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The Single Income Tax - The 2020 Tax Commission

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Higher taxes on<br />

goods that have ready<br />

substitutes in illicit<br />

markets can have<br />

drastic immediate<br />

effects on tax<br />

revenues too<br />

In a 2010 Australian study, PricewaterhouseCoopers found that the most<br />

common reason for using illegal tobacco was cheaper prices.623 Geis, in another<br />

Australian study, acknowledges World Bank research that suggested tax increases<br />

bring more revenues and reduce smoking even with high rates. But he goes on to<br />

say that such research leaves:624<br />

[unanswered] questions about the consequences for smuggling … what<br />

results might ensue if the tax reached what the public believes is an<br />

unacceptable level.<br />

Gabler and Katz carried out a study in Canada and their findings were stark:625<br />

Contraband cigarettes are perceived to be a near-perfect substitute for<br />

lawfully purchased cigarettes. As such, contraband tobacco use neutralises<br />

the deterrent effect of higher taxes.<br />

<strong>The</strong>y also highlighted that previous governments in Canada had been aware<br />

of these effects, with varying results:626<br />

This dynamic was recognised by government officials in the mid-1990s, and<br />

tobacco excise taxes were reduced in order to weaken incentives to purchase,<br />

manufacture, distribute, and smuggle contraband tobacco. But the federal<br />

government began to raise tobacco taxes again in the early 2000s. Predictably,<br />

the higher taxes stimulated trade in contraband tobacco, resulting in a<br />

flourishing black market that now constitutes an estimated 27 per cent<br />

share of the overall tobacco market.<br />

Higher taxes on goods that have ready substitutes in illicit markets can also<br />

have drastic immediate effects on tax revenues. For instance, when taxes on cigarettes<br />

were increased in New York City in 2002, the combined state and local taxes<br />

were $3 a pack. But, during the four months that followed, sales of taxed cigarettes<br />

fell by 50 per cent compared to the same period the previous year.627 Worse still,<br />

a study conducted by a small business trade association found that there was a loss<br />

of $127 million for small businesses and 10,000 job losses.628 <strong>The</strong>re is also strong<br />

evidence in America that consumers cross state borders to purchase cigarettes with<br />

lower tax rates.629 An important 2004 study found that the tax avoidance response<br />

to tax changes is at least twice the consumption response and that tax avoidance<br />

accounted for up to 9.6 per cent of sales between 1998 and 2001.630<br />

623. PricewaterhouseCoopers Australia’s illegal tobacco market: Counting the cost of Australia’s black<br />

market, February 2010<br />

624. Geis, G. Chop-Chop: <strong>The</strong> Illegal Cigarette Market in Australia, Australian National University<br />

Working Paper No. 48, 2005<br />

625. Gabler, N. & Katz, D. Contraband Tobacco in Canada: <strong>Tax</strong> Policies and Black Market Incentives,<br />

Studies in Risk and Regulation, Fraser Institute, 2010, pg. 38<br />

626. Op cit. pg. 1<br />

627. Fleenor, P. Cigarette taxes, black markets, and crime lessons from New York’s 50-Year losing battle,<br />

Cato Institute Policy Analysis No. 468, 2003<br />

628. Barret, J., Kurian, T., and Moryl, R. How New York City’s high tobacco taxes hurt small businesses,<br />

taxpayers and consumers, Small Business Survival Committee, 2003<br />

629. Chiou, L and Muehlegger, E, Crossing the line: <strong>The</strong> effect of cross border cigarette sales on state excise<br />

tax revenues, Kennedy School of Government, Harvard University, 2008<br />

630. Stehr, M, Cigarette tax avoidance and evasion, Journal of Health Economics, 24, 2005<br />

<strong>Tax</strong>Payers’ Alliance | Institute of Directors 343

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