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Something Different: A pilot study evaluating family outreach ...

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<strong>Something</strong> <strong>Different</strong> - Page 14 of 47<br />

Figure 4: Children freely explore museum gallery during <strong>family</strong> <strong>outreach</strong> visit<br />

Certainly, overcoming such a negative perception of the museum in such a short space of<br />

time is a remarkable achievement for the <strong>family</strong> <strong>outreach</strong> visit. Another implication of the<br />

childhood experiences discussed above is the possibility that the lack of memorable positive<br />

experiences with cultural institutions in their formative years may have inhibited these<br />

mothers’ subsequent engagement with museums or galleries. This implication is significant<br />

given that the present <strong>outreach</strong> activity offers the possibility of delivering memorable and<br />

positive childhood memories of a museum for the children of the young mothers.<br />

Expectations of Museum Visit<br />

Other than Tina, participants’ expectations of the <strong>family</strong> <strong>outreach</strong> visit were typically<br />

undefined. As such, they were often unable to articulate any detailed reasons why they<br />

elected to attend in the first place. This difficulty in articulating reasons can be seen in the<br />

extract below:<br />

Interviewer What interested you in coming along today?<br />

Liz Well, [the community group leader] said that we can come, [...]<br />

so I said, yes, we’ll come along and see what it’s all about.<br />

Interview at Fitzwilliam Museum on Day of Visit - 24/11/09

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