PDF (2.63 MB) - Geberit International AG

12
2004 sales by product areas and product lines
Growth in the product areas
Business and Financial Review
Sanitary Systems
Installation Systems (31.1%)
Flushing Systems (10.2%)
Public (7.0%)
Waste Fittings and Traps (4.7%)
Piping Systems
Building Drainage Systems (17.9%)
Supply Systems (24.9%)
Underground Piping Systems (4.2%)
During 2004, the Sanitary Systems product area generated
sales of MCHF 1,011.2, which corresponds to a
growth of +10.0 %. The contribution of Sanitary Systems
to total sales declined to 53.0 % (prior year 65.5 %), a
direct result of the Mapress acquisition.
Installation Systems, the largest product line within
Sanitary Systems, contributing 31.1% to Group sales,
grew at the significant rate of +13.9 %, mainly in the
area of dry wall construction elements. The concealed
cistern developed especially for the Italian market
and launched in 2004 also made a substantial growth
contribution. With an increase of +3.8%, the Flushing
Systems product line, which contributed 10.2 % to
Group sales, did not quite reach its successful level of
last year. The reasons are the basic effect of the still
very successful shower toilet 8000 introduced in the
previous year as well as the continuing shift from visible
to concealed solutions (part of the Installation Systems
product line). In 2004, the Public product line achieved
a 7.0 % share in Group sales, with product line sales
rising by +4.1%. Public sales growth of Chicago Faucets
included in this product line were affected by the weakness
of the US Dollar, amounting to an increase after
currency adjustments of +9.8 %. For the first time in a
prolonged period, the Waste Fittings and Traps product
line recorded noticeable growth of +8.1% due to
good sales across the entire product range in 2004.
The contribution to Group sales amounted to 4.7 %.
The Mapress acquisition had a strong influence on the
Piping Systems product area, which generated sales
of MCHF 895.6 in the year under review, corresponding
to growth of +84.9%. Net of acquisition effects, the
increase amounted to +8.6 %. The product area contributed
47.0 % (prior year 34.5 %) to Group sales.
Representing 17.9 % of total sales, Building Drainage
Systems grew by +37.7 % or net of acquisition effects,
+12.2 %. Among the Geberit products, the soundabsorbing
Silent/db20 system continued to record satisfactory
development. With an increase of +213.4%,
Supply Systems was the product line most affected by
the Mapress acquisition; the sales increase, net of
acquisition effects, amounted to +11.0% supported by
the very positive sales development for the Mepla multilayer
piping system from Geberit’s core business.
Supply Systems had an overall contribution to Group
sales of 24.9 %. A decline of –5.8% was posted for
the Underground Piping Systems product line, with
its share of Group sales decreasing to 4.2%, in line with
the corporate strategy.