EMPLOYEE RELATIONS - Alibaba

Alibaba.com Limited Annual Report 2011
EMPLOYEE
RELATIONS
Our TeAm
As of December 31, 2011, Alibaba.com had a total of 11,415
employees (or 12,878 employees inclusive of staff at our acquired
companies such as HiChina and One-Touch), including more than
400 employees in Hong Kong, Taiwan, Korea, India, the United
States and United Kingdom.
remunerATiOn And BenefiTs
To determine staff remuneration packages, Alibaba.com applies
fair and equitable evaluation principles according to job duties,
work performance, attitudes, abilities, adherence to our values
and our company’s financial performance. In 2011, we continued
to give regular salary raises to the majority of our employees and
distributed bonuses according to their respective contributions
to our company. This reward system offers incentives to
top performers and also motivates individuals to challenge
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WE CONTINUED TO FOSTER AN OPEN
AND TRANSPARENT ATMOSPHERE
WITHIN OUR ORGANIZATION AND
PROMOTE THE CULTURE OF “WORK
PASSIONATELY, LIVE FULLY.”
themselves and aim higher. In 2011, the total expenditure for our
employees amounted to about RMB2,835.0 million. During the
year, we maintained a salary freeze for senior management at
senior director level and above, and continued to link managerial
staff performance bonuses to departmental results to strengthen
their sense of ownership and urgency.
OrgAnizATiOn, CuLTure And sTAff
deveLOpmenT
Alibaba.com was confronted with a number of unprecedented
challenges in 2011. In response, we focused more on enhancing
staff abilities, in particular, facilitating the growth and
development of professional staff. We continued to foster an
open and transparent atmosphere within our organization and
promote the culture of “Work Passionately, Live Fully.”

Because our employees are our greatest asset, staff development
and growth is critical to our business upgrade and expansion.
To cultivate managers, we continued to run a series of training
courses designed for mid-level and front-line managers. These
courses, which are infused with Alibaba’s unique management
philosophy and principles, can inspire managers at all levels with
new ideas and equip them with practical management skills. In
2011, we also paid close attention to nurturing our professional
staff. By providing customized training programs for core
professionals such as R&D personnel and product managers, we
helped key personnel develop their abilities and advance in their
respective professions.
The culture of “to teach is to learn” that we have been fostering
is taking root at Alibaba.com. By providing a self-learning
platform on our company’s intranet, we encourage all employees
to explore topics of interest and benefit from exchanges of
professional knowledge and daily-life wisdom. Since the
beginning of 2011, we have facilitated more than 900 forums
with more than 15,000 participants, which has contributed
to an atmosphere of continuous learning. Apart from this,
Alibaba.com’s orientation sessions for new employees remained
our most active training program. These sessions are dedicated
to teaching recent hires about our corporate culture. In 2011,
our orientation programs helped 1,700 new employees transition
more smoothly into our big family.
Alibaba.com actively fosters an open and transparent work
environment by providing a variety of interaction channels that
promote two-way communication between the company and
staff. During the year, we organized more than 50 round-table
meetings for managers at different levels to meet and listen to
opinions from front-line staff; our regularly published in-house
magazine, Aliren, provided all staff with an opportunity to share
Alibaba.com Limited Annual Report 2011
their own stories and thoughts; Aliway, a message forum on
our intranet, continues to develop into an open, transparent
platform for all staff to freely engage in a variety of discussions;
and, the Global Channel continued to keep overseas staff abreast
of company news. We also established the official Alibaba.com
microblog to provide timely updates about Alibaba.com’s
developments and promote our corporate culture.
sTAff ACTiviTies
Alibaba.com advocates “Work Passionately, Live Fully,”
encouraging employees to do their best at work while also living
a fulfilling life and giving back to society.
In 2011, we organized a range of activities to promote
this culture, among them: a staff party to commemorate
Alibaba.com’s 12th anniversary; recruitment of some of our
staff as “Ali-Models,” giving them a chance to present products
supplied by our customers; and two charitable bazaars to help
deaf and mute children realize their dreams. During the year,
we also held our annual group wedding ceremony, allowing
350 couples from Alibaba.com to tie the knot in the presence of
fellow Aliren, as well as an open day for relatives and friends of
employees to visit our corporate campus.
Employee-run recreational groups also hosted a number of
activities, including Chinese New Year scroll writing, music
concerts and a Christmas carnival. By offering a platform for
demonstrating their talents, these events encouraged ordinary
people to achieve extraordinary things and helped enhance the
staff’s sense of achievement and belonging.
In 2012, Alibaba.com will continue to encourage and drive
corporate, team and personal development.
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