McDonald's Corporation Annual Report

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In Millions of USD

2008 0.18

2007 0.29

Financial Analysis

Solvency Ratio

Debt to Equity

Debt to Equity ratio is low meaning less risk and has

decreased from 2007 to 2008 resulting in a larger

amount of equity.

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In Millions of USD Financial Analysis Profitability Ratios 2008 2007 Profit Margin 18.30% 10.50% Asset Turnover 6.70 6.40 Return on Assets 15% 8% Return on Equity 32% 16% McDonald’s has seen an across the board increase in profitability from 2007 to 2008. The company is charging more and doubling its ability to turn its assets into profit and make return on its investments.

In Millions of USD 2008 0.18 2007 0.29 Financial Analysis Solvency Ratio Debt to Equity Debt to Equity ratio is low meaning less risk and has decreased from 2007 to 2008 resulting in a larger amount of equity.

Page 1 and 2: McDonald’s Corporation Annual Rep
Page 3 and 4: • Jim Skinner, CEO Introduction
Page 5 and 6: Stock Market Information • Most r
Page 7 and 8: In Millions of USD Income Statement
Page 9 and 10: Statement of Cash Flows •Cash flo
Page 11: Financial Analysis Liquidity Ratios

McDonald's Corporation Annual Report

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