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Bachelor's programmes in Business and Economics | 2009

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Specialisation<br />

International Bus<strong>in</strong>ess <strong>Economics</strong><br />

Us<strong>in</strong>g an economics toolkit to solve bus<strong>in</strong>ess problems<br />

Do you watch the news <strong>and</strong> question why prices of resources change? Do you ask yourself what the effect<br />

of this will be on companies? Do you question how governments <strong>and</strong> private bus<strong>in</strong>esses can <strong>in</strong>fluence<br />

these th<strong>in</strong>gs? International Bus<strong>in</strong>ess <strong>Economics</strong> does just that – f<strong>in</strong>d out more!<br />

Why should you choose International Bus<strong>in</strong>ess<br />

<strong>Economics</strong>?<br />

International Bus<strong>in</strong>ess <strong>Economics</strong> has two clear elements:<br />

1. <strong>Economics</strong> – this looks at how we allocate resources<br />

with<strong>in</strong> a particular market. It’s about underst<strong>and</strong><strong>in</strong>g<br />

why an economy works <strong>in</strong> the way that it does by see<strong>in</strong>g<br />

the l<strong>in</strong>ks between events. For <strong>in</strong>stance, how has the<br />

Dutch economy reacted to the US credit crisis?<br />

2. Bus<strong>in</strong>ess – looks at how <strong>in</strong>dividual bus<strong>in</strong>esses react<br />

to events. How should they react? Are they successful?<br />

To expla<strong>in</strong> what happens <strong>and</strong> why, we use an economic<br />

model, compare it with bus<strong>in</strong>ess reality <strong>and</strong> adjust the<br />

model accord<strong>in</strong>gly.<br />

In the International Bus<strong>in</strong>ess <strong>Economics</strong> programme,<br />

you will look at how bus<strong>in</strong>esses <strong>in</strong>teract with their<br />

environments. You will use bus<strong>in</strong>ess tools, such as strategy,<br />

f<strong>in</strong>ance <strong>and</strong> account<strong>in</strong>g alongside economic tools, such as<br />

quantitative skills <strong>and</strong> economic modell<strong>in</strong>g <strong>in</strong> order to solve<br />

real-life bus<strong>in</strong>ess problems.<br />

In your first year, you will follow a wide range of courses<br />

that all <strong>Economics</strong> <strong>and</strong> Bus<strong>in</strong>ess <strong>Economics</strong> students will<br />

take. In your second year, you will study certa<strong>in</strong> compulsory<br />

International Bus<strong>in</strong>ess <strong>Economics</strong> courses, while <strong>in</strong> your<br />

third year you will be able to choose between electives. All<br />

students study abroad for one semester of their third year.<br />

Case International Bus<strong>in</strong>ess <strong>Economics</strong>: The effects of off-shor<strong>in</strong>g<br />

Globalisation has encouraged cost-based competition among production<br />

locations around the world. In early 2008, F<strong>in</strong>nish company Nokia<br />

announced its <strong>in</strong>tention to move production facilities from Bochum,<br />

Germany to Cluj, Romania. Follow<strong>in</strong>g the plant closure, there were<br />

protests, threats of boycott <strong>and</strong> political pressure directed at the<br />

company. It eventually agreed to a substantial pay-off to compensate<br />

employees. What are the lessons Nokia should take away from this? How<br />

should a mult<strong>in</strong>ational company evaluate the total costs of production<br />

<strong>in</strong> a particular location? Should a relatively disadvantaged location like<br />

Bochum use f<strong>in</strong>ancial <strong>in</strong>centives to attract foreign <strong>in</strong>vestment? These are<br />

the k<strong>in</strong>ds of questions you will discuss dur<strong>in</strong>g the programme.<br />

What will you learn?<br />

Hav<strong>in</strong>g completed this programme, you will be able to:<br />

• use the tools you have acquired to identify <strong>and</strong> solve<br />

bus<strong>in</strong>ess problems;<br />

• successfully communicate your proposed solutions to<br />

others;<br />

• analyse bus<strong>in</strong>ess problems with<strong>in</strong> a wider economic<br />

context.<br />

Is International Bus<strong>in</strong>ess <strong>Economics</strong> right for you?<br />

As well as the st<strong>and</strong>ard admission requirements<br />

(see page 36), you should:<br />

• be open-m<strong>in</strong>ded;<br />

• be will<strong>in</strong>g to help others <strong>and</strong> work as a team;<br />

• be <strong>in</strong>ternationally-orientated;<br />

• be energetic, proactive <strong>and</strong> self-motivated;<br />

• have basic maths skills.<br />

An economics profile or economics courses at school are a<br />

plus but not required.<br />

What are your career prospects?<br />

As an International Bus<strong>in</strong>ess <strong>Economics</strong> graduate, your<br />

career opportunities are broad. You will have a good idea<br />

of how organisations work, <strong>and</strong> you’ll have the tools to<br />

analyse <strong>and</strong> solve their problems. F<strong>in</strong>d<strong>in</strong>g creative solutions<br />

not only <strong>in</strong>volves underst<strong>and</strong><strong>in</strong>g the bus<strong>in</strong>ess; it also<br />

<strong>in</strong>volves present<strong>in</strong>g <strong>and</strong> communicat<strong>in</strong>g your proposed<br />

solution <strong>in</strong> order to persuade decision-makers that it’s the<br />

right one.<br />

Further to the skills you’ll learn dur<strong>in</strong>g your degree courses,<br />

there are several extracurricular opportunities for you to<br />

get <strong>in</strong>volved with real companies: workshops, career days<br />

<strong>and</strong> <strong>in</strong>ternships are all on offer.<br />

Graduates have found positions <strong>in</strong>:<br />

• mult<strong>in</strong>ationals, such as Shell <strong>and</strong> Daimler AG;<br />

• consultancy firms, such as Cap Gem<strong>in</strong>i <strong>and</strong> Accenture;<br />

• accountancy firms, such as Ernst & Young,<br />

PricewaterhouseCoopers, KPMG, Deloitte Touche<br />

Tohmatsu;<br />

• f<strong>in</strong>ancial <strong>in</strong>stitutions, such as Fortis, Deutsche Bank, JP<br />

Morgan;<br />

• pension funds, such as ABP;<br />

• <strong>in</strong>surance companies, such as Allianz;<br />

• government or non-profit organisations, such as<br />

M<strong>in</strong>isteries, European Commission, European Central<br />

Bank, United Nations.<br />

Course outl<strong>in</strong>e<br />

There are certa<strong>in</strong> compulsory courses with<strong>in</strong> this<br />

programme, as well as skills tra<strong>in</strong><strong>in</strong>g <strong>and</strong> electives.<br />

22 Bachelor’s <strong>programmes</strong> <strong>in</strong> Bus<strong>in</strong>ess <strong>and</strong> <strong>Economics</strong> | <strong>2009</strong> 23<br />

Year 1<br />

Term 1<br />

Term 2<br />

Year 2<br />

Term 3<br />

Term 4<br />

Year 3<br />

Term 5<br />

Term 6<br />

1<br />

2<br />

3<br />

4<br />

5<br />

6<br />

1<br />

2<br />

3<br />

4<br />

5<br />

6<br />

1<br />

2<br />

3<br />

4<br />

5<br />

6<br />

International Bus<strong>in</strong>ess <strong>Economics</strong><br />

Management of<br />

Organisations <strong>and</strong><br />

Market<strong>in</strong>g<br />

Microeconomics<br />

Industrial<br />

Organisation<br />

Account<strong>in</strong>g<br />

Skills Tra<strong>in</strong><strong>in</strong>g: Philosophy of Science<br />

Macroeconomics<br />

F<strong>in</strong>ance<br />

Bank<strong>in</strong>g<br />

F<strong>in</strong>ancial Markets<br />

Skillls Tra<strong>in</strong><strong>in</strong>g: Quantitative Methods III<br />

Market<strong>in</strong>g <strong>and</strong><br />

Supply Cha<strong>in</strong><br />

Management<br />

International<br />

Bus<strong>in</strong>ess Strategy<br />

Quantitative<br />

Methods II<br />

International<br />

Economic Relations<br />

Skills Tra<strong>in</strong><strong>in</strong>g: Economy Game<br />

Bus<strong>in</strong>ess<br />

Specialisation Course<br />

Bus<strong>in</strong>ess<br />

Specialisation Course<br />

Skills Tra<strong>in</strong><strong>in</strong>g: Elective<br />

Skills Tra<strong>in</strong><strong>in</strong>g: Elective<br />

Study Abroad<br />

Quantitative<br />

Methods I<br />

Account<strong>in</strong>g<br />

Managerial<br />

<strong>Economics</strong><br />

Quantitative<br />

Bus<strong>in</strong>ess<br />

1 Information<br />

Management Elective<br />

1 <strong>Economics</strong>,<br />

Quantitative<br />

or Account<strong>in</strong>g<br />

<strong>and</strong> Information<br />

Management Elective<br />

Capstone Assignment<br />

Fast facts<br />

Communication through learn<strong>in</strong>g<br />

“I chose Maastricht University hav<strong>in</strong>g attended an<br />

open day. Everyone was open <strong>and</strong> communicative<br />

about what they were study<strong>in</strong>g. I now know that it’s<br />

the unique learn<strong>in</strong>g approach that gives students<br />

those skills. It was only later that I decided I wanted<br />

to comb<strong>in</strong>e economics with bus<strong>in</strong>ess <strong>and</strong> follow this<br />

specialisation.”<br />

Gijs Hesen, the Netherl<strong>and</strong>s<br />

International Bus<strong>in</strong>ess <strong>Economics</strong> student<br />

• Programme title: BSc <strong>Economics</strong> <strong>and</strong> Bus<strong>in</strong>ess <strong>Economics</strong><br />

• Specialisation: International Bus<strong>in</strong>ess <strong>Economics</strong><br />

• Language of <strong>in</strong>struction: English<br />

• Duration: 3 years full time<br />

• Start date: 1 September <strong>2009</strong><br />

• Study abroad: compulsory study abroad <strong>in</strong> the third year, <strong>in</strong><br />

the first or second semester<br />

• Study load per week: 8 hrs classes; 12 hrs group work; 20 hrs<br />

<strong>in</strong>dividual study. Total 40 hrs.<br />

• Learn<strong>in</strong>g method: problem-based learn<strong>in</strong>g; guest lectures;<br />

presentations; assignments; papers<br />

• Assessment method: written exams; f<strong>in</strong>al papers; group<br />

participation<br />

• You can obta<strong>in</strong> 180 ECTS credits <strong>in</strong> three years<br />

• Cont<strong>in</strong>u<strong>in</strong>g master’s <strong>programmes</strong> at FEBA without<br />

additional admissions requirements:<br />

MSc International Bus<strong>in</strong>ess, MSc Infonomics,<br />

MSc International Economic Studies, MSc F<strong>in</strong>ancial <strong>Economics</strong><br />

<strong>and</strong> MSc Management of Learn<strong>in</strong>g. You can also cont<strong>in</strong>ue your<br />

studies with other master’s <strong>programmes</strong>, but additional<br />

requirements may apply.<br />

Further <strong>in</strong>formation:<br />

• www.unimaas.nl/feba/bachelors<br />

• www.unimaas.nl/feba/masters<br />

• www.unimaas.nl/feba/studyguide for course <strong>in</strong>formation<br />

• Student Recruitment <strong>and</strong> Communications Office:<br />

+31 43 388 2055 or bachelor<strong>in</strong>fo@efb.unimaas.nl<br />

NB. The details of this programme could change;<br />

before apply<strong>in</strong>g, please check www.unimaas.nl/feba/bachelors<br />

for the latest <strong>in</strong>formation.

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