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May Issue - FOH Online

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continued from cover<br />

Harman, based in Northridge, CA, is a huge<br />

player in the pro audio industry, particularly<br />

in touring sound, installed systems, broadcast<br />

and music recording. However, approximately<br />

two-thirds of Harman’s revenues are from sales<br />

of GPS, stereo and entertainment systems to<br />

upscale automakers including BMW, DaimlerChrysler<br />

and Porsche. DaimlerChrysler alone<br />

accounts for 25 percent of sales.<br />

New York-based KKR specializes in leveraged<br />

buyouts (LBOs). A common outcome for<br />

LBOs is a restructuring of the acquired company<br />

via a sell-off of underperforming divisions<br />

and other cost-cutting measures, to create a<br />

leaner core entity that can then be resold at a<br />

profit.<br />

That’s likely to occur in Harman’s case;<br />

what’s less certain is how it will take place.<br />

Harman’s automotive group remains the star<br />

performer, suggesting it will be the cherry at<br />

the center of any subsequent deal. But the<br />

automotive group has its own problems: revenues<br />

from Harman’s consumer electronics<br />

group are often mixed in with those of automotive,<br />

and market researcher firm iSupply<br />

released a finding in April predicting that the<br />

consumer electronics sector will experience a<br />

“significant slowdown” over the next five years,<br />

with growth slowing from 8.9 percent top<br />

3.6 percent. That will affect most electronics<br />

manufacturers, including Harman. Secondly,<br />

automobile sales have hit a brick wall in recent<br />

months, with certain high-end brands including<br />

Mercedes feeling the pinch. It’s a trend that<br />

hits at Harman’s bread and butter.<br />

On the other hand, the Harman Pro Group’s<br />

earnings show consistent, if not stellar, growth<br />

in an industry sector that is poised to expand<br />

as high-definition audio becomes a bigger<br />

attraction for broadcast and entertainment<br />

products. Touring continues to increase, creating<br />

additional demand for live sound technology;<br />

the so-called CEDIA channel of installed<br />

AV is also showing steady growth.<br />

In other words, KKR may not know one end<br />

Adamson Modifies<br />

Sales and Support<br />

in Europe<br />

TORONTO — Adamson Systems<br />

Engineering has announced a new<br />

and improved European support and<br />

sales structure. As of April 1, Adamson<br />

implemented factory direct sales to dealers<br />

and distributors throughout Europe.<br />

Previously, France based DV2 managed<br />

all EU territories, but will now maintain<br />

distribution duties for France and Belgium<br />

exclusively. DV2 will continue as a key partner<br />

to the overall support throughout Europe.<br />

Countries with established distribution<br />

are France & Belgium (DV2), Spain<br />

(Lambda/2), Italy (Reference Laboratory), The<br />

Netherlands (Sound & Light Import), Czech<br />

Republic (Mediatech Spol.sr.o.), Greece &<br />

Cyprus (Enttech S.A.) and Russia (I.S.P.A.).<br />

Adamson has retained Andy Weingärtner<br />

in the chair of European sales manager, to<br />

provide sales support for both existing and<br />

new customers. All sales will be processed<br />

through the Adamson headquarters in<br />

Canada. Adam MacGillivray will act as the<br />

European liaison for all factory direct sales,<br />

distributor sales and new customer inquiries.<br />

Adamson added Jochen Sommer as a key<br />

technical support contact for Europe. DV2’s<br />

Didier Dal Fitto will continue his role as a<br />

senior support manager.<br />

of a microphone from another, but at some<br />

point they will likely realize they have a small<br />

gem in this package.<br />

“The Harman Pro Group has a great set of<br />

brands in an industry that’s going to need professional<br />

technology to make HD sound,” said<br />

Paul Gallo, president of the Professional Audio<br />

Manufacturers Association, of which Harman is<br />

a member. Gallo discounts the potential for an<br />

LBO for the pro group and says that as KKR becomes<br />

more aware of the growth possibilities<br />

in areas including live sound and house-ofworship<br />

markets, the more they’ll be inclined<br />

to keep the entity together.<br />

Not everyone agrees. One former Harman<br />

executive speaking on background pointed<br />

out that KKR historically hangs on to very little<br />

www.fohonline.com<br />

of its acquisition portfolio and that as good as<br />

the pro group’s numbers are — they accounted<br />

for a little over $517 million in revenues last<br />

year, which is 16 percent of overall revenues,<br />

according to the company’s 10-K filing on<br />

the SEC website — they are still niche-market<br />

small change compared to the billions that<br />

even a slowing consumer automotive/electronics<br />

market accounts for.<br />

What Harman can expect under new ownership<br />

is more of what the parent company<br />

had already been imposing, probably with the<br />

intent of making the pro group attractive as<br />

part of the larger package: elimination of more<br />

v.p. positions, and more centralization of operations<br />

— for example, Harman relocated its<br />

AKG operations from Nashville to Northridge<br />

News<br />

Harman International To Be Sold<br />

last year, cutting the jobs based there. The<br />

moves have made Harman Pro Group leaner<br />

but at the same time somewhat less nimble<br />

in terms customer service, the source pointed<br />

out, crucial in an industry still based largely on<br />

personal relationships.<br />

Harman Pro Group can expect some reconfiguration,<br />

including the possibility of consolidation<br />

of brands, another source close to the<br />

company said. But the consensus is that end<br />

users will likely see little impact. “The products<br />

are there, the supply channels are still largely<br />

there,” the source said.<br />

Not many people know that RCA is owned<br />

by the French. In the end, as long as the quality<br />

of products remains high, end users likely have<br />

little concern precisely who owns what.<br />

2007 MAY<br />

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