Radio Plymouth - Ofcom Licensing

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7. Evidence of Support RADIO PLYMOUTH Our two RSL trial broadcasts in 2003 and 2004 taught us a huge amount, not least what the audience thought of our style of broadcasting, indeed some of their comments have helped shape this application. We received many letters and emails of support from people of all ages and backgrounds, as well as reaction from many of the advertisers and sponsors who paid for airtime during our trials, some of them first time advertisers on radio. A full file of all the letters and emails is available to Ofcom should they wish to see them. As part of this application, however, we include a selection of quotes which amply illustrate the kind of responses we received. The complete versions of the letters and emails shown below are attached in appendix ‘A’ supplied to Ofcom. Listeners “I must give praise to Radio Plymouth as a truly local radio station which broadcast excellent coverage of the firework extravaganza from The Hoe! The station’s musical output was excellent and professional and, although only on a temporary licence, it deserves to succeed full-time”. Steve Fitch in a letter published by the Evening Herald. “I have listened as much as possible to your station this year, all I can say is FANTASTIC!! The other radio station (of whom I will not mention the name!) has gradually lost my interest due to the type of music, etc. it broadcasts. Or maybe it’s my age??!! Let’s keep our fingers crossed that you will be broadcasting all year round in the very near future – well done!” Jan Read via email. “I tuned into Radio Plymouth out of curiosity as I am usually an avid Classic FM listener and was very quickly hooked, so much so that I retuned the radio in my car. I found all your presenters excellent. They were informative, interesting amusing and very entertaining. I found the music easy to listen to although it was the presentation of the programmes that held me to the station”. 66 Pauline Rowse by letter. “It has been interesting and very informative, not the usual rambling drivel you get on a lot of the more (so called) top stations, my ears have been treated to some great songs and entertaining chat, from both the presenters and their guests. Well done and lets have more”. David Green via email. “I like what I hear and will support you in any way I can, it’s nice to hear people who are committed to the great city of Plymouth. I am a 56 year old bus man with 37 years service with my company. I do hope you get your licence soon, Plymouth needs you”. Derek Blake via email.
RADIO PLYMOUTH MPs, event organiser & training establishment “You have assembled a very experienced team and your perceived marketplace certainly looks both positive and attractive. Please keep me in touch with developments and if you feel there is anything I can personally do to support the project then please don’t hesitate to contact me”. 67 Colin Breed MP (Liberal Democrat). “Having looked at your plans (and taken part in the broadcast) I am very happy indeed to be able to support your application. I believe that an additional radio station with extra speech content and a broader range of music would be extremely well received in the city and I wish you every success with this project”. Gary Streeter MP (Conservative). “It is also refreshing to learn that the key players at Radio Plymouth are personally committed to invest in the growth and success of the station and maintain the ambition to keep it local. I have today written to the Chief Executive of Ofcom in support of your application”. Alison Seabeck, MP for Devonport (Labour). “I believe that it is important that local media get out and about and attend events like the Classic Boat Rally, Radio Plymouth was the only independent radio station to have done so. Your staff were always polite, helpful and professional. I fully support Radio Plymouth in its bid to be the second independent Plymouth radio station”. Nigel Baxter, Chairman, Plymouth Classic Boat Rally. “The 3 students that you offered work placements to during the summer had a first class experience of life in the real world. To have the opportunity to do meaningful work alongside media professionals, working to strict deadlines, was an incredibly valuable experience for them to add to their portfolios. They learnt an enormous amount and enjoyed themselves to boot!” David Loius Puttick, director of Deep Blue Sound audio training unit, University of Plymouth.
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RADIO PLYMOUTH An application to Of
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RADIO PLYMOUTH PAUL HUSSELL - Compa
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RADIO PLYMOUTH RICHARD BATH - Non-E
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NEIL ROMAIN - Non-Executive RADIO P
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RADIO PLYMOUTH (b) Proposed Investi
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RADIO PLYMOUTH SUNRISE GROUP UK BRO
Page 15 and 16: RADIO PLYMOUTH 2. Financial and bus
Page 17 and 18: RADIO PLYMOUTH We intend to stream
Page 19 and 20: RADIO PLYMOUTH All this combined wi
Page 21 and 22: RADIO PLYMOUTH Having looked at sev
Page 23 and 24: RADIO PLYMOUTH Our research shows t
Page 25 and 26: 3. Transmission Proposals RADIO PLY
Page 27 and 28: RADIO PLYMOUTH SECTION 105(B) AND (
Page 29 and 30: (a) Range & Variety of Music RADIO
Page 31 and 32: (c) On-air Personalities RADIO PLYM
Page 33 and 34: RADIO PLYMOUTH (a) Existing Local C
Page 35 and 36: RADIO PLYMOUTH We have also had the
Page 37 and 38: MID-MORNING 10.00 - 13.00 RADIO PLY
Page 39 and 40: CUT LOOSE 15.00 - 18.00 RADIO PLYMO
Page 41 and 42: 5. Proposed Format. Licence Outline
Page 43 and 44: RADIO PLYMOUTH Specific questions a
Page 45 and 46: RADIO PLYMOUTH Census data for Radi
Page 47 and 48: RADIO PLYMOUTH The share of listeni
Page 49 and 50: RADIO PLYMOUTH Radio Plymouth’s f
Page 51 and 52: Station format RADIO PLYMOUTH When
Page 53 and 54: 80 70 60 50 % 40 30 20 10 0 Artists
Page 55 and 56: Conclusions for Radio Plymouth RADI
Page 57 and 58: Conclusions for Radio Plymouth RADI
Page 59 and 60: RADIO PLYMOUTH Most pleasing was th
Page 61 and 62: RADIO PLYMOUTH Even in the wider br
Page 63 and 64: Minutes 40 35 30 25 20 15 10 5 0 RA
Page 65: RADIO PLYMOUTH On Pirate FM commerc
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Radio Plymouth - Ofcom Licensing

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