Broadcasting Oct 31 - American Radio History

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vide 3,500 special programs totaling more than 300 hours of coverage during its Olym- pic coverage in 1984. The long- and short- form programing will be presented in cus- tomized packages designed for the various demographic targets of the six ABC Radio networks. Country lineup There will be six general sessions, 12 con- current sessions and two early -bird panels at the 15th annual Country Radio Seminar to be held at the Opryland hotel in Nashville March 1 -3, 1984. The keynote speaker is expected to be chosen next month and moder- ator and panelists are expected to be an- nounced over the next few weeks. Topics on the agenda include agribusiness, engineer- ing, inside promotion, small markets/big bucks, a management case study, women in radio, outside programing and focus groups. News notification Mutual Broadcasting has inaugurated a new service for affiliates called "news desk," described by the network as a daily closed - circuit feed that will notify stations of Mutu- al news coverage, advise them of special coverage and programs they can receive via different satellite channels as well as list the assignments of correspondents. The news- desk service grew out of meetings between Mutual news executives and major market news directors at the RTNDA Convention in Las Vegas, said Tom O'Brien, vice president of news and special programing for Mutual. Review board reversed Reversing a decision by its Review Board, the FCC has granted the application of CJL Broadcasting Inc. for a new FM station at Menominee, Mich., denying the competing application of Men -Mar Broadcasting Corp. The Review Board had awarded CJL a sub- stantial demerit for proposing duplication of its AM daytimer WCJUAM) Marinette, Wis. The FCC, however, noted that CJL had pro- posed only 28.8% more duplicated programing than Men -Mar (66.7% to 37.9 %). That difference should only warrant a slight demerit against CJL, the FCC said. On the diversification front, the FCC said, a grant to CJL would bring a new voice into the area at night. While CJL owns no other stations outside the service area, Men -Mar holds interests in two California radio stations, in addition to being the licensee of fulltime WGAN(AM) Menominee, Wis. As a re- sult, the FCC awarded CJL a moderate diversification preference rather than the slight one the Review Board had awarded. When you add it all up, CJL's moderate diversification preference and its slight coverage preference were sufficient to over- come its slight demerit for program duplication and Men -Mar's moderate preference for its overall integration proposal, the FCC said. Independent fortunes Audio Independents, a San Francisco - based nonprofit service organization for independent radio program producers, has canceled its "Dialogue '83" radio conference Before you write the rail freight story, call this number and getitfromthe iron horse's mouth. 202 -835 -9555. This press hotline is presented by the rail supply companies of the American Railroad Foundation. ME American Railroad Foundation Broadcasting Oct 31 1983 7A originally set for Dec. 9 -11 in Pacific Grove, Calif. Executive Director Michael Toms said cancellation was "because of financial pres- sures, the close proximity of the Airlie IV [Radio] Conference in New York City and a revisioning of Al's goals and services." He said the organization intends to reschedule the event, held annually since 1981, for De- cember 1984, at the same site. In a separate announcement, Audio Inde- pendents called on the assistance of independent producers in the creation of "a market directory of broadcasting agencies who purchase material from freelance producers." The material will be incorporated into a book entitled "The Independent Producer's Guide to Distribution, Promotion and Mar- keting," to be published by AI next year through a $20,000 National Endowment for the Arts grant. Contributors are urged to contact John Ross, 3959 Fremont North, Se- attle, Wash. 98103. Family time The United Stations, New York -based producer /distributor of national radio programing, is currently preparing a three -hour Thanksgiving special focusing on the fam- ilies of country music artists Barbara Man- drel', Johnny Cash, David Frizzell and Shelly West. The Family Reunion will be the fourth special in the country music "six- pack" series being offered by The United Stations this year. Plans call for the program to have six local 60- second spot availabilities, with the corn - pany retaining six commercial spots for national advertisers. To date, nearly 200 stations have agreed to air the broadcast, which is available to stations on an exclu- sive basis. Spurred on by the success of these country specials, The United Stations says it's considering launching a series of adult contemporary as well as big band/nostalgia specials in 1984, as "tie -ins" to the com- pany's weekly Dick Clark's Rock, Roll & Re- member and The Great Sounds programs. Playback Musical!, a three -hour weekly series "dedi- cated to music of Broadway and Holly- wood," is now being syndicated by Ron Cut- ler Productions of Los Angeles. The program, offered on a cash basis, had been distributed until last month by ABC/Water- mark. The series continues to be produced by Cutler and retains the same format of music, interviews and information about Broadway and Hollywood show tunes. About 75% of the music is from the 1948- 1968 era, but also includes recordings as recent as the 1980's, and about 5% is from before 1948, according to Cutler. The series is geared to over -35- year -olds. Musical! currently airs on 40 stations, including xeRZ(AM) Los Angeles, WMCA(AM) New York, WHUE(AM) Boston and wJAS(AM) Pittsburgh. O Drake -Chenault Enterprises, the Canoga Park, Calif. -based producer /syndicator of radio programing, has changed the name of its Contemporary MOR format, first intro- duced in 1978, to "Lite Hits." The format, which plays soft contemporary hits of the past 15 years, now airs on approximately 50 stations.
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