GlobAl CREATIvE lEADERSHIP SuMMIT MEDIA ... - ArtInfo

MEDIA PARTNERSHIP
LOUISE BLOUIN FOUNDATION INITIATIVES
LINK Project
The LINK project is a collaboration between the Foundation and engineers at Google and Wikipedia to create
a search engine and database for the world’s global development agencies, development enterprises and
NGOs that will maximize information sharing and minimize overlap of aid and development efforts. In Africa
and throughout the developing world, this project will be particularly beneficial in providing information to donors
and supporters of development organizations, as well as creating greater efficiencies and synergy among
the organizations themselves.
The key features of this project are:
1. A New Web search technology will create a database initially containing 2 million aid-agency and
philanthropic-organization profiles;
2. Web software will attempt to link these profiles with all publically held information on each
organization;
3. Each organization will be able to take charge of its own profile, customizing and updating it as it
sees fit;
4. Organizations will be able to develop LINKS with one another based on common initiatives listed on
their profiles, for instance a common LINK could apply to areas of philanthropic interest
(agriculture) or the region where an initiative is underway (Malawi);
5. These LINKS are intended grow as organizations connect to one another, developing new working
partnerships and networks.
ture in other issues related to development.