages are available in<br />
weights from 12.5g to upwards <strong>of</strong> 150g. The standard link is 60g.<br />
<strong>Issue</strong> 6 <strong>Sept</strong>ember <strong>2011</strong><br />
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