McDonald's Corporation Annual Report

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Executive Summary McDonald's has been and continues to be a leader in the fast food industry in the United States and worldwide. McDonald’s is committed to expansion and a focus on bigger and better, to that end McDonald's underwent a redesign in 2006 and continues to innovate and renovate. McDonald’s is recognized around the world and caters to customers regional tastes although the menu may be different a Big Mac will taste the same worldwide. Their commitment to consistency and regional tastes sets this company apart creating a profitable and growing company. The company’s mission statement is to be the UK’s best fast service restaurant experience which they are well on the way to accomplishing. http://www1.mcdonalds.com/annualreport/pdfs/FinancialReport.pdf
• Jim Skinner, CEO Introduction • Home Office: McDonalds Corporation 2111 McDonalds Dr. Oak Brook, IL 60523 • December 2009 Jim Skinner, CEO • McDonalds, the world’s largest chain of fast food restaurants predominantly sells hamburgers and well known for its Big Macs, and is dedicated to customer service, quick food, and region tailored based on the market it is located. • McDonalds company considers itself the global leader in food service with about 32,000 restaurants in about 120 countries, 14,000 of which are located in the United States.
Page 1: McDonald’s Corporation Annual Rep
Page 5 and 6: Stock Market Information • Most r
Page 7 and 8: In Millions of USD Income Statement
Page 9 and 10: Statement of Cash Flows •Cash flo
Page 11 and 12: Financial Analysis Liquidity Ratios
Page 13 and 14: In Millions of USD 2008 0.18 2007 0

McDonald's Corporation Annual Report

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