feature - Dubai Women's College - Higher Colleges of Technology
feature - Dubai Women's College - Higher Colleges of Technology
feature - Dubai Women's College - Higher Colleges of Technology
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Room For Social Criticism:<br />
The episodes present real issues that are<br />
<strong>of</strong> concern to the Emirati community and<br />
society. However, they send indirect massages,<br />
in funny ways, about the UAE society. Their<br />
limitations, as far as content is concerned, are<br />
religion, policy, sex and racism. Mohammed<br />
says, “We worked on every singal episode with<br />
the same production values. People watching<br />
FREEJ are from 3 to 70 years old. We made<br />
some episodes for kids and some for young<br />
people and others for old people.”<br />
“We did a very important transition from<br />
season one to season two; season one was<br />
very widely welcomed for one big reason: it<br />
was new and no body expected it. The quality<br />
values and the production values were very<br />
high.” Hedar says, “My stories are all about<br />
social life in our society portrayed in a funny<br />
way. There is a red line in any work, but I<br />
believe there is no absolute freedom in any<br />
country. The limitations include touching<br />
on religious issues, politics and racism.<br />
However, our audience accepts these kinds<br />
<strong>of</strong> social criticism stories because they reflect<br />
our real life.”<br />
Um Saloom, one <strong>of</strong> FREEJ characters<br />
The fifteen episodes<br />
<strong>of</strong> Freej, each <strong>of</strong> fifteen<br />
minutes, aired first on<br />
September 2006 on<br />
Sama <strong>Dubai</strong>, a national<br />
television channel FREEJ<br />
narrates tales <strong>of</strong> four old<br />
local women living in a<br />
quiet old neighborhood<br />
in <strong>Dubai</strong>.The series’<br />
main characters,Um<br />
Saeed, Um Saloom,<br />
Um Allawi and Um<br />
Khammas, try to live<br />
a peaceful life in the<br />
middle <strong>of</strong> the fast<br />
growing and developing<br />
city around them.<br />
The director <strong>of</strong> Freej,<br />
Mohammed Saeed<br />
Harib studied General<br />
Arts and Animation at<br />
Northeastern University,<br />
Boston, US. He joined<br />
<strong>Dubai</strong> Media City<br />
in August 2003 and<br />
since then he has been<br />
successfully working on<br />
a number <strong>of</strong> projects.<br />
He worked in Ibda’a,<br />
an international student<br />
media award, for two<br />
years and worked with<br />
<strong>Dubai</strong> International<br />
Film Festival for two<br />
years. Mohammed<br />
competed with<br />
international graphic<br />
designers and won the<br />
chance to design the logo<br />
for the festival.<br />
Mohd Harib, director <strong>of</strong> FREEJ